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“Using the systems that RE/MAX already had in place, I immediately started generating income.”

DISCOVER THE RE/MAX DIFFERENCE

Jennifer Laughton RE/MAX Prosperity Realty Phoenix, Arizona

There are a number of reasons why RE/MAX agents outperform other agents. Here are a few:

JOIN THE MOST PRODUCTIVE

TEAM IN REAL ESTATE. Nobody in the world sells more real estate than RE/MAX. When you’re supported by award-winning training, industry-leading tools and the most recognized brand in the industry, the business follows naturally. The RE/MAX model serves top-producing agents, and those who aspire to be. At RE/MAX, you surround yourself with high-quality professionals. Performance inspires performance, and creates a high-energy, winning office environment. Why would you choose to be with someone else, when you can join the best?

• An agent-focused philosophy • High-commission concept – keep more of what you earn • The most recognized brand in real estate • Extensive services, training and technology

• A high-energy, productive environment • A vast support system • Free and effective lead generation • Premier quality service • Personal control over your business

REALITY VS. RUMOR We’ve all heard the rumors. The competition’s spin would have you believe that RE/MAX offers minimal support, little training, and is just too expensive. Nothing could be further from reality. So before you make the biggest career decision of your life, be sure to separate fact from fiction. And the fact is, the RE/MAX model was specifically designed to position you for success. You receive unparalleled training, support and brand awareness in a winning environment that encourages camaraderie and sharing the best ideas. Discover more facts about RE/MAX by visiting joinremax.com, or talk to us in person at (800) 525-7452.

COMPARE YOUR OFFICE TO RE/MAX

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COMBINE YOUR STRENGTHS WITH OURS

RE/MAX offers you the training, tools and support to take your productivity to the next level. At the same time, you remain in control and enjoy the independence to conduct your operations as you see fit. The flexibility of the RE/MAX model puts you in prime position to reach your full potential in real estate. And it’s one of the reasons why, among the top national franchise organizations, RE/MAX agents average 85% more transactions than agents at the nearest competitor.

ENJOY A LARGER SLICE OF THE PIE

“The value of RE/MAX is undeniable. The tools and resources at RE/MAX enable me to provide top-notch service to my clients. At the same time, I enjoy the freedom to make the key decisions to best run my business.” Patrick Meehan Jr. RE/MAX at Barnegat bay Forked River, New Jersey

AVERAGE U.S. TRANSACTION SIDES PER AGENT 13.5

WHERE DO YOU® WANT TO BE? 7.3

6.5

Not only do RE/MAX agents close more transactions, they also keep more of what they earn. At RE/MAX, you won’t experience that sinking feeling watching your hard-earned commission getting split into a smaller and smaller slice after everyone takes their cut. RE/MAX agents contribute their fair share toward monthly operational expenses. There are no surprises.

Coldwell Banker

ERA

5.9

5.6

5.1

Prudential Century Keller Williams 21

This chart of national franchise organizations is based upon 2009 data each organization provided to either REAL Trends, Inc. a leading industry analyst or to the United States Securities and Exchange Commission on Form 10-K. Annual report for 2009. Prudential data is based on REAL Trends estimates.


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ADVERTISING THAT DRIVES BUSINESS Through the years, billions of dollars have been invested in promoting the RE/MAX brand.

INSTANT RECOGNITION. INSTANT CREDIBILITY.

Consumers learn about the value of RE/MAX, and you, through an extensive ad campaign. TV, radio, print, outdoor and online. Your RE/MAX ads are everywhere. These ads build brand awareness and tout the benefits of working with you, a RE/MAX agent.

Want to make a real impression among potential clients?

Additionally, the RE/MAX ad campaign serves another, yet equally important purpose: Every RE/MAX ad drives consumers to your listings at remax.com®.

Try placing the RE/MAX balloon logo next to your name. When you attach the most recognized brand in real estate to your business, you establish an immediate connection with consumers.

On average, remax.com delivers more than 4,000 leads to the RE/MAX membership every day, with no referral fees.

