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2010 Annual Report

Changemaking: Identifying a passion around a social issue and creating change. Andrea brings 20+ years of experience as an entrepreneur and catalyst in both business and citizen sector organizations. Prior to leading the development of Seattle’s “Everyone a Changemaker”, Andrea owned TestaRossa, voted one of Seattle’s Top 10 Restaurants. Andrea raised venture capital to launch and distribute TestaRossa products across the United States, and spearheaded the strategic design of HI-TOP (Healing Institute of the Treatment of Pain) through the Dean’s office at the University of Washington-School of Medicine. Subsequently, Andrea was the Development Director of Zion Prep Academy and the interim Executive Director of Seattle Girls¹ School. Andrea has an undergraduate degree from Northwestern University and a graduate degree from the University of Washington. Jim has held leadership positions in the high tech industry with large and small companies. He is an active volunteer with many community organizations including Social Venture Partners (8 years), Big Brothers/Big Sisters (6 Little Brothers, President of 3 Boards), Board of Executive Service Corps and Center for Ethical Leadership, CASA, and Ashoka/Youth Venture. Working with Jack Knellinger, Jim launched Youth Venture Seattle. He also represents Ashoka locally and is working on extending Ashoka’s vision by helping Seattle become an “Everyone a ChangemakerTM” City.

Ashoka Seattle Staff

Andrea Wenet, Executive Director Evan McKittrick, Program Director Hayley Dale, Development & Marketing Manager Chris Kosednar, Program Associate Lauren Lamson, Development Associate

Dear Friends of Ashoka Seattle, Last year was a remarkable year of transformation for our organization. Since 2008, we existed locally as Youth Venture with our mother ship organization, Ashoka – the ENGINE of Social Entrepreneurship. Ashoka is renowned globally as an unequaled distribution system for social entrepreneurship, from the 3000 Ashoka Fellows around the globe to Changemakers who demonstrate the critical skills of Empathy,Teamwork, Leadership and the act of Changemaking. Youth Venture is Ashoka’s MVP program for 12-20 year olds – the generation that IS changing the world. In late 2009, Ashoka selected Seattle to build the model for an “Everyone a ChangemakerTM” City. Our Seattle team’s mission: to build a City model that is replicable around the globe, where Changemaking is embedded in Seattle’s culture. Locally, we approach every activity, be it a community partnership or the development of our website, from the framework of simplicity so that our model is replicated with ease around the country and world. On November 18th, 2010 we crossed a threshold at our inaugural event and introduced 300 local citizens –including Seattle Public Schools leadership, business executives, entrepreneurs of all ages to Ashoka Seattle. Our year long efforts were realized having designed a scalable Youth Venture program, simplified our Ashoka messaging, stabilized our staffing, developed our Youth Venture Advisory board, and recruited the Seattle “An Everyone a ChangemakerTM” (S-EACh) steering committee. We increased our fundraising from $60K (2009) to $273K (2010) by 350%. Like every successful early venture, ample capitalization is KEY. By the end of 2011, our formerly early stage organization will prove its scalability and sustainability. Youth Venture launched a total of 55 teams between 2008 and 2010; in 2011 alone, we’ll launch well over 60 teams. Our focus is clear: cohorts of youth from historically underserved communities. Selection is based on the percentage of students that qualify for free or reduced lunch. We will have successfully launched a partnership with UST Global to model our Ally (non-controlling adult mentors) program. We’re implementing a course, Spring 2011, at the University of Washington to teach UW Students to facilitate our Youth Venture Dream It. Do It.Workshops and Challenges. This is a a critical beta test enabling us to scale programming to reach our #1 S-EACh goal of Tipping the Youth Culture. Some of our key developments include: (1) Changemaker Campus relationships with local institutions of higher education (2) business competitions to source the ultimate solutions to the most intractable social problems locally and globally (3) Creating a Seattle City Fellows program to support our local heroes of social entrepreneurship. And, we’ve only just begun. We deeply value your ongoing support,

Andrea E. Wenet Executive Director, Ashoka Seattle

Jim McGinley Board Chair


Who Are We?

Vision: An “Everyone a ChangemakerTM” City.


