Business Communication Fashion Design Film, Video, & Theatre Visual Communication Design
Artwork by Duyen "Nhu" L. Nguyen â€™15
keith D. kutch, M.F.A Dean, School of Design; B.A., Metropolitan State College; M.F.A., The Rhode Island School of Design.
Message from the dean
Thank you for your interest in the School of Design at Stevenson University. The disciplines within the School motivate students to explore, experience, and participate in the communication, performing, and visual arts while learning to meet the real-world challenges faced in today’s creative industries, businesses, and organizations. The School of Design combines coursework in art, business communication, computer technology, film, graphic design, professional writing, and video to prepare students for a variety of careers. Each of the majors within the School—business communication; fashion design; film, video, & theatre; and visual communication design—is built upon a solid liberal arts foundation. Students develop their individual voices and visions through practical application of their creative efforts and can broaden their skill sets by participating in cross-disciplinary collaborations. Through required internships that connect students with professionals in their chosen field as well as involvement with outside firms and not-forprofit organizations, School of Design students explore their interests and refine their skills. The School of Design’s state-of-the-art equipment and facilities, instruction from practicing professionals, and discipline-specific student clubs give students experiences designed to prepare them as emerging professionals. The latest technological tools; one-on-one advising; and small, personalized classes are just some of the benefits that come with choosing a program within the School of Design at Stevenson University. I hope that you will join us on campus soon. Keith D. Kutch, M.F.A. Dean, School of Design
© Jefferson Steele, faculty
School of design: At a glance Statement of Purpose As a liberal arts, career-focused institution, Stevenson is committed to providing an expansive and solid educational foundation. It is through this education that all Stevenson students learn to meet the challenges of life, society, and the working world.
CAREER AT A GLANCE Stevenson is proud of its recent graduates and what they have accomplished. Their success is reflected in the places where they have progressed to study and work; just a sampling is represented here.
Graduate School Art Center College of Design Catholic University
The School of Design provides a strong framework on which to build a successful career. All students are required to study subjects closely related to their major and to take courses that promote knowledge of and experience in technology. The goal throughout is to blend the liberal arts and the courses within the major in order to prepare students for life after SU.
Programs of Study
New Mexico State University
We offer the following bachelor’s degree programs:
University of Baltimore
» Business communication » Fashion design » Film, video, and theatre » Visual communication design
Johns Hopkins University Savannah College of Art & Design School of Visual Arts, New York Stevenson University Towson University The New School University of North Carolina
Employment Business Communication 1st Mariner Bank Agora, Inc. API Management & Marketing
Wedding invitation by Audrey Lawrence, student
Bill Me Later
Department of Agriculture
As a new program, the fashion design major does not yet have graduates. Please see the fashion design page in this brochure for career information.
Department of Defense Dutchess Web Design
Bolster Labs Disney First Pic Consulting
Event EQ Gramercy Mansion
Film, Video, & Theatre
Good Media Communication
Ash Lawn Opera
Hershey Entertainment & Resorts
Johns Hopkins Hospital
Baltimore County Building Services
Maryland Athletic Club
Bon Secours Health System, INC
Irvin Simon Photographers
Middle River Aircraft Systems
Merrick Towle Communications
National Security Administration
Food and Drug Administration
Office of Naval Intelligence
I.M. Systems Groups
National Portrait Gallery / Smithsonian
John Casablancaâ€™s Acting and Modeling Center
Pro Sports Care
Lumen Catechetical Consultants
Sinclair Broadcast Group
Regal Entertainment Group
Six Red Marbles
St. Joseph Hospital
School of Cinema and Performing Arts
Social Security Administration
The Baltimore Orioles The NFL The Sun T. Rowe Price Under Armour, INC WBAL-TV
Stanley Black & Decker WBAL-TV
Visual Communication Design ADG Creative B Creative Group Inc. Baltimore County Public Schools
Katie Foster ’13 Business Communication For Katie Foster, the versatility of the business communication major was key in her education. “I’ve studied marketing, management, consumer behavior, conflict, communications, and design. I feel like I’ve done a little bit of everything!” Katie is now building her career, which started off with a job offer from her senior year internship site. Through networking, Katie is now working with a wedding planning and event design company, where she is enjoying carrying out the visions of bridal clients.”
