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REFLECTIVE JOURNAL Self-Evaluation: BAGC3: 2009/2010

Jennifer Jones Name: __________________________________________

14/05/2010 Date: _______________________

As you near the end of your course of study, and prepare to enter “the real world”, we would like you to reflect on how you think you have developed during this time and what priorities you will set yourself for the future. By doing this, you will be better able to develop your direction for next year and provide a starting point for discussion at the end of course. You will need to think broadly about all the different experiences you have had on the course this year, and what you have made of them. These might include the development of certain attitudes, abilities, skills, personal attributes, hopes and aspirations etc. The completed sheet should be inserted at the beginning of your Reflective Journal, created for the Professional Practice assignment.

1 a)

What have you enjoyed the most about the course?

The opportuni ty to learn abo u t ‘ G ra p h ic C o m m u n ic a t io n ’ a t a n academic insti tute has been a c o n s t a n t p ro g re s s io n o f le a r n in g and development. B y being a c t ive ly i nvo lve d i n t h is c o u r s e , I h ave gained a valuable knowledge o f a t o p ic o f w h ic h I a m p a s s io n a t e .

b) B eing able to work wi th othe r c re a t i ve in d i v id u a ls w i t h s im i la r

interests in an academic env iro n m e n t h a s m e a n t t h a t a l l s t u d e n t s can inspire one another crea t i v le y, a n d c a n a ls o o ffe r a h e l p fu l a n d cri tical analysis of one anoth e r ’s w o r k .

c)

B y completing many design b r i e fs I h ave b e e n a b le t o d e ve lo p my own working method, from t h e b r i e f t o t h e f in is h e d p ro d u c t s . T h i s personal achievement has al l o w e d m e t o b e c o m e m o re c o n f id e n t a n d focused when chal lenged wi t h a n e w d e s ig n b r ie f.

2

In what ways do you think you have developed or changed during the last year? Write about personal as well as professional issues pertinent to becoming a responsible, self-motivated student and becoming a creative and original designer. a) My technical skil ls regarding c o m p u t e r s o f t wa re h ave b e c o m e m u c h

more refined, especial ly wi th ‘ F la s h ’ d u e t o ‘ T h e B ig Id e a ’ p ro j e c t . Hopefu l ly these skil ls wil l con t in u e t o d e ve lo p by e n s u r i n g fre q u e n t use of design software.

b) Due to visi ting guest speaker s d u r i n g ‘ P ro fe s s io n a l P ra c t i c e ’ s e s s i o n s

and visi ts to a design studio d u r i n g t h e ‘ Re a l Wo r ld ’ m o d u l e , I have become more aware of t h e p ro fe s s io n a l in d u s t r y invo lve d w i t h graphic communication that h a s p re p a re d m e fo r a fu t u re c a re e r.

c) I have learnt not to compare my w o r k t o o c r i t ic a l l y t o o t h e r s a s t h is

can lead to very negative fee l i n g s t o wa rd s my o w n w o r k . T h is h a s motivated me to play to my s t re n g t h s w h i le d e ve lo p in g continued over my weaknesses.


3

What do you think your strengths are in relation to Graphic Communication and becoming a designer or working/training in a related area? Think about such things as creativity, appropriate working methods, skills and media, group and individual abilities, study skills etc.

I believe I have the abili ty t o p ro d u c e ve r y t h o ro u g h re s e a rc h w h e n m e t w i t h

a) a new design brief. I enjoy t h e re s e a rc h p ro c e s s o f a b r ie f a s i t g ive s m e t h e

opportuni ty to become know le d g a b l e a b o u t a s u b j e c t t h a t i s n e w t o m e , a n d then combine i t wi th my exis t in g k n o w le d g e . b) My abili ty to work efficiently a n d p ro d u c t ive ly w i t h in a t e a m m e a n s t h a t I can take other people’s pers o n a l s k i l ls , o p in i o n s a n d w o r k e t h ic s in t o a cc o u n t while offering my strengths t o t h e p ro d u c t o f a g ro u p e ffo r t . B y putting in the work to fa m i l ia r ize my s e l f w i t h d e s i g n s o f t wa re , I h ave b e e n c) able to gain a very sufficien t w o r k in g k n o w le d g e o f p ro g ra m s s u c h a s A d o b e Photoshop, Il lustrator, InDe s i g n a n d F la s h . T h is p ro g ra m m e fa m i l i a r i ty h a s al lowed me to use digi tal m e d i a t o my a d va n t a g e w h e n p ro d u c in g o u t c o m e s for design briefs.

