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2018 MEDIA KIT

PRINT AND DIGITAL


CO N N E C TE D. TR U STE D. D E L I C I O U S . QUENCH IS THE MOST TRUSTED SOURCE IN CANADA FOR FOOD AND DRINK DISCOVERY. WE'RE ABOUT MORE THAN JUST EATING AND ENJOYING LIFE BY THE DROP. QUENCH IS ON A MISSION TO FIND NEW PLACES, EXCITING EXPERIENCES, EMERGING TRENDS AND SENSATIONS.

OVERALL AUDIENCE PRINT

+ 302,496

PRINT

Circulation 32,880 Reader’s per copy 9.2

A COMMUNITY OF INTEREST → One of North America’s oldest and most influential food and drink media brands → Delivers a cultured audience of more than 300,000 high-income readers nationwide → A go-to source for tasting notes on expertly tasted wine, beer, sake and spirits → Unique source of local and international flavour → A must-read for everyday gourmets online and IRL

DIGITAL

Page views / month + 150,000 Unique visitor’s / month + 110,500

TOTAL MONTHLY ONLINE AUDIENCE

+ 195,000

31k+ followers

29k+ followers

5,500+ followers

5,700+ followers

sales@quench.me | www.quench.me

SOURCES: 2018 QUENCH READER SURVEY, GOOGLE ANALYTICS (APRIL 2018)


I N F L U E N C E R S W ITH A W I D E R EAC H QUENCH READERS SPEND MORE THAN $6 MILLION ON WINE, BEER, SAKE AND SPIRITS EACH YEAR. BUT THAT’S NOT ALL. COMBINED WITH A HIGHER THAN AVERAGE HHI, ADVERTISING IN QUENCH INCREASES YOUR BRAND AWARENESS AMONG SOPHISTICATED, PASSIONATE AUDIENCES WHO ENJOY THE FINER THINGS IN LIFE.

FEMALE 58% WOMEN

male 42%

PAID SUBSCRIBERS

AIR CANADA LOUNGES (LOCAL AND ABROAD)

BETWEEN THE AGES OF 25 AND 44

76%

FOOD AND DRINK INDUSTRY INFLUENCERS

BUSINESS LEADERS AT THE HEART OF TORONTO'S FINANCIAL DISTRICT

CANADA'S LARGEST NATIONALLY SUBSCRIBED FOOD AND DRINK MAGAZINE

MEN

A ZEST FOR LIFE → 94% cook at home at least 3 times per week

PURCHASED A WINE OR DRINK REVIEWED IN QUENCH

86%

→ 66% dine out 3 or more times per month → 69% will travel in North America → Quench readers love to visit Europe (55%), Asia (21%) and the Caribbean (38%) → 52% own 2 cars with 35% planning on purchasing a vehicle in the next 12 to 18 months → Over 80% hold RRSPs, 50% mutual funds, and 57% stocks and bonds → 32% plan to renew their mortgage in the next 6-12 months

76%

SPEND AT LEAST 60 MINUTES READING

81%

FREQUENTLY READ EACH ISSUE

AN ISSUE OF QUENCH

$180,000

A V E R A GE HOU S E HOL D I N COME

SOURCE: 2018 QUENCH READER SURVEY

sales@quench.me | www.quench.me


E D IT O R I A L CA L E N DA R

2018 a new design

Feb/March

September

AD SPACE DEADLINE DEC 8, 2017 MATERIAL DEADLINE DEC 13, 2017 South Africa Braai and the art of social grilling

AD SPACE DEADLINE JUNE 27, 2017 MATERIAL DEADLINE JULY 4, 2017 Southern Italy Art of rice

April

October

AD SPACE DEADLINE FEB 7, 2018 MATERIAL DEADLINE FEB 14, 2018 NEXT BIG THING ISSUE Changing the Old World Sauces and marinades

May/June

AD SPACE DEADLINE MARCH 7, 2018 MATERIAL DEADLINE MARCH 14, 2018 Chile and Argentina Eating healthy

July/Aug

AD SPACE DEADLINE MAY 2, 2018 MATERIAL DEADLINE MAY 9, 2018 SUMMER OF DISCOVERY ISSUE Most Comprehensive Canadian Syrah Tasting Ever Rural Beer

Quench editorial calendar updates happen throughout the year.

