De:Bug is an independent magazine, that´s covering the whole field in between electronic music and digital culture. A guide book for the generation internet, which intensively uses interactive technologies and media, and defines itself through networks and club culture as much as it does through fashion, design and music. DE:BU G’s subtitle “Aspects of Electronic Life” has decisively accompanied an entire cultural epoch. It has been clear for some time now: The digital revolution permeates all areas of life. The internet is a social space where people connect, share, make contacts and create their own content. Technology is synonymous with a creative attitude towards life because technical possibilities blur the boundaries between producers and consumers. DE:BUG has been reflecting these changes and adressing them from within a social and cultural context long before they became popular trends. In doing so, DE:BU G’s editorial staff not only remains analytical but gets passionate.