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THE T HE T TEAM EAM What W Wh hatt tto oe ex expect xpe pect ct w when hen he en se sselling ellllin ing in ng wi with with h RBR Property Consultants Expect professional, personalised service from experts who know the Tweed/ Coolangatta property market. RBR Property Consultants are totally committed to working on your behalf. They deliver the results you deserve, and that ultimately means the best possible price. Due to our unique structure, exceptional employee dedication, use of technology and clever marketing strategy, we have been able to repeatedly over-deliver to both owners and buyers on a consistent basis. Our business is built on exceeding clients’ expectations, and that’s why so many people choose us each year to sell their property. Our Marketing Through the creative use of marketing, our company, our website and the street presence of our sales office, we will show your property to its full potential. All this activity is designed with one thing in mind, selling your property for the best possible price. The more potential buyers we attract, the greater the competition. Competition that will drive a higher price for your property. Our marketing, including photographs, and copy writing, will work together to best present your property. We offer vendors a myriad of advertising package choices. RBR Property Consultants also has its own full colour magazine, Your Home, which is an impressive quarterly publication offering you an unprecedented opportunity to present your property alongside lifestyle features. We don’t just put your property on the market, we sell it.


AGENCY AGREEMENTS

Exclusive Agency Agreement An exclusive agency agreement is a commitment from one agent to actively market your property for a set period of time. Under this arrangement the property will be promoted to the market at predetermined asking price. Under an exclusive agency agreement you have total commitment from your agent to get your property sold.

Sale by Public Auction Sale of property by auction is marketing your property without a price. This eliminates the possibility of underselling your property and ensures you are not overpriced. An Auction Advertising Program is an impressive demonstration of your commitment to sell, with a targeted marketing campaign intended to saturate specific buyers in the market. Motivated purchasers like to know that they are dealing with a motivated vendor. The unconditional cash contract of sale will be on your terms and conditions. There are no contract failures due to finance and the auction date creates a sense of urgency yet still allows purchasers ample time to complete their own inquiries and arrange finance.

Open Agency Agreement This method of sale involves listing your property for sale with many agents. Many owners believe that this increases their chance of a successful sale, when in fact the opposite is true. There is a lack of commitment from the agents, as no one in particular is in control of marketing your property to potential buyers. Many different agencies accessing your property also increase the level of risk to the security of your property.


BUYERS WHERE THEY COME FROM?


COMPLIMENTARY MARKETING ebrochures »

sent to combined sales team database new listing open homes price adjustments

» » »

internet exposure » » » » »

rainbowbayrealty.com.au realestate.com.au domain.com.au investors.com.au statistics via vendor login

buyer matching »

monthly newsletter » » » » »

local exposure to agents area agents database potential sellers buyers local business owners

buyer match with suit able buyers registered with RBR Property Consultants


COMPLIMENTARY MARKETING

window card » » » » »

customised for your specific property 30,000 holiday visitors each year 24/7 exposure exposure to local, interstate and international guests world famous holiday location

colour brochure » »

made available to all buyers at open homes as well as personal inspections customised for your specific property

just listed » » »

500 mailed out to surrounding homes 40 mailout to absentee investors 10 for direct distribution


INTERNET MARKETING


FEATURE PROPERTY - realestate.com


SIGNAGE

RBR Stockboard

ABC Photo Sign Board


DIAMOND PACKAGE

Week1 Double Exposure Photosign Professional Media Package 16 Digital Images 3 x 360 Degree Virtual Tour 1 x Elevated Photo 1 x Floor Plan Interactive with images Property Image Cast Internet Feature Property 3 months - Realestate.com Your home magazine Mail out - Absentee Database Buyer Email Letter Box Drop 550 100x Full Gloss Professional Brochures Colour Brochures High Quality Window Card Vendor Reports RainbowBayRealty.com.au website

