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OUR ANNUAL

HOT

COMPANIES ISSUE! PROFILES OF LEADING INDUSTRY SOLUTION PROVIDERS


LETTER FROM THE EDITOR Lindsay Vastola

lindsay@rbpub.com

TABLE OF CONTENTS

How you do the small things…

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familiar adage has resonated with me lately, “How you do the small things, is how you do the big things.” Perhaps I’ve been thinking about this because I’m in the middle of making some significant shifts in my business. How I manage and execute every detail - big and small - matters; from the way I communicate with my clients, the words I choose, how I answer questions, to actual implementation and follow through. Do you approach small tasks and obstacles with enthusiasm, thoughtfulness and integrity? Then you probably approach bigger challenges and goals in the same manner. If pessimism, lack of focus or complacency is the way in which you go about any aspect of your business, that same energy is likely seeping into other parts of your business, too. It’s helpful to do a periodic self-assessment, or at least spend some time paying close attention to how you’re doing the small, seemingly insignificant tasks in your business. You’re probably approaching the bigger things in your business in the same manner. Big or small, how you do these things all have a direct impact on the success or failure of your business. † Are you responsive to emails, voicemails, or requests from clients, prospects, colleagues and staff? Or do you put them off? † Do you dedicate time to organizing your tasks and time commitments? Or do you haphazardly go through the week not feeling productive because you’re just doing what you can, when you can? † Are you prioritizing effectively? 80% of what we produce will come from 20% of our actions. † Do all your actions reflect what you say and how you want to be perceived? † Do your partners and affiliations reflect the same values you want reflected in your business?

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STAGES OF SUCCESS IN A SATURATED INDUSTRY

Evolve from technician to a high-performing fitness business owner Ryan Ketchum

We’ve put together this Hot Companies issue so you can align with the very best in the industry. Whether purchasing resistance bands for a few dollars or investing thousands in business technology, who you buy from and choose to partner with matters. You’ll find highlights from many of the leaders in this industry including equipment companies, certification and education resources, insurance and professional services. You may not need these companies now, but keep this issue handy for those times you need to make both big and small business decisions. We’ve also included a feature by Ryan Ketchum with a valuable perspective on the evolution of the fitness professional and the challenges that the current industry environment poses on fitness business owners seeking a high-performing business. A perfect reflection of how doing the big and small things has everything to do with your success. Cheers to finishing out 2017 doing the small things like you do the big things,

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HOT COMPANIES TOC

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WHO WILL

BE NEXT? DECEMBER

Jesse Swoyer G.H.O.S.T. Camp Hill, PA www.jesseswoyer.com @Jesseswoyer

NOVEMBER

Anna Woods Anna Woods Fitness LLC Buhler, KS www.shestrength.blog @homeonksrange

OCTOBER - Dustin Maher

SEPTEMBER - Josh Bowen

AUGUST - Jill Rooks

JULY - Ralph Roberts

JUNE - Carolyn Hancox-Barr

MAY -AUGUST Terri Fox

APRIL - Joe Drake

MARCH - Laura Bender

FEBRUARY - Greg Johnson

JANUARY - Brad Tillery

WIN OVER $11,000 IN PRIZES 1-on-1 High Performance Coaching Program by Fitness Revolution ($6,988 value) PowerBlock U50 Club Set ($795.00 value)

1-Year Lease of the BodyMetrix Professional System – Ultrasound Body Composition ($1,895 Value) $500 Power Systems gift certificate

To see the full list of prizes visit http://tinyurl.com/PFP-TOTY2018

THE 2018 PFP TRAINER OF THE YEAR WILL BE ANNOUNCED ON STAGE AT CLUB INDUSTRY SHOW 2017 ON OCTOBER 4 AT 4 P.M. BE SURE TO STOP BY THE PFP BOOTH #712 IF YOU ATTEND!


FEATURE ARTICLE Ryan Ketchum

www.frnation.com

develop the most obvious competencies such as marketing and sales as well as the less obvious skills such as cash management, human resources and management. When you fail to develop the skills required to run a high-performing business you’ll quickly discover how challenging it can be to move to the next level in your business. In the worst scenarios you’ll be trapped in a struggling business.