Ashoka’s History Ashoka, founded 30 years ago by Bill Drayton, is the global association of the world’s leading social entrepreneurs.

Ashoka Seattle catalyzes citizen entrepreneurs to solve the most pressing social

Ashoka is the engine and unequaled distribution system for social

needs of the region.

entrepreneurship, delivering programs at various city-wide,

Goals: • Tip the youth culture (age 12-20) to greater than 10% who see themselves as Changemakers by launching their own social ventures. • The Ashoka Changemaker model will be embraced by 100 organizations (business, schools, non-profits, government). • Ashoka Seattle is the organization recognized for integrating its resources with

regional, and international levels. Today, there are 3,000 Ashoka Fellows across 70 countries and nearly 4,000 Youth Venture Teams. Ashoka selected Seattle to develop an “Everyone a ChangemakerTM” City model to be replicated globally. Ashoka Seattle established and developed the “S-EACh” vision, mission, and goals. In 2011, Ashoka Seattle is building the strategic planning framework to implement S-EACh.

those in the community to empower a broad range of citizen entrepreneurs.

Youth Venturers with Bill Drayton at Ashoka Seattle’s Inaugural Fundraising Luncheon on November 18th, 2010 Left to Right: Najee Siu-Chang, Edward Jiang, Michelle Solomon, Ruth Assefa, Bill Drayton, Nandie Oosthuizen, Binh Vong, Alli Stewart

“Societies that will flourish are the ones in which a greater percentage of the population was engaged in social change.” - Bill Drayton, Ashoka Founder and CEO

Ashoka Resources and Community Resources create Seattle an Everyone A Changemaker City = S-EACh Youth Venture 75,000+ youth globally on 4000+ youth-led teams

Ashoka U 10 Campuses including: Duke, Cornell, Arizona State, University of Colorado: Boulder, Johns Hopkins, Tulane and more

Ashoka Fellows 3000+ elected from 70+ countries worldwide 10,000 unique solutions generated $550 M funneled to social innovation

Inspires and invests in youth to create social ventures, providing a transformative experience of leading positive change.

Creating a network of Changemaker Campuses to transform universities into hubs for catalyzing innovation.

Identifies, scales, and connects the world’s leading social entrepreneurs.

Sponsors crowd-source solutions to international issues through the web.

“Our hope is that all children, regardless of their circumstances and backgrounds, can determine and acheive their own goals.” - Nandie Oosthuizen Founder, Hand & Heart. Hand & Heart’s mission is to “empower hands and touch hearts” by supporting an orphanage in South Africa. “It is so unreal that this idea I had for a club is actually happening and working out just the way I imagined.” - Michelle Solomon, Founder SIFF (Sharing Interests, Forming Friendships). SIFF bridges the gap between disabled and non-disabled high school students.

“Without hands-on experience, it’s hard to actually learn.”- Edward Jiang, Founder of Student RND. Student RND provides hands-on learning experiences in the fields of science and technology. *(Ed Jiang not pictured)


LOCAL YOUTH ADVISORY BOARD Anne Addison, Principal, Garrett Addison Consulting Sonya Erickson, Partner, Cooley Godward, LLP Kevin Espirito, Senior Manager, Employee Engagement, Microsoft Josh Herst, CEO TripHub Jim McGinley, Youth Venture Board Chair Eddie Moore Jr., Director of Diversity, Bush School David Nilssen, Co-founder, Guidant Financial Nandie Oosthuizen, Youth Venturer, Founder, Hand & Heart Najee Siu-Chang, Student, University of Washington

S-EACh STEERING COMMITTEE Phil Bussey, CEO, Greater Seattle Chamber of Commerce Diane Douglas, Executive Director, CityClub Seattle JoAnn Forman, Consultant, Arts Management Kristin Hayden, Ashoka Fellow, Founder, One World Now Don Kennedy, CFO, COO Seattle Public Schools Will Ludlam, General Manager, Hill & Knowlton Jim McGinley, S-EACh Steering Committee Chair Nandie Oosthuizen, Youth Venturer, Founder, Hand & Heart LeaAnne Ottinger, Corporate Consultant, LMR Advisors Adam Porsch, Program Officer, College Ready, The Bill & Melinda Gates Foundation Paul Shoemaker, Executive Connector, Social Venture Partners Craig E. Tall, Managing Director, CET Capital Partners Vivek Varma, Executive Vice President, Public Affairs Starbucks

Community Partnerships

A S H O K A SEATTLE “EVERYONE A CHANGEMAKER” Four Teams of Teams: Working groups of committed community volunteers dedicated to building an “Everyone a ChangemakerTM” City.

