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Four main Differences between Online SEO and Offline SEO


Introduction Search Engine Optimization refers to SEO. This is part of Digital Marketing. SEO is divided into two parts – On-page SEO and Off-page SEO. Both types are used for increasing the visibility of the website on Search Engines like Google and Yahoo. Now find the main difference between On-Page SEO and Off-Page SEO.


On-Page SEO The all activities which are done within the webpages is called On-page SEO. There are various things and methods which an SEO expert does within the website.  Title Tags: Title tags are very important for a website. It is divided into three parts like Meta Title, Meta Description and Keywords. The length of the Meta Title should be with 65 characters. It would be great if it will contain up to 60 Characters. It should contain Primary keyword – Secondary Keyword | Brand Name. Do Keyword planning using the keyword planner tool.


On-Page SEO H1 Tags: The title of the page is considered as the H1 tag. You should use only one H1 tag for one page. If you want to use subheadings then you can use h2 tags or h3 tags.  Content Optimization: The content on the website should be unique. This is good if you use short sentences. Use relevant keywords within the page.  URL structure: URL of the website is a very important part of the website. For the Google search Engine Guidelines, it should contain about 65 characters only. Try to add URL-category-subcategory-relevant keywords. 


Offline SEO The activity which is done on the other websites for increasing the backlinks and incoming links on the websites is called Offline SEO. In this, we include the following tasksď‚— Guest Blogging: There are so many blogging websites where you can post your blog or you can collaborate with them by exchanging the links. Posting your content on the third party high ranking websites is called Guest Blogging.


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Incoming Links: Posting your links on different websites like reddit.com etc. from where users come into your websites called Incoming Links. PPT and PDF Submission: Submitting the content in PPT and PDF format is one of the best ways to increase the users on the website.


Conclusion: There are so many more activities in SEO. For more information visit Rich Media Hub which is the best digital marketing agency in Delhi.


For More Information- Visit www.richmediahub.com

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Find the main differences between On-page SEO and Off-page SEO  

Search Engine Optimization is the part of Digital Marketing which is used for increasing the visitors on the websites. These is two types -...

Find the main differences between On-page SEO and Off-page SEO  

Search Engine Optimization is the part of Digital Marketing which is used for increasing the visitors on the websites. These is two types -...

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