STAGES OF SUCCESS IN A SATURATED INDUSTRY Evolve from technician to a high-performing fitness business owner

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ave you noticed that getting clients and running a successful fitness business is getting tougher? If so, you’re not alone. The world is in on the secret and sees the opportunity in fitness. Trouble is, most of them aren’t in it for the right reasons and it’s affecting great trainers. In a perfect world, great trainers would easily be able to capture most of the market and have the biggest businesses. But, like any rapidly growing industry, that’s not always the case. Running a successful fitness business isn’t just about being great at your craft.

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FROM TOP TECHNICIAN TO BUSINESS OWNER As few as 10 years ago it was easy to transition from great technician to successful business owner. There was money to be made if you simply delivered results as a personal trainer and were great at your craft. Now, with new fitness business popping-up on every corner, you need to develop business skills if you want to thrive. Too many trainers who are passionate about helping their clients and great at what they do are barely making enough to pay their bills. High-performing fitness business owners, are now having to

REQUIRED SKILLS: MARKETING, SALES AND SYSTEMS Marketing and sales are the first skills that you need to develop if you want to succeed in the business of fitness, but they aren’t the end. You can only outsell your mistakes for so long before it catches up to you. There’s a popular saying, “You don’t know what you don’t know.” As a personal trainer you never anticipated having to master the skills required to run a great business. You hoped that you would be able to make a career out of being a great trainer. If you’ve experienced any success it’s apparent that being great at delivering results is a “pay-to-play” requirement of the profession. And sometimes, great marketers will survive simply because they can attract more new clients even in the case they are not delivering an optimal service. Marketing doesn’t make you a bad trainer or speak any less of your character. It provides you the opportunity to attract more clients, which in turn gives you the opportunity to positively impact more lives. Avoiding the opportunity to develop marketing and sales skills will be the first stage of failure for your business. Used for good, marketing will produce positive results for your business. Those that thrive because they avoid marketing are the exception, not the rule. It’s the equivalent to the person who can eat a pint of ice cream every day and have 6-pack abs year-round. Once you have discovered the power of marketing and sales it’s time to create systems that free-up your time. Without systems you’ll simply be a victim of your own success. It’s quite prevalent in fitness; look at the popular trainer who must work 12 hours a day, 6 days a week to maintain his/her income.


A successful business owner will find ways to replicate their success. They build a team that allows them to grow without spending more time working in the business. This becomes possible through the development of systems that allow your trainers and staff to replicate the results you would produce. AVOID THE SUCCESS TRAP As you first venture into developing systems, the biggest obstacle you’ll have to overcome is the mindset that you are the only one capable of delivering results. Your process may be unique, but it should not be dependent on you delivering the service. Focus on finding people that can deliver 80% of the results you can deliver. This simple tip will help you quickly expand your business and deliver incredible results. Top business owners will bring in team members who can make-up for their weaknesses and help them deliver better results than they could deliver on their own. Finding the right people to add to your team is challenging. The first step is being able add revenue to support your team growth through marketing. Once you’ve mastered sales, learned how to attract clients and

developed systems to replicate your results, it’s time to create a process to discover amazing talent. Top-level fitness business owners are now creating processes that allow them to recruit, identify and evaluate individuals that can bring more value to their business. Keeping this talent requires a great culture. Therefore, the highest performing fitness business owners are shifting their focus from developing training skills to developing team building skills. MANAGE YOUR SUCCESS AND DISCOVER GREATNESS At some point, your team will be more responsible for the day-to-day success of your business. It can be very scary! You started out being responsible for everything in your business. The growth and your client results rested solely on your shoulders. As you grow, the success of your business (and clients) will be reliant on the team. The toughest transition you will go through is becoming a great manager for your team. You started your business because you wanted to control your own destiny and didn’t want to rely on others to reach your goals.

