Page 1

Reference Voter Guide Before Voting

Take Action at City Council

Recovery Depends on Business Success

See page 3

See page 5

See page 10

NOV E M B E R 2020

‘The Chamber…building a stronger local economy’

Volume 39, Number 11

Chamber Members Count!

How important is it for the Chamber to help get business-friendly candidates elected to public office? 2% 14%

84% 14% 2% 0% 0% 0% 0%


Extremely Important Somewhat Important Not Important at All

Each month, the Chamber helps build a stronger local economy through surveying its membership. GRB Inside Highlights Chair’s Column.......................... 2 Governmental Affairs............... 3 New Members............................ 9


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Lieutenant Governor Outlines Recovery Efforts with Riverside’s Leaders COVID-19, Trade, Future of Business Discussed vat Legislative Summit

Engaging state leaders about the key issues for Riverside remains a top priority for the Chamber’s businesses. To these efforts, the Chamber hosted Lieutenant Governor Eleni Kounalakis and 150 business leaders during the virtual Legislative Summit for a discussion about recovering from COVID-19 and supporting the health of California’s economy. As a member of the Governor’s Economic Recovery Task Force, Lieutenant Governor Kounalakis led efforts to develop protocols for businesses to safely re-open and serve their communities. The Task Force has actively worked with leaders in Sacramento to provide financial support to millions of families facing hardships. COVID-19 has also presented strains on the State’s budget, leading to a significant shortfall. Lieutenant Governor Kounalakis highlighted the need for additional funding from the federal government to help offset losses for counties, cities, and schools, among other priorities. Lieutenant Governor Kounalakis also stressed the importance of driving growth and trade in the Inland Southern California region,

Lieutenant Governor Eleni Kounalakis engaged with business leaders, students, and Chamber members by answering pressing questions about the region and how working together can prove beneficial for the region.

which serves as a global leader in the distribution of goods. While exports to other countries have declined due to COVID-19, the decline has flattened over recent months and is beginning to rise. This bounce back from recent lows is due to the high demand for the goods and services produced throughout the region, placing Riverside in a strong position for growth as recovery efforts continue. Several weeks ago, Governor Gavin Newsom issued an executive order requiring all new vehicles to be zero-emission vehicles (ZEVs) by 2035. During her comments, Lieutenant Governor Kounalakis indicated ZEVs are California’s second largest export, placing

the state in a prime position to build a market for these vehicles and reduce greenhouse gas emissions. The Chamber thanks Title Sponsor Eadie & Payne along with the following Presidential Sponsors for their support of the virtual Legislative Summit: Altura Credit Union, Best Best & Krieger, California State University, San Bernardino, Chase Bank, OPR Communications, Pacific Premier Bank, Riverside County Business and Community Services, Riverside Unified School District, Southern California Edison, Southern California Gas Company, and Starbucks. For more information, contact Andrew Sall at asall@riverside-chamber.com or 951-6837100 Ext. 220.

Chamber Advocacy Leads to Many Wins for the Business Community Supported Tax Credits, Defeated Tax Increases The 2020 Legislative Session has officially come to a close, marking the end of a year dominated by efforts to provide COVID-19 relief to residents and businesses. While several bills signed into law give support to keep businesses afloat, the Chamber also helped defeat several pieces of legislation that boosted the state’s revenues at the expense of business. Businesses across the state have faced neverbefore-seen headwinds as a result of COVID-19. In order to offset financial losses, Governor Gavin Newsom signed into law SB 1447 (Bradford), a bill that gives businesses a $1,000 tax credit for each net new employee they hire before January 1, 2021. The Chamber also successfully supported AB 1731 (Boerner See Wins on page 7





We are committed to building a stronger local economy by actively promoting and supporting our community, by fostering the growth and strength of our member organizations, and by engaging federal, state and local officials on behalf of business interests.

Executive Committee for 2020–2021 Chair of the Board Gary Montgomery – Thompson & Colegate, LLP Vice Chair – Chair Elect Tom Nightingale – Fifth Third Bank Vice Chair – Governmental Affairs Julio Figueroa – AT&T Vice Chair – Economic Development Rich Erickson – Lee & Associates Commercial Real Estate Vice Chair – Membership/Marketing Kathy Michalak – Habitat for Humanity Riverside Vice Chair – Community Development Bob Mendez – RLM Wealth Group Vice Chair – Business Councils Michael Lewin – Mirau Edwards Cannon Lewin & Tooke Vice Chair – Business Councils Scott Ditfurth – Best Best & Krieger Vice Chair – Business Councils Ana Miramontes – Bank of America Vice Chair – Finance/Treasurer Jennifer Heiting – Altura Credit Union Legal Counsel/Past Chair of the Board/Chair–GRCCPAC Robert Hicks – Stream Kim Hicks Wrage & Alfaro

