How Your Business Can Profit Today From Explosive Growth Of Mobile Coupons - Discount Coupons On Mobiles _____________________________________________________________________________________ By Roger - http://www.dialacoupon.com/ Yankee Group, the respected independent technology research firm, in its February, 2011 report to the Mobile World Congress predicts that mobile coupon usage will explode worldwide increasing 13-fold from 2.7 million users in 2010 to nearly 35 million in 2014. That is nothing short of remarkable growth for a relatively new marketing medium.This is really not too surprising however when one considers the state of the newspaper industry and its rapid decline over the past decade.
Learn More About Discount Coupons On Mobiles It is a fact that today consumers rarely leave home without their cell phones and constantly check their text and email messages throughout the day. Mobile devices are rapidly becoming the consumers preferred medium to receive marketing messages that they want to receive and even more powerful if
those messages are delivered when they want to receive it. It's the perfect way to deliver coupons and there are no paper, printing and mailing costs.So how does a business capitalize on this trend towards the delivery of coupons to mobile devices?To begin you have to determine the right mobile marketing vendor with the technology to meet your specific needs, develop the appropriate budget, create the coupon strategy that will motivate your target audience and insure that you have the right reporting tools to determine the effectiveness of your campaigns.
Reporting on your campaigns is extremely important and your vendor's technology should automatically assign a unique coupon code to every sent text or email message that identifies the consumer and the campaign. You should also be able to input the coupon value and easily determine the return on your campaign investment.
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