$ 198.00 $ 476.00

$ FREE $ 225.00 $ 240.00 $FREE $FREE $FREE $ 93.50 $FREE $FREE $FREE $FREE

Week2 Daily News Full Page Ad

$ 600.00

Week4 Daily News Full Page Ad

$ 600.00

Week6 Daily News Full Page Ad

$ 600.00

Week8 Daily News Full Page Ad

$ 600.00

TOTAL INVESTMENT

$3,632.50


PLATINUM PACKAGE Week1 ABC Photosign Professional Media Package 16 Digital Images 1 x Elevated Photo 1 x Floor Plan Interactive with images

$ 198.00 $ 377.00

Internet Feature Property 3 months - Realestate.com Your home magazine Mail out - Absentee Database Buyer Email Letter Box Drop 550 100x Full Gloss Professional Brochures Colour Brochures High Quality Window Card Vendor Reports RainbowBayRealty.com.au website

$ FREE $ 225.00 $ 240.00 $FREE $FREE $FREE $ 93.50 $FREE $FREE $FREE $FREE

Week2 Daily News Full Page Ad

$ 600.00

Week4 Daily News Half Page

$ 300.00

Week6 Daily News Full Page Ad

$ 600.00

Week8 Daily News Half Page

$ 300.00

TOTAL INVESTMENT

$2,933.50


GOLD PACKAGE Week1 ABC Photosign Professional Media Package 10 Digital Images 1 x elevated shot 1 x Floor Plan interactive with images

$ 198.00 $ 302.00

Internet Feature Property 3 months - Realestate.com Your Home Magazine Mail out - Absentee Database Buyer Email Letter Box Drop 550 Colour Brochures High Quality Window Card Vendor Reports

$FREE $ 225.00 $ 120.00 $FREE $FREE $FREE $FREE $FREE $FREE

Week2 Daily News Half Page Ad

$ 300.00

Week4 Daily News Quarter Page Ad

$ 150.00

Week6 Daily News Half Page Ad

$ 300.00

Week8 Daily News Quarter Page Ad

$ 150.00

TOTAL INVESTMENT

$1745.00


SILVER PACKAGE

Week1 ABC Photosign Professional Media Package 8 Digital Images 1 x Floorplan

$198.00 $215.00

Internet Feature Property On Realestate.com Mail out - Absentee Database Buyer Email Letter Box Drop 550 Colour Brochures High Quality Window Card Vendor Reports

$FREE $105.00 $FREE $FREE $FREE $FREE $FREE $FREE

Week2 Daily News Quarter Page Ad

$150.00

Week4 Daily News Quarter Page Ad

$150.00

Week6 Daily News Quarter Page Ad

$150.00

Week8 Daily News Quarter Page Ad

$150.00

TOTAL INVESTMENT

$1118.00


BRONZE PACKAGE

Week1 Stockboard Professional Media Package 8 Digital Images 1 x floorplan Internet Feature Property On Realestate.com Your Home Magazine Mail out - Absentee Database Buyer Email Letter Box Drop 550 Colour Brochures High Quality Window Card Vendor Reports

$FREE $105.00 $120.00 $FREE $FREE $FREE $FREE $FREE $FREE

TOTAL INVESTMENT

$440.00

$FREE $215.00


ADVERTISING - FULL PAGE LAYOUT

Coolangatta Owners instructions are to sell on or before Auction Day! 4

Prime hillside location with stunning views Coolangatta 5/61 Garrick Street, • Panoramic ocean views from Fingal to Point Danger • Large 63m2 tiled balcony with timber cedar ceiling • Quality craftmanship, innovative design and the latest in technology • 236m2 of pure luxury in this one per floor apartmnet

Proudly Presented By

Ben Gazal Auction on site Saturday, 6th December 11.00am qld OPEN

Inspect:

Saturday 10:30am - 11am

0401 197 000 07 5589 8612

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ADVERTISING - HALF PAGE


NEWSPAPER DISTRIBUTION

Distribution Newspapers gold coast mail ( reaches 28,289 week ) border mail ( reaches 38,827 week ) tweed mail ( reaches Mon-Fri 4,783 Sat 5,483 ) Distribution Area reaches 77,382 people a week


RBR Property Consultants Marketing Guide