Now it’s come full circle, you are relying on others to grow your business. You must learn how to get results through your team, and that requires being a manager and leader. At this point you stop putting out fires, you delegate important activities and your time is spent on high return on investment activities. Outside of taking the leap from employee/trainer to business owner this is the scariest point for many fitness business owners. There is a clear path to business success. Many others have experienced it and the signs are all very clear, if you know how to look for them. The time of simply being great at what you do to achieve success in the fitness industry are coming to an end. If you want to control your own destiny and build a high-performing business, you’re going to have to evolve as a fitness business owner.

Ryan Ketchum, co-owner and Executive Director of Fitness Revolution, is a business growth expert and coach to some of the top fitness business owners in the world. If you’d like to work with Ryan or the Fitness Revolution team, learn more about what they do at www.frnation.com.

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H O T

COMPANIES

2017-18 Your One-Stop-Shop for Continuing Education! Finding continuing education correspondence courses that are appropriate for certified fitness professionals can be frustrating. Once you find one, the quality may be poor and the cost outrageous. Exercise ETC changes all this. We have dozens of high-quality, deeply discounted correspondence education programs available for you to choose from! Now is your chance to earn your CECs at home, at your own pace, and more affordably than you thought possible! How it Works When you order a correspondence (home study) program from us you will receive a textbook and a separate examination booklet. Your book will be sent to you via FedEx and your test will be emailed to you. When you are ready, complete the open-book, multiple choice examination at your own pace and in your own place. It’s that simple! Instant Grading Service Exercise ETC offers you INSTANT GRADING SERVICES, absolutely the quickest possible way to get your CE certificates. Better yet, there is no additional charge for this service! No more mailing your exam in and waiting for results. Here’s how it works: complete your CE exam, submit your answers via our website and your exam is graded immediately; if you score at least 70% you can then print your CE certificate immediately.

CONTACT INFO: COMPANY: Exercise ETC

WEBSITE:

www.exerciseetc.com

PHONE:

800.244.1344 Earn Continuing Education Credit All our correspondence programs are approved or accepted by one or more major certifying organizations including: ACE, ACSM, AEA, AFAA, BOC, CSCS, IFPA, ISSA, NASM, NFPT, NSCA and many more!

EMAIL:

info@exerciseetc.com

Stop searching. There are NO lower prices. Trust us: It is virtually impossible to find higher quality, more cost-effective home study programs anywhere else. In the unlikely event you do, we’ll meet any competitor’s price for the same (or even a similar) program. As an added bonus, if you find the exact same program for the exact same credits cheaper somewhere else we’ll also waive your shipping charges. Convinced? Full Refund Policy We’ll keep this short. After you get your home study course you have three days to change your mind for a full refund. Just notify us within that three-day window and then return the book to us in saleable condition. That’s it. No questions asked.

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COMPANIES

2017-18 In 2003, EZFacility was created with a vision to build a great company – one that changes the way businesses are run through cutting edge technology and delivering real value to customers. As EZFacility has grown to become one of the largest providers of feature-rich management software for the fitness industry, we remain true to this vision and proud of our progress. Through hard work, client dedication, and offering affordable web-based facility management software tools for any size gym, health club or fitness facility, EZFacility has both earned the trust of thousands of businesses around the world and built a workforce who cares about customers’ success. EZFacility’s robust software functionality provides intuitive, flexible solutions for fitness facilities of every type and size. Simplifying the way facilities manage their business operations. Consider a few of the industry-leading advantages that sets EZFacility apart: } Newly Redesigned & Convenient Member Self-Service Access } Customized Facility & Resource Scheduling } Powerful Membership Management Capabilities } Elevate Facility Efficiency with Extensive Real-time Reporting } Go Uniquely Mobile & Stand Out from the Competition with a Branded Mobile App At its core, EZFacility keeps the management process simple and efficient through trailblazing software functionality. The highly effective facility management tools streamline business operations from gyms with small but growing member-base to large health clubs and everything in between. No matter what the goals of a facility may be, EZFacility is here to help businesses maintain a personal touch with members while staying at the forefront of technology.

