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BRANDING DESIGN . DIGITAL


About Ruby6 Founded in 2007, Ruby6 is a Brisbane based branding, design and digital agency located in Newstead. Ruby6 takes pride in offering a quality service that is second to none. Apart from our unique and ontrend designs and technical nous we are well known for being able to turn around projects quickly and efficiently and delivering exceptional value.

We have a team of industry-qualified designers, developers and passionate professionals who all love helping businesses elevate to the next level. We take pride in being up to date with the latest consumer trends and being at the forefront of the ever-changing marketing landscape. When you engage with Ruby6, you are not only getting the services of one individual but our entire team and we wholeheartedly treat each project with passion and originality.


Our Clients


Our Services Include BRANDING • Strategic Brand Direction Workshops • Name Development • Branding Identity • Branding Refresh • Logos Design • Branding Style Guides DESIGN • Marketing Collateral Roll-Out • Advertising Campaign Roll-Out • Internal Communications • Website Design • Electronic Direct Mail (EDMs)

• • • • • • • • • • • •

Packaging Catalogues Flyers, Brochures Newsletters/Annual Reports Magazine Layout Print Advertising Signage/Billboards Photo Retouching Corporate Documents/ Presentations Commercial Vehicles Promotional Material Expo/Point of Sale Displays

DIGITAL • Custom/Mobile Responsive Website Development • Scrolling & Parallax Sites • Custom Content Management Systems (CMS) • Landing Pages/Micro Sites • e-Commerce Websites • Electronic Direct Mail (EDMs) Template Development • Mobile Apps • Interactive Digital Magazines/Catalogues • Flash Development

OTHER • Print Management • Photography • Video Production • Copywriting • PR • Social Media • Radio Scripting & Production • Media Planning & Buying


So Why Ruby6? ›› Amazing designs ›› Quick turnaround ›› Value for money

Ruby6 takes pride in offering a quality service that is second to none. Ruby6 works closely with our clients to create a solid brief that allows us to deliver accurate artwork & design that is far beyond our client’s expectations. We are well known for being able to turnaround projects quickly and easily. Where larger agencies have to go through a lot of red tape which can slow down delivery times, with Ruby6 you deal firsthand with the directors & designers who can get the job done quickly and on time every time! Offering great value for money plays a large role in what we offer. We include additional advice and expertise while offering you a great price, with great design in a quick time. And we know that makes a big difference!


CATALOGUE DESIGN


POINT OF SALE DESIGN ADV

ADVE NTUR NE

HAS A

ADVENTURE

W PR

ICE TA

HAS A NEW PRICE TAG

ADVENTURE

HAS A NEW PRICE TAG

Centre front draft tube is filled with poly fill for consistent protection

Collar and pockets lined with soft brushed tricot

Filled loft duck down Nowith stow600 scuba for exceptional warmth. Outer hood and velour lined collar fabric is windproof plus snow & water resistant

Made from Pertex® Microlight Eco 30D polyester which is high durability for its weight.

Highly compressible for take anywhere convenience – packs away into its own chest pocket

Shaped quilt lines keep the down in place

Fabric is breathable plus water, wind & snow resistant

Packs away into chest pocket as well as its own stuff sack

Packed with Hungarian goose down that has a 700 fill power

Adjustable cuffs & hems for keeping out icy wind

Adjustable hem system

Bandito Jacket $29995

reactor Jacket $19995

Zam RANG b e r l a n ER $1 99.95

HAS

E

G

ENT EW U

AN

PRIC

Mo u CO NTAIN LUM BUS D E S I G $19 NS 9.95

RE

E TA

G


CORPORATE COLLATERAL DESIGN

Be part of the new Aurizon We were QR National. Now we are more. We are Aurizon. We are a top 50 ASX company with opportunities that stretch as far and wide as the Australian horizon. We are more that trains, tracks and trucks - we are the people that move a nation. We are looking for leaders, communicators, relationship makers and problem solvers who want to be a part of a world-class transport and logistics company with diverse career options and an exciting future. Our national graduate program will turn your degree into a career. Highlights of the program include: a tour of our operations, structured development, on the job rotations, and mentoring; all of which focus on developing your strengths and professional requirements. An environment where challenges are the springboard to your success. To see how far you could go, visit our graduate website today. Visit aurizon.com.au/graduates


