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MEN14BRCE_H1_4 (matsumoto)

Twice a year!

FASHION WORLD TOKYO will be held twice a year in 2014. By exhibiting at both shows, you can explore maximum business opportunities to expand your business in Japan. Consider exhibiting at FASHION WORLD TOKYO SPRING & AUTUMN to obtain optimal benefits for your business.

Dates:

April 2 (Wed) - 4 (Fri), 2014

Venue:

Tokyo Big Sight, Japan

Dates:

October 20 (Mon) - 22 (Wed), 2014

Venue:

Tokyo Big Sight, Japan

*In 2015, TOKYO MEN'S FASHION EXPO -SPRINGwill be launched inside FASHION WORLD TOKYO 2015 -SPRING-.

Reed Exhibitions Japan organises 110 large scale exhibitions per year. We will continue making full use of our experiences and knowledge to develop FASHION WORLD TOKYO into another successful show.

For more information and show dates visit

Asia ’ s leading optical trade fair gathering latest eyewear and related products from all over the world.

www.reedexpo.co.jp/en/schedule/

Japan’ s leading trade fair for all kinds of gift items with 1,300* exhibitors and 80,000* visitors in 2014. (*expected)

Japan’ s largest international jewellery trade show with 1,050* exhibitors and 30,000* visitors in 2014. (*expected)

Exhibit TOKYO MEN S FASHION EXPO and break into Japanese market! Reserve your space now www.mfs-expo.jp/en/ex/

T OKYO M EN' S F ASHION E XPO (M EN’ S T OKYO) Show Management / Reed Exhibitions Japan Ltd. Attn: Akira KONO, Ji Sung LEE, Tania IKEDA 18F Shinjuku-Nomura Bldg.,1-26-2 Nishishinjuku, Shinjuku-ku,Tokyo 163-0570, Japan Web: www.mfs-expo.jp/en/ TEL: +81-3-3349-8519 FAX: +81-3-3349-8530 E-mail: mens-eng@reedexpo.co.jp A division of Reed Business Resistered in England, Number 678540

October 20[Mon] Venue: Tokyo Big Sight

22[Wed], 2014 Organised by: Reed Exhibitions Japan Ltd.

www.mfs-expo.jp/en/

Participation Guide


MEN14_BRC_E_p3p4_matsumoto

What is

?

TOKYO MEN'S FASHION EXPO is an international trade show specialised in men's fashion such as men's wear, men's shoes, ties and cuff buttons. In response to the very strong request from the industry, TOKYO MEN'S FASHION EXPO will be launched inside FASHION WORLD TOKYO 2014 –AUTUMN–. It will be the best platform to expand your business in one of the highest fashion-conscious market, Japan.

Exhibition Outline

Why Japan? – Japan is a significant and attractive market. ❉ Japanese Apparel Market Size (2012)

Exhibitor Profile

Infants’and kids’clothing: JPN 896 billion USD 8.8 billion

Visitor Profile Business Meetings

Cover all kinds of men's fashion wear and accessories

• Importer

• Find distributors/agents

• Fashion wear • Bags

• Shoes

• Ties

• Scarf

• Hats

• Caps

• Gloves

• Belts

• Fashion store

9,165 billion 89.9 billion

Men’ s clothing: JPN USD

• Specialty boutique

• Order new collections

Women’ s clothing: JPN 5,750 billion USD 56.4 billion

2,519 billion 24.7 billion

• Department store

• Price negotiation

etc.

etc.

Source: Yano Researth Institute Ltd. (USD 1=JPY 102)

• GMS/Supermarket

• Take OEM/ODM order

• Leather accessories • Cuff buttons

JPN USD

• Wholesaler

While Japan is the 3rd largest market for apparel and accessories in the world, men s fashion market accounts for about one third of the Japanese fashion market. On top of that, in response to the diversification of consumer needs, the demand for imported high-end products and OEM has been on the rise in Japan. Now is the best time for foreign suppliers to expand their business in this lucrative market.

• Mass retailer

TOKYO MEN’S FASHION EXPO will be the leading trade show for men s fashion in Japan.

• Online store • Manufacturer

etc.

❉ Number of Exhibitors (Exhibitors)

TOKYO MEN’S FASHION EXPO will gather 150 exhibitors from the very first exhibition in 2014 and provide exhibitors from all over the world with an opportunity to build networks and generate business in Japan.

750

750

600 FLOOR PLAN

450

500

(Preliminary)

250

0

Fashion Accessories Zone

2014

2015

2016

2017

2018

(1st)

(2nd)

(3rd)

(4th)

(5th)

(year)

Casual Wear Zone

Bag Zone

Suit/Formal Wear Zone

High Fashion Zone

+

300 150

A great number of qualified buyers will visit TOKYO MEN’S FASHION EXPO.

Shoes Zone

❉ Number of Visitors FASHION WORLD TOKYO 2014 is a leading trade show for fashion industry in Japan.

(Visitors)

Being held inside FASHION WORLD TOKYO 2014 -AUTUMN-, TOKYO MEN’S FASHION EXPO will draw 30,000 visitors. Not only retailers but also importers/distributors will assemble at the show to place orders and look for business partners.

80,000

80,000 70,000

60,000

60,000 50,000 40,000 30,000

48,000 38,000 30,000

0 2014

2015

2016

2017

2018

(1st)

(2nd)

(3rd)

(4th)

(5th)

(year) (including concurrent shows)


MEN14_BRC_E_p3p4_matsumoto

What is

?