1. Strategic Planning & Impact Measurement: Manage continuous

planning process, agree on critical outcomes and how to measure

2. Changemaking Programs: Community Champions develop

relationships and leverage Ashoka resources throughout sectors (business, philanthropic, citizen sector, government)

3. Investment & Scale Up: Fund development and earned income. 4. Marketing: Generate widespread community support and understanding of S-EACh

Why Seattle? Ashoka believes that a critical component of realizing its vision is building Changemaker cities around the globe. Ashoka selected Seattle to build the EACh city model to be replicated globally. The Puget Sound region is known for its culture of innovation, entrepreneurial spirit, commitment to philanthropic values, and world-class leadership. This presence, along with recognition of Seattle’s outstanding leadership, will enable Seattle to build a culture of Changemaking as defined in the Ashoka vision.

Entrepreneurs Organization - Global Visionaries - Guiding Lights - Highline District School - Parent Map - Peace for the Streets by Kids from the Streets - Powerful Schools - Rainier Boys and Girls Club - Rainier Scholars - Seattle Next 50 - Seattle Public Schools: Roosevelt, Cleveland, Chief Sealth, Franklin, Garfield, Rainier Beach High Schools - Seattle Youth and Families Initiative - Seattle Youth Violence Prevention Initiative - Social Venture Partners - Summer Search - Team Read Technology Access Foundation - Teens in Public Service - The University of Washington: Center for Innovation and Entrepreneurship, Pipeline Project, Carlson Center, and Dream Project The Urban League and Austin Foundation - YMCA Community Learning Centers

“Youth Venture is a phenomenal organization. By mobilizing hundreds of youth through a transformative, experiential learning program, and teaching youth business skills and strategies, I believe Youth Venture is seeding America’s future social entrepreneurs. Youth discover their power to have a positive impact on the social issues that infect our society, and they are compelled to act. ” - David Nilssen,Youth Venture Board Member

History 2008 - 2010 Youth Venture is the cornerstone of Ashoka Seattle, founded in 2008 by Jim McGinley Youth Venture Board Chair. Over the past 2.5 years,Youth Venture has launched 55 Youth Venture teams, directly involving more than 500 youth and impacting thousands in the community.

94% 80%

Youth felt an increase in confidence in leading social change*

2011 and Beyond

Better able to establish and achieve goals, and set budgets*

This means greater than 10% of youth, 12-20 years old, self-identify as Changemakers. Our

* 2007 Corporate Executive Board Survey

The Youth Venture Experience

Dream It. Do It. Workshop • Identify a passion & social issue • Develop business awareness • Learn problem solving skills

Youth Venture is poised to launch 60+ teams in 2011, directly impacting over 600 Seattle youth. The first goal of the S-EACh initiative will be to “tip” the youth culture in Seattle. community partners such as Seattle Public Schools, the University of Washington, and Global Visionaries are key in scaling our program to invest in 7,000-8,000 youth in designing and launching their own social ventures, and becoming Changemakers over the next 3-5 years.

Our Youth Venture Program growth projection is:

Dream It. Do It. Challenge • Build business/ action plan • Workshops on empathy, teamwork, leadership, and Changemaking skills

Ally Matching

Community Panel

• Support development • Present action and implementation plans to • Adult “non-controlling” community mentor • Community • Mentors offer skills celebration of and expertise in youth plans plan designs

Launch Venture


• Venturers become • Earn up to leaders for the next $1,000 in generation. seed funding • Gain access to global youth venture networks and summits

Venture Teams & Community Partners

Youth Venture’s social entrepreneurship program develops four vital skills for success: empathy, teamwork, leadership, and Changemaking ability. Seattle youth are changing lives in our community, addressing social issues, and living their lives through the lens of empathy and leadership.