Board of Directors 2020–2021 Joseph Araiza – UCPATH Center David Austin – The Austin Realty Group David Batista – Parkview Community Hospital Medical Center – AHMC Healthcare David Bristow – The Mission Inn Hotel & Spa Judy Carpenter – Riverside Medical Clinic Brigadier General Melissa Coburn – 452nd Air Mobility Wing David Crain – Dutton Cadillac–GMC/Buick Jamil Dada – Provident Bank Carl Dameron – Inland Empire African American Chamber of Commerce Prabha Dhalla – Asian Indian Chamber of Commerce Ronald Ellis – California Baptist University Rakel Engles – La Sierra University Joy Fehr – La Sierra University Jim Fuson – Galleria at Tyler David Hansen – Riverside Unified School District Ron Hasse - The Press-Enterprise Co. Brian Hawley – Luminex Software, Inc. George Hoanzl – Jaguar Computer Systems Peter Hubbard – American Medical Response Wolde-Ab Isaac – Riverside Community College District Derek Itzen – Itzen Wealth Management Pepi Jackson – Riverside County Black Chamber of Commerce Jeff Kraus – University of California, Riverside Carmen Lainez – Greater Riverside Hispanic Chamber of Commerce Jeff Marshall - MFI Recovery Center Rose Mayes – Fair Housing Council of Riverside County, Inc. Scott Megna – Riverside Convention Center Jenna Minwary – The Pick Group of Young Professionals Patty Moorman – Bourns, Inc. Cathy Paredes – Bank of America Norm Pelzer – Riverside Living Magazine Lea Petersen – Southern California Gas Company Howard Saner – Riverside Physician Network Zareh Sarrafian – Riverside University Health System Tom Smith – University of California, Riverside Rob Starr – The Toro Company Mike Stong – Commercial Surety Bond Agency Ron Thompson – Collins Aerospace Jackie Van Blaricum – Riverside Community Hospital Andrew Walcker – Overland Development Company Matt Webb – Albert A. Webb Associates Vita Willett – Kaiser Permanente Medical Center Riverside Joseph Zichichi – Spectrum Business

Chamber Staff Cindy Roth, President/CEO Nicholas Adcock, Vice President Bethany Wiekamp, Communications Manager La Wanda Roy, Accounting/Human Resources Manager Patricia Fierro, Membership & Advertising Sales Christina McDonald, Special Events Coordinator Andrew Sall, Governmental Affairs Manager Janet Doan, Business Project Coordinator Jesse Jimenez, Community Development Coordinator Keep Riverside Clean & Beautiful

Gr e a t e r R i v e r s i d e B u s i n e s s

Business, Community Votes is Key to Thriving Local Economy Towards the end of the calendar year marks the beginning of a busy time for many local businesses. That is true for the Chamber as well with many key programs, developments, and issues coming forward that will assist members and engage the community.

The Chamber had the pleasure of engaging California Lieutenant Governor Eleni Kounalakis for a report regarding the state’s response to the COVID-19 pandemic and how business leaders can continue to work with state leaders to advance the region. Over 150 business leaders from the region were able to ask questions and engage with the Lieutenant Governor regarding critical opportunities and challenges. While there is still work to be done in key areas, Riverside’s regional economy continues to move forward thanks to open communication between the Chamber, local businesses, and our legislators. Business leaders continue to be the best advocates to bring significant positive change in California just by voting. This will prove to be true at the polls this year as community leaders and residents can bring businessfriendly leaders to Riverside. Be catalysts for positive change by referencing the Chamber’s Voter Guide on the opposite

Publisher. . . . . . . . . . . . . . . . . . . Greater Riverside . . . . . . . . . . . . . . . . . . . . . . Chambers of Commerce

Policy Editor . . . . . . . . . . . . . . . . . . . Cindy Roth Managing Editor. . . . . . . . . . . . Bethany Wiekamp Production. . . . . . . . . . . . Printing Connection, Inc. Printer. . . . . . . . . Southern California News Group Greater Riverside Business is the official monthly publication of the Greater Riverside Chambers of Commerce. Circulation: 3,100. Distributed free to all Chamber members. Subscriptions for non-members available for $30 per year. To advertise, subscribe or submit articles, contact: Greater Riverside Chambers of Commerce 3985 University Avenue Riverside, California 92501 Phone (951) 683-7100 Fax (951) 683-2670 Website:www.riverside-chamber.com

“Business leaders continue to be the best advocates to bring significant positive change in California.” for Alvord Unified School District Area 5, Kathleen Barth and Tom Hunt for Riverside Unified School District Trustee Areas 2 and 4, respectively, and Teresa Rosales and Eugene Montanez for Western Municipal Water District Divisions 1 and 5, respectively. Through Election Day, the Chamber will continue to engage local voters and encourage them to support candidates for public office who will advocate for business-friendly policies.

