highlights
Cyberoam organises meet for Qatar partners
Cyberoam has recently concluded partner meet for its partners in Qatar at Crown plaza. The event was attended by more than 50 partners of the vendor from the region. According to the company, partners were treated to a day full of fun-filled activities including desert safari along with business, technology and sales focused sessions. During the event, Cyberoam discussed its future roadmap and expansion strategy with all the challenges awaited for the region with the gathered community.
Governments and organisations are increasingly showing cyber-security awareness in the Middle East. The region holds tremendous scope for network security appliances as new businesses are rapidly expanding their network and IT infrastructure. Having a strong channel presence and being a high growth market, there is a huge potential for growth for the company’s offerings in the region. “It was an enriching experience, as we could attend some truly informative and encouraging sessions during this
event. The highlight was the opportunity we received to have a better outlook on future of networks in the region we would be serving. Cyberoam is already known for its channel focussed initiatives and events like these ensure their focus and interest in the channel community,” said Shakeel, Cyberoam Account Manager, Emitac, Qatar. Being a channel focused company, the security vendor offers extensive programmes for its partners covering technical trainings and certifications along with marketing and sales support. To stimulate partner performance, the company also offers attractive incentives and reward offers from time to time. Ravinder Janotra, Regional Manager Middle East said, “Cyberoam has always been committed to deliver future ready security portfolio, offering fit-for-all solutions to organisations of all sizes. We believe and work towards meeting the crucial commitment our partners hold for every particular region they serve. Thus, it is important that we all remain on the same page.”
EMT launches channel partner training scheme
Mohammad Mobasseri, CEO, EMT Distribution
IT security distributor EMT Distribution has launched its channel partner training programme, Market Magnitude. The progamme aims to train partners on products, technologies and concepts that impact their customer’s environment.
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january 2015 Reseller Middle East
Product and technical presentations, discussions around the challenges that a customer faces in its network or security environment are an integral part of this training programme. Case studies, market and technical global trends are few of the other focus areas. EMT concluded its inaugural Market Magnitude programme in Dubai, and was attended by several systems integrators and resellers from Dubai, Sharjah, Abu Dhabi and other emirates. This training programme focused on small and medium enterprises, the fast-growing segment of the economy in UAE. The agenda included presentations on network infrastructure and security solutions as well as case studies from Altaro and emt’s senior executives. Agnes Azzopardi from Altaro, Fawad Laiq, Lana Toumajane and Nandini
www.resellerme.com
Sapru from emt Distribution shared their experiences in different customers scenarios, and gave a run down on product and technical details for IPSWITCH WhatsUpGold, GWAVA, Avira, 2X and Altaro. “We are excited with the response from our channel partners in UAE for Market Magnitude, enabling and empowering partners with training, knowledge, education, awareness, skillsets is the focal point of EMT’s partner programme,” said Mohammad Mobasseri, CEO, EMT Distribution. “Channel partners are our biggest strength and a wellinformed, well equipped channel is key to our success too.” EMT Distribution plans to take this programme to other parts of the Middle East region, with Bahrain next on the list, to be followed by Saudi Arabia and Qatar in first quarter of 2015.