Every Â piece Â of Â sales Â copy Â should Â have Â a Â call-Âto-ÂDFWLRQ :KHWKHU LWÂśV D SDJH RQ your Â website, Â your Â business Â card Â or Â other Â piece Â of Â copywriting. Examples: Â Here Â are Â some Â examples Â of Â a Â call-Âto-Âaction: Â‡
Click Â a Â link Â to Â place Â an Â order Â
Call Â a Â 1-Â800 Â number Â to Â place Â an Â order Â
Call Â a Â number Â to Â hear Â a Â recorded Â message Â
Fill Â in Â a Â form Â to Â enter Â a Â sweepstakes Â
Tip: Â You Â can Â easily Â put Â a Â call-Âto-Âaction Â on Â the Â back Â of Â your Â business Â card. Â Invite Â your Â contacts Â to Â come Â to Â your Â website Â to Â sign Â up Â for Â your Â free Â newsletter, Â grab Â a Â sample Â or Â whatever Â you Â want Â them Â to Â do. Exercise: Â 7DNH D ORRN DW HYHU\ SDJH RI SURPRWLRQDO PDWHULDO \RXÂśYH ZULWWHQ Â Ensure Â it Â has Â a Â call-Âto-ÂDFWLRQ ,I LW GRHVQÂśW IL[ LW ,I \RX DUH MXVW JHWWLQJ VWDUWHG with Â your Â business, Â be Â sure Â to Â remember Â it Â as Â you Â design Â each Â business Â card, Â each Â and Â every Â page Â on Â your Â website, Â etc.
1.10 Â Offer An Â offer Â is Â simply Â what Â you Â are Â selling/giving Â to Â your Â readers. Example: Â You Â are Â selling Â a Â customized Â embroidered Â baby Â blanket. Â If Â your Â customer Â pays Â you Â $35, Â WKH\ZLOOJHWDÂś[ÂśEODQNHWLQWKHFRORURIWKHLUFKRLFH design Â of Â their Â choice Â and Â embroidered Â message Â up Â to Â 25 Â letters. Â Additional Â designs Â have Â an Â extra Â charge. Another Â example: Â $QRIIHUGRHVQÂśWKDYHWRLQYROYHWKHH[FKDQJHRIPRQH\,Q Â return Â for Â a Â first Â name Â and Â email Â address, Â you Â might Â give Â out Â a Â subscription Â to Â free Â weekly Â email Â tips Â on Â growing Â and Â caring Â for Â a Â garden.
Published on Jul 29, 2012
Learn how to write copy for your adverts, banners, headlines and articles that converts into sales. Are you on the Internet and writing? Hav...