Keeping the region business-friendly is also dependent on community members. The COVID-19 pandemic will negatively impact businesses if residents do not get tested, wear masks, maintain physical distancing, and avoid social gatherings. The State of California’s metrics for re-opening counties is solely dependent on the percentage of positive versus negative cases, determined by testing. By coming together and committing to testing best practices, we can ensure our local businesses can stay on a positive trajectory. There is much to look forward to with many good things happening in the region for businesses. Thank you for your ongoing support and engagement in the Chamber and the Riverside community to help our economy thrive.

Gary Montgomery Chair of the Board

Mayor Bailey Inspires Actions for Future of Riverside Mayor Rusty Bailey has addressed the business community many times in the past eight years, inspiring change and setting a path forward. The most recent Good Morning Riverside was no different as Mayor Bailey delivered his last address in office to motivate business leaders to continue the momentum and partnerships that prove successful for Riverside. Finishing strong and transitioning well is key to addressing the challenges and opportunities ahead. With strong guidance from the business community, the City’s development process is more efficient and developer-friendly through the Streamline Riverside effort, including the One Stop Shop as a national best practice. This continued commitment to serve the community in innovative and efficient ways will help Riverside rebound from COVID-19. Development progress has included more than adjusting the process. The City has worked regionally to invest in highways and public transportation, from the widening of Highway 91 to the reworking of interchanges and rail separations, but there is more to be done. The lack of affordable housing across the region has started to gain proper attention. This is critical as residents, business owners, and employees cannot flourish in Riverside if housing is not affordable.

Connie Librenjak, Executive Director Alex Rendon, Senior Project Coordinator

page before mailing or dropping off your ballot. In addition, the Greater Riverside Chambers of Commerce Political Action Committee has endorsed business-friendly candidates including Patricia Lock Dawson for Riverside Mayor, Carolyn Wilson

Mayor Bailey fought for changes to the methodology for the Regional Housing Needs Assessment process. Leading regional partners, this ensured coastal cities will do their fair share to provide housing for Californians and to avoid urban sprawl and the unsustainable impacts to air quality and transportation systems. Drastically expanding diverse housing options must remain a priority. Mayor Bailey has confronted homelessness through the adoption of a Housing First approach. Earlier this year, HUD Secretary Ben Carson visited

the Grove Village and recognized the work as a national best practice that should be replicated across the country.

Regional partnerships poise the city to succeed regardless of hardships. The Riverside Police Department is leading the way among 21st century police departments with a two-year Police Strategic Plan. Mayor Bailey is confident in Chief Larry Gonzalez’s ability to lead Riverside with a laser focus on continuous improvement and public engagement. Mayor Bailey encouraged everyone to recommit to an inclusive community for all residents, and to match words with tangible outcomes. The City continually makes progress through equity challenges and committing to diversity and inclusivity to ensure a successful shared future for everyone. This is exactly what John North championed 150 years ago when he founded the colony that became Riverside. The future of Riverside is being created today and leadership is crucial.

Mayor Bailey addresses 150 business leaders and set the standard for excellence in his farewell speech about finishing strong and transitioning well.

Working together paves the way for future success for residents, businesses, and visitors to build on Riverside’s foundation for a promising future.


G O V E R N M E N T A F F A I R S   www.riverside-chamber.com Gr e a t e r R i v e r s i d e B u s i n e s s

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Inland Empire Economic Forecast Conference predicts economy to ramp up if COVID-19 is contained.The longer the virus is present, the longer it will have adversely affect businesses.

Conference Reveals Upbeat Forecast The 2020 Inland Empire Economic Forecast Conference gave an informative outlook on the United States’ and Inland Southern California’s future economy. The U.S. economy is bouncing back rapidly from the severe and unprecedented pandemic-driven downturn that began early this year. However, full recovery and resumption of economic activity, both locally and nationally, is firmly dependent on containing the spread of COVID-19. Inland Southern California’s labor market continues to steadily recover from the pandemic, adding 74,700 jobs since April’s lows. On an annual basis, year-over-year employment has fallen by 132,900 jobs. However, the region is outpacing the state in terms of job recovery but trailing the nation. The slowing rate is due in large part to the reimplementation of business closures and restraints as a result of the virus resurging. “As odd as it may sound, technically, this recession is over, making it the deepest, but shortest in U.S. history,” said Christopher Thornberg, director of the University of California, Riverside (UCR) School of Business Center for Economic Forecasting. Thornberg emphasized that this does not mean harsh recessionary effects are not there, especially among some industries and individuals, everything from the unemployment rate to the rate of job recovery to consumer spending indicate that the economy is growing. Once the virus is controlled, however, these sectors are expected to ramp up production to meet surging consumer demand. Moreover, as spending has been curtailed for the past seven months, the ‘fuel’ that has built up in the form of increased wealth and savings is waiting to set off a vigorous expansion once the virus is controlled. Visit bit.ly/ UCRforecast to read this article in its entirety.

