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Leading Industry Connections. ABOUT DECKEXPO

In 2011, DeckExpo will be held in conjunction with the Remodeling Show. (71% of remodelers in attendance at the 2010 event state they plan to take on deck building and outdoor living projects to supplement their current business.)

DeckExpo 2011. Contact your account executive today: BOOTH SALES Margaret Watt Direct: 972.536.6406 Email: mwatt@hanleywood.com

DeckExpo is the only trade event focusing exclusively on the deck, porch and railing industry. Launched in 2003 and purchased by Hanley Wood in 2006, DeckExpo has experienced steady growth in exhibitors, attendees and media exposure. Deck builders, product dealers and builders from all over come to this event to see the latest technologies and newest products geared specifically to the special building requirements of decks, railings, docks, porches and stairs. Official sponsors of DeckExpo are North American Deck & Railing Association (NADRA) and Professional Deck Builder Magazine. Join us as an exhibitor at DeckExpo and experience this unique, interactive opportunity to meet with current and potential customers in person who have direct purchasing power to select products and services for their companies and customers.

Preferred booth locations are always the first to go. Act now to secure your booth space at

DeckExpo P.O. Box 612128 Dallas, TX 75261-2128

Held in conjunction with Remodeling Show

www.DeckExpo.com

PAID

Dallas, TX PERMIT #778

CHICAGO 2011 Exhibits: October 13-15 Conference: October 12-15 McCormick Place, Chicago, IL USA

PRSRT STD U.S. POSTAGE

Held in conjunction with Remodeling Show

CHICAGO 2011 Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA www.DeckExpo.com /// Toll-Free: 866.475.6707

Inspiring Industry


MARKET REACH y marketing ence is key to an

ht audi Reaching the rig essional Deck , along with Prof plan. DeckExpo ine.com, provide e and deckmagaz in az ag m er ild Bu g industry. the deck buildin to ss ce ac d ale unriv close to l plat form comes No other nationa g deck ber of trend-set tin reaching the num builders that we

do.

DeckExpo is owned and produced by Hanley Wood Exhibitions, a division of Hanley

at te Contractors who this and engaged in ilder are serious Bu ck De l na sio read Profes products are who decide which le op pe e th e ar business. They t in front of these If you want to ge s. ck de ’s ica er used to build Am be. ere you want to Expo 2011 is wh ck De , rs de lea ry indust

Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s residential and commercial construction industry. Through its four divisions, Hanley

Editor, Profes

Dealers / Distributors / Retailers – 33%

attractions and most importantly: exhibitor-friendly. With the recent legislative changes in

Deck Builders – 30%

Chicago, exhibitors will find McCormick Place a desirable location with expanded exhibitor

Residential Remodelers – 16%

Wood develops magazines, Web sites, e-newsletters, exhibitions and conferences,

rights allowing for cost savings. Exhibitors will see immediate benefits, such as the ability

Builders / Custom Builders – 6%

and custom marketing and data services that support builders’ critical information needs. DeckExpo cultivates relationships with all Hanley Wood divisions, other trade

Engineer / Inspector / Government Agency – 4%

to set up their own displays with power tools, larger window of straight time for labor

Subcontractors – 3%

services, reduced rigging crew sizes and electrical services at cost with no mark-ups.

Specialty / Replacement Contractors – 3% Architects / Designers – 3%

comprehensive and aggressive aggressive and comprehensive marketing strategy for

Commercial Remodelers / Dock Builders – 2%

your event success:

GEOGRAPHIC REACH Attendees traveled in from 45 U.S. states and 14 countries from around the world.

• Print Advertising • National Direct Mail Campaign • Public Relations

How Long Our Attendees Have Been In Business:

• Digital / Online • Social Media

er sional Deck Build

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

Who Attends:

media outlets, suppliers / distributors and related associations in order to build a d who nd Deck Expo an

Andy Engel

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Booth Space Rates: Annual Revenue:

$27.95 per square foot on or before February 4, 2011

Less than 5 years – 20%

Under $500,000 – 33%

$28.95 per square foot after February 4, 2011

6-10 years – 18%

$500,000 - $999,999 – 15%

Over 10 years – 62%

$1,000,000 - $2,499,999 – 17%

• Association Newsletters / Websites

$2,500,000 - $4,999,999 – 9%

• Material Supplier Program

$5,000,000 - $9,999,999 – 7%

• Other Promotional Tools Exclusive to Exhibiting Companies

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

$10,000,000 - $19,999,999 – 5%

Find out how your products can be used in live demonstrations, a branding

Over $20,000,000 – 14%

opportunity like no other and exclusive to Hanley Wood trade events.

Buying Power:

79% 12%

of attendees directly influence their company’s purchasing decisions year over year increase of owners / presidents / executive management in attendance

57%

come to the show specifically to find new suppliers, manufacturers or products

53%

came to the event for the first time in 2010

62%

will spend up to $10,000 on materials for each project in the next 6 months

73%

32%

state it is highly likely they will attend future Remodeling Shows

will spend over $15,000


Leading Industry Connections. ABOUT DECKEXPO

In 2011, DeckExpo will be held in conjunction with the Remodeling Show. (71% of remodelers in attendance at the 2010 event state they plan to take on deck building and outdoor living projects to supplement their current business.)

