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Global Industrial and Caustic Potash Industry Published on May 2012

Report Summary This report analyzes the worldwide markets for Industrial and Caustic Potash in Thousand Tons by the following End Use Applications: Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East, and Latin America. Annual estimates and forecasts are provided for the period 2007 through 2015. Also, a six-year historic analysis is provided for these markets. The report profiles 59 companies including many key and niche players such as Agrium Inc., Armand Products, Ashta Chemicals Inc., Haifa Chemicals Ltd., ICL Fertilizers, JSC Uralkali, K+S KALI GmbH, Occidental Chemical Corporation, PotashCorp, Qinghai Salt Lake Industry Co., Ltd., and The Mosaic Company. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

Table of Content

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS Study Reliability and Reporting Limitations Disclaimers

I-1 I-2

Data Interpretation & Reporting Level

I-3

Quantitative Techniques & Analytics

I-3

Product Definitions and Scope of Study

I-3

II. EXECUTIVE SUMMARY 1. INTRODUCTION Market Highlights

II-1 II-1

Impact of Recession on the Global Fertilizer Consumption

II-2

Global Potash Demand Collapses Due to Recession

II-2

Slump in Fertilizer Consumption-

II-2

Table 1: Change in Global Fertilizer Consumption (2008-2011) (In Mt) (includes corresponding Graph/Chart)

II-2

Global Potash Market - Key Statistics

II-3

Potash Export/Import Statistics

II-3

Table 2: Global Potash Exports (2007-2009): Percentage Market Share Breakdown by Companies - BPC, Canpotex, K+S, IPC (Silvint), ICL and Others (includes corresponding Graph/Chart)

Global Industrial and Caustic Potash Industry (From Issuu)

II-3

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II-4

Table 4: Global Potash Imports (2007 & 2008): Breakdown by Top Countries of Destination - US, Brazil, China PR, India, Indonesia, Malaysia, France, Belgium, Japan and Poland along with Primary Source Country Details (In '000 Metric Tons) (includes corresponding Graph/Chart)

II-5

Major Trends in Industry

II-6

High Profile Consolidations and Mergers to Change the Face of the Industry

II-6

BRIC Countries Account for Major Shares in the Global Potash Market

II-6

2. INDUSTRY OVERVIEW

II-7

Consolidation and Economic Meltdown Take their Toll on Potash Demand in the Past

II-7

Volatile Fertilizer Prices - A Comparison of 2008 and 2009 Limited Production Centers Across the World

II-7 II-7

Table 5: Potash Production Centers and Capacity by Company: Breakdown in Million Tons (2008)

II-8

Wide-Ranging Plant Applications

II-8

Decontrol Causes Demand Slump

II-8

Demand-Supply Scenario

II-8

Table 6: Global Potash Demand and Supply Balance for Years 2010-2014(In Million MT K2O) (includes corresponding Graph/Chart)

II-9

Capacity Expansions

II-10

Table 7: Global Potash Production Capacity (2010 & 2011): Percentage Breakdown of Capacity by Producers - Potash Corp, The Mosaic Co, Belaruskali, K+S Group, Uralkali, ICL, Silvinit, Agrium, Arab Potash and Others (includes corresponding Graph/Chart)

II-10

Production and Consumption Trends Worldwide

II-11

Table 8: World Potash Market (2008 & 2009): Volume Production Ranked By Top 13 Countries - Canada, Russia, Belarus, Germany, China, Israel, Jordan, US, Chile, Brazil, Spain, UK, Ukraine and Others (In '000 MT of K2O) (includes corresponding Graph/Chart)

II-11

Table 9: World Potash Reserves (2009): Breakdown by CountriesCanada, Russia, Belarus, Germany, Brazil, China, US, Jordan, Israel, Ukraine, UK, Spain,Chile and Others (includes corresponding Graph/Chart) Major Highlights in the Recent Past

Global Industrial and Caustic Potash Industry (From Issuu)