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N E W S  www.riverside-chamber.com Gr e a t e r R i v e r s i d e B u s i n e s s

N OV E M B E R 2020

Take Action, Support Vibrant Mixed-Use District at City Council The Chamber urges Riverside County residents to get tested for COVID-19, regardless of symptoms, in order to help local businesses stay open and re-build the economy.

Testing Helps Keep Businesses Open, Prevents Job Loss The Chamber staff and board are committed to defending businesses during the COVID-19 pandemic and for the unforeseeable future. To that end, it is imperative for residents, business owners, and community members to get tested for COVID-19, regardless of symptoms, in order to save local jobs. The uncertainty of moving back and forth between tiers adversely impacts restaurants, salons, and gyms. The community can do its part to help local small businesses and entrepreneurs by getting tested, wearing masks, and practicing physical distancing. Over 80% of Chamber members are small businesses and serve as the backbone of the local economy, providing critical jobs and services. Each day they are unable to fully re-open places them closer to permanent closure. Riverside County residents need to be tested for COVID-19 to help the county advance in the state’s re-opening metrics, and help slow the spread of the virus. While Riverside County has the volume to test 4,000 people a day, less than half of that

amount are getting tested at county and state testing sites in recent weeks. There are also mobile teams that support testing in specific communities, businesses, or organizations by testing for one or two days. Major employers in the county are urged to take advantage of this option in order to make it simpler to efficiently test more people. Testing is free and there are 12 testing sites throughout Riverside County with both walk-in and drive-up options. Visit gettested.uhealth. org to find Riverside County locations and make an appointment. Visit covid19.ca.gov/ get-tested for a list of test sites in California. The Chamber is looking ahead and continues to serve as a resource to the business community. Masks are available to pick up for Chamber members to give out to employees, guests, and visitors. A variety of resources can be accessed anytime through the COVID-19 Business Resource Portal on the homepage of Chamber’s website. As news changes and additional information becomes available, members can continue to rely on the “Chamber Impact” weekly email.

The Chamber’s Hunter Park Board and Economic Development Council voted in support of the Northside Neighborhood & Pellissier Ranch Specific Plan alternative which will establish quality of place, vibrant mixed-use districts, high-quality parks, transportation and mobility, open spaces, and unique employment opportunities in the Northside area while bringing more jobs to The Northside Specific Plan will establish open spaces and vibrant the City of Riverside mixed-use districts to enhance quality of life in Riverside and other parts of the county. and neighboring areas. The Northside Neighborhood & Pellissier Ranch Specific Plan would include four special study areas: the residential neighborhood located in Hunter Park over the 215 freeway; several blocks of the Main Street corridor that lead south into Downtown; Pellissier Ranch, within the incorporated boundaries of the City of Colton; and the eastern-most area south of Center Street and the unincorporated Riverside County. Important components of the Specific Plan include land use, community character and design, open space, transportation and mobility, parks, infrastructure, historic resources, and economic vitality. The Program Environmental Impact Report (EIR) assesses the types of environmental effects that could result from the new land uses, open space, and infrastructure improvements identified in the Draft Specific Plan.

The Program EIR will also identify measures to avoid or lessen the potential environmental effects. The Draft Northside Specific Plan, associated changes to the City’s General Plan, Zoning Code and Downtown Specific Plan, and the Program EIR were passed by the City Planning Commission at a virtual public hearing in September and goes before City Council on November 17. The Chamber and board members of the Hunter Park Board and Economic Development Council will continue to advocate for projects and development advancing the economic vitality of local businesses. For more information, contact Janet Doan at jdoan@riverside-chamber.com or 951-683-7100 ext. 210.



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Gr e a t e r R i v e r s i d e B u s i n e s s

Businesses with One or More Employees Required to Update Labor Posters The Chamber serves as a resource for members by offering compliance posters at a discounted rate in order to ensure businesses follow state mandates. Federal and state law requires that all 2021 posters must be displayed by January 1, 2021 or the employer is subject to $17,000 in fines. Ordering early ensures delivery before the January 1, 2021 deadline.

The Chamber is offering compliance posters at a discounted rate in order to keep members compliant with federal and state laws and to avoid being fined $17,000.

Offering a convenient and compact poster with all 18 California and Federal notices, the Chamber strives to keep businesses running effectively and within state and federal regulations. Posters must be displayed in all physical business locations. Posters are also offered in Spanish for any Spanish-speaking employees. The 26" x 39.75" posters are versatile, and will fit on any door, in a break room, or hallway.

