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`50/SEPTEMBER - OCTOBER 2019 - VOL. 08 | ISSUE 10











elegant and vibrant trinkets beckon




Style TAKE

your pick to make your statement





has an uncanny knack of getting right under the skin of any role to come up with that perfect act LIFESTYLE PERSONALITIES CINEMA FEATURE LUXURY EVENTS REVIEWS FOOD PARTIES

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Are you not worried about deaths of 1,50,000 people?,” questions Union Minister of Road Transport and Highways Nitin Gadkari as he defends the revised traffic fines. Motor Vehicles (Amendment) Act 2019, which enforces stricter penalties on violation of traffic rules, is no revenue-spinning scheme, he stresses. Like any other good measure, this too is faced with a lot of resistance from people and drew ak from many states. Surprisingly, the


Brimming with fresh ideas, the duo vows to keep up globalised trade ethics. Prabhakar B, and his son Rohit talk of the progress of their company Maruthi Engineering in this dynamic Trade world.

Regina, our cover girl, responds to a volley of questions of our reporter Jagruti who shares a common interest- Psychology- with her. She also returns our rapid fire with great ease and of course with god speed. Haute column records the repartee.

VCCI has given a perfect forum for the young entrepreneurs to air their views collectively and attract the state’s attention to the problems. The core team of the Youth Wing is Featured in this edition.

BJP-ruled Gujarat was the first to slash penalties for traffic violations. Let us not forget that stricter the rules, the greater is their efficacy in disciplining people. We must take a broader perspective of such steps instead of attributing ulterior motives to the government.

Chandra Mouli Tippala, Publisher

I end, with an appeal to you all to be disciplined on the road as the new traffic fines can be pretty heavy on your pockets.

Foodies can now look at Novotel as yet another destination to satiate their cravings. The new Vue restobar is all set with its revised menu giving local touch to global Cuisine.

A.Ramesh Naidu, Chiropractor gives a few valuable insights of his stream. Wellness explains how he restores his patient’s health by pulling a limb here and pushing back a vertebra there.

No need to attack your grandma’s trinket box, you can pick them from Tanishq, which displays classic pieces, says Rana Uppalapati. Be Dazzled by their beauty. MVS Varna is for the students and by a student too. The young Vyshnavi perfectly understands the needs of the youth that wants to be decked, without emptying its pockets.


Accounts & Admin K Sailaja

Sr. Executives-Marketing M V Raju Murthy

Sr. Manager Sales & Marketing Arzoo Shameem N P S Siddharth

Asst. Manager Advertising Jagadeeswara Reddy K Niranjan P Arjun

Dy. Manager Circulation Faheem Siddiqui

Dy. General Manager Corporate Affairs Selvaraj Dominic

Printed, Published and Owned by Chandra Mouli Tippala. Printed at Kalajyothi Process Pvt. Ltd., 1-1-60/5, RTC X Roads Hyderabad - 500 020. Published at Red Publications D. No. 14-36-9, Vikas Nagar, Pedagantyada, Gajuwaka, Dist. Visakhapatnam, AP. Editor: Tippala Divya Reddy.

Design Strategy

Publication Consultant K Raghuram Raju

Image Processing P Venkatesh

Visualizer K Shankar

Sr. Photographers Dhana Vijay Dinakar Pamu

Feature Writers Pratika Yashaswi Jagruti Jaiswal Srishti Neotia

Editor-in-Chief V Sarada

Executive Director T V Vijaya Kumari

Publisher Chandra Mouli Tippala




Dr.Prasanna Thathapudi has set up the first ever exclusive orthodontic specialty dental clinic, Harmony Orthodontics. The clinic, with fascinating & hygienic interiors, offers budget-friendly services. It includes braces for kids, teens and adults, a comprehensive treatment of bite problems, setting right the mal-aligned teeth and jaws. She is the only certified Orthodontist practising Invisalign Aligners in Vizag. Dronamraju Srinivas Rao, Chairman, VMRDA inaugurated the clinic. Dr.M.S.Gowd, Dr. Rajana Ramani, Dr.Raghu Rama Rao & Deputy Commissioner of Police Uday Bhaskar were present.

ACF TURNS SEVEN Sneha Sandhya's Age Care Foundation (ACF) celebrated its 7th Anniversary with great fervor. Chief guest Dronamraju Chairman, VMRDA, promised to extend support to ACF. Dr.N.S.Raju, Managing Trustee, Dr.Kumara Raja, Vice-Chairman, Dr.D.Raghu natha Rao, Director, Homi Bhabha Cancer Hospital & Research Centre, Dr.Mani Toleti, Dr.Vidya Viswanath, faculty of HBCHRC and Dr. Bhanumati Das graced the event.

VAJR JEWELS NOW IN VIZAG After setting a standard in Hyderabad, Vajr Jewels has now launched a store in Vizag. The showroom was inaugurated by Kolagatla Swamy, MLA, Vizianagaram and his family. Aruna Masireddy, Owner, Sandeep Karana, Operation Head and Sayyed Khadar, Boutique Head of Vajr Jewels attended the launch along with Medapati Krishna Reddy, MD, Swati promoters and Dr.Arjuna, Superintendent, KGH. It is a showroom with wide collection of unique designer bridal collection available in diamond, kundan, polki, nakashi and jadau. It specialises in customization and provide IGI certification. red | september 2019 | 14

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Fashion lovers in the city are in for a treat with Made Well, a designer studio by Padmini Ravindra, opened at Waltair Club. It was inaugurated by Mallik, Chairman, Kankatala Group, along with his wife Silpa. “The studio emphasizes on customized designs for kids and women,” says Padmini. Shaida Haqeem, Lalita, Ravi Mohan Krishna, Shekhar and Radha Rani were some of the prominent guests at the event.

CHARAN GROUP TREATS ITS CUSTOMERS Charan Group organised the screening of Rebel star Prabhas movie Saaho at Varun Inox Beach Road. “It is a special gift to all our esteemed customers and supporters,“ said Parandhama Naidu (Babu), Managing Director. Prominent among the guests were Ram Mohan Gupta, Director, Charan Group, Ram Ji, Senior Advocate, P.N. Rao, Company Secretary, Shastri, Professor, Gayatri College and C.Suresh, Executive Member, Andhra University. Nearly 340 guests enjoyed watching the film.

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A FUN-FILLED EVENING AT THE PARK The laughter quotient went up with The Park hosting an event by Vizag Komedians, powered by Comedy Central. The attraction of the evening was the set Shouldn't Have Said That by comedian Nitinn R Miranni. Hyderabad Comic Hriday Ranjan, Ashish Kumar & Arjun Rao also presented their sets which left the audience in splits. There was unlimited food and beverages on offer to set the tone right for the comic acts. Some prominent guests present were Dr.Ramesh Raju, Jeeja Valsraj, Rajeev Agarwal, Nidhi Agarwal and Srinivas Reddy.

SIMPLI FOODS DWARAKA OPENS ITS DOORS MVV Satyanarayana, MP, inaugurated the food court Simpli Foods Dwaraka, a one-stop destination for food brands and connoisseurs. It offers a wide range of cuisines. A number of people from various walks of life graced the occasion. S.V.Siva Reddy, owner, said that the idea behind this food court was to serve quality food at affordable prices. The Pulao Bowl, The Fruit Story & The Chai Spot brands are already serving at the food court. Some more brands are likely to join them soon.

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29 Tables was launched in the vibrant location of Dondaparthy, opposite DRM office, with a promise to bring the spotlight back to Indian cuisine. "The idea of the multi-cuisine restaurant is to serve the best from each of the 29 states," said the excited partners Shivani Singh and Priyaranjan Das. The inauguration was a humble affair, where people from all walks were invited to lunch on a delectable array of everything Indian. There was festivity and aroma in the air, as friends, family and guests took to tasting the newly launched fare.

IDA OPENS WALTAIR CHAPTER Indian Dental Association launched their new chapter IDA Waltair. The event was held at Hotel Fairfield Marriott and was inaugurated by Dr.Sandesh Mayekar, MDS from Mumbai. Dr.Raavi Srinivas, President and Dr.Ajay Banarjee, Secretary, IDA AP State Branch were present. The team comprising Dr.Nagendra Prasad, President, Dr.D.V.R.Raju, Secretary and Dr.Sunil Talasila Elected President of IDA Waltair was installed.

KIDZ DENTAL NOW IN GAJUWAKA Kidz Dental extended its services to the people of Gajuwaka by opening its second branch recently. “We will be coming up soon with two more branches at MVP and on Beach Road,” says Dr.Gautam, Director, Kidz Dental. The clinic was inaugurated by MLA Tippala Nagi Reddy, President, GITAM, Bharat, Asst. Commissioner of Police Mohan Rao, CEO, red magazine, Chandu Tippala, Zonal Commissioners Simhachalam (zone 4) and Sridhar (zone 5), graced the event along with Prof.Udaya Kiran, Gayatri Medical College and Dr. Sandhya, Pediatrician. red | september 2019 | 20

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The inaugural event of House of Risua, a curated lifestyle store with high end couture and sustainable designs was held in style. It is also the agship store for designer label Aribo by Aaron Borthwick, the owner. The outlet was inaugurated by the grandparents of Aaron. It showcased beautiful festive collections of various designers from all across the country besides the in-house designs of Aribo. Prominent among the guests were Silpa Kankatala, Vani Gannamani, Sandhya Godey, Ammaji Rayudu, Komal Mirpuri, Rajini Chitra and Mallika Grandhi.

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A DISPLAY OF TRINKET & FASHION Pavan Mor Jewellers and Teja Sarees held a 2-day exhibition at Aarna boutique. Padmaja Chelikani and Vjyanthi Chelikani, Owners, Aarna boutique hosted it. It was inaugurated by Rajini Chitra, Director, Pollocks intelli School & Annapurna Tippala, Director, A.R Grand Hotel. Shobha Kishore, Jaya Nara, Lakshmi Kanneganthi, Sandhya Venugopal & Praneetha Tippala were the chief guests. Mor jewellers of Hyderabad continues its legacy. Pavan Mor jewellers, owned by Pavan & Neelam showcased diamond, antique, polki and kundan jewellery. Necklaces, harams, rings, bracelets and earrings were on display. Teja Sarees, owned by Nag Tejapavluri and Satish, showcased gadwal, pattu, bandhani sarees, besides stylish gowns and men's wear.


M/s Sri Jayalakshmi Automotives Pvt. Ltd. (Lakshmi Hyundai) introduced the all new Grand i10 Nios. It was launched by G.C.Raja Ratnam, Dy.Transport Commissioner on 21st August at the Rama Talkies showroom and by Rajan, RTO on 27th August at the Gajuwaka showroom. G.Kishore Kumar, Manager, Accounts & Finance said that it was a car specifically designed for youth who seek space and comfort. True to its name- NIOS, which means more, it offers more value and features to the customers.

SARAN MOTORS LAUNCHES 3M CAR CARE Saran Motors launched their new showroom 3M Car Care. It was inaugurated by Chetan Dwivedi, Area Sales Manager, 3M Car Care. Sandeep, MD, Barista & Singham Motors, Amar Babu, MD, Amar Schools, Pramod, MD, SRK Volvo and Sita Ram, MD, Tata Motors graced the event. Nearly 100 guests attended. “It is our endeavour to ensure that our customers are satisfied with our varied and wide range of services,” said Kolli Vamsi, Owner.


Vineet Gothi, MD, Vineet Dimensions, Gothi Infrastructure ensured his birthday was an event worth remembering for the inmates at Shanthi Ashram. For him, celebrating birthdays is always about giving it back to the society and this one was no different. “Spending the day with the kids and serving them food gave me an opportunity to communicate in sign language and it was heartening to see them lead life without complaining in spite of the challenges they face,” says Vineet, who believes that serving the needy is as good as worshiping the almighty. red | september 2019 | 26

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Dr Pallavi opens Her Clinic

Dr Pallavi, Chief Gynecologist, OMNI RK Hospital, opened Her Clinic, a comprehensive clinic for women’s well being. Padmashri Dr.Manjula Anagani, Chief Gyneco -logist and Laparoscopy Surgeon, Maxcure Suyosha Hospital, Hyderabad, inaugurated the facility. Dr.P.V.Sudhakar, Principal, AMC, Dr.Radha, Former HOD of Gynecology and Dr.Raghurama Rao, Former Head of Dermatology, AMC, Dr.Shantakumari, President, FOGSI, M.R.K.Raju, Chairman, Maharaja Bank, Prof.G.S.N.Raju, V-C, Centurion University, Mallik, Kankatala Group, Dr.Sasi Prabha, Dr.Subba Raju, T.S.R.Prasad, Retd Superintendent Police and Murali Krishna, Intelligence SP were prominently present. The guests congratulated Dr.Pallavi & admired the state-of the-art set up.

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AADITYA INFOZONE NOW IN GAJUWAKA TOO Aaditya Infozone, distributor and retailer of computers and mobiles opened their second showroom in Gajuwaka. The showroom has Dell Exclusive Store and soon will start HP Exclusive Store. It was inaugurated by K.V.T. Ramesh, District Director, BNI India, and the ďŹ rst purchase was made by A.N.Gopal, Partner, M/s Nagraj 1902. The event witnessed personalities from IT, Electronics, Finance and Mobile ďŹ elds. A.Rama Krishna, Owner, expressed his gratitude to all his customers and well-wishers for making Aaditya Infozone a big name in the industry.

DAIKIN HOLDS MEET ON THEIR LATEST SERIES Daikin organised a seminar on VRV X and their latest VRV Home series, a solution that provides cooling, comfort, control and convenience in one single system that replaces multiple outdoor units. The unique feature is that it maintains the picturesque view of the building. The seminar held at Novotel Varun Beach, was attended by Sanjay Goyal, Director and Sr.Vice President, VRV and LComm Business, N.K.Rao, Regional Director, K. Ganesh Rao, Branch Manager and S. Ramesh, VRV Head, AP and Telangana. Many prominent architects, interior designers and developers were also present at the event which facilitated an educative interaction.

