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What is b2c data enrichment? A B2C company is a business that offers its products and services to customers in the market. One of the important activities that would help a B2C company in its marketing is b2c data enrichment. This is the process of enriching data by providing data that is of value and can help in effective marketing. Enrichment can be done by providing additional details. For example, geographical enrichment is where the complete details of the location of a company can be included. Apart from the address, even the geographical location, in terms of longitude and latitude can be provided. This is data enrichment. A top market research company London can carry out research extensively to collect a complete data set. This can ensure data enrichment to create a top-quality database that adds value to the business. Such a list helps in making marketing more effective. One more method of enrichment is to provide more information about a customer, other than just the contact details. Information about marital status, age, income is enriched data. This can help a marketer provide customized marketing messages targeting a customer specifically. A customized marketing campaign can be more successful and data enrichment can make this happen.

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What is b2c data enrichment?  

A B2C company is a business that offers its products and services to customers in the market. One of the important activities that would hel...

What is b2c data enrichment?  

A B2C company is a business that offers its products and services to customers in the market. One of the important activities that would hel...

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