II-12 II-12

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II-13

Consumption Concentration by the Three Majors

II-13

Russian Production Scene

II-13

Racing Ahead Further

II-14

Economic Development in Asia and Latin America Drives Potash Demand

II-14

Modernization of Production Techniques: A Negative Implication on Employment

II-15

3. PRODUCT OVERVIEW What is Potash'

II-16 II-16

Derivation of Potash Insights of Potash

II-16 II-16

End-Uses of Potassium

II-17

A Review on Potash Fertilizer Product Pricing

II-17 II-18

No Price Wars in Potash Trade

II-18

Factors Determining Price Trends of Potash

II-18

Factors affecting Consumption of Potassium Fertilizer

II-18

Successful technological Innovations in the Past

II-19

Rice Debranning Experiments

II-19

Laser Etching Device Uses Potassium Hydroxide

II-19

4. POTASH PRODUCTS - A GLOBAL PERSPECTIVE

II-20

Potassium Hydroxide (KOH)

II-20

Definition of Caustic Potash Market Overview

II-20 II-20

Specific Use of Potassium Hydroxide Market Outlook

II-20 II-20

Potassium Carbonate (K2CO3) Definition

II-21 II-21

Growth Prospects

II-21

Specific Uses of Potassium Carbonate

II-21

Potassium Chloride (KCl)/Muriate of Potash Definition

II-22 II-22

End-Use Applications

II-22

Potassium Nitrate (KNO3) Definition Uses of the Salt

II-22 II-22 II-22

End-Use Applications

II-23

Reasons for Growth

II-23

Potassium Sulfate (K2SO4) Definition Demand and Production End-Use Applications 5. KEY END-USE APPLICATION AREAS

Global Industrial and Caustic Potash Industry (From Issuu)

II-23 II-23 II-23 II-23 II-24

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II-24

Definition

II-24

The Largest End-User

II-24

Demand Trends

II-24

Factors Fueling Fertilizer Demand

II-24

Factors Affecting Worldwide Fertilizer Demand

II-25

6. RECENT INDUSTRY ACTIVITY

II-26

Bigshire Acquires Ashta

II-26

Uralkali Merges with Silvinit

II-26

Uralkali Intends to Acquire Stake in Belaruskali

II-26

BHP Billiton Withdraws Potash Corp.'s Acquisition Bid

II-26

BHP Billiton Takes over Athabasca Potash Inc.

II-26

Carus Corporation Acquires Alexander Chemical Corporation

II-27

Mesa Uranium Inks Letter of Intent for Potash Project Acquisition II-27 Unid Jiangsu Chemical to Expand Potassium Hydroxide Division in China

II-27

Uzkhimprom to Build New Unit to Meet Uzbekistan's Potash Fertilizer Needs

II-28

Andhra Sugars Secures Environment Clearance

II-28

Madura Holding Divests Majority Share in Uralkali to Kaliha and Becaounioco

II-28

49 North Resources Acquires Partial Stake in North Rim Exploration

II-28

Chengdu Chemical Sets Up Potassium Hydroxide Plant Sichaun Xinjin Industry Park

II-29

GACL Embarks on Project Expansions Aggregating Rs2600 Crores of Investment

II-29

7. STRATEGIC CORPORATE DEVELOPMENTS - A HISTORIC PERSPECTIVE BUILDER II-30 CAC Receives Contract for Building Membrane Electrolysis Plant

II-30

OxyChem Switches Over to Mercury-Free Production of Caustic Potash

II-30

Canasia Engages Dahrouge as Consultant for Potash Development Olin Acquires Chlor-Alkali Business

II-30

II-31

PotashCorp. to Start a New Potash Mine and Expand Existing Mill II-31 New project to be Developed and Expanded by PotashCorp. At Cory II-31 ICL Establishes Joint Venture in India

II-32

Kanoria Chemicals & Industries to Expand Production Facilities

II-32

Gujarat Alkalies Expands Caustic Soda and Poly Aluminum Chloride Capacities

II-32

MagIndustries Corp. Selects HPD to Supply Crystallization Equipment for Potash Project