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CONTACT INFO: COMPANY: EZFacility

WEBSITE:

www.ezfacility.com

PHONE:

866.498.3279


H O T

COMPANIES

2017-18 FiTOUR® makes it possible to get ahead in the fitness industry and grow a rewarding, purpose driven career. FiTOUR® is a leader in providing nationally recognized fitness certifications, recommended by health and fitness directors & managers across the country. FiTOUR® makes it possible for the Fitness Professionals to expand their knowledge and share their passion for fitness by offering affordable, comprehensive, cutting edge certifications grounded in exercise science and guidelines for safe and efficient health and fitness practice. FiTOUR® Offers: } Online Certification with Exams } Online ACE, AFAA & NASM approved CEC Courses } Free online Study Materials } Instant Exam results } Certificate available after Exam } O nline Renewal Courses for $25.00 every 2 years } FREE IDEA e-membership

CONTACT INFO: COMPANY:

FiTOUR® Certifications

WEBSITE: www.fitour.com

Today the FiTOUR® Development Team continues to write and develop additional outstanding health and fitness certification programs to keep fitness professionals and enthusiasts ahead and on top in an ever-changing fitness field. FiTOUR® makes obtaining your fitness certifications and continuing education convenient & affordable!

PHONE:

281.494.0380

EMAIL:

clara @fitour.com

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COMPANIES

2017-18 KORR Medical Technologies was founded in 1993 as a research and development firm. They developed metabolic test equipment for NASA, and in 2001, entered the market to sell that same equipment to gyms, trainers and wellness centers. KORR’s goal has been to bring VO2 Max and metabolic testing out of the lab and into the hands of fitness professionals at all levels of expertise by streamlining the user interface and decreasing the cost. Trainers know what is working with their clients, what increases retention, and what drives revenue. And trainers are buying CardioCoach by KORR. CardioCoach sales have had a 58% increase in sales over the last 4 years, with 20% of sales coming from repeat customers and referrals. KORR’s evaluation of the sales trend indicate that CardioCoach is successful due to 1) trainers have improved results in helping clients reach their goals when using data from CardioCoach, and 2) CardioCoach offers trainers a profit center. IMPROVED RESULTS Results are the life-blood of any training program. Yet how often is every client subjected to a standard number of reps, standard minutes of cardio, and routine course around the equipment? By measuring each individuals aerobic capacity, where they are burning fat calories most effectively, and what their fuel sources are throughout exercise, you can design workouts that will truly target their specific needs. This is true whether their goals are to increase endurance, lose weight, improve race performance, or address specific health and wellness concerns. PROFIT CENTER While most fitness equipment is an expenditure, CardioCoach is a profit center. VO2 Max is a premium service that can be marketed as a standalone service or as a value-add to training programs. KORR customers report gross profits from VO2 Max testing averaging $40,000 per year per facility. Current trends indicate fitness enthusiasts are demanding more data. Trainers are willing to incorporate data as long as it is sound and useful, but are wary of fly-by-night trends. CardioCoach meets both desires at a perfect crossroads: the test gives an incredible amount of data, yet the technology has been around since we’ve been sending rockets into space! Anaerobic threshold, VO2 Max, fuel sources, calories burned and EPOC are all keys to helping clients achieve their goals.

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CONTACT INFO: COMPANY:

KORR Medical Technologies

WEBSITE: www.korr.com

PHONE: 800.895.4048

EMAIL:

