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Table of Contents

FOR

® THE AMERICAN SOCIETY AESTHETIC PLASTIC SURGERY

Practice Marketing Products – Solutions that Build Reputation ASAPS-Member Enhanced Practice Profile – Updated! . . . . . . . . Page ASAPS-Member Enhanced Practice Profile with Video – New . . . Page ASAPS High Fashion Lab Coats – New Styles! . . . . . . . . . . . . . Page ASAPS Scrub Sets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page ASAPS Surgical Caps with Sweatbands - New! . . . . . . . . . . . . Page ASAPS Standard Lab Coats . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page Joint Product: ASAPS/ASPS Practice Marketing Brochures and Patient Consultation Worksheets . . . . . . . . . . . . . . . . . . Page

Practice Management Assistance – Practice Building & Enhancement 4 5 6 7 7 7 8

Body Contouring Breast Enhancement Breast Implants Breast Implant Replacement Eyes: Your Focus Facial Harmony Facial Rejuvenation Non Surgical Rejuvenation

ASAPS Logo Camera-ready Artwork . . . . . . . . . . . . . . . . . . . . . Page 9 ASAPS Brochure Stands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 9 Guide to Cosmetic Plastic Surgery Booklet . . . . . . . . . . . . . . . . . Page 10 ASAPS Membership Brochure Insert. . . . . . . . . . . . . . . . . . . . . Page 11 ASAPS Membership Plaque. . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 11 ASAPS Personalized Labels. . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 11 ASAPS Pre-Consultation Presentation Folder . . . . . . . . . . . . . . Page 11 ASAPS-Member E-Marketing Patient Newsletter . . . . . . . . . . . Page 12

Patient-Education – Tools You Need to Succeed ASAPS Patient Education Brochures in English or Spanish. . . . Page 13 Cosmetic Surgery and Your Lifestyle (La Cirugía Cosmética y Su Forma de Vida) Cosmetic Surgery and Your Safety (La Cirugía Cosmética y Su Seguridad)

ASAPS/ASPS Joint Product: Patient-Education Booklet Beauty for Life - New! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 13 ASAPS Customized Slide Presentations on CD-ROM or DVD in English or Spanish – New Photos!. . . . . . . . . . . . . . . . . . . . Page 14 ASAPS/ASPS Joint Product: Patient-Education Brochures in English or Spanish. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 18 ASAPS/ASPS Joint Product: Patient-Education DVDs . . . . . . . . Page 18

ASAPS/ASPS Joint Product: Cycle of Care Resource Book Part 1: Cosmetic Procedures. . . . . . . . . . . . . . . . . . . . . . . . Page 16 Part 2: Reconstructive Procedures (2 CDs & 2 Binders). . . . Page 16 ASAPS/ASPS Joint Product: Total Patient Care: Cycle of Care Resource Books and ASPS Patient Education Resource Book . . . . . . . . . . . . . Page 16 ASAPS/ASPS Joint Product: Cycle of Care Downloadable Cycle of Care E-Modules on Cosmetic Procedures and Reconstructive Procedures - New Format!. . . . . . . . Page 17 SurgiMetrix - Web-based Compliance Management System . . Page 19 ASAPS/ASPS Joint Product: Practices for Office and Patient Safety (POPS): Online Training Program for Non-Clinical Staff & Certificate of Completion . . . . . . . . . . . . Page 20

Additional Practice Management Products – Best Practices Resources The Employee Manual - CD-ROM and Booklet - Updated! . . . . Page 20 Job Descriptions - CD-ROM - Updated! . . . . . . . . . . . . . . . . . . Page 21 Handling Patient Objections - CD-ROM and Booklet . . . . . . . . . . . . Page 21 The Surgeon’s Guide to Hiring Effective Staff CD-ROM and Booklet - Updated! . . . . . . . . . . . . . . . . . . . . . Page 21

Clinical Education – Tomorrow’s Aesthetic Education Today The Aesthetic Meeting 2008 DVDs . . . . . . . . . . . . . . . . . . . . . . Page 22 The Aesthetic Meeting 2008 & 2009 IPod Downloads . . . . . . . Page 23

Educational Recognition Certificates – Pursuing Excellence ASAPS Certificate of Advanced Education in Cosmetic Surgery . . Page 24 ASAPS Certificate of Special Recognition for Community Service and Volunteerism . . . . . . . . . . . . . . . . . Page 24

Customization and Application Forms Product Customization Form for Guide to Cosmetic Plastic Surgery & Customized Slide Presentations on CD-ROM or DVD. . . . . . . . . . Page 25 Product Customization Form for ASAPS Membership Labels, ASAPS Membership Plaque. . . . . . . . . . . . . . . . . . . . . . . . . . Page 26 Product Customization Form for ASAPS Lab Coats and Scrubs Page 27 General Order Form. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 28 Joint Product Order Form–Practice Marketing Brochures . . . . Page 29 Ordering at a Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Pages 30-32 Requisites and Application for Certificate of Volunteerism . . . . Page 33 Requisites for Certificate of Advanced Education (CAE) in Cosmetic Surgery . . . . . . . . . . . . . . . . . . . . . . . . . . Page 34 Application Form for CAE in Cosmetic Surgery . . . . . . . . . . . . . Page 35

2 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Featured Items

FOR

速 THE AMERICAN SOCIETY AESTHETIC PLASTIC SURGERY

Must-Have Products to enhance your practice! Get the word out! Enhance established patient relationships and create new ones...

Practice management efficiency at its best...

Joint ASAPS/ASPS Personalized Practice Marketing Brochures with Patient Consultation Worksheets

Joint ASAPS/ASPS Cycle of Care and Practices for Office and Patient Safety (POPS)

See pages 8 & 9 for more details!

See pages 16 & 20 for more details!

NEW!

Attract new patients! Educate your patients about popular cosmetic procedures you perform and/or use to train office staff... Customizable Slide Presentations on CD-ROM or DVD

Cosmetic Laser Procedures/ Facial Contour ing with Injec tables

T HE AMER ICA

N

SOCIETY

FO R

AESTHETI

C

See pages 14 & 15 for more details!

Customizable all-in-one Guide with your photo and practice information... Quality marketing tool for seminars and presentations! Guide to Cosmetic Plastic Surgery See page 10 for more details!

P LAS TIC S URGE RY

Online marketing tool to promote your practice! NEW... eo! Vid EPP with

Enhanced Practice Profile Website See pages 4 & 5 for more details!

ASAPS 2009-2010 Product Catalog 3 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS-Member Enhanced Practice Profile

UPDATED!

Customized web site at www.surgery.org • Exclusively for Aesthetic Society Members What are the immediate benefits? Showcase your practice with an ASAPS-Member Enhanced Practice Profile (EPP) – the easiest most cost effective and distinctive way to present your plastic surgery credentials and expertise to potential cosmetic surgery patients searching the Internet for a surgeon. Connect with Patients…By purchasing an Enhanced Practice Profile you can tap into the benefits of the Web, build and maintain patient relationships as well as increase your prospecting reach at reduced savings. Your EPP helps patients find you first on the Aesthetic Society web site under “Find-a-Surgeon”…because all ASAPS members with EPP listings appear near the top of on-line search results lists. Your listing includes a direct link to your EPP so prospective patients can learn more about you and your practice with a simple click!

Features of your EPP web site • Practice Philosophy, office policies, surgical facility • Preferred placement in “Find-a-Surgeon” referral listings • Board-certification, training, practice specialties • Direct e-mail link to your office • Society memberships, hospital affiliations, and more • Link to your other practice web site • Links to ASAPS procedure information and Beautiful Choice e-newsletter without leaving your EPP • Visitor counter to track “hits” to your EPP • Your personal photo gallery of patient before and after shots • Lead generator with “E-mail a friend” feature that allows visitors to send your information to others

It’s easy to sign-up – right online! Just go to www.surgery.org/eppform.html The Enhanced Practice Profile is available only to Aesthetic Society Active and International Active Members. Customization is limited to the template categories. Set-up includes up to 10 patient examples for photo gallery. Additional examples billed at $20 per set unless submitted as JPEG or GIF. The Society reserves the right to reject photos that do not meet accepted photographic standards. First year total fee for EPP without video is $550. Code WEB-DEV WEB-O9

Description One-time set-up fee Annual maintenance fee

Price $350 $200

To place your order, complete Page 28

4 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS-Member Enhanced Practice Profile (EPP) with Video

NEW!

Customized web site at www.surgery.org • Exclusively for Aesthetic Society Members With an Aesthetic Society Enhanced Practice Profile (EPP) Web site Page with Video, you will be able to have three practice videos loaded in a playlist format. You have the option to add your pre-existing videos to keep your EPP updated with audio/visual engagement and help generate public traffic to your site…Or, you can elect to do a practice and/or procedure video shoot in person via The Aesthetic Society to add to your Aesthetic Society EPP. Limited videotaping appointments available! Call The Aesthetic Society to see the next availability to shoot a video! Advantages of Your EPP with Video: • Your own personalized video can include your practice identity and the ASAPS logo, distinguishing you as an Aesthetic Society member • Impactful online marketing strategy to engage and inform viewers • Multiple web applications – for online webinars, presentations to patients in or out of office setting • Add video to your Aesthetic Society EPP Web site, Practice Web site, YouTube and other social media outlets

Additional Benefits of Your EPP with Video: • Cost effective online marketing solution to promote your practice • Powerful social media tool to help generate patient referrals to your web site • Video has strong possibilities of showing up in search engines

Framework: The EPP video framework for displaying video will be in a playlist format. Video Quantity: Up to three videos with option to switch out video to keep your EPP looking fresh. Before any video is loaded to your EPP, it must be approved by ASAPS for content and meet additional terms and conditions. Video Length: Maximum length of video is between 30 seconds and 2 minutes. Video Format: If creating video via The Aesthetic Society, the finished video will be in QuickTime format Video Delivery: FTP site with link to video Your Aesthetic Society Video will be fully optimized for web use only Connect with patients instantly…By purchasing an EPP, you can tap into the benefits of the Web, generate, build and maintain patient relationships as well as expand your marketing reach at reduced savings. Showcase your practice with a personalized video along with your Aesthetic Society EPP – a cost effective and distinctive way to present your plastic surgery credentials and expertise to potential patients. First impressions do count! Aesthetic Society EPP and Video Options – powerhouse online practice marketing tools at unbelievable cost savings to you! First year total fee for EPP with video is $650. Code WEB-DEV WEB-VIDM-O9 WEB-VID-O9

Description One-time set-up fee FOR EPP Annual maintenance fee for EPP with Video ASAPS Video Shoot and Final Clip (30 seconds)

Price $350 $300 $495

To place your order, complete Page 28

ASAPS 2009-2010 Product Catalog 5 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS High Fashion Lab Coats with Logo Stylish, plus stain resistant! Customized Exclusively for Aesthetic Society Members The Society is offering high fashion designed lab coats that are more tailored than standard ones! In addition the line is crafted from a stain resistant, polyester, microfiber material that is very lightweight and durable while breathable and wrinkle resistant.

The Alex

The Wayne

The Barbara

The Betty

The Jennifer

The Alex - This 3 patch pocket, knee length lab coat is distinguished by a slightly tapered look that doesn't sacrifice its traditional appearance. It features front button closure, a left breast pocket, and two lower patch pockets with side openings providing trouser pocket access and two inside pockets including one for cell phones. Available in sizes 30-52 in white, black (additional colors available upon request). The Wayne - This full-length coat features two large patch pockets embellished with deep pleats and with side openings that offer access to your trouser pockets. This coat is finished with a single breast pocket and back belt detail. It is suggested that you order one size larger than your normal jacket size. Available in sizes 38-52, in white, black (additional colors available upon request). The Barbara - A Mandarin collar, bust darts, side vents and a two-way front zipper are design elements of this knee length lab coat. The Barbara also boasts full length sleeves which may be cuffed to a three quarter length. A sleek appearance is created by two hidden side pockets and a single breast pocket completes the look. Available in sizes 0-18 in white, black (additional colors available upon request). The Betty - Back and side vents lend a sporty feel which, coupled with a two-way zipper, provides ease of motion in the knee length Betty. Extra touches include a left breast pencil pocket and two patch pockets. The high collar can be worn open or closed. Sleeves are finished with an elastic cuff. Available in sizes 0-18, white, black (additional colors available upon request). The Jennifer - Gentle flare and an A-line design give this full length garment an easy fit that has an affinity for flattering a wide range of figures. Fashioned with princess seams and a belted treatment in the back, the full button front comes with a breast pocket, two side seam pockets, and smart front faux-pocket flaps. Available in sizes 0-18 in white, black (additional colors available upon request). LCP-A Practice Personalization $20 (maximum 2 lines, 22 characters per line) White and light colored lab coats: The Society Logo in burgundy. “The American Society for Aesthetic Plastic Surgery” and doctor’s name in black unless otherwise specified. Black and dark colored lab coats: The Society Logo in white. “The American Society for Aesthetic Plastic Surgery” and doctor’s name in white unless otherwise specified.

Code LCMW LCMA LCWB LCWBE LCWJ

Description Men’s “Wayne” Lab Coat Men’s “Alex” Lab Coat Women’s “Barbara” Lab Coat Women’s “Betty” Lab Coat Women’s “Jennifer” Lab Coat

Price $150 $150 $140 $140 $150

To place your order, complete Pages 27 and 28

6 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS Standard Lab Coats with Logo

ASAPS Scrub Sets with Logo

Customized exclusively for Aesthetic Society Members

Customized exclusively for Aesthetic Society Members

These customized lab coats feature the embroidered ASAPS Logo on the right chest side coat. The lab coats also feature a notched collar, one left chest pocket and two patch pockets. A five button closure allows for a tailored fit, and stylish comfort. The women’s lab coat is 36 inches long; the men’s coat is 40 inches long. All lab coats are 65/35 polyester and cotton. Embroidered personalization is available with up to two lines placed on left side above chest pocket.

