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Trade Show & Event Planning in the US - Industry Market Research Report Published on July 2011

Report Summary Introduction

The main event: As corporate profit returns and marketing budgets revive, demand will improve Description

Trade Show & Event Planning in the US

Industry steps right up After a period of slow growth and diminished corporate spending plagued industry operators, trade show and event planners will face improved conditions in the next five years. With domestic travel on the rise and a return of corporate profit, more individuals will attend trade shows and conventions again. Additionally, fewer events will be cancelled, causing profitability and revenue to rise. Trade show and event planners organize, promote and manage events, such as business and trade shows, conventions, conferences and meetings. They may or may not manage and provide staff to operate the facilities in which these events take place.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Major Companies

Viad Corporation The Freeman Companies

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Table of Content

TABLE OF CONTENTS ABOUT THIS INDUSTRYIndustry DefinitionMain ActivitiesSimilar IndustriesAdditional Resources INDUSTRY AT A GLANCEINDUSTRY PERFORMANCEExecutive SummaryKey External DriversCurrent PerformanceIndustry OutlookIndustry Life Cycle PRODUCTS & MARKETSSupply ChainProducts & ServicesDemand DeterminantsMajor MarketsInternational Trade Business Locations COMPETITIVE LANDSCAPEMarket Share ConcentrationKey Success FactorsCost Structure BenchmarksBasis of CompetitionBarriers to EntryIndustry GlobalizationMAJOR COMPANIESOPERATING CONDITIONSStructural Risk IndexInvestment RequirementsTechnology & SystemsIndustry VolatilityRegulation & PolicyIndustry AssistanceTaxation IssuesKEY STATISTICSIndustry DataAnnual ChangeKey RatiosHistorical PerformanceJARGON & GLOSSARY

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Trade Show and Event Planning in the US - Industry Market Research Report  

IntroductionThe main event: As corporate profit returns and marketing budgets revive, demand will improve DescriptionTrade Show & Event Plan...

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