The RE/MAX brand enhances your already-established credibility and market influence – which leads to more business, and more income.

“The RE/MAX brand makes a powerful statement about the professionalism and expertise I can offer clients.” Ed Viselli RE/MAX Preferred Realty Windsor, Ontario

Prudential Century 0% 21 0% Keller Williams 0%

Coldwell Banker 27.4%

U.S. TV SHARE OF VOICE

ERA .1%

72.5%

Adults 25-54/1-4Q 2009 Source: Nielsen Monitor-Plus / A25-54 GRPs Unequivalized

RE/MAX percentage of total ad impressions by national real estate franchises for ads purchased through nationwide buys.


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“RE/MAX University gives me the training I need, at my convenience. It’s great to be able to earn a designation in the comfort of your home.” Anne Marie Faulkner RE/MAX Equity Group Beaverton, Oregon

LEARN MORE TO EARN MORE. You want the best training, and you want it at your convenience.

THE PROPERTIES MAY BE DISTRESSED.

YOU DON’T HAVE TO BE.

Distressed properties are expected to constitute as much as half the market in the next few years, so training in this area is critical for business success.

RE/MAX University provides a number of courses for dealing with distressed-property scenarios, including: short sales, deeds-in-lieu, forbearance, refinances and foreclosures. As with other RE/MAX University programming, it’s all available on demand through a variety of platforms.

More than 24,000 real estate agents have earned their CDPE Designation.

Through RE/MAX University, you receive education from the industry’s top experts, covering nearly every facet of real estate productivity.

...MORE THAN 47% ARE *

More than 1,100 on-demand courses are available when and where you want them – online, on television or on your mobile device. It’s all offered through the latest high-speed distribution network. Whether it is motivation, education, or information, RE/MAX University delivers. Keller Williams

Coldwell Banker

Prudential

Century 21

*As of August 31, 2010. The CDPE logo is a registered trademark of the Distressed Property Institute, LLC.


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AT YOUR SERVICE: TECH, TOOLS AND SUPPORT RE/MAX remains on the forefront of technology, with the latest tools and support systems.

MORE LEADS FOR YOU

It’s all designed to help support your business and generate more income for you.

At RE/MAX, leads and referrals come often, and from all over. In addition to a referral network that circles the globe, RE/MAX agents enjoy the benefits of LeadStreet®, an in-house system that sends an average of 120,000 leads to RE/MAX agents every month.

RE/MAX MAINSTREET®

RE/MAX WEB ROSTER

RE/MAX DESIGN CENTER

Leads distributed through LeadStreet come as a result of visitors to remax.com, the most visited real estate franchise Web site.

The RE/MAX intranet site at remax.net offers countless templates, services, tools and resources for growing your business.

Allows direct referrals between more than 90,000 agents around the world.

It’s like your own personal ad agency. The RE/MAX Design Center offers more than 1,200 templates for listing presentations, Web videos, and more.

RE/MAX TRAINING AND SUPPORT

RE/MAX ONLINE ADVERTISING KIT

RE/MAX SOCIAL NETWORKING

RE/MAX technology trainers offer regular webinars and online training programs, in addition to live classroom sessions.

Customize RE/MAX TV, radio, print and online ads with your personal message.

In total, LeadStreet has generated more than 9 million leads for RE/MAX agents since 2006 – with no referral fees charged by RE/MAX.

REMAX.COM® “The technology and support at RE/MAX help me better serve my existing clients, while RE/MAX referral and lead systems help me connect with new ones.” Barry Gates RE/MAX Professionals Lawton, Oklahoma

The RE/MAX consumer website is among the most visited sites in the real estate industry. Leads generated from remax.com are delivered to RE/MAX agents.

RE/MAX on Facebook, YouTube, Twitter and elsewhere on the Web keeps you updated on the latest news and information.


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RE/MAX COMMERCIAL

®

“The RE/MAX Collection helps my luxury homes stand apart. The logo is classy, and clients notice the difference.”

The entrepreneurial-based business model of RE/MAX Commercial places the control of your business where it should be – with you, the commercial expert in your market.

