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CONTENTS

Volume 23 | Issue 2

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18

JOURNEY TO SUCCESS

Sarah Apgar Finding her inner steel has released her outer shine By Erin Eagan

WHEN IS IT SAFE TO EXERCISE POST COVID-19 ILLNESS?

22

26

If you’re struggling during this strange time, take a step back and reevaluate your process By Justin Hanover

16

OPEN VS CLOSED API SYSTEMS FOR YOUR SOFTWARE VENDORS

CREATE A COMMUNITY USING TECHNOLOGY

By getting creative with online platforms, you can still give your clients the personal interaction they crave By Anna Woods

Why this is such an important decision for gym owners and trainers By Matt McGunagle

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CONVERT MORE LEADS WITH THE RIGHT APPROACH

While there is no exact timeline, one way to do so is by using “Rate of Perceived Exertion” By Megan Johnson McCullough

A VIRTUAL FITNESS TOUR

What was learned from “traveling” across the country to 50 different online classes in two months By Chris Beer

DEPARTMENTS

05

LETTER FROM THE ADVISORY BOARD

Use technology to your advantage

08

LEADERSHIP MATTERS

Making tech work in our favor: specialize or diversify

Joey Percia

Nathalie Lacombe

07

08

BUSINESS STRATEGIES

Attract premium clients willing to pay you $500-$2,000/month

Sean Greeley

FIT MONEY MINDSET

Is your FinTech working for you?

Dean Carlson

10

BEST PRACTICES

Human-to-human technology

Kelli Watson

10

ONLINE TRANSFORMATION

Technology, friend or foe?

Vito La Fata

11

SPOTLIGHT FiTOUR

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| WWW.PERSONALFITNESSPROFESSIONAL.COM | SUMMER 2021

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NEW ON THE MARKET

The latest trends in fitness equipment

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DIVERSITY, EQUITY AND INCLUSION You are part of the solution

Julio A. Salado

Profile for MadMen3

Personal Fitness Professional Summer 2021  

Personal Fitness Professional Summer 2021

Personal Fitness Professional Summer 2021  

Personal Fitness Professional Summer 2021

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