These unisex scrub sets are made of 75/25 polyester and cotton. The scrub top features the embroidered ASAPS Logo on the right chest side with a roomy, relaxed styling, dolman sleeves, v-neck and one left chest pocket. Can be worn out or tucked in. Easy pull-on pants with dyed-to-match, adjustable drawstring waist and patch pocket ensure greater comfort. Personalization available (your name appears on the left side).

Code USS Code LCM LCW

Description Men’s White Lab Coat Women’s White Lab Coat

Indicate size when ordering: Mens even sizes: from 36 to 50 • Ladies even sizes: from 4 to 20 Price $15

Thread colors: The Society Logo in burgundy with white background. “The American Society for Aesthetic Plastic Surgery” and doctor’s name in black.

Code Description Price USSP Practice Personalization $15 (maximum 2 lines, 20 characters per line) Thread colors: The Society logo in burgundy with white background. “The American Society for Aesthetic Plastic Surgery” and doctor’s name in black. White thread will be used for The Aesthetic Society and doctor’s name for Black Scrubs. Stock Colors available:

Color available: White

Sand

ASAPS Scrub Caps with Logo

Price $55

Indicate size and color when ordering: XS, S, M, L, XL, 2X, 3X, 4X, 5X (Men’s sizing; women should purchase one size smaller than their normal scrub size. Petite and tall sizes are available upon request)

Price $69 $69

Code Description LCP Practice Personalization (maximum 2 lines, 20 characters per line)

Description Unisex Scrub Set

Teal

Black True Red

Ceil Blue

Navy

White

Wine

Royal Blue

NEW!

Customized exclusively for Aesthetic Society Members Are you looking for comfortable and functional scrub caps? If so, take a look at ours. A soft terry cloth sweatband is in each of the surgical caps. This absorbent sweatband keeps sweat from dripping down your forehead during long hours of surgery. Made of cotton and poly/cotton fabrics, the scrub caps with sweatband are very durable and comfortable. Code SC SCP

Description Surgical Cap and Sweatband (no ASAPS logo) Surgical Cap and Sweatband with Personalization of ASAPS logo

Price $15 $26

Thread colors: The Society logo in burgundy with white background. “The American Society for Aesthetic Plastic Surgery” and doctor’s name in black. White thread will be used for The Aesthetic Society and doctor’s name for Black Scrub Caps. Stock Colors available:

Black

Ceil Blue

Navy

Royal Blue

True Red

White

Wine

To place your order for lab coats, scrubs and caps, complete Pages 27 and 28

ASAPS 2009-2010 Product Catalog 7 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS/ASPS Joint Product

Practice Marketing Brochures with Patient Consultation Worksheets Finally...Your One-Stop Practice Marketing Tool has arrived! Exclusively for ASAPS/ASPS Members and Candidates Make a great first impression with potential patients with these personalized brochures to market popular cosmetic procedures you perform! Quality! Selection! Personalization! Practice Marketing Brochures: 4 page full color brochure, personalized with your name and practice identity, produced in an attractive 8.5x11 size…making them an ideal waiting room information resource. The brochures are geared to both market your practice to prospective patients as well as inform them about the most popular cosmetic procedures you perform in an easy-to-read format. Practice Marketing Brochures Code: B-J1 Non Surgical Rejuvenation – Enhancing Your Beauty B-J2 Breast Implants – Your Beautiful Breasts B-J3 Facial Rejuvenation – A Younger You B-J4 Body Contouring – The Shape of You B-J5 Facial Harmony – Defining You B-J6 Breast Enhancement – Your Beautiful Breasts B-J7 Eyes – Your Focus to a Younger You B-J8 Breast Implant Replacement – Revisional Breast Surgery Why Do You Need These Brochures to Enhance Your Practice? All the Practice Marketing Brochures come with a Pre-Consultation Checklist… An essential communication tool to help strengthen the doctor/patient relationship! It highlights some important patient-safety information too! 4-page Practice Marketing Brochures are printed with personalized imprint sold only in increments of 100 brochures per title. Minimum total order is 500 brochures. Quantity 500-1000 1100-1500 1600 or more

Price $2.70 per brochure $2.45 per brochure $2.15 per brochure

The Patient Consultation Worksheet Checklist includes: • • • • • • • •

Discussion of patient's expectations and goals for his or her appearance Options available to patients to achieve his or her goals Photographs and measurements for reference Complete health history Pre-surgical planning and preparation including medications to take and those to avoid Diagram specific to procedure to mark up during patient's consultation Patient’s day of surgery experience Your post-surgical instructions and recovery including normal symptoms and the signs of any potential complications that may result • Comment section for patient’s questions and notes Contined on Page 9... To place your order, complete Page 29

JOINT PRODUCT BROUGHT TO YOU BY

8 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS/ASPS Joint Product

Patient Consultation Worksheets ...Contined from Page 8 Practice Consultation Worksheets: 4 page insertion coordinates with each of the Practice Marketing Brochure titles to help guide patients through the consultation process by covering vital pre and post-op information. The Consultation Worksheets highlight the standard techniques for surgical and nonsurgical procedures and feature line drawings for you to use during patient consultations along with helpful patient screening questions. Practice Marketing Brochures WITH Patient Consultation Worksheets: Code: B-J1C Non Surgical Rejuvenation – Enhancing Your Beauty B-J2C Breast Implants – Your Beautiful Breasts B-J3C Facial Rejuvenation – A Younger You B-J4C Body Contouring – The Shape of You B-J5C Facial Harmony – Defining You B-J6C Breast Enhancement – Your Beautiful Breasts B-J7C Eyes – Your Focus to a Younger You B-J8C Breast Implant Replacement – Revisional Breast Surgery Why order the complete set of Practice Marketing Brochures with Patient Consultation Worksheets? The Consultation Worksheets give patients pre-surgical planning and preparation information to consider along with the option to write down important information about their expectations and goals for his or her appearance…an essential communication tool for a strong doctor/patient relationship! 8-page set includes the 4-page Practice Marketing Brochures printed with personalized imprint along with the 4-page Patient Consultation Worksheets that are insertions that correspond to all of the Practice Marketing Brochure titles. Sold only in increments of 100 brochures per title. Minimum total order is 500 brochures. (Patient Consultation Worksheets only sold as inserts with Practice Marketing Brochures) Quantity 500-1000 1100-1500 1600 or more

Price $4.40 per brochure $4.15 per brochure $3.85 per brochure

To place your order, complete Page 29

ASAPS Logo camera-ready Artwork

ASAPS Brochure Stands

Exclusively for Aesthetic Society Members

Exclusively for Aesthetic Society Members Display your brochures and other literature in this understated, yet elegant brochure stand featuring the ASAPS Logo.

® MEMBER OF THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY The Mark of Distinction In Cosmetic Plastic Surgery®

®

The Aesthetic Society’s exclusive logo is prominently screened onto the front for maximum exposure.

INTERNATIONAL ACTIVE MEMBER OF THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY The Mark of Distinction In Cosmetic Plastic Surgery®

Made of Lucite, it can accommodate brochures with a maximum width of 4”. Show your patients that your practice exemplifies excellence in plastic surgery.

Display your Aesthetic Society Logo on stationery, business cards, brochures and Yellow Pages advertising to associate your practice in honor of excellence in cosmetic surgery. For ASAPS Logo camera-ready artwork and guidelines for usage, log on the www.surgery.org/members, sign in and click on “member resources” for more details. FREE

Code BDS

Description Brochure Display Stand

Price $30 each

To place your order, complete Page 28

ASAPS 2009-2010 Product Catalog 9 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation Guide to Cosmetic Plastic Surgery Customized practice marketing publication • Available to ASAPS/ASPS Members Today, more than ever, it’s important to create the right image for your cosmetic practice – an image that reflects the quality services you provide to your patients. This is why so many board-certified plastic surgeons order the customized Guide to Cosmetic Plastic Surgery to introduce new and prospective patients to their cosmetic practice. • Features full-color illustrations with updated text and eye-catching graphic design • Offers clear, concise information of the benefits, basic techniques and recovery periods covering today’s most popular cosmetic procedures • Highlights some of the most popular face, skin, breast and body procedures, including cosmetic laser treatments, injectables and dermal fillers, as well as body contouring surgery after dramatic weight loss The Guide can be customized with your photo and practice information to provide you with a valued and essential marketing tool to professionally introduce your cosmetic practice to prospective patients.

Give your practice a competitive edge… Benefits: • Presenting an enhanced and professional image of your practice • Introducing prospective patients to your background and philosophy • Demonstrating the full range of your cosmetic practice • Offer patients information on a wide variety of surgical and non-surgical procedures • Generate patient referrals by handing-out at speaking engagements

Code: B-3 Choose from two imprint options. To place your order, complete Pages 25 and 28. Allow 6-8 weeks for delivery after your approval of imprint. See Page 28 to complete Product Customization Form.

Basic Practice Imprint Includes physician’s name, practice name and logo, address, telephone and fax numbers, plus e-mail address and web site. Quantity 500 1000

Price $1675 $2875

Photo/CV Summary Imprint Includes physician’s photograph, credentials, practice information, practice name and logo, address, telephone and fax numbers, plus e-mail and web site. Up to 275 words of your own text. Quantity 500 1000

Price $1975 $3275

10 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS Member Brochure Insert Exclusively for Aesthetic Society Members • Use with the Joint ASAPS/ASPS Patient-Education Brochures Y FOR AN SOCIET THE AMERIC INC. MEMBER OF PLASTIC SURGERY, AESTHETIC

ion of Dist inct ery ™ The Mar k Plas tic Surg In Cosm etic a or body to st your face that you hen you entru to be sure on, you want s why you plastic surge best. That’ the very ican the Amer of are selecting ber se a mem ry (ASAPS). should choo Plastic Surge Aesthetic Society for

W

The insert features the ASAPS Logo and the tagline, “The Mark of Distinction In Cosmetic Plastic Surgery” This attractive brochure insert, a single sheet printed on both sides in burgundy with gold foil, explains to patients the significance of your membership in the Aesthetic Society. It emphasizes your qualifications as a subspecialist in cosmetic surgery. An essential marketing piece to be used in all of your ASAPS/ASPS brochures.

y exclusivel on devoted an organizati of cosmetic ASAPS is ce and art the scien a select group to advancing members are ery. Its ns who have plastic surg lastic surgeo nctive certified p disti board of display the right to ian Queen earned the the Egypt depicting ss beauty. ASAPS logo, lizing agele veand symbo highest achie Nefertiti resents the is logo rep Today, th surgery. tic plastic cosme in ment

ASAPS? What is

Code B-1

Quantity 200

Price per package $50

t? eons apar rASAPS surg plastic su What sets training,

residency structive During their both recon to perform who are geons learn ery. Those plastic surg n cosmetic and cosmetic have chose That’s of ASAPS interest. members primary as their ns: surgery several reaso for you to important nly board tic surgery.O ftion in cosme e a signi Specializa ons who devot surge ic plasto cosmetic certified plast r practice . ion of thei membership icant port ed into ASAPS are invit (over) tic surgery

Sold only in packages of 200 inserts To place your order, complete Page 28

ASAPS Membership Plaque

ASAPS Personalized Labels

Exclusively for Aesthetic Society Members

Exclusively for Aesthetic Society Members

This personalized plaque is an impressive credential for display in your waiting room, exam room and/or private office. The Society’s exclusive design comes in satin finish silver-toned metal featuring the ASAPS logo photo-engraved in signature burgundy, with your name in black.

Use with the Joint ASAPS/ASPS Patient-Education Brochures and with the Joint ASAPS/ASPS Practice Marketing Brochures

Code PLQ-1 PLQ-2

Description Large wall plaque Small wall plaque

Size 12”x 14” 5”x 7”

Code S-500 S-1000 S-2000

Price $475 $400

Quantity 500 1000 2000

Price per label $0.21 $0.16 $0.11

Per package $105 $160 $220

To place your order, completes Pages 26 and 28

To place your order, complete Pages 26 and 28

ASAPS Pre-consultation Presentation Folder Exclusively for Aesthetic Society members

Cosmetic surgery can be a beautiful choice... in the hands of a qualified surgeon.

MEMBER OF THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY The Mark of Distinction In Cosmetic Plastic Surgery ®

Your Business Card Here

Eye Catching...The Aesthetic Society’s presentation folder is simple and sophisticated in design to present all of your patient education materials in an organized format that will make a positive impression on new and established patients. The inside front cover highlights the importance and prestige of being a member of the American Society for Aesthetic Plastic Surgery (ASAPS). The folder’s pocket offers enough space to hold an assortment of brochures such as the Guide to Cosmetic Plastic Surgery and the New Joint Practice Marketing Brochures, plus much more! Code AMF

Description ASAPS-Member Presentation Folder

Quantity 50 100

Price $50 $75

To place your order, complete Page 28

ASAPS 2009-2010 Product Catalog 11 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Marketing Products - Solutions that Build Reputation ASAPS E-marketing Electronic Patient Newsletter Designed to match the look of your web site • Exclusively for Aesthetic Society Members This is the powerful marketing tool you’ve been waiting for! The Aesthetic Society, along with Pulp Fusion, have created an informative and eye-catching e-newsletter with comprehensive content, distribution, interactivity and reporting features. You initially provide Pulp Fusion with your patient e-mail address database, and they will provide you with a subscription box on your web site for compiling new e-mail addresses. Reach all of your existing patients and collect e-mail addresses from visitors to your web site whereby you can automatically add them to your distribution list for future e-mailings. Send completely new issues 4 times per year, and archive past issues as permanent content for your practice web site.

Fresh, informative content to attract patients and visitors to your web site!

ch d to mat bsite! e n g i s e D e f your w o k o o l e th “I have been using the Society’s Electronic Patient Newsletter for many years to attract prospective patients and keep my established patients updated with timely information. I can honestly say that this marketing tool has been pivotal to enhance and grow my practice. Thanks Aesthetic Society!”