4

What has hampered your learning? This should include things that are to do with you and who you have been, as much as about the course itself.

a) A tendency to become overly c r i t i c a l o f my w o r k h a s s o m e t i m e s p re ve n t e d m e

from moving forwards when w o r k in g t o wa rd s f i n is h in g a c o u r s e m o d u l e a s I become unsure and doubtfu l o f my f in a l o u t c o m e .

b) Due to a lack of fai th in mys e l f a s a d e s ig n e r, in re f le c t io n , I b e l i e ve I c o u ld

have involved myself in more e x t ra c u r r i c u la r a c t iv i t ie s . I a m s t i l l b u i l d in g o n appreciating what I have to o ffe r a s b o t h a d e s ig n e r a n d a p e r s o n .

c) Whilst the course has provid e d ve r y in d e p t h t u t o r ia ls b a s e d o n d ig i t a l

media , such as the Adobe Su i t e , I w o u ld h ave a ls o b e e n in t e re s t e d in o t h e r workshops based on al terna t ive d e s ig n p ro d u c t io n s u c h a s s c re e n p r in t in g (more early on in the course ) a n d la s e r c u tt in g .

5

If you work outside college (voluntary or paid), what skills do you think you have gained or developed through doing this?

HMV Name of organisation/ workplace: _____________________________Skills gained or developed: Working wi thin a profession a l e nv iro n m e n t w i t h m a ny c o l le a g u e s h a s prov id e d

a) me wi th the communication s k i l ls t o w o r k w e l l w i t h in a t e a m . T h e a b i l i ty t o

communicate wel l wi th othe r s is a n e s s e n t ia l q u a l i ty w i t h in a ny p ro fe s s io n . b) Having to juggle both a ful l t im e u n ive r s i ty c o u r s e a n d a p a r t t im e j o b a t weekends has helped me to d e ve lo p my t im e ke e p i n g s k i l ls t o w o r k e ff ic ie n t l y towards course deadlines wh i ls t e a r n in g a f in a n c ia l in c o m e . c) B eing enthusiastic and know le d g e a b le a b o u t yo u r in t e re s t s a n d t a k in g p r i d e in what you do can greatly influ e n c e p e o p le ’s o p in io n s o f yo u r s e l f. I h ave le a r n e d that h aving a posi tive atti tu d e a n d p o l i t e m a n n e r in t h e w o r k p la c e is e s s e n t ia l.

6

What plans do you have after you finish the course to continue your development as a designer or related profession and make further progress in your field? a) After successful ly being cho s e n by Mi ke S m i t h fro m ‘ E l mw o o d ’ a s p a r t o f t h e

winning group in the ‘Real Wo r l d ’ m o d u le , I s h a l l b e v is i t in g t h e i r L o n d o n design studio for a 1-week w o r k p la c e m e n t .

b) I shal l be keeping an eye on p o s s ib le d e s ig n re la t e d c o n t a c t s w i t h in t h e

Cardi ff/ B ristol areas for pos s ib le j o b o p p o r t u n i t ie s .

c) It is p ossible that I may loo k in t o d e s ig n re la t e d w o r k p la c e m e n t s a b ro a d . A s

Elmwood have a New York o ff ic e , I w i l l e n q u ire a b o u t t h e p o s s ib i l i ty o f a w o r k placement when I visi t their L o n d o n o ff ic e d u r in g t h e s u m m e r.

 
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