Stevenson’s business communication program addresses the need for clear, persuasive communication. In this major, students acquire a variety of skills and knowledge from courses in professional writing and journalism, design and publication, management and marketing, information technology, and new media. Graduates typically work in the areas of public relations, event planning, advertising, writing, editing, design, sales, Web, and marketing, among many others. They are employed in both the public and private sectors and often pursue graduate degrees at prestigious universities. Business communication students strengthen their written and visual talents each year and take courses that are numerous and varied, including interpersonal, intercultural, small group, organizational, and professional communication. They develop their speaking abilities through many opportunities in presentation and audience assessment. In addition, BusCom students (as we like to call them) gain a crucial knowledge of the business environment through courses in consumerism, marketing, sales, and management. They emerge from the program as confident, well-spoken leaders who understand how to reach an audience, how to engage others in teamwork, and how to target their technological abilities to marketplace demands. Students in business communication also learn ethical approaches to communication, including the power of persuasion.
Business Communication majors are ready to enter the business world with a variety of skills, including the following: » Clear grasp of Macintosh programs, including Adobe Illustrator, Photoshop, and InDesign, and a thorough knowledge of Microsoft Word, PowerPoint, Access, and Excel » Strong ability to write in varied styles, including expository prose, survey/ research and reporting, technical, journalistic, and Web writing » Understanding of business relationships and the principles of sales, marketing, management, promotions, advertising, and human resources » Aptitude in the use of statistical and mathematical models for decision-making » Communication competency among various publics through oral and written communication, including speeches, presentations, research, and informal dialogue
Internships: Business Communication
BUSINESS COMMUNICATION Bachelor of Science
Senior business communication majors are required to participate in an internship experience, and many students also choose to intern as juniors. Students select a placement site that coincides with their interests, whether in event planning, advertising, marketing, public relations, television, journalism, writing, or other areas of communication. Students spend at least 120 hours during the semester working at the site. They receive three or more academic credits for the internship experience. Some students have expanded their internship opportunities to experiences in cities including New York; Washington, D.C.; and London.
Faculty Chip Rouse Department Chair, Business Communication; Associate Professor, Business Communication; M.Ed. Loyola College; M.A. University of Maryland
Leeanne Bell McManus Associate Professor, Business Communication; M.A., West Virginia University; Ph.D., Duquesne University
Heather Harris Associate Professor, Business Communication; M.A., Ph.D., Howard University
d Business communication majors learn how to write professionally through designing and publishing the campus newspaper using AP Style guidelines.
d Students in the national communication honor society, Lambda Pi Eta, participate in service projects including “Stuff It,” the annual food drive.
Deric M. Greene Associate Professor, Business Communication; M.A., Norfolk State University; Ph.D., Howard University
Assistant Professor, Business Communication; M.A., Wesleyan University
Stephanie L. Verni Associate Professor, Business Communication; M.S., Towson University; M.F.A, National University
A sampling of courses and electives in Business Communication Conflict and Negotiation
Journalism I, II
Principles of Marketing
Public Relations Writing
Event Planning and Publicity
Magazine Writing and Publishing
Relationship of Design and Business
Fundamentals of Video
New Media Communication
Small Group Communication
Principles and Practices of PR
The Advertising Campaign
Principles of Management
Writing for the Web
Fashion Design Bachelor of Science
Faculty Sally Dimarco Program Coordinator and Associate Professor of Fashion Design; B.F.A., Maryland Institute College of Art; M.Ed., Johns Hopkins University
Leslie Simpson Instructor, B.A., Simmons College; M.S., Philadelphia University
Stevenson’s fashion design program provides a comprehensive approach to technical fashion design and prepares students for work in the exciting global women’s wear, men’s wear, and children’s wear industries. With a strong foundation in business, the liberal arts, fine arts, and design, the program gives students industry-relevant experiences that cultivate skills in ready-to-wear and couture garment construction. Students will gain an understanding of the market, historic context of fashion and costume, and consumer psychology, all of which are important aspects of preparing for a career in the fashion design industry. Working in Stevenson’s dedicated fashion design studio, students use two- and three-dimensional manual and computer-aided patternmaking and specialized fashion designing techniques. The program draws on the expertise of the Stevenson University Fashion Design Advisory Board, which is comprised of leaders from all aspects of the fashion design industry. Board members have backgrounds in manufacturing, global sourcing, design studios, fashion retailers, apparel boutiques, fashion education, and professional organizations. In addition, students benefit from the expertise of program coordinator Sally DiMarco, whose Draping Basics textbook is used in classrooms across the country.
