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AUTOMATED ENFORCEMENT IMPROVES PUBLIC SAFETY Here’s the Research to Back it Up by Jane Prosch-Jensen, VP Government Relations, Redflex Traffic Systems

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utomated enforcement is a tool that law enforcement agencies rely on nationwide to improve public safety. It serves as a 24/7 deterrent to red-light-running and speeding, significantly reducing the manpower and resources necessary to combat dangerous driving behaviors that lead to crashes, exhaust city resources and, in the worst cases, cause untimely deaths. Numerous studies have found that automated enforcement improves driver behavior, community safety and ultimately saves lives — making streets safer for everyone. Automated Enforcement Reminds Drivers to Slow Down Did you know that speeding was responsible for one-third of all traffic fatalities between 2005-2014? Speeding kills — and technology such as speed cameras can help deter this habit. In 2017, the National Transportation Safety Board (NTSB) conducted a study to reduce speeding nationwide. The study explains “(speeding) increases crash risk both in terms of the likelihood of being in-

volved in a crash and in terms of the severity of injuries sustained by those involved in speeding-related crashes.” The NTSB recommended the installation of speeding cameras as a viable solution, commenting, “(automated enforcement) is an effective but underused countermeasure.” Red-Light Cameras Reduce Fatal Crashes Drivers running red lights can also cause fatal car crashes. According to a 2017 study published in the Journal of Safety Research, activating red-light cameras reduced fatal red-light-running crashes by 21 percent — and all types of fatal crashes by 14 percent in 117 U.S. cities with more than 200,000 residents. Earlier research, found by the Insurance Institute for Highway Safety in 2011, supported these findings: automated enforcement reduced fatal red-light-running crashes in 14 major cities by 24 percent. Pedestrians are Safer with Automated Enforcement Automated enforcement systems are also shown to improve safety

SUMMER 2019 • THE ECONOMIC DEVELOPMENT EDITION

conditions for pedestrians. Pedestrian fatalities have seen a shocking increase in recent years. The Governors Highway Safety Association found that 6,227 pedestrians were killed in 2018 — the highest number in 30 years. They cited multiple factors including increased walking, unsafe road crossings, speeding, distracted driving and more. Installing speeding or red-light cameras can detect and deter these potentially fatal driving behaviors. The Results are Clear — Automated Enforcement is Impactful and Effective As part of a broader public safety strategy, automated enforcement is a highly effective tool for deterring risky driving behaviors and reducing motor vehicle crashes. Redflex is honored to work with communities across the globe to tackle these safety concerns and educate drivers about the widespread impact of speeding, red-light running and other risky maneuvers.

The Governors Highway Safety Association found that 6,227 pedestrians were killed in 2018 — the highest number in 30 years.

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Profile for ROX Media Group

Glendale LIVING Magazine Summer 2019  

Glendale LIVING Magazine Summer 2019