Support@korr.com


H O T

COMPANIES

2017-18 MYZONE is a wearable fitness technology company that was created to solve the biggest issue in the fitness industry: people quitting the gym because of lack of motivation and results. MYZONE solved this problem by creating the MZ-3, which provides engaging and motivational experiences to support behavior change that makes exercise habits stick. Unlike many other activity trackers, the MYZONE MZ-3 is the only fitness tracking device based on the World Health Organization’s Physical Activity Guidelines. It uses a game-based platform and social experience that rewards effort, motivating users to work harder regardless of their ability. Throughout a workout, effort is measured in MYZONE Effort Points (MEPS) which users earn based on their heart rate during an activity. It’s through this platform that users can set personal goals and compete with friends on a leaderboard or through challenges. A recent study performed by 12 RND Fitness in Australia confirmed members’ exercise levels increase with this type of gamification. The study showed an increase in every single metric, for every club who participated, with members training for longer periods of time, more often, and at a higher effort level. The reason the use of gamification is so successful, specifically when used for fitness, is that it falls in line with creating a habit out of exercising. A habit is created when you have a trigger, a routine and rewards for completion. Let’s say one of your members is about to leave work, this could be a trigger that ‘it’s time to exercise.’ This means that when the member leaves their office job at 5pm on Monday, instinctively they know that time and action is a cue to go to the gym. The member will then head to the gym and workout with their MYZONE belt to obtain MYZONE Effort Points. The reward for this member is seeing themselves rise on the MYZONE leaderboard, earn MYZONE Effort Points or obtain social recognition from friends after completing his/her workout. The more the member gets a reward for going to the gym (such as moving up on the MYZONE leaderboard or obtaining a new status ranking within the MYZONE system), the greater the association and the dopamine release. MYZONE is designed to not just be restricted to the gym environment, the MZ-3 can be worn for almost every type of exercise allowing for regular feedback and recognition of activity.

CONTACT INFO: COMPANY: MYZONE

WEBSITE:

www.myzone.org

PHONE: 312.448.7687

EMAIL:

Ron.sobiek@myzone.org

Have you incorporated gamification into your club? If not, it might be time to start. MYZONE is already represented in more than 4,000 facilities in 35 countries. 2017-18 HOT COMPANIES | 11


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COMPANIES

2017-18 WHAT NFPT DOES AND WHY NFPT, National Federation of Professional Trainers, will celebrate its 30th anniversary in February 2018. NFPT’s mission to educate, assess and certify personal trainers started off as one man’s passion turned purpose. NFPT is rooted in its history and with its founder, Ron Clark. In 1988, NFPT was established as a ‘real-world’ option for personal trainer certification. NFPT’s inception was not a mission to compete with credible certifying organizations of the time, but instead to offer a comprehensive option for the passionate fitness enthusiast. Because aspiring personal trainers are often people with a lot of passion for the work, and even more motivation to help people, they may not always have a formal education in the exercise sciences. So NFPT positioned itself to be a foundational first step for entering the profession and a supportive partner for fitness trainer success. Certification providers, prior to NFPT (before the ‘90s), only offered clinical, advanced and specialty area approaches to education and certification. Ron’s growth journey, through many decades, gave him perspective that led to the concept and inception of NFPT’s ‘real-world’ approach. Ron was a Staff Sergeant in the Marine Corp when he was seriously injured and underwent rehabilitation – a blessing in disguise. As a result of his injury, he got into the gym and became hooked on health, fitness and strength training. Many long, hard years spent training, working, and studying (and getting certified) led him, in 1984, to open his own small gym and private training studio. He knew that he had found his life’s work. NFPT was born to be something different. Something that wasn’t available. Something that modeled the knowledge, skills and abilities of the day-to-day successful personal trainer. NFPT, still family-owned and operated, brings it back to the basics; which can simply mean speaking plain language when talking about hard concepts. The fitness industry ebbs and flows with trendy new ways to get fit and be healthy, but the ground level basics of why and how a person’s health is improving have little to do with the latest trend. Trends are fun, and they can help us to jump start something that may not have happened otherwise…but, ultimately, achieving better health and fitness is the result of understanding why and how the body works the way it does. Inside NFPT HQ, and to the people who know him, Ron is known for his saying, “Learn to add and subtract before learning to multiply and divide.” Understanding foundational exercise principles and using this knowledge to affect the most positive change is the adding and subtracting that aspiring personal trainers should be skilled in before moving into the multiplying and dividing. NFPT Certification assesses the aspiring trainer’s knowledge and ability to affect positive change in the lives of people, no matter their fitness level. Personal trainers make a difference, every day with every workout.