Spotlight Outside of the classroom, fashion design students take part in: » Producing the program's Annual Student Fashion Show. » Internship opportunities with Under Armour, English American Tailoring Company, Anna Sui NYC, and House of Ruth: B-More Bags. » Showcasing design work at the University's St. Paul Pavilion, at the Manex Display Company during New York's prestigious Fashion Week, and at the Pecci Museum in Prato, a textile and manufacturing center near Florence, Italy. » Fashion opportunities at the local level and Study Abroad experiences. » A yearly “Careers in the Fashion Industry” event on campus, which brings together luminaries from the fashion industry.
Mary Katherine Ellsworth Fashion Design SU’s Fashion Design program
Upon completion of the program, students will be able to: » Demonstrate proficiency in the artistic and technical expression of apparel design.
is what drew Mary Katherine
» Integrate fashion designing in the business context and use research to discern consumer psychology, markets, and trends to create strategically targeted product lines.
to Stevenson. “It focuses on
» Create a fashion design collection portfolio that expresses a personal voice and vision.
technical design, meaning
» Market their skills and work in the industry or become self-reliant by establishing their own business.
we learn to produce garments made to the
Course Spotlight: Senior Studio I and II
industry standard. Everything
The exciting senior studio courses are the culmination of the fashion design coursework. In Senior Studio I, students conceptualize an original line of clothing by creating a portfolio of technical sketches, fashion illustrations, and storyboards with color stories and fabric swatches. In Senior Studio II, students bring their collection to life using all of the techniques learned throughout the fashion design program. Together, the courses total 120 studio hours.
we learn is geared toward making us better designers and, ultimately, gaining a career,” says Mary Katherine. In fact, her favorite professor has had firsthand experience in the fashion industry. “Her knowledge of design is unparalleled as she has worked for the House of Dior, Chanel, and Yves Saint Laurent. She is incredibly knowledgeable, creative, and encouraging,” explains Mary Katherine.
A sampling of courses in Fashion Design
Common Careers for fashion design graduates
Computer Aided Pattern Design I and II Drawing I and II Fashion Design I through VII Fashion Design Internship First Year Fashion Fashion Illustration I and II Fundamentals of Design I and II Design Seminar Garment Construction Studio History of Fashion Introduction to Textiles Principles of Marketing Surface Design
Creative Design Color Specialist Computer Aided Pattern Design Design Assistant Pattern and Sample Making Pattern Grading Product Development Project Management Technical Fashion Design Technical Fit Specialist
FILM, VIDEO, & THEATRE Bachelor of Science
Faculty Christopher L. Reed Chair and Professor, Film/Video; B.A., Harvard University; M.A., Yale University; M.F.A., Tisch School of the Arts/New York University
Chris Roberts Program Coordinator and Professor, Theatre; A.A., Villa Julie College; B.S., Towson University; M.L.A., The Johns Hopkins University; M.F.A., Towson University
Christopher Crostic Technical Director of the Theatre and Assistant Professor, Theatre; B.S., Frostburg State University; M.F.A., Indiana University
Dina Fiasconaro Assistant Professor, Film/Video; B.S., Syracuse University; M.F.A., Columbia University
Gregory T. Keplinger Associate Professor of Film/Video; A.A., Montgomery College; B.S., Towson University; M.F.A., American University
Exsul Van Helden Professor of Film/Video; D.R.S., University of Amsterdam
Spotlight This program gives students a thorough grounding in the liberal arts and an understanding of the art and techniques of creating film, theatre, and video. Students learn the basics of all three art forms by taking introductory core courses in each area. In addition, several courses explore the relationship among the three art forms: scriptwriting for stage and screen, directing for stage and screen, and an internship that will enable SU students to work with professionals in the field. A sampling of courses and electives in Film, Video, & Theatre A sampling of core courses: Arts Management Concepts in Motion Fundamentals of Video Directing for Stage and Screen Internship Introduction to 16mm Film Production Introduction to Theatre Photography Script Writing for Stage and Screen A sampling of track courses:
Beyond the core courses, students elect one of the following tracks: film, video, theatre, or motion graphics. Each student focuses in one of the art forms by the second semester, culminating in a senior project that provides a capstone experience integrating the aesthetic vision with technical training.
key aspects of this program that make it exceptional: » Seniors profile their work for an audience in the Senior Theatre Showcase and Senior Film/Video Showcase. » Faculty are active in their fields, providing excellent professional connections. » Hands-on learning begins in the first semester of the freshman year and continues through the senior year.