Thank you, Partners

You are integral to our success. With deep appreciation, we thank you for your continued support and collaboration in building the next generation of Changemakers. Together, we are leveraging our resources to empower young people to become the socially responsible leaders of tomorrow. Over the last three years, we have inspired and invested in nearly 1,000 youth to spark their ideas and give them the fuel to launch their social ventures. Today, through the networks of our partners, we are poised to launch more than 500 teams, or 7,000-8,000 youth, in the next 5 years, tipping the Youth culture of Seattle and advancing Seattle’s future as the hub of social innovation and entrepreneurship. Thank you for your support, invigorating partnerships, and continued commitment to Seattle’s adoption of “Everyone a ChangemakerTM” values. 2008-2010: 55 Youth Venture Teams Launched Bottle Brigade builds advocacy in local high schools to end the sale of disposable bottles, runs educational campaigns about alternatives, and sells safe, green, reusable water bottles. Their vision is a world where sustainability of water is the primary focus and water is a right, not a privilege. Left to Right: David Ayala-Lindeman, Becca Lacroix, Maddie Peterson, and Molly Freed

2011 Youth Development Partnerships Global Visionaries Highline School District Peace for the Streets by Kids from the Streets Powerful Schools Rainier Vista Boys and Girls Club Rainier Scholars Seattle Public Schools Seattle Youth and Families Initiative Seattle Youth Violence Prevention Initiative Summer Search Team Read Technology Access Foundation Teens in Public Service The University of Washington Urban League & Austin Foundation YMCA Community Learning Centers

The Beat is a publication that gives a voice to youth in the Issaquah community covering a range of issues teens care about from culture and movies to immigration rights. The Beat provides youth with a reason to pick up the paper, while serving as an important champion of the youth experience for adults who subscribe to The Issaquah Press. Tiffany Xu, Founding Editor of The Beat

“There is nothing more exciting to see than a young person who realizes they can use their passion to make a difference in the community. Young people throughout the Seattle area have embraced this concept since we first opened our office a few years ago. The community of young Changemakers has grown significantly and the movement at the local level has begun.” - Jack Knellinger, Founding Youth Venture Director

Ashoka Seattle 2010 Highlights of Community Support We are deeply grateful, and humbled, by the generosity of our donors. Your support moves us to the next level of scale, scope, and effectiveness to achieve the “Everyone a ChangemakerTM” vision. Together, we will build Seattle into a city that responds quickly and effectively to social challenges, and where each individual has the freedom, confidence, and societal support to address any social problem and drive change - an “Everyone a ChangemakerTM” city.

Ashoka Seattle by the Numbers 500 Youth involved with Venture teams since 2008 14 350

42 26,150 600

First Annual Ashoka Seattle Luncheon Funds Raised: $134, 240 Attendees: 275

Dream It. Do It. Workshops & Programs delivered Percent increase in 2010 funds raised locally, compared to 2009 Community members served as Community Panelists Dollars raised at Founders of the Future Dinner on April 19th Attendees supported Ashoka Seattle throughout the year

212,856 More dollars raised locally in 2010, compared to 2009 In September 2010, Bill Drayton wrote an article in the Harvard Business Review discussing “hybrid value chains” and the value of collaboration between for-profit businesses and mission-driven individuals and organizations.

Left to Right: Nandie Oosthuizen, Erica Bernklau, Bill Drayton, Michelle Solomon Bill Drayton speaking with Seattle Youth Venturers at the First Annual Luncheon

On November 18th, 2010, Ashoka Seattle’s inaugural fundraising event galvanized the community’s early Changemaking adopters. Over 275 people heard Bill Drayton and Paul Shoemaker dialogue about the critical importance






world and why Seattle was selected to build the city model. This crescendo event for the year was testimony to our energetic and financial commitment to building the S-EACh model for Ashoka to replicate around the globe.