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Novotel Vishakhapatnam Varun Beach celebrated their 5th edition of Employee Celebration Week (ECW) and Heartist Celebration Week (HCW) from 29th-31st August. It was a grand event held to recognise the impeccable performance of the employees and a way to make them feel good. As many as 252 employees and their families graced the event. ECW was inaugurated by V. Prabhu Kishore, Chairman, Varun Group. V. Varun Dev, Managing Director and Madhav Ballamkonda, COO, Varun Group were the special guests for the closing ceremony. The employees had a gala time enjoying food, dance, music and games.


A NEW CAFÉ ON THE BLOCK The recently opened Tagged Café serves delicious food in a pleasant ambiance. The new hangout place was inaugurated by Dronamraju Srinivas, Chairman, VMRDA. Vamsi Krishna Srinivas, President and Akkramani Vijaya Nirmala, East Coordinator of YSRCP were the special guests. J.Murali Krishna, the owner said, “Our guests are sure to feel relaxed here. They can also spend a valuable time with their loved ones while enjoying the tasty and finger licking food.”

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M.Sri Bharath, President, GITAM Deemed to be University, bestowed former President Pranab Mukherjee, Bharat Ratna awardee with the Foundation Award at the 39th Foundation Day celebrations. Prof.K.Sivaramakrishna, Vice-Chancellor, threw light on the vision and growth of GITAM University. Prof.M.Gangadhara Rao, Vice-President, Prof.N.Siva Prasad and Prof. Sivapullaiah, Pro-Vice-Chancellors, KVGD Balaji, Registrar, B.V.Mohana Rao, Secretary and M.Bharadwarj, Joint Secretary participated in the programme. Mukherjee unveiled the statue of Dr.MVVS Murthi, the founder of GITAM. He gave away the best teacher, non-teaching staff and student speaker awards.

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V Team Swarachakravarthy National award was presented to singer Nagoor Babu (Mano) at the musical night held at Gurajada Kalakshethram. The chief guests of the event were Amzath Basha, Deputy Chief Minister and Dronamraju Srinivas, Chairman, VMRDA. Prominently present were Veerumama, Chairman,V Team, Sandeep, Go Cabbie, Peram Guptesh, Ratan Raj, besides celebrities from various walks of life. It was supported by the star guest of the evening and Music Director Saluri Koti. 12 playback singers enthralled the audience with live orchestra, retro performances and songs of Chakravarthy, Koti and singer Mano too sang. This is going to be an annual event in which a singer of eminence will be honoured, said Koti.


KIA SELTOS INTRODUCED Lakshmi Group entered into a dealership with Kia Motors, the manufacturer known for offering stylish and comfortable designs to the customer. Kia Seltos was unveiled by G.C.Raja Ratnam, Dy.Transport Commissioner, Gaurav Kumar, Area Manager, Kia Motors India and Anumulu Srinivas Rao, CEO, Lakshmi Kia. “We are excited to introduce Kia cars that represent futuristic technology, and we are sure that they will whip up demand too,� says Jayaram Kambhampati, Dealer partner Kia Motors India. red | september 2019 | 38

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red magazine as a part of its red on a mission, screened the action thriller Saaho, that features Rebel Star Prabhas. The premier show was held at Mukta A2 Cinemas Ltd while the evening show was at Varun Inox Beach Road on the following day. Celebrities from various walks of life were there to cheer the power packed performance of the star and the unique welfare activity of red magazine. Proceeds of the screening will be utilised to distribute mobility equipment to the underprivileged differently abled children. In step with the magazine’s charity initiative were Bharat Ratna Cards, Swathi Promoters, Iron Hill, Maguva Boutique, Mythri Ventures India Pvt Ltd. and HiFi Entertainments. Chandu Tippala, CMD, thanked all those who supported this noble cause.

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Raise & Raise



ath doesn’t any more remain a cleansing ritual. With the sanitation industry jetting out revolutionary changes, it has become a symbol of status. Occupying the top slot in this dynamic world is Hansgrohe, an expert in innovation and design. Taking this ace brand to homes of the rich & famous of AP is the sole dealer, V.Kiran Kumar Raju and his outlet in MVP Colony - Raise & Raise. The 500sq.ft facility displays a wide range of high end brands in sanitaryware. “Use a Hansgrohe product once & you will not think of any other. Making it convenient for its addicted-users, the firm has come up with the mobile devices too. You can carry, fix and unfix your device to the handshower in any hotel bathroom,” says Raju, who

has dedicated an entire floor in the showroom to Hansgrohe. There are live demonstrations too. FIXTURES & FUNCTIONS 1) Air Power- Combines 25% of water with 75% of air, for a soft, splash free water jet and full shower drops. 2) Eco Smart – Keeps the flow to minimum to save water. 3) XXl Performance- Distributes water over a large spray disc, so that the whole body is covered. 4) Select: With a touch of button you can monitor the spray flow. You can turn your bathroom into a Hansgrohe delight spending anything between Rs.30,000 and Rs.15, 00,000.

Philippe Stark, Antonio Citterio, Jean- Marie Massaud, Phoenix Design, Patricia Urquiola, Bouroullec Brothers, Front, Nendo, Barber & Osgerby are the architects behind the special and exquisite designs. Bagging 400 design awards, the company stands 6th among 2000 global companies in IF Ranking. Offering environment-friendly functions and details, the brand strives to enhance the comfort of the user. The water jet is designed to give a perfect massage, giving the user the choice of force and pressure. Its chrome plated fittings are covered with 5 year guarantee and life-time warranty.

Contact 0891- 2504780, 9246611078 Timings- 9:30 am – 8:30 pm


red | september 2019 | 44

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The Andhra Motors, the 1800 sq.ft. outlet on the CMR Road, Resapuvanipalem has the same Jawa feel which people experienced back in 40’s. The picture frames, tin posters, music, chalkboard and memorable interiors take you back to the old times. “We were expecting a good response from Jawa fans of 60s and 70s, but the

influx of youngsters came as a real surprise,” says Managing Director, Varun Kolli. Being the only dealer in the region, he has 850+ bookings and that too with a waiting period of 8 months. The craze is only getting higher and higher.


ore than three decades after vanishing from Indian roads, the iconic Jawa motorcycles are back with a bang. Yes, smoke signals from the relaunch of the popular 90-year-old motorbike brand have kicked off celebrations among the undying fans of the two-wheeler.

Engine- Single Cylinder, 4 strokes, Liquid cooled, DOHC Capacity- 293cc | Max Power- 27BHP Max Torque- 28NM | Fuel System- Electronic Fuel Injection | Exhaust- Twin Exhaust Gearbox- Constant Mesh 6 speed

In its second innings, the brand has made a solid comeback with three new models- Jawa, Jawa 42 and Jawa Perak with optional Dual ABS. Jawa and Jawa 42 are already selling hot, while the more powerful Jawa Perak will hit the showrooms later. Mature buyers are choosing Jawa while youngsters are into the trendier Jawa 42.

Jawa is available in maroon, black and grey while Jawa 42 in comet red and nebula blue in glossy and lumos lime, starlight blue, galactic green, and halley’s teal in matte. You can get Jawa at Rs.1,67,300 (Ex-showroom cost) while Jawa 42 costs Rs.1,58,300 (Ex-showroom cost). The store has a staff strength of 10 and a technician with 15 years of experience. It has a service centre on the first floor of the showroom and the exciting part is your first 4 services are free. Wait! A complimentary T-shirt awaits you. Don’t go by our word alone - discover for yourself.

Contact- 7625060606 Timings- 9:00am to 9:00pm

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n every part of our day-to-day life, design

is constantly changing the way we perceive things. To invoke a sense of

designed for a hassle-free lifestyle.

Telangana, the doctor-builder-

order and obedience, designs in corporate

The store offers a warranty of about

architect trio plan to open it very

offices use lines and symmetry. To invoke

a decade in the products.

soon in Hyderabad as well.

comfort and warmth, designs in cafes use

Architect Ravikrishna Reddy Kayala,

wood. At the same time, malls use bright

Apart from these customizable

one of the partners, says- “Our

lights in their checkout counters to invoke

options, Ximula also stocks an

underpinning philosophy is to be

pleasantness in the customer as she shells

impressive range of chairs hand-

the best in terms of offering quality,

out a couple of thousand rupees for a pair

picked from Italy, and sofa-sets

customer service, effectiveness

of slacks. But a good design provides much

flown-in from Turkey. The sofas are

and efficiency. Be it Napa leathers

more than an aesthetic atmosphere - it

stuffed with pigeon feathers, which

for the couch or patented aluminum

provides functionality.

keep them cool in every season.

for the shelves, we use the highest

Also a go-to destination for highly Nestled in Seethammadhara, Ximula’s

grade materials, to promise not only

relaxing massage chairs, this place

Wardrobes and modular kitchens displays

efficiency, but also durability.”

is a haven for interiors.

some amazing furniture. The company

Newly added partner, interior

headquartered at Singapore, is a world

Excited about being the only

designer Sandeep Reddy Tadi

renowned brand. The exhaustive range of

franchise of Ximula(Singapore) in

is equally excited about taking

walk-in wardrobes, cupboards, modular

the whole of Andhra Pradesh and

the venture ahead.

kitchens, partitions & TV units are adjustable and light-weight, making them functional and efficient to use. With resistance to rust, fire, termite, and

Timings- 10:00 am to 6:30 pm | Contact- 7386226677

inbuilt sensor lights, these products are

red | september 2019 | 47

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very good host knows the importance of a good venue- an ambient location, breezy, well-lit, spacious and compartmentalised, one that can create an echo of your wedding vows, or blend into a Mario castle for your little prince’s birthday. Such a crisp festivity is a regular affair at A1 GrandThe Convention, at Bheemili Beach Road, Rushikonda. We are talking ample parking, luxurious banquet halls and a state-of-the-art infrastructure. Each event hosted here is ready for customisation- be it family festivities of a wedding, anniversary or birthday, or corporate meets for a product launch, seminar or workshop.

especial sight to behold. And why just the sight? There’s an enthusiastic team behind the scenes to bring two and two together and create the perfect episode. A strong team means complete reliability and a smooth running, for organizing a gala is no easy task, let alone organizing a gala that will stay with the guests for years to come. Being placed by the sea, A1 Grand has the advantage of wonderful lighting and breeze which, irrespective of the season, feels like a holiday escape. A lavish function hall or kalyan mandapam covering 650 guests, and an enormous dining hall covering

Launched in March last year, the convention’s name has been stamped on numerous wedding cards and invitations over the span of 18 months. But themed parties are an

2000, come together in a whooping 10,000 sq.ft. making it an extravagant affair. In addition to 12 well furnished rooms for the guests, two rooms are placed right behind the kalyan mandapam for the benefit of the bride and groom. A walk in the beautifully landscaped lawns completes the destination experience, as you lick your fingers after a hearty feast by the in-house caterers. You are bound to look back at the resplendent evening with warmth and joy. Because a moment of milestone deserves only but the best.

Timings- 9:00am to 1:00 pm, 4:00 pm-8:00 pm Contact- 9010052329, 0891 2976777

red | september 2019 | 48

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Bs6 is a transition that can be termed as the biggest technological leap the country’s auto industry has taken towards clean air. But it does not mean the end of BS4 or BS3 cars,” says M David Raju, Business Head, Sundaram Honda. He goes on to dispel a few wrong notions going around even as people are eagerly waiting for BS6 emission norms to come into vogue. “BS6 has nothing to do with the performance of the car. Of course there has been a pause in the market as people think all those cars with BS4 and BS3 certificates will either be scrapped or sold for a song. The cost of cars will only go up as the norms will necessitate the use of expensive technology and the overheads will be passed on to consumers.” Sundaram Honda Vizag has been in service since 1999 and has been a

one-stop destination for 3s facilities Sales, Service and Spares. Spread over 11 locations in South India, it has its branches in Vizag & Vijaywada in AP. As a group, T V Sundaram Iyengar & Sons Pvt Ltd. sold more than 1,00,000 cars under guidance of Mr.Sharat Vijay Raghavan, Executive Director. The firm is known for its transparency and impeccable customer service. The 8000 sq.ftshowroom at Manchukonda Gardens, NH-5, has a huge display area and workshop with the latest equipment, skilled and trained manpower. With a wide range models available, you are sure to leave with the booking papers in your hand.

Honda CR-V- 5th Gen

Remote Engine Start

Nine Speed AT with pedal Shifters

Lane Watch camera

Walk Away Lock

Digital Full Color TFT Instrument Cluster

High fuel efficiency (Best in segment mileage)


Smart Entry (Engine On/Off, Power Windows, Sunroof Open Close, Boot Open/Close)

Electric Sunroof

Power Adjustable Seats ( 8 way)

Lane Watch Camera

Auto Rain-Sensing Wipers

7-inch Touch screen

Android Auto and Car Play

Electronic Parking Brake with Auto hold function

Dual Zone AC

Rear AC vents.

This month they have attractive schemes for Honda Civic Diesel upto Rs.2,50,000 and Honda CR-V Diesel upto Rs.4,00,000.

ContactSales- 9849120325 Service- 9949734481 TimingsSales- 9:00am – 8:30pm Services- 9:00am- 6:30pm

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Bae’s Cappuccino







nother of your Goa plans got cancelled? Fret not, Y.Vinodh and M.A. Bharath Kumar bring to Lawsons Bay Colony, a mini Goa for you, sparing you the travel and tavails.

Under the thatched cottage roof of Bamboo is the warm and cozy Bae’s Cappuccino. Made with wood and timber planks used on ships, the café is a Goan style relish with a French menu. Take me for my word, the desserts here are to die for!

Blood Orange, Blue Beach, orange A peel

With an eye for detail and a knack for flavors, for Gayathrii, Baker and Public Relations Manager, each dessert is her ticket to bliss. If you happen to run into Bae’s Instagram page, you will find an array of unbelievably detailed custom cakes featuring miniature versions of birthday girls and celebrating couples, which is sure to make your day and plan for the next big day.

Apart from the desserts, the menu displays quick bites, the best of which have to be the Fish Burger, the Pizza Gamberoni (Pizza of Prawns), and hang me for this, but the Roasted Broccoli Pizza. Yes, Bae’s restores your faith in pizza for it serves the thinnest crust in the city, one that is made in-house with the authentic ingredients. Of course, you cannot leave without trying something from the drinks menu which spans across three pages, spoiling you for choice with its smoothies, mojitos, lemonades, mocktails, coolers, freakshakes, and milkshakes. While turning this café into reality was not a smooth task, Vinodh and Bharath went around the hurdles to build it. Literally, there were two trees, and they went around them to build it.