Acting for the Camera
» Students participate in an internship during which they learn from professionals in the working world.
Advanced Film Production
» Graduates are hired by many well-known employers.
Basic and Intermediate 16mm Film Production Film Production History of Film History of Theatre Improvisational Theatre Lighting for the Camera Non-Linear Editing Special Topics: The Films of Alfred Hitchcock Sponsored Video Video Production Voice and Movement
A new major, Theatre and Media Performance, is available within The School of Humanities and Social Sciences. See stevenson.edu to learn more.
» Students have the opportunity to perform in three theatrical productions each year. » Film/video students can work with theatre majors in their projects and theatre majors have greater opportunity for screen and stage acting through film and video projects.
Katie Shelton ’13 Film, Video, & Theatre with a minor in Art For Katie Shelton, finding a university that offered small classes with a personalized experience to study film and video was a top priority.“Stevenson University was the answer,” she says. Katie also completed a minor in art. “My favorite part about this major at SU is that I got to be hands-on all the time. I was able to access
equipment for projects
Film, video, & theatre majors complete an internship in their chosen focus, providing an opportunity to work with film, theatre, and video artists. Students complete 120 hours and keep a journal of their experiences. Some previous internship sites include: » Discovery Communications
» Maryland Department of Education (in communications)
» Video Press (an academy award-winning production company)
» Maryland Public Television
» NFL Studios, N.J.
» WJZ-TV 13
inside and outside of class.” Katie completed an internship with Professional Sound Services in New York City and freelances as a photographer and production sound mixer.
» The Alley Theatre
Visual COMMUNICATION design Bachelor of Science
Faculty Amanda Gingery Hostalka,
Chair and Professor, Art; B.F.A., The Maryland Institute, College of Art; M.A., M.F.A., University of Baltimore
Terence Hannum, Assistant Professor, Art; B.A., Florida Southern College; M.F.A., Art Institute of Chicago
George M. Moore, Associate Professor, Art; B.A., Hampshire College (MA); M.F.A., The Maryland Institute College of Art
Andrea G. Pippins, Assistant Professor, Art; B.F.A.,
M.F.A., Temple University
Lori L. Rubeling, Professor, Art; B.F.A. Corcoran School of Art; M.A.L.A. St. Johnâ€™s College Sarah Joy Verville, Assistant Professor, Art; B.A.,
Marymount University; M.F.A., Maryland Institute College of Art
The visual communication design program provides traditional and digital art and design courses structured to help students improve their ability to express ideas, solve problems, and design for diverse audiences and contexts. The program offers students a rigorous curriculum characterized by a high-level of problem-based learning that encourages risk-taking and critical-thinking, immerses students in real-world scenarios, includes academic experiences and professional activities outside of the classroom, and allows for significant student-student and student-faculty collaboration. As students prepare for a career, they develop a research-based design process and produce a portfolio. This major is designed to prepare students for professional practice and graduate study in graphic design, advertising, marketing communications, electronic or print publishing, Web and interactive design, digital imaging, motion graphics, or other related fields. Students may choose a track in interactive design, motion graphics, photography, or general visual communication design.
Spotlight Internships: Visual Communication Design A sampling of courses and electives in Visual Communication Design Advanced Motion Graphics and Effects Advanced Interactive Studio
Students in this major complete internships in Baltimore; Washington, D.C.; Philadelphia; and New York City. Whether working for Fox 45 News, The Maryland Zoo in Baltimore, or The Smithsonian, students learn about the importance of art/design in professional fields. Each internship includes a minimum of 120 hours at the employer’s site.
Highlights of Curriculum
Advanced Studio Photography Basic and Intermediate Digital Photography Designing for a Target Market Documentary and Photojournalism Drawing I and II Fundamentals of Design I and II Introduction to Art History Internship Mobile and Responsive Design New Media Communication Printmaking Portfolio and Professional Development Professional Design Studio Relationship of Design & Business Senior Capstone Typography I and II Typography in Motion Topics in Art History: - Moving Images and Art - Photography - Design Web Design I and II Writing for the Web
School of Design faculty members also teach some of the courses for the digital marketing degree offered by the School of Business and Leadership.