• Two options: 1) provide your own content; or 2) select the ASAPS Content Option allowing you to choose from an extensive online library of prepared Aesthetic Society articles. • Customized newsletter template can be designed to match your practice web site • Customize all ASAPS-provided articles with your name and practice information • Capability for conducting polls and surveys on your web site • Reports statistics on number of clicks on your web site and most frequently viewed content • Archives all issues for a great addition to your web site content • Phone support and unlimited e-mail technical support • Additional e-mails sent for only $10 per 1000 • Extra issues, only $350 per issue

Daniel C. Mills, II, MD, ASAPS Member Chair of the Practice Relations Committee Option 1: You supply content Send e-mail articles as plain text or word document; photos/grahics in JPG or GIF format. 1-year subscription, 4 issues, 1000 e-mails per issue. (Additional e-mails sent for only $10 per 1000) Code: EMN1 $2650/4 issues + $450 web site archive = $3100 Total Option 2: You select from Aesthetic Society content, each article customized with your name and practice information Choose from a wide selection of ASAPS-provided articles for each issue. Provide your own graphics or choose from ASAPS illustrations. 1-year subscription, 4 issues including content, 1000 e-mails per issue (Additional e-mails sent for only $10 per 1000) Code: EMN2 $3100/4 issues with Aesthetic Society content customized for your practice + $450 web site archive = $3550 Total To place your order, complete Page 28

12 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed ASAPS Aesthetic Safety & Lifestyle Brochures Exclusively for Aesthetic Society members The English series of the patient-education brochures, Cosmetic Surgery and Your Lifestyle and Cosmetic Surgery and Your Safety are also available in Spanish. The Spanish series, La Cirugía Cosmética y Su Forma de Vida and La Cirugía Cosmética y Su Seguridad, contain the same information as the English brochures. These patient education brochures will enhance your practice marketing by offering information to patients which will assist them to make informed decisions about undergoing cosmetic procedures. The Spanish brochures will be a valuable tool to tap into this growing niche market. Order yours today! Code: B-18 Cosmetic Surgery and Your Lifestyle - A Guide to Living Healthy and Looking Good This patient-education brochure provides a variety of simple and time-tested ways to promote health, boost energy, and maintain appearance. While providing well-established guidelines for healthier living, it also discusses how lifestyle factors can affect patients’ choices for cosmetic surgery. Code: B-18S La Cirugía Cosmética y Su Forma de Vida - Una guía para vivir sano y lucir bien Benefits and Features: • Offers sound advice to help your patients look and feel better • Highlights the basics of nutrition, exercise, sun protection, smoking, sleep and more • Describes how a healthy lifestyle helps patients prepare for cosmetic surgery and maintain results Code: B-19 Cosmetic Surgery and Your Safety - A Guide for Making Informed Choices about your Surgical Care This patient-education brochure includes common sense advice on patient responsibility, what questions to ask your surgeon, selecting an aesthetic surgeon, understanding informed consent, and a wealth of other information that promotes patient safety and realistic expectations. Code: B-19S La Cirugía Cosmética y Su Seguridad - Información para tomar las mejores opciones sobre su tratamiento quirúrgico plástico estético Benefits and Features: • Offers guidelines on how to choose a surgeon, the importance of an accredited facility, and the costs of a safe procedure • Covers basics of patient responsibility including provision of health history, understanding anesthesia and preparing for safe surgery • Describes the provisions necessary for patients to combine cosmetic surgery and travel Sold only in packages of 50 brochures To place your order, complete Page 28 Code: B-18 (English) B-18S (Spanish) B-19 (English) B-19S (Spanish)

Quantity 50-250 300-500 550-750

Unit Price $.80 each $.75 each $.70 each

Joint ASAPS/ASPS Patient-Education Booklet Beauty for Life

Quantity 800-950 1000 plus

Unit Price $.65 each $.60 each

NEW!

Available exclusively for ASAPS/ASPS members This patient-education guide will help patients learn about the full array of cosmetic medical care procedures and options available to maintain optimal levels of beauty and appearance throughout every stage of life. A decade-by-decade overview of the aging process is featured along with highlights of popular cosmetic procedures that plastic surgeons are distinguished and qualified to perform with useful information on how to keep patients looking their best throughout their lifetime. This booklet is a beneficial public relations tool designed to position plastic surgeons as the gold standard for cosmetic medicine throughout a patient’s lifespan. Order by phone at 1-800-766-4955 or 847-228-9900 or www.shopASPS.org

Quantity 1-9 Booklets 10 and above

Unit Price $3.00 a piece $2.70 a piece

ASAPS 2009-2010 Product Catalog 13

To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed Customized Slide Presentations on CD-ROM in English and Spanish Available to all board-certified plastic surgeons Now you can have these informative ASAPS patient education presentations on a handy CD-ROM using Microsoft PowerPoint. Just copy the presentation to your computer and use it as a PowerPoint presentation for your next patient seminar or let it run as a continual loop in your office waiting room. It also is an excellent tool to train office staff and medical professionals about cosmetic procedures conducted right in your office. You can also customize the presentation to showcase your own patient slides! Each presentation is customized with your portrait photo and practice information. This successful series of customized slide presentations on CD-ROM has now been translated into Spanish to cater to your client base of patients and administrative staff that speak Spanish and to educate them about popular procedures offered at your cosmetic practice. This presentation is for use by the purchasing physician in appropriate public/patient/staff educational settings and may not be copied or distributed.

To place your order, complete Page 28. See Page 25 to complete Product Customization Form.

New! Cosmetic Laser Procedures/Facial Contouring with Injectables Now you can have an informative patient education presentation that contains up-to-date information on FDA-approved cosmetic laser procedures as well as facial contouring injectable dermal fillers with more than 40 slides with actual before and after photos. Customize the presentation and showcase your own practice patient slides! The presentation can be personalized with your portrait photo and practice information too! Sold only as individual presentation.

Cosmetic Laser Procedures/ Facial Contouring with Injectables T HE AMERICAN S OCI ETY

FOR

RY AESTHETIC P LASTI C SURGE

Code CD-ROM: Code DVD: SLCD-6A SLD-6A SLCD-6AC SLD-6AC SLCD-6B SLD-6B

ASAPS Member ASAPS Candidate/Intl. Candidate Non-member Physician

Price $195 $295 $375

UPDATEDotos! Ph with New Body Contouring THE AMERICAN SOCIETY

FOR

AESTHETIC PLASTIC SURGERY

After Dramatic Weight Loss: Restoring Aesthetic Contours–CD-ROM or DVD Contains 29 slides, including 9 sets of actual before and after photos. After Dramatic Weight Loss (English) Code CD-ROM: Code DVD: Price SLCD-5A SLD-5A ASAPS Member $175 SLCD-5AC SLD-5AC ASAPS Candidate/Intl. Candidate $275 SLCD-5B SLD-5B Non-member Physician $325

Body Contouring–CD-ROM or DVD Contains 45 slides, including 29 actual before and after photos. Topics discussed are lipoplasty, abdominoplasty, breast reduction and breast lift. Body Contouring (English) Code CD-ROM: Code DVD: Price SLCD-2A SLD-2A ASAPS Member $195 SLCD-2AC SLD-2AC ASAPS Candidate/Intl. Candidate $295 SLCD-2B SLD-2B Non-member Physician $375

Después de Una Pérdida Dramática de Peso: Restaurando los Contornos Estéticos (Spanish) Code CD-ROM: Code DVD: Price SLCD-5AS SLD-5AS ASAPS Member $175 SLCD-5ACS SLD-5ACS ASAPS Candidate/Intl. Candidate $275 SLCD-5BS SLD-5BS Non-member Physician $325

Remodelación del Contorno Corporal (Spanish) Code CD-ROM: Code DVD: SLCD-2AS SLD-2AS ASAPS Member SLCD-2ACS SLD-2ACS ASAPS Candidate/Intl. Candidate SLCD-2BS SLD-2BS Non-member Physician

Price $195 $295 $375

14 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed UPDATEDotos! Ph with New

UPDATEDotos! Ph with New

Breast Augmentation–CD-ROM or DVD Contains 27 slides, including 18 actual before and after photos. Breast Augmentation (English) Code CD-ROM: Code DVD: SLCD-3A SLD-3A ASAPS Member SLCD-3AC SLD-3AC ASAPS Candidate/Intl. Candidate SLCD-3B SLD-3B Non-member Physician

Price $129 $195 $250

Aumento de Seno (Spanish) Code CD-ROM: Code DVD: SLCD-3AS SLD-3AS ASAPS Member SLCD-3ACS SLD-3ACS ASAPS Candidate/Intl. Candidate SLCD-3BS SLD-3BS Non-member Physician

Price $129 $195 $250

Facial Rejuvenation–CD-ROM or DVD Contains 46 slides, including 30 actual before and after photos. Topics discussed are facelift, blepharoplasty, brow lift and related procedures. Facial Rejuvenation (English) Code CD-ROM: Code DVD: Price SLCD-1A SLD-1A ASAPS Member $195 SLCD-1AC SLD-1AC ASAPS Candidate/Intl. Candidate $295 SLCD-1B SLD-1B Non-member Physician $375 Rejuvenecimiento Facial (Spanish) Code CD-ROM: Code DVD: SLCD-1AS SLD-1AS ASAPS Member SLCD-1ACS SLD-1ACS ASAPS Candidate/Intl. Candidate SLCD-1BS SLD-1BS Non-member Physician

UPDATEDotos! Ph with New

UPDATEDotos! Ph with New

The Cosmetic Series–CD-ROM or DVD Contains Facial Rejuvenation, Body Contouring and Breast Augmentation on one disk. Save 10% when you order all 3 presentations on one disk The Cosmetic Series (English) Code CD-ROM: Code DVD: Price SLCD-123A SLD-123A ASAPS Member $468 SLCD-123AC SLD-123AC ASAPS Candidate/Intl. Candidate $708 SLCD-123B SLD-123B Non-member Physician $948 La Colección Cosmética (Spanish) Code CD-ROM: Code DVD: SLCD-123AS SLD-123AS ASAPS Member SLCD-123ACS SLD-123ACS ASAPS Candidate/Intl. Candidate SLCD-123BS SLD-123BS Non-member Physician

Price $195 $295 $375

Price $468 $708 $948

The Complete Series–CD-ROM or DVD Contains Facial Rejuvenation, Body Contouring, Breast Augmentation and Dramatic Weight Loss on one disk. Save 25% when you order all 4 presentations on one disk The Complete Series (English) Code CD-ROM: Code DVD: Price SLCD-CSA SLD-CSA ASAPS Member $520 SLCD-CSAC SLD-CSAC ASAPS Candidate/Intl. Candidate $795 SLCD-CSB SLD-CSB Non-member Physician $995 La Colección Completa (Spanish) Code CD-ROM: Code DVD: SLCD-CSAS SLD-CSAS ASAPS Member SLCD-CSACS SLD-CSACS ASAPS Candidate/Intl. Candidate SLCD-CSBS SLD-CSBS Non-member Physician

Price $520 $795 $995

To place your order, complete Page 28. See Page 25 to complete Customization Order Form.

ASAPS 2009-2010 Product Catalog 15 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed ASAPS/ASPS Joint Product: Cycle of Care Resource Books

Patient Consultation Resource Book - Updated!

Patient Instructions, OR Forms, Letters and Disclosures for Plastic Surgeons

Your source for informed consent documents!

Cycle of Care is a joint ASAPS/ASPS product which is a compendium of pre and post operative patient instructions, surgical worksheets, surgical tracking forms, patient letters, operating room forms, photo releases, HIPAA disclosures and other miscellaneous documents. Cycle of Care consists of 2 CD’s and 2 Binders. Part One covers all major aesthetic procedures for breast, body and face. Part Two features all major reconstructive procedures. Cycle of Care is available as a multiuse CD, displaying all of the Microsoft Word documents so you can customize each letter or form to your practice standards. It also includes a “read only” portion so you will always have a backup copy of the original documents. CDs with Binders CC-1 ASAPS/ASPS Member, Candidate & Resident CC-1N Non-member CDs Only CC-1C CC-1CN

ASAPS/ASPS Member, Candidate & Resident Non-member

Revised and updated language on all previously existing consents, including more detailed segments on smoking, wound healing issues, travel, medications and herbal supplements, sun exposure and more. Plus, new language detailing patient financial responsibilities and expanded language regarding "no warranties or guarantees". Brand new consents for Fat Grafting Procedures, Breast Reconstruction using DIEP flap, Panniculectomy, Reflex Symplathetic Dystrophy, Partial Facelift, Facial Fllers (Radiesse and Juvederm), and more! More than 50 separate procedural consent forms! PDF booklet of articles detailing how to use informed consent in the office!

$389 $1589

CD-ROM only 2415-03 ASAPS/ASPS Member, Candidate & Resident 2415-03 Non-member

$299 $499

$289 $1489

CD with Companion Binder 2416-00 ASAPS/ASPS Member, Candidate & Resident 2416-00 Non-member

$425 $625

Download Electronically CD Set (go to www.surgery.org/onlinecatalog) CC-Mod-Set ASAPS/ASPS Member, Candidate & Resident $289 Non-member $1489 To place your order, complete Page 28

Orders for ASPS Patient Consultation Resource Book Only Please call the ASPS Member Service Center, 1-800-766-4955, or visit the ASPS web site: www.plasticsurgery.org and place your order through the ASPS Members-only Online Product Catalog.

Cycle of Care Resource Book + Patient Consultation Resource Book = Total Patient Care 20% off You can order “Total Patient Care” from the Aesthetic Society which includes the Cycle of Care Resource Book and Patient Consultation Resource Book (PCRB) for 20% off the price of each product. CDs with Binders CC-2C ASAPS/ASPS Member, Candidate & Resident CC-2N Non-member

$630.40 $1750.40

CDs only CC-2 ASAPS/ASPS Member, Candidate & Resident CC-2CN Non-member

$470.40 $1590.40

Contined on Page 17...

16 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed ASAPS/ASPS Joint Product - Cycle of Care E-Modules Now Electronically Downloadable!