II-32

8. FOCUS ON SELECT GLOBAL PLAYERS Agrium Inc. (Canada)

II-33 II-33

Armand Products (US)

II-33

Ashta Chemicals Inc. (US)

II-33

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II-33 II-34 II-34

K+S KALI GmbH (Germany)

II-34

Occidental Chemical Corporation (US) PotashCorp. (Canada)

II-35 II-35

Qinghai Salt Lake Industry Co., Ltd. (China) The Mosaic Company (US)

II-35 II-36

9. GLOBAL MARKET PERSPECTIVE

II-37

Table 11: World Recent Past, Current and Future Analysis for Industrial and Caustic Potash by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-37

Table 12: World Historic Review for Industrial and Caustic Potash by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-38

Table 13: World 15-Year Perspective for Industrial and Caustic Potash by Geographic Region - Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

II-39

Table 14: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Fertilizers by Geographic Region- US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-40

Table 15: World Historic Review for Consumption of Industrial and Caustic Potash in Fertilizers by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-41

Table 16: World 15-Year Perspective for Industrial and Caustic Potash in Fertilizers by Geographic Region - Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe,

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II-42

Table 17: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Computers & TV Monitors by Geographic Region- US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-43

Table 18: World Historic Review for Consumption of Industrial and Caustic Potash in Computers & TV Monitors by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-44

Table 19: World 15-Year Perspective for Industrial and Caustic Potash in Computers & TV Monitors by Geographic Region Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

II-45

Table 20: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Food & Pharmaceuticals by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-46

Table 21: World Historic Review for Consumption of Industrial and Caustic Potash in Food & Pharmaceuticals by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-47

Table 22: World 15-Year Perspective for Industrial and Caustic Potash in Food & Pharmaceuticals by Geographic Region Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets for Years 2003, 2011 & 2017 (includes

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II-48

Table 23: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Crystal & Ceramics by Geographic Region- US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-49

Table 24: World Historic Review for Consumption of Industrial and Caustic Potash in Crystal & Ceramics by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-50

Table 25: World 15-Year Perspective for Industrial and Caustic Potash in Crystal & Ceramics by Geographic Region - Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin American and Middle East Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

II-51

Table 26: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Soap by Geographic Region- US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

II-52

Table 27: World Historic Review for Consumption of Industrial and Caustic Potash in Soap by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and the Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-53

Table 28: World 15-Year Perspective for Industrial and Caustic Potash in Soap by Geographic Region - Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),Latin America and Middle East Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

II-54

Table 29: World Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash in Other Applications by Geographic Region- US, Canada, Japan, Europe,

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II-55

Table 30: World Historic Review for Consumption of Industrial and Caustic Potash in Other Applications by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and The Middle East Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

II-56

Table 31: World 15-Year Perspective for Industrial and Caustic Potash in Other Applications by Geographic Region - Percentage Breakdown of Unit Consumption for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Middle East Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

II-57

III. MARKET 1. THE UNITED STATES

III-1

A.Market Analysis

III-1

The US Potash Market in 2009

III-1

Fertilizer Demand Driven by Corn

III-1

Factors Affecting Fertilizer Prices in the US (On a Scale of 1-10) Import/Export Statistics

III-1 III-2

Table 32: United States Exports of Caustic Potash (2009 & 2010) by Country - Canada, Argentina, Belgium, Australia, Chile and Other Countries in US$ Million (includes corresponding Graph/Chart)

III-2

Table 33: United States Imports of Caustic Potash (2009 & 2010) by Country - China, South Korea, Mexico, Sweden, Jordan and Other Countries in US$ Million (includes corresponding Graph/Chart) Key Players B.Market Analytics

III-2 III-2 III-3

Table 34: The US Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

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III-3

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III-4

Table 36: The US 15-Year Perspective for Consumption of Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 2. CANADA A.Market Analysis

III-5 III-6 III-6

Canadian Potash Industry: An Overview

III-6

Table 37: Fertilizer Usage in Canadian Agriculture (2011): Percentage Share Breakdown by Fertilizer Types Urea, MAP, Muriate of Potash (MOP), Nitrogen Solution, Ammonium Sulphate, Ammonium Nitrate, Anhydrous Ammonia and DAP (includes corresponding Graph/Chart)

