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MARKETING OPPORTUNITY presented by MORAD AFFIFI and MORGAN CHAPMAN


CONTENTS PHILOSOPHY CAMP TOUR KIDS EVENTS CORPORATE EVENTS CHARITIES BRIDLE BASH MATZO BALL SCHOOL EVENTS GUERILLA MARKETING TWIN WRESTLING J AND P EVENTS SPONSORSHIP OPPORTUNITIES ACTIVATION POINTS FOR VARIOUS PLATFORMS CONTACT

2 4 8 10 12 14 16 18 20 22 26 28 30 32


PHILOSOPHY The Magen Boys philosophy is to provide our clients with top notch high energy entertainment, with a fresh cutting edge approach. No matter how big or small the event, we strive for all guests to leave with a memorable experience. Will will stop at nothing to over-service and make the best parties possible.


OUR EXPERIENCE INCLUDES GRAND OPENINGS

COMPANY SPECIAL EVENTS

FASHION SHOWS

COMPANY PICNICS

ANNUAL EVENTS

TRADE SHOWS

SEASONAL CELEBRATIONS

HOLIDAYS EVENTS

FUNDRAISERS AND GALA'S

MEETING PLANNINGS

PRODUCT LAUNCHES

CONFERENCES

PROMOTIONAL EVENTS

GOLF TOURNAMENTS

CLIENT APPRECIATION

TEAM BUILDING EVENTS

STAFF RECOGNITION

STAG PARTIES

AWARDS

WEDDINGS

SEMINARS

BAR/BAT MITZVAH PARTIES

COMPANY ANNIVERSARIES

ENGAGEMENT PARTIES

RETREATS

SURPRIZE PARTIES

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CAMP TOUR The Camp Tour is a 5 person high energy, interactive, entertainment experience. For approximately 3 hours, individuals between the ages of 7-25 take part in a camp wide event, where, for one evening kids are encouraged to socialize, dance and have fun! For those 3 hours, guests are 100% engaged by our staff as they are led through a variety of interactive games and dances. In the future, we hope to incorporate an increase in our production (ie. Live photography, live video, interactive booths, dancer, costumes)


CAMP FACTS • On average the cost to attend camp is $7,000 for a 2 month stay. • Campers will have the opportunity to experience your brand through a variety of tactile channels including Sight, Sound, and Sampling. • The camp tour reaches over 20,000 youth from middle to upper class families that have high discretionary incomes.

35 % 40 % 25 %

AGE BREAKDOWN OF CAMPER

6-11 12-17 18-25

• Campers are educated, well informed, have disposable income and are extremely influential when making household purchase decisions.

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CAMP TOUR 1. CAMP WAHANOWIN 2. CAMP WHITE PINE 3. CAMP NEW MOON 4. CAMP WALDEN 5. CAMP NORTHLAND 6. CAMP TAMARACK 7. CAMP WINNEBAGOE 8. RICHMONDHILL COUNTRY CLUB DAY CAMP 9. CAMP SHALOM 10. CAMP ARROWHEAD 11. CAMP KATONIM 12. KATONIM FAMILY EVENT 13. MADAWASKA VOLLEYBALL CAMP 14. CAMP CUCUMBER 15. CAMP TIMBERLANE 16. CAMP GESHER 17. CAMP KODIAK 18. CRESTWOOD VALLEY 19. GREEN ACRES DAY CAMP 20. CAMP ROBIN HOOD 21. NATIONAL MUSIC CAMP 22. GILDAS CLUB SUMMER IN THE CITY

2750 800 700 700 1200 1200 900 700 800 350 300 350 1000 300 900 350 800 700 1000 1000 2225 250

ONTARIO CAMP AUDIENCE = 22, 265


ONTARIO CAMP AUDIENCE

kids

22,265

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KIDS EVENTS MBE kids events will keep your kids entertained all day or night. Our cleverly designed packages allow you to make their wildest dreams come true, without breaking the bank. Choose from Sought after themes such as wrestling, casino sports, or homemade shows.