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CONTACT INFO: COMPANY: NFPT

WEBSITE: www.nfpt.com

PHONE: 800.729.6378

EMAIL:

info@nfpt.com


Protect yourself personally and professionally with insurance options from the experts at Sports & Fitness Insurance Corporation—all designed specifically for fitness professionals working as personal trainers as well as instructors of individual or group exercise programs, including Pilates, yoga, martial arts or similar fitness programs. Coverage follows the professional wherever they work in the US, whether they operate out of a single club, multiple clubs or even at a public facility such as a local park or activity center. Our underlying General Liability policies provide limits up to $2,000,000/occurrence with $4,000,000 aggregate. We offer both Cyber Liability and Employment Related Practices Liability limits on our General Liability policies. We can cover the professional liability for physical therapists and spa personnel in addition to personal trainers and group exercise within our General Liability and Umbrella policies with full limits.

H O T

COMPANIES

2017-18

Coverage provided under this program includes: Commercial General Liability: Provides premises protection for any claims arising from the facilities you own, rent or occupy. You are indemnified for alleged negligence resulting in bodily injury, property damage or personal injury. Professional Liability: Protects you against bodily injury to a client resulting from a failure to render “professional services,” defined as “the providing of physical training, fitness counseling and nutritional counseling for a fee.” Personal Injury: Protects against suits involving libel, slander and wrongful invasion of privacy. Advertising Injury: Protects against claims arising out of misappropriation of advertising ideas such as the infringement of copyright on titles or slogans committed in the course of advertising your services. Abuse or Molestation: Pays to defend insured against allegations of sexual misconduct. Medical Payments: Reimburses a third party for medical expenses incurred as a result of bodily injury. Unlike most GL policies, our policy includes coverage for athletic participants. We offer comprehensive coverage for individual personal trainers and group exercise instructors at extremely competitive rates. Group exercise rates range from $100 to $140 for the year. Personal trainer rates range from $160 to $230 for the year. Applications can be filled out online with coverage provided the same day.

CONTACT INFO: COMPANY:

Sports & Fitness Insurance Corporation (SFIC)

WEBSITE:

www.sportsfitness.com/pfp

PHONE: 800.844.0536

Sports & Fitness Insurance Corp. (SFIC) has been insuring the fitness industry exclusively for over 32 years. SFIC offers general liability insurance including professional liability, property insurance, umbrellas, workers compensation and surety bonds for large and small fitness centers, as well as, dance, yoga, Pilates and martial arts studios in all 50 states and Canada. SFIC is the Managing General Agent for Liberty Mutual Insurance for the fitness industry. We are proud to be American owned and operated, representing an American owned carrier. 2017 HOT COMPANIES | 13


H O T

COMPANIES

2017-18 Next Level Balance Training with StrongBoard Balance and StrongBoard MINI – it’s Time to Evolve Your Workout! You have a smart phone and navigation system. You use state of the art booking and billing software. So why are you still using your old balance trainer? What sets StrongBoard Balance apart from every other balance trainer on the market? EVERYTHING! } Patented multi-spring technology makes it impossible to stabilize. When a user cannot stabilize, their muscles are forced to contract, burning more calories and expediting results. } 4” and 6” springs allow for a maximum range of motion during full body exercises. } A flat, rigid platform for standing exercises which mimics real life movements and does not cause joints to supinate unnaturally. } 500-pound weight limit. } 3-year manufacturer’s warranty. } Certification course is approved for continuing education credits by ACE, NASM, AFAA and NSCA. } Available in 10 colors, always in stock. } Free online learning center with hundreds of exercises sortable by skill level, muscle group or position. } A generous revenue streams through our ambassador program. } Social media and website marketing support. } Each unit is made and assembled in the USA using military-grade materials. Proven Benefits from Regular Use of StrongBoard Balance Improve Reaction Time * Expedite Calorie Burn * Destroy Cellulite * Tone and Sculpt Muscle * Increase Stamina and Endurance * Optimize Balance * Correct Posture * Immediate Proprioceptive Gains “Best 12 Products to Help You Achieve Your Health and Wellness Goals” - YogiApproved.com “Top 10 Training Tools You Should Check Out.” - Fitnovatives Blog, AceFitness.Org “One of the best workout tools available today.” - MyMMANews.com “Best Buy Stability Product” - FitProf.net “Best New Fitness Equipment” - Active.com