III-7

Canadian Import/Export Statistics

III-7

Table 38: Canadian Exports of Caustic Potash (2009 & 2010) by Country - US, Iraq, Australia, India, China and Other Countries in US $ (includes corresponding Graph/Chart)

III-7

Table 39: Canadian Imports of Caustic Potash (2009 & 2010) by Country - US, South Korea, Jordan, China, Taiwan and Other Countries in US $ (includes corresponding Graph/Chart)

III-8

The Potash Superpower

III-8

PotashCorp. - The World Leader Key Players B.Market Analytics

III-8 III-8 III-9

Table 40: Canadian Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-9

Table 41: Canadian Historic Review for Consumption of Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently

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III-10

Table 42: Canadian 15-Year Perspective for Consumption of Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 3. JAPAN Market Analytics

III-11 III-12 III-12

Table 43: Japanese Recent Past, Current and Future Analysis for Consumption of Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-12

Table 44: Japanese Historic Review for Consumption of Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-13

Table 45: Japanese 15-Year Perspective for Consumption of Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 4. EUROPE A.Market Analysis Major Regions

III-14 III-15 III-15 III-15

Massive Production Base

III-15

Rising Potash Prices After a Long Period of Slump A Historic Review of the European Market B.Market Analytics

III-15 III-15

III-16

Table 46: European Recent Past, Current and Future Analysis for Industrial and Caustic Potash by Geographic Region France, Germany, Italy, UK, Spain, and Rest of Europe Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017

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III-16

Table 47: European Historic Review for Industrial and Caustic Potash by Geographic Region - France, Germany, Italy, UK, Spain, and Rest of Europe Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-17

Table 48: European 15-Year Perspective for Industrial and Caustic Potash by Geographic Region - Percentage Breakdown of Unit Consumption for France, Germany, Italy, UK, Spain, and Rest of Europe Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-18

Table 49: European Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-19

Table 50: European Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-20

Table 51: European 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 4a. FRANCE A.Market Analysis

III-21 III-22 III-22

Market Assessment

III-22

Fertilizer Industry Trends

III-22

Domestic Production B.Market Analytics

III-22 III-23

Table 52: French Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons

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III-23

Table 53: French Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-24

Table 54: French 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 4b. GERMANY A.Market Analysis Potash Production Key Player B.Market Analytics

III-25 III-26 III-26 III-26 III-26 III-27

Table 55: German Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-27

Table 56: German Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-28

Table 57: German 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 4c. ITALY Market Analytics

III-29 III-30 III-30

Table 58: Italian Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications -

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III-30

Table 59: Italian Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-31

Table 60: Italian 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-32

4d. THE UNITED KINGDOM Market Analytics

III-33 III-33

Table 61: The UK Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-33

Table 62: The UK Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-34

Table 63: The UK 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 4e. SPAIN Market Analytics

III-35 III-36 III-36

Table 64: Spanish Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications -

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III-36

Table 65: Spanish Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-37

Table 66: Spanish 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-38

4f. REST OF EUROPE A.Market Analysis

III-39 III-39

Eastern Europe - Production Statistics Russia

III-39 III-39

Disintegration of the FSU Hits Fertilizer Production Fertilizer Sector Deregulated Key Player B.Market Analytics

III-39

III-39 III-39 III-40

Table 67: Rest of European Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Segment - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-40

Table 68: Rest of European Historic Review for Industrial and Caustic Potash by End-Use Application- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-41

Table 69: Rest of European 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017

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III-42 III-43 III-43

Demand Boost for Potash in Asia

III-43

Production Scenario in China B.Market Analytics

III-43 III-44

Table 70: Asia-Pacific Recent Past, Current and Future Analysis for Industrial and Caustic Potash by Geographic Region - China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-44

Table 71: Asia-Pacific Historic Review for Industrial and Caustic Potash by Geographic Region/Country - China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-45

