Page 1


Rubicon transforms East Bay communities by equipping people to break the cycle of poverty.

Antonio, Rubicon participant, Berkeley, CA Cover:

“To have someone actually care about your wellbeing and want you to thrive feels really good.” —Tiffany, Rubicon participant, Hayward, CA 2

DEAR FRIENDS: 2015, the year we launched our new program model, was transformational. We set out to change the way we work in order to create a deeper and more lasting impact on the communities we serve. We are proud of what we have accomplished in such a short time, and we know that we can and must do more.

INCREASE IMPACT Increasing impact is not about placing more people in jobs, or even driving up the wages people earn – though that is important – but equipping people to move out of poverty. Our model is different in so many ways – • We work with people for three years, or more if necessary, to move out of poverty. • We define success using key performance indicators related to career, finance, social connection, and wellness.

it is surrounded and supported by other redwoods, which interlock at the root. Even in heavy rain, soil saturation and flooding, they will not topple. Just like these trees, we are working to build a powerful root network in the communities that we serve. What we ask of ourselves and the systems of support that we seek to build is not nearly as difficult as what we ask of our participants. They persevere despite lacking positive social support networks, stable housing, or a job.

BREAK POVERTY You, our friends and supporters, are heroes; standing with us as we go through this transformation and take these risks. I hope that you will take pride in what we accomplished together in 2015 in our efforts to push boundaries, increase impact, and break poverty. Your partnership with Rubicon is more important now than ever. We are grateful to you for joining us in transforming East Bay communities by equipping people to break the cycle of poverty. I am honored to partner with you. Jane Fischberg President and CEO

• We have the humility to acknowledge when we need to reach higher, or change our approach.

PUSH BOUNDARIES At Rubicon, we do not believe in the myth of self-sufficiency. Few of us who consider ourselves economically mobile have achieved this status on our own. Yet, sixty percent of Americans believe that people living in poverty can get rich if they only try hard enough. The myth tells us that poverty is a character deficit – but data, and our wealth of experience working in low-income communities, tells us that it is a history of unjust social, economic, and political systems that keeps people in poverty. Rather than seeing a community of struggling individuals, we liken our participant community to a grove of redwood trees. The redwood tree reaches incredible heights because

LAST YEAR, THANKS TO YOU — • Rubicon served over 3,500 people • We placed 653 people into jobs • The people we placed into jobs collectively earned $17.6 million • We moved 315 families, including 210 children, into housing


“At Rubicon you have someone to walk with you and give you support. I’ve accomplished so much in the past year it’s not even funny. Complete turnaround.” —Karey “I had never had a job before I came to Rubicon. Getting up in the morning was a challenge for me, and some days I wasn’t in the mood, but my workshop group always got me in the mood.” —Ledamien Karey, left, and Ledamien, Rubicon participants and co-workers, Richmond, CA 4

Push Boundaries At Rubicon, we’ve decided to challenge the self-sufficiency myth head-on by building social connection into every aspect of our program offerings. In 2015 we created new opportunities for connection, like the Women’s Empowerment group at our Richmond site, and laid the groundwork for services that will help participants become powerful agents for change within their own communities. WOMEN’S NETWORKS Each week a group of women ranging in age from 18 to 50 get together in Richmond to connect and recharge in a safe and confidential space. It is a place where women can talk openly about hard topics like addiction and mental health. One member is so dedicated to the group that she

has only missed three meetings over the past year. The group isn’t just about feeling better – these women are seeing real impact in their lives. The six founding members, all of whom were unemployed when they started, are currently all employed and making wages above the California Family Economic Self-Sufficiency Standard.

Drawing strength from the Women’s Empowerment Group, Angela simultaneously looked for permanent housing and a job. In 2015, she found both, and was promoted to manager at a local business. She then leveraged her own success to help three other members of the group secure jobs.


Increase Impact We increase our impact by providing pathways to move out of poverty. No one service can address the many challenges people living in poverty face. We believe that success comes from participation and achievement in four areas: Finance, Career, Wellness, and Connection.

FINANCE Long-term Goalx Build an emergency reserve fund equal to at least one month’s budgeted expenses. In 2015x Through a partnership with Mission Asset Fund, Rubicon established two Lending Circles last year at our Richmond and Antioch sites. The program provides small, zero-interest loans, with participants pooling funds to make monthly payments. This allows them to avoid checkcashing and payday loan operations and, through our reporting the loans and payments to credit bureaus, to establish or improve their credit ratings, all while using loan funds to reduce their financial obligations.

WELLNESS Long-term Goalx Maintain health insurance and at least one annual primary care visit. In 2015x Rubicon brings a mobile farmer’s market to its Richmond site every Wednesday. Its Market Match program incentivizes participants to buy healthy foods. For every $5 spent, participants receive a $5 farmer’s market credit. One budget-minded Rubicon participant discovered that saving his Market Match credits is a great way to ensure that his family has access to fresh produce even at the end of the month when cash is tight. His strategy works so well that staff is sharing the tactic with other participants. 6

We also increase our impact by measuring our progress based on the positive change we see in the communities we serve. The long-term goals for each of the four service areas of our model reflect essential behaviors and achievements that move the needle on poverty.