Pizza Gamberoni

The trees, chilling inside the café, are always eager to welcome you, and so are an array of board games and a foosball table.

Timings10:30 am to 10:30pm Contact 9666969297; 9703784191

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Navaradhi Technologies

Additionally, there is a wireless GPS tracker to send instant notifications when the child crosses the ‘safe zone’, and a wireless emergency SOS button for the elderly to alert you of emergency situations. These completely integrated security systems come to your disposal, enabling a stress-free day at work.



he difference between a house and a home has been talked of time and again, and it ultimately comes down to the basic amenities of comfort, security, and connectedness. As urbanity takes form, basic amenities become harder to achieve. Work takes people away from home, which, empty or in occupancy of the child and his/her grandparents, solicits surveillance and monitoring. This is why home automation is occupying the buzz that it is today. A snap of a finger switches off all appliances locks and unlocks doors, and enables a two-way interaction from any part of the world.

Running a franchise of Milanity, one of the leading automation services providers, Navaradhi Technologies is the only one of its kind in the city that focuses on enabling digital living experiences. While it does bring to the fast paced living a convenience by integrating all devices into one single app, the crux is security. A notification is sent to all members of the family instantly when an unregist -ered user tries to open the door. A video door phone device enables homeowners to view visitors and interact with them from any part of the world. Finally, a button in the app allows you to unlock the door for the visitor with a touch.

And not just security, in a day and age where controlling the events in life is important, equally satisfying is the ability to control your ambience. A personalized automation system enables you to set the tone of your day. Clicking on predefined scenes like ‘Morning’ means a bright lighting and serene music, ‘Relax’ brings down the curtains and dims the lights to create a calm atmosphere. Thanks to Amazon’s Alexa and Google Home, these functions can also be voice controlled.

What is the cost for securing household? How deep do you have to dig into your pocket to create personalised ambiences, you ask? “The complete solution- from installation of devices to their integration into the mobile app costs no more than Rs.3 lakh”, says the Digital Living Architect, S.N.Chaitanya, with a promising and assuring smile.

Timings- 9.30am to 6.30pm Contact- 92466 34589 red | september 2019 | 54

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Grijan Co-operative Corporation

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an a simple organization with limited resources reach its native yield to the corporate shelf? “Why not?” asks Dr.T.Babu Rao Naidu, ViceChairman and MD of Grijan Co-operative Corporation and explains,“With right efforts like maintaining a uniform quality from plant to the end product, and with an eye-catching packaging and presentation, we can reach the organic produce emanating from the remote tribal hills to the most sophisticated malls in the world.” Known for his undying passion for his projects, Naidu has already substantiated his statement in the past. Standing as testimony to his devotion & determination, a number of chic GCC outlets are already doing a splendid job. If you have driven by the Beach Road, Pedda Waltair, you must

have noticed Hut Arabica. The café, with tempting colours of the cocoa beans, is hard to miss! It is GCC’s homage to the ethnic coffee from Araku that have aroma -tized AP for centuries. While the Araku coffee is famously served in many parts of Vizag, this is a firstof-its-kind café in the corporate style, the reasons for which are a w e - i n s p i r i n g . A Wa l l M a r t supported NGO, Tanager, is helping GCC in building the outlet in a corporate style. This will give the tribal group an exposure, and enable them to learn how to manage, maintain, & look over the functioning of a business model.

serves many variants of coffee, cold-hot, greenblack, instant-filter. Grown 1100-1500 ft. above sea level, on the hills, the aroma of the coffee makes you one with nature, while the coffee itself is a connoisseur’s delight. The beauty of Arabica is in its commitment to the traditional beverage, and in perfecting it. Before its inauguration, important persons from the city were invited to try it and give their thoughts. Ethiopian students (since Ethiopia is the birthplace of cocoa), too, were invited to closely observe the avours and suggest corrective measures.

It is a Plant-to-Product model wherein everything from growing the plants to blending their beans in your cup of coffee is done by a standalone organization. The cheerful team of 6 at Arabica

Timings: 7:00AM to 2:00 PM and 3:00PM to 10:00 PM Contact:9440319942 Contact person: Laxman Dora, Sales incharge red | september 2019 | 56

Dr.T.Babu Rao Naidu

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C.V.Anirudh, Divya Abhilash, Rohit Kancharla & Kankatala Anirudh


By Srishti Neotia & Jagruti Jaiswal


or the past 80 years, the

Vizagapatnam Chamber of

Commerce & Industry (VCCI) has

been rendering transformative services to the city. Observing the emergence of youth population in the business culture and their need for assistance inspired VCCI to

float its Youth Wing this year. The initiative, taken by Kankatala Mallik and Poonam Shah Srinath, is a forum that invites entrepreneurs between the ages of 25 and 40 to come together and benefit from business-related learnings. The forum is to create a clique that will come together under the mentorship of VCCI and gain exposure through a set of activities, including industrial tours, talks, and overall guidance. Launched by the legendary GMR in the Annual General meet of VCCI, the Youth Wing chapter now has strength of 48 inspiring members dedicated to being the change. red caught up with the core committee of the Youth Wing, a dynamic intersection of C.V.Anirudh Rao (President), Divya Abhilash (Vice-President), Rohit Kancharla (Secretary) and Anirudh Kankatala (Treasurer) to talk about the plans and aspirations of the committee.

Shoot by Dhana Vijay

Overview We aim to promote activities for the young & budding tradesmen. They include events related to start up, social and business networking. Being VCCI members, they get the opportunity to connect to all the affiliated organisations, in different cities & countries. This gives them the right exposure. How is the parent body different from the Youth Wing? Members of the parent body are well established. But as young and new entrants, our requirements and goals are different. While they engage in the processes of policy making, our meetings are development oriented. We listen to talks of established CEO’s, hold conversations on topics like the GST implementation or the start up culture and participate in other activities. In fact, the story behind their success is what keeps us inspired. Most of the members in the Youth Wing are inheritors of the family business. So the challenge for us is to develop the business and take it to the next level, under the contemporary circumstances. In the meetings, the members share their journeys and doubts. This way, we get to learn from each other. And not just each other, we facilitate our members with talks from those established in their fields. For example, very recently we had an

inspiring guest lecture by Mr.Ashok Hirawat, who spoke about his road to becoming a key name in the market of uniforms. At present, we are planning industrial visits to Brandix and Hirawats Textile factories to witness the groundwork. Motivation and aspiration VCCI has been the platform for the older generation for any governmentrelated issues, problems or hurdles. But for youngsters there was no such platform to share and learn the market values or policies. The parent body’s guidance and the fellow entrepreneurs support are the main motto. We feel motivated by their stories and journey and want to forward the same to the newcomers. We feel that this will encourage many entrepreneurs to come out of their shell and speak about their issues in the process of developing their trade. Your take on the recession? This is a time for studying the market than entering it. The speculation of recession among the people has created a market sentiment of fear. This has not spared even the wellestablished businesses. But it has a trickle-down effect. The more people fear there is going to be recession, the lesser they are going to spend. And if spending decreases, it may actually lead to recession. But our economy is one of the very few

red | september 2019 | 58

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economies that strengthen themselves with gold and foreign exchange reserves. So if a recession does happen, our county’s economy is strong enough to bounce back from it in a year’s time. In the Great Recession of 2008, it did not hit as hard in India as it did in many of the other countries. A major credit for that goes to our banking systems. Social media and digital presence The wave of technology has taken India by storm. A growth in the population of the middle class and an affordability of mobile phones and the internet have made online shopping an everyday facility. Even though it has only started to firm its grounds in India in recent times, it has already become a challenge for traditional businesses running for decades. Again, it offers consumers the facility of price comparison. Back in the day, the only price comparison we had was visiting two-three stores before making the purchase. But now we can get the best prices by the click of a finger. With such an immense reach and such a huge market, the online facility has become a transformative wave, and the right course of action for the traditional businesses is to catch it as early as possible. Majority of businesses are still functioning in a brick-and-mortar setup. So there is a huge scope for growth. How fast are trades going online? There is a change. Each day there is a new company enrolling online. It is being known that marketing online is much cheaper, and its returns much higher. Having a digital presence is not just giving businesses mileage, but also making it more convenient for everyone. This is especially true in the case of international clients. There is quick reach, conversation, and financial transaction- all done online without any hassles of being physically present.


Business: To take policy related issues, to encourage a start-up eco system and to promote the conduct of family businesses professionally.

A) Start-ups- Events with start-ups, they can pitch in or one can partner with them so that it is a benefit to them. B) Policies- VCCI has a say in the government policies, we can actually voice our problems through it as it will hold more weightage and would definitely be looked upon. C) Family business- As most of the members are from a family business background, we are trying to contact ISB for a crash course in the family business.

A) CEO walks/ Shadowing a CEO- A walk or coffee with CEO kind of meetings will be held so that every young entrepreneur feels more dedicated and gets to learn from their stories. B) Speaker sessions- Guest lectures by renowned CEOs C) Industrial visits- Visits to the established factories or companies to understand the market grounds and condition. D) Leadership programme – The Youth Wing will provide the entrepreneurs the base and programme to access knowledge and implement the same.

2. Networking: Create a national and international desk to liaison with other trade bodies & provide industry networking opportunities. A) National and international desksInternational visits like 2020 Dubai Expo is in the line to connect with their chamber and bring out many opportunities and exposure to the entrepreneurs in the business related topics. B) Social and business networkingEvents related to trade networking whether in or out the city.

Associated Organisations of VCCI •

Indian Chamber of Commerce (ICC)

Federation of Indian Chamber of Commerce & Industry (FICCI)

Federation of Andhra Pradesh Chamber of Commerce & Industry (FAPCCI)

Federation of Telangana Chamber of Commerce & Industry (FTCCI)

Andhra Pradesh Chamber of Commerce

Confederation of Indian Industry (CII)

C) Experiences of general body meeting- Journey of every individual will be the core idea of general body meetings. 3.

Learning: In-depth onsite learning with top management educators/ professionals across various industries from different locations. Also to provide a base where knowledge can be easily accessed by young entrepreneurs.

PHD Chamber of Commerce

Gujarat Chamber of Commerce

Indian Chamber of Commerce in South Korea

• •

ASSOCHAM Confederation of Real Estate Developers’ Association of India (CREDAI)

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Economic Development Board, AP government and the member of Managing Committee, FTCCI he is in full know of the youth aspirations and needs. Trustee, CAR Trust – Sector Partner of the AP Govt, Angel Investor with a portfolio of 15 startups, & entrepreneur with interests in Renewable Energy, Logistics & Real Estate, he is initiating a programme in which the members will mentor women entrepreneurs in association with Girls in Tech Foundation.


“We can only put in our best efforts, keeping in mind the circumstances,” says C.V.Anirudh Rao, the young ISB graduate, in a long distance interview from the US. He certainly takes you by surprise, spelling out his guiding Mantra from Bhagavad Gita- "You are only entitled to the action, never to its fruits.” Many things, which are beyond human control, have to fall in place to make an effort successful, he feels. But he is all zeal and zest talking of his role and the road map for the first ever city-specific body.

The Wing’s goals are creating Entrepreneurial Ecosystem & Investment Network, and Building collaborations & Tie-ups. “Members


angel investments. We facilitate an men and leading universities, organizations, think-tanks and professional bodies,” says Rao.

entrepreneur with her eyes fixed on

Success stories training for freshers. Her success 1. We took up the issue of plan mantra ischarges simple as andearlier straight forward. approval there was no Realisingindustry the value of teaminwork, she separate category AP. We

the well-set goals, and I sincerely

could down to of the cost. stepsbring asideit letting her1/3rd employees

urge more and more women to shed

profusely 2.enjoy limelight, Till now and hotels have toand undergo fire verification every year. their We are asking gratefully acknowledges support. for a once-in-five year authentication. The file is moving. Insisting that learning is a never-

“Being a woman is no impediment but an asset to a determined

inhibitions and be an important cog of the society,” says Divya Abhilash, Vice- President , VCCI-Youth Wing. She walks the talk, playing a pivotal role as the Director of Abhilash Synergetic Constructions & Exports Pvt Ltd. Trained under her father-inlaw and a visionary, Mr.P.Anand Kumar, Divya learnt the ropes that keep together the family and the business it efficiently runs.


get trained in start-up nuances and interface between the local trades-

Having served as the Representative,


Divya has displayed her leadership

3.ending process, We brought the time shedown says that forums period of ITare assessments frompurpose, 2 years to like VCCI perfect for the one year,enable workingyoung with national trade as they entrepreneurs bodies. to enhance their skills through various 4. We conducted study tours to trade related activities. They provide Dubai and hope to take up some more to themdestinations. with an opportunity to interact other closely with one another & get guided 5. Many schools had the issue of byand successful as they PF ESI. Weentrepreneurs got it sorted out. andfor hotels 6.follow the Weveterans’ moot taxlife sops professional trajectory.

qualities right from her college days when she used to organise training programmes for overseas students at local NGOs. She even gave corporate

red | september 2019 | 60

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Exhorting young entrepreneurs

primarily into Stevedoring,

to repose trust in their own

Customs Broking, Cargo

strength, Rohit Kancharla,

Handling of both bulk and

Secretary, VCCI- Youth Wing,

containerized cargo, besides

says that they should give their

Warehousing and Steamer

100% to any business they take

Agency. Rohit joined the family

up. Only those who constantly

business in 2012, after working

raise the bar for themselves and

for TKM Global, Kolkata and

take risks can reach the coveted

BOXCO, Ahmedabad.

goals, he stresses.

