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Thistle offers personalized and competitive advertising packages. Our estimates show exponential growth in our vieweship over the following three years. We expect to reach 5,000 unique visitors per month within a year and a growth of 10% per month after the first year.

Edun

Graphic Tee 100% Organic Coton Made in Peru

$45.00

1

Extra Small Trail Blazer Soul

2

Small Trail Blazer Soul

3

Medium Trail Blazer Soul

4

Large Trail Blazer Soul

5

Extra Large Trail Blazer Soul Song Title (3:42)

REVIEWS Band Name

Please find our standard rates below.

thistle

Brands

your guide to green style

Thistle Eco-Rate

ecoSkin Ecozona Ecozuzu Edun Eka

E

Q R Wanted T Y U I O P All W YouEEver $0.99 CART

Always A S Been D F There G H J K L Amazing Grace

Z X C V B N M

More Edun

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

More Tees

RATE CARD

.?123

space

@

.

return

MEDIA KIT

CONTACT

ross paul vigeant | senior thesis design + management | spring 2010

rates are in cpms

thistle llc website: www.thistle.com industry: eco fashion/blogs

unit

dimensions

rate

box

300x250

$20

box

300x250

$5

big box

300x600

$30

ross paul vigeant

leaderboard

728x90

$15

328 east 19th street, 4c

interrupter

560x200

$20

(above fold) (below fold)

newsletter skyscraper

160x600

$30

founded: january 2011 registration: NYS C-corp Edun

new york, ny 10003 (781) 816-3381 advertising@thistle.com

Graphic Tee 100% Organic Coton Made in Peru

$45.00

1

Extra Small Trail Blazer Soul

2

Small Trail Blazer Soul

3

Medium Trail Blazer Soul

4

Large Trail Blazer Soul

5

Extra Large Trail Blazer Soul Song Title (3:42)

REVIEWS Band Name

More Edun

thistle Thistle Eco-Rate

$0.99 CART

More Tees


Thistle’s unique selling propisition is that of service. We provide an extensive knowledge base to base purchases on. These reviews help viewers make the most educated choice possible. The blog provides an outlet for all of the creative and significant happenings in the eco-fashion world, and the forum for people to comment. The e-commerce allows viewers to purchase what they just read about and make a decision that helps both their personal style and the planet. Thistle’s differentiation is that its on Earth’s side, making the right choice a little more obvious.

THISTLE.COM

THE BUZZ

Thistle solves the problem of consumers seeking

Using a comprehensive list of similar sites, the

an intuitive review blog that allows sustainable and

following competitive matrix provides a look into

ethical ranking of possessions, new purchases or

where Thistle stands among its competitors. None

future ones. Acting as a tastemaker database, we

of the web sites could garner all four.

make suggestions to consumers that benefit the customer, the brand and Thistle.

thistle competitor matrix fashion

review

treehugger.com

x

x

x

ecofashionworld.com

x

x

x

ecofabulous.com

x x

kaightnyc.com

INTERNET USERS FASHION INTEREST ECO FOCUSED

blog

greenfashiononline.com

PROFILE

TARGET MARKET

store

x

x x

x x

x

evolvedfashion.com

x

x

ecoki.com

x

x

threadbanger.com

x

x

The average thistle.com user is female. She is

grist.org

x

x

typically 18-24 years old with no children. She is

ecofriendlysolution.com

x

x

college educated and typically accesses the site from work.

thistle media kit  

thistle media kit

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