...Contined from Page 16

Aesthetic Procedures E-Modules BODY CONTOURING Abdominoplasty Brachioplasty Liposuction Lower Body Lift Mini Abdominoplasty Post Weight Loss

Member Code:

Non-Member Code:

❑ CC-Mod 1 ❑ CC-Mod 2 ❑ CC-Mod 3 ❑ CC-Mod 4 ❑ CC-Mod 5 ❑ CC-Mod 6

❑ CC-Mod1N ❑ CC-Mod2N ❑ CC-Mod3N ❑ CC-Mod4N ❑ CC-Mod5N ❑ CC-Mod6N

AESTHETIC FACIAL PROCEDURES Chin Augmentation Coronal Brow Lift Eyelid Surgery Face Lift Limited Incision Brow Lift Lip Augmentation Mid Facelift Neck Lift Rhinoplasty Submental Liposuction

❑ CC-Mod 7 ❑ CC-Mod 8 ❑ CC-Mod 9 ❑ CC-Mod 10 ❑ CC-Mod 11 ❑ CC-Mod 12 ❑ CC-Mod 13 ❑ CC-Mod 14 ❑ CC-Mod 15 ❑ CC-Mod 16

❑ CC-Mod7N ❑ CC-Mod8N ❑ CC-Mod9N ❑ CC-Mod10N ❑ CC-Mod11N ❑ CC-Mod12N ❑ CC-Mod13N ❑ CC-Mod14N ❑ CC-Mod15N ❑ CC-Mod16N

NONSURGICAL AESTHETIC TREATMENTS Denervation Agents (Botox®) Fat Transfer Injection Non-Ablative Laser, Light and Energy-Based Treatment Non-Ablative Peels and Treatments Skin Resurfacing Soft Tissue Filler Injections

❑ CC-Mod 17 ❑ CC-Mod 18 ❑ CC-Mod 19 ❑ CC-Mod 20 ❑ CC-Mod 21 ❑ CC-Mod 22

❑ CC-Mod17N ❑ CC-Mod18N ❑ CC-Mod19N ❑ CC-Mod20N ❑ CC-Mod21N ❑ CC-Mod22N

COSMETIC BREAST PROCEDURES Breast Augmentation with Saline Implants Breast Augmentation with Silicone Implants Breast Implant Removal Breast Implant Removal & Replacement with Saline Implants Breast Implant Removal & Replacement with Silicone Implants Breast Lift Breast Lift with Saline Implants Breast Lift with Silicone Implants Breast Nipple Areola Revision Breast Reductions

❑ CC-Mod 23 ❑ CC-Mod 24 ❑ CC-Mod 25 ❑ CC-Mod 26 ❑ CC-Mod 27 ❑ CC-Mod 28 ❑ CC-Mod 29 ❑ CC-Mod 30 ❑ CC-Mod 31 ❑ CC-Mod 32

❑ CC-Mod23N ❑ CC-Mod24N ❑ CC-Mod25N ❑ CC-Mod26N ❑ CC-Mod27N ❑ CC-Mod28N ❑ CC-Mod29N ❑ CC-Mod30N ❑ CC-Mod31N ❑ CC-Mod32N

Reconstructive Procedures E-Modules SKIN RECONSTRUCTION Otoplasty Scar Revision Non-Surgical Scar Revision Surgical Skin Cancer Excision and Reconstruction Skin Grafts and Flaps Skin Lesion Skin Tumor Excision

Member Code:

Non-MemberCode:

❑ CC-Mod 33 ❑ CC-Mod 34 ❑ CC-Mod 35 ❑ CC-Mod 36 ❑ CC-Mod 37 ❑ CC-Mod 38

❑ CC-Mod33N ❑ CC-Mod34N ❑ CC-Mod35N ❑ CC-Mod36N ❑ CC-Mod37N ❑ CC-Mod38N

BREAST RECONSTRUCTION Breast Reconstruction Latissimus Flap Breast Reconstruction Tissue Expansion Breast Reconstruction TRAM Flap Breast Reconstruction with Free Tissue Transfer Gynecomastia Correction Implant Placement After Tissue Expansion Nipple and Areola Reconstruction

❑ CC-Mod 39 ❑ CC-Mod 40 ❑ CC-Mod 41 ❑ CC-Mod 42 ❑ CC-Mod 43 ❑ CC-Mod 44 ❑ CC-Mod 45

❑ CC-Mod39N ❑ CC-Mod40N ❑ CC-Mod41N ❑ CC-Mod42N ❑ CC-Mod43N ❑ CC-Mod44N ❑ CC-Mod45N

NOSE Rhinoplasty (same content as CC-Mod 15 Rhinoplasty) Nasal Injury Repair (same content as CC-Mod 15 Rhinoplasty)

What is Cycle of Care? This ASAPS/ASPS joint product is a compendium of pre and post operative patient instructions, surgical worksheets, and surgical tracking forms. Each Cycle of Care E-Module contains this information in an easy, downloadable format. All E-Modules are $10 per download for ASAPS/ASPS Member, Candidate and Resident. Non-member - $36 per download. To download, go to: www.surgery.org/onlinecatalog

Download Electronically Cycle of Care General Forms CC-Mod-Form ASAPS/ASPS Member, Candidate & Resident-$50 Non-member-$100 The Download of the Cycle of Care General Forms is a compilation of disclosures, accreditation information, fee quotes, HIPAA documents, insurance and Medicare forms, OR worksheets, photo-imaging consents, prescriptions and lab orders, policy documents as well as other useful practice management documents. These electronic modules are not intended to be a standard of care but rather a guideline for you to customize to your own practice needs and patient population. It is important to keep in mind that these forms do not take the place of informed consent documents.

ASAPS 2009-2010 Product Catalog 17 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Patient Education - Tools You Need to Succeed

18 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Practice Management Assistance - Practice Building & Enhancement


Practice Management Assistance - Practice Building & Enhancement Practices for Office Patient Safety (POPS)

FREE

A new product for ASAPS and ASPS members at no cost... The only training and safety program for non-clinical staff available! What is it? Practices for Office Patient Safety (POPS) is an online educational program for your plastic surgery staff. The online program promotes patient and office safety and proper communication practices while encouraging a quality, safe environment. POPS includes online training, review modules and quizzes as well as a certificate of completion at the end for members to purchase at $25.00 each to assist with your practice management facilitation. How much is it? FREE of charge to all Aesthetic Society and ASPS members. How does it work? The doctor or his or her office manager can sign on as an administrator and sign up their staff to take the program. Once registered, all members of their staff can access the program with their own usernames and passwords. An assigned administrator will automatically receive emails in order to track the progress and completion of non-clinical staff. Once all modules are complete, you can purchase a Certificate of Completion for $25 per certifcate. Code POPS-CERT

To take a look log on to: www.practicesofofficesafety.org

Practices in the Office • Patient-to-staff communications • Privacy practices • Emergency plans • Biohazard procedures • Communication barriers • Emotional issues

Patient Communications • Verbal, written, and electronic communications • Privacy practices • Patient instructions • Deference to clinical staff • Emergency plans • Communication barriers • Emotional issues

Price $25

Certificate of Completion

Office and Property • Physical hazard procedures • Biohazard procedures • Emergency plans • Evacuation plans • Dangerous persons • Privacy • Critical documents and patient administration

Additional Practice Management Products - Best Practices Resources Employee Manual - Updated! CD-ROM and Workbook • Offered in cooperation with Karen Zupko & Associates, Management Consultants This personnel management solution, updated for HIPAA, provides employees with a clear understanding of your practice policies and business objectives. With the easy-to-use sample forms and worksheets, you create a comprehensive yet concise employee manual that defines the responsibilities essential to the successful day-to-day functioning of your practice. Designed to cover all key policy areas and keep attorney review fees to a minimum – major cost saving to you!

Code PM-3A PM-3B PM-3C

ASAPS Member ASAPS Candidate, Int’l. Candidate, Plastic Surgery Resident Non-member Physician

Price $125 $145 $165

To place your order, complete Page 28

20 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Additional Practice Management Products - Best Practices Resources Handling Patient Objections CD-ROM and Workbook • Offered in cooperation with Karen Zupko & Associates, Management Consultants Handling Patient Objections CD-ROM is a useful training tool to help you and your staff deal with patient objections and complaints, featuring helpful hints from leading sales training professionals with plastic surgery know-how of Karen Zupko, respected practice management consultant, on how to resolve these awkward and uncomfortable situations. You will learn how to assess objections and how to deal effectively with those comments you hear frequently from patients. Role playing simulates the real conversations that you and your staff hear in your office. Learn how to address patient’s concerns about value. By using this tool, you will see positive results in your surgery schedule. Code PM-7A PM-7B PM-7C

Price $189 $210 $240

ASAPS Member ASAPS Candidate, Intl. Candidate, Plastic Surgery Resident Non-member Physician

To place your order, complete Page 28

Job Descriptions - Updated! CD-ROM • Offered in cooperation with Karen Zupko & Associates, Management Consultants Job Descriptions on CD-ROM is a practice management tool that makes it easy to develop effective, personalized job descriptions and saves your office manager hours of work. It includes specialty-specific (plastic surgery) job descriptions as well as tasks related to technology, compliance and other healthcare changes. The CD contains 29 job descriptions most commonly used including office manager, receptionist, nurse manager, surgical scrub technician and web site manager. Code PM-6A PM-6B PM-6C

ASAPS Member ASAPS Candidate, Intl. Candidate, Plastic Surgery Resident Non-member Physician

Price $105 $125 $145

To place your order, complete Page 28

The Surgeon’s Guide to Hiring Effective Staff - Updated! CD-ROM and Workbook • Offered in cooperation with Karen Zupko & Associates, Management Consultants This is a great investment… Make the recruitment and interviewing process painless! The Surgeon’s Guide to Hiring Effective Staff is designed especially for plastic surgeons in the process of organizing staff salaries and benefits which are the single largest expense in your practice. • Use proven processes and tools to create ads and letters of agreement • Hire the best people in the most efficient manner without expensive agency fees • Access skill-based interview questions with the correct answers laid out • Learn about pre-employment assessments and a written knowledge assessment to sort out candidates who look good on paper from those who really know their stuff • Avoid hiring by intuition and eliminate costly turnover of staff Code PM-2A PM-2B PM-2C

ASAPS Member ASAPS Candidate, Intl. Candidate, Plastic Surgery Resident Non-member Physician

To place your order, complete Page 28

Price $189 $210 $240

ASAPS 2009-2010 Product Catalog 21

To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Clinical Education - Tomorrow’s Aesthetic Education Today

DVDs Recorded “Live”

The Entire Scientific Session and Selected Optional Courses of The Aesthetic Meeting 2008 San Diego ASAPS Members, Candidates & Residents Individual DVD’s only $65* each Volume Discounts – Over 15%-38% Discount Savings! Any 10 DVD’s only $549 (Over $100 Savings!) Scientific Sessions $1149 / Set of 25 DVD’s - Over $475 Savings! Complete Set $1875 / Set of 47 DVD’s (Scientific Sessions & All Recorded Courses - $1180 Savings!

Non-Members Individual DVD’s only $102* each Volume Discounts - Over 14%-30% Discount Savings! Any 10 DVD’s only $869 - Over $150 Savings! Scientific Sessions $1878 / Set of 25 DVD’s - Over $670 Savings! Complete Set $3299 / Set of 47 DVD’s (Scientific Sessions & All Recorded Courses - $1495 Savings!

Best Sellers from The Aesthetic Meeting 2008 San Diego DAM08-6 (90 Minutes) Session Co-Chairs: Robert W. Bernard, MD & Leo R. MCafferty, MD; Selecting the Optimal Lateral Canthoplasty Technique, *Douglas S. Steinbrech, MD, Oren M. Tepper, MD, Benjamin H. Ge, BA, BS, Elizabeth B. Jelks, MD, Glenn W. Jelks, MD; Orbitomalar Resuspension During Lower Blepharoplasty: Analysis of Outcomes in 105 Consecutive Patients, *Steven Cohen, MD, Don Kikkawas, MD, Bobby S. Korn, MD, PhD; Subcutaneous Brow Lift with Precise Suture Fixation and Advancement, *Harlan Pollock, MD, Todd A. Pollock, MD; Panel – The Forehead – A Continuum of Care, Moderator: Sherrell J. Aston, MD; Steven Fagien, MD, Richard A. Warren, MD, R.Bruce Shack MD, James M. Stuzen, MD** DAM08-7 (90 Minutes) Panel – Strategies in Breast Ptosis Management, Moderator: Mary H. McGrath, MD; Laurie A. Casas, MD, Jack Fisher, MD, Dennis C. Hammond, MD, Barbara B. Hayden, MD DAM08-14 (90 Minutes) Interactive Video – Primary Rhinoplasty, Presenter: Rollin K. Daniel, MD**; Mod/Disc. Joe M. Gryskiewicz, MD; Session Co-Chairs: William P. Adams, Jr., MD & Matthew H. Conrad, MD; The Lower Lateral Crural Turnover Flap in Open Rhinoplasty, *Vincent P. Marin, MD, Andrew P. Trussler, MD, Jeffrey E. Janis, MD, Ashkan Ghavami, MD, Rod J. Rohrich, MD, Jack P. Gunter, MD; Rib Grafts Simplified, Kevin A. Brenner, MD; Complications of Diced Cartilage with Fascia Grafting for Radix and Dorsal Reconstruction, Jay W. Calvert, MD DAM08-17 (90 Minutes) Panel – Rejuvenation of the Arm: A Treatment Algorithm, Moderator: Robert W. Bernard, MD; Peter B. Fodor, MD, Felmont F. Eaves, III, MD, Laurence S. Reed, MD; Session Co-Chairs: Daniel C. Mills, II, MD & James A. Matas, MD; Nutritional Assessment of Post-Bariatric Surgery Body Contouring Candidates, *J. Peter Rubin, MD, Nim Naghshineh, BS, Kathleeen McTigue, MD, MS, MPH, Devin Coon, BS, Anita P. Courcoulas, MD, MPH, Madelyn Fernstrom, PhD; Lipoabdominoplasty in Weight Loss Patients: Reducing the Rate of Complications, *Wilson N. Matos, MD, Ricardo Cavalcanti Ribeiro, MD; Comparative Analysis of Blood Loss in Traditional Lipoplasty and Third Generation Internal Ultrasound Assisted Lipoplasty, *Onelio Garcia, Jr., MD, Nirmal Natha, MS DAM08-19 (60 Minutes) Panel – Finesse in Lower Body Contouring, Moderator: Mark L. Jewell, MD; Al Aly, MD, Dirk Ritcher, MD, Sharon Giese, MD DAM08-20 (60 Minutes) Interactive Video – Thighplasty – Matching Procedures with the Deformity, Presenter: Jean-Francois Pascal, MD; Mod: Susan E. Downey, MD; Disc: Osvaldo Ribeiro Saldanha, MD DAM08-21 (120 Minutes) Body Contouring Research Foundation Presentation Body Contouring Surgery After Massive Weight Loss, Jean-Francois Pascal, MD;

