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in this issue…

Putting a Face on Real Estate since 1995™

• HBA BBQ Bash • Keller Williams Realty Lake Travis Casino Night • Champions School of Real Estate Career Fair • and much, much more!

Associates in Progress

Associates in Progress

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OCTOBER 2011 • VOLUME 16 • ISSUE 6

Selling Homes During the Holiday Season a home during the holidays.

by Autumn Rea Carpenter

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hile the holidays are meant for celebrating family traditions, logging travel miles and consuming gingerbread, it’s also the time of year dedicated to serious shopping. But amongst all of the retail therapy, remember that the holidays can also be the ideal time for the more substantial purchase of real estate. Just because the cookie exchange has begun doesn’t mean that the home selling process goes on vacation. Unfortunately, misconceptions abound about holiday home selling.

Printed on recycled paper.

Presorted Standard U.S. Postage PAID Austin, Texas Paid Permit #715

Misconception No. 1: Potential homebuyers are too busy to purchase

There are often fewer homes on the market during this time of year so buyers have the advantage with less competition for the home seller. “A serious buyer won’t delay their search,” says Angie Moore of The Power of 4 - Team Excellence. “Couples with children can manage hectic schedules by one person conquering the social obligations while the other views homes.” Sellers tend to take a break during the holidays, making showings easier. “Some clients have more flexible schedules during this time of year,” says David Burton of Horizon Realty. “Find out their holiday schedules since buyers will want to see the property and tree trimming and baking time could be interrupted.” Blackout certain days when clients are

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P. O. Box 81366, Austin, Texas 78708

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the beginning of November,” says Paula Brent of The Power of 4 - Team Excellence. “Many companies transfer employees or new hires at the beginning of their fiscal year, which is often in January. In the past, I have even sold houses on December 23!”

Misconception No. 2: The holidays are expensive enough without including a house down payment A gift budget and house down payment are two separate expenditures. Disciplined buyers understand that a house down payment should not be touched, because it goes toward an important investment. “I don’t think holiday expenses affect buyers during the holidays,” says Brent. “My husband and I bought our

Front Page: Continued on page 16

Upcoming Events Wednesday, October 19 WCAoR Desert and Wine Scholarship Event Highland Homes Model in Arbor Place 4:30 to 7:30 p.m. Thursday, October 20 Sunbelt Builders Show Begins Austin Convention Center

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hosting parties in order to avoid rescheduling showings. REALTORS can request that listing agents include these dates in the confidential remarks for buyer’s agents on MLS. If the “no show” dates increase, consider taking the property off the market until the next year instead of moving to the bottom of buyer’s broker lists. According to Debbie Fontenette of Keller Williams Realty, holiday house hunters are overall more motivated buyers. “People who are looking during the holidays are typically interested in buying quicker, or are seeking a great deal.” Lenders, agents and other real estate professionals often have more availability during the holidays and should take advantage of selling opportunities, “There is definitely a wave of buyers that begin looking at houses at

NARI General Membership Meeting Dave and Busters - 11:30 a.m. to 1 p.m. Milestone Community Builders Ravenscroft Grand Opening Ravenscroft - 12 to 2 p.m. NAPMW 18th Annual Mortgage Monster and Bottle Auction Bash Holiday Inn Northwest - 5:30 to 9 p.m. More at www.myRealtyLine.com

Saturday, October 22 NARI 2011 Tour of Remodeled Homes 12 to 6 p.m. Sunday, October 23 NARI 2011 Tour of Remodeled Homes 12 to 6 p.m. Wednesday, October 26 ABoR Realty Round Up Austin Convention Center 10 a.m. to 4 p.m. Thursday, October 27 HBA Texas Wildfire Relief Golf Tournament and Dinner Teravista Golf Club - 11:30 a.m. to 10 p.m. WCAoR Halloween Membership Mixer WCAoR Office - 4 to 7 p.m.

Thursday, November 10 Independence Title Chili Cook Off REALTOR Challenge Independence Title Round Rock Location 11:30 a.m. to 4:30 p.m. Sente Mortgage Power Luncheon Sente Mortgage - 12 to 1 p.m. Tuesday, November 15 NARPM Monthly Meeting Balcones Country Club - 11:30 a.m. to 1 p.m. HBA Georgetown Chapter Bob's Catfish 'N More - 12 to 1 p.m. Wednesday, November 16 NAHREP Monthly Meeting Cool River Café - 11:30 a.m. to 1 p.m.


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Austin Board of REALTORS®

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Putting a Face on Real Estate since 1995

Chairman’s Column By Judith Bundschuh • 2011 Chairman

Don’t Miss Realty Round Up Next Week

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et ready to break out the Aqua Net and flip up your shirt collar at the Austin Board of REALTORS (ABoR) 30th annual Realty Round Up: Flashback to the ‘80s on Wednesday, Oct. 26 at the Austin Convention Center. The largest real estate trade show in Central Texas offers attendees a chance to mingle with fellow REALTORS, check out the latest industry products and services, attend abbreviated educational courses, take professional head shots and learn from real estate experts. This year’s keynote presentation will feature an Austin economic forecast by Dr. Jim Gaines, Research Economist with the Real Estate Center at Texas A&M University. Your ticket purchase includes a $5 concession coupon, which is redeemable at any of the Austin Convention Center’s concession stands, access to many of the Realty Round Up events and entrance to the official Realty Round Up after party, hosted by the Austin Board of REALTORS and Austin Young Real Estate Professionals (AYREP) at Enzo's Restaurant, located at 801 West 5th Street.

Don’t let this exciting opportunity pass you by. Purchase your $15 ticket today at www.abor.com/events/roundup.cfm; you may pick up your ticket wristband at the ticket registration booth on the day of the event. Registration opens at 8 a.m. and the Exhibit Hall will remain open from 10 a.m. to 4 p.m. I look forward to seeing you next week as ABoR takes a trip back to the ‘80s. ABoR Seeking Applicants for 2012 Leadership Academy If you’re looking for a way to sharpen your leadership skills, I encourage you to apply for the 2012 Leadership Academy. Find out how to plan for success, gain valuable spokesperson training and increase your knowledge about diversity at this eight-week leadership course. The course will kick-off at the Hyatt Regency Lost Pines Resort and Spa on Jan. 19, 2012. Subsequent sessions will be held at the Texas Association of REALTORS (TAR) and ABoR offices, and run through May 10, 2012.

www.myRealtyLine.com The cost per student to attend these indepth, specialized sessions is $375, which includes the cost of the retreat. Applicants from groups such as AYREP, the Asian Real Estate Professionals and Central Texas Commercial Association of REALTORS are eligible for anticipated National Association of REALTORS scholarships. Visit www.abor. com/LeadershipAcademy for details and to see if your organization might also be eligible for possible scholarship opportunities. Boost your career by applying for the 2012 Leadership Academy by Wednesday, Nov. 30, 2011. Reserve Your Spot at the Annual REALTOR Installation and Awards Gala Tickets are now available for the REALTOR party of the year, ABoR’s 2012 Installation and Awards Gala. The annual Gala will honor the 2011 Industry Awards winners and install the 2012 ABoR Officers and Directors and the ABoR Foundation Directors. Themed “Involvement Spurs Success,” this year’s event will include an exquisite meal, award and installation ceremony, music from Brother Magnum and the Razor Bumps, dancing and prizes. The Gala will be hosted at the Hyatt Lost Pines Resort and Spa. Book your hotel room at a discounted rate today at bit.ly/p1jCTj. Find your black-tie attire, and hurry to

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purchase your $40 ticket soon, as tickets will be available until Wednesday, Nov. 23 or until they sell out. If you have questions, contact Shirley Williams in ABoR’s Education Department at 454-7636, ext.1603 or swilliams@abor.com. For complete details, visit www.abor.com/ Installation. Attend the 2012 Housing Forecast to Hear Expert Insights Plans for the 2012 Housing Forecast are underway. Join ABoR and the Home Builders Association of Greater Austin to hear from industry experts, including Dr. Greg Hallman, a finance department faculty member of the University of Texas’ McCombs School of Business, and Director of the Austin Market for Metrostudy Eldon Rude, who will discuss the latest changes in the economic and housing markets. The 2012 Housing Forecast is at 8:30 a.m. Thursday, Jan. 12, 2012 and will be held at the Renaissance Austin Hotel. The last two Housing Forecasts sold out. Visit www.abor.com/events/housingforecast. cfm to secure your $65 ticket until Wednesday, Jan. 11, 2012 or until they sell out. If you would like to learn more about partnership opportunities, contact Shirley Williams in ABoR’s Education Department at 454-7636, ext.1603 or swilliams@abor.com. RL

ABoR Academy Educational Course Listings Nov. 1: TREC Ethics MCE, 8:30 a.m. to 12 p.m. Nov. 1: TREC Legal Update, 1 p.m. to 4:30 p.m. Nov. 2: Sales Skills Workshop, 8:30 a.m. to 6:30 p.m.

First American is proud to announce the addition of Winter Edwards to our sales team!

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When the best is expected think First, First American. Sales Team L to R: Fran Pullin, Kelley Murphy, Winter Edwards, Cindy Mokry, Heidi Schoonover, Erin Harrell, Michele Vannostran First American Title Insurance Company makes no express or implied warranty respecting the information presented and assumes no responsibility for errors or omissions.

©2011 First American Financial Corporation. All rights reserved. | NYSE:FAF


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Putting a Face on Real Estate since 1995.™

Where’s the ticker tape for this parade? Chris and KC Whetstone and Judy Copple, all of Keller Williams Realty, march in their very own parade to the new Keller Williams Realty Round Rock office.

Buy photo: RL_091611_C.JPG at www.myRealtyLine.com

Tiesa Hollaway of North American Title, Sonia Guardado of 98th Meridian and Jack Beezley of JB Goodwin REALTORS round up folks and drive them in the right direction to see all the vendors at the WCAoR Pardner Up Expo.