2010 Financials and Funding Ashoka Seattle Financials

Ashoka Seattle saw an increase in local funding from $60,796 to $273,652 in 2010. This was a marked 350% increase in revenue, in the fiscal year ending December 2010, as compared to the prior 12 month period. This unprecedented growth enabled Ashoka Seattle to reach a new level of performance and community impact. We are deeply grateful for our tremendous supporters and early adopters who largely drove this increase through the First Annual Ashoka Seattle Luncheon. $300,000

2009- 2010 Comparative Chart National Funding vs. Local Funding Support $273,652

Statement of Activities for the Year Ended December, 2010 * 2009 Revenue 52% National, 48% Local Funding

$250,000 $200,000


$150,000 $60,796

$100,000 $50,000

$83,957 $0

$0 2009


2010 Ashoka Seattle Revenue Earned Income

8% 12%



Other 53%


Foundation Corporation

2010 Ashoka Seattle Expenses 7% 55%



Individual Contributions Foundations/Grants Earned Income Local Funding Corporate Sponsorships National Funding Other

$147,015 $ 68,400 $ 32,112 $ 21,145 $ 4,980

$86,394 $ 5,000 $ 1,837 $51,523 -

Total Revenue

$273, 652

$273, 652 $ 0

$144,753* $ 60,796 $ 83,957

$137,174 $94,663 $18,965

$69,078 $47,810 $27,865



Locally Funded Nationally Funded

Expense Program Fundraising Administration

Administration 38%

Fundraising Program

Total Expense

6 Ways to Join our Changemaking Community... 1.

Be an Ally: Serve as an Ally, or “non-controlling” mentor for a youth-led venture team. You can bring a diversity of perspectives to the youth’s business plan development, allowing young people to benefit from your expertise and realize the full extent of the community’s support for them.


el is the best way to experience the Youth Venture Program in action, and to meet the inspiring

“The critical factor for success of any human grouping be it company or a country - will be the proportion of Changemakers it has to

Be a Panelist or Attend a Community Panel: Attending a Youth Venture Community Panyouth who are creating lasting social change in your own back yard.


Join our Team of Teams: We have working groups of committed community volunteers

develop new ideas, take initiative, and lead.”

dedicated to building an “Everyone a ChangemakerTM” City. You have valuable skills to help us

- Bill Drayton, Ashoka CEO & Founder

design and implement our Changemaker Programs. Join our Team!


Employer Matched Gift: Double the impact of your gift through your employer’s matching gift program. All gifts are tax deductible for both you and your employer. Matching gift forms are usually available from human resources departments.

5. ASHOKA SEATTLE 206.323.1848

Donate in-kind services or expertise: As we grow in scale and scope we need people to help us develop our legal services, accounting, and financial planning, web/graphic design, and social media outlets.


Partner or Support a Dream It. Do It.Workshop or Challenge: Commit to investing in a 10 week after school workshop for 25 youth to learn about social entrepreneurship, get in touch with their passion, and onto the path to launching their own social venture.

853 Hiawatha Place S. Seattle, WA, 98122

Contact us!

Our Valued Investors Thank you. Individuals

Corporate Sponsors Beyond Home Productions Cooley, LLP Gates Foundation Guidant Financial McKinsey & Company Microsoft Starbucks United Reprographics Wimmer Solutions


Bishop-Fleet Foundation Jolkona Foundation, Inc. The Peg and Rick Young Foundation Starbucks Foundation Starfish Group Tulalip Tribes Charitable Fund



Claire Acey Colleen Angeles Kristen Bagley Ivan Barron Tony Benton Erica Bernklau Steve Boyer Gregg Cochlan Ellen Cole Wyking Garrett Nicole Grant Paul Killebrew Virginia Kirn Susan Long Rebecca Lovell Deidre McCormack Martin Francesca Merlini Melinda Partin Rachel W. Pody Mark Pomerantz Mary Reddy Constance Rice Dorothy Roca Kelly Sheppard Deb Trevino Marty Weishaar Sophie Wenet Paul Wolman

Anne Addison Rosemary Agostini Gina Alsdorf & Bruce Williams John Alsoszatai-Petheo Jen & Ken Alterman Jeremy Ames Gurline Baptiste Karin Barnes Jacquie Bayley Joel & Maureen Benoliel Butch & Kay Blum Lisa & Norm Bontje Brent & Cynthia Bostwick Susan & J. Bradley Brickman Addi Brooks & Bob Pennell Sarah Bryar Mike Burke Chris & Alice Canlis Shelley Capretto Bobbi & Don Chamberlin Leslie & Dale Chihuly Dwayne & Ashley Clark Jeni Craswell Kate & Jeff Cochran Nicole Cox Jeri & Doug Donnelly Diane Douglas Martha & Richard Draves

