Antenna
Daniela: in council of UK government
A season at Yale
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Vivianne Naigeborin, a Brazilian who helped to unearth the social impact business field in Brazil, was chosen by the University of Yale, in the US, as one of the 16 Yale World Fellows of 2014. Vivianne is now a strategic advisor at Potencia Ventures (former Artemisia International), an organization that supports innovative business opportunities in emerging, low-income communities. As World Fellow, she will spend 4 months (August to December) at Yale´s campus in New Haven, Connecticut. There, she will live with other Fellows from all over the world and use the vast academic resources that the university — one of the oldest and most renowned in the US — has to offer. The program was created in 2002 to be an incubator of new global leaders. Every year, the program invites 16 professionals in the middle of their careers who have excelled due to their initiative and achievement in all areas: from arts to finance and from technology to social entrepreneurialism.
A Brazilian working for the G-8 ‘Investment readiness’ may be a rarely used expression in Brazil: but a Brazilian, Daniela Barone Soares, will head the debate on the theme at a council created by the UK to integrate a structured task force of the G8 – the group now featuring 7 countries, after the recent exclusion of Russia, with the most developed economies – to stimulate the strengthening of a global market of social investments. In this case, assessing investment readiness signifies, says Daniela, creating the conditions so that the organizations receiving the resources can meet two simultaneous objectives: not just generating a financial return but also a social one. To do this, we have to develop with these organizations a set of managerial, cultural and leadership capacitates -- “without foregoing a heavyweight social impact, simply because an investment meets the financial targets”, highlights Daniela, who has been living in London since 2001. There, Daniela, an ex-executive of Wall Street, presides over Impetus, a foundation that helps NGOs to do what she calls “philanthropy of results”.
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