Buy photo: RL_101211_A.JPG at www.myRealtyLine.com

Walt Elias of Brookfield Residential, Precinct Three Hays County Commissioner Will Conley, Precinct Four Hays County Commissioner Ray Whisenant and HBA member Meagan McCoy Jones get together for a little barbecue at the HBA’s annual BBQ Bash and Elected Officials Appreciation Night.

Buy photo: RL_091511_F.JPG at www.myRealtyLine.com Submitted Photo

Some of M.E. “Gene” Johnson’s family members, Ady Purgason and Pamela Johnson Cirkiel, dedicate the renaming of 48½ Street to Gene Johnson Street.

Welcoming Back ~ Eddie Rinehart ~ as South Texas Area Manager Starkey Mortgage (WR Starkey Mortgage, LLP) is an independently owned correspondent mortgage bank. Specializing in conventional and government home loans. In-house processing, underwriting and funding allow us to simplify and expedite the approval process.

Eddie Rinehart

South Texas Area Manager NMLSR # 198209 Office: 512-329-9040 e-Fax: 866-926-1852 www.EddiesHomeLoans.com

Starkey Mortgage WR Starkey Mortgage LLP NMLSR# 2146 807 Las Cimas Parkway Suite 150 Austin, Texas 78746

WR Starkey Mortgage, LLP NMLSR #2146. This is not a guarantee of financing. All borrowers must meet certain underwriting guidelines and credit criteria Rules and Regulations may apply.


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October 2011

NOW OPEN ZERO ENERGY LIVING IS HERE! An energy-efficient, technologically advanced new home that produces as much energy as it uses—that’s a Built to Order™ ZeroHouse. And it’s only at KB Home. ZeroHouse technology and Built to Order quality give you the home you want, built the way you want it, that saves money and helps benefit the planet. Plus, every ENERGY STAR® qualified KB home features EPG–an Energy Performance Guide that shows you our homes’ energy efficiency and an estimate of your average monthly energy costs.

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Lakes at Northtown in Pflugerville Zero Energy homes from the $150s • 1,376-3728 sq. ft., 3-6 bedrooms, 2-4 baths • Convenient to IH-35, Hwy. 45 and Mopac • Private community park with playscape, picnic areas, basketball/volleyball court, pavilion, track and exercise stations • Close to major employers like Dell, Samsung and IBM From I-35 North, exit Howard Lane. Turn right on Howard Lane and left on Lakes Blvd. Turn right on Northtown Blvd. to community. (512) 670-0217

Broker Cooperation Welcome. ©2011 KB Home (KBH). Payment of Broker Co-op requires Broker or agent to accompany and register buyer on first visit and comply with Broker Co-op Agreement. See Built to Order™ options and upgrades offered at KB Home Studio. All options/upgrades require additional charges, may require ordering at predetermined stages of construction and are subject to change/discontinuation anytime by KB Home. KB Home is not a custom homebuilder and Built to Order only applies to appliances/options available at KB Home Studio. Plans, pricing, financing, terms, availability and specifications subject to change/prior sale without notice and may vary by neighborhood, lot location and home series. Additional charges apply for lot premiums, options/upgrades. Buyer responsible for all taxes, insurance and other fees. Sq. footage is approximate. ARTIST’S CONCEPTION: Illustration shows upgraded landscaping/options and may not represent community’s lowest-priced homes. Interior photo shows upgrades/options that may be purchased at predetermined stages of construction for an additional cost and decorator items/furnishings not available for purchase from KBH. See sales representative for details. SA-97761

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Jennifer Hunter of United Lending places her bets alongside Chris Maier, left, of Premier Partners and Ben Farrell of Farrell Wealth Management at Keller Williams Realty’s second annual casino night in Lake Travis.

Buy photo: RL_100611_A_1.JPG at www.myRealtyLine.com

Matt Menard of Keller Williams Realty takes a moment during the Cedar Park Property Tour to tell Ann Carson of Independence Title that Bellaheim Homes is now building in Crystal Falls.

Buy photo: RL_100211_A.JPG at www.myRealtyLine.com

Wow, by the looks of all those golf balls, Robert Wright of R.L. REALTORS plans on practicing a while at the ABoR REALTOR VIP Night at Golfsmith.

Buy photo: RL_100911_A.JPG at www.myRealtyLine.com

Helping America Recover Special financing options are available for people whose homes were destroyed in one of the recent natural disasters across America.

*

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DHI Mortgage 12554 Riata Vista Circle, 1st Floor Austin , TX 78727 Phone: (512) 502-0545 www.dhimortgage.com/Promotions/ Texas-Fire-Victims-Mortgage-Program

Eligibility Guidelines • Previous residence must have been within a Presidentially declared disaster area • Your residence was completely destroyed or damaged to the extent that a replacement is necessary • Affected renters who want to buy a home may apply • Can be used to purchase a home anywhere in the United States • Application must be submitted within one year of the disaster declaration • Single family residences and condos are eligible • Minimum credit score required Eligible Areas • Bastrop, Cass, Colorado, Gregg, Grimes, Harrison, Houston, Leon, Marion, Montgomery, Smith, Travis, Upshur, Walker, Waller, Williamson. Additional counties may be added

Provided for informational purposes only. This is not a commitment to lend. Not all borrowers and/or properties will qualify. *The borrower’s application for mortgage insurance must be submitted to the lender within one year of the President’s declaration of the disaster. Borrowers must provide conclusive evidence that their previous residence was located in disaster zone and was destroyed or damaged to such an extent that replacement is necessary. DHI Mortgage Company, Ltd. Branch NMLS# 38686. Company NMLS# 14622. 12554 Riata Vista Circle First Floor Austin, TX 78727. For information on DHIM licensing visit http://www.dhimortgage.com/other-pages/licensing/. REV: 10/05/11 / EXP: 10/05/12


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Williamson County Assoc. of REALTORS®

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Putting a Face on Real Estate since 1995

President’s Column By Victoria Reviel • 2011 President

WCAoR Celebrates 39 Years in 2012; Don’t You Think It’s Time to Join?

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ince 1973, Williamson County Association of REALTORS (WCAoR) has been meeting the real estate challenges of the present and future, enhanced and promoted REALTOR members’ professionalism, provided quality services and encouraged involvement in our community. The WCAoR is the ninth largest REALTOR association in the state of Texas, with almost 1,300 REALTOR and affiliate members. More importantly, Williamson County is the second fastest growing county in Texas (Rockwall County is number one) according to the U.S. Census Bureau estimates released in March 2010. Williamson County has been growing at an increasing rate for several years now because of its location just north of Austin. In fact, parts of Austin's city limits extend into southern Williamson County. Most of the growth has been residential with large companies, such as Dell, increasing opportunities in the housing market. If you do most of your business in the Williamson County area, you do not have

to join WCAoR…but why wouldn’t you and your brokerage join an association where you do business? An association that knows your business cares about your business and values your business. At WCAoR, education is our focus. Over 21 percent of the members at WCAoR have their GRI designation. This is the highest percentage of any local board that offers GRI. Each month we offer a diverse curriculum of business development, technology and real estate courses. If you are new to real estate you can be successful your first year in the business and WCAoR wants to help ensure that success. That’s why we created the WCAoR Academy, to assist agents that have been in the business for less than two years, a critical time when starting a new career. As a member of WCAoR, you also have access to the MLS services by obtaining a membership in the ACTRIS/MLXchange. This service is provided separately from your board membership and is available for purchase at the WCAoR office. New members

www.myRealtyLine.com may also take their MLXchange training at WCAoR, as well as a variety of other MLS classes. WCAoR is committed to meeting the needs of its members and it is this MLS connection that helps to make it convenient for you to start and continue your career in real estate. It’s just that easy. WCAoR realizes that your core business is facilitating the buying and selling process of homes. It is the mission of our Association to provide events, activities, classes and resources to help each member build and grow their business. WCAoR has provided a large variety of events during 2011 – Builders Fair, Partner Up, Cheeseburgers in Paradise, TREPAC Bowling, Habitat for Humanity, member luncheons, Tech Tune-Up and member mixers - all of which have been focused on providing members resources, contacts and information to support REALTORS in their business. On Thursday, Nov. 3, the WCAoR education committee is coordinating another one of these great experiences: The EAST Side Story Bus tour. Explore what’s happening on

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the east side of IH-35. We will visit the sites and learn from economic developers about the growth, future plans and about businesses and developments. We will also be accepting donations (new, unwrapped toys) for Blue Santa. Join us for breakfast, lunch and happy hour. You will earn one free hour of MCE credit while having a great time. The 2012 annual dues will be sent out soon and now is the time to make the best decision of your career by joining our growing association. Come in for a cup of coffee, meet the friendly staff, chat with our Association Executive Marge Phillips and the Director of Membership, Linda Hall at 255-6211 or e-mail linda@wcaor.org to find out more about joining. You can friend us on Facebook and Twitter to keep up with all the exciting things happening at WCAoR. Still not sure? Stop in at our annual Halloween Member Mixer from 4 p.m. to 7 p.m. Thursday, October 27 and see for yourself. Enjoy refreshments, mix with members and try us on. We think you’ll want to stay awhile. RL

Upcoming WCAoR Events/Education Oct. 19: Dessert and Wine Scholarship Event Oct. 20: Top 20 FREE Tech Tools Oct. 27: Halloween Member Mixer Nov. 3: East Side Story Bus Tour Nov. 4: DocuSign Electronic Signature Nov. 9: Basics of Real Estate Photography

Details at www.wcaor.org

Does your Broker talk about selling more real estate, or talk to you about recruiting more agents?

Talk

13.1 5.1

RE/MAX Agents Average Transactions*

Your Company* Average Transactions

Get the conversation and your career going in the right direction.

