Page 1

ez d lĂŠn e m s e rey


p r o f i l e Accomplished Art Director/Graphic Designer with solid experience in multiple disciplines across all media,including editorial design, promotional design, collateral design, corporate identity & branding, illustration, typography and digital photography. Roster of clients includes top fashion, beauty, sports, entertainment, publishing, and healthcare companies. Proven track record undertaking challenges and managing creative teams. Expert level proficiency in most computer software design programs such as: Quark, Illustrator, Photoshop, In- design, Powerpoint. e x p e r i en c e Freelance Art Director 2001-2013 ADWEEK Worked directly with the Creative director and Marketing Director creating special advertising sections, sellsheets, banners, logos, advertising campaigns and other collaterals . Time Warner / Corporate Responsibility / New York Worked with the stakeholders department creating marketing and collateral materials (logos, Brochures, Powerpont presentations) for green compliance corporate events. St. John Well Child Center / Los Angeles Worked closely with the CEO of this children clinic in the development of its corporate identity by creating logos, out-of-home advertising, signage and annual reports. The clinic has become one of the fastest growing healthcare organizations in the state of California. The City College / New York, NY / Design Instructor Developed a hands-on course covering the basics of effective design, branding, corporate identity, and portfolio development. The focus is to inspire students and build their self-confidence through the guided creation of smart portfolio pieces and clean presentations. Martha Stewart Omnimedia / New York, NY Worked with the marketing department in the successfully re-launch the Martha Stewart brand in the marketplace through new branding graphics, advertising and collateral for use in television, Internet, and publishing. Real Simple Magazine / New York, NY Created and art directed numerous advertorial campaigns, as well as collateral and promotional pieces. CARGO Magazine / New York, NY Worked directly with Design Director in the development of the premier issue of the magazine, designing its template, selecting type and color palette, and commissioning illustrators, thus helping to establish the look and feel of Cargo. ESPN Magazine / New York, NY / 1999-2001 / Art Director Collaborated with Writers and Editors by applying breakthrough design elements to feature stories and special projects. Won the 35th Annual Society of Publication Designers Gold Award for feature design. 2xist / New York, NY / 1998-1999 / Art Director Art directed and designed the campaign that launched the brand in the mainstream media and marketplace. Managed the production process, from casting models to selecting the right photographer to execute a sleek and sophisticated look that brought immediate recognition to the brand worldwide.

ez d lĂŠn e m s e rey

Sports Illustrated / New York, NY / 1995-1998 / Art Director Developed design concepts to complement many feature stories and special issues, including packages for the Super Bowl and NCAA Basketball. Designed many covers and special issues including the memorable Swimsuit Issue 1997 featuring supermodel Tyra Banks. e d uc a t i o n

Pratt Institute, New York MS Communication Design / University of Puerto Rico BS Communications / Central Saint Martins College, London Magazine Design / Scuola Lorenzo Di Medici, Florence, Italy Painting and Art Restoration / Blackburn Printmaking Workshop New York / Art Students League New York, San juan.

917. 603. 2 2 4 9 reyez@aol.com

212 west 17 street

new york ny 10011


poster design monaco film festival


promotional card and booklet design for Martha stewart

<

<cara croninger logo


Sport Illustrated ESPN Editorial and cover design


X games guide 2xist advertising campaign


keith dilaurJ There is no love sincerer than the love of food.

Keith dilauro Magazine and logo design real simple Recipe book >

One advantage of eating raw is that it brings Nature’s intentions into focus. When I speak of eating raw I am referring to fruit, nuts, and vegetables, which taste good to the majority of humankind in their basic simplicity direct from tree, bush or vine. I realize it isn’t easy to simply abandon thousands of years of tradition and revert back to 100% raw food. Margaret Mead once said, “It is easier to change a man’s religion than to change his diet.” So to the point, there are 10 advantages to a diet of fresh, whole raw fruits, vegetables, and nuts, which may lead you to find a greater place for them in your diet. 1. Raw foods are better quality, therefore you eat less to satisfy your nutritional needs. The heat of cooking depletes vitamins, damages proteins and fats, and destroys enzymes which benefit digestion. As your percentage of raw foods increases you feel satisfied and have more energy on smaller meals because raw food has the best balance of water, nutrients, and fiber to meet your body’s needs. 2. Raw foods have more flavor than cooked foods so there is no need to add salt, sugar, spices, or other condiments that can irritate your digestion system or over stimulate other organs. 3. Raw foods take very little preparation so you spend less time in the kitchen. Even a child of 5 or 6 can prepare most items for breakfast, lunch or dinner. This gives children a sense of self-esteem and independence, not to mention the break it gives Mom or Dad.

raw eating

The human race learned long ago that cooking meat before eating it would protect them from certain diseases. Since then this practice of cooking has grown to include all types of foods and is now considered an art. Very few meals are eaten which include raw elements, except for the leafy green salad.

4. When you are eating raw there’s little chance of burns, unless you’re in the middle of a forest fire or out in the sun too long. Just think! No burns to tongues, the roof of your mouth, or fingers, and many fewer house fires. 5. Cleaning up after a raw meal is a snap. No baked-on oils or crusty messes. And any inedible parts go directly to the compost pile. 6. Eating a diet of raw foods can reverse or stop the advance of many chronic diseases, including heart disease and cancer. Remember, cooking creates free radicals, which are the major cause of cancer. When you lower the number of free radicals your cells are bombarded with, you lower your risk of cancer. 7. A raw food diet can protect you from acute diseases such as colds, flu, measles, etc. Raw foods maintain a healthy body and a healthy body will not become diseased. 8. As long as you combine raw food properly according to the rules of Natural Hygiene, you will soon reach a level where you no longer suffer from heartburn, gas, indigestion or constipation. 9. It is environmentally sound. With humanity on a diet of raw foods, the food industry would close up shop and take up organic gardening. This would save us enormous amounts of natural resources used to produce power for these industries. Nuclear power would be clearly unnecessary. And think of how many trees and oil reserves could be saved without the need for the paper and plastics used in packaging our processed foods.


logo design


Save the date card


Movable Feast 2013 logo ideas final logo design >


ac es chr sti

viaje

Viaje cd Cover design La Familia annual report concept Cover design & photography Poz Magazine >


Annual report design & photography for St Johns Wellchild & family center Los angeles


Art direction design & Photography St johns wellchild & family center annual report 2009


Art direction design & Photography St johns wellchild & family center annual report 2011


St johns wellchild & family center annual report 2012 Art direction design illustrator Carlos aponte


ADWEEK sell sheets design Adweek logo design for Young lab event


adweek in-house ad campaign


adweek cable guide illustration and feature design


ez d lĂŠn e m s e rey 9 17. 603. 2249

reyez@aol.com 212 west 17 street new york ny 10011


RMD Portfolio 2013  

RMD Portfolio 2013

Advertisement
Read more
Read more
Similar to
Popular now
Just for you