Cont’d $100-$499

Trish Dziko Kevin Espirito Stacie Feinstein Holly Ferguson Brian Finrow Cathy Galgon Saul Gamoran John Gardiner Kathryn & Billl Gillis Maria Goodloe-Johnson Christina Gould Leon Grundstein Jody Hall Pete Hanning Peter Heymann & Nicole Piasecki Kevin Higman Marjorie Hillson Rodney Hines Peggy Holman Loren Hostek Delia Jampel Emily Johnson Mary Johnson Laura Kastner & Phil Mease Jack Knellinger Jesse Kocher Karen Kodama Joey Kotkins

Our Valued Investors Thank you. Cont’d $100-$499 Lisa Kotzen Rosanne Lapan Mike Luckenbaugh Amanda & Max Lyon Janis Machala Yaffa & Paul Maritz Carol & Michael Mayes Karen & Andrew McPherson Ron Medved John & Lisa Merrill Joel Meyers Cathy Michalec Jim Moore Linda & Mike Morgan Chris Mueller Ryan Myers Bob Ness My Tam H. Nguyen Pat Nilssen Lisa Orlick Keiko Ozeki Dave Parker Lola Peters Lora & Scott Poepping Adam Porsch Beth & Christopher Purcell Amy & Matt Ragen Jon & Kristina Ramer Linden Rhoads Rebekah Richards

Tracy Robinson Ed Rogan Leslie & Alan Rosen Tom Roth Betty & Randy Rubenstein Harvey & Sharon Rubinstein Jeannie & Bill J. Ruckelshaus Leslie Rugabe Elizabeth Sears Don Schlosser Keith Schorsch Eloise Sheldon Rob & Kathleen Spitzer Linda & David Strout Susan Sullivan & Bill Henningsgaard Barbara & Stuart Sulman Katherine Taylor Hurley Cathy Thompson Erica Tiliacos Mark To Douglas & LavineTsang Pam Tufts Gary Wenet David Whitlock Dan Wilskie Sherri Wolson


Sarah & Bob Alsdorf Fraser Black Jan & Ken Block Bruce & Ann Blume

Cont’d $500-$999 Susan & Jeff Brotman Michael Butler Karen Gamoran Deb Hey Jeff & Lynette Hill Nancy Iannucci & Harvey Jones Dianne & Steve Loeb Malissa Rackley Bob & Cindy Masin Jean Johnson & Pete Miller Manette Moses & Dan Jayne Becky & Brad Parker Mike & Sue Raskin Heidi Sinclair Dave Tighe Elizabeth Ward & William Ketcham Sylvia Wolf Barbara Wright

$1,000 - $4,999

Vicki & Dean Allen Claire Angel Brad & Linda Augustine Jessica Bishop Bill & Paula Clapp Dee Dickinson Emer Dooley & Rob Short Sue & Tom Ellison Patty & Steve Fleischmann Paul Flessner JoAnn & Barry Forman

Cont’d $1,000 - $4,999 Virginia A. Gilder Judy & Jeff Greenstein Josh & Renee Herst Pete Higgins & Leslie Magid Higgins Jeremy Irish Don Kennedy Danny & Hannah Kim Jackie & Skip Kotkins Nancy Kritzer Sharon & Marty Lott Kevin & Susan Maude Ginny & John Meisenbach David Nilssen Lea Anne & Randy Ottinger Stephan Roche Paul Shoemaker Peter Spiro Alayne & Bobby Sulkin Dawn Trudeau Andrea Wenet Peggy & Bob Wilkerson Glynn Wilson

$5,000 - $9,999

Sonya Erickson & Tim Seifert Jim & Monica McGinley John & Nancy Sabol Bonnie & Michael Soodik

$10,000 +

Farzana Rahman Ruth McGinley

ASHOKA SEATTLE : 2010 Annual Report