Table 72: Asia-Pacific 15-Year Perspective for Industrial and Caustic Potash by Geographic Regions - Percentage Breakdown of Unit Consumption for China and Rest of Asia-Pacific Markets for Years 2003, 2011 & 2017

III-46

Table 73: Asia-Pacific Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-47

Table 74: Asia-Pacific Historic Review for Industrial and Caustic Potash by End-Use Applications- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-48

Table 75: Asia-Pacific 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 5a. CHINA

Global Industrial and Caustic Potash Industry (From Issuu)

III-49 III-50

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III-50

The Fertilizer Market

III-50

State-Controlled Fertilizer Sector

III-50

Lucrative Market Opportunities for Foreign Companies Pricing Policies

III-51

III-51

Prices of Potash Fertilizers Relatively Stable in 2010 Key Player

III-51

III-51

B.Market Analytics

III-52

Table 76: Chinese Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-52

Table 77: Chinese Historic Review for Industrial and Caustic Potash by End-Use Applications- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-53

Table 78: Chinese 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-54

5b. REST OF ASIA-PACIFIC

III-55

A.Market Analysis India Indian Fertilizer Industry Price Control Revived Pricing Policies Thailand

III-55 III-55 III-55 III-55 III-56 III-56

Potash Mine Capacity B.Market Analytics

III-56 III-57

Table 79: Rest of Asia-Pacific Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-57

Table 80: Rest of Asia-Pacific Historic Review for

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III-58

Table 81: Rest of Asia-Pacific 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-59

6. THE MIDDLE EAST

III-60

A.Market Analysis Israel Key Players B.Market Analytics

III-60 III-60 III-60 III-61

Table 82: The Middle East Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications- Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-61

Table 83: The Middle East Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-62

Table 84: The Middle East 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 7. LATIN AMERICA Market Analytics

III-63 III-64 III-64

Table 85: Latin American Recent Past, Current and Future Analysis for Industrial and Caustic Potash by Geographic Regions - Brazil and Rest of Latin American Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes

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III-64

Table 86: Latin American Historic Review for Industrial and Caustic Potash by Geographic Regions- Brazil and Rest of Latin American Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-65

Table 87: Latin American 15-Year Perspective for Industrial and Caustic Potash by Geographic Regions- Percentage Breakdown of Unit Consumption for Brazil and Rest of Latin American Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-66

Table 88: Latin American Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-67

Table 89: Latin American Historic Review for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-68

Table 90: Latin American 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart) 7a. BRAZIL

III-69 III-70

A.Market Analysis

III-70

Potassio do Brasil Announces Potash Reserves Discovery in Brazil B.Market Analytics

III-70 III-70

Table 91: Brazilian Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

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III-70

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III-71

Table 93: Brazilian 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications - Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-72

7b. REST OF LATIN AMERICA

III-73

Market Analytics

III-73

Table 94: Rest of Latin American Recent Past, Current and Future Analysis for Industrial and Caustic Potash by End-Use Applications - Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2009 through 2017 (includes corresponding Graph/Chart)

III-73

Table 95: Rest of Latin American Historic Review for Industrial and Caustic Potash by End-Use Applications Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Other Markets Independently Analyzed with Annual Consumption Figures in Thousand Tons for Years 2003 through 2008 (includes corresponding Graph/Chart)

III-74

Table 96: Rest of Latin American 15-Year Perspective for Industrial and Caustic Potash by End-Use Applications Percentage Breakdown of Unit Consumption for Fertilizers, Computer & TV Monitors, Food & Pharmaceuticals, Crystal & Ceramics, Soap, and Others for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart)

III-75

IV. COMPETITIVE LANDSCAPE Total Companies Profiled: 59 (including Divisions/Subsidiaries - 67) -----------------------------------------Region/Country

Players

-----------------------------------------The United States

14

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4

Japan

7

Europe

13

France

1

Germany

3

The United Kingdom Italy

1 1

Rest of Europe

7

Asia-Pacific (Excluding Japan) Latin America Middle East

19

5 5

------------------------------------------

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