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04-29: graphic design 30-53: branding 54-61: logo design 62-83: concept & design 84-93: digital 94-95: contact

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graphic design

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Apprenticeship Prospectus SKILLS GROUP Apprenticeship Training Provider

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Exhibition Stand SKILLS GROUP Apprenticeship Training Provider

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Christmas Catalogue STORMFRONT Premium Apple Reseller

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Concertina Fold Party Invitation SKILLS GROUP Apprenticeship Training Provider BRIEF The company requested a party invitation for their annual ball. The theme was James Bond and whilst the invitation was required to reflect this theme, it also needed to showcase the service sectors in which the company offers apprenticeship training.

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Sponsorship Press Advertisements SIGMA MARKETING & ADVERTISING

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Tender Presentation Brochure SIGMA MARKETING & ADVERTISING

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POS Display Posters FAIRWAY FURNITURE Furniture Retail Company

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Promotional Pull Up Banners THE ARK PET CENTRES Pet Store Retailer

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Sales Brochure ROBINS & MOORE GOLDSMITHS

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Valentines Press Advertisement ROBINS & MOORE GOLDSMITHS

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Press Advertisement ROBINS & MOORE GOLDSMITHS

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Sponsorship Brochure PLYMOUTH CITY COUNCIL

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New York Themed Wedding Invitation

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6 Sheet Poster STORMFRONT (Apple Reseller)

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Press Advertisement STORMFRONT (Apple Reseller)

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branding

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BRAND REFRESH PLYMOUTH GUILD Charity Based Support Organisation BRIEF Plymouth Guild a charity based support organisation requested a brand refresh to compliment their existing logo. This chosen design was inspired by internal market research which established that the company was often referred to as being an ‘umbrella organisation’ as it is home to seven public services. The umbrella graphic is made up of seven segments to represent each of the services within the organisation. Each service was assigned its own colour scheme, a hand-scripted font and hand-drawn illustrations were incorporated into the brand genetics to enhance a ‘human presence’ throughout all the communication channels (a necessity given the nature of the organisations services).

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BRAND REFRESH Annual Review

PLYMOUTH GUILD Charity Based Support Organisation

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BRAND REFRESH (Pull Up Banners) PLYMOUTH GUILD (Charity Based Support Organisation)

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BRAND REFRESH Stationery Set

PLYMOUTH GUILD (Charity Based Support Organisation)

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RE-BRANDING Brand Guidelines

PLYMOUTH ARGYLE FOOTBALL CLUB BRIEF Due to the clubs successful promotion to the Football Championship. The club required a brand refresh to support this achievement, a brand refresh and branding guidelines were created and applied across signage livery and all printed materials internal & external.

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RE-BRANDING (Stationery, Signage & Livery) PLYMOUTH ARGYLE FOOTBALL CLUB

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RE-BRANDING (Logo & Membership Pamphlet) PLYMOUTH ARGYLE FOOTBALL CLUB As part of the re-brand the client also requested a logo to be created for the Junior Argyle Green Supporters club and for it to be applied to their marketing literature.

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NEW LOGO DESIGN & RE-BRANDING WESTCOUNTRY SKIP HIRE BRIEF This local based company was looking to expand and attract a higher profile clientèle. They wanted a new corporate identity and brand design that would avoid all the clichÊ iconic associations with skip hire and waste management. An abstract representation of green fields and blue sky formed the basis of this identity to give the company a more professional outlook, whilst acknowledging their environmental commitment and responsibilities.

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RE-BRANDING Stationery Set

WESTCOUNTRY SKIP HIRE

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RE-BRANDING A4 Folder

WESTCOUNTRY SKIP HIRE

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RE-BRANDING Website WESTCOUNTRY SKIP HIRE

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logo designs

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Corporate Identities VARIOUS CLIENTS

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Logo & Stationery Set SEA BREEZE Property Management Company

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Corporate Identity & T-shirt Designs FUEZ Apparel Clothing Company

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concept & design

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Recruitment Campaign 6 sheet poster

SKILLS GROUP Apprenticeship Training Provider BRIEF Skills Group are one of the south west’s leading apprenticeship training providers. A campaign was required to target 16-19 year olds who were at a crossroads in their career and to highlight the benefits of gaining an apprenticeship with Skills Group, by focusing on the opportunity to sustain lifestyle choices whilst enjoying first rate training.

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Recruitment Campaign (48 sheet poster) SKILLS GROUP Apprenticeship Training Provider

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Recruitment Campaign Press Advertising

SKILLS GROUP Apprenticeship Training Provider

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Recruitment Campaign (6 sheet posters) CITY COLLEGE PLYMOUTH BRIEF: To highlight the informal, gratifying experience and student can enjoy with an education at the College, whilst increasing their chances of gaining employment upon completion of their course.

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Advertising Campaign* VISIT BATH

*Pitch for new business 72 72


BRIEF: To create an advertising campaign that would encourage shoppers from the local region to choose the city of Bath as their choice destination for a day of retail therapy.

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Recruitment Advertising LAND REGISTRY

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Recruitment Advertising NORTH CORNWALL DISTRICT COUNCIL

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Bus Advertising Concepts SIGMA MARKETING & ADVERTISING

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Advertising Campaign* PLYMOUTH COLLEGE OF ART

*Pitch for new business 78 78


BRIEF: To sell the college as the number one (stand alone) destination in the south west for anyone student seeking a career in the creative arts industry.

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Recruitment Campaign StreetTalk Site

CITY COLLEGE PLYMOUTH BRIEF Having recently been re-branded the College required a recruitment campaign that would not only encourage school leavers, parents and employers to choose the College as their choice for further education and training, but would also compliment the new brand ethos and identity. Strong quotations from students, parents and employers were formed in the shape of a wave to mirror that of the wave icon incorporated into the new College logo. A strong presence of the new corporate cyan coupled with a complimentary strap-line completed this successful recruitment campaign.

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Recruitment Campaign Press Advertising

CITY COLLEGE PLYMOUTH

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Recruitment Campaign 6 Sheet Posters

CITY COLLEGE PLYMOUTH

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digital

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DIGITAL ADVERTISING Facebook

LIPSON CO-OPERATIVE ACADEMY

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Leaderboard

DIGITAL ADVERTISING Leaderboard, DMPU, MPU

LIPSON CO-OPERATIVE ACADEMY

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DMPU

MPU

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DIGITAL MARKETING Twitter Header

THE DOCK - Café

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DIGITAL MARKETING MailChimp E-Newsletter

SIGMA MARKETING & ADVERTISING

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contact

ross drew t: 01752 843651 m: 07867 563095 e: rossdrew80@hotmail.com

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Ross Drew - Graphic Designer Portfolio (FULL)  

I have worked within the creative design industry for over 19 years, here are a few examples of my work (both design and concept based).

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