The program is rigorous, rich, and engaging. Students begin working toward an art-related career from the outset by taking art courses and using the computer during the first year.
The focus on art and design is enhanced by a solid liberal arts foundation. The program broadens an understanding of the role of art and design in society by offering classes in wideranging subjects such as British literature, the nature of mathematics, and sociology.
BreÖntÉ MartEz ’12 Visual Communication Design When asked about his major, Breönté Martez points out the sense of community and professional focus within the visual communication design
The Artist-in-Residence program brings internationally-known designers to SU.
Students meet accomplished creative professionals twice a year who lecture at the University and work with them in three-day workshops.
of one another and the
is extremely supportive
professors add to that by pushing students to establish
Portfolio reviews allow growth in key skills. At the end of the freshman and sophomore years, students present work to a panel of art faculty. In the junior and senior years, a student's portfolio is reviewed one-on-one by a professional artist or designer from the Baltimore region.
themselves as working professionals.” During his time at SU, Breönté interned at MTV Network/ Viacom in New York City. “It
Courses are taught by faculty who are fully engaged in the field.
was a lot of hard work and it
Students work with faculty members who are accomplished practicing artists, muralists, graphic designers, packaging designers, interactive designers, motion graphic designers, typographers, and photographers.
to continuously produce my
Graduates of this program are prepared for life beyond SU.
Internet Connection, Inc., a
Graduates have the skills to be a creative director, an art director; and a designer in Web, print design, packaging, and multimedia design. Many SU students are also accepted into prestigious graduate schools.
challenged me as a designer
absolute best.” Breönté currently works at
website design and hosting company.
stevenson university at a glance Character:
Average Accepted Applicant:
Stevenson University is a coeducational, independent institution that is widely known for its unique synthesis of traditional liberal arts education and exceptional career preparation.
High School GPA: 3.41 SAT: 1390-1650 (middle 50 percent) ACT: 19-24 (middle 50 percent)
Students may broaden their educational and cultural horizons by studying in multiple foreign destinations.
Approximately 3,200 full-time undergraduate, 700 parttime undergraduate and 500 graduate students.
ACT: 1753 • SAT: 5856 • FAFSA: 002107
Just minutes from Baltimore in the town of Stevenson, Maryland, the University’s original campus offers a peaceful learning atmosphere and modern facilities amidst the rolling hills of the Greenspring Valley.
Athletics: The University has a wide range of NCAA Division III athletic teams. Mustang athletics compete in the Middle Atlantic Conference (MAC) in all sports except men’s volleyball which participates in the Continental Volleyball Conference (CVC) and women’s ice hockey which competes as independent.
Owings Mills Campus: Conveniently located just six miles from the Greenspring Campus, the Owings Mills Campus is a thriving academic and residential community.
Approximately 90 percent of Stevenson students receive some form of scholarship or need-based aid including work-study, grants, and loans.
Directions to the Admissions Office STEVENSON UNIVERSITY
Washington, D.C. 95
Take the Baltimore Beltway (I-695; accessible from I-95) to exit 19 (I-795 N). Follow I-795 to exit 4, Owings Mills Boulevard (north to Reisterstown Road). Continue on Owings Mills Boulevard to Groff Lane and turn right. For GPS directions, please use 10945 Boulevard Circle, Owings Mills, MD 21117.
Plan your visit and Apply online at stevenson.edu. 12
Ima gin e y ou r f u t u r e . Des ign y ou r c a r e e r . It a l l s ta r t s t o d ay.
T h e ne w Sc ho o l o f D e s i g n at O w i n g s m i l l s N o r th
With a new home at Owings Mills North, a 28-acre expansion to the Owings Mills campus, School of Design students take advantage of state-ofthe-art technologies in spacious labs to gain skills beneficial in todayâ€™s workforce. The new facilities include a studio space with a green screen, 12 private editing bays, a 16mm flatbed editing table, a 3D printer, photography studio, and much more.
Admissions Office 100 Campus Circle Owings Mills, Maryland 21117 Phone: 410-486-7001 Toll-free: 1-877-468-6852 Fax: 443-352-4440 Email: firstname.lastname@example.org Web: stevenson.edu : facebook.com/stevensonuniversity
The School of Design provides a strong framework on which to build a successful career. All students are required to study subjects closely...