He obtained his MBA degree in The young and dynamic Rohit

Logistics and Supply Chain

is perfect for the responsibilities

Management. He has perfectly

the VCCI bestows on him as he

established his credentials as a

is the chip off the illustrious and

good leader in more than one

old Kancharla block. Represen-

field and is a proactive member

ting the fourth generation of the

of Executive Committee,

highly successful business

Visakhapatnam Customs

family of the region, he is now

Brokers Association.


the CEO of K Ramabrahmam & Sons Pvt. Ltd. Being a very significant part of the shipping industry since 1925, the firm is

Kankatala Anirudh, Treasurer, VCCI -

“I have always wanted to make a

Youth Wing, has only one advice for

difference to the family business.

new entrants. “Fear of slips should

I put it on the world map, taking it

not stop you from taking brave steps

online. With orders pouring in from

as every calculated move gives you

30 countries and 20 states of India,

either success or a lesson. Be

we are witnessing 80% year-on-year

passionate about what you do. Then

growth. Besides enhancing our

you would never look at the task as

visibility, it helped us in holding

drudgery.” Holding the purse strings

exhibitions in other cities and

is nothing new for this young man

identifying the potential cities for

who was born with an entrepreneurial

expansion. We established the

spoon in his mouth. He, quite

Hyderabad outlet based on this

naturally and obviously fits the bill.

data,” says Anirudh. Known for his out of the box concepts, he also

After earning a Bachelor’s degree in

handles the campaigns of Kankatala.

Finance from Pennsylvania State

His Queen of Andhra campaign that

University and working with PwC in

paid rich tributes to the rulers of

the Forensics Finance Consultant, he

yesteryears, marked the Kankatala

returned home in 2015 to add more vibrant shades to the already bright and colourful trade fabric his father


brand’s 75th anniversary.

Mallik has woven and spread.

red | september 2019 | 61

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By Jagruti Jaiswal


ne of the key Indian players in the Industrial

Engineering products sector, Maruthi

Engineering (ME) - (formerly known as

Maruthi Marketing ) is run with pep and zip in its Vizag and Hyderabad forks under director Prabhakar B. Touching its silver jubilee this year, the firm has added, in the years, products on products, to create an empire. Today it deals with industries ranging from steel, power and mining to defence and

aerospace. One of the leading organisations at its size and segment based in Vizag, Maruthi is abenefactor to the major customers in the field of engineering and manufacturing as well as defence and aero space in Tenangana, Andhra Pradesh and Odisha. For a technically inclined person like Prabhakar, it had come as a surprise when a moving out of partners handed him the helm of the business organisation and put him into managerial shoes. Yet, a successive portfolio of roles from a technical to an office, commercial, and finally an HR cum Business Manager gave him a comprehensive growth as a captain, says he. Another valuable addition to the firm is his son, Rohit Prabhakar, who joined it as one of the directors two years ago after his return from the US. He oversees the operations in Hyderabad. A duo of fresh ideas and globalised trade values, they furnish red with some valuable information, their plans, motivations and hurdles.

Product spectrum We represent certain brands and are their regional channel partners for the territory of AP, Telangana & Odisha. We buy industrial engineering products from the mother brands, and sell them to industrial giants, we render aftersales services too. Our product line: Welding line: Special grade welding equipment and low heat input welding electrodes, etc. (We represent ADOR FONECH). Pumps & Valves: Special grade slurry pumps & slurry valves, pertaining to iron ore slurry, bauxite slurry, etc. (We represent MNCWeir Minerals). Metal cutting tools: We represent a Swedish firm Sandvik & supply tools to engineering & manufact uring segments, defence and aerospace industries. Switch gear & Electrical motors: The channel partnership with Siemens helps us provide the best quality products. We also represent the leader in thermal spray industry Oerlikon Metco). Winds of change Back in the day, when I started, investment was a crucial prerequisite. So business remained

a wealthy people’s domain. Though I was not from a prosperous background, my guru saw in me an advantage over the traditional tradesmen, because of my engineering degree. By and by, I learnt to mould myself into the managerial role. Learning remains constant and I thoroughly find joy in the learning each day brings. Hurdles What is now Rs.40 crore, was a turnover of Rs.15-20 lakhs p.a. when we started. And what is now a strong team of 25, was then only 3 people strong. The initial years were tough. But I believe that when going gets tough, the tough get going. We gradually expanded, both horizontally and vertically, over a period of time. Team We have a dedicated team which has been built over the years with belief, respect and care. If covering their health insurances is something I do, then taking care of my emotional health is done by them. Pre-requisites for tradesmen A good understanding of the market and people helps one in building an organisation of reliable and passionate people.

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India & abroad I have been to over 16 countries and met my counterparts overseas. It is more difficult to sell in India because here only a limited number of clients are willing to pay the price for the quality. After penetrating into such a market, I think if you can do business here, you can do it anywhere in the world. Vizag as an industrial hub There is a pressing need for change. Talking of Hyderabad, the IT industry established its grounds there way before it could find its train to Vizag. Vizag is not centrally located and has a lesser advantage of geographical connectivity. That, I feel, is one of the

major reasons why the industry is not picking up here at the pace that was expected. But I hope that change will start somewhere. If not at the central, then at the state level; and if not that, then at a personal level, but wherever it may start, it is sure to take off. Future plans We are always adding more product lines to the business. Right now, we are in discussion with a few MNCs for the same, and it should materialise in a quarter year’s time. Apart from that, we also plan to open branches in Bhubaneswar and Bengaluru, seeing the wonderful reception for the recently commenced branch in Hyderabad.

Personal note I believe ‘the family is the first essential cell of society’ and I am blessed to have my own little haven. My wife Eshwari has been my strength and support. Coming from an Army family, she brought up Rohit and Pooja (soon to be a medical doctor), inculcating the right values in them. She is a perfect example of womanhood. She won many awards & accolades as an erudite educationist. She heads Delhi Public School and runs her extended family with great elan and dedication. Recently, we have had a delightful addition to our family- our daughter-in-law Sahaja, who efficiently manages her career and home.




nlike his ilk that seeks greener pastures in the land of opportunities (US), Rohit returned home to join his father’s business

notwithstanding many lucrative prospects. Ask him

why and the soft spoken and unassuming young man has an apparently simple but a solid reason. He also talks of his own role and contribution to the business. The entry I obtained a Masters degree from the University of New Haven. I loved the country. but being some one who had always stayed away from home for studies, I wanted to come back where my roots began. After undergoing a thorough training, I was made manager of the Hyderabad branch. Bridging the gap When two individuals come together, there are bound to be differences of opinion. We have our ways of working it through. We both come halfway in understanding each other.

I myself do not put forth ideas until I’m totally confident about them. So when I suggest a prospect, he knows they are well researched and analysed. We have added a few more projects to our portfolio since I have joined.

be in the race. It is always a challenge to achieve the lead and definitely to maintain the position.

Plans for the future We have short and long term plans. But no matter how much these plans are altered, we must ensure that our focus remains undeterred.

What are your ideals as you scale up the operations? The motto of our organization: You are successful when you help others become successful. We, as an organization, always wanted the entire team to grow together. We are more of a family. When operations scale up we always take on the challenge as a team which is our greatest strength.

New product & customers Development is one major field for us today. With the changing situations, we have to keep up the pace to

What makes ME special? Our customers and their belief and trust in our organization.

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Statement piece



Tanishq has always been known for its design excellence and

quality, successfully embodying the values of Titan and Tata,”

says Rana Uppalapati, the franchisee. It is currently the largest

branded jeweller in the country with its ability to cater to customers

Bold and striking, this diamond choker is sure to make heads turn. Intricately crafted with 12.63 carats of VVS-EF diamonds, the central floral pendant is designed around a changeable emerald and ruby. With a sparkle so intense, this statement piece is all you need to leave a trail of shimmer. Weight: 107.40 gm | Price: Rs.24,00,000

across all strata. Over the years, Tanishq has successfully become a

wedding jeweller with an innovative spread of 22 karat and 18 karat jewellery. The market may be replete with unique designs but this brand represents the soul of Indian women. With its Golden Harvest savings scheme, Tanishq makes jewellery buying easier than ever

Step into classic elegance Re-crafting the traditional gold Step Haaram, this elegant Polki and Ruby step-haaram is a modern representation of a classic design of the past. Rows of matte gold balls and polki flowers originate from tear-drop shaped mogapoos beautifully adorned with uncut diamond and emeralds.

Weight: 82 gm Price: Rs.4,90,000

The pearl in the dome Diamond danglers can spruce up any attire. This timeless pair that forms a graceful dome around a single pearl gives an overall stunning look. Crafted with VVS-EF diamonds weighing 4.33 carats, the central stone of the jhumkas is changeable and comes with extra colours. Weight: 37.84 gm | Price: Rs.8,50,000


red | september 2019 | 66

Crafted for the modern Indian bride, this regal choker celebrates tradition in peacock-style embossing. Adorned with precious stones and embellished with a row of pearl hanging, it exudes unmatched grandeur and aura. The piece is a favourite from Tanishq’s Wedding Collection called Rivaah. Weight: 132 gm | Price: Rs 6,40,000

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Chef s Corner

By Jagruti Jaiswal

Gongura Arancini The name Arancini translates to ‘little orange’. While the Italian dish is cooked with risotto rice, the chef gives it a local touch by using sona masuri. The rice is boiled with gongura, to give it a subtle avour of the south. It is served with gongura mayo & crispy noodles.

Execuve Chef, Krishna Kishore


arlier this year in May, Novotel’s

rendition of spectacular view and

pulsating music, the Vue Bar,

announced it was being renovated, leaving in anticipation the city of Vizag, that would come here to rediscover its verve and

Prawn Ulli Punukulu

pulse in the feisty cocktails and the lively

If places were to be known by names of food, our part would be known for its punukulu. Such a classic dish deserves only but a classic fusion. The chef infuses the punukulu balls with prawns. The tail is left for added aesthetics, while a batter of rice and urad dal makes the rest a crunchy feast.

ambience. Fast forward to now, when Vue is all set for launch, this time not as a bar, but as a restobar. The menu is infused with short-eats to go with the fusion cocktails. The sitting area bifurcates into Alfresco dining- for a breezy view, and Indoors- for the music and bar. And the dance floor is to be replaced with a stage for a line-up of

Peachy Vessel The widely popular South American cocktail of Mint Julep is revised with a punch of peach. Its name denotes the naval vessels on seas. The glass is well frosted with crushed ice and garnished with a mint sprig to complete the refreshing drink.

artistes who will enthral the guests . “In our Executive Chef, Krishna Kishore’s kitchen, classic drinks & global cuisines will be localised with an Indian touch. You will always be in for a pleasant surprise,” says Restaurant Manager Akshay Lokrey. The walls will display local sights with frames of historical places of Vizag. And a pillar resembling St. Aloysius School will

Tandoori Stuffed-Chicken Lollipop This is not your regular next-door chicken lollipop. After stuffing the chicken, instead of deep-frying, it is cooked in tandoor, producing smacks of lips across the table.

commemorate the oldest school of AP for being the shaping ‘pillar’ of the city. Back of the bar, a large propeller will rotate in slow motion as long as the bar is open, and a navigation standee will give you directions to all the delightful places nearby. But enough about the ambience, let’s talk food!

red | september 2019 | 68

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ow a father approaches life serves as an example for his daughter to build her life. So it is only natural, if Manchukonda Applaraju Sri Ranga set up MVS Silver Park, his daughter Sri

Vyshnavi added a new feather -MVS Varna to its glittering cap. This


dedicated nook boasts of a hand-picked collection of 92.5 silver jewellery. “With gold price skyrocketing, not all can realise their trinket dreams. That is why I came up with this brand that offers pieces that look


as precious and grand as their replicas in gold and are within the reach of


bangles, pendants, chains in oxidized silver and gold coated silver,

By Jagruti Jaiswal

everyone. We have a wide range that includes finger rings, earrings, besides gift items,� says Vyshnavi. Its statement pieces are sourced from Rajkot, Jaipur, and Bangalore. They are offering a promotional discount, as we speak, of up to 20% on the jewellery and other silver articles. Here


are a few picks from the acclaimed collection.

SYMMETRY AND SILHOUETTE This unyielding silver piece is coated with gold. The straight and plumb design is fused with graceful and feminine CZ stones, giving it an offbeat effect. An antique finish gives the sophisticated design of this choker and its jhumkas an almost rustic semblance. So why let problems cling to you when you can have this gorgeous choker do that instead?

Weight- 53 gm; Price- Rs.9280

Choker: Weight- 63.5 gm; Price- Rs.12,100 Jhumkas: Weight- 40.3 gm; Price- Rs.5,390

PEARLS AND GLITTERS Studded with pearls and lustrous CZ stones, this silver choker is a deal breaker. A pair of half-moon earrings accompanies this stunning neckpiece.

SPOILED FOR POISE This antique haaram is for all the ladies out there who like to look minimalistic and effortless. The earthy tone of green complements the look, and gives it an organic character.

Weight- 87 gm; Price- Rs.9,860

Weight-123.2 gm; Price- Rs.21,000 red | september 2019 | 70

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Aftab Alam, S.Rama Rao and Krishna

on plate

By Srishti Neotia

Tandoori VanjaraM fish


ust drop in and get the real feel yourself! Hotel

Meghalaya is the place that has lured innumerable

Sure to tingle the non-vegetarian taste buds is this inimitable dish. The finest Vanjaram fish is first soaked in lemon and salt and then marinated with curd and spices for three hours. Final step is to cook it in tandoor to be served smoking hot.

epicureans with its eyes and mouth watering

delights. Besides serving the authentic flavours, the hotel is now experimenting, adding new delicacies like Ice Cream Dosas. Sizzlers are going to be the new add-ons to its menu. “Ice cream dosa is already a great hit with children,” says S.Rama Rao, AGM. If you have started drooling over the new fare, you are sure to book an

appointment for their upcoming Thali and Dosa festivals. Thali with ambrosial flavor of the South Indian style will cover the lunch hour and different varieties of Dosas will treat you in the evening. The layered-dosa is going to be an irresistible attraction, adds Rao. Executive Chef Aftab Alam has been satiating the Meghalaya guests with his culinary skills. Here, are a few fresh treats from him.

Cutmirch biryani

Chicken steak sizzler

The hot selling innovative dish does make you repeat the order. The vegetable biryani is prepared in dum style along with mirchis stuffed with panner. This signature dish of Meghalaya is sure to impress people who crave for that extra dash of spices.

The sizzler of boneless grilled chicken served along with rice and sautéed vegetables is the new lure at Meghalaya. The avours in this hot plate with different sizzler sauces poured on top are worth savoring.

