RTS Resource 2009
60 Second Briefing Healthy Ingredients Understanding current trends is key to success Interest in healthier lifestyles, fuelled by increased media coverage and Government initiatives, has led to a vast array of ‘healthier’ products being launched into the UK market during the past five years. According to research by RTS, the demand for healthier foods is boosting growth in the usage of healthy ingredients. The UK market
£143m Total market value of healthy ingredients in food and drink in the UK, 2008 includes: Vitamins, Minerals, Sweeteners, Fat Replacers, Probiotics, Prebiotics, Omega–3.
for healthy ingredients (as defined by RTS) is currently worth £143m, with 102,000 tonnes being used in the UK in 2008. UK food and drink manufacturers must understand the constantly changing trends and exploit them accordingly if they are to succeed within this increasingly competitive market, says RTS.
101,075 tonnes Total volume usage of healthy Ingredients in food and drink in the UK, 2008 includes: Vitamins, Minerals, Sweeteners, Fat Replacers, Probiotics, Prebiotics, Omega–3.
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A snapshot of the market for healthy ingredients in the UK