Panel – Speak Up or Forever Hold Your Peace – Facial Aesthetic Surgery, Moderator: Jack Fisher, MD; Cheek and Neck Lifting, Richard P. Rand, MD; Midface Lifting – When and How, Marc Mani, MD; Experience with the MACS-Lift, Joseph P. Hunstad, MD; Chondromucosal Nasal Tiplasty, Geoffrey R. Keyes, MD; Session Co-Chairs: Claudio Cardoso de Castro, MD & Jeffrey Kenkel, MD; The Transconjunctival Septal Reset: Blending the Difficult Lid Cheek Junction in the Endoscopic Midface Lift Patient, *Andrew P. Trussler, MD, H. Steve Byrd, MD; Inflammatory and Infectious Lesions Following Blepharoplasty, *W. Thomas McClellan, MD, John C. McCallum, BA, Julius W. Few, MD, Clinton McCord, MD, Foad Nahai, MD, T. Roderick Hester, MD, Mark A. Codner, MD; The Macroscopic and Mesoscopic Anatomical Study of the Corrugator Supercilli Muscle: Motor Intervention and its Clinical-Surgery Significance, *Saúl David R. Alvariño, MD, Mario A. Pires-Neto, MD, Richardo de Ary Pires, Ricardo Ribeiro, MD DAM08-22 (120 Minutes) Panel – Lower Lids and Troughs – Problems and Solutions, Moderator: Moderator: Mark A. Codner, MD; Sydney R. Coleman, MD, Robert S. Flowers, MD, Catherine Bergeret-Galley, MD, Ryan C. Mendelson, MD; Interactive Video – Management and Avoidance of Eyelid Ptosis, Presenter: Clinton D. McCord, MD; Moderator: Foad Nahai, MD; Discussant: Julius W. Few, MD DAM08-23 (100 Minutes) Panel – Raising the Bar in Breast Reduction/Shaping, Moderator: Elizabeth J. Hall-Findlay, MD; Frank R. Lista, MD, João Carlos Sampaio Goés, MD, Constantino Mendieta, MD; Session Co-Chairs: Julius W. Few, MD & Jack Fisher, MD; Asymmetry Correction in the Irradiated Breast: Outcomes for Reduction Mammaplasty and Mastopexy After Breast Conserving Therapy, *Michael Chin, BA, Glen Brooks, MD, Anoush Hadaegh, MD, Kristin Stueber, MD, John Griggs, MD, Melissa Johnson, MD; The Internal Autologous Bra: A 5-Year Follow-up of 92 Consecutive Patients Needing Inferior Pole Support for Augmentation Mastopexy, Kaveh Alizadeh, MD; Silicone Breast Implantation: A Retrospective Review of 1012 Consecutive Implants Placed by a Single Surgeon, W. Grant Stevens, MD, * Salvatore J. Pacella, MD, MBA, Andrew Gear, MD, Celeste McWhorter, BS, David A. Stoker, MD; Technical Refinements and Complications Avoidance in Transaxillary Endoscopic Breast Augmentation: An Updated Experience, Louis L. Strock, MD DAM08-25 (90 Minutes) Panel – Breast Implant Pocket Selection – What’s Best? Moderator: Charles H. Thorne, MD; Steven A. Teitelbaum, MD, James C. Grotting, MD, Frank R. Lista, MD, Claudio L. DeLorenzi, MD DAM08-106 (120 Minutes) Facial Rejuvenation: Short Scar Facelift and Temporal Brow Lift, Alan Matarasso, MD *Denotes Presenter **Presenter Requested that Patient Photos NOT be Recorded

These sessions are recorded “live” and are unedited. DVDs are guaranteed for six months from date of purchase (content not guaranteed). All Sales Final. For a complete list of DVDs, contact ASAPS Central office or visit www.surgery.org/onlinecatalog.

22 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Clinical Education - Tomorrow’s Aesthetic Education Today Education on the Go!

Selected Scientific Panel Presentations of The Aesthetic Meeting 2009 Las Vegas and The Aesthetic Meeting 2008 San Diego Now Available as iPod Downloads from Surgery.org…exclusively for ASAPS Members Easy! Quick! Economical! Prices: Single Video Podcast -$39* • Set of 9 Video Podcasts 2008 - $259* Over 25% Savings! Set of 11 Video Podcasts 2009 - $321* Over 25% Savings! *includes sales tax How to Purchase? Go to www.surgery.org/onlinecatalog Log yourself in. Click on “Downloads – Podcasts” listed on the leftside menu. Pay, download and be on your way! Download Video Podcasts – 2009 Selected Scientific Sessions Monday, May 4, 2009 -- Scientific Session iAM09-1 Panel – What Was I Thinking? Reassessing Your Unsatisfactory Breast Augmentation Results 75 minutes, Moderator:Jack Fisher, MD. Panelists: William P. Adams, Jr., MD; Barbara B. Hayden, MD; Michael Scheflan, MD; and W. Grant Stevens, MD iAM09-2

Special Presentation: In the Beginning…. The Evolution of Breast Implants 30 minutes, Presenter:Thomas A. Biggs, MD; Session Co-Chairs: Mark L. Jewell, MD and Michael C. Edwards, MD

Tuesday, May 5, 2009 -- Scientific Session A iAM09-3 Panel – Congenital Breast Deformities: Transitioning from a Reconstructive to Cosmetic Algorith, 75 minutes, Moderator:James C. Grotting, MD. Panelists: Joao Sampaio Goes, MD; G. Patrick Maxwell, MD; Brian D. Peterson, MD; and Scott L. Spear, MD iAM09-4

Interactive Video – Short Scar Breast Lift. 45 minutes, Presenter: Frank R. Lista, MD. Moderators: Elizabeth Hall-Findlay, MD and Albert de Mey, MD.

iAM09-5

Live Demonstration: Do Different Techniques Demand Different Designs? 60 minutes, Moderator:Scott L. Spear, MD. Discussant:Steven A. Teitelbaum, MD. Panelists:Jack Fisher, MD; Elizabeth Hall-Findlay, MD, and Dennis C. Hammond, MD

Wednesday, May 6, 2009 -- Scientific Session A iAM09-6 Panel – Liposuction 20 Years Later: Precision in Shaping, Prevention and Correction of Contour Irregularities. , 75 minutes, Moderator: V. Leroy Young, MD. Panelists: Claudio Calabrese, MD; Sydney Coleman, MD, Arturo Prado, MD; and Simeon H. Wall, Jr., MD.

iAM09-7

Special Presentation – Nutritional Assessment in the Massive Weight Loss Patient – Impact on Outcomes., 15 minutes, Presenter – J. Peter Rubin, MD.

iAM09-8

Interactive Video - Expanding the Role of the Mini Brachioplasty – A Critical Review, 30 minutes, Presenter: Lawrence S. Reed, MD. Moderators: Alan H. Gold, MD and Al Aly, MD.

iAM09-9

Panel – Defining the Risks of Body Contouring Procedures: Methods for Reduction of Complications 60 minutes, Moderator:Franklin L. DiSpaltro, MD. Panelists: Al Aly, MD; James C. Grotting, MD; Geoffrey R. Keyes, MD and V. Leroy Young, MD.

Thursday, May 7, 2009 -- Scientific Session iAM09-10 Body Contouring Research Foundation Presentation – Body Contouring with Adipose-Derived Stem Cells – 30 minutes, Claudio Calabrese, MD iAM09-11 Panel - Speak Up or Forever Hold Your Peace – Breast Surgery. 60 minutes, Moderator:Jack Fisher, MD. Panelists:Brian D. Peterson, MD – Obtaining Consistent Results in Augmentation Mastopexy; Kaveh Alizadeh, MD – The Internal Autologous Bra; Christopher K. Patronella, MD – The Delay Fill Implant Fill Technique; Joe M. Gryskiewicz, MD – Transaxillary Breast Augmentation with Large Gel Implants: Can It Be Done? Navin Singh, MD – Pocket Conversion Made Easy: A Simple Technique Using Alloderm® to Convert Subglandular Breast Implants to the Dual Plane Position ** Presenter Requested that Patient Photos NOT be Recorded

Download Video Podcasts – 2008 Selected Scientific Sessions Saturday, May 3, 2008 -- Scientific Session A iAM08-1 Panel – Cosmetic Medicine – Embracing the Future, 70 minutes, Moderator: Robert Singer, MD; Renato Saltz, MD, Richard A. D’Amico, MD, Roxanne J. Guy, MD, Rod J. Rohrich, MD

Monday, May 5, 2008 -- Scientific Session A iAM08-6 Joyce Kaye Lecture – Patient Safety Outside of the Box – The Impact of Ethics, Systems and Communications in Cosmetic Surgery, 60 minutes, Moderator: Felmont F. Eaves, III, MD; F. Dean Griffen, MD and Mark Graban

iAM08-2

Panel – Aesthetic Breast Enhancement with Fat, 75 minutes, Moderator: Jack Fisher, MD; Sydney R. Coleman, MD, Scott L. Spear, MD, Grant W. Carlson, MD, Roger K. Khouri, MD

Tuesday, May 6, 2008 -- Scientific Session A iAM08-7 Panel – Raising the Bar in Breast Reduction/Shaping, 60 minutes, Moderator: Elizabeth J. Hall-Findlay, MD; Frank R. Lista, MD, João Carlos Sampaio Goès, MD and Constantino Mendieta, MD

iAM08-3

Panel – Innovations in Lipoabdominoplasty, 60 minutes, Moderator: Jeffrey M. Kenkel, MD; Jean-Francois Pascal, MD, Claudio Cardoso de Castro, MD, Renato Saltz, MD

iAM08-8

Panel - The Best of Hot Topics, 35 minutes, Moderators: William P. Adams, Jr., MD & Joe M. Gryskiewicz, MD; New Horizons in Lipo-Transfer, Kotaro Yoshimura, MD**; Smart Lipo, Arturo Prado, MD; Smart Lipo Clinical Trial, Barry E. DiBernardo, MD; Smart Lipo Early Clinical Experience, Jeffrey M. Kenkel, MD

iAM08-9

Panel – Breast Implant Pocket Selection – What’s Best? 90 minutes, Moderator: Charles H. Thorne, MD; Steven A. Teitelbaum, MD, James C. Grotting, MD, Frank R. Lista, MD and Claudio L. DeLorenzi, MD

Sunday, May 4, 2008 -- Scientific Session A iAM08-4 Panel - Strategies in Breast Ptosis Management, 90 minutes, Moderator: Mary H. McGrath, MD; Laurie A. Casas, MD, Jack Fisher, MD, Dennis C. Hammond, MD and Barbara B. Hayden, MD iAM08-5

Panel – Animation Deformities Following Breast Augmentation: Should We Be Concerned? 45 minutes, Moderator: Gustavo A. Colon, MD; Loren Eskenazi, MD, G. Patrick Maxwell, MD and Scott L. Spear, MD

** Presenter Requested that Patient Photos NOT be Recorded

ASAPS 2009-2010 Product Catalog 23 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Educational Recognition - Pursuing Excellence ASAPS Certificate of Advanced Education in Cosmetic Surgery Exclusively for Aesthetic Society members Recognizes your educational achievements in cosmetic surgery • Documents CME credits related to your primary area of practice interest • Communicates to patients your commitment to staying current in the field • Provides you with an exclusive membership-benefit for public education and practice marketing enhancement Code CME-CERT

One certificate

Price $80

Code CME-CERT.DUP

Duplicate certificate

Price $65

To obtain a list of requirements and an application for the Certificate of Advanced Education in Cosmetic Surgery, see Pages 34 and 35 or log on to: http://www.surgery.org/download/CMEBrochure.pdf To place your order, complete Pages 28 and 35

Custom Frame Your Society Certificate A variety of attractive framing options for your ASAPS Certificate of Advanced Education in Cosmetic Surgery are available. Framing is not included in the cost of your engraved certificate but can be done to your specifications prior to shipping. For a brochure showing the available frame styles and prices, contact the Aesthetic Society Central Office at 800-364-2147.

ASAPS Certificate of Special Recognition for Community Service and Volunteerism Exclusively for Aesthetic Society members

The Aesthetic Society recognizes its members’ outstanding contributions to their communities and the world by awarding the Certificate of Special Recognition for Community Service and Volunteerism. Code CSR

Certificate of Special Recognition

Price FREE

To place your order, complete Pages 28 and 33 To obtain a list of requirements and an application see Page 33, or log on to: http://www.surgery.org/download/volunteerapp.pdf

24 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


GCPS and Slide Presentations Personalization Form Guide to Cosmetic Plastic Surgery Please complete and submit this page with the General Order Form Specify Imprint Information Fill out personalization information at bottom of page as it will appear on your imprint page. Include all appropriate capitalization and punctuation. Choose design format and quantity:

❑ Basic Practice Imprint Includes physician’s name, practice name and logo, address, telephone and fax numbers, plus e-mail and web site. ❑ 500 $1675 ❑ 1000 $2875

❑ Photo /CV Summary Imprint Includes physician’s photograph, credentials, practice information, practice name and logo, address, telephone and fax numbers, plus e-mail and web site. Up to 275 words or your own text. ❑ 500 $1975 ❑ 1000 $3275

Check the following, if applicable ❑ I wish to include the ASAPS logo on my imprint page (free of charge, available exclusively to ASAPS members). If multiple plastic surgeons are listed in your imprint, those who are members of ASAPS will be noted with an asterisk. Also, please indicate the ABMS-recognized specialty for any practice members listed who are not plastic surgeons.

