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Town Centre Strategy survey We consulted 29 local businesses in Bow and Globe Town on the Council’s Town Strategy for 2017-2022. Businesses felt that better footfall, wider geographical catchment, and better visitor satisfaction were crucial factors to improve the performance of the high street. Businesses felt that Roman Road lacks a strong identity as a high street in the sense that it is not well enough known as a shopping destination and they believed that a market will be an efficient way for Roman Road to attract more footfall. At least three businesses mentioned the problems in the management of the market, deploring the lack of stalls, garbage management and order. Another important, yet divisive, issue was car parking. Some businesses complained about the price of parking and the lack of business parking available. Better social media and digital marketing skills

Vacant units were also a topic that generated a lot of comments and many did not want them filled with a business would not complement the existing offer21% (i.e. another coffee shop or convenience store). arketing skills

Low priority Medium priority High priority

When asked what support business owners wanted the 55% 6 most, the main priority was a website for the high street. 7 24% 16 Businesses were also highly interested in participating in social media training and being involved in business skills training.

NUMBER

Improve visitor perception of RR as a high street

Better social media and digital marketing skills Low priority Medium priority High priority

high street 1 3 25

3%

21%

NUMBER

Low priority Medium priority High priority

10%

55% 24% 86%

Improve visitor perception

RR as aCommon high street Vision Report • Chapter 2: Context & Landscape GlobeofTown

3%

Low priority Medium priority High priority

10%

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Profile for Roman Road Trust

Globe Town Common Vision Report 2018  

Community development project in Globe Town, Tower Hamlets, documenting community organisation and the constitution of the a local community...

Globe Town Common Vision Report 2018  

Community development project in Globe Town, Tower Hamlets, documenting community organisation and the constitution of the a local community...

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