*Based on data supplied by RE/MAX LLC and Keller Williams®, Realty to REAL Trends, Inc or the U.S. Securities and Exchange Commission on form 10-K, 2010. Each office independently owned and operated.

e

www.joinremax.com


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Every day is a great day to raise funds for TREPAC, especially golf day! Beth Gatlin of ABoR, ABoR Chairman of the Board Judith Bundschuh, John Horton of John Horton Realty, a Private Label Realty company, and Rod Morgan of Landmark Properties help the cause at the ABoR TREPAC Golf Tournament at Balcones Country Club.

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Putting a Face on Real Estate since 1995

Putting a Face on Real Estate since 1995.™

Buy photo: RL_101511_D.JPG at www.myRealtyLine.com

Up and coming REALTOR Heidi Binder talks with David Schneider of Goldwasser Real Estate. David explains how the company is different from other brokerages at the Champions School of Real Estate Career Fair in Round Rock.

Buy photo: RL_091711_A.JPG at www.myRealtyLine.com

Penny Green of Willow Bend Mortgage shares her business card with Mark Rolland at Stone Solutions, where the Home Builder’s Association of Greater Austin held a builder/associate networking social.

Buy photo: RL_091611_E.JPG at www.myRealtyLine.com

T. Trevino and Cathy Wallace, both of Keller Williams Realty, try to trick the sky into raining as they parade down the street to the company’s new office space.

Buy photo: RL_100511_F.JPG at www.myRealtyLine.com

One-Time Close Construction Loans

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Consult your loan officer for current rates and terms and conditions. Normal credit standards apply. 10/20/10

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512-771-9228

Ben Morton Vice President, Loan Officer

512-689-2564

doug.scott@ViewPointMortgage.com

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ben.morton@viewpointmortgage.com

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CONTACT YOUR VIEWPOINT MORTGAGE PROFESSIONAL TODAY FOR MORE DETAILS.

Doug Scott Senior Vice President, Area Manager

512-971-2233


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Putting a Face on Real Estate since 1995.™

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Keller Williams Realty to the rescue. Jessica Garcia, right, of Keller Williams Realty passes out donations at the company’s Cedar Park office to families who fell victim to the Leander wildfires.

Buy photo: RL_100411_A.JPG at www.myRealtyLine.com

Excited to make the dedication of Gene Johnson Street (formerly 48½ Street) official, Pamela Cirkiel of M.E. “Gene” Johnson REALTORS welcomes city officials and guests.

Buy photo: RL_101011_B.JPG at www.myRealtyLine.com

David Pavliska of RE/MAX Round Rock plays it safe with the barbecue pit at the WCAoR Cheeseburgers in Paradise fundraising event for TREPAC. He kept the ground wet and the lids closed to prevent the risk of sparking a wildfire.

Buy photo: RL_091511_B.JPG at www.myRealtyLine.com

Austin Area Market Update U.S. Existing Home Sales

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$240,000

Home Sales

Median Price $230,000

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Partnerships Built on Trust

$220,000 $210,000

6

$200,000 $190,000

5

$180,000 $170,000

4

$160,000 $150,000

3 Jan-02

$140,000 Jan-03

Jan-04

Jan-05

Jan-06

Jan-07

Jan-08

Jan-09

Jan-10

For more information, please contact one of our sales executives. www.gracytitle.com

Jan-11


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Kyle Henson of Buffington Homes invites David Matthys of RE/MAX One and Jim Goldrick of Texas American Title to visit his community in Liberty Hill. They were taking park in the Cedar Park Property Tour.

Buy photo: RL_100911_D.JPG at www.myRealtyLine.com

HBA VP of Operations Mike Smith, HBA Executive Vice President Harry Savio and HBA VP of Sales and Marketing Mary DeWalt invite State Representative Mark Strama to have some barbecue at the Association’s annual BBQ Bash and Elected Officials Appreciation Night. Submitted Photo

Sheri Watts of First American Title thanks Warren Chirhart of Keller Williams Realty for coming to her company’s open house in Lakeway where guests enjoyed all the tastes of Paris. Buy photo: RL_100611_E_1.JPG at www.myRealtyLine.com

Buy photo: RL_101111_E.JPG at www.myRealtyLine.com

Melissa Mandry, Cathy Minton and Lisa Lawler, all of Keller Williams Realty, enjoy placing bets while raising money for fellow REALTORS in Missouri who lost their home to the devastating tornado in May. The event raised about $10,000 and also benefited local families who lost their homes in recent wildfires.

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o orget t Don’t f s at the Cedar Park Office visit u alloween H 715 Discovery Blvd. WCAORon Oct 27th Mixer -7pm Suite 205 4 r the th! Cedar Park, TX 78613 o f k o o L a B oo Dracul Office: 512-259-5950 Count

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HBA of Greater Austin

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President’s Column By Hank Smith • 2011 President

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Support Needed to Ease Credit Concerns for New Home Construction, Jobs

any home buyers prefer the advantages of a new home – more energy efficient, brand new appliances, not as much maintenance, the ability to customize, modern kitchens and conveniences, builder’s warranty, built to current building code, curb appeal . . . the list goes on and on. But if homebuilders continue to be denied access to construction credit, that may mean a shortage of new homes and many buyers may have fewer choices. Jobs and new home construction continue to be at risk due to the current regulatory climate. Lenders have basically stopped making acquisition, development and construction (AD&C) loans which are absolutely vital to get credit flowing to the housing sector again. Homebuilders will not be able to keep their doors open and create jobs in their communities if they cannot get credit to build even pre-sold homes. And when lenders call in performing loans, everyone suffers. Workers get laid off, sound projects

go uncompleted and banks take possession of unfinished property. Federal bank regulators maintain that they are not encouraging institutions to stop making loans or to indiscriminately liquidate outstanding loans. However, home builders who are dealing with banks all across the country suggest that bank examiners in the field are adopting a significantly more aggressive stance on AD&C loans out of fear of the regulators coming into the banks and targeting them. The National Association of Home Builders (NAHB) is urging Congress to support legislation that would help restore the flow of credit to the housing sector. HR 1755, the Home Construction Lending Regulatory Improvement Act of 2011, offers a legislative solution aimed at ending the freeze in housing production credit that has forced countless home building firms across the nation to shut their doors, resulting in grave repercussions for job growth and the overall economy. This legislation has had great bipartisan

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support including that of many Texas Congressmen including our own Lloyd Doggett (D-Austin) who signed on as an original cosponsor. HR 1755 directs the banking regulators to issue new guidance in three key areas: 1. Cease implementing a 100 percent capital bank lending limit for AD&C loans as a “hard” limit, and utilize the 100 percent of capital guidelines as it was intended. 2. Use “as-completed” values when assessing the collateral of residential AD&C loans they intend to fund to completion and use “arms length transactions” standards when assessing new loans. 3. Abstain from compelling a lender to call or curtail AD&C loans where the home

builder is current in making payments in accordance with the loan documents. Without access to construction lending, homebuilders cannot build homes, hire employees and be a positive contributor to the nation’s economy. It may also mean fewer choices as buyers look to buy a new home. Most Americans consider home ownership to be the single best long-term investment and a primary source of wealth and financial security. Countless generations of Americans have counted on their homes for their children’s education, their own retirement and a personal sense of well-being. Please ask your Congressman to support this very important legislation by visiting www.house.gov. RL

Buy photo: RL_101011_F.JPG at www.myRealtyLine.com

Lee and Michael Bauermeister, both of 98th Meridian, get a double dose of cheeseburgers at the WCAoR Cheeseburgers in Paradise TREPAC fundraiser.

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Sr. Loan Officer

Sr. Loan Officer

Mark Hoffman Amanda Stewart Misty Lynch Sr. Loan Officer

13

Missy Driskell Diane M. Clark Sr. Loan Officer

Eiric Smith                 Jori Stern Sr. Loan Officer

Sr. Loan Officer

CALL NOW (512) 238-7888 810 Hester’s Crossing, STE 150 | Round Rock, Texas 78681 © 2011 PrimeLending, A PlainsCapital Company. Trade/service marks are the property of PlainsCapital Corporation, PlainsCapital Bank, or their respective affiliates and/or subsidiaries. Some products may not be available in all states. This is not a commitment to lend. Restrictions apply. All rights reserved. PrimeLending, a PlainsCapital Company (NMLS #: 13649) is a wholly-owned subsidiary of a state-chartered bank and is an exempt lender in TX. Texas Regulated Loan License-license #7293. PrimeLending, A PlainsCapital Company is an Equal Housing Opportunity Lender. NMLS #: Buzan 179412, Leaman 151263, Nielsen 180307, Oehler 225339, Smith 176530, Savage 180854, Kennedy 179666, Driskell 180066, Clark 268025, Hoffman 171464, Stewart 292478, Lynch 280093, Pechal 178433, East 177149, Stern 177299, 176942 Eckert 357516.

Sr. Loan Officer

Sherri Eckert Loan Officer


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October 2011

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Dax Brock of Milestone Community Builders congratulates David Sappington for winning a gift card at the HBA builder/ associate network at Stone Solutions.

Buy photo: RL_100511_I.JPG at www.myRealtyLine.com

RE/MAX Metro Realty owner Mike Jones, left, accepts his Top Producer Award from RE/MAX of Texas CEO Richard Filip at the recent RE/MAX MidYear Awards.

Buy photo: RL_091411_C.JPG at www.myRealtyLine.com

Shaunna Terry of Fine Austin Living REALTORS makes new friends at the Social Media 101 class hosted by the Platinum Top 50 Austin in the ABoR Auditorium.

Submitted Photo

CHAMPIONS SCHOOL OF REAL ESTATE

®

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Successful Business Planning with Rita Santamaria, Owner and President of Champions School

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Front Page: Continued current house in early December a few years ago and we set aside that money specifically for house shopping. It was twice as exciting to celebrate Christmas in a new home!”