Crispy corn It is a perfect appetizer to start your meal with. The American corn is boiled, tossed in maida and fried in oil. This is further sautéed in butter and herbs & served in a bed of fresh vegetables. A few drops of lemon juice gives it that tangy taste. red | september 2019 | 72

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known as "chiropractic adjustment".

functionality, reduces nerve irritability. It is also

thrust, applied to abnormal vertebra improves

repetitive stress. High-velocity short-lever arm

mobility of joints restricted by tissue injury or

and other alternative treatments. This restores

Chiropractor uses hands-on spinal manipulation

of the nervous and musculo-skeletal system.

Chiropractic treatment is panacea for disorders

healthcare that is gaining popularity by day.

amiable Ramesh gives a few glimpses of this new

patients in his clinic speaks for his acumen. The

for his yeoman service. The swelling number of

Award from Shankaracharya University, Bhilai,

treatment. Ramesh recently bagged Acche Logg

service after getting duly trained in chiropractic

up a lucrative career, he took up the path of

he worked for the Steel Plant for a decade. Giving

earning a B.Tech degree from JNTU, Hyderabad,

several patients for the past 6 years. After

Chiropractor, who has been successfully treating

and no medication,” says Mr.A.Ramesh Naidu,

the body to heal itself. Period. No surgery

structure, particularly the spine, enables

Proper alignment of musculoskeletal

By V. Sarada






Pioneer My uncle Mr.Y.A Naidu (former National boxer) picked up the techniques from his Libyan coach, who was a chiropractor. I was trained by him at his Bhilai Centre and at his behest. I open -ed a branch here to introduce this new healthcare to the city. Investing my limited resources, I launched Sanjeevini Wellness Centre in 2015 in a tiny room where I could take only one patient at a time. Yet, within a span of six months, I could successfully treat thousands and get the message across that this treatment is effective. I rendered free service for three years, taking 40 to 50 patients

Ailments and treatment Migraine/Headache, Cervical spondylosis, Whiplash, Frozen shoulder, Tennis elbow, Carpel tunnel syndrome, Back pain, Slip disc, L4-L5 disc problems, Foot drop, Knee pains, Plantar fasciitis, Sciatica, Sports Injury, Paralysis. A lot of factors like patient’s age and fitness level determine the length of the treatment. Myth: Adults with bad backs or those injured on the job seek this treatment. Truth: Everyone stands to benefit from it.

Future The future is absolutely bright for chiropractors as it is being recognised for its efficacy. We

Success mantra My ability to smile through a hard day, lend a patient ear to people and instil hope in them. I organise health camps to reach this unique healthcare to larger audience.

34 year-old Geeta Prasad, a Document writer had a bad slip disc and was advised surgery as the last resort. I adjusted his spine and till date he has no complaints or pain.

sensation in his limbs. Doctors gave up on him, saying that he would be bed-ridden for the rest of his life. I took up this case. Today he is happily leading a healthy life, working in the Fishing harbour.


Contact: Sanjeevini Wellness Centre, Beside Sai Temple, Sivaji Park Road,

Celebrities beneficiaries I have treated an impressive array of celebrities including many political and industry leaders and IAS officers. Notable among them were Former PM Atal Bihari Vajpayee and Former CM, Chattisgarh, Dr.Raman Singh.

Unforgettable cases M.Naresh, a 21-yr-old, suffered head injury and came out of comatose after 45 days and Rs.12 lakh treatment, but he lost

Crew I have one female and two male massage therapists. It is sheer hard work. They need to be on their feet for long hours, and use their hands, arms and legs to exert force to perform repetitive motions. Hence, stamina, dexterity, steady hands and the ability to coordinate activities are prerequisites. Building a good rapport with the patients is the crux as they need to know the medical history & symptoms of the patients. •

per day. Till date, I have treated nearly 15,000 patients. They come to me only through word of mouth. Now I treat 70 to 80 patients a day.


Ramesh Naidu

Support I appeal to AYUSH to recognise this as an alternative medicine and reach it to wider circles through the Ayurveda wards. I plan to open as many centres as possible and make this healthcare an affordable proposition for every strata.

offer safe and assured relief to people suffering due to faulty diet and modern lifestyle. There are very few centres that offer this treatment in India. I can count on my fingers. That is because we lack the required awareness. Those few centres, operating in Bhilai, Mumbai, Bengaluru and Delhi, are prohibitively expensive.

One Stop Family Store

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TAURUS May 21-Jun 20

GEMINI The family is at the forefront of the

Apr 20-May 20

agenda. The tensions between you

ARIES New career opportunities might

returns for all the hard work.

VIRGO Aug 23 – Sep 22

Jun 21 – Jul 22


Social capabilities will take all your attention and time. Meeting new people and building a rapport with them will be on the top of your priority list. This, in turn, will play a major role in enhancing your success in all your endeavours. There could be a halt in your relationship with your loved ones, but do not fret as by the end of the day it is your family and friends who stand by you. Finances will be no problem because of the wise decisions you have taken in the past. Employees are likely to earn a good recognition and financial sops.



Family and emotional strength will be your focus. Your professional prospects will have to be based on the emotional factors. Your strength and initiative come in handy in realising your dreams. Investments made in the past will bring in major profits, leaving you sorted. Singles will be able to attract potential partners. Good health will be your blessing. Travel on work-related issues will offer you loads of opportunities.

of the day, will only receive a quarter

You will work tirelessly. But at the end

with them in one of those gatherings.

shell and make new friends & interact

‘yes’. It is the time to come out of your

there is a high chance of the answer

for singles to express their feelings as

also come closer. It is the best time

step. In fact, you and your spouse will

resolved as soon as you take the first

and family members are likely to get

knock at your door. A financial crunch may drain your savings. The support from family will give you strength to hold onto your decisions. A leisure solo trip will be the ray of hope and will clear your mind and keep you in peace. Love affairs will be complex and might cause strife in your relationship with your partner or spouse. But harmony and love will be restored by your constant efforts. Keep emotionally fit by staying away from unnecessary stress.






Mar 21- Apr 19

Your focus should be on career and ambitions. To achieve the goals, you need to be open to the changing environment. Your social life will be more pronounced. Singles may enter into romantic and committed love relationships. Your family might experience loads of difficulties, but this will not bring you down. On the other hand, it will enable you to accomplish peace and harmony at home. Your health will be excellent; thanks to the balanced diet and exercise you follow. Your travel yields some desirable results.


There are achievements at work. But, don’t just sit back and relax. It is important not to lose your sense of direction. If in business, be cautious before signing a deal. You may face a few problems but keep your cool and take things as they come. Finances will be short, however help from friends, social contacts and family members will keep you going. Singles do not enter into any relationship as you might end up losing a lot. Married, do not over-react, try to be yourself even in the difficult situations.

LEO Jul 23 – Aug 22



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`50/SEPTEMBER - OCTOBER 2019 - VOL. 08 | ISSUE 10




and MEND




comes to building a house Pinkmondo does the job


Neelam Ashley



those fantastic attires for





PLANT NEW CONCEPT Global Tree that helps you in immigration





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ranscending the barriers of every kind, people hailed the dedication of ISRO scientists as zealously as they watched the unsuccessful landing of Chandrayaan-2's Vikram on the Moon the night before. Prime Minister Narendra Modi led the entire nation that stood in solidarity with the scientists and urged them not to lose heart. Notwithstanding the hitch, the mission proved that our scientists are second to none. I salute to all those men and


Trade gives a sneak peek into Pinkmondo as Rishan, the owner, traces its genesis and progress. Fixing ubiquitous windows is no mean task and cannot be taken for granted, we learn.

We are on our own star mission and have roped in Regina. Calling it a ‘mission’ is not appropriate as the unassuming actress has taken our calls without any ado and delay. Her reections and remarks in Haute set a vibrant tone to this edition.

While our scientists were busy expanding the celestial horizons, Chief Minister KCR pushed the limits of his Cabinet by inducting six ministers, including his son K.T.R and nephew T.Harish Rao. It is heartening to find two women in it. Hope the state will be benefitted by the new power team. I congratulate Dr.Tamilisai Soundararajan, the new Governor of Telangana.

Chandra Mouli Tippala, Publisher

Glad to note that there was a tremendous response to ecofriendly idols and devotees bade a peaceful goodbye to the Lord Ganesha. On this note I conclude. We will be out with our next festive edition very soon.

The power couple, Dr.Advaith Sai Alampur and Dr.Sindhura occupy the GenX column dedicated to the young people with big success stories. They are doctors by profession and welfare activists by passion. You will be surprised to find that they nurse dreams beyond these two spheres too.

Srikar and Shubhakar Alapati grab our Focused attention as they describe their firm Global Tree, the leading immigration and education consultants. The sibling bond at the helm is the secret of its success.



women who contributed to this magnificent mission.


Accounts & Admin K Sailaja

Sr. Executives-Marketing M V Raju Murthy

Sr. Manager Sales & Marketing Arzoo Shameem N P S Siddharth

Asst. Manager Advertising Jagadeeswara Reddy K Niranjan P Arjun

Dy. Manager Circulation Faheem Siddiqui

Dy. General Manager Corporate Affairs Selvaraj Dominic

Printed, Published and Owned by Chandra Mouli Tippala. Printed at Kalajyothi Process Pvt. Ltd., 1-1-60/5, RTC X Roads Hyderabad - 500 020. Published at Red Publications D. No. 14-36-9, Vikas Nagar, Pedagantyada, Gajuwaka, Dist. Visakhapatnam, AP. Editor: Tippala Divya Reddy.

Design Strategy

Publication Consultant K Raghuram Raju

Image Processing P Venkatesh

Visualizer K Shankar

Sr. Photographers Dhana Vijay Dinakar Pamu

Feature Writers Pratika Yashaswi Jagruti Jaiswal Srishti Neotia

Editor-in-Chief V Sarada

Executive Director T V Vijaya Kumari

Publisher Chandra Mouli Tippala



Gautam Jain

Jagdeep Pabba Mamta & Gopi Krishna

Shilpa Reddy

Vijay Lakshmi


Mirrors Luxury Salons has always been a favourite but here’s a reason to love it even more. It achieved the honour of becoming global technology company Dyson’s first Partner Salon in Hyderabad. Marking it, film actress Sanjjanaa Galrani and Fashion Designer Shilpa Reddy unveiled Dyson hair dryers at the swanky Mirrors salon at Road No.12, Banjara Hills. Several prominent page three celebrities graced the event, spicing it up with a dash of trendy glamour. Dyson experts were available at the salon to speak about the science behind the products.


Rama Rao & Vijaya Lakshmi


Sri Lakshmi & Renuka Devi

Venu Gopal & Parnika

Sunayana, Murali, Srilatha & Vamshi Krishna


Jay Basu

Divya Reddy

Nikitha Reddy

Kaushik Gopal


Challa Sirisha

Manepally Jewellers is always full of surprises, not just with respect to its designs and value-additions but in many funky ways. For example, the jewellery giant (that has been around since the 1890s) organised a surprise birthday party on the 4th for Mr.Gopi Krishna Manepally, Managing Director and descendent of the brand’s founder, the late Sri Manepally Raghavulu. It was a grand affair held in ITC Kakatiya, but what shone was the family’s tightly-knitted love for one another.

Ramya Jayam & Radhika Kaveri

Veeresh & Sonia

Gaurav Krishna & Vaibhav

red | september 2019 | 10

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Sreekesh & Srikar

Ram Kalluri




Boutique café, The Chocolate Room, launched its first ever co-working café and lounge opposite Hitex entrance, Madhapur. Actress Niddhi Agerwal (of ISmart Shankar fame), was joined by Film Producers Ram Talluri, Abhishek Nama and Film Director Naveen Medaram in inaugurating it. L.Chaitanya Kumar, Co-founder and CMD says, “The Chocolate Room’s latest outlet in Hyderabad marks the opening of the brand’s 310th one globally.” Spread across 3200 sq.ft, The Chocolate Room is an ideal destination for everyone with a sweet tooth.

TANISHQ OPENS YET ANOTHER OUTLET Tanishq, India’s favourite jewellery brand, recently launched its 300th store in Punjagutta. Bhaskar Bhat, MD, Titan Company Ltd., inaugurated it. As part of the store launch, customers received Free Gold Coins with every purchase and up to 20% off on diamond jewellery between 7th and 11th August. Bhaskar Bhat said,”This is our largest store in Telangana, reecting our commitment to offer the best designs and collections. As Hyderabad continues to be a strong market for jewellery lovers, we will continue to invest and expand our retail presence in the city.”


Malabar Gold & Diamonds, among the largest global jewellery retailers in India, signed Bollywood Icon Anil Kapoor to its starstudded list of brand ambassadors including Kareena Kapoor Khan, Tamannaah Bhatia and Miss World Manushi Chhillar (2017). Anil Kapoor will star in the soon-to-be released TV commercial series named Malabar Promises.“I only endorse brands that I believe in and can support, as it comes with a lot of responsibility," says Anil Kapoor on the occasion. "I am humbled that a brand like Malabar Gold & Diamonds has shown faith in me and chosen me as the face of their brand.”

NEERU'S 2019 WEDDING & FESTIVAL COLLECTION Ethnic retail giant Neeru's lndia launched their 2019 wedding collection at their Kukatpally Showroom. It display -ed its exclusive collection of silk saris from Kanjeevaram, Uppada, Pochampally, Gadwal, Coimbatore, Kota and Banaras. An exclusive pure Zari work enhanced the pieces of art. This exquisite collection will be available at all the stores. Whether you are looking for a dream wedding outfit, or a dazzling ethnic wear - Neeru's has got something for everyone who crosses its threshold.

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Likith Ishani

Sowmya Keerthi Reddy


Jeevitha & Rajshekar

Shiva Balaji & Rohith

SHOW ME THE PASTA There can never be too many pasta places in the city. Local foodies love their pasta and even better when it comes with a bar and a proper entertainment menu. The Pasta Rasta showed the way to gourmands across the city to Jubilee Hills on the grand opening of their restobar on 25th August. In less than a month it has attracted stellar reviews for its ambience and presentation, besides innumerable admirers.


