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Media HIGHLIGHTS


THE CHAMPIONSHIPS 2012: ‘A record-breaking Wimbledon’


16.9 MILLION Peak UK TV AUDIENCE


The highest audience figure for a Wimbledon final was 17.3m when BjĂ–rn Borg beat John McEnroe in 1980


107 MILLION Total UK TV audience


Total 15 minute+ reach was 35.5m, or 62% of the population, the highest figure since 2003 when 36m (66%) watched Roger Federer win his first Wimbledon title


2.9 Television viewer rating for ESPN’s coverage


Beating the previous best rating for tennis, ESPN peaked at 4.1 during the Federer v Murray final


869 MILLION Global TV AUDIENCE (IN VIEWING HOURS)


15,388 hours of global TV coverage


198 Broadcast territories in 2012


There were 189 broadcast territories in 2011


TV Coverage: 62 Broadcasters in EUROPE 20 Broadcasters in Asia 9 Broadcasters in Australasia 2 Broadcasters in Africa 6 Broadcasters in North & Latin America


16.9 MILLION Unique users of Wimbledon.com in 2012


An increase of 8.3% on 2011


1.5 MILLION Wimbledon apps downloaded in 2012


An increase of 650,000 on 2011


10 MINUTES Average time spent on Wimbledon.com


An increase from 6 MINUTES in 2011


990,000 Likes on Facebook.com/Wimbledon


An increase of 89% on 2011


342,000 Followers on @Wimbledon twitter


There were an average of 160,000 tweets about Wimbledon per day during The Championships


300,000 Followers on Chinese social media


Wimbledon is NEW TO Sina Weibo, Tencent Weibo and Sohu


1.2 MILLION Live video streams of Live @ Wimbledon TV


1.9 MILLION Listeners of Live @ Wimbledon Radio


4.7 MILLION Video clips watched on Wimbledon.com in 2012


An increase of 74% on 2011


484,805 Spectators in 2012


584 competitors


54,250 balls used


Learn more about Wimbledon


wimbledon.com

INFO@aeltc.com

‘The most-watched Wimbledon since Borg v McEnroe 1980’

Wimbledon Highlights  

Wimbledon Highlights

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