MBE produces events of unexceptional creativity, vibrant energy and unique style, elevating the client experience to a truly specialized level of service, quality and satisfaction second to none


PURE ENTERTAINMENT

MAGICIANS

HAIR BRAIDING

CARICATURISTS

GLASS BLOWERS

AIRBRUSH BODY ARTISTS

HAND WRITING ANALYSIS

GRAFFITI ARTISTS

CRYSTAL TATTOOS

INFLATABLES

CARIBBEAN STILT WALKERS

CHARACTER ACTORS

CIGAR ROLLERS

CHEFS

JUGGLERS

FORTUNE TELLERS

HUMAN STATUES

BALLOON SCULPTORS

CONFETTI LAUNCHERS

FIRE EATERS/ DANCERS

WRESTLING

CLOWNS

MUCH MUCH MORE!

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CORPORATE We provide our clients with unique and unforgettable experiences. From small intimate gatherings to large production events, our qualified event specialists consult with you to discuss in full detail what will suit your event most.

We have extensive experience with providing live music for your corporate gathering, and have a wide variety of ensembles and styles for you to choose from to best suit your specific needs.


NUMBER OF EVENTS

100 NUMBER OF GUESTS

175

per event

PREVIOUS PARTNERS: THE SCORE ALLIANCE ATLANTIS DELOITE HOLT RENFREW

Guests breakdown

GLOBA YOGEN-FRUZ ROGERS AGE 1-19

6%

BELL

AGE 19-30

38%

PEPSI

AGE 30-45

42%

COKE

AGE 60+

14%

TELUS

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BRIDLE BASH The Bridle Bash is dedicated to providing financial support to registered Canadian charities that focus on health research, treatment and support for adults and children. The Bridal Bash has already raised over $1 million for charities with ZERO administrative costs. The Bridle Bash places an emphasis on philanthropy, fun, participation and inclusion.

Among the founders, Magen Boys bring their expertise to the table to help provide unique and out of the ordinary experiences which vaid in the success of this great organization.

Throughout the year, The Bridal Bash is involved in a variety of sports tournaments that help bring awareness including ping-pong, hockey, baseball, and bowling, just to name a few.


BRIDLE BASHES TO DATE

6 TOTAL GUESTS

3,500

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CHARITIES THE LIFE PARTY-The LIFE party is an annual fundraising event created to assist the Lisa Coristine Brave Heart Foundation for a Cure in association with the Princess Margaret Hospital. Entering its 6th year for the event, they have already raised over $130,000.

THE REENA FOUNDATION-The Reena Foundation’s mission is to inspire our community to invest in a better quality of life for people with developmental disabilities.

CJPAC ACTION PARTY-The CJPAC Action party brings together over 500 young professionals as well as elected officials and candidates to celebrate political engagement and to support Israel.

MS WALK-The MS walk is the society’s largest event fundraiser involving over 70,000 participants and volunteers in more than 160 communities across Canada. UJA WALK WITH ISRAEL -The UJA Walk with Israel is an organization established to bring attention and support to Israel. This is an tannual experience and is the biggest one-day solidarity event in support of Israel anywhere in the world. ISRAEL CANCER RESEARCH FUND-This is a voluntary charitable organization that receives its total income from private donations. Since its establishment in 1975, ICRF has provided more than $33 million to support innovative studies by Israeli Scientists who focus on cancer research in Israel.

THE TERRY FOX RUN-This is an annual charity event is held in numerous regions around the world in commemoration of Canadian Cancer activist, Terry Fox and his marathon of hope that aims to raise money for cancer research. THE LUPUS FOUNDATION OF ONTARIO-This is a voluntary organization is dedicated to improving the lives of people living with lupus through advocacy, education, public awareness, support and research.

RE-THINK BREAST CANCER-This charity helps young people who are concerned about and affected by breast cancer through innovative breast cancer education, research and support programs. Rethink is a national volunteer-driven registered charity with a bold, enterprising and entrepreneurial approach.


CHARITY EVENT NAME

# OF PEOPLE IN ATTENDANCE

Bridle Bash Foundation

3,500

The Life Party

800

Not Just Another Saturday Night

600

(Reena Foundation)

CJPAC Action Party MS Walk UJA Walk for Israel Israel Cancer Research Fund X 3 Terry Fox Run Lupus Foundation of Ontario Re-Think Breast Cancer X 4

800 2,000 20,000 500 per event 2,000 750 500 per event

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MATZO BALL The Matzo Ball is an annual event held on Christmas Eve every year. This event brings together young professionals for a unique night of socializing, dancing and drinking.

J & P has a wide range of open events throughout the year targeted at various audiences. Becoming a sponsor for one of these events will get your brand out to the right audiences. The broad range of events on our calendar enables us to provide you with endless opportunities to get your word, brand and missions out to the right people.