CORPORATE PROFILE & ANNUAL REPORT DESIGN


w w w. g o w i l d d e a l s . c o m

deals.com

LOGO DESIGN


LOGO & STATIONERY DESIGN

www.halp.com.au

WITH COMPLIMENTS

Suite 46/54 Vernon Terrace Teneriffe Q 4006

www.halp.com.au Suite 46/54 Vernon Terrace Teneriffe Q 4006

255 Beenleigh Road, Sunnybank 4109

deals.com Vera Vukolic Principal P

M

ABN 72 368 110 907

(07) 3392 2667

info@ourre.com.au

www.ourre.com.au

E

(07) 3392 2667 0401 133 809 vera@ourre.com.au

www.ourre.com.au ABN 72 368 110 907


IDENTITY DESIGN


BRANDING AND STYLE GUIDES

01.1 LOGO SPECIFICS

POSITIVE LOGO

CLEAR SPACE

To ensure bold and clear representation of the Steel-Line brand, there should always be an area of clear space around the brand signature separating it from any other text and graphics. This space should be no less than the dimension of the hyphen of the Steel-Line mark on all sides as demonstrated.

REVERSED LOGO

MINIMUM SIZE Reversed CMYK

Reversed Monotone

Reversed CMYK

Positive Monotone

25 mm

ICON

6 | STEEL-LINE BRAND GUIDE | LOGO

Where restricted with space, the Steel-Line logo should not be used in any situation at a size smaller than 25 mm in overall width. When the smallest size logo is used, the space around the logo should be no less than 5 mm on all sides as demonstrated.

| 7


The Best

Customer experience

Our circle fOr success

INTERNAL COMMUNICATION DESIGN

Our five point plan to deliver our goal

1

Welcome me

Are you looking good?

Are we looking good? Answer me, when I call

2 Acknowledge

me

Smile at me

Acknowledge me! Anticipate me Meet and greet me

CuStoMer

Farewell me

4

Cash Me Say goodbye to me

experienCe Make my day Laugh, dance & have fun with me!

Serve me Sell me – know your stuff remember me!

3


ADVERTISING CAMPAIGNS


PROMOTIONAL, MAGAZINE & PRESS AD DESIGN


PACKAGING & MERCHANDISE DESIGN


DIGITAL PUBLICATION DESIGN


WEBSITE DESIGN & DEVELOPMENT


WEBSITE DESIGN & DEVELOPMENT


DIGITAL CAMPAIGN DESIGN


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Partner Update

A Day on the Green - Visit a NANT Whisky Bar - View online

Featured • • •

Optimising performance with the IT working group Partnering culture saves BMA millions Productivity in focus

In the numbers...

from Mick Cronin

107%

Welcome to our first Partner Update which is aimed to update you on key developments and initiatives across Aurizon that may be of interest to BMA and assist you in your role.

The percent of coal tonnes hauled above our goal for BMA in October in the Goonyella system

Welcome message

As you know, we have been on a journey of transformation and our new name Aurizon, as well as this update, are just some of the changes and initiatives we are putting in place to assist the BMA business and grow our partnership with you. We’ll send you the latest relevant information to your business, bring you some news and initiatives from the regions, fill you in on relevant results and information from Aurizon and highlight some of the areas of improvement across the business. This edition focuses heavily on productivity improvements and covers: • IT working group – optimising delivery • Quarterly meetings – changing the norm for improvement • Jilalan team members – the ‘right’ culture leads to big potential savings for BMA • Productivity initiatives • In focus – five minutes with Steve Harris I’d love your feedback on this new communications imitative, and if there is anyone else you think should be receiving this from us please let me know and I’ll make sure they get a copy. Thanks Mick Cronin Vice President, Key Accounts and Corridors michael.cronin@qrnational.com.au

