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Placemaking in the Perth Cultural Centre Veronica Jeffery, Executive Director Place Management


Perth Cultural Centre


Metropolitan Redevelopment Authority

• Defined project areas • Planning regulator • Developer • Place Manager


Placemaking


Making a great place

street life evening use volunteerism Welcoming Cooperative Neighbourly

Key Attributes Intangibles Measurements business ownership property values land-use patterns retail sales Fun Active Vital Special Real

uses & activities PLACE comfort & image access & linkages sociability

Connected Walkable Convenient Accessible transit usage pedestrian activity parking usage patterns

Safe Charm Clean Attractive Historic crime stats sanitation rating building conditions environmental data Courtesy : Swan River Landscapes, George Seddon, 1970


Consultation


Objectives

A stimulating, comfortable place

A place to celebrate WA

Reflect cultural diversity

Provide leadership

Celebrate culture and creativity

Make Western Australian’s proud


Short Term Activation Plan

State Library of WA WA Museum

State Theatre Centre

Art Gallery of WA


Before - Urban Orchard


After – Urban Orchard


After – Urban Orchard


Before – Native Wetalnd


After – Native Wetland


After – Native Wetland


Before - James Street Amphitheatre


After – James Street Amphitheatre


After – James Street Ampitheatre


Before – William Street


After - William Street


Perth Cultural Centre


City destinations


Perth City Link


City Square

• Perth’s new town square • 11,347sqm • Unites transit and civic spaces • Access to Train Station, Bus Station and Light Rail • Est. 90,000 daily pedestrian movements


City Square Ideas


Elizabeth Quay


Elizabeth Quay

• Identify users • Map movement • Define everyday rituals • Build a functional profile


Elizabeth Quay – The Landing


www.mra.wa.gov.au Follow @VitalPerth

Perth Cultural Centre

3a veronica jeffery  
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