Our promotional methods for sponsors will make your organization an immediate focus for both public and private audiences.


NUMBER OF EVENTS (ANNUAL)

20 NUMBER OF GUESTS (aged 19-45)

1,200

PREVIOUS SPONSORS: YOGEN FRUZ PLAY STATION POUND PRODUCTIONS

Guests breakdown

THE PICKLE BARREL WHAT A BAGEL KALLES REALTY 58% Males

SECOND CUP

42% Females 65% of attendees are single

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GUERILLA MARKETING Flash Camp is based on the basic principle of a flash mob. Individuals gather briefly in a public place to display a live performance then disperse. Flash Camp utilizes the idea of a flash mob but superimposes in into the corporate world.

Videos are taken of the flash mob and used virally to promote your brand

Flash Camp can also come to your workplace with a team of professionals to coordinate a unique and enjoyable experience for your office.


FLASH MOBS TO DATE

4 AUDIENCES REACHED

4000+

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SCHOOL EVENTS Magen Boys Entertainment participates in a high volume of school events during the peak seasons such as Halloween, special holidays, Valentine‚ and Graduation.


SCHOOL EVENTS TO DATE

100 AUDIENCE TOTAL

5000


TWIN WRESTLING Born out of a life-long love for wrestling, our full-scale Professional Wrestling Entertainment Service is championed by little boys and big corporations alike. Step outside of the box and into the ring for your next event and get your guests popping out of their seats!

T W I N W R E S T L I N G E N T E R TA I N M E N T - W W W. T W I N W R E S T L I N G . C O M


TOTAL EVENTS

4 NUMBER OF GUESTS

400

per event

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J & P EVENTS For the past 11 years Jian and Page Magen, founders of J&P Marketing Group, Magen Boys Entertainment and Le Dj Lighting, have been promoting, hosting and executing some of the most talked about events in the City of Toronto.

From small and intimate private affairs to large New Year’s Eve parties, gala fundraisers and charity events, J&P evolved into an integrated event marketing company. Our strength was our growing reach and mind-set connection with the Canadian Youth and Young Adult crowd.

J&P Event Marketing grew from Magen Boys Entertainment as did LeDj, a sound and lighting production company. Together, these three companies have become known for their unique, high-energy brand of creativity, professionalism, entertainment and value.


NUMBER OF EVENTS

20 NUMBER OF GUESTS

5,000

Interacting with the young adult demographic, our full-service event marketing, promotion and entertainment brand breathes life into events such as concerts,singles parties,charity events/ fund raisers, galas, night club events, holiday parties (such as Halloween, Valentine’ Day, Christmas, Canada Day, New Year’s Eve) and the Matzo Ball.

SMASH THE SERIES AT CHEVAL BOOBYBALL 7

PAST EVENTS

FIGHT NETWORK LAUNCH PARTY

These events are consistently promoted through our database of over 20,000 people in the GTA.

MUCH MUSIC VIDEO AWARDS AFTERPARTY CONTACT PHOTOGRAPHY GALA VERSACE FASHION SHOW THE LIFE PARTY 2007 DENNIS RODMAN’S BIRTHDAY THE SOCIETY HOUSE PARTY ONE STOP MEDIA HOLIDAY SCHMOOZE

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ACTIVATION POINTS Magen Boys has a wide range of open events throughout the year targeted at various audiences. Becoming a sponsor for one of these events will get your brand out to the right audiences. The broad range of events on our calendar enables us to provide you with endless opportunities to get your word, brand and missions out to the right people.

Our promotional methods for sponsors will make your organization an immediate focus for both public and private audiences.


PRODUCT SAMPLING PREMIUM PLACEMENT OF SPONSOR’S T-SHIRTS AND SWAG PREMIUM PLACEMENT OF BRANDING ON MARKETING COLLATERAL SPONSOR NAME ANNOUNCED AT ALL LIVE EVENTS

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VIRAL MARKETING AMBIENT INTERACTIVE EXPERIENCES


BRAND AMBASSADORS SPONSOR LOGOS SPONSOR LOGO PLACEMENT ON EVENT VEHICLES, DECALS, FIXTURES, ETC.

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MORAD REID AFFIFI 4168804539 Morad@mraketing.ca

MORGAN CHAPMAN 4162761800 Morgan@chapmanandbroughpr.com

CONTACT US

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Marketing Presentation for Magen Boys

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