DeckExpo 2011. Contact your account executive today: BOOTH SALES Margaret Watt Direct: 972.536.6406 Email: mwatt@hanleywood.com

DeckExpo is the only trade event focusing exclusively on the deck, porch and railing industry. Launched in 2003 and purchased by Hanley Wood in 2006, DeckExpo has experienced steady growth in exhibitors, attendees and media exposure. Deck builders, product dealers and builders from all over come to this event to see the latest technologies and newest products geared specifically to the special building requirements of decks, railings, docks, porches and stairs. Official sponsors of DeckExpo are North American Deck & Railing Association (NADRA) and Professional Deck Builder Magazine. Join us as an exhibitor at DeckExpo and experience this unique, interactive opportunity to meet with current and potential customers in person who have direct purchasing power to select products and services for their companies and customers.

Preferred booth locations are always the first to go. Act now to secure your booth space at

DeckExpo P.O. Box 612128 Dallas, TX 75261-2128

Held in conjunction with Remodeling Show

www.DeckExpo.com

PAID

Dallas, TX PERMIT #778

CHICAGO 2011 Exhibits: October 13-15 Conference: October 12-15 McCormick Place, Chicago, IL USA

PRSRT STD U.S. POSTAGE

Held in conjunction with Remodeling Show

CHICAGO 2011 Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA www.DeckExpo.com /// Toll-Free: 866.475.6707

Inspiring Industry


MARKET REACH y marketing ence is key to an

ht audi Reaching the rig essional Deck , along with Prof plan. DeckExpo ine.com, provide e and deckmagaz in az ag m er ild Bu g industry. the deck buildin to ss ce ac d ale unriv close to l plat form comes No other nationa g deck ber of trend-set tin reaching the num builders that we

do.

DeckExpo is owned and produced by Hanley Wood Exhibitions, a division of Hanley

at te Contractors who this and engaged in ilder are serious Bu ck De l na sio read Profes products are who decide which le op pe e th e ar business. They t in front of these If you want to ge s. ck de ’s ica er used to build Am be. ere you want to Expo 2011 is wh ck De , rs de lea ry indust

Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s residential and commercial construction industry. Through its four divisions, Hanley

Editor, Profes

Dealers / Distributors / Retailers – 33%

attractions and most importantly: exhibitor-friendly. With the recent legislative changes in

Deck Builders – 30%

Chicago, exhibitors will find McCormick Place a desirable location with expanded exhibitor

Residential Remodelers – 16%

Wood develops magazines, Web sites, e-newsletters, exhibitions and conferences,

rights allowing for cost savings. Exhibitors will see immediate benefits, such as the ability

Builders / Custom Builders – 6%

and custom marketing and data services that support builders’ critical information needs. DeckExpo cultivates relationships with all Hanley Wood divisions, other trade

Engineer / Inspector / Government Agency – 4%

to set up their own displays with power tools, larger window of straight time for labor

Subcontractors – 3%

services, reduced rigging crew sizes and electrical services at cost with no mark-ups.

Specialty / Replacement Contractors – 3% Architects / Designers – 3%

comprehensive and aggressive aggressive and comprehensive marketing strategy for

Commercial Remodelers / Dock Builders – 2%

your event success:

GEOGRAPHIC REACH Attendees traveled in from 45 U.S. states and 14 countries from around the world.

• Print Advertising • National Direct Mail Campaign • Public Relations

How Long Our Attendees Have Been In Business:

• Digital / Online • Social Media

er sional Deck Build

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

Who Attends:

media outlets, suppliers / distributors and related associations in order to build a d who nd Deck Expo an

Andy Engel

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Booth Space Rates: Annual Revenue:

$27.95 per square foot on or before February 4, 2011

Less than 5 years – 20%

Under $500,000 – 33%

$28.95 per square foot after February 4, 2011

6-10 years – 18%

$500,000 - $999,999 – 15%

Over 10 years – 62%

$1,000,000 - $2,499,999 – 17%

• Association Newsletters / Websites

$2,500,000 - $4,999,999 – 9%

• Material Supplier Program

$5,000,000 - $9,999,999 – 7%

• Other Promotional Tools Exclusive to Exhibiting Companies

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

$10,000,000 - $19,999,999 – 5%

Find out how your products can be used in live demonstrations, a branding

Over $20,000,000 – 14%

opportunity like no other and exclusive to Hanley Wood trade events.

Buying Power:

79% 12%

of attendees directly influence their company’s purchasing decisions year over year increase of owners / presidents / executive management in attendance

57%

come to the show specifically to find new suppliers, manufacturers or products

53%

came to the event for the first time in 2010

62%

will spend up to $10,000 on materials for each project in the next 6 months

73%

32%

state it is highly likely they will attend future Remodeling Shows

will spend over $15,000


MARKET REACH y marketing ence is key to an

ht audi Reaching the rig essional Deck , along with Prof plan. DeckExpo ine.com, provide e and deckmagaz in az ag m er ild Bu g industry. the deck buildin to ss ce ac d ale unriv close to l plat form comes No other nationa g deck ber of trend-set tin reaching the num builders that we

do.