5, 193, 602

Y ou ’ rE I NvItEd to

a d aY on the G rEEN

The number of coal tonnes hauled for BMA in October alone Including expansion tonnes

*

3,989 Services

the number of train trips Aurizon has taken this year to October to haul BMA’s coal

96% Percentage performance to the BMA train plan YTD

T hank you for being parT of the n anT sTory . T o celebraTe our journey , please join me for a special lunch on The green , at our hearTland , N aNt E statE on s aTurday 11 Th o cTober . tImE:

IT working group – Optimising planning for better performance

Partnering culture in action: Saving BMA potential millions

Aurizon and BMA have recently established an IT working group to look at ways to improve productivity for BMA and Aurizon.

Aurizon’s Dean Hunter took the time to ask a few more questions of his BMA counterparts when he was told they had to delay an important project… and came up with a way to keep BMA’s project and Aurizon on track.

As a joint initiative, BMA and Aurizon have each dedicated an IT resource to map out the existing information share points and understand where the gaps are..

Jilalan’s Facilities Manager Dean Hunter was informed that BMA was looking to cancel some work on a Rail Overbridge they’d been hoping to close out due...

READ MORE >

READ MORE >

Quarterly meetings – optimising delivery Improving throughput and ensuring BMA’s coal arrives on time to port, ready for loading, is the main focus of our renewed joint Coal Chain Quarterly Operational Meetings...

Aurizon – our new name which was voted in at the shareholder meeting on November 21 2012 and becomes effective from December 1… this name change is part of our ongoing transformation into a worldclass transport and logistics company

12NooN for a 12:30pm start

luNch:

will conclude at 4pm

drEss:

smart casual

rsvp:

events@nant.com.au by 24 sEptEmbEr 2014

rsVp Now Should you require tranSferS to and from the E statE , a bus will collect guests at the N aNt s alamaNca bar at 11:00 am and return later that afternoon

k eiTh b aTT

READ MORE >

Productivity in focus… Moving the Coal from mine to port With a current focus on improving productivity to both BMA and Aurizon, a process has been established to assess initiatives that can add value in the short term...

T o commemoraTe your journey why noT TreaT yourself to NaNt’s Newest expressioN, the homeStead reServe, produced with hand selected casks by, Jim murray oNly $65 for our new design 200 ml boTTle .

READ MORE >

Profile Stephen (Steve) Harris

l imiTed sTock available .

seCure yours oNliNe toDay

Manager Customer Service - BMA What do you do? Provide the Aurizon customer centric operational interface to the CQ BMA Coal Chain. How long have you been working in this role? Commenced in this role July 1, 2012. READ MORE >

Aurizon Contacts

Details

Vice President Mick Cronin

F 07 3046 9776

Can help with queries on Goonyella corridor queries and strategic business discussions.

Key Account Manager Seth Rodgers

E michael.cronin@aurizon.com.au F 07 3235 2870

Can help with queries on Commercial and Contract discussions as well as new opportunities.

E seth.rodgers@aurizon.com.au

Customer Service Manager Steve Harris

F 07 3235 9177

Can help with queries on Customer Service and operational queries.

E stephen.harris@aurizon.com.au

Note: For all day to day operational queries please contact your current Customer Service contact as a first point of call

aurizon.com.au Click here to unsubscribe

Visit a NaNt WhIskY bar near you

Visit us oNlINE

E-MARKETING & DIGITAL DESIGN


Suite 4, 22 Wyandra St Newstead Q, 4006 P (07) 3252 7866 E info@ruby6.com.au

ruby6.com.au

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