Lori McGuire RE/MAX Select One Dana Point, California

RE/MAX Commercial gives you the autonomy to operate your business as you see fit, while supporting you with superior lead-generation tools, training and resources – and the most recognized brand name in real estate. A global referral network of more than 90,000 agents funnel leads your way, while your listings are sent to 140,000 targeted prospects every month. And the RE/MAX Maximum Commission Concept ensures that you keep more of what you earn.

RE/MAX COMMERCIAL – A SNAPSHOT More than 400 commercial offices and divisions More than 3,000 commercial professionals in 42 countries More than $65 billion in commercial volume since 2003

“I make more money with RE/MAX Commercial, period. The big commercial companies cannot touch the services and compensation modeled at RE/MAX Commercial.” Mark Hulsey RE/MAX Results Commercial Minneapolis and St. Paul, Minnesota

THE RE/MAX COLLECTION

®

Fine Homes & Luxury Properties

Fine Homes & Luxury Properties

The RE/MAX Collection builds on RE/MAX brand recognition while offering specialized and customized resources designed specifically to reach buyers and sellers of fine homes and luxury properties. The distinctive signage and advertising promotional materials of The RE/MAX Collection set luxury properties apart. Ad programs with global publications help promote these properties to millions of qualified customers. Any RE/MAX agent who lists a property that qualifies for The RE/MAX Collection is able to take full advantage of the program and the marketing materials. Through RE/MAX University, RE/MAX agents can receive training specifically for the luxury market, including education credits toward the Certified Luxury Home Marketing Specialist (CLHMS) designation.


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FIND YOUR NICHE

RE/MAX partnerships provide RE/MAX offices and agents with an even broader set of resources to drive leads.

GLOBALIZE YOUR BUSINESS When you join RE/MAX, you become part of a worldwide sales force of more than 90,000 agents in over 80 countries. You tap into the world’s most effective referral network and enjoy the benefits of one of the planet’s most powerful real estate brands.

THE GLOBAL NATURE OF RE/MAX VASTLY EXTENDS YOUR PERSONAL REACH. YOU BENEFIT FROM: • International Web presence – No matter where in the world you’re located, consumers can find you and your listings through remax.com.

From charity involvement to sponsorships, these relationships help you further connect with customers in your community.

CHILDREN’S MIRACLE NETWORK® RE/MAX agents have donated more than $100 million to Children’s Miracle Network, supporting 170 hospitals. RE/MAX is the exclusive real estate sponsor.

RE/MAX GREEN The RE/MAX Green program helps agents attract and assist buyers and sellers who value homes that are energy-efficient and environmentally friendly.

Green

• International Referral System – You can identify the perfect Associates for your referrals through the RE/MAX Web Roster. •G  lobal Educational Opportunities – Hone your international real estate skills and latch onto your share of the growing international market through RE/MAX University courses.

“The RE/MAX brand gives me instant credibility among clients around the world. Also I have access to training, technology and resources that other real estate companies can’t match. It all boils down to more business and more income for me.” Cristiane Souza RE/MAX Premier Rio de Janeiro, Brazil

RE/MAX WORLD LONG DRIVE CHAMPIONSHIP

SUSAN G. KOMEN FOR THE CURE®

RE/MAX is the title sponsor for the RE/MAX World Long Drive Championship – golf’s premier power event – which is broadcast around the world on ESPN.

RE/MAX is a national sponsor of the Susan G. Komen Race for the Cure, and RE/MAX agents have raised millions of dollars for the cause.

The exposure reinforces the winning image of RE/MAX to millions of consumers.


Every day you wait, potential income slips away.

Make your move today. joinremax.com (800) 525-7452

© 2010 RE/MAX, LLC. All rights reserved. The material herein may not be duplicated, copied or reproduced – in whole or in part – in any way without written permission. RE/MAX, LLC. is an Equal Opportunity Employer and supports the Fair Housing Act. Each RE/MAX® office is independently owned and operated. remax.com® 100951


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