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ROAD SAFETY

MASTERS T20 WORLD CUP


INDIA

THE HIGHEST NO. OF ROAD FATALITIES IN THE WORLD

MORE THAN 1,50,000 PEOPLE ARE KILLED EACH YEAR IN TRAFFIC ACCIDENTS.THAT’S ABOUT

400

FATALITIES A DAY


IT’S TIME WE CAME TOGETHER TO DO SOMETHING WE NEED A MOVEMENT & ACTION TO DRIVE THIS CHANGE


A LONG TERM COMMITMENT LONG TERM COMMITMENT BEHAVIOURAL CHANGE CAN’T HAPPEN OVER NIGHT & NEEDS A LONG TERM PLAN.

WE ENVISAGE A 10 YEAR CONCERTED EFFORT TO BRING ABOUT THIS CHANGE IN INDIA


THE STRATEGY TO GET THIS MESSAGE ACROSS TO MAXIMUM PEOPLE IN INDIA WE NEED A HIGH IMPACT HIGH REACH PLATFORM. BUT ADVERTISING ON EXISTING SPORTING PRPERTIES IS PROHIBITIVE


WHY CRICKET

CRICKET IS THE MOST FOLLOWED SPORTS IN THE COUNTRY

CRICKETERS IN INDIA ARE LOOKED UPON AS IDOLS BY MOST OF THE CITIZEN OF THE COUNTRY PROMOTING THE CAMPAIGN USING CRICKET AS A MEDIUM WILL CREATE THE RIGHT IMPACT AMONGST THE VAST NUMBER OF FOLLOWERS OF THE SPORT IN THE COUNTRY


THE

BIG IDEA RIDE ON THE POPULARITY OF CRICKET & CREATE A NEVER SEEN OR TRIED BEFORE PROPERTY


THE EVENT A MASTER’S T20 CRICKET WORLD CUP HELD BETWEEN THE LEGENDS OF THE GAME. UNITING TO PROMOTE THE CAUSE OF ROAD SAFETY

SCHEDULE

10TH TO 15TH NOVEMBER, 2018 @ CCI / WANKHEDE, MUMBAI


PRESENTING

ROAD SAFETY

MASTERS T20 WORLD CUP PARTICIPATION OF LEGENDS OF THE GAME FROM ALL OVER THE WORLD

T20 MASTERS CRICKET TOURNAMENT NEVER HAD BEFORE IN INDIA

HIGH SCOPE OF PR & MEDIA MILEAGE GENERATION


ROAD SAFETY

MASTERS T20 WORLD CUP THE TEAMS

INDIA

WEST INDIES

AN EXCITING NEVER SEEN BEFORE CRICKET TOURNAMENT PLAYED BY THE LEGENDS OF THE GAME SIX CRICKETING NATIONS WILL BATTLE FOR THE ROAD SAFETY MASTERS T20 WORLD CUP PARTICIPATION OF SOME OF THE GREATEST PLAYERS TO HAVE PLAYED THE GAME

AUSTRALIA

SOUTH AFRICA

TELEVISED BY BROADCAST PARTNERS ACROSS THE GLOBE

ENGLAND

SRI LANKA

EACH TEAM TO COMPRISE OF A SQUAD OF 15 LEGENDS WHICH INCLUDES 5 MARQUEE PLAYER, 5 GRADE A PLAYER & 5 GRADE B PLAYER


THE VISION CREATE A GLOBALLY ATTRACTIVE T20 WORLD MASTERS CUP TO BE PLAYED EVERY YEAR MAKE IT A CATALYST FOR CHANGING BEHAVIOUR AND SAVING LIVES THROUGH THE MESSAGE OF ROAD SAFETY WORLD LEGENDS OF CRICKET BECOME AMBASSADORS OF ROAD SAFETY


ATTAIN STATURE AND GAIN RESPECT BY ASSOCIATING WITH THIS NOBLE CAUSE OF ROAD SAFETY ON A GLOBAL SCALE


UNPRECEDENTED REACH GAIN AUDIENCES ACROSS THE GLOBE & CREATE AWARENESS ABOUT IIFL’S FINANCIAL SERVICECS


ACCESS TO LEGENDS OF CRICKET INTERACTIONS WITH HIGH NET WORTH CRICKETERS TO BECOME THE WEALTH MANAGEMENT ADVISOR OF CHOICE

RAHUL DRAVID

AJIT AGARKAR

VIRENDRA SEHWAG

SAURAV GANGULY

MURALI KARTIK

VVS LAXMAN

ASHISH NEHRA

HARBHAJAN SINGH


NETWORKING WITH HNWI’S

A CHANCE TO NETWORK WITH A NICHE AUDIENCE OF TEAM OWNERS & OTHER SPONSORS OF THE EVENT. PMG SPORTS - ORGANISERS OF THE EVENT OWNERS BY LEGENDARY CRICKETERS SUNIL GAVASKAR


OPEN DOORS DIRECT ACCESS TO THE MOST INFLUENTIAL CRICKETING BODY IN THE WORLD


PROMOTING

THE T20 MUMBAI LEAGUE BY ASSOCIATING WITH THE MASTER’S WORLD CUP, IIFL GETS ACCESS TO THE KEY INFLUENCER & DECISION MAKERS AT VARIOUS CRICKETING BODIES THUS GIVING AN OPPORTUNITY TO PROMOTE THE T20 ML


THE 360 DEGREE CAMPAIGN T.V

CREATE HYPE

ON GROUND

GENERATE BUZZ

NEWSPAPER

BUILD EXCITEMENT ENGAGE FANS

RADIO

OUTDOOR

SOCIAL MEDIA & PR


COME PARTNER WITH US

Ravi Boss Gaikwad – It’s Time We Come Together to do Something  

Ravi Boss Gaikwad creating a globally attractive T20 World Masters Cup to be played every year make it a catalyst for changing behavior and...

Ravi Boss Gaikwad – It’s Time We Come Together to do Something  

Ravi Boss Gaikwad creating a globally attractive T20 World Masters Cup to be played every year make it a catalyst for changing behavior and...

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