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BECAUSE OUR MBA

PROGRAMS ARE

RELATIVELY SMALL, FACULTY HAVE THE OPPORTUNITIES TO GET TO KNOW THEIR STUDENTS VERY WELL ON AN INDIVIDUAL BASIS. COUPLED WITH OUR CULTURE, I THINK WE ARE ABLE TO DELIVER A PERSONALIZED AND CUSTOMIZED GRADUATE EDUCATION EXPERIENCE TO OUR STUDENTS MORE EFFECTIVELY THAN OTHER TOP BUSINESS SCHOOLS.

ith areas of interest ranging from social consumer behavior, W online marketing issues to relational aspects of consumer behavior, Professor Dholakia understands the influence

technology has on the future of business and how it is conducted. He says, “It’s hard to imagine any area of business, whether it is self-service kiosks, app-driven accounting and inventory management systems that function in real time, or data warehouses that record every consumer action, that is not fueled by technology. And studies indicate that the pace of technological

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innovation and adoption by businesses is only accelerating and will continue to do so. It’s an exciting time to be in the management profession, yet for managers the challenges associated with assessing, adopting and implementing new technologies are greater now than ever before.” Professor Dholakia’s research interests lie in studying motivational psychology of consumers and online marketing issues such as virtual communities and online auctions. He also studies relational

Profile for Rice Business

MBA DNA - The MBA Full Time Program (2012)  

What drives a person to earn an MBA? And what is the starting point? Within each of us lies the urge to excel, to accomplish and to succeed....

MBA DNA - The MBA Full Time Program (2012)  

What drives a person to earn an MBA? And what is the starting point? Within each of us lies the urge to excel, to accomplish and to succeed....

Profile for ricemba