Sushila Bakodia


IT’S STORY TIME The Deccan Story held a specially curated show as part of their 2nd anniversary celebration. It showcased India’s leading fashion designers, alongside fashion brand Kate Spade New York, ceramics manufacturers Villeroy and Boch and high-end suitcases and bags manufacturer TUMI. The vibrant celebrations kicked off with a special preview with wine and cheese. The Deccan Story is a shared store setting out to chronicle India's best designers and couturiers for Hyderabad's fashion connoisseurs.

Tanish Suryanath & Juhi Upen

Swati Rao

Samrat Reddy




red | september 2019 | 14

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Zara Shah

Mounika Anam Mirza



HEADSPA IS HERE HeadSpa, a renowned keratin spa from Sydney, partnered with the award-winning Hyderabad brand Tamanna Makeup Studio to come to the city. It will be its ďŹ rst outing in India, with the makeup artist Tamanna Rooz, who shares the brand’s ethos. It was inaugurated by former Mrs India and fashion designer Shilpa Reddy on the 10th of August at Westend Mall in Jubilee Hills. The event was followed by a press conference and a glamorous afternoon of recreation and indulgence.


Ananya Simlai Shailaja Reddy, Vinitha Surana & Santhi Kathriravan

Harini Srujana

VIVACIOUS VIVAH The popular Trendz Expo is back with a bang. Curated by the creatively inclined and fashion-conscious Santhi Kathiravan, the latest collection left people spellbound. Trendz Vivah Collection, the two-day show, was held at Taj Krishna on Road No 1 in Banjara Hills. The exhibition featured designer apparel, jewellery, accessories and footwear by designers of all ranks. The expo was inaugurated by Telangana and Andhra Pradesh Silk Brand Ambassador Sailaja Reddy and YFLO (Young FICCI Ladies Organisation) Chairperson, Executive Director, Surana Group of Companies, Vinita Surana.




red | september 2019 | 16

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Nirvitha & Ishritha Reddy

Niroop, Rupana, Abhivyakth & Hethvika Reddy



V V Ramana & Gowri

NA Architects has made waves (sometimes literally) in the architecture and interiors space, dramatically upgrading Hyderabad’s skyline to reect the modern technopolis it is today. Such is the contribution of the team that Architect Niroop Reddy’s housewarming drew. What better way for a renowned architect to display his skills and expertise than to throw a grand lunch at his new home in Jubilee Hills? It was an exciting affair and the hospitality of the family was incredible.

Kiran Kumar Reddy


Bhargavi DK Aruna

Ditya Reddy

Ramesh & Maya Patel Vandana

Naveen & Prathima Reddy

Dia & Sanjeey Reddy red | september 2019 | 18

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Maya Nelluri Sravanthi

Jyothi & Hitesh



AND THE AWARD GOES TO... Telangana Chamber of Events Industry, a non-profit trade body for Event Managers, Wedding Planners, Entertainers, Exhibitions, Sound /Light/Video, Production, Venues, Caterers and other facilitators organised the fifth edition of its agship event "TCEI Event Excellence Awards" at Hitex Exhibition center. Over 250 registered individuals and organisations applied, and 75 awards were given away. The Kohenur Award was handed out to Sabbas Joseph of Wizcraft International Events & Mamidi Harikishan received a Lifetime Achievement award for mimicry. Attendees rubbed shoulders with bureaucrats & the business elite.




AN ARTFUL EXPLORATION Artist Sravanthi Juluri, known for her strong colour work and bold use of shapes and materials in her work, curated a group art show called The Divine Duality at Siddeswari, a boutique Sravanthi’s work has been exhibited all across Europe including at the Art Box Project in Basel. The show featured five female artists at designer boutique Siddheshwari in Jubilee Hills, including Koeli Mukherjee, Maya Nelluri, Saraswati, Farzona Khanoon Patan, and Sachita Sharma. It was a good opportunity to see strong female representation in the art world. Sachita

Shivani Sen

Uma Mahanty

Jayesh Ranjan Lakshmi

Shrithi Mintu & Rajasree




red | september 2019 | 20

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Sachin & Divyansh



A fun-filled Fresher’s Day event was held at the JD Institute of Fashion Technology, Begumpet on the theme Aarambh (A New Beginning). The full-day event included Ramp Walk, Dumb Charades, Unity Test Game, Talent Round, Task or Punishment, and a Mr. and Miss Fresher competition for students. Tollywood actor Tanish Alladi graced the occasion as the special guest and was the judge for Mr. and Miss Fresher competition. The title winners were Hrithik and Fareesha Karim. The event was a grand success. Tejaswani Reddy




Harshitha Disha

FASHION’S FRESHEST P. Venkatesh, K Pradeep & N

Prem & Ruthvik Sagar


JD Institute of Fashion (Punjagutta) had a rollicking Fresher’s Party at Heart Cup Coffee, Kondapur. The theme of the party was Bollywood Retro. The attendees had a blast from the past with music from the 80s and 90s featuring in the mix. Attendees included Tollywood heroine Archana Shastry, Head of Foundation Department, NIFT, Shobha Uppae and Doraswamy of Brandix Apparel, who was also an event partner. Devi



red | september 2019 | 22

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perfect and

the chalet


hat if we told you that in Jubilee Hills, was a tranquil, green and aesthetically pleasing corner, the perfect place for you to work in? A place where, on evenings, you might catch a workshop or a yoga class, pick up some smart-looking indie labels or some artisanal ceramics while you sipped from a cuppa. Yes, there is a place like this and it’s on Road No.52 The Chalet, a gorgeous multidimensional cultural space encompassing a co-working area, a retail space, and an inviting outdoor set-up. The Chalet opened its doors to Hyderabad in July and since then it’s blossoming as a confluence for the city’s creative crowd. A ‘chalet’ is a wooden house, typically found in the Swiss Alps and the sprawling mansion evokes the same laid back lure of this faraway European destination. The brands you’ll find here will make you forget about malls, red’s favourites are the Archana Rao Label, Bare Necessities, Pickle Shickle, Maisha and Paper Heads. What we enjoyed most was The Chalet’s vibe. The location and the quietude give it an irreplaceable appeal. It is rare to find so peaceful and wholesome a space. One wishes it was a secret corner but it is slowly picking up. It’s hard for a place as beautiful as this to stay underground for long.

Address: The Chalet, 1056 A, Rd Number 52, Nandagiri Hills, Jubilee Hills, Hyderabad, Telangana 500033 Timings: 10:00am - 8:30pm | Contact: 099084 33001

red | september 2019 | 24

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Salt of the


always loved to provide diversity and quality in

cuisine in unique backdrops, African forests, Mughal Darbars, you name it. Their latest offering is an ode to South Indian cooking, called Uppu –


hri’s hospitality group has

The Kitchens of South India & Bar. The fine-dining restaurant offers an

remaining respectful towards their origins. This is reflected even in the names of the menu sections. The Menu spread starts with a section called Prarambham which translates to ‘beginning’ in English It serves starters and specials from all five States.

authentic menu of delicacies from

Meen Kozhambu of Tamil Nadu, Kai Korma of Karnataka, and Avial of Kerala. Ohri’s dedicates a Madhuram section to desserts. The menu also features desserts fused with western flavours. The bar serves both alcoholic and non-alcoholic cocktails. These go by names like Bombaat, Besh Besh, and Sundari. Through keen attention to detail (a strength of the Ohri’s brand),

the Southern States of Andhra

The menu then progresses into the

Uppu has managed to nail the feel of

Pradesh, Telangana, Karnataka,

Main Courses from the said States.

the South states in every way possible.

Tamil Nadu, and Kerala.

This section highlights some of the quintessential dishes from the South,

Ohri’s places a premium on the authenticity of flavours, all the while

for example, Natu Kodi Pulusu of Telangana, Ulava Charu of Andhra,

Mamsam sukka chops

Along with their grand presence in the heart of the city at Banjara Hills, they are also ready to celebrate festivals.

Uppus Royal veg thali

Mokka jonna garelu

Opening Hours : 12.00 to 4.00 pm and 5.00 pm to 1.30 am. Contact: +91 70329 02489, +91 91540 30039 Address: Fortune Enclave, Sri Ram Nagar Colony, Banjara Hills, Hyderabad, Telangana 500034

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n August 21st, Kalyan Jewellers opened in AS Rao Nagar, bringing to the neighbourhood a new and opulent shopping destination for jewellery enthusiasts.

invoice during exchange or resale and ensures free lifetime maintenance of ornaments at any Kalyan Jewellers’ showroom in the country. Kalyan has a total of 138 showrooms across India and West Asia, but the only endorsement you’ll need is from the eminent actor Mr.Nagarjuna Akkineni, who was there at the launch and has been associated with the giant for years.

Kalyan’s portfolio represents range and diversity with over one lakh contemporary and traditional designs. Patrons have an inexhaustible list of options. On offer are Muhurat, a bridal jewellery line curated from across India, exclusive sections featuring Kalyan’s popular house brands such as Tejasvi – a line of Polki jewellery, Mudhra – a selection of handcrafted antique jewellery, Nimah – a range of temple Jewellery, Glo – a scintillating collection of dancing diamonds, Ziah – of classic solitaire-like diamond jewellery, Anokhi – of uncut diamonds, Apoorva – of diamonds for special occasions, Antara – a line of diamonds for weddings, Hera – daily wear diamonds and Rang – precious stones jewellery. Kalyan Jewellers is one of the largest jewellery manufacturers and distributors in India, which has set industry benchmarks in quality, transparency, pricing and innovation for the past 26 years. All jewellery retailed at Kalyan Jewellers go through multiple purity tests, are BIS hallmarked, and also receive a 4-Level Assurance Certification. This certificate promises customers payment on the value of purity mentioned in the

Address: Building No. 30-266/3/31, Survey No. 278, Opp. Poulomi Hospital, A S Rao Nagar, Gokul Nagar, Timing: 10:30 AM to 9:30 PM (All days) Contact: 040-27123233, 040-27124233, 9640613533

Malkajgiri Village, Hyderabad - 500062

red | september 2019 | 26

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tapioca pearl chili. If you’ve got

How about cake? Now imagine

whole wheat, millet and almond

having it absolutely guilt-free.

flour base which is not only

That’s right, guilty pleasures

delicious, but also easy on your

without the guilt. At Cafe Orka

digestive system.

magine your favourite guilty pleasure: Is it having a

a sweet tooth, you can indulge

Pizza? Burger? Biryani?

in a cake or pastry made of a

in Jubilee Hills, you can eat

your cake and have it too.

All you fitness freaks can put yourselves on a pathway to

Orka in Swedish means energy

wellness, with made-to-order

and Cafe Orka is all about

meal plans delivered to your

good food and energy. Every

homes. All the meals are

single item in its menu (and

designed by an in-house

there are 200 of them) is made

nutritionist who understands

with healthy ingredients like

your fitness and health goals.

whole wheat, home-made dressings and farm-fresh produce. Keeping with a world wide push for clean eating, nothing you eat in Cafe Orka will have maida, preservatives

Choco Berry Heaven

red recommends you spend your weekend with the dimsum at Cafe Orka. If you’re a fan of continental, you can’t go wrong

Might orange

with a wellness deluxe pizza.

or processed sugars. Healthy food can be tasty too, with plant-based sweeteners like stevia and erythritol.

Burritto Platter Non Veg

If you want to spend some quality time with friends and family, hang out at Cafe Orka’s beautiful rustic space, enjoying a brown rice biryani or a

Timings: 7:00am to 11:00 pm Contact: 091214 44124 Address: Nandagiri Hills, Jubilee Hills, Hyderabad, Telangana 500033

red | september 2019 | 28

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Sowmya Akuri’s Studio


looks for the modern woman or a while now, pastels


sangeet. Sowmya Akuri Studio

have been in. Frilly twirly

offers many interesting options.

silhouettes do bring in

red loves the Glitterati collection

drama, but in lilacs and minty

that was released this year. It is a

colours, a lehenga-choli can be

representation of beauty, finesse

very subtle. Sowmya Akuri’s

and simplicity, exuding beauty

Studio is full of examples of this

and charm, infused with regality.

sort, offering an reminder of the One is guaranteed to feel like

chic potential of ethnic fashion.

royalty in any one of the studio’s creations.

The patterns evoke a timeless, feminine aesthetic by creating pieces that are at once glance contemporary but also appeal to traditions. Each design is a well defined silhouette, made with fluid fabrics in seasonal colours and unique embellishments. Her clothes are easy to wear but exude a regality that festive wear must. With a range of different cuts and structures, the designs suit women of all kinds of shapes and bodies. Whether one is looking for something to wear to

Timings: 11:00 - 19:30 Contact: 096423 33308 Address: Road No.12, Banjara Hills, Lane beside Volvo Showroom Hyderabad

a friend’s engagement dinner or looking to turn heads at a red | september 2019 | 29

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Chocolate Room





fter 12 long years of building an unmatched

Greek Bomber

among others. But if you are looking for more diversity, try out the fusion

chocolate experience

through 300+ stores spread

menu. The mini restaurant offers

worldwide, the Chocolate Room

everything from breakfast, lunch to

has created a wave of chocolate

dinner, featuring mouth-watering

culture, loved especially in India.

offerings such as Mexican Balls,

Now, the boutique café is diversi-

Fusion Sand-wiches, Burgers, Frozen

fying and recently launched its

Coffee, Fruit Frappers, Chocktails, Coladas, Iced Tea, Waffle Wonders,

first ever co-working café and

chocolate cakes and sundaes

lounge in Hitech City, Madhapur.

Chocolate Avalanche

and Affogato to name a few.

Spread across 3200 sq.ft, the new

If one is looking for an unlimited

outlet is spacious & relaxing while

satiety for the sweet tooth even as

also being a conducive area for

one works, the Chocolate Room is

working. It is modelled in the

the place to be.

lounge style. The cabins are designed in a way that boosts creativity and mood, creating a helpful atmo-sphere for new startups and creative freelancers.