DeckExpo is owned and produced by Hanley Wood Exhibitions, a division of Hanley

at te Contractors who this and engaged in ilder are serious Bu ck De l na sio read Profes products are who decide which le op pe e th e ar business. They t in front of these If you want to ge s. ck de ’s ica er used to build Am be. ere you want to Expo 2011 is wh ck De , rs de lea ry indust

Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s residential and commercial construction industry. Through its four divisions, Hanley

Editor, Profes

Dealers / Distributors / Retailers – 33%

attractions and most importantly: exhibitor-friendly. With the recent legislative changes in

Deck Builders – 30%

Chicago, exhibitors will find McCormick Place a desirable location with expanded exhibitor

Residential Remodelers – 16%

Wood develops magazines, Web sites, e-newsletters, exhibitions and conferences,

rights allowing for cost savings. Exhibitors will see immediate benefits, such as the ability

Builders / Custom Builders – 6%

and custom marketing and data services that support builders’ critical information needs. DeckExpo cultivates relationships with all Hanley Wood divisions, other trade

Engineer / Inspector / Government Agency – 4%

to set up their own displays with power tools, larger window of straight time for labor

Subcontractors – 3%

services, reduced rigging crew sizes and electrical services at cost with no mark-ups.

Specialty / Replacement Contractors – 3% Architects / Designers – 3%

comprehensive and aggressive aggressive and comprehensive marketing strategy for

Commercial Remodelers / Dock Builders – 2%

your event success:

GEOGRAPHIC REACH Attendees traveled in from 45 U.S. states and 14 countries from around the world.

• Print Advertising • National Direct Mail Campaign • Public Relations

How Long Our Attendees Have Been In Business:

• Digital / Online • Social Media

er sional Deck Build

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

Who Attends:

media outlets, suppliers / distributors and related associations in order to build a d who nd Deck Expo an

Andy Engel

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Booth Space Rates: Annual Revenue:

$27.95 per square foot on or before February 4, 2011

Less than 5 years – 20%

Under $500,000 – 33%

$28.95 per square foot after February 4, 2011

6-10 years – 18%

$500,000 - $999,999 – 15%

Over 10 years – 62%

$1,000,000 - $2,499,999 – 17%

• Association Newsletters / Websites

$2,500,000 - $4,999,999 – 9%

• Material Supplier Program

$5,000,000 - $9,999,999 – 7%

• Other Promotional Tools Exclusive to Exhibiting Companies

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

$10,000,000 - $19,999,999 – 5%

Find out how your products can be used in live demonstrations, a branding

Over $20,000,000 – 14%

opportunity like no other and exclusive to Hanley Wood trade events.

Buying Power:

79% 12%

of attendees directly influence their company’s purchasing decisions year over year increase of owners / presidents / executive management in attendance

57%

come to the show specifically to find new suppliers, manufacturers or products

53%

came to the event for the first time in 2010

62%

will spend up to $10,000 on materials for each project in the next 6 months

73%

32%

state it is highly likely they will attend future Remodeling Shows

will spend over $15,000


Leading Industry Connections. ABOUT DECKEXPO

In 2011, DeckExpo will be held in conjunction with the Remodeling Show. (71% of remodelers in attendance at the 2010 event state they plan to take on deck building and outdoor living projects to supplement their current business.)

DeckExpo 2011. Contact your account executive today: BOOTH SALES Margaret Watt Direct: 972.536.6406 Email: mwatt@hanleywood.com

DeckExpo is the only trade event focusing exclusively on the deck, porch and railing industry. Launched in 2003 and purchased by Hanley Wood in 2006, DeckExpo has experienced steady growth in exhibitors, attendees and media exposure. Deck builders, product dealers and builders from all over come to this event to see the latest technologies and newest products geared specifically to the special building requirements of decks, railings, docks, porches and stairs. Official sponsors of DeckExpo are North American Deck & Railing Association (NADRA) and Professional Deck Builder Magazine. Join us as an exhibitor at DeckExpo and experience this unique, interactive opportunity to meet with current and potential customers in person who have direct purchasing power to select products and services for their companies and customers.

Preferred booth locations are always the first to go. Act now to secure your booth space at

DeckExpo P.O. Box 612128 Dallas, TX 75261-2128

Held in conjunction with Remodeling Show

www.DeckExpo.com

PAID

Dallas, TX PERMIT #778

CHICAGO 2011 Exhibits: October 13-15 Conference: October 12-15 McCormick Place, Chicago, IL USA

PRSRT STD U.S. POSTAGE

Held in conjunction with Remodeling Show

CHICAGO 2011 Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA www.DeckExpo.com /// Toll-Free: 866.475.6707

Inspiring Industry

DeckExpo Exhibitor Prospectus  

DeckExpo Exhibitor Prospectus

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