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CONTACT INFO: COMPANY:

StrongBoard Balance

WEBSITE:

www.strongboardbalance.com

EMAIL:

Info@StrongBoardBalance.com


H O T

COMPANIES

2017-18 Total PT Fitness is a professional software for personal trainers. Manage more clients, enhance your professional image, increase your income and train clients online or in person. It includes tests, video exercises and meal planning for nutrition. Total PT Fitness is available as an online subscription service or as a desktop install for one price and no additional fees. Testing: } Track fitness tests and provide detailed fitness summary reports. } Access over 150 fitness tests. } Provide health risk questionnaires. } Includes athletic, senior and youth tests. } Create your own tests. } Implement test protocols for specific sports and training results. Exercise programming: } Choose from over 3000 exercise videos to create custom fitness programs. } Add your own video. } Create your own custom workout templates.

CONTACT INFO: COMPANY: Total PT Fitness

WEBSITE:

www.TotalPTFitness.com Nutrition consults: } Assess calorie requirements. } Perform diet analysis. } Provide detailed meal plans. } Add your own meal plans. } Create shopping lists and recipes.

PHONE: 800.750.2756

EMAIL:

sales@totalptfitness.com

Client portal: } Online system provides client online portal. } Clients receive workout programs on mobile devices. } Built-in messaging and communication portal. } Clients access meal plans on mobile devices. } Branded with your company logo. No long-term contracts with free support. Free 4-week trial. 2017 HOT COMPANIES | 15


H O T

COMPANIES GIVE YOUR CLIENTS A REASON TO KEEP COMING BACK WITH TRX® Created in the U.S. Navy SEALS as a means of staying fit on missions, TRX® uses functional training tools like the TRX® Suspension Trainer™ to leverage bodyweight to build strength, lose weight and increase flexibility. TRX offers a complete line of functional training equipment, professional education, and comprehensive programming, designed to help fitness professionals create sustainable programs, amazing experiences, and lucrative businesses. Rooted in a philosophy based on movement, TRX believes that the first step to achieving any fitness goal starts with moving better. TRX Education provides fitness professionals with a progressive approach to foundational movement coaching. TRX Education begins with learning simple movement standards on the TRX® Suspension Trainer™ to developing skills and integrating multiple training tools. Courses in the TRX Education Journey are designed to be taken in the following order: the TRX Suspension Training Course; the TRX Functional Training Course, the TRX Group Training Course, and the TRX Advanced Group Training Course. Completion of the TRX Education Journey earns participants an official TRX Certification.

CONTACT INFO:

TRX® SUSPENSION TRAINING COURSE:

COMPANY:

Learn to use the TRX Coaching System to apply foundational movement-based training techniques with the TRX Suspension Trainer™.

WEBSITE:

TRX FUNCTIONAL TRAINING COURSE: Apply foundational movement-based training techniques across other modalities such as kettlebells, heavy ropes, Rip Trainers, and more. ®

TRX® GROUP TRAINING® COURSE: Through application of TRX’s Group Coaching System, evolve your coaching techniques and learn how to deliver a personalized, motivating class to groups of varying sizes and fitness levels. TRX® ADVANCED TRAINING COURSE: Be among the first to get TRX Certified with the TRX Advanced Group Training Course. Master your group coaching techniques and learn how to effectively program and deliver functional training workouts. Special Offer: 25% off TRX Education with use of promo code TRXPFP17 This offer will be valid until October 31st.

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TRX Training

www.trxtraining.com/trx-academy

PHONE:

888.878.5348, Option 3

EMAIL:

sales@trxtraining.com


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