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inconvenience should be expected. “Listen to your client’s goals and help them set realistic expectations,” says Burton. “Ask them if someone brought a cash offer that day, would they take it? Statistics show that the best pricing happens within the first 30 to 60 days.” Today’s homebuyer is bombarded by marketing messages, and REALTORS must use targeted, creative techniques to infiltrate the holiday chatter. REALTORS, brokers, sales representatives for builders and mortgage professionals should work together during the holidays to attract and refer potential clients.

Hiring a photographer to shoot families, kids and pets for holiday portraits can make the event more festive. Serve hot chocolate, jingle bell bracelets and antler ears for both kids and adults. “Suggest a cooking class or a wine and art show coordinated with vendors for some holiday shopping,” says Burton. REALTORS may increase their showing’s success by inviting their client base as well as the listing neighborhood to a holiday bazaar. “I’ve had different vendors, including Pampered Chef, Avon, Silpada, Partylite, and Home Interiors sell their wares at an open house,” says Moore. “This idea generates a lot of showing exposure and positive feedback for the listing.” Fontenette recommends offering agents and buyers an incentive. “I don’t host open houses,” she said. “But I do make sure to offer some type of extra offer to everyone involved as a holiday gift.”

Use holiday-themed sensory staging.

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Spiced cider, pumpkin pie and baked apple and cinnamon treats make any home smell inviting. “I have this wonderful “brew” on my stove on low heat during the holidays,” says Brent. “It contains water, orange slices, cinnamon sticks, powdered cinnamon, 10-12 cloves and a little vanilla and makes the whole house smell like Christmas!” Make sure the space is well lit and heated to combat the dreary winter weather. Holiday candles also create a cozy atmosphere where traditional lighting fails. Just don’t forget to blow the candles out after each showing.

Simplify holiday decorations. © Clear Standard Publishing, LLC

Learn more at

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own first Christmas, Kwanzaa or Hanukah in the home. “I would recommend minimal Christmas decorations,” said Tracy Jacobs of The Power of 4 – Team Excellence. “I personally love them, but too many family traditions can overpower the main home’s main features.”

Misconception No. 3: There is Stash the Gifts. enough stress happening during It’s always a good idea to store personal the holidays without adding items, such as presents, in a private place the sale or purchase of a home. until the day of the celebration. “Clients with Stress is part of selling property, and some children can keep presents out, but should

Create unique holiday-themed open houses.

com

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Steer clear of Clark Griswold’s holiday light displays and Charlie Brown trees and choose a more tasteful presentation. Advise clients to keep holiday décor more secular and ethnically neutral. It might be better to pack up treasured family heirlooms, such as the family nativity scene, and opt for a few classic pieces. Stage an inviting dining room for a holiday dinner with classic flatware and eye-catching tablecloth. This will help buyers visualize their

ensure they don’t clutter the room,” says Moore. REALTORS that use creative selling strategies, communicate with their clients, pay attention to the details and remain motivated will sell houses no matter the date on the calendar. Happy holiday selling. RL

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P. O. Box 81366 • Austin, Texas 78708-1366 (512) 821-1900 www.myRealtyLine.com E-mail: info@myRealtyLine.com Publisher: Doren L. Carver doren@myRealtyLine.com Associate Publisher: Tawanna K. Carver tawanna@myRealtyLine.com Managing Editor: Naomi Bludworth naomi@myRealtyLine.com Contributing Editor: Linda McNabb Contributing Writers: Autumn Rae Carpenter, Stacy Stroud, Linda McNabb, Naomi Bludworth Contributing Photographers: Doren L. Carver, Linda McNabb Columnists: Judith Bundschuh, Hank Smith, Victoria Reviel, Tracy Blair, Vaike O'Grady Submission Guidelines: Submit photos, press releases and calendar items to naomi@myrealtyline.com. All photos must be at least 300 dpi and include a caption with first/last name and company affiliation. Press releases must be fewer than 300 words. Non-advertisers submitting calendar items will be charged $25 per submission. All submissions must be received at least seven calendar days prior to ad copy deadlines published at www. myrealtyline.com/advertise.html. Submission items will be included as space allows. Realty Line Austin is published monthly by Caxton Publications, Inc.© as a non-subscription publication for the more than 8,000 members of the Austin Board of REALTORS®(ABoR), the more than 1,100 members of the Williamson County Association of REALTORS® (WCAoR) and the Home Builders Association (HBA) of Greater Austin. Realty Line Austin is printed on recycled paper. Realty Line Austin is a proud member of the Austin Board of REALTORS®, the Williamson County Association of REALTORS® and is a honorary member of the Women’s Council of REALTORS. Realty Line Austin is not responsible for opinions or facts expressed by non-staff writers or for errors and any by-products in advertising or editorial copy. REALTOR® is a registered trademark. The word REALTOR® sometimes appears in this publication without the registered trademark symbol (®) for the purpose of saving space. Wherever the word REALTOR® appears in this publication, the registered trademark should be assumed.


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Rough Hollow A S S O C I AT E S I N P R O G R E S S - A d v e r t i s e r P r o f i l e b y S t a c y S t r o u d

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ust minutes from downtown Austin, tucked away in the hills, is a lakeside hideaway of breathtaking hilltop views, great schools, award-winning outdoor amenities and all the comforts and conveniences of a masterplanned community. From young families to empty nesters, Rough Hollow Lakeway offers something for everyone in its 1,787 acres. At Rough Hollow, future residents can choose from custom home sites, Yacht Club Villas, custom homes, semi-custom homes and waterfront patio homes from the $280’s to over $3 million, all from distinguished builders. Rough Hollow Phase I is currently comprised of six exciting neighborhoods: The Enclave, Yacht Club Villas, Water's Edge, East Rim, The Bluffs and The Overlook. Phase II of Rough Hollow will offer an extraordinary addition to this master-planned community on rolling, wooded terrain across the cove. Rough Hollow Phase II features The Woodlands and Cypress Ridge neighborhoods and the just-released Canyon Ridge neighborhood, 9,000 linear feet of shoreline, recreational amenities, Highland Village, community shopping, a waterfront hotel, elementary school and ball fields. With only 13,000 residents, the city of Lakeway offers the best of both worlds – a small-town feel with all cultural, business and entertainment districts of Austin just 25 minutes away. Lakeway is also home to

numerous parks and recreational areas, as well as retail shopping and dining. For most in the community, the lakeside lifestyle is the main attraction. The outdoor recreation that Lakeway is known for can be found in abundance at Rough Hollow. Within the community, residents enjoy more than three miles of pristine shoreline and can hike, bike, jog or walk on over 22 miles of networked hike and bike trails connecting multiple activity centers and the community’s new waterthemed amenity, Highland Village. The first phase of the project, now under construction, will include a new welcome center, zero-depth entry pool, grotto pools, rapids river water slide, splash pad, event pavilion, village green and an open-air marketplace. Rough Hollow has earned acclaim for its resort-style amenities like the Rough Hollow Yacht Club. The facility features a 267-slip marina with dual car tram and fully stocked Ship’s Store, The Grille at Rough Hollow, fitness center, infinity pool and amphitheater. The site also includes a 4,000 square foot openair pavilion offering commanding views of Lake Travis, making it the perfect venue for community and private events. Rough Hollow recently launched “The Rough Life” campaign, with daily recreational and social event programming by Rough Life Director Liza Edebor, that is designed to

www.myRealtyLine.com take advantage of the lakefront setting and numerous features in the community for family members of all ages. Whether enjoying lunch at The Grille, cocktails poolside at the infinity pool, paddleboard yoga at the lake, Pilates at the Pavilion or boating excursions at the Marina, Rough Hollow is aiming to redefine the meaning of the word “rough”. Adding to the allure of Rough Hollow is the community’s access to some of the state’s finest schools through the Lake Travis ISD, long known for its educational achievements and corresponding exemplary ratings. The district’s award winning schools, from elementary to high school level, are located right within the close-knit Lakeway community, some within walking distance of Rough Hollow. Residents of Rough Hollow take advantage of an impressive line-up of recreational venues, including some of the region’s top public and private PGA golf courses and country clubs The Hills, Flintrock Falls, Falconhead, Yaupon and Live Oak. Tennis enthusiasts can enjoy the Lakeway World of Tennis, at the entrance to Rough Hollow, with its indoor and outdoor courts and USTA-sponsored league events. Other highlights include close proximity to numerous parks and hiking trails, the Lakeway Sailing Academy and the Lakeway Airport. “With Rough Hollow, you’ve got access to the small town feel and big city living, if you choose it,” says Mary Lynne Gibbs of Keller

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Williams Realty, whose favorite Rough Hollow event is the 4th of July Parade, featuring fireworks and over 100 floats. Visit RoughHollowLakeway.com to view available homes and find out why Rough Hollow residents love The Rough Life. Set up a personal tour by calling 617-1776 or visiting the Welcome Center, which is open seven days a week. To receive regular Rough Hollow updates, e-mail info@RoughHollowLakeway. com. To view the lifestyle at Rough Hollow, visit www.laketravistv.com/channels/a-lookat-rough-hollow. RL

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Putting a Face on Real Estate since 1995.™

Jim Clark of RE/MAX Round Rock shows off his “insta-hair” (we think it came with the hat) to Sheila Balagia and Lynda Lyons, both of Reliant Title, at the Williamson County Association of REALTORS Cheeseburgers in Paradise TREPAC fundraiser. Buy photo: RL_101011_K.JPG at www.myRealtyLine.com

Mary Miner of Nextage Lincoln Ray Realty explains the opportunities and benefits of the company to a future REALTOR at the Champions School of Real Estate Career Fair in Round Rock.

Buy photo: RL_091711_B.JPG at www.myRealtyLine.com

With a little help from Ann Marie Sandlin of Reta Kays REALTORS and Anna Kong of ABoR, Jay Gohil of Jay Gohil Realty finds a shirt in his size at the ABoR REALTOR VIP Night at Golfsmith.

Buy photo: RL_091611_A.JPG at www.myRealtyLine.com

Buy photo: RL_100211_C.JPG at www.myRealtyLine.com

Tara Knight of Keller Williams Realty doesn’t mess around. She leads the parade in her souped-up Gator to the company’s new office in Round Rock.