Chocolate Bomb

There are four cabins designated for co-working and there is also a 70+ seater lounge. While coworking spaces are not new to the city, this is the first time that you’ll see a café with this kind of a space. Needless to say, on the food front you will find all things chocolate, Italian hot chocolate, chocolate fondues, melting pots, a variety of

The Chocolate Room Ground Floor, Shop No. 8, Business Square,Opp Hitex Entrance, Jubilee Enclave, HITEC City, Hyderabad, Telangana 500081

Contact person:Ram(Store Manager) 040 2955 2266/ 8465842222 /7097386029 Timings :-8:00 AM to 4:00 AM

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Srikar and Shubhakar



GLOBAL By Pratika Yashaswi



lobal Tree is India’s leading immigration and

education consultants, not just according to

red, or according to Mr.Srikar & Mr. Shubhakar

Alapati, but according to a Pricewaterhouse Coopers survey that studied consultants across India. This Hyderabadi firm is making huge strides in this space, through a global, tech-savvy approach that keeps trust at the center of their business. There is much to envy about Global Tree’s growth, but the strength of the

business is the sibling bond at the helm. It was a delight

Shoot by Dinakar Pamu

to speak to the brothers about the company which has

Srikar: It's a combination of plus

computer-aided approach opens

been improving the future of thousands of students in

and minus. Whether the decision

up much better opportunities

the country.

is right or wrong, or whether you

than, you know, just moving to a

are making a mistake, you face

computer science course. These

it, you experience it and evolve.

are very, delicate and small

The Entrepreneurial Journey

That is freeing and liberating. The

areas, which people don't

Srikar: After my engineering, I wanted to be

business was running out of the

understand. That’s where we first

independent. Rather than getting a job, I wanted

house and it was totally zero

come in.

to be able to provide a job to someone.

investment. Slowly as people

A lot of people also think “Oh, I

started trusting us and it took off.

didn’t do engineering so there is

Shubhakar: I was planning on going the work-

no scope for me” or want to be The Approach

and-MBA route. I was more of a happy-go-lucky guy and 10 years back, getting a 25,000 salary

Shubhakar: A lot of clients don't

right after college was good money. But very

actually know what they want,

soon, I got sold.

and what exactly suits them.

Challenges and Opportunities

They need help with what we call

Shubhakar: When we started, we didn't know

career mapping and course

anything about accounting dealings and other

selection. So that's where our first

aspects. It continues to be tough even now as we

step comes in. For example, a

don't have any investors or any loans on the

boy who has done mechanical

company. While we could have done with a lot

engineering wants to go for

more support, I see making decisions and being

computer science, because he is

your own boss as a big advantage.

under the assumption that field has more opportunity, But going into mechanical itself, with a

chefs and filmmakers but can’t pursue alternative professions due to external commitments and pressures. We try to match their requirements. There are 3 categories of clients: The first type is particular about academics and studying is the main focus. The second just wants to go abroad to settle. The third- wants to train abroad, get exposure and come back to join a family business. For those who wish to settle abroad, countries

red | september 2019 | 32

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like Canada, Australia and New Zealand are ideal but many people are fixated on the US, where it takes forever to get a Green card. On Building Trust Srikar: Giving an accurate picture to our clients, I would tell them: this is the university, these are the courses,

Growth Srikar: We are probably the only company with a strong presence in the 3 verticals of overseas education, immigration, and training. Most consultants tend to get stuck in either education or immigration but seldom specialise in all three. So that way our services are comprehensive.

verticals and we deal with them independently. All the accounts and administration and around 10 countries on the education front are handled by Srikar. I handle the immigration part, and the North American part of education and training. Additionally we have a strong digital presence, responding to the needs of our clients who are more tech savvy.

We are in a phase of rapid expansion. In 2017 we won an award by Asia One magazine, which performed a survey with Pricewaterhouse Coopers to find that in India, Global Tree was the fastest growing consultants for overseas education and immigration. They were literally behind us to come and take the award at Mumbai. One of the senior directors personally requested us to come. We never imagined that one day we would have 400 people on our payrolls, not including third parties and freelancers.

Global Tree in the Future Srikar: Today we have 15 offices all across the country. We are present in Vijayawada, Guntur, Delhi, Mumbai, Bangalore, Pune, Chandigarh, Ahmedabad, Chennai with 400 plus staff on payrolls.

this is the fee, here’s where you can

Shubhakar: Over a period of time that we have done is we have streamlined the

Shubhakar: My brother has plans and a larger-than-life view of things. Even if we have to go through ups and downs, he is ready to take the roller coaster. But for his conviction, we might not have started the trade. We both are a good combination. I think when I'm more aggressive, I want to have more things, I want to drive fast. But he is someone who will actually holds back to weigh pros and cons and puts stability first to make sure that we don't actually fall down somewhere. So basically, his conviction and his assessment and his extra carefulness is what has helped us to go far.

Shoot by Dinakar Pamu


Srikar: My approach is slow, steady, and straightforward and you can say a little bit passive. Shubhakar is a dynamic and out-of-the-box thinker So he has been a big catalyst for Global Tree. If I said two offices, he would say, why not twenty? He’s been a major driving force.


Brothers in Arms Shubhakar: Once I came on board we were clear about where we wanted to go: we built the brand and name and started to dream bigger.

In fact, we are one of the leading consultants in India for overseas education, and also for immigration. We are even in the training space, to prepare students for GRE, GMAT and IELTS. We have big plans for that. We have got a full-edged team, with a sales division, faculty, R&D, and more.


Shubhakar: We try to understand the needs of the students & parents and we would be transparent with that. We don’t believe in running after sales or people.


we will help you enroll.


get more info, & if you are confident,

red | september 2019 | 33

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By Pratika Yashaswi


here is nothing like a beautiful house. Ever

been on a drive down Jubilee Hills and felt

taken by the allure of grand and interesting

looking homes? Those tall doors, the exquisite wood finishing. There’s a lot of labour and creativity that goes into it, and also, as Mr.Rishan of Pinkmondo says, a tight business partnership at the helm. There is nothing we like better than a good conversation

with perfectionists and it turns out, putting together a window is harder than you think.

Why the name Pinkmondo? Pink means ‘being the best of’ and Mondo is Italian for the ‘world’ Beginnings I chose this line of work because I love travelling. This is one career in which I get to travel a lot, especially to Europe and New Zealand. Nearly a decade ago my partner Karthik Reddy and I got together to start this trade. We both love luxury and beautiful houses, so we started sourcing things which are not available in the country easily. We specialise in wooden ooring, aluminum windows, doors and we make all kinds. We get windows in colours you can only dream of. We work with a company in Italy called Ponzio, which offers windows in about

650 colours. We try to facilitate and get the best solution for the client that fits his budget as well as the architect’s views. So now people come to us for personalised solutions & our technical expertise. Our customers are mostly celebrities & high profile personalities. Key to Success Procuring the right kind of material and researching for the best fit. Now we have solutions for almost any kind of design, whether it calls for metal, stone or wood. Milestones We’ve done some huge orders for some prominent clients and the result was fantastic. That put us in the limelight and gave our business a big

boost. The other big milestone is tying up with Ponzio, which is an extremely unique brand in the world. We got an agreement with them for the complete South India distribution. Challenges We’ve done a neoclassical house recently. They required all wooden finishes and a unique window. It was a challenge. Another client wanted a 30 feet window. Oh god, that was a big task, moving it to his house. But finally we were able to and it was a great relief. It’s not always like this, we have had glass break one or two times while unloading or transferring it into the house. But those are few and far between.

red | september 2019 | 34

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Strong Partnership Karthik and I go a long way back, we are friends from college and we bonded over our shared interest in cars and automobiles. We got close because we were into tuning and modifying our own vehicles. We were in different institutes but we met through mutual friends and since then we’ve been together. He is my best friend and that is how we got into business together. When you want to go into business with someone it is important that you have a fantastic relationship with that person. Because that person becomes like a second life partner and you must have a balance with them like you have with your own spouse. You must be in tune with each other and that only comes when you are friends first. We have been friends for about 20 years now and business partners for 9 years. Hopes for the Industry I just want people to be more proactive in coming up and asking for green products which can be reused, recycled and which are sustainable for a long time. For instance, our windows, instead of wood and plastic, are made of aluminum which is reusable. It can always be melted and remade.

sources that are responsible for deforestation. People are slowly moving towards green building products. Unfortunate -ly, because of the nametag, these products are expensive but I believe in due course of time they will become more economical and people will see them as a one-time investment for saving earth.

A Day in the Life Typically my day starts with a workout at the gym. I spend about 2 or 3 hours there per day. My day starts at 10.30 and the first half is spent on co-ordination and the second half goes into architect visits and site visits. Looking ahead We’re planning to start a showroom. We shall call it Studio Consortium. Through this brand, we intend to sell highend Italian furniture by December or January. The products will span from wardrobes to indoor and outdoor furniture. We will be catering to a similar clientele.

Advice for homeowners We advise people to come to us with their architects because it’s a synchronised process. Architects understand the kind of options we have, which can otherwise be very confusing for laymen. When ever people ask us to suggest colours or designs, we tell them to consult their architects because we are specialists of products, not designs. My aesthetic style I like rustic design most. You can never get bored with them. Classical is too time-taking and requires a lot of maintenance, so I prefer a neoclassical and rustic design mix. Amir Sharma is doing up my house right now in a rustic manner. He is very creative and delivers what the clients want.

As for our wood oors, for every log we use, we ensure we plant another sapling in its place. The cost of these products is higher because they come from official and proper sources. People tend to go for whatever is cheapest in the market from unauthorised

I just want people to be more proactive in coming up and asking for green products which can be reused, recycled and which are sustainable for a long time.

Many architects we have worked with have told us they are very happy with our work and they suggested we get into furniture also so that it becomes an easy, one-stop solution for them. We’re looking to be a full service materials supplying firm. We are also in touch with some people and we are hoping to branch out now. We prefer South India because it is more accessible. In 10 years from now, we would look for stores in Bangalore, Chennai and may be in Kerala.

Shoot by Dinakar Pamu

red | september 2019 | 35

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ne is an ophthalmologist

running two eye hospitals

and about to start an

institute of his own. The other is Mrs South India herself, a cosmetologist about to open her own center of

SHOOTING STARS By Pratika Yashaswi

couple Dr.Advaith Sai Alampur and Dr.Sindhura Kaviti Alampur are doctors but also so much more. They have big dreams for the hospitals they run, the social work that they do with Devnar Foundation for the Blind, which was started by Padma Shri Dr.Sai Goud, also an ophthalmologist and Dr.Advaith’s father. It is the

Dr.Advaith Sai


aesthetic medicine in the city. Power

world's largest organization for the blind, with around 550 children. It provides education up to junior college, a rehabilitation center and some graduates have gone on to MIT, while some are certied Chartered Accountants. With a legacy of social contributions

and brilliance in medicine backing them up, the couple is well on their way to achieving big things. They talked to red in the midst of an extremely hectic schedule, but in the short time we had, we got to know people who were equal parts


knowledge, technical expertise and

Dr.Advaith: I grew up looking at my

surgical skills. At the end of the day,

father so I didn't have any other

my smiling and happy patients

profession in mind, and I always

make it worth it. I remember my first

wanted to become a doctor. I am

Lasik procedure, I was nervous and

I make sure my

managing two hospitals now. I have

I couldn't sleep the whole night after

patient understands

been practising for over 8 years

the procedure because the next day

“ the procedure so that he or she does not feel anxious.


now. After my post graduation I did

(the Post-Op day) the patient was to

two years fellowship in cornea at

come for a checkup. But my first

Sankara Nethralaya in Chennai.

patient was thrilled because she

I specialise in corneal transplants

could see 6/6 vision without needing

and laser refractive surgeries.

glasses. I was ecstatic. She wasn't nervous but I was! With the first

For the love of ophthalmology

case, it's always like that.

Advaith: Surgeries keep me on my toes, that is the best part. There is a red | september 2019 | 38

constant challenge and it requires

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Empathy first

A Day in the Life

2013, and that happened by surprise

Advaith: I always make sure my

Advaith: Our day starts early. Morning

because my sister Nandita applied for it,

patient understands what I am

workouts are imperative for us and later,

without my knowing. I never really saw

saying. Sometimes I even make

we get busy at work. We make it a point

myself doing modelling because I was

them repeat what I have said so

of eating dinner with family. Basically,

very shy and afraid of the stage. The call

that I make sure that they under-

finding and making time for the family is

summoning me for the first round came

stood what to expect before,

the key to a good balanced day.

as a big surprise! However, it went on well

during and after the procedure.

and I won the pageant. This was Miss

Even when I am operating on

Sindhura: Our family works together like

Vizag. I thought it was just a passing

a patient's eye, I tell the patient

a unit and we are constantly discussing

fancy and would give it up after getting

what I am doing at every step.

how we can do better for the school, for

married. But my family and friends

For most of them it is their first

the hospital and help people. This is

encouraged me to pursue it. Again this

time they are walking into an

during work hours but once we are back

year, I won Mrs South India too!

operation theatre and I always

home it is always family time. In many

spend five minutes before the

ways it is great being married to a doctor

Advaith: I am proud of her achievements.

procedure to explain exactly

because we understand each other very

I have been pushing her to participate in

what is going to happen, even

well but we never bring work back home

Mrs.India actually!

the smaller details like "You will

and it is important to keep the personal

first be taken to the operation

and the professional lives separate.

theatre, we are going to put a drape, and then a clip" and so on. The patient's anxiety comes

Looking to the future Advaith: This hospital was set up 47

On modelling

years ago & have a branch in Kompally.

Sindhura: I started off with pageantry in

I manage both. I am planning to open

down considerably this way and is a lot more relaxed.

Dr.Sindhura: My parents started Cosmos in 1996, and I grew up


watching these pioneers build their dream. My choice in

watching their exemplary work on facial aesthetics and skin. Their patients that ranged from want-ing a mild enhancement to total reconstruction in burns cases, post-trauma cases, face and body deformities. This would not just change the lives of these patients but also boost their confidence. I have always wanted to feel this satisfaction of bring- ing smiles on the people who gave up hope. There is a constant challenge and the need


a deep rooted love as I grew up


aesthetic medicine comes from


Why aesthetic medicine ?

for a perfect blend of knowledge and artistic skill in every case, which makes it very exciting. Shoot by Dinakar Pamu red | september 2019 | 39

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more branches in Hyderabad and Vizag. I also want to start a Diploma National Board programme. Many post-graduate programmes don't offer enough hands-on surgical and practical training for doctors. I myself faced this problem. I developed my surgical skills through various short-term fellowships. I want to provide this opportunity to postgraduates. It is likely to happen in the next 18 months.

