Concept Presentation Casual Wear | Formal Wear | Accessories
Tightly integrated with Social Networks. Products are sold based on social strength of the Consumer
Emphasis on User Experience. Eg: Catwalk, 360 view and other intuitive display of products
Ecommerce in India Ecommerce in 2010 is estimated at Rs 32000 crore
Industry expected to grow 40% annually
Key Drivers • • • • •
Increase in Internet Penetration Secure Payment Gateways Increase in tech savvy consumers Mature Delivery Logistics Technology for making shopping interactive
Source: Technopak Advisors, New Delhi
Fopping Model • •
We are not discount outlet like Fashion & You. Share & Gain is Mantra. Price reduction based on Social Strength of the customer (Based on no:of friends customer has in Facebook)
Customer earns FOPPS based on Facebook shares Customers web price based on number of FOPPS he earns Maximum reduction in price set by Brand Product Sharing options in Social Networks for earning FOPPS.
“Share & Gain” the Mantra Premium Pavers England Formal Shoe @ fopping.com Crafted with Fine Leather. This exquisite beauty will complete a fine………….
What's in it for Brand ? • • • •
No free discount. The customer earns price reduction by sharing the product/brand in Facebook. Typically each Facebook user has 200300 friends. Price reduction is based on number Friends in Facebook. With one share the message of product/brand reaches average of 200300 people. Detailed reports are provided to Brand every week on • Number of Shares of each branded products • Social reach of brand awareness based on Shares through Fopping.com
Our Strengths 1
Creative and Energetic Team with deep experience in Retail and Technology Founding/Team Members • K.Narasimha Rao – Founder, SunCorp • S.Ramesh- Managing Director, SunCorp • J. Rama – PM Consultant at top tier Investment Banks • P.Ram – Retail executive with over decade of experience worked with leading companies
Partnership with India's leading Ecommerce Subject Matter Experts
Marketing strength with connections with leading firms
Key Strengths/Differentiators 1
Service Guarantee. All products reach customers within 9 working days
Tightly integrated with Social Networks. Consumers can shop from Facebook and price reduction based . on their Social Strength
Intuitive display of products – 360degrees View, Catwalk etc
P.S. We Hope you are convinced to partner with us for this exciting venture. We will put in our best effort to make this partnership mutually beneficial.