ROCKY CREEK

ROCKY CREEK, one of the best selling communities in the

Austin area, now has many new inventory homes ready to show your clients. Among the spectacular features Rocky Creek has to offer: Community amenities: • 300 acres of open and green space • Hill Country Views • 5,000 Linear feet of Rocky Creek frontage • Primitive hike and bike trails • Neighborhood swimming pool Now Open! • Playground and park • Exemplary Elementary & Middle Schools • Top-rated Lake Travis ISD • Nearby Hill Country

NEW INVENTORY NOW AVAILABLE Homes from the $300s

Galleria shopping

CaLL TODay,

(512) 264-2444 Jon Blance

www.DreesHomes.com


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October 2011

Pooch parks

Pigskins

Pumpkins

Peppers

Pads

and Prizes

Join us in Falcon Pointe to Celebrate Our Pfall Grand Opening: New Model Homes, Builders, Neighborhoods & Parks.  & 

October 22 & 23 and October 29 & 30

Celebrate the Grand Opening of new model homes in Falcon Pointe plus Pflugerville’s first Bark Park & Gardens! Catch 4 days of exciting weekend activities, with favorites like chili, pumpkins, football, and doggy pfun. Bring your client to visit model homes by Centerra Homes, Lennar, Meritage Homes and Ryland Homes from October 22-30 for a chance to win a home theatre system and other prizes.* Get the scoop: FalconPointeTX.com/GrandOpening

CHILI COOK-OFF & FALL FESTIVAL 10/22 • PUMPKIN PFUN 10/23—REGISTER TO WIN New homes in Pflugerville from the $170,000s Centerra Homes • Lennar • Meritage Homes • Ryland Homes

Newland Communities is the largest private developer of planned residential and urban mixed-use communities in the United States. We believe it is our responsibility to create enduring, healthier communities for people to live life in ways that matter most to them. www.newlandcommunities.com *NO PURCHASE NECESSARY. LEGAL RESIDENTS OF THE 50 UNITED STATES AND D.C. 21 AND OLDER. VOID WHERE PROHIBITED. LIMIT ONE ENTRY PER PERSON. Sweepstakes Period from Oct. 22-30, 2011. Entry forms are available at the Falcon Pointe Residents Club, along with Official Rules. This is not intended to be an offer to sell or a solicitation of offers to buy real estate in Falcon Pointe to residents of Connecticut, Hawaii, Idaho, Illinois, New York, New Jersey, and Oregon, or in any other jurisdiction where prohibited by law. Homes within the Falcon Pointe community are constructed and sold by builders not affiliated with Newland Communities or Newland Communities’ affiliated companies. Prices, specifications and details are subject to change without notice. © 2011 Newland. All rights reserved.

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Veterans of the industry keep the city growing by selling new properties. Guillaume Smith of Bill Smith REALTORS, Ashley Brinkman of Prudential Texas Realty, Bill Smith of Bill Smith REALTORS and Edie Finch of Edie Finch Properties check out the new condos on the Downtown Property Tour. Buy photo: RL_101411_E.JPG at www.myRealtyLine.com

Stephanie Powell and Jazz Lough, both of Champions School of Real Estate, welcome Matt Presley of Urban Squared Realty to its Career Fair at its Round Rock campus.

Buy photo: RL_091711_E.JPG at www.myRealtyLine.com

Daryl and Fran Pullin of First American Title cruise in and out of the heat to host the company’s Taste of Paris open house in Lakeway. Buy photo: RL_101011_D.JPG at www.myRealtyLine.com

Buy photo: RL_101111_A.JPG at www.myRealtyLine.com

WILLOW BEND MORTGAGE is pleased to welcome

Nancy Baier Loan Officer 512-785-1608

nbaier@wbmtx.com NMLS # 316631

Call today for fast, friendly, professional service!

Professional Service. Tailored Loans.

13809 Research Blvd, Suite 802. • Austin TX 78750

Stacy Rider of Keller Williams Realty and her husband Trey take a well deserved break from raising donations for the fire victims in Central Texas. The two, who had to evacuate their home in Steiner Ranch, attended the WCAoR Cheeseburgers in Paradise event at the Kinningham House.


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REALTY EXECUTIVES AUSTIN Welcome Realty Executives Austin Central. Our Newest Office

Gary Griffin 512.554.4673

Billy Kourkounakis Manager 512.544.5529

Michael Potter 512.789.5248

Tori Troxel 512.522.8674

We would like to recognize Carolyn Abbott

Carolyn Abbott 512.633.7080

Her outstanding production has made her a member of the Executive Club since 2009!

INDUSTRY

Morgan Simpson 512.436.4244

Bob Svienty 512.560.3117

Bruce Bai 512.293.0951

Jim Harp 512.567.9136

Cheryl Jenkins 512.699.6530 ABoR Director 2012 Current President of WCR

LEADERS

Susan Brown 512.844.5553 TAR Director, WCOR Director 2011 TAR Board of Directors

Ruby Johnson 512.215.1737 2011 Chair Membership CommitteeWilliamson County Assn. of Realtors 2011 Chair of EducationAustin Area Women’s Council of Realtors

OUR EXECUTIVES

Our Newest Executives

Martha Chavez 512.922.4833

Larry Gilman 512.762.3605

Sue Barnes 512.300.5527

Gilbert Alires 512.636.1019

Scott Cunningham 512.497.6116

Sherri Forbes, Broker 512.775.6167

Larry Sauls 512.585.3830

Michael Prillaman 512.636.5033

May Somerville 512.749.5847

George Somerville 512.749.5890

Joyce Shorter 512.255.8940

Robert Abbott 512.627.3711

Rob Hernandez 512.784.3385

Jacob Iloka 512.731.4664

Matt Wright 512.577.3676

Donna Dobbs 512.689.1732

Linda Todd 512.785.8303

Claus Markussen 512.422.7513

Marketing Services Associate

Our New Business Broker Division Austin Business Brokers, Inc. Sunil Verma 512.800.7085 Kaema Roberson 512.716.0300

Roman C. Esparza Broker, ABR, GRI, RSPS Austin Metro, McAllen, South Padre Island

512.745.7777

Keith Stewart

Commercial Division

512.965.6160

Michael Neuman

CCIM, CRS, CRI, RPA Regional Broker/Owner

Developer

www.AustinRealtyExecutives.com www.AustinDomicile.com Austin North 13740 Research Blvd. Suite D2 Austin, TX 78750 Office: 512.306.8200

Westlake & Austin Metro 5524 Bee Cave Rd. Suite F2 Austin, TX 78746 Office: 512.716.0300

Austin Central 3307 Northland Dr. Suite 105 Austin, TX 78731 Office: 512.222.7325

*Protected Territories and Franchises Available Throughout Texas*

WE LEND ALL OVER TEXAS

Charlie Bradham: NMLS# 290126 512.789.4638

Balt Regalado: NMLS# 310734 512.689.9837

Rosie Garcia: NMLS# 287137 210.724.4260

Serving Central Texas, San Antonio, McAllen & South Padre Island


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October 2011

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RE/MAX 1 Broker Tammy Bazar accepts her office Top-Producer Award from RE/MAX of Texas CEO Richard Filip at the recent RE/ MAX Mid-Year Awards.

Submitted Photo

HBA members Kathy Henley and Barbara Franks wait for the program to begin at the HBA's Hays County Chapter meeting at the Belterra Welcome Center.

Buy photo: RL_101511_H.JPG at www.myRealtyLine.com

We are pretty sure District State Representative Mark Strama will be posting this photo on Facebook with our very own Bill Evans of Austin Real Pros. The two caught up with each other at the ABoR TREPAC Golf Tournament.

Buy photo: RL_100311_A.JPG at www.myRealtyLine.com

Boost your career at the

2012 Leadership academy Is pleased to announce

The Austin Board of REALTORS® is currently accepting applications for the 2012 Leadership Academy. Revitalize your career at this eight-week training course that includes specialized sessions on spokesperson training, planning for success, creating balance, diversity among us and more. When: Where: Cost: Deadline:

January 19, 2012 – May 10, 2012 Kick-off at the Hyatt Regency Lost Pines Resort and Spa $375 (includes cost of retreat) Apply by November 30, 2011

In addition to enhancing leadership skills, the Leadership Academy is a great place to start if you are looking to get more involved at the national, state and local level. Are you ready to take the next step in your career? If so, apply for the 2012 Leadership Academy at www.abor. com/LeadershipAcademy by November 30 and ultimately, advance your profession.