CAREER Long-term Goalx Achieve one year of earnings at or above the regional self-sufficiency standard (approximately $28,000 for a single person in Alameda or Contra Costa County). In 2015x


people placed in jobs


average starting wage

CONNECTION Long-term Goalx Demonstrate leadership in family and community through service and civic participation. In 2015x Rubicon helps participants learn to build and sustain a professional network. In 2015, Rubicon’s Workforce Development Services connected 336 participants with nearly 70 East Bay employers. Our staff not only connects participants to high-quality jobs, but also provides ongoing support to help them stay employed following their initial placement. Last year, participants secured on average 35 hours of employment per week, guaranteeing their eligibility for employer-sponsored health insurance.


hiring fairs in Alameda and Contra Costa counties


of interviews resulted in a job offer 7

“I came to a Stepping Stone ceremony for a friend and I was very touched by what she had to do to get there. I was very happy for her and it sparked my interest to get help myself.” —Darmeshia, Rubicon participant, Richmond, CA

Each of our two-week core workshops ends with a Stepping Stone ceremony. Even though many participants say that completing the core workshop is “the first time I’ve finished anything in a long time,” it is the first step on a journey that will have many occasions for celebration. Stepping Stone ceremonies take place regularly at our Oakland, Richmond, and Antioch sites, and we welcome guests to join us at these inspiring events. To attend an upcoming Stepping Stone ceremony, please contact our Development Department at 8



Current Assets $4,603,851 Property and Equipment


Other Assets 10,792 37%



Total Assets $8,787,308 Current Liabilities $2,925,915 Other Liabilities 2,981,698 Total Liabilities 5,907,613

Government Contracts

Earned Income

Total Net Assets 2,879,695 Total Liabilities and Net Assets

Grants and Contributions



REVENUE Government Contracts $10,401,286


Earned Income 7,000,084 Grants and Contributions 1,385,378



Total Revenue $18,786,748

25% EXPENSES Programs $10,078,614 Programs




Businesses 4,473,406 Administration 3,017,335 Fundraising 511,128

The amounts indicated herein are representative of the financial results of operations for Rubicon Programs Inc. and Rubicon Enterprises Inc. Previous years included housing activities from separate corporations in which Rubicon had an interest. As part of Rubicon’s strategic plan, these properties have been transferred to other entities; and, therefore, Rubicon is no longer reporting activities outside these two corporations.

Total Expenses $18,080,483


Many Thanks $250,000-$999,999 Tipping Point Community

Strive for Change Foundation

$100,000-$249,999 Dean & Margaret Lesher Foundation Richmond Community Foundation Y & H Soda Foundation

$5,000-$9,999 Charles Schwab & Co., Inc Kevin Lesinski Sean Phillips Scott Poland Carolyn and Gary Pomerantz State Farm

$25,000-$99,999 Chevron Richmond Refinery Crescent Porter Hale Foundation Virginia Davis East Bay Community Foundation Paul Leonard Thomas J. Long Foundation The San Francisco Foundation Charles Schwab Walter & Elise Haas Fund Wells Fargo Bank $10,000-$24,999 Anonymous Bank of the West Kaiser Permanente East Bay Community Benefit Program van Lรถben Sels/ RembeRock Foundation Parker Hanifin Ilana DeBare and Sam Schuchat Ereca Miller and John Shrewsberry 10

$1,000-$4,999 AT&T Foundation Benevity Community Impact Fund Lilian Asperin Clyman and Tom Clyman Joanne and Terry Dale Toni Ayres and John Ford Karen Dempsey and Brian Fraser Yoshimi and Edward Downer III DZH Phillips LLP Stacey and David Eisenmann Enterprise Holdings Foundation Paul Erb Jane Fischberg and Dan Robinson Jacquie Guzzo Cecilia Han Harrington Group, CPAs, LLP Heffernan Insurance Brokers Sarah Shanley Hope and Rob Hope Gerald Huff

The transformative work Rubicon does would not be possible without your generous support. Our sincerest gratitude goes to the following donors and sponsors:

Import Tile Company Jane and Robert Stanley Inch, Jr. The James Irvine Foundation Miriam Joscelyn Deborah and Laurance Kelley Joann Kim and Amit Kurlekar Karen Kiyo Lowhurst and Daven Lowhurst Alan Kosansky Sophia Loh and Thomas Li Tom McCleary Marie Monrad The Morrison Foerster Foundation Susann and Louis Nordrum Karen Norwood Nutiva Pacific Gas and Electric Company PayPal Giving Fund Jennifer Rose and Richard Hart Beth Ross and Laura Trupin Sally Smith and Christian Rowley Safeway Foundation Elizabeth Schaaf Seyfarth Shaw LLP Narda and Andy Skov Molly Sullivan and Philip Monrad Kim Thompson and John Bliss Lynn Vear and Dale Schultz