❑ I have enclosed a practice logo (optional). Your practice logo may be included, at no additional charge, if high-quality, camera-ready artwork is supplied at the time of your order. Standard logo size is 1-1/2” square. ❑ I have enclosed a photograph (Photo/CV summary imprint option only). Provide one professional-quality, photograph measuring either 4”x6” or 5”x7”. ASAPS reserves the right to reject photos of insufficient quality. When mailing the order, enclose the photo in cardboard to avoid damage. Please send digital photos to: asaps@surgery.org. All digital images should be at 300 dpi. Photos will be retained for future orders. ❑ I have enclosed my CV summary/practice information (Photo/CV summary imprint option only). Please submit this information, typewritten, on a separate sheet of paper. The text may not exceed 275 words. Include all appropriate capitalization and punctuation. ASAPS cannot be responsible for writing or editing your submission. In cases where space limitations do not allow for your suggested text layout, ASAPS reserves the right to typeset the text according to the suggested format. You will be sent a final proof of your imprint for approval prior to printing. At that time, if you request any changes from your original submission, you will be billed for alternatives.

Slide Presentations on CD-ROM/DVD Customization Please complete and submit this page with the General Order Form ASAPS offers an optional customized slide which includes your name, address, telephone number, fax number, e-mail, web site address and photo. Most customized presentations require 6-8 weeks. ASAPS will accommodate rush orders whenever possible. ❑ CD-ROM ❑ DVD

❑ I would like to have my presentation customized (Requires 6-8 weeks. Fill out personalization info below as it will appear on your slide) ❑ No, I do not want a customized presentation You may include a photo or practice logo. Please indicate form of submission: ❑ Regular Mail ❑ E-mail to asapsproducts@surgery.org ❑ No Photo or logo included ❑ No Photo or logo included ___________________________________________________________________________________________________________________

Customization Form for Slide Presentations on CD-ROM/DVD and for the Guide to Cosmetic Plastic Surgery Fill out personalization information as you would like it to appear. Include all appropriate capitalization and punctuation. Name Address City, State, Zip Phone

Fax

E-mail

Web site URL

ASAPS 2009-2010 Product Catalog 25 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Labels and Memebrship Plaque Personalization Form ASAPS Personalized Labels with Logo Please complete and submit this page with the General Order Form Choose design format: ❑ Format A (small logo) Small logo, centered text Maximum 44 characters per line

❑ Format B (large logo) Large logo, left-justified text Maximum 31 characters per line

Dimensions of label vary slightly depending on label color. Choose label color: ❑ Clear (transparent)

❑ Size: 1 ”x3” 1/2

Choose quantity: ❑ 500 $105 (.21 ea)

❑ White (gloss)

❑ Silver foil

❑ Size: 1 ”x3”

❑ Size: 1 ”x2 ”

1/2

1/2

❑ Gold foil 3/4

❑ Size: 1 ”x2 ” 1/2

3/4

❑ 1000 $160 (.16 ea) ❑ 2000 $220 (.11 ea)

Indicate imprint information: Maximum of 6 lines per label can be printed. Maximum of 44 characters per line, including spaces, on label Format A (small logo) Maximum of 31 characters per line, including spaces, on label Format B (large logo) 1) ________________________________________________________________________________________________________________ 2) ________________________________________________________________________________________________________________ 3) ________________________________________________________________________________________________________________ 4) ________________________________________________________________________________________________________________ 5) ________________________________________________________________________________________________________________ 6) ________________________________________________________________________________________________________________ If multiple plastic surgeons are listed in your imprint, those who are members of the Society will be noted with an asterisk. (Please make this notation on the imprint information)

ASAPS Membership Plaque Please complete and submit this page with the General Order Form Name(s) will be engraved in capital letters, unless you indicate otherwise. A maximum of two names can be engraved on the large (12”x14”) plaque. Only one name can be engraved on the small (5”x7”) plaque.

❑ PLQ-1 Large wall plaque (12”x14”) $475

The name(s) to appear on the plaque is/are:

❑ PLQ-2 Small wall plaque (5”x7”) $400

__________________________________,M.D. __________________________________, M.D.

26 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Lab Coats/Scrubs/Scrub Caps Personalization Forms ASAPS Lab Coats and Scrubs The name(s) with professional designation to appear on the lab coat(s), and/or scrub(s) and/or scrub cap(s): (maximum of 2 lines, 20 characters per line, including commas and spaces) Line 1

Specify product to be personalized: ❑ Standard Lab Coat ❑ Scrub Caps

❑ Scrubs ❑ High Fashion Lab Coat

Line 2

Your name can be added on the left chest for an additional $15 per garment for Standard Lab Coat and Scrub tops; $20 per garment for High Fashion Lab Coat.

Your Complete Name:

Phone Number

Select Your product(s) to be ordered: Unisex Scrub Top Choose Size:

❑ XS

❑S

Circle Selected Color(s):

Black

Unisex Scrub Bottom Choose Size:

❑ XS

❑ M

❑S

Circle Selected Color(s):

❑ M

❑L

❑ XL

Ceil Blue

❑L

❑ 2X

Navy

❑ XL

❑ 2X

❑ 3X ❑ 4X ❑ 5X

Royal Blue

Sand

❑ 3X ❑ 4X ❑ 5X

Black

Ceil Blue

Navy

Royal Blue

Sand

Black

Ceil Blue

Navy

Royal Blue

True Red

Teal

True Red

White

Wine

Teal

True Red

White

Wine

Scrub Cap Circle Selected Color(s):

White

Wine

Men’s Standard Lab Coat Choose Size:

❑ 36 ❑ 38 ❑ 40 ❑ 42 ❑ 44 ❑ 46 ❑ 48 ❑ 50

Women’s Standard Lab Coats Choose Size:

❑ 4 ❑ 6 ❑ 8 ❑ 10 ❑ 12 ❑ 14 ❑ 16 ❑ 18 ❑ 20

High Fashion Lab Coats

❑ Alex ❑ Wayne (not available in sizes 30, 32, 34, 36) Choose Size: ❑ 30 ❑ 32 ❑ 34 ❑ 36 ❑ 38 ❑ 40 ❑ 42 ❑ 44 ❑ 46 ❑ 48 ❑ 50 ❑ 52 Choose Men’s Style:

Circle Selected Color(s):

Black

White (Additional colors available upon request)

❑ Barbara ❑ Betty ❑ Jennifer Choose Size: ❑ 0 ❑ 2 ❑ 4 ❑ 6 ❑ 8 ❑ 10 ❑ 12 ❑ 14 ❑ 16 ❑ 18

Choose Women’s Style:

Circle Selected Color(s):

Black

White (Additional colors available upon request)

ASAPS 2009-2010 Product Catalog 27 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


General Order Form Order Information ®

___________________________________________________________________________ Physician’s name ASAPS ID#

❑ ASAPS member ❑ ASAPS candidate ❑ ASAPS international candidate ❑ Other Are you board-certified?

❑ Yes ❑ No

Daytime phone ____________________________Fax _________________________________

Ordering Made Easy Call toll-free 800-364-2147 or call the main office number, 562-7992356, Monday through Friday, 8:00 a.m. to 6:00 p.m. PST. Please have your credit card and catalog handy.

E-mail ______________________________________________________________________ ___________________________________________________________________________ Name and title of person placing order (office manager, etc.) Shipping Information: ___________________________________________________________________________ Name ___________________________________________________________________________ Address ___________________________________________________________________________ City/State/Zip Method of Payment

❑ Check (payable to ASAPS) ❑ Money Order (US Funds) ❑Visa ❑ MasterCard ❑ American Express Name of cardholder_____________________________________________________________

Order by Fax Fax your order 24 hours a day to 562-799-1098

Order by Mail Mail the ASAPS order form included in this catalog (plus additional forms for customization of products, if applicable) accompanied by a check or money order payable to ASAPS (U.S. funds only) or credit card information to: ASAPS Central Office 11262 Monarch Street Garden Grove, CA 92841

Account number________________________________________Expiration date ____________ Authorized signature ____________________________________________________________

www.surgery.org/onlinecatalog

Items Ordered Page #

Product #

Order Online

Description

Quantity

Unit Price

Total

By signing below you agree to the conditions stated on this order form. You have received your order and it is correct and can be fulfilled as noted above. Purchaser’s Signature: __________________________________________________________ Subtotal _____________________________________________________________________ Shipping_____________________________________________________________________ CALIFORNIA RESIDENTS ADD LOCAL SALES TAX (7.25%) _________________________________

Refund Policy for ASAPS Products Your satisfaction is our most important goal. If your order is damaged or incomplete, or if you are dissatisfied In any way, please call the ASAPS toll free number 800-364-2147 for prompt assistance. Products that are customized according to your specifications cannot be returned. Other product returns may be subject to a 10% handling charge. Returns must be made within 30 days of receipt.

Rush Orders ASAPS will accommodate rush orders whenever possible. For overnight mail, additional charges will be incurred. The availability of rush service on customized products cannot be guaranteed.

TOTAL ______________________________________________________________________

Shipping

Allow 3-4 weeks for delivery. Most customized products require 6-8 weeks, following your approval. Prices subject to change.

Shipping and handling charges will be based upon prevailing UPS rates online.

28 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Joint Product Practice Marketing Brochures Order Form

ASAPS 2009-2010 Product Catalog 29 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Ordering at a Glance - Alphabetical Order of ASAPS Products ASAPS Brochure Stands* BDS Brochure display stand . . . . . . . . . . . . . . . . . . . . . . .$30 See Page 9 for more information ASAPS Certificate of Advanced Education in Cosmetic Surgery* CME-CERT10 One certificate . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$80 CME.CERT.DUP Duplicate certificate-each . . . . . . . . . . . . . . . . . . . . .$65 See Page 39 for more information ASAPS Certificate of Special Recognition for Community Service and Volunteerism* CSR Certificate of Special Recogntion . . . . . . . . . . . . . . .FREE See Page 33 for more information ASAPS E-marketing Electronic Patient Newsletter* EMN1 Option 1: You supply content . . . . . . . . . . . . . . . . .$3100 EMN2 Option 2: Customized with your name and practice information . . . . . . . . . . . . . . . . . . . .$3550 See Page 12 for more information ASAPS Lab Coats-High Fashion* LCMA Men’s Alex Lab Coat . . . . . . . . . . . . . . . . . . . . . . . .$150 LCMW Men’s Wayne Lab Coat . . . . . . . . . . . . . . . . . . . . . .$150 LCWB Women’s Barbara Lab Coat . . . . . . . . . . . . . . . . . . .$140 LCWBE Women’s Betty Lab Coat . . . . . . . . . . . . . . . . . . . . .$140 LCWJ Women’s Jennifer Lab Coat . . . . . . . . . . . . . . . . . .$150 LCP-A Lab Coat Personalization . . . . . . . . . . . . . . . . . . . . . .$20 See Page 6 for more information ASAPS Lab Coats-Standard* LCM Men’s White Lab Coat . . . . . . . . . . . . . . . . . . . . . . . .$69 LCW Women’s White Lab Coat . . . . . . . . . . . . . . . . . . . . .$69 LCP Lab Coat Personalization . . . . . . . . . . . . . . . . . . . . . .$15 See Page 7 for more information ASAPS Membership Plaque* PLQ-1 Large wall plaque . . . . . . . . . . . . . . . . . . . . . . . . . .$475 PLQ-2 Small wall plaque . . . . . . . . . . . . . . . . . . . . . . . . . .$400 See Page 11 for more information ASAPS-Member Brochure Insert* B-1 Qty. 200 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$50 See Page 11 for more information ASAPS-Member Enhanced Practice Profile - EPP* WEB-DEV One-time set-up fee . . . . . . . . . . . . . . . . . . . . . . . .$350 WEB-09 Annual maintenance fee for EPP without Video . . . .$200 See Page 4 for more information ASAPS-Member Enhanced Practice Profile - EPP with Video* WEB-DEV One-time set-up fee . . . . . . . . . . . . . . . . . . . . . . . .$350 WEB-VIDM-09 Annual maintenance fee for EPP with Video . . . . . . .$300 WEB-VID-09 ASAPS Video Shoot and Final Clip (30 seconds) . . . .$495 See Page 5 for more information * Denotes products exclusively for ASAPS Members