Members and outstanding leaders are encouraged to contact the Chamber about serving on the board to shape the business community’s role in Riverside.

Additionally, the Chamber offers a range of other human resources (HR) materials such as the HR Handbook, California Labor Law Digest, and the Required Pamphlets Kit. The HR Handbook outlines the basics from hiring to firing in California. The Labor Law Digest gives comprehensive details of all employment laws and regulations as well as information on important business topics. Finally, the Required Pamphlets Kit includes 20 copies of each of the six required pamphlets for employees.

Businesses are encouraged to purchase posters from the Chamber in order to guarantee accuracy. There are specific legal guidelines that must be followed when posting the required notices. Each notice has a mandated size as well as a font size. Posting correct posters not only keeps businesses out of trouble, but also provides a benefit to employees. The compliance posters offered are professional, easy to understand, and easy to read.

The Chamber works to save businesses money and be the premier source of information for local business. To conveniently order 2021 compliance materials, contact the Chamber at 951-683-7100.

Keep Up on Governmental Affairs

 Visit the Chamber at www.riverside-chamber.com

Support the Business Community’s Top Priorities, Serve on the Chamber’s Board Provide valuable leadership experience and guide the business community’s efforts to build a stronger local economy by serving on the Chamber’s various boards of directors for 2021-2022. For this upcoming year, the board of directors for the Chamber and the six area business councils will continue to spearhead efforts to help businesses recover from COVID-19 while growing the business community.

Outstanding business community leaders and members wanting to make a positive impact and advocate on behalf of the region’s top issues are encouraged to contact the Chamber for more information about serving on a board. Ballots for those serving a three year term on the Greater Riverside and Area

Business Council boards will be sent out to the general membership in February 2021.

The Chamber’s bylaws state the following: Article V, Section 4 C, Ballots shall be mailed to all members in good standing at least 10 days prior to the election. The ballot will contain a list of all of the nominees certified and recommended by the Nominating Committees. Nominees shall be placed on the ballot alphabetically by the Nominating Committee. Members joining after ballots have been mailed out shall not be entitled to a vote. Those who are interested are encouraged tocontact the Chamber’s President/CEO Cindy Roth at croth@riverside-chamber.com or 951-683-7100 Ext. 219.


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Chamber Business Briefs Victoria Recharge Basin Wins Award for Boosting Sustainability Western Municipal Water District (WMWD), Chamber member since 1965, recently won an engineering award for its Victoria Recharge Basin, which was designed to increase the local water supply by capturing valuable stormwater that would otherwise be washed away. The Chamber congratulates WMWD on this achievement and will continue to partner with the district to advocate for a reliable water supply for local businesses and residents. “In our drought-prone region, we have a tremendous need for more local, reliable water sources and the Victoria Recharge Basin is helping create that,” said WMWD’s General Manager Craig Miller. “Thanks to this forward-thinking approach, WMWD is harvesting a valuable natural resource to improve sustainability for our entire region.” The basin mimics a natural process called ‘recharging’, which happens when runoff and rain seep down through the soil to replenish underground water sources. In this case, WMWD designed a site in Riverside that can recharge 1,800 acrefeet of water per year, enough to supply 3,600 homes per year. Local water projects also reduce the dependence on costly imported water, allowing WMWD to advance its commitment to responsible fiscal stewardship.

Governor Newsom Announces Local Appointment The Chamber applauds Governor Gavin Newsom’s appointment of Christopher Earl as Southern Small Business Specialist at the Governor’s Office of Business and Economic Development. This office serves as the State of California’s leader for job growth, economic development, and business assistance efforts. Earl has been an independent business consultant at The Commercializer LLC since 2019. He was Executive Director of Economic Development and Entrepreneurship at the Riverside Community College District from 2019 to 2020, where he held several other positions from 2012 to 2019, including Director of the Office of Grants and Contracts, Assistant Director of TriTech Small Business Development, Business Development Administrative Specialist, Marketing and Events Coordinator, and Statewide Director of the Federal and State Technology Partnership Program. He was Site Coordinator at Think Together from 2011 to 2013. Earl was Project Manager at OmniPlatform Software Corporation from 2010 to 2011. He was a Business Analyst and Consultant for the Army Research Lab in 2009, working as a member of the Integrated Technology Transfer Network hosted at California State University, San Bernardino. He was Business Analyst at Emerging Growth LLC from 2008 to 2009.

Continued from page 1

Robin Rios Named Ambassador of the Month The Chamber is delighted to announce Robin Rios, Marketing Professional with PrimeCare Riverside, as Ambassador of the Month. Riverside Physician Network has recently joined PrimeCare of Riverside, a medical group serving Riverside County’s residents. Rios became an Ambassador five years ago to share with the community how easy it is to take an active role in their health with quality physicians. Rios states, “It is easy to access quality physicians, especially now as a result of merging with PrimeCare of Riverside. Physicians are accepting additional large and small employer group health plans as well as Covered California plans.”

