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REVIEWS

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The disruption antidote

There is hope for companies wanting to escape the epidemic of digital disruption, discovers Stephen Warrington Death by digital disruption is likely to be the most common postmortem diagnosis for failed businesses of the first few decades of the 21st century. Those corporate coroners who delve further will, however, detect that the underlying cause is more a malaise of the managerial mind than a frailty of the functional body. To avoid this outcome, a liberal dose of David Guillebaud’s prescription is in order for today’s managers. Disruption Denial explores the forces of disruption – such as digital technologies, big data, and the behaviour of new Millennial customers – which are pulling the rug from under many of our biggest business brands, and are threatening the livelihood of millions of bewildered, good corporate citizens. The reader is regaled with examples from every sector of the economy. Seeded throughout the book are compelling tools and frameworks. These give us all something to seize on and put straight into practice in diagnosing and treating our situation. You can feel every passionate ounce of the author’s extensive experience and deep, percolated insight going into this penetrating, zippy book. For me the towering delight of this book is its exposition of the managerial mind, of the human condition locked inside the corporate boardroom and the conventional wisdoms and hierarchies

The underlying cause is more a malaise of the managerial mind rather than frailty of the functional body

that flow from it. Guillebaud captures this in his resonating concept, ‘the stuckness predicament’. Trapped in an ecosystem of ‘inbreeding syndrome’, which makes denial more probable than acceptance, management teams work ever harder at a losing game. Disruption Denial explores the social psychology behind this and draws richly on fields far removed from the typical business book, such as that of missionaries and architects.

By skilful navigation of behavioural traits, and by means of a thoughtful formulation of rebooted leadership qualities required in the disrupted world, this book offers an encouraging way through for those who heed the call to arms. As the reader travels through the pages of this book, emotions are pulled in all directions. Smug understanding gives way to exhausted self-doubt, which is ultimately liberated by energizing insight into fresh opportunity. The author is an optimist at heart, and this positive outlook is founded on faith in those people who have the potential to set aside constraints and follow a refreshed vision. Disruption Denial should serve them well on that journey – and could help confront the digital disruption epidemic faced by many businesses today. — Disruption Denial David Guillebaud LID Publishing www.bit.ly/disruptiondenial

APPS FOR LEADERS: THE BUSINESS MODEL CANVAS

Business modelling just got a lot easier, finds Perry Timms The work of Alex Osterwalder and Yves Pigneur on their famed book Business Model Generation has lifted business modelling from a niche function to a craft all business leaders take part in. This app has been built to bring that thinking and design mindset to devices for busy corporate executives and startup entrepreneurs alike. At the press of the icon, you’re immediately presented with Facebook’s top-level business model and Google’s

SWOT analysis – useful illustrations of the way you can use this tool. This is a very handy and useful tool to look at all or part of your business. It helps you model its customer segments, value proposition, revenue and costs structures, channels, partners, resources and activities and relationships. It’s only an app, and of course you might want to involve your team in more of your design-thinking, but it’s a great start and a way to make sense of a complex

business, a new venture, or even map out a potential acquisition. — The Business Model Canvas – Android and iOS — Perry Timms is an independent HR/OD practitioner, speaker, writer and CIPD adviser on social media and engagement. Tweet him @PerryTimms Q2 2017 Dialogue

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27/01/2017 10:01

Dialogue Q2 2017  
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