Gary Liardon as our New Division President

Bellaheim Inc. is pleased to announce the appointment of Gary Liardon as President and CEO of Bellaheim Homes, an Austin based luxury homebuilder. Liardon was most recently division Vice-President for Highland Homes in Austin and San Antonio, and has served in various leadership positions with other homebuilders. Liardon also joins Chairman and Founder Rafael Veloz, and Vice-President Matt Menard as shareholders of Bellaheim, Inc., a Texas Corporation. They are currently building in Grand Mesa of Crystal Falls and have plans for significant expansion in the Austin area market. Exclusively marketed by

A C A D E MY

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Independence Title A S S O C I AT E S I N P R O G R E S S - A d v e r t i s e r P r o f i l e b y S t a c y S t r o u d

I

ndependence Title offers the very best in title examination, underwriting resources, statewide connectivity, business tools and brainpower. Founded under the leadership of Jay Southworth and Brian Pitman in 2005, Independence Title is locally grown, owned and operated in Austin, Texas. Jay and Brian ran the local divisions of two national title companies, and wanted to create a local company that could be more responsive to customers’ needs and to the unique character of the Central Texas business community. Independence Title stands right next to their clients, depending on the same local markets, business climate, and demographics for their success. Independence Title combines the personalized relationships and service of a mom and pop company with the cutting edge resources of the big nationals, a successful formula that has earned Independence Title its position as the Austin Business Journal’s No. 1 Title Company. With some of the most knowledgeable and successful title professionals in Texas, Independence Title combines local experience, statewide relationships, and a broad perspective on the industries they support. Though the company began with a small staff of 18 in Travis County, it has now grown to over 24 branches, with 237 employees serving nine counties from Georgetown to San Antonio (where it holds the distinction of being the San Antonio Business Journal’s top-ranked

independent title company), and is listed as one of the Austin Business Journal’s Largest Private Companies. The veteran Independence team can handle transactions in any county in Texas and are licensed directly in Travis, Williamson, Hays, Caldwell, Comal, Guadalupe, Blanco, Bexar and Harris Counties. Independence Title is a top agent for all the major national underwriters, including Alamo, Chicago, Commonwealth, Fidelity, First American, National Investors, Stewart and Title Resources. The dedicated commercial closing department can issue title policies underwritten by any of the top title insurers in the nation, and has closed and insured individual transactions with liability in the hundreds of millions. The residential department is 68 licensed closers strong, many of whom have lived in Central Texas for generations. Big or small, residential or commercial, each investment in real estate is important and every transaction is personal. This title company’s distinction is and always will be its people. Independence Title employs locally, and all administrative, research and processing functions are handled on the ground at company headquarters in Austin, Texas. Many competitors have outsourced title plant and other behind-the-scenes work to other cities and in some cases, other countries, but all Independence Title transactions are researched and processed in Austin. “I can walk down the hall and talk to the

www.myRealtyLine.com top decision-makers in our company,” says Kara McGregor, Senior Vice President of Business Development. “This translates into an unparalleled ability to solve problems and make changes quickly and smoothly, preventing delays in closing and giving all parties to transactions the very best experience.” Independence Title is proud to announce the recent promotion of Jennifer Goodrum, their top producing sales person, to the role of Commercial Sales Manager, overseeing business development efforts in the commercial arena. Goodrum’s team includes Chuck Scott, Tommy Holmes, Colin Parker, and the company’s newest addition, Amanda Pelham. “When Realtors and other industry professionals think of Independence Title,” says McGregor, “I hope they will think first of the specific people on our team who are part of their team, who go above and beyond every day to help them grow their business and reach their goals.” Independence Title continues to lead the market in customer education opportunities, with classes in new technology and business tools, such as Docusign, business apps for smartphones and notebooks, and business strategies for social media—as well as customized learning opportunities for industry professionals. The company’s unique “Appy Hours” have become a popular forum for

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Kara McGregor Senior Vice President/Business Development

exploring new technologies. Visitors to IndependenceTitle.com can find a treasure trove of information for home buyers, sellers, REALTORS, loan officers, and anyone else participating in the housing industry. From guides to area resources and attractions, to business tips, calculators and help with all aspects of buying and selling homes, Independence Title’s “Tools” link should be on everyone’s bookmark list. Visit IndependenceTitle.com To experience the freedom of Independence. RL

Buy Photos + Find Events + View Archives

www.myRealtyLine.com UNITED LENDING

WHERE LOAN ORIGINATORS ARE

SUPERHEROS! Join our league of super loan originators at United Lending.

Contact Kevin Ginsburg: 512-632-7971 kevin.ginsburg@unitedlendingusa.com


24

October 2011

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Putting a Face on Real Estate since 1995.™

Nicole Cooke teaches agents the benefits of using foursquare, an application to “check in” to various destinations, at the KB Home MCE Extravaganza 2 event.

Buy photo: RL_100111_A.JPG at www.myRealtyLine.com

Renee Lopez-Massey of Nextage Captex Realty and Leisa Ormsbee of JB Goodwin REALTORS are sure to pick up their free energy saving fluorescent lights from ONCOR at the WCAoR Pardner Up Expo.

Buy photo: RL_101211_I.JPG at www.myRealtyLine.com

Is that a double-fisted Facebook status update? Laura Rosales of Austin Title shows off her Facebook skills at the Platinum Top 50 Austin Social Media 101 class in the ABoR auditorium. Buy photo: RL_091711_C.JPG at www.myRealtyLine.com Buy photo: RL_091411_A.JPG at www.myRealtyLine.com

Experienced. Reliable. Excellence.

Linda Komm A seasoned mortgage veteran with 30 years of experience and committed to excellence.

lkomm@swbc.com 512-531-1807

The Komm Team Linda Komm, VP NMLS #219050

James Barnes NMLS #215987

Rhona Bogie NMLS #222089

Kathleen Condry NMLS #214903

Emily Franke NMLS #223977

Ann Jones

NMLS #221084

The Avallon Building, Building 1 10415 Morado Circle, Ste. 100 Austin, TX 78759 866-766-5252 512-531-1800 swbcmortgage.com

Conventional, FHA, VA, USDA, Construction, HELOC

Jason Peebles and Rina Peiffer, both of Bella Casa Realty, talk with future REALTORS at the Champions School of Real Estate Career Fair in Round Rock.


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Exemplary (literally). Rough Hollow, the 1,787-acre lakefront community located in the heart of the Texas Hill Country, is redefining the word rough. Here, that word means lake living, resort-caliber amenities and thoughtfully crafted homes by award-winning builders. It also means bragging rights to some of the top-rated schools in Texas. Stop by the Welcome Center to tour our models, view renderings of our new Highland Village water-themed amenity now under construction and find out for yourself why our residents love The Rough Life.

Homes from the $280’s

Custom Homes from the $600’s

Lakefront Villas from the $500’s

Lifestyle Included

Homes Offered By:

And Select Custom Home Builder Partners

www.roughhollowlakeway.com // 512.617.1776 Developed by Legend Communities in partnership with Crescent Resources. Exclusively marketed by Legacy International Resort Properties. Obtain the Property Report required by federal law and read it before signing anything. No federal agency has judged the merits of value, if any, of this property.

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Experts Speak Out

Putting a Face on Real Estate since 1995.™

Commentary By Vaike O’Grady • Newland Communities

Holidays Offer YearRound Opportunities for Sales Promotions

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Buy photo: RL_100211_D.JPG at www.myRealtyLine.com

He’s no Happy Gilmore, but with tips from Becky Hopkins of Austin Title, Jim Smith just might be able to take home one of those giant-sized checks some day. The two attended ABoR’s REALTOR VIP Night at Golfsmith.

onventional wisdom has it that newhome sales slow dramatically during the holidays, and while the fourth quarter has historically not been our strongest quarter, the end of the year does present unique opportunities to connect with customers, book sales and build “be-backs” for the next year. Here are five good reasons to focus on promotional sales events during the holidays, especially if you specialize in marketing master-planned communities, where lifestyle is an important part of the appeal: • Home buying is an emotional process, and for many in our culture, the holidays conjure up strong yearnings for the perfect home and community. Even if a buyer is not ready to contract right away, touring a model home and community decked out in holiday decorations can create a strong and positive first impression and a surefire “be-back.” • Master-planned communities really shine during the holidays with resident events, parties, toy drives, etc. Often, prospects are

invited to the festivities. Even if they’re not, the marketing message can promote the wonderful community togetherness. • Gift-giving is a central holiday ritual, so buyer gifts (a.k.a. incentives) resonate strongly during this time of year. • With the end of the year right around the corner, the holidays are an opportunity to make a pitch on the substantial tax and financial benefits of homeownership. • Ditto for year-end inventory sales and other builder promotions. We need not limit ourselves to the big holiday months of November and December. Fortunately, the calendar provides us with year ‘round opportunities to create holiday promotions – at times that allow us much more opportunity to stand out than during the super busy season that begins with Thanksgiving. Life, and the desire to find the perfect home and community, goes on 365 days a year. From Valentine’s Day and Easter, to July 4 and backto-school season, there’s always a reason to create a fun promotion that will sell homes. RL

25 Years of Service Arboretum Branch 4807 Spicewood Springs Rd., Bldg. 1, Ste 1100

(512) 450-1222 Steve Builta Martin Ochs Branch Manager Mortgage Planner Kat Carter Mortgage Banker

Rick Baron Mortgage Banker

Lisa Forte Loan Officer

Lynn Edgar Mortgage Consultant

Kimberly Altier Rosemary Jennings Sr. Loan Officer Loan Officer

Buy photo: RL_100511_C.JPG at www.myRealtyLine.com

Marilyn Roberts welcomes HBA president Hank Smith, Carol Baker and Chris Peterson to the Stone Solutions showroom where HBA held a builder/associate social.

Westlake Branch 950 Westbank Drive, Suite 104

(512) 615-6499 Bradley Rife Cindy Fenley Branch Manager Senior Loan Originator

Hometrust Mortgage Company

Buy photo: RL_100611_J.JPG at www.myRealtyLine.com

Risé Johns, third from left, and other Keller Williams Realty Lake Travis associates garther for a casino night to raise funds for Joplin, MO, tornado victims Betty and David McCartney, standing at her left, and area wildfire victims.


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GRAND HAVEN HOMES

Realtors,

Reward Yourself with Grand Haven Homes’

Gr and Rewards

3%

Sell ONE Home

Receive 3% commission on your first closing.

4%

Sell TWO Homes

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Receive a 1% bonus on your Grand Haven Homes Visa Rewards Card in addition to your 3% commission!*

Receive a 2% bonus on your third and subsequent closings in addition to your 3% commission!*

Relocation Reimbursement Progr am Grand Haven Homes will reimburse agents up to 30% of the standard 3% commission. Cannot be combined with other offers. See a Grand Haven Homes sales professional for details.

Our Communities: • Rough Hollow • Silver Oak

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* Must hold an active license with TREC in order to qualify for Grand Rewards. Bonuses and commissions considered earned when homes close and fund. Program members will receive bonuses on the Grand Rewards Visa gift card after closing. Your Grand Rewards card can be used anywhere Visa is accepted. See Sales Professional for details. We reserve the right to modify specifications, prices and/or plans without notice or prior obligation. All square footages are approximate. All renderings are artist’s concept. Consult sales professional for further details.