Horvath), a bill that makes it easier for businesses to participate in California’s work sharing program, which will help businesses achieve staffing requirements and ensure struggling employees receive as much income as they can. A key win for communities across the state came through the signing of AB 323 (Rubio), a bill that protects thousands of jobs at local newspapers by allowing many workers to remain classified as independent contractors for an additional two years. The Chamber also defended businesses by advocating to stop legislation that would raise the cost of doing business and discourage future investments. AB 2843 (Chu) imposed a head tax of up to $150 per employee and AB 1253 (Santiago) sought to increase income taxes by up to 3.5% on small businesses, undoubtedly stunting businesses growth during already-challenging financial times. Both bills were stopped short in the Legislature. Furthermore, the Chamber defeated SB 54 (Allen), a bill that forced to purchase more expensive packaging products or face penalties up to $50,000 per day. Governor Newsom shared concerns with businesses by vetoing AB 3216 (Kalra), which created an unworkable process for recalling employees. Under the bill, employees would potentially be recalled to positions which they did not previously hold, imposing significant new costs in order to be trained.

Since becoming an Ambassador, Rios has seen business growth by utilizing Chamber marketing resources, the Greater Riverside Business newspaper, as well as attending Business In Action. Her favorite Chamber programs are ribbon cuttings as she enjoys welcoming new business owners to the community and providing them with local medical resources. For more information about the Ambassador Committee, contact Christina McDonald at cmcdonald@riversidechamber.com or 951-683-7100 Ext. 211.

The Chamber will continue to serve as the advocate for businesses at City Hall, Sacramento, and Washington, D.C. For more information, contact Andrew Sall at asall@riversidechamber.com or 951-683-7100 Ext. 220.

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Welcome to the Chamber “As a new business owner and with the Chamber’s help, I want to let potential guests know there are wonderful experiences to be had in our beautiful downtown area. I look forward to serving the community, growing my business, and bringing more visitors to Riverside!” Jennifer Kolb Owner Riverside Sites & Bites

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Comprehensive Autism Center

Riverside, CA 92508

Ashley Tousignant 3600 Lime St. #612 • Riverside, CA 92501 (951) 813-4034 • www.cac.co Mental Health

(951) 990-2417 Individual Member

Cox Enterprises

Clarke Kelly Atlanta, GA 30318 (865) 386-2495 Telecommunications/Broadband

Haven Technology Corp.

Tim Lee 4130 Flat Rock Dr. #170 Riverside, CA 92505 (951) 354-1800 • www.haventech.com Telecommunications/Broadband

Health Net

Alissa Ko 1740 Creekside Oaks Dr. Sacramento, CA 95833 (916) 246-3799 • www.healthnet.com Insurance/Health

Riverside Sites and Bites Jennifer Kolb Riverside, CA 92504 (951) 732-8299 https://rivsitesandbites.com Tours

VirtualJobShadow.com (Strivven Media) Cheri Hoffman 1280 Hendersonville Rd. Asheville, NC 28803 (888) 908-4924 http://www.virtualjobshadow.com Educational Services

Member Highlights

Even during challenging times, businesses such as National Cremation Services know that partnerships are the key to making a difference in the community.

The Chamber connected students with healthcare career opportunities during a workshop at the virtual Riverside College and Career Fair.

During Government Day, the Leadership Riverside Class of 2021 engaged Senator Richard Roth to learn about legislative processes and how to serve as an advocate.

Member Anniversaries “Since joining the Chamber in 2008, Integrity HR, Inc. has benefited from continual education, community and governmental relations information. The information I receive from being a Chamber member helps me stay connected to my clients and that is worth the investment!” Lynn Hounsley President & CEO Integrity HR, Inc.

97 Years Acheson & Graham Garden of Prayer Mortuary

58 Years Albert A. Webb Associates

40 to 45 Years 211 Community Connect Altura Credit Union - 3451 14th St. Anheuser-Busch, Inc. Flexsteel Industries, Inc.