ASAPS Patient Education Brochures* B-18 (English) Cosmetic Surgery and Your Lifestyle B-18S (Spanish) La Cirugía Cosmética y Su Forma de Vida B-19 (English) Cosmetic Surgery and Your Safety B-19S (Spanish) La Cirugía Cosmética y Su Seguridad Sold only in packages of 50 brochures Quantity 50-250 . . . . . . . . . . . . . . . . . . . . . . . . . . .$.80 each 300-500 . . . . . . . . . . . . . . . . . . . . . . . . . . .$.75 each 550-750 . . . . . . . . . . . . . . . . . . . . . . . . . . .$.70 each 800-950 . . . . . . . . . . . . . . . . . . . . . . . . . . .$.65 each 1000 plus . . . . . . . . . . . . . . . . . . . . . . . . . . .$.60 each See Page 13 for more information ASAPS Personalized Labels* S-500 Qty. 500 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$105 S-1000 Qty. 1000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$160 S-2000 Qty. 2000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$220 See Page 11 for more information ASAPS Scrub Caps with Sweatband SC Scrub Cap . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$15 SCP Name Personalization w/ASAPS Logo . . . . . . . . . . . .$26 See Page 7 for more information ASAPS Scrub Sets* USS Unisex Scrub Set . . . . . . . . . . . . . . . . . . . . . . . . . . . .$55 USSP Practice Personalization . . . . . . . . . . . . . . . . . . . . . .$15 See Page 7 for more information ASAPS Membership: The Mark of Distinction Presentation Folder* AMF Qty. 50 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$50 AMF Qty. 100 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$75 See Page 11 for more information Customized Slide Presentations on CD-ROM or DVD After Dramatic Weight Loss–(English) Code CD-ROM Code DVD SLCD-5A SLD-5A ASAPS Members . . . . . . . . . . . . . . . . . .$175 SLCD-5AC SLD-5AC ASAPS Candidates/Intl. Candidates . . . .$275 SLCD-5B SLD-5B Non-member Physicians . . . . . . . . . . . .$325 Después de Una Pérdida Dramática de Peso–(Spanish) SLCD-5AS SLD-5AS ASAPS Members . . . . . . . . . . . . . . . . . .$175 SLCD-5ACS SLD-5ACS ASAPS Candidates/Intl. Candidates . . . .$275 SLCD-5BS SLD-5BS Non-member Physicians . . . . . . . . . . . .$325 Body Contouring–(English) SLCD-2A SLD-2A ASAPS Members . . . . . . . . . . . . . . . . . .$195 SLCD-2AC SLD-2AC ASAPS Candidates/Intl. Candidates . . . .$295 SLCD-2B SLD-2B Non-member Physicians . . . . . . . . . . . .$375 Remodelación del Contorno Corporal–(Spanish) SLCD-2AS SLD-2AS ASAPS Members . . . . . . . . . . . . . . . . . .$195 SLCD-2ACS SLD-2AC ASAPS Candidates/Intl. Candidates . . . .$295 SLCD-2BS SLD-2BS Non-member Physicians . . . . . . . . . . . .$375 Breast Augmentation–(English) SLCD-3A SLD-3AS ASAPS Members . . . . . . . . . . . . . . . . . .$129 SLCD-3AC SLD-3AC ASAPS Candidates/Intl. Candidates . . . .$195 SLCD-3B SLD-3B Non-member Phyisicans . . . . . . . . . . . .$250 See Pages 14 & 15 for more information

30 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Ordering at a Glance - Alphabetical Order of ASAPS Products Aumento de Seno–(Spanish) SLCD-3AS SLD-3AS ASAPS Members . . . . . . . . . . . . . . . . . .$129 SLCD-3ACS SLD-3ACS ASAPS Candidates/Intl. Candidates . . . .$195 SLCD-3BS SLD-3BS Non-member Physicians . . . . . . . . . . . .$250 Cosmetic Laser Procedures/Facial Contouring with Injectables– (English) SLCD-6A SLD-6AS ASAPS Members . . . . . . . . . . . . . . . . . .$195 SLCD-6AC SLD-6AC ASAPS Candidates/Intl. Candidates . . . .$295 SLCD-6B SLD-6B Non-member Phyisicans . . . . . . . . . . . .$375 Facial Rejuvenation–(English) Code CD-ROM Code DVD SLCD-1A SLD-1A ASAPS Members . . . . . . . . . . . . . . . . . .$195 SLCD-1AC SLD-1AC ASAPS Candidates/Intl. Candidates . . . .$295 SLCD-1B SLD-1B Non-member Physicians . . . . . . . . . . . .$375 Rejuvenecimiento Facial–(Spanish) SLCD-1AS SLD-1AS ASAPS Members . . . . . . . . . . . . . . . . . .$195 SLCD-1ACS SLD-1ACS ASAPS Candidates/Intl. Candidates . . . .$295 SLCD-1BS SLD-1BS Non-member Physicians . . . . . . . . . . . .$375 The Cosmetic Series – (English) *Save 10% when you order all 3 presentations on one disk SLCD-123A SLD-123A ASAPS Members . . . . . . . . . . . . . . . . .$468 SLCD-123AC SLD-123AC ASAPS Candidates/Intl. Candidates . . .$708 SLCD-123B SLD-123B Non-member Physicians . . . . . . . . . . .$948 New! La Colección Cosmética – (Spanish) SLCD-123AS SLD-123AS ASAPS Members . . . . . . . . . . . . . . . . .$468 SLCD-123ACS SLD-123ACSASAPS Candidates/Intl. Candidates . . .$708 SLCD-123BS SLD-123BS Non-member Physicians . . . . . . . . . . .$948 The Complete Series – (English) *Save 25% when you order all 4 presentations on one disk SLCD-CSA SLD-CSA ASAPS Members . . . . . . . . . . . . . . . . .$520 SLCD-CSAC SLD-CSAC ASAPS Candidates/Intl. Candidates . . .$795 SLCD-CSB SLD-CSB Non-member Physicians . . . . . . . . . . .$995 New! La Colección Completa – (Spanish) SLCD-CSAS SLD-CSAS ASAPS Members . . . . . . . . . . . . . . . . .$520 SLCD-CSACS SLD-CSACS ASAPS Candidates/Intl. Candidates . . .$795 SLCD-CSBS SLD-CSBS Non-member Physicians . . . . . . . . . . .$995 See Pages 14 & 15 for more information Employee Manual-CD and Workbook PM-3A ASAPS Members . . . . . . . . . . . . . . . . . . . . . . . . . . .$125 PM-3B ASAPS Candidates/Intl.Candidates/Residents . . . . .$145 PM-3C Non-member Physicians . . . . . . . . . . . . . . . . . . . . .$165 See page 20 for more information Guide to Cosmetic Plastic Surgery Booklet B-3 Basic Imprint Qty. 500 . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1675 Qty. 1000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$2875 B-3 Photo/CV Qty. 500 . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1975 Qty. 1000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3275 See Page 10 for more information

Handling Patient Objections-CD and Workbook PM-7A ASAPS Members . . . . . . . . . . . . . . . . . . . . . . . . . . .$189 PM-7B ASAPS Candidates/Intl.Candidates/Residents . . . . .$210 PM-7C Non-member Physicians . . . . . . . . . . . . . . . . . . . . .$240 See page 21 for more information Job Description on CD-ROM PM-6A ASAPS Members . . . . . . . . . . . . . . . . . . . . . . . . . . .$105 PM-6B ASAPS Candidates/Intl.Candidates/Residents . . . . .$125 PM-6C Non-member Physicians . . . . . . . . . . . . . . . . . . . . .$145 See page 21 for more information The Aesthetic Meeting 2008 DVDs ASAPS Members, Candidates & Residents Individual DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$65 each Volume discounts – Any 10 DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . .$549 Scientific Sessions/Set of 25 DVDs . . . . . . . . . . . . . . . . . . . . . . . . .$1149 Complete Set/Set of 47 DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1875 Non-members Individual DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$102 each Volume discounts – Any 10 DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . .$869 Scientific Sessions/Set of 25 DVDs . . . . . . . . . . . . . . . . . . . . . . . . .$1878 Complete Set/Set of 47 DVDs . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$3299 See Page 22 for more information The Aesthetic Meeting 2008 & 2009 iPod Downloads* Single Video Podcast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $39 each Set of 9 Video Podcasts-2008 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$259 Set of 11 Video Podcasts-2009 . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$321 See Page 23 for more information The Surgeon’s Guide to Hiring Effective Staff-CD & Workbook PM-2A ASAPS Members . . . . . . . . . . . . . . . . . . . . . . . . . . .$189 PM-2B ASAPS Candidates/Intl.Candidates/Residents . . . .$210 PM-2C Non-member Physicians . . . . . . . . . . . . . . . . . . . . .$240 See page 21 for more information ASAPS/ASPS Beauty For Life Booklet BFL1 1-9 Brochures . . . . . . . . . . . . . . . . . . . . . . .$3 per piece BFL2 10 Brochures and Above . . . . . . . . . . . . .$2.70 per piece See page 13 for more information ASAPS/ASPS Practice Marketing Brochures B-J1 Non Surgical Rejuvenation B-J2 Breast Implants B-J3 Facial Rejuvenation B-J4 Body Contouring B-J5 Facial Harmony B-J6 Breast Enhancement B-J7 Eyes B-J8 Breast Implant Replacement 100 brochures per title. Min. total order: 500 brochures. Exclusively for ASAPS/ASPS Memebrs and Candidates Qty. 500 – 1000 . . . . . . . . . . . . . . . .$2.70 per brochure Qty. 1100 – 1500 . . . . . . . . . . . . . . .$2.45 per brochure Qty. 1600 or more . . . . . . . . . . . . . . .$2.15 per brochure See page 8 for more information

* Denotes products exclusively for ASAPS Members

ASAPS 2009-2010 Product Catalog 31 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Ordering at a Glance - Alphabetical Order of ASAPS Products ASAPS/ASPS Practice Marketing Brochures with Patient Consultation Worksheets B-J1C Non Surgical Rejuvenation B-J2C Breast Implants B-J3C Facial Rejuvenation B-J4C Body Contouring B-J5C Facial Harmony B-J6C Breast Enhancement B-J7C Eyes B-J8C Breast Implant Replacement 100 brochures per title. Min. total order: 500 brochures. Exclusively for ASAPS/ASPS Memebrs and Candidates Qty. 500 – 1000 . . . . . . . . . . . . . . . .$4.40 per brochure Qty. 1100 – 1500 . . . . . . . . . . . . . . .$4.15 per brochure Qty. 1600 or more . . . . . . . . . . . . . . .$3.85 per brochure See page 9 for more information ASAPS / ASPS Cycle of Care Resource Books E-Modules Aesthetic Procedures E-Modules: Member Code: Nonmember Code: BODY CONTOURING CC-Mod 1 CC-Mod 1N Abdominoplasty CC-Mod 2 CC-Mod 2N Brachioplasty CC-Mod 3 CC-Mod 3N Liposuction CC-Mod 4 CC-Mod 4N Lower Body Lift CC-Mod 5 CC-Mod 5N Mini Abdominoplasty CC-Mod 6 CC-Mod 6N Post Weight Loss AESTHETIC FACIAL PROCEDURES CC-Mod 7 CC-Mod 7N Chin Augmentation CC-Mod 8 CC-Mod 8N Coronal Brow Lift CC-Mod 9 CC-Mod 9N Eyelid Surgery CC-Mod 10 CC-Mod 10N Face Lift CC-Mod 11 CC-Mod 11N Limited Incision Brow Lift CC-Mod 12 CC-Mod 12N Lip Augmentation CC-Mod 13 CC-Mod 13N Mid Facelift CC-Mod 14 CC-Mod 14N Neck Lift CC-Mod 15 CC-Mod 15N Rhinoplasty CC-Mod 16 CC-Mod 16N Submental Liposuction NONSURGICAL AESTHETIC TREATMENTS CC-Mod 17 CC-Mod 17N Denervation Agents (Botox®) CC-Mod 18 CC-Mod 18N Fat Transfer Injection CC-Mod 19 CC-Mod 19N Non-Ablative Laser, Light and EnergyBased Treatment CC-Mod 20 CC-Mod 20N Non-Ablative Peels and Treatments CC-Mod 21 CC-Mod 21N Skin Resurfacing CC-Mod 22 CC-Mod 22N Soft Tissue Filler Injections COSMETIC BREAST PROCEDURES CC-Mod 23 CC-Mod 23N Breast Augmentation with Saline Implants CC-Mod 24 CC-Mod 24N Breast Augmentation with Silicone Implants CC-Mod 25 CC-Mod 25N Breast Implant Removal CC-Mod 26 CC-Mod 26N Breast Implant Removal & Replacement with Saline Implants CC-Mod 27 CC-Mod 27N Breast Implant Removal & Replacement with Silicone Implants CC-Mod 28 CC-Mod 28N Breast Lift CC-Mod 29 CC-Mod 29N Breast Lift with Saline Implants CC-Mod 30 CC-Mod 30N Breast Lift with Silicone Implants CC-Mod 31 CC-Mod 31N Breast Nipple Areola Revision CC-Mod 32 CC-Mod 32N Breast Reductions

32 ASAPS 2009-2010 Product Catalog

Reconstructive Procedures E-Modules: SKIN RECONSTRUCTION CC-Mod 33 CC-Mod 33N Otoplasty CC-Mod 34 CC-Mod 34N Scar Revision Non-Surgical CC-Mod 35 CC-Mod 35N Scar Revision Surgical CC-Mod 36 CC-Mod 36N Skin Cancer Excision and Reconstruction CC-Mod 37 CC-Mod 37N Skin Grafts and Flaps CC-Mod 38 CC-Mod 38N Skin Lesion Skin Tumor Excision BREAST RECONSTRUCTION CC-Mod 39 CC-Mod 39N Breast Reconstruction Latissimus Flap CC-Mod 40 CC-Mod 40N Breast Reconstruction Tissue Expansion CC-Mod 41 CC-Mod 41N Breast Reconstruction TRAM Flap CC-Mod 42 CC-Mod 42N Breast Reconstruction with Free Tissue Transfer CC-Mod 43 CC-Mod 43N Gynecomastia Correction CC-Mod 44 CC-Mod 44N Implant Placement After Tissue Expansion CC-Mod 45 CC-Mod 45N Nipple and Areola Reconstruction Cycle of Care E-Modules are $10 per download for ASAPS/ASPS Member, Candidate & Resident and $36 per download for Non-member. See page 17 for more information CC-Mod-Form General Forms Cycle of Care General Forms are $50 per download for ASAPS/ASPS Member, Candidate & Resident and $100 per download for Non-member. See page 17 for more information ASAPS/ASPS Joint Product: Cycle of Care Resource Books Patient Instructions, OR Forms, Letters and Disclosures for Plastic Surgeons Part 1: Cosmetic Procedures Part 2: Reconstructive Procedures Cycle of Care Resource Books (Part 1 & 2) CDs with Binders (set includes 2 CDs & 2 Binders) CC-1 ASAPS/ASPS Member, Candidate & Resident . . . . . .$389 CC-1N Non-member . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1589 CDs Only (set includes 2 CDs) CC-1C ASAPS/ASPS Member, Candidate & Resident . . . . . .$289 CC-1CN Non-member . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1489 Download CD Set CC-Mod-Set ASAPS/ASPS Member, Candidate & Resident . . . . . .$289 Non-member . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1489 See page 16 for more information Save 20% on each price when you order TOTAL PATIENT CARE = ASAPS/ASPS Cycle of Care Resource Books + ASPS Patient Consultation Resource Book Total Patient Care CDs with Binders (set includes 3 CDs & 3 Binders) CC-2C ASAPS/ASPS Member, Candidate & Resident . . . $630.40 CC-2N Non-member . . . . . . . . . . . . . . . . . . . . . . . . . $1750.40 CDs Only (set includes 3 CDs) CC-2 ASAPS/ASPS Member, Candidate & Resident . .$470.40 CC-2CN Non-member . . . . . . . . . . . . . . . . . . . . . . . .$1590.40 See Page 17 for more information ASAPS/ASPS Joint Product: Practices for Office and Patient Safety (POPS) Online Training Program for Non-Clinical Staff & Certificate of Completion Free to ASAPS/ASPS Members See page 20 for more information * Denotes products exclusively for ASAPS Members