What I love about him Sindhura: He is very honest and hardworking. He gives more than

What I love about her. Advaith: She is very affectionate, and supports me in every way and she has a lively aura around her that I and my family absolutely love. She has built such a beautiful rapport with my family that my mother feels I have brought home another loving and wonderful daughter.


Sindhura: I have been working with my parents for the last 3 years and got my certification from the American Academy of Aesthetic Medicine. I am planning to start off on my own here in about two months time.

100% in everything that he does, be it for family, friends or patients. He goes that extra mile to treat the patients and strives to meet his own high standards. He works really hard on his goals and I look up to him for my motivation.

Surgeries keep me on my toes, that is the best part. There is a constant challenge and it requires knowledge, technical expertise and surgical skills to perform them.

She is very particular about keeping things around her very neat and clean which honestly is a great relief for me, as even I am finicky about cleanliness. It is really a joy to watch her tidying up the place.

FOR ADVERTISEMENTS: Vizag: 88854 88854 Hyderabad: 9553 955178

FOR SUBSCRIPTIONS: Vizag: 9550 197777 Hyderabad: 8897 626262

FOR STOCKINGS: Vizag: 8886 220566 Hyderabad: 9000 518375

FOR LISTINGS: Vizag: 8886 220555 Hyderabad: 9989 953844

FOR QUERIES, CALL: 88854 88854

Head Office: Aspen Towers, 1st Floor, # 52-10-10/1/5/4, Opp. Indian Oil Petrol Bunk, Resapuvanipalem, Vizag - 530 013 T: 0891 2544 444 / 46 Branch Office: # 19/A, Silent Lake Valley, Road No. 51, Jubilee hills, Hyderabad - 500033. T: 040 2368 6868 / 2368 2368


for the


Neelam Ashley


By Pratika Yashaswi

label is a celebration of femininity in ornate opulence, tribute to Indian heritage. What's your story? I come from a family of doctors and scientists, but I graduated in life sciences & then they wanted me to do an MBA. I ended up doing that and specialising in HR but I never wanted to be in a corporate set up. Design was always my dream and I plunged headfirst into design life at NIFT, and later FIT New York. Then I established my brand, Alabaster. Why call it Alabaster? My brand name Alabaster is derived from the Holy Bible. It is a celebration of sacrifice. There is a scene where women sacrifice the most expensive perfume at the feet of Jesus My

The first thing you made? My first design was for my client, Shalini in Feb 2002. She had a brocade banarasi sari which was an heirloom. I transformed it into a beautiful Anarkali top. Even today, a lot of clients come to me for this transfer technique and though it is a difficult task, I enjoy doing it. The first brush with fashion? I learned drawing, painting, and art from the age of 11 and I fell in love with fashion. I would always select clothes and fabrics for my mom and sister and I would design my own clothes and even my shoes and bags during my teenage years.

eelam Ashley almost became a corporate slave. He was on the MBA track, nurturing a deep-seated love for fashion ever since he was a child. However, luckily for fashionistas in Hyderabad and for his regular patrons, he changed course to join NIFT. Many years and a foreign education later, Neelam Ashley is putting Hyderabad’s fashion scene on the world map. His design philosophy is aimed at generating global understanding for Indian classical ethnic design heritage. He gives Indian garmenture a futuristic spin, a unique offering for a truly fashion-minded crowd. His work has drawn the attention of stars the likes of Sushmita Sen and he’s done photo shoots all over the world, the latest being in Paris. He retails his brand, Alabaster Design Studio, out of a agship store in Hyderabad, where he sees a glittering clientele who are drawn to his futuristic conservative creations. In the pipeline is an expanded collection and a store in Mumbai. A religious man with a penchant for neck pieces and big dreams, he’s quite interesting to talk to. How does fashion fascinate you? Fashion is like creating a second skin for the body and the very essence of it, of clothing, is an endlessly exciting subject for me– its intricacies, inherent structure, geometry and appeal fascinate me. It’s an art that is within me and makes me grow, and I can’t imagine being anything other than what I am today. It Shoot by Dinakar Pamu

red | september 2019 | 42

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You have studied abroad. How

On his way to be an MBA Neelam

did it shape your aesthetics?

dropped out & decided to pursue his dream Today we have Alabaster a line of futuristic Indian clothing

Everything is practical abroad. With each new season I learned how every design is made to hold

What are you reading right now? I am not much of a reader. Honestly, I get very little time after returning from my workshop. But, I do make sure I read my bible daily. Right now I am in ACTS Chapter 7.

up under scrutiny, The fashion Who's your target audience?

command. Designers have to

People who look for innovation,

sustain the brand’s name. This is

craft and detail, and want to

what I learnt and this helped me

Your favourite accessory and why?

stand out in the crowd. Those

in the expansion of my label.

Neck pieces! I love wearing a neck accessory, it

who like exclusivity, grandeur

steals the whole show and draws attention to you

and opulence. Those who are

no matter what you’re wearing. Whether it is a bad

conservative yet very stylish.

dress or a simple one. It hides all the aws. It helps

The Indian fashion scene

It is a glamorous profession now

Favourite fashion designers

chains move to the designers’

Jean Paul Gaultier, Alexander Mc Queen

in last moment dressing, having a good neck piece

and designers are like celebrities.

What inspires you in life?

Socialites, page 3 persons, movie

My self-worth inspires me at every

stars and even politicians buy

stage and pushes me forward to

their creations. We also have the

Favourite hangout place in India?

fulfill my desires and realise my

expanding fashion media to thank

I love Mumbai city. It’s full of energy, fashion,

dreams. This beautiful life is a

for this evolution.

networking, glamour and of course, business.

gift from my God Jesus. My

The first photo shoot It was with Rikee Chatterjee for my collection Divine Sanctuary in

parents too inspire me and help me. That is where I draw my energy for creating the best.

2007. The latest shoot was in

What is Sushmita Sen like

Paris and Bangkok.

to work with?

Aesthetic inspirations I gain them from my surroundings for colour and craft. Flea markets, historical museums, monuments, and architecture. Even seemingly

She is a strong woman, and an inspiring one. I worked with her on I am She- Miss Universe India project. She was an amazing person to work with.

mundane things are a constant

Has the Hyderabad crowd

source of inspiration.

received Alabaster well?

Women’s fashion & changes There have been rapid changes in it with inuences from all over the world. Our women are now more confident and are making bolder choices. Sure, there are

at hand does all the work for the outfit.

Yes, all my collections are well received. My signature handpainted saris and my intricate embroidery are appreciated by them and they are faithful to me. I am blessed to be a Hyderabadi.

still conservative sections, but

Please tell us about your

I find them experimenting more.

upcoming projects?

For example, on one hand, we

My goals are expansion of my

find Lucknowi palazzos and a

brand Alabaster into Couture by

Kadda dupatta and on the other,

Neelam Ashley and to launch

we see them boldly aunting

accessories and perfumes. I am

jumpsuits. For the past one

also looking out for brand

decade, there is a sea change in

collaborations with retail houses

their tastes. They are appraoch-

to spread my label to the masses.

ing sophisticated fashion. red | september 2019 | 43

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rom the streets of Chennai to the most shockingly

By Jagruti Jaiswal

What movies do you like as an audience? I like myself a good Rom-com, or even a thriller, or a horror. I am not loyal to any one genre. The movie must make me curious.

Criteria to selecting roles Quite a few. Primary of those is the character. I like to play characters that are wholesome. Of course, these are the kind of roles that not newcomers get. But I’m glad I got them from the very beginning.

Anti burn-out steps I take breaks. I go watch a movie and sometimes I stay at home for two days at a stretch and do not even walk to the gate of my house. Just about now, after the shooting of Evaru, its promotions, dubbing and a ton of work, I went to Europe for a holiday. I love acting and plan to do it for years. I can’t afford to burn out.

of stories. Here she shares a few of those in a quick chat.

An implacable lover of travelling, books and animals, she is full

films, she stirs up equal interest off camera as she does on it.

tooth with bitter chocolate and her romantic heart with thriller

‘commercial’ in Tamil and Telugu cinema. Satisfying her sweet

bridged the gap between ‘critically acclaimed’ and

journey has been one to look out for. Her movies have

inspiring gems of the Box Office, Regina Cassandra’s


From the streets of Chennai to the most shockingly inspiring gems of the Box Office, Regina Cassandra’s journey has been one to look out for.



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One thing you like the most about acting? I get to play so many roles and they are all so different from me. Getting into another person’s shoes is really interesting and exiting.

How do you make your characters so realistic? A film must be realistic and relatable to the audience. For e.g. Sameera, in Evaru, does not blink through out the movie, except when she lies. So it is a subtle cue. You can make out that she is lying, even though you don’t know how you can make out.

You are a student of psychology. How did it help you? I am a people’s person. Being around people and observing them interest me. That is why I took up psychology. But as it turns out, it helped me understand myself more than it helped me understand others.

The Evaru experience Right from the Director, Ramji to the assistant director, the cinematographer and co-stars- everybody was a great fun to work with. Instead of going to the caravan to relax in between shots, we would sit and have a good long talk. It was a really and absolutely positive set.

Have you changed over the years? My values have remained intact. Yes, I have been inuenced by people as when you are new to an industry, you tend to listen to others and trust them. But when I found my feet here, I learned to trust my instinct over others’. Agreed, it took me a while to believe in my gut, but I am glad it did. It was a part of the process. No regrets, only learnings!

Are you a perfectionist? I am, but not for any reason except doing justice to the character, I am playing.

perform the surgery. Thankfully, it went well. Although she is blind,

The cat calls About four years ago, a cat littered in front of our house & abandoned the kittens. Out of the three, one survived though it was aficted with herpes. After a lot of searching we found a vet who was willing to

again. My mum always encourages me to help animals in pain.




You have a lot of pets, don’t you? Yes, I love animals. I have a blind cat, a sparrow and squirrels too. I also had a dog. After its death, I haven’t had another because we didn’t want to go through that pain

Your guilty pleasure? Chocolate. I like dark chocolate. In fact, I have a chilli dark chocolate in my bag right now. I collect them during my travels. So now I have a good collection of Vietnamese (Alluvia), Fijian chocolates and Belgian trufe. You might not think trufe in chocolate would be so nice, but it is amazing.

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Instagram or FB Hands down, Instagram.

Are you a dog person or a cat person? I am an animal person

The book you’re currently reading Lisa Ray’s autobiography

Your airport look Jumpsuits or pants or dresses, but a shawl for sure

Your fashion statement Comfort. It is easy to look good when you are comfortable.

Your most expensive accessory till date My watch

….what would it be called? The Road Not Taken

If a movie was made on you, what genre would it be? It would be a coming-of-age film, with a bit of rom-com, and a lot of drama for sure.

A nickname that annoys you Sundeep calls me Kusu. It is not annoying, but it is.


If not a film star? I would be a criminal psychologist.

One movie you wish you could act in again Both, Awe and Evaru

One thing that you mostly gift to your friends It is never common for everyone. I gift things that the receiver is going to have some use of. And when I do see them using it, that is like the best.

What is the last thing you Googled? The movie It because I was watching it last night.

A trait that a friend of yours has to have Honesty

The first thing you notice in someone How they treat people

Describe yourself in 3 words Honest, and a sucker for love and affection.

A job that you would be bad at A bouncer at a club, because I cannot keep straight while good music is playing around me. I love to dance.

Which Powerpuff girl? Bubbles is too sweet for me, Blossom is too prim and proper. I love Buttercup.

Cartoon character The Powerpuff girls!

Thing to do in summer Watching movies, going surfing, chilling with my friends


Tollywood actress Amala Akkineni

Emoji There are two: the maroon heart, and the hatching chick

Lipstick shade I am more of a lip balm person. But when I do wear a lipstick, the corals are the perfect colour for me.


Jan 20 – Feb 18


possibility of marriage.

you are in a relationship, there is a

mates and are sure to fall in love. If

have an opportunity to meet their soul

implemented in the future. Singles

only on those that are bound to be

can safely take on risky projects but

in advance for a difficult situation. You

happen, but it is better to be prepared

expect something extraordinary to

sources of potential danger. You can

game. Tradesmen should monitor all

do not let others dictate the rule of the

If you work for yourself, stay alert and

Oct 23 – Nov 21



Finances will face no problem because of the wise decisions made in the past. You can expect desirable results in business. Don’t go where others go. Employees can go against the flow but be careful about colleagues. Keep your emotions under control. It is a good time to establish new relationships. The strong willed can change many things in love life. Singles can count on success, but only if they want to compromise.

It is time to upgrade the existing capabilities. You know best what you need to change. You will travel a lot with the objective of looking for more influential investors who will help your business ventures grow. Employed must put their best foot forward in the workplace as it will increase the chances of achieving your larger goals in future. Financial transactions and investments will yield good results. Singles might attract their potential partners with their charm and social ability. Turn your attention to family to avoid rows.

Sep 23 – Oct 22






Feb 19 – Mar 20


Be dedicated to work and don’t let petty arguments with co-workers distract you. Give friends all the support they need. Avoid clashes while dealing with colleagues. Trade gains are on the anvil. Pay attention to health. Balanced diet & detoxification will help you restore it. Keep a watch on what you say, otherwise you could land in trouble. Travel plans could take you to faraway places that may enhance your career prospects. Married couples may face a few storms. It is not a suitable time for singles to enter into relationships.

Dec 22 – Jan 19




It is a good time for business persons, new ventures and investments. You may undertake fairly extensive travel on business or in connection with your job. Singles may find romantic partners in one of those parties. There will also be a high level of socialization in professional groups. In marriage, you might face some turbulence but with your love and patience, everything will come back to normal. It is an excellent period for your children, who may notch up some noticeable achievements.

Businessmen can relax. Everything will work according to their plan but it is better to work a bit harder for better results. It is a perfect time for signing foreign deals. However, be careful before shaking hands with new allies. Employed beware; there could be a rift between you and the boss. Be diplomatic in handling the situation. It is time singles experimented and explored new domains. Don’t rush to judge people you hardly know. The married should treat the near and dear with affection and warmth. It will augur well for your ties with them.

Nov 22 – Dec 21






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