30 to 36 Years Ability Counts, Inc. Blanchard Signs Mardon Jewelers OPR Communications

21 to 27 Years Budget Inn of Riverside Bud’s Tire & Wheel

Canyon Crest Towne Centre Inland Empire Small Business   Development Center (SBDC) New York Life Insurance Co. Riverside Co. Supervisor Kevin Jeffries–   District #1 Toyota of Riverside

16 to 20 Years

BNSF Railway Co. The Boeing Co. Canyon Park Apartments Commercial Surety Bond Agency Smith Law Offices, LLP University of Redlands   School of Business - Riverside Campus

11 to 15 Years

Bello Salon BMW Motorcycles of Riverside Integrity HR, Inc. The Norris Group

Riverside University Health System  Foundation Tower Property Management

6 to 9 Years

Alta Vista Innovation High School Brenner-Fiedler & Associates Citrus Place Fruth Group Home Show Consultants Image One Camera & Video Inland Empire Occupational Medicine Magnolia Heating & Cooling Marcia L. Campbell - CPA Pacific Consolidated Industries, LLC Professional Carpet Cleaners of CA Robert Schwandt Spanish Town Heritage Foundation

1 to 5 Years

100 Black Men of the Inland Empire The CARE Project, Inc.

Chevron Canyon Crest Car Wash–   MYJ Group, Inc. Christ Redemption Church Escobedo Design Excalibur Attorney Service   & Small Claims Assistance Excellence By Design, LLC Philip Falcone FedEx Ground Home Street Bank IE Alarm Systems Innovative Emergency Equipment International Vitamin Corp. John W. North High School - RUSD Labornow Neal Edwards, DDS Pacific Western Bank Prudential Overall Supply Raymond James Financial Services RC Earthworks Todd Ridgway Riverside Plaza Dentistry Roger Rupp SAC Health System West Coast Arborists Janice Wood



N OV E M B E R 2020


Gr e a t e r R i v e r s i d e B u s i n e s s

COVID-19 Recovery Largely Dependent on Business Success

A family of five did their part to give back to the community by collecting over 200 pounds of litter along Van Buren Boulevard.

KRCB Builds Momentum, Fall Beautification Projects Exceed Expectations The Keep Riverside Clean and Beautiful (KRCB) program has been gaining steam as its fall beautification projects continue to make a difference in the community. Over 30 volunteers participated in a beautification project in Wards 3, 5, and 6 recently. They mobilized to five different locations along Arlington Avenue, Lincoln Avenue, and Van Buren Boulevard to remove litter, clear weeds, and clean storm drains. In total, they collected an astonishing 1,160 pounds of litter and green waste. Work completed by these volunteers was as extraordinary as that of the larger, pre-pandemic groups.


A total of 62 volunteers also mobilized to eight sites in Ward 1, including Fairmount Park and the Santa Ana River Trail. This group was small, but mighty, and collected an estimated 1,700 pounds of litter and green waste. / lasierra.edu

KRCB thanks Athens, Burrtec, and CR&R for their litter collection services and the Riverside Police Department and the City of Riverside’s PSET team for their dedication to volunteer safety. This is all possible thanks to their partnership. KRCB has two beautification projects scheduled in Wards 3, 4, 5 and 6 in November. Safety is the top priority when conducting these events, so volunteer groups are limited to a total of eight people, must wear gloves and masks at all times, and practice physical distancing. Volunteers are assigned to beautification sites after they sign up and will pick up supplies at the Chamber the week leading up to the Saturday morning projects. For more information or to volunteer, contact Alex Rendon at arendon@riverside-chamber. com or 951-683-7100 Ext. 212.

Marketing a business in the current economic condition can feel opportunistic, but for companies to remain in business they must continue to get noticed. The COVID-19 pandemic has created a new need as consumers crave a sense of normalcy and connectedness to local businesses. This opportunity will begin a new age of branding and advertising focused on establishing trust, offering guidance, and providing tangible experiences safely.

The pandemic has created a marketing opportunity focused on establishing trust, connectedness, and tangible experiences between members, their customers, and the Chamber.

The Chamber is partnering with organizations to jumpstart recovery and offer a variety of digital and print advertising at various price points to help members make a difference. After feedback and discussions with members about this critical need, the Chamber is expanding digital marketing options. A new monthly “Think Local. Buy Riverside.” email featuring member-only promotions and news is a valuable and affordable option to help members expand their reach in the business community. With only five available spaces, a business’ message and individual branding stands out in the email. Connecting digitally is a valuable way to create and drive immediate action from the end-user. The Chamber Communicator weekly e-newsletter has one exclusive place for a sponsor to include pertinent information about a brand, service, or big milestone in the Chamber’s most-opened email.

Direct mail through the Greater Riverside Business newspaper is the biggest opportunity for impact as business leaders have more time and willingness to look through it. This resource for news is increasing in value as the age of Zoom meetings and other digital gatherings are limiting tangible day-to-day experiences. Lastly, the Chamber’s website hosts valuable resources and information to businesses and individuals looking for more information about the Chamber and doing business in Riverside. With over three million visitors each year, the website is a high-traffic option for members to include in their marketing. For more information and to inquire about availability, contact Bethany Wiekamp at bwiekamp@riverside-chamber.com or 951-683-7100 Ext. 227. While the pandemic has created obstacles, these opportunities can help businesses succeed.