Mike Wade Ellen and Craig Whittom Abby Yim Cathy Zoi and Robin Roy $500-$999 Beth and Jamie Barrett Selena Bartlett Renee Bott Richard Chacon Sung Ae Choi Deborah Clarett Community Economics, Inc. Roger Contreras Johnathan Davis Tracy Dean Gordon Deppe Dana Dufrane and Steven Selna LaDonna Duhon Sandy Fox Catherine Garza Andrew Gaubatz Mona and Jay Goldfine Maureen Katz and Fred Glass Madeline and Christopher Liddicoat Margaretta Lin and Rajiv Bhatia Pamela and Bob McBain Bruce Pitcaithley Becky Smyth Jocelyn Sperling Teri Steele and Eric Sullivan Wendy Szczech Unitarian Universalist Church of Berkeley Emily and Danny Wu

$1-$499 Haig Agigian Abony and Nicholas Alexander Paulo Amaral Lucy B. Anemone Joanne and William Baker Kimberly Barnes Cassandra Benjamin Curtis Berkey and Cameron Brown Carol Beth Debjani and Rahul Bhaduri Carrolyn Bryant Christopher Buckley Diana and Dave Butler Betty Geishert Cantrell Nicole Chambers Soo Cho Gisela and Donald Clemons Melani Conti Ralph I. Cotter, II Dana and Phillip Cunliffe Elihu Davison John DeSmet Jonathan Eig Kathy Elder Patricia Enrado Philip Farrocco David Fike Suzanne Fleiszig Eda Freggiaro Robert Friedman Monique Fuentes Katherine Garrett Charles Geerhart Supervisor John Gioia Lenore Goldman Nick Gregory Tim Hallahan

Rubicon Programs Board of Directors and Officers As of June 2015

John Hanawalt Stefan Harvey Marcia Hataye Alison Havener Hal Hershey Charlise Hyatt Robert Ireland Jeff Jacobs Jeannie Jaramillo Barbara Johnson Caroline Kelley Judy Kelly Tima Khatri Adrienne Kimball Philip La Mere John Lau Mary Law Stephanie Lawrence Steffany and Zachary Lee Laura Maechtlen Nancy Mahoney Claire Marcus Conna McCarthy Heather McNabb Andrew McNaught Daniel Mejia Val Merril Debra Meyerson and Steve Zuckerman Julie Mozena Elizabeth Murphy Tim Noah Network for Good Liz Orlin and John Ifcher Gerd Pannke Victor Perrella David Pontecorvo Lisa Puntillo and Erik Babcock

Gopika Prabhu Anuj Ralhan Richmore Village Neighborhood Council Dianne Roach Daniel Rossi John Russell Danielle Sage Laura Carter Sander and Thomas Sander Jane Scantlebury Matthew Scharpnick Chris Scrivani Isaac Shapiro Pat and Harry Sigworth Grace and Carl Smith Althea and Robert Soldano Charles Stanton Peter Stanton Williams Jon Stenson Laura Summer Kimberly Taber Elaine Tseng and Andrew Huang Lilian Tham and Hal Berman Karen Tinder Bob Uyeki Liz Varon Cynthia and Arnel Virador Timothy West Elma Ruth and Lewis White Rose and Robin Wilson Kate Wing Claudia Zepeda Sam Zuckerman

MATCH DONATIONS AMAZONSMILE Chevron Richmond Refinery GOODSHOP JustGive Kaiser Permanente Community Giving Matching Gift Program Union Bank of California United Way of Central Maryland Wells Fargo Bank

Amit Kurlekar, Chair Attorney

IN-KIND DONATIONS Shelly Ross Maureen Kennedy and Konrad Alt

Susann Nordrum GHG Integration Consultant, Chevron Corporation

We gratefully acknowledge the generosity of our donors. If we inadvertently misspelled your name or omitted your gift, please accept our apologies and contact us at 510.231.3994.

Scott Poland VP – Investments, Wells Fargo Advisors, LLC

Lilian Asperin Clyman, Vice Chair Project Director, WRNS Studios Deborah Clarett, Treasurer VP, Bank of the Orient Virginia Davis, Secretary Owner, Virginia’s Live a Little Paul Leonard West Coast Director, Center for Responsible Lending

Karen Norwood Facilities Services Manager, Kaiser Permanente, School of Allied Health

Jane Fischberg, President President and CEO Kelly Dunn, Asst. Secretary General Counsel and Director, Rubicon Legal Services Roger Contreras, Asst. Treasurer Chief Financial Officer


“It’s hard when you grow up with nothing in the house, nothing in your closet. I didn’t have someone to show me how to dream big and find a way to get paid.” —William, Rubicon participant Richmond, CA

2500 Bissell Avenue, Richmond, CA 94804 @RubiconPrograms

Rubicon Programs 2015 Annual Report  
Rubicon Programs 2015 Annual Report