To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Application for Certificate of Special Recognition for Community Service and Volunteerism Qualifying for the Society’s Certificate of Special Recognition for Community Service and Volunteerism Members of The American Society for Aesthetic Plastic Surgery (ASAPS) participate in a wide range of volunteer activities that contribute substantially to the welfare of their communities and, in many cases, the world. To recognize these outstanding efforts, ASAPS is awarding a Certificate of Special Recognition for Community Service and Volunteerism. Members qualifying for this certificate will also be recognized in a special area on the Society’s web site at www.surgery.org, with a link to their Enhanced Practice Profile (EPP). To qualify for this special recognition, the recipient must meet the following criteria: 1. Be an Active, Life or International Active Member of The American Society for Aesthetic Plastic Surgery 2. Commit 25 or more hours to community service or volunteer activities over a 12-month period 3. Served in a program or on a committee recognized by a school, religious organization, charitable organization, community organization, or other voluntary or nonprofit organization Specific examples may include participation in: • Community service organizations (Rotary, Knights of Columbus, Habitat for Humanity) • Environmental clean-up • Mentoring activities • Medical clinics serving low income individuals • Medical missions (Operation Smile) • Teaching/educational activities (speaking at schools, teaching CPR) • Coaching a school intramural team • Boy Scouts/Girl Scouts • Fundraising for charitable organizations

• Volunteer work for local community charitable organizations (Meals on Wheels, homeless shelter) • Volunteer work for national and international charitable organizations (Red Cross, American Cancer Society) • Volunteer activities at one’s house of worship • Community events (MD in a first aid tent) • Leadership activities in the Aesthetic Society • Boards of Directors or as a Committee Member for a nonprofit organization • Political campaigning

Activities that involve self-promotion or marketing do not qualify as community service. Complete the application form below, citing the activity, service or volunteer effort that was performed. Date of application________________________Physician to be recognized ________________________________________________________ Name _____________________________________________________________________________________________________________ Address____________________________________________________________________________________________________________ Phone Number _________________________________________Fax Number ____________________________________________________ E-mail Address ______________________________________________________________________________________________________ Name of person making nomination _______________________________________________________________________________________ Phone Number__________________________________________E-mail Address _________________________________________________ Relationship to physician:

❑ spouse ❑ staff member ❑ peer ❑ self ❑ other

Please provide a description of volunteer effort(s) and/or service(s) performed. Include the date(s) of service(s) and the name(s) of organization(s)/events/etc. for which service was provided (please do not use abbreviations): _________________________________________________________________ __________________________________________________________________________________________________________________ __________________________________________________________________________________________________________________ Please complete this application and mail or fax to: American Society for Aesthetic Plastic Surgery (ASAPS), 11262 Monarch St., Garden Grove, CA 92841 Tel. (800) 364-2147 or (562) 799-2356 • Fax. (562) 799-1098

ASAPS 2009-2010 Product Catalog 33 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Requisites for Certificate of Advanced Education in Cosmetic Surgery The American Society for Aesthetic Plastic Surgery (ASAPS) has created an award program to recognize your special commitment to cosmetic surgery continuing education. The ASAPS Certificate of Advanced Education in Cosmetic Surgery (ASAPS CAE) is available to every ASAPS member who earns 150 CME credits (Categories 1 and 2) in cosmetic surgery over a three-year period.

Applicable Category 1 Credit ASAPS members may be awarded Category 1 credit toward the ASAPS CAE for activities designated for Category 1 credit by Accreditation Council for Continuing Medical Education (ACCME) accredited sponsors, provided that the content of the specific educational activity is focused on cosmetic surgery.

ASAPS has structured the program to make it accessible through a variety of educational options. Applying for the certificate is simple. Just complete and sign the enclosed form, attaching any applicable transcripts of educational activities provided by medical societies, hospitals and other organizations, and send it to the ASAPS Central Office. As the plastic surgery organization dedicated to your cosmetic surgery education, ASAPS invites you to apply now for this important award.

• Formal learning activities such as meetings, lectures, seminars or workshops; self-assessment programs; and audiovisual or computer materials

A New Recognition Award Exclusively for ASAPS Members The American Society for Aesthetic Plastic Surgery Certificate of Advanced Education in Cosmetic Surgery (ASAPS CAE) is designed to recognize members who demonstrate an exceptional level of commitment to their continuing education in cosmetic surgery. The requirements for the certificate are fulfilled by earning a specified number of Continuing Medical Education (CME) credits in cosmetic surgery over a three-year period (for example, certificates issued in January 2007 were for credits earned December 2004 through December 2006). The details of how credits are calculated and the certificate application process are outlined in this brochure. The basic model for the ASAPS CAE is the American Medical Association Physician’s Recognition Award (AMA PRA). The types of eligible activities are traditional CME, except that activities earning credit toward the ASAPS CAE must be related exclusively to continuing education in cosmetic surgery. Those ASAPS members who qualify will receive a handsome, engraved certificate suitable for display in their office, exam room or patient reception area. Duplicate certificates may be ordered. Your patients will appreciate knowing that you have achieved a recognized level of continuing education in cosmetic surgery and that this award is updated regularly to reflect your current knowledge in the field. 150 CME Credit Hours in Cosmetic Surgery The ASAPS CAE is awarded only to qualifying ASAPS members. A total of 150 CME credits in cosmetic surgery over a three-year period is required. Sixty (60) of these credits must be in Category 1. Ninety (90) credits may be in Category 1 or Category 2. All categories are as defined by the AMA PRA, except that the activities must be focused on cosmetic surgery. Definition of CME All activities and credits reported to fulfill the requirements for the ASAPS CAE must comply with: • AMA definition of CME • AMA ethical opinions on Gifts to Physicians from Industry and on Ethical Issues in CME. CME consists of educational activities that serve to maintain, develop or increase the knowledge, skills and professional performance and relationships a physician uses to provide services for patients, the public, or the profession. The content of CME is that body of knowledge and skills generally recognized and accepted by the profession as within the basic medical sciences, the discipline of clinical medicine, and the provision of health care to the public (AMA House of Delegates definition of CME). If you have questions about AMA opinions on ethical issues, you may request information from the AMA Council on Ethical and Judicial Affairs at 312-464-5223.

Those applying for the certificate should claim only the number or hours commensurate with actual participation in the activity or studying the materials, regardless of the maximum number of credits for the activity designated by the sponsor. The types of activities qualifying for Category 1 credit include:

• CME activities in journals • CME enduring materials including printed educational materials, audiotapes, videotapes, computer-assisted instruction, DVDs and CD-ROM products • Other meritorious learning experiences of exceptional benefit with prior approval by ASAPS ASAPS provides plastic surgeons with a variety of ways to earn Category 1 CME credits. For example, the ASAPS/ASERF Annual Meeting each spring typically provides attendees with the opportunity to earn more than 50 of the 60 Category 1 credits required for the ASAPS CAE. In addition, the CME articles and exams in ASAPS’ bimonthly Aesthetic Surgery Journal allow readers to earn one Category 1 CME credit for each successfully completed exam. ASAPS symposia, as well as meetings with cosmetic surgery content sponsored by the American Society of Plastic Surgeons (ASPS), regional plastic surgery societies and other ACCME accredited sponsors provide many avenues for fulfillment of the ASAPS CAE requirements. U.S. and Canadian members who participate in accredited continuing medical education activities sponsored by Canadian medical school can report that participation for Category 1 credit. In general, physicians must maintain their own records of CME credits based on Certificates of Category 1 credit, printed programs or conference brochures. Include the name of the accredited sponsor designating Category 1 credit, the maximum number of credits that may be earned (physicians may claim credits only for their actual participation), and the title, location, and exact dates of the educational activity. Applicable Category 2 Credit The types of activities qualifying for Category 2 credit toward the ASAPS CAE include: • Learning experiences including consultation with peers and medical experts; developing and reviewing quality assessment data; use of enduring materials; small group discussions; self-assessment activities; teaching; medical writing; teleconferences; preceptorships and lectures; seminars and workshops not designated for credit • Up to 10 hours may be claimed for publication of each article or book chapter related to cosmetic surgery, or learning for the purpose of a scientific exhibit preparation. Documentation of Category 2 education is not always possible, and the physician’s report of such activities is acceptable (continued on next page)

34 ASAPS 2009-2010 Product Catalog To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


Application Form for CAE in Cosmetic Surgery Activities That Do Not Qualify for Credit The ASAPS CAE is earned by participation in continuing medical education activities. No credit toward the CAE is applicable from the following types of activities:

Mail your application to: American Society for Aesthetic Plastic Surgery (ASAPS) 11262 Monarch Street, Garden Grove, CA 92841 If returning your application by fax, please include credit card information. ASAPS fax number: 562-799-1098.

• Service on councils, committees, executive committees or task forces PROCESSING FEE: $80 • Education that is incidental to regular professional activities or practice, such as clinical experience

❑ I wish to order _________ duplicate certificates at $65 each.

• Medical editing

$_________________ TOTAL AMOUNT OF ORDER

• Test item writing

CREDIT CARD ORDERS ❑ VISA ❑ MasterCard

❑ American Express

• Manuscript improvement Account # _______________________________________________ • Internet point-of-care learning Expiration Date ___________________________________________ Application An application for the ASAPS CAE is enclosed in this brochure or may be obtained by calling the Education Department of the ASAPS Central Office at 800.364.2147. The handling fee for application is $80. The fee includes personalization and shipping of your engraved certificate. Duplicate certificates may be ordered at the same time for $65 each.

Name on Card ____________________________________________ Signature________________________________________________ CHECK OR MONEY ORDER

❑ Check/money order enclosed. The processing fee is nonrefundable. Please Duration The term of the certificate begins on the date that you indicate on your application form and expires on the first day of the following month three years later. For example, a physician who applies for an ASAPS CAE on December 15, 2006 will be issued a certificate that is valid until January 1, 2010. If you need your CAE certificate with a specific expiration date (for example, to coincide with your term for the AMA PRA), please attach a written request with your application. Certificates can be dated from any month in the previous year. Once a CAE has been granted, you will receive a notice three months prior to the date on which your valid certificate is due to expire. For further information on completing the ASAPS CAE application, or for general information on ASAPS continuing education programs, please call the ASAPS Central Office at 800-364-2147 or 562-799-2356. Category 2: CME activities not designated as Category 1. Activities must focus on cosmetic surgery. Papers, Publications, Books and Exhibits: provide title of paper and/or journal and date of publication. Medical Teaching: provide type of education, subject, institution, address, dates and number of credits. Non-supervised CME: indicate type of material or activity, dates and number of credits. _______________________________________________________

attach check to completed application. Make check payable to ASAPS. _______________________________________________________ Name (please print or type) _______________________________________________________ Street Address _______________________________________________________ City/State/Zip _______________________________________________________ Telephone Fax _______________________________________________________ E-Mail Address APPLICATION FOR ASAPS CERTIFICATE OF ADVANCED EDUCATION IN COSMETIC SURGERY Three years of CME, totaling 150 credits (60 credits minimum of Category 1), may be reported. All activities in both Category 1 and Category 2 must focus on cosmetic surgery. Category 1: CME activities designated as Category 1 by an ACCME accredited sponsor. Submit for credit only those portions of the overall program that focus on cosmetic surgery. Attach additional pages if needed.

_______________________________________________________

❑ Check here, and indicate below, if you wish your ASAPS CAE to have a specific _______________________________________________________

expiration date. Certificates can be dated from any month in the previous year.

_______________________________________________________

Date ___________________________________________________

Category 2 Total Credits

_______________

Categories 1 and 2 Grand Total _______________

Check by which board you have been certified:

❑ American Board of Plastic Surgery ❑ Certified in Plastic Surgery by the Royal College of Physicians and Surgeons of Canada.

I hereby apply for the ASAPS Certificate of Advanced Education in Cosmetic Surgery and certify that the information I have provided is correct. __________________________________ _____________________ Signature Date

See opposite side for Category 2 reporting. Name __________________________________________________ (please print or type your name as it should appear on the certificate)

ASAPS 2009-2010 Product Catalog 35 To place your order online, visit www.surgery.org/onlinecatalog or call the Society at 800-364-2147 or 562-799-2356 or fax to 562-799-1098


PILLARS OF SUCCESS

B E C O M E A PA RT O F T H E A E S T H E T I C S O C I E T Y If you are an actively practicing plastic surgeon who has demonstrated interest and achievement in cosmetic surgery, you are eligible to apply for Active or International Active Membership with the American Society for Aesthetic Plastic Surgery.

WHY BECOME A MEMBER OF THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY? If you are like the majority of board-certified plastic surgeons, cosmetic surgery and cosmetic medicine are the most important growth areas in your practice. The Aesthetic Society is dedicated to the specialty of cosmetic surgery and is at the forefront of cosmetic surgery education, research, and practice enhancement tools and resources. As a member you will benefit from personalized services and customized solutions with distinctive products.

Visit our website to find out more about the application process and benefits. Application Deadline October 1

THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY 800 -364 -2147 • 562 -799 -2356 asaps@surgery.org • www.surgery.org/professionals E D U C AT I O N • C O L L A B O R AT I O N • R E S E A R C H


ASAPS Product Catalog 2009 - 20010