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HBA Executive Vice President Harry Savio, District 46 State Representative Dawnna Dukes and HBA President Hank Smith get a few laughs at the HBA’s annual BBQ Bash and Elected Officials Appreciation Night.

Submitted Photo

Maggie Falvey of Realty Austin plays her part in raising money for TREPAC at the ABoR TREPAC Golf Tournament at Balcones Country Club.

Buy photo: RL_091611_G.JPG at www.myRealtyLine.com Buy photo: RL_101511_E.JPG at www.myRealtyLine.com

Planning for Next Year TREC MCE Elective Course #: 01-00-103-23150

Register today for Sente’s

November MCE Power Lunch

Thursday, November 10th 12 Noon – 1PM Cost: $10 for One MCE Elective Credit Hour (Cash or Check only, payable at the door)

Our popular Power Lunch series is now MCE certified! Planning for Next Year Tracking no more than 3 numbers will enable you to come up with business goals for 2012. In this seminar, we’ll explore these 3 numbers, apply them to your business, and provide 2 techniques for helping you meet your goals.

For more information on any of our MCE Classes and to register visit:

www.SenteMortgage.com

Click on Real Estate Power Lunches at the bottom of our homepage or call 512-637-9900 • Sente Mortgage, Inc. MCE Provider #9841

Al Jordan of Keller Williams Realty and his four-legged friend Ivy ride in style as they make their way to the new Keller Williams Realty office in Round Rock.


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October 2011

HigHland Homes

Realtor Rewards

Buy photo: RL_101211_F.JPG at www.myRealtyLine.com

Candice Groce of Keller Williams Realty picks up some information on home staging at the Williamson County Association of REALTORS Pardner Up Expo.

2 or More Sales = Big Bonus!

sell one Home

sell TWo Homes

sell THRee Homes

Receive 3% commission on your first closing

Receive a 1% bonus on your Highland Homes Visa Reward Card in addition to your 3% commission!*

Receive a 2% bonus on your third and subsequent closings in addition to your 3% commission!*

New Program members will be mailed a Visa card, while existing members will have bonuses credited on their current card 10 to 14 business days after their second closing. Your Highland Homes Visa Reward Card can be used anywhere Visa is accepted. Buy photo: RL_100311_B.JPG at www.myRealtyLine.com

Leslie Bradshaw of Belterra (Natural Development) welcomes HBA Membership Director Debbie Horridge and HBA Chapter Coordinator Wendy Garner to the Belterra Welcome Center where the HBA held its Hays County Chapter meeting.

1

Belterra

2

Quality Service...Like Clockwork . 3

The Ranch at Brushy Creek

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From the $600s 512-266-7117

From the $250s 512-255-4454

Whitestone oaks

5

Belterra

From the $330s 512-310-7911

Crystal Falls

6

Commons at Rowe lane From the $150s

9

From the low $200s 512-260-8333 LAKE GEORGETOWN

Rocky Creek

arbor Place

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From the $210s 512-260-2222

aspen Hills and mesa Verde Hills From the low $300s 183 512-301-9110

®

steiner Ranch

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The Views From the $230s 512-432-0200

LIBERTY HILL

From the $330s 512-303-0112

512-251-8900

35 29

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GEORGETOWN 1460

TAYLOR

2243

highlandhomes.com HUTTO 2243

LEANDER

rs

Unive

6 183

8

183A

620

TO LL

We are your Closing Professionals.

La Frontera

Whitestone Blvd.

79

Round Rock Express

9

Lakeline Mall

Commons Parkway

Road Gat tis School rimes A.W.G

Rowe Lane

45

Dell

TO LL

CEDARPARK 45

TO LL

1

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620

TO LL

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Sam Bass Road

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183 Par me r La ne

Domain

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Downtown Austin

North Austin

Corporate Office 5608 Parkcrest Drive 823 Congress Ave., #1400 Suite 150 Austin, Texas 78701 Austin, Texas 78731 512.482.0851 512.302.3892

nP ark

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Marketing Director Round Rock 512.964.8950

Austin Research

Round Rock

12301 Research Blvd. 1Chisholm Trail Bldg. 4, Suite 120 Suite 3100 Austin, Texas 78759 Round Rock,Texas 78681 512.249.0576 512.255.6550

LOOP

360 Hill Country Galleria

2244

BEECAVE

3238

MANOR 290 Highland Mall

oad es R Cav Bee

Lam ar

V. P. Marketing Downtown 512.539.7746

Tiesa Hollaway

MO-Pac Expwy

Marketing Director North/Central Austin 512.965.9856

Gwen Johansen

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Qu

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inla

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183

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Barton Creek Square Mall

Zilker Park

AUSTIN Town Lake

Park way

Scenic Brook

290 1826

LOOP

71

1 290

www.nat.com www.facebook.com/Austin.NAT

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. Ben White Blvd Austin ABIA Bergstrom Int’l Airport

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*All qualified sales must be original contracts written between January 1, 2011 and35December 31, 2011. For any Realtor incentive or bonus program offered by Highland Homes it is a condition of eligibility to receive payment that the Realtors not offer to rebate or contribute any portion of a bonus or a commission to a home buyer or any other person who is not a licensed Texas Realtor. The company has sole discretion in determining whether this eligibility requirement is met for each sale. We only recognize one Realtor name per sale. CREEDMOOR 45SE TO LL

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It’s not who wins, it’s how you play the game. Debbie Fontenette of Keller Williams Realty, Sandy Battise of AmeriPro Funding, Aron Farmer of Texas Discount Realty and Stephanie Powell of Champions School of Real Estate have some fun at the ABoR TREPAC Golf Tournament. Buy photo: RL_101511_C.JPG at www.myRealtyLine.com

The dedication of Gene Johnson Street (formerly 48½ street) is big news. The television news media came out to cover the event.

Buy photo: RL_091511_D.JPG at www.myRealtyLine.com

The First American Title Lakeway closing team hosts guests at its Taste of Paris open house. Pictured are Heidi Schoonover, Page Bayless, Sheri Watts and Kathy Moore. Buy photo: RL_101411_F.JPG at www.myRealtyLine.com Buy photo: RL_101111_F.JPG at www.myRealtyLine.com

Three’s company 'round here. Lili Dominy and Mike Jones, both of JB Goodwin REALTORS, and Helen Thomas of RE/MAX Austin Skyline carpool on the Downtown Property Tour.


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October 2011 Experts Speak Out

Commentary By Tracy Blair • Gracy Title

Hibernating During the Holidays Could Cost You Serious Buyers

I

once was faced with the dilemma of being homeless for the holidays during the chilly winter of 1995. I had recently completed renovating a historic home in San Marcos and having landed a job in Austin, decided it was time for me to make the move. “You’ll probably be sitting on the market for a while since the holidays are approaching, so go ahead and decorate. I doubt you’ll have many showings this time of year”, my REALTOR advised. So I decked the halls and went about my annual cooking marathon when much to my surprise my charming 1920’s Spanish Revival got an offer. I had only a few weeks to find a new home, lest I found myself celebrating the night before Christmas at the local Embassy Suites. Slightly frazzled, but with a steely determination to be settled by December 25, I armed my REALTOR with a very specific list of details for my new home - and a 48-hour time frame in which to find it. The first house we previewed was the one I ended up buying. What sold me on it wasn’t just the fabulous location and that it fit my great-grandmother’s

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12-foot armoire, but the home was perfectly staged for the holidays. Fresh smelling wreaths wrapped around the staircase and the mantle was framed simply with candles and garland with white, twinkling lights. A warm throw blanket was placed on the armchair next to the crackling fireplace. The scene was set and I knew I had found a place to call my own. I placed an offer the very next day and moved into my new home on December 22. Indeed, I fell for great staging. Happily, I served my favorite holiday roast to my fiancée and friends in my new dining room on Christmas Eve. I was home for the holidays. It’s been 16 years since my holiday home purchase and my experiences inspired me to pursue a career in Austin real estate in 2001. Over the past decade, I’ve learned that while the winter housing market does ease a bit, agents who snub hibernation and continue working through the season can find the holidays and the early spring quite lucrative. As a matter of fact, every year I see a mini boom between Thanksgiving and late December. And of

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course the agents bringing in the holiday contracts are the ones that continue their daily prospecting – proof that perseverance pays. “December is typically a record month for me. While many agents are taking off the months of November and December, I’m getting my unfair advantage,” states REALTOR Gary Gentry. While it is important to take off a few days to enjoy time with family and friends, those who become “secret agents” and take off several months, are missing some golden opportunities. When asked by your sellers if they should take their homes off the market until spring, stop and consider: will they miss out on that holiday sale? As evidenced by my personal experience, buyers looking to purchase in the winter are serious. “Emotionally it is a time when buyers want to be settled in with their families, so they are ready to take action,” Gentry says. Winter buyers typically have a sense of urgency and want to take advantage of some time off during the season. They may

Putting a Face on Real Estate since 1995.™

also be looking to close before the end of the year for tax purposes. For those relocating with children, they are seeking to get them settled into school before the second semester. Obviously a tastefully decorated home shows beautifully during the holiday season, just be sure to advise your sellers to not go overboard. “Avoid showcasing religious decorations and keep décor to a minimum,” advises local home stager and REALTOR Courtney Unangst. Outdoor décor should also be kept subtle, so the enormous inflatable reindeer and candy canes should be stored and the home and bushes should be simply strung with elegant white lights. Fresh garland smells great, but avoid strongly perfumed potpourri. Photos, personalized stockings, and gifts should not be displayed. Try to remember the home is a product that needs to be sold, so keeping it clutter free and de-personalized is important, even during the holidays. You want the buyers to picture their family and décor in the home. RL

Buy photo: RL_091411_B.JPG at www.myRealtyLine.com

Amber Emerson of Platinum Top 50 Austin, second from left, works with agents one-on-one at the Social Media 101 class at ABoR. From left are Linda Morrison of Morrison Realty, Vici Macintosh of RE/MAX Capital City II and Diana Proud of Avalar Austin.