6160 TIBURON DRIVE | RIVERSIDE Offered at $2,300,000 | Hawarden Hills

Brad Alewine uses his unparalleled marketing expertise to showcase your home across all media. His comprehensive marketing plan utilizing professional photography, print advertising, and online presence, is specially designed to get your home noticed and sold. Let Brad Alewine show you why he consistently ranks as one of the top listing agents in Riverside.

lasierra.edu/graduate-programs Contact Sarah Spencer at 951-785-2335 or sspencer@lasierra.edu for program availability, financial aid, scholarship opportunities, or Yellow Ribbon Program information.

BRAD ALEWINE GROUP 951.347.8832 Brad.Alewine@Brad-Alewine.com BradAlewine.com BradAlewineGroup | Brad Alewine Group DRE 01104973 Compass is a licensed real estate broker (01991628) in the State of California and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only. Information is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdraw without notice. No statement is made as to accuracy of any description. All measurements and square footages are approximate. Exact dimensions can be obtained by retaining the services of an architect or engineer. This is not intended to solicit properties already listed.



C A L E N D A R  www.riverside-chamber.com Gr e a t e r R i v e r s i d e B u s i n e s s

N OV E M B E R 2020


Stay connected with the Chamber and create your next business opportunity at one of our signature events. Visit www.riverside-chamber.com or call 951-683-7100 for more information on any of the Chamber’s events. WED | NOV 4 & 18 THU | NOV 12 Business In Action

Good Morning Riverside

7:15 AM • ZOOM

7:15 AM • ZOOM

This bi-weekly virtual meeting connects Chamber members with other local businesses to learn about topics pertinent to running a business. November 4 will cover “How to Organize Your Day.” November 18 will highlight “Coping in the COVID-19 World.”

This edition of Good Morning Riverside will feature Dean Deborah Deas from the UCR School of Medicine as she updates attendees on the school’s developments and trajectory. Thank you to this month’s sponsor, Pacific Premier Bank.


FRI | NOV 13

INSIDE EastHills

Governmental Affairs Council (GAC)

7:30 AM • ZOOM

12:00 PM • ZOOM

Stay up to date with the top priorities facing the EastHills area and connect with City officials and fellow business leaders during the next virtual INSIDE meeting.

GAC members review and take positions on a range of business-related issues and vote to approve any legislative positions that align with the Boardapproved policy platform.


TUE | NOV 17 INSIDE Hunter Park

Military Affairs Council (MAC) 7:30 AM • ZOOM

7:30 AM • ZOOM

At this month’s MAC meeting, members will hear about projects around March Air Reserve Base and efforts to protect the Base’s strategic importance.

Connect with Councilmembers, City officials and fellow business leaders while staying informed on the top projects and issues relevant to the Hunter Park area during the next virtual INSIDE meeting.

TUE | NOV 10

TUE | NOV 24

Business Education Partnership Council (BEP)

Economic Development Council

7:30 AM • ZOOM

7:30 AM • ZOOM

BEP is comprised of K-12, higher education, and business leaders in the community who are committed to producing a skilled workforce in Riverside. Join us to learn more about how our region’s educational landscape impacts your business.

Be a catalyst for business growth by engaging economic development issues throughout the Inland Southern California region. Stay informed and be a voice on behalf of the business community regarding development opportunities and challenges.

Your health care, your way.


To help curtail the spread of the COVID19 Coronavirus, and to ensure our patients can continue to receive the health care they need, we now offer Telemedicine for our Patients. How Does It Work? • Patients who currently have an appointment may be contacted. If you agree to Telemedicine, a link to Telemedicine will be sent to you. Just follow the instructions. • For future appointments, when the appointment is made, depending on purpose of visit, you may be offered Telemedicine. If you accept, our staff will guide you on the process. • These are options. If you prefer, you may still visit our clinics and see your provider.

What You Need


• Email access • Good internet access • Computer with camera, speaker and a microphone OR • Smart phone with camera/video and a microphone What If You Are Not A Riverside Medical Clinic Patient? Great News! We are accepting new patients. Just reach out by contacting our patient relations team at 951-782-3602.




N OV E M B E R 2020

Gr e a t e r R i v e r s i d e B u s i n e s s


GO PAPERLESS! There’s an easy way for you to save paper, postage, and the environment – simply choose to Go Paperless with your Riverside Public Utilities bill.

Get notified about your new bills via email and view/pay your bill anytime and anywhere.

GET STARTED TODAY AT RiversidePublicUtilities.com HOW DO YOU SIGN UP?


Click on Pay Your Bill

Click on 0\3URÀOH

Create an RPU Online Bill Pay Account

Choose Communication Preferences

Choose to Go Paperless

Check Paperless Billing

Profile for Greater Riverside Chambers of Commerce

Greater Riverside Business - November 2020  

Greater Riverside Business - November 2020