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Tiny has never been a bigger deal.

“The new Nikon Z 50 is a small yet capable camera that brings the best of the Nikon Z series to all kinds of creators to discover, share and engage,� said Jay Vannatter, Executive Vice President, Nikon Inc.

Available in November Price: $856.95 - $1,346.95 Call 402-691-0003 to Pre-Order


SMALL ON SIZE, BIG ON FUN: The easy-to-carry, compact and lightweight 14-oz body of the Nikon Z 50 is designed with intuitive controls and an agile yet durable magnesium alloy frame. It’s effortless to carry while vlogging a vacation, hiking the backcountry or exploring a new part of town. Since it’s mirrorless, users can activate the silent shutter function for truly low-profile shooting in sensitive situations.

TELL YOUR STORY, BEAUTIFULLY: A DX-format 20.9-megapixel CMOS sensor delivers superior image quality, sharpness, color and tones to document it all, even in low light. The EXPEED 6 image-processing engine helps to achieve excellent low-light performance and the highest standard sensitivity in its class1 for still-image shooting – ISO 51,200 – so users can capture high-resolution photos in challenging lighting conditions, like concerts or night street photography.


HIGH-SPEED PERFORMANCE: The camera quickly locks focus with a 209-point Hybrid AF System that enables broad coverage of approximately 87% of the frame horizontally and 85% vertically. It’s also the first Nikon DX-format camera to employ Eye-Detection AF, which makes portrait photography simple by recognizing and instantly focusing on a subject’s eyes, even if they are moving. What’s more, with fast 11 fps (with AF/AE) continuous shooting, users can keep up with fleeting moments and never miss a moment of the action.

FLIP-DOWN SELFIE SCREEN: The Nikon Z 50 features an easy to use interface with a 3.2-inch flip-down LCD touchscreen that’s ideal for selfies and vlogging. The LCD features familiar soft keys and icons, while intuitive controls make storytelling simple. Selfie Mode automatically disables all but essential controls while the LCD is flipped down, which makes it easy for the photographer to turn the camera on themselves and capture flattering photos and videos without worry of accidentally changing settings.


EPIC VIDEO FEATURES AND NEW CREATIVE OPTIONS: Sharp, vibrant 4K video is just the beginning – Experience built in 120p slow-motion, time-lapse and interval timer as well as in-camera video trimming and 20 Creative Picture Controls.

These Creative Picture Controls and Special Effect modes instantly transform an image or video footage, while Scene Modes automatically adjust settings to optimize performance for beginners. For smooth footage, the camera also incorporates additional built in stabilization while shooting Full HD or 4K video.


SHARE BETTER CONTENT, INSTANTLY: Built-in Wi-Fi® and Bluetooth connectivity along with support for the new SnapBridge2 version 2.6 app allows users to seamlessly share still images and videos with friends, families and followers. In addition to automatically sending gorgeous images to one’s phone, users now also have the ability to easily transfer video to their smart device quickly. The latest version of SnapBridge also supports RAW image transfer and advanced remote capture functions. The maximum sensitivity available with movie recording is ISO 25600. For information regarding smart device compatibility and to download the appropriate app for the Nikon cameras with Wi-Fi capability built-in, NFC capability built-in, and/or Bluetooth capability built-in, please visit nikonsnapbridge.com. Please Note: Nikon cameras having Bluetooth built-in can only be used with a compatible smart device with Bluetooth 4.0 or later (i.e., a smart device that supports Bluetooth Smart Ready/Low Energy). Measured in accordance with CIPA standards. When a mirrorless camera equipped with an APS-C size image sensor is used. Measured at the maximum telephoto position. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance. The N Mark is a trademark or registered trademark of NFC Forum, Inc. in the United States and in other countries. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Nikon Corporation and its Affiliates is under license. *SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time. Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer. All Nikon products include Nikon Inc. limited warranty. Images are for illustrative purposes only. All Nikon trademarks are trademarks of Nikon Corporation. Nikon Authorized Dealers set their own selling prices, which may vary. Nikon is not responsible for typographical errors.


NEXT GENERATION DX-FORMAT NIKKOR LENSES

NIKKOR Z DX 16-50mm f/3.5-6.3 VR NIKKOR Z DX 50-250mm f/4.5-6.3 VR

The new NIKKOR Z DX 16-50mm standard zoom and the NIKKOR Z DX 50-250mm telephoto zoom lenses are designed to complement the new Z 50, striking the balance of small size and sharp optics. The NIKKOR Z DX 16-50mm f/3.5-6.3 VR lens is a slim zoom lens that lets users capture a wide variety of scenes, from beautiful landscapes to candid portraits. The compact telephoto NIKKOR Z DX 50-250mm f/4.5-6.3 VR lens allows anyone to go the extra distance and capture far-away subjects, like city skylines or birds in flight. When paired with the new lenses, Dual Detect Optical VR is enabled on the Z 50 to help control the effects of camera shake when shooting.


Call 402-691-0003 to Pre-Order the New Nikon Z 50!

Legacy | 2909 S 169th Plaza, Omaha, NE 68130 Rockbrook | 2717 S 108th Street, Omaha, NE 68144 Lincoln | 4333 S 70th Street, Lincoln, NE 68516

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Just Announced - The New Nikon Z50  

The new Nikon Z 50 is a small yet capable camera that brings the best of the Nikon Z series to all kinds of creators to discover, share and...

Just Announced - The New Nikon Z50  

The new Nikon Z 50 is a small yet capable camera that brings the best of the Nikon Z series to all kinds of creators to discover, share and...