Check Out 3 Hot New Models at

Ravenscroft Grand Opening Thursday, October 20th 12Noon - 2PM

Inventory Available for Immediate Move-In!

Come see for yourself why Ravenscroft is South Austin’s hottest new home community. Enjoy a delicious lunch & your favorite beverages. Register to win an iPad & other fabulous prizes. Space is limited, so call or e-mail today! 512-410-7790 or RSVP@MyMileStone.com

ravenscroft Townhomes from the $130’s 512 410-7790 • Randy Crawford 512-619-3538 11309 Lost Maples Trail • South Austin

5% on

www.MyMileStone.com

Inventory Homes

5% commissions limited to specific inventory homes. Limited time offer. Must close within 30 days. Homes subject to prior sale. Other restrictions apply. See sales consultant for details.


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October 2011

Live. Work. Give. L o c a l l y G r o w n . Te x a s S t r o n g .

We have 621 in our Central Texas family

Individually, we support 369 non-profit efforts in the community

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Our children are enrolled in 29 area school districts

We have 30 locations to welcome you

Independence Title Explore

w w w. I n d e p e n d e n c e T i t l e . c o m

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Real Estate News & Notes National Association of Remodeling Industry Ninth Annual Tour of Remodeled Homes Opens October 22 through 23 Austin NARI announces the Ninth Annual Tour of Remodeled Homes opens from 12 to 6 p.m. Saturday and Sunday, Oct. 22-23. A percentage of tickets sales will be donated to Wonders and Worries, an organization whose mission is to help children cope when a parent faces a serious or life-threatening illness. This year’s tour theme is “Explore the Possibilities” and will feature eight homes throughout the Greater Austin area showcasing remodeling possibilities through the eyes of some of AUSTIN NARI’s most talented remodelers. Projects

include fabulous single room to whole-house remodels, spacious remodeled kitchens, family leisure and media rooms as well as outdoor entertainment areas, bathroom remodels and two-story additions. The showcased projects range from $75,000 up to $375,000 in spectacular renovations. Tickets for the home tour are $20 for all eight homes and will be available to purchase at both Breed & Co. locations and both Central Market locations and at any of the remodeled homes on the days of the tour. Touring can begin at any of the featured homes. Children 12 and under are free. RL

Keller Williams Realty's Bartlett Real Estate Group Sponsors Successful Clothing Drive for Fire Victims To provide necessities to the victims of the fires in Steiner Ranch, Leander and Bastrop, Bartlett Real Estate set up a clothing drive at their office. “People have been bringing not only gently used articles of clothing but brand new items as well. One person showed up with what must have been $300 worth of kids underwear and socks,” said Marissa Radack of Bartlett Real Estate. Jason Stubbs with Heavenly Care Moving donated one of his trucks which was used to deliver the donated items. Bartlett Group agent and Steiner Ranch evacuee Stacey Rider was the organizing force behind the effort as she had the personal experience of having to leave her home in Steiner with only 10 minutes of notice. “My

husband and I didn’t even have a moment to talk as we systematically packed our two cars with our pets and whatever personal items we thought were important,” Rider says. “My eight-year-old daughter Emma became hysterical when we got the call to evacuate so I told her to go pack some of her toys and tried to keep myself as calm as possible.” RL

MileStone Community Builders Unveils Ravenscroft Townhomes in South Austin MileStone Community Builders, LLC, announced that construction is underway at one of its newest properties, Ravenscroft Townhomes, a new South Austin townhomes community located on Manchaca just south of Slaughter Lane offering the best of the South Austin lifestyle. “The close proximity to Downtown Austin and the low maintenance features of this new property offer an incredible opportunity for anyone wanting a low maintenance carefree lifestyle located close to everything at an unbelievable price,” says Garrett Martin, CEO of MileStone Community Builders. “We are excited to have found such a great location to make these affordable South Austin homes available.” Ravenscroft Townhomes is a resort style attached home community, offering a remarkable value for new homeowners. These distinctive new townhomes feature handsome stone and brick exteriors, and a number of great amenities including zero yard maintenance, beautifully maintained exteriors, professional landscaping and a private community pool and

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MileStone Community Builders Announces Plans for Four New Communities Development is well underway at four new sites throughout Metro Austin as MileStone Community Builders, LLC continues with plans for aggressive growth throughout the region. "We carefully choose each of our markets, and focus on two product niches: higher-density housing and larger lot singlefamily homes at the upper end of the price spectrum,” MileStone president and CEO Garrett Martin says. “We are pleased to have acquired four exceptional sites that complement our portfolio in vibrant areas of the market like South Austin and the fast-growing suburb of Cedar Park,” Martin explains. The new communities will expand MileStone’s presence in these two regions, where it is currently building townhomes and garden homes, and will mark its entry into East Austin with a new single-family detached product. Milestone is also building its semicustom single family homes, called the Pinnacle Collection, in the picturesque Texas hill country near Lake Travis. The Enclave at Brushy Creek, located at the intersection of Brushy Creek Road and Breakaway Road in Cedar Park, will also feature the Pinnacle Collection of semicustom single family homes. This 30-acre site will feature 105 larger lot, single-family homes with pricing from the mid-$200s. The one and two story homes will range in size from 1,950 to over 3,700 square feet, with beautiful native stone and stucco exteriors and attached two and three car garages. They will feature casitas, courtyards and outdoor kitchens, as well as media or game rooms, plus numerous other luxury features and finishes. Riverside, MileStone’s new East Austin community, is expected to attract the young

hip crowd interested in the downtown lifestyle, but who would rather invest in their own home than continue to rent. The 14-acre site is located at 5401 East Riverside Dr. and will offer 89 garden homes ranging in size from 1,050 square feet to nearly 2,000 square feet. Priced from the low $100s, Riverside’s contemporary home designs include steep pitched roofs, brushed aluminum window and awning accents, and varying façade materials, as well as horizontal basket weave fencing. Silver Leaf is tucked away in an established area in South Central Austin at 2602 Del Curto Road. This incredible location provides easy access to major highways and downtown employers, plus a vast array of entertainment, shopping and dining alternatives, all within walking distance. Silver Leaf will offer a lowmaintenance lifestyle in an architecturally distinctive setting. Twelve garden homes will be built on the tree covered site. The one and two level plans range in size from 1,329 to 1,617 square feet, and feature a one or two car garage and a spacious first floor owners retreat, plus many luxury finishes rarely found at such an affordable price point, like granite countertops, furniture style master bathroom vanities, tile garden tubs and arched openings. Despite South Austin’s low lot supply and high barriers to entry such as extensive environmental regulations, MileStone’s fourth new community, South Park Meadows, will also be well located in this urban area. “We believe our product offerings at each of these four new communities will allow us to differentiate ourselves by delivering more of a custom feel in each home, at a very reasonable price, in very desirable locations,” Martin concludes. RL

Richardson Moves to New RE/MAX Office

cabana. Prices for the new home community will range from the $120s to the $180s. Each of the one-and two-story homes includes quality finishes, like granite countertops and options for garden tubs and media and game rooms. Ravenscoft Townhomes are just minutes from major shopping areas such as Barton Creek Mall and Southpark Meadows and offers easy access to all of the great dining and nightlife in downtown Austin. The homes showcase a variety of features such as porches, lofts, gourmet kitchens and garages. Plus, the professionally landscaped grounds are fully maintained, giving buyers a low-maintenance lifestyle and plenty of time to enjoy their new home. RL

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Tom Richardson, a long-time RE/MAX agent in Austin, has moved to the newest RE/MAX office in Central Texas. He is now associated with RE/MAX Metro Realty, located at 5501 Highway 290 West, just west of MoPac at the Monterrey Oaks exit. Richardson is the first agent with this new brokerage. The new company is headed by Mike Jones, broker, another leading residential agent. Tom and wife Pat Richardson, former Education Manager for the Texas Association of REALTORS, operate Team Richardson, Inc. They are specialists in the upper-tier

home market, along with representing major banks in marketing bank-owned properties. Tom was recognized as the third leading RE/MAX agent in Central Texas for the first quarter of 2011 earlier this year. He is a member of the RE/MAX Hall-of-Fame and has been associated with RE/MAX for 14 years. Tom received the Five-Star REO Professional Certification at a national conference in Dallas recently. RL

Submission Guidelines:

Submit photos, press releases and calendar items to naomi@myrealtyline.com. All photos must be at least 300 dpi and include a caption with first/last name, company affiliation and a short description. Press releases must be fewer than 300 words. Calendar items are free to advertisers and $25 per submission for others. All submissions must be received at least seven calendar days prior to ad copy deadlines published at www.myrealtyline.com/advertise.html. Submission items will be included as space allows.

Find Property Tours at

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October 2011

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In the spirit of Tim “the toolman” Taylor, Avis Wukasch of Keller Williams Realty motors over to the company’s new digs in Round Rock.

Buy photo: RL_091611_K.JPG at www.myRealtyLine.com

John Horton (aka Luke Puttwalker) of John Horton Realty, a Private Label Realty company, and Jay Gohil (aka Darth Driver) have a little fun at the ABoR REALTOR VIP Night at Golfsmith.

Buy photo: RL_100611_H.JPG at www.myRealtyLine.com

Buy photo: RL_100211_G.JPG at www.myRealtyLine.com

Judy Lawson throw the dice at the craps table and agrees with Ali Shary and other colleagues that it is fun to have their Keller Williams Realty Lake Travis office turned into a casino for a night. The event raised funds for a Joplin, MO family who lost their home in the epic tornado and local families of area wildfires.

Realty Line October 2011 Issue  

Putting a face on real estate since 1995. Realty Line October 2011 issue focuses on selling homes during the holiday season.

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