Repucom’s first-ever Global Naming Rights Report 2015 delivers data, facts and expertise on the sponsorship tool naming rights of stadia/arenas in various global key markets. Besides the European football market, other fields of investigation for this qualitative comparison are the Major Leagues in USA/Canada, Baseball/Football in Japan and the Australian Football League in Australia.
Additional features of the special edition:
-Benchmarking of the naming rights market – top ten deals per market
-Price per seat comparison
-Involvement of local companies in naming rights sponsorships
-Additional case studies of innovative naming rights sponsorship activation concepts
-Additional insights into trends and developments in the global naming rights market
Visit http://repucom.net/reports/global-naming-rights-report-2015-special-edition for details.