TOKYO MEN'S FASHION EXPO is an international trade show specialised in men's fashion such as men's wear, men's shoes, ties and cuff buttons. In response to the very strong request from the industry, TOKYO MEN'S FASHION EXPO will be launched inside FASHION WORLD TOKYO 2014 –AUTUMN–. It will be the best platform to expand your business in one of the highest fashion-conscious market, Japan.

Exhibition Outline

Why Japan? – Japan is a significant and attractive market. ❉ Japanese Apparel Market Size (2012)

Exhibitor Profile

Infants’and kids’clothing: JPN 896 billion USD 8.8 billion

Visitor Profile Business Meetings

Cover all kinds of men's fashion wear and accessories

• Importer

• Find distributors/agents

• Fashion wear • Bags

• Shoes

• Ties

• Scarf

• Hats

• Caps

• Gloves

• Belts

• Fashion store

9,165 billion 89.9 billion

Men’ s clothing: JPN USD

• Specialty boutique

• Order new collections

Women’ s clothing: JPN 5,750 billion USD 56.4 billion

2,519 billion 24.7 billion

• Department store

• Price negotiation

etc.

etc.

Source: Yano Researth Institute Ltd. (USD 1=JPY 102)

• GMS/Supermarket

• Take OEM/ODM order

• Leather accessories • Cuff buttons

JPN USD

• Wholesaler

While Japan is the 3rd largest market for apparel and accessories in the world, men s fashion market accounts for about one third of the Japanese fashion market. On top of that, in response to the diversification of consumer needs, the demand for imported high-end products and OEM has been on the rise in Japan. Now is the best time for foreign suppliers to expand their business in this lucrative market.

• Mass retailer

TOKYO MEN’S FASHION EXPO will be the leading trade show for men s fashion in Japan.

• Online store • Manufacturer

etc.

❉ Number of Exhibitors (Exhibitors)

TOKYO MEN’S FASHION EXPO will gather 150 exhibitors from the very first exhibition in 2014 and provide exhibitors from all over the world with an opportunity to build networks and generate business in Japan.

750

750

600 FLOOR PLAN

450

500

(Preliminary)

250

0

Fashion Accessories Zone

2014

2015

2016

2017

2018

(1st)

(2nd)

(3rd)

(4th)

(5th)

(year)

Casual Wear Zone

Bag Zone

Suit/Formal Wear Zone

High Fashion Zone

+

300 150

A great number of qualified buyers will visit TOKYO MEN’S FASHION EXPO.

Shoes Zone

❉ Number of Visitors FASHION WORLD TOKYO 2014 is a leading trade show for fashion industry in Japan.

(Visitors)

Being held inside FASHION WORLD TOKYO 2014 -AUTUMN-, TOKYO MEN’S FASHION EXPO will draw 30,000 visitors. Not only retailers but also importers/distributors will assemble at the show to place orders and look for business partners.

80,000

80,000 70,000

60,000

60,000 50,000 40,000 30,000

48,000 38,000 30,000

0 2014

2015

2016

2017

2018

(1st)

(2nd)

(3rd)

(4th)

(5th)

(year) (including concurrent shows)


MEN14BRCE_H1_4 (matsumoto)

Twice a year!

FASHION WORLD TOKYO will be held twice a year in 2014. By exhibiting at both shows, you can explore maximum business opportunities to expand your business in Japan. Consider exhibiting at FASHION WORLD TOKYO SPRING & AUTUMN to obtain optimal benefits for your business.

Dates:

April 2 (Wed) - 4 (Fri), 2014

Venue:

Tokyo Big Sight, Japan

Dates:

October 20 (Mon) - 22 (Wed), 2014

Venue:

Tokyo Big Sight, Japan

*In 2015, TOKYO MEN'S FASHION EXPO -SPRINGwill be launched inside FASHION WORLD TOKYO 2015 -SPRING-.

Reed Exhibitions Japan organises 110 large scale exhibitions per year. We will continue making full use of our experiences and knowledge to develop FASHION WORLD TOKYO into another successful show.

For more information and show dates visit

Asia ’ s leading optical trade fair gathering latest eyewear and related products from all over the world.

www.reedexpo.co.jp/en/schedule/

Japan’ s leading trade fair for all kinds of gift items with 1,300* exhibitors and 80,000* visitors in 2014. (*expected)

Japan’ s largest international jewellery trade show with 1,050* exhibitors and 30,000* visitors in 2014. (*expected)

Exhibit TOKYO MEN S FASHION EXPO and break into Japanese market! Reserve your space now www.mfs-expo.jp/en/ex/

T OKYO M EN' S F ASHION E XPO (M EN’ S T OKYO) Show Management / Reed Exhibitions Japan Ltd. Attn: Akira KONO, Ji Sung LEE, Tania IKEDA 18F Shinjuku-Nomura Bldg.,1-26-2 Nishishinjuku, Shinjuku-ku,Tokyo 163-0570, Japan Web: www.mfs-expo.jp/en/ TEL: +81-3-3349-8519 FAX: +81-3-3349-8530 E-mail: mens-eng@reedexpo.co.jp A division of Reed Business Resistered in England, Number 678540

October 20[Mon] Venue: Tokyo Big Sight

22[Wed], 2014 Organised by: Reed Exhibitions Japan Ltd.

www.mfs-expo.jp/en/

Participation Guide


TOKYO MEN'S FASHION EXPO -MEN'S TOKYO-