AD SPACE DEADLINE AUG 1, 2018 MATERIAL DEADLINE AUG 8, 2018 MAVERICK CHEFS ISSUE Southern France Fromages

November

AD SPACE DEADLINE SEPT 5, 2018 MATERIAL DEADLINE SEPT 12, 2018 MAV WINE & SPIRITS AWARDS Spain and Portugal North African cuisine

Dec/Jan

AD SPACE DEADLINE OCT 10, 2018 MATERIAL DEADLINE OCT 17, 2018 Burgundy and Champagne Desserts

sales@quench.me | www.quench.me


P R I N T A D R ATE S Double Page Spread Bleed

Double Page Spread Frame

16.5 x 11.125 inches

16.25 x 10.875 inches

SPECIAL CREATIVE UNITS & INSERT RATES ARE AVAILABLE UPON REQUEST. AD MEDIA SPECS

Full Page Bleed

Full Page Frame

8.375 x 11.125 inches

8.125 x 10.875 inches

Half Page H Frame

FILE PRINT AD SPECIFICATIONS AD M A T E RI A L R E Q U I R EM EN T S FTP: Visit quench.wetransfer.com. You can send us a file up to 2GB. Send to art@quench.me. Printing Method: Sheetfed Offset Binding: Saddle-stitched Screen: 150 (lpi) line screen

2.25 x 9.75 inches

Third Page V Frame

4.5625 x 9.75 inches

Two Thirds V Frame

Half Page V Frame

3.7290 x 9.75 inches

7.0 x 4.75 inches

Electronic Material: Digital files only. PDF/X1a files are preferred. Include all fonts and high-resolution images (300 dpi files for best resolution) in TIFF or EPS format (CMYK only). Bleed is 1/8 inch (on full pages and spreads only) and Type safety is 1/4 inch from trim size (on full pages and spreads only). The publisher shall not be liable for any text or image errors in the advertisements. Please include crop marks for all ads and if bleed is supplied, supply the bleed at 1/8 inch beyond the trim.

SINGLE BOOKING

4x

8x

Double Page Spread

$ 8,890

$ 8,465

$ 8,050

Full Page

$ 4,675

$ 4,455

$ 4,235

2/3 Page

$ 3,510

$ 3,355

$ 3,180

1/2 Page

$ 3,080

$ 2,915

$ 2,780

1/3 Page

$ 2,145

$ 2,035

$ 1,925

OBC

$ 5,845

$ 5,570

$ 5,295

IFC/IBC

$ 5,610

$ 5,345

$ 5,080

TERMS AND CONDITIONS Agency Commission: Fifteen percent (15%) of gross to recognized agencies. Terms: Net 30 days. Two percent (2%) per month interest on overdue accounts. Taxes: Our published rates do not include applicable taxes, which will be added to invoices and clearly identified. Publisher Conditions: Advertising material is subject to approval by the publisher. If an advertiser’s contract is not fulfilled as specified, the advertiser agrees to pay the resulting short rates back to the best-earned space rate applicable. Cancellations and space changes not accepted after material closing date.

sales@quench.me | www.quench.me


D I G ITA L M E D I A S O L U TI O N S W ITH A N I M PAC T QUENCH MAGAZINE'S INFLUENCE HAS EXPANDED ONLINE AND THROUGH ITS GROWING SOCIAL NETWORKS. WITH OVER 110,500 UNIQUE MONTHLY VISITORS TO OUR WEBSITE AND A TOTAL ONLINE AUDIENCE OF 175,000 +, QUENCH CONNECTS YOU DIRECTLY WITH GOURMETS IN THE KNOW.

Leadboard 970 px X 90 px

Leadboard 970 px X 90 px

HOME PAGE & CATEGORY PAGES

POST PAGES

DIGITAL DISPLAY ADVERTISING

Big Box 300 px X 250 px

Your ad will receive a minimum of 40,000 guaranteed monthly impressions on Quench.me.

Big Box 300 px X 250 px

Billboard 970 px X 250 px

Large leaderboard (970x90) Billboard (970x250) Leaderboard (728x90) Banner (468x60)

Billboard 970 px X 250 px

Big box (300x250) Half page (300x600) Wide skyscraper (160x600) Skyscraper (120x600) Vertical banner (120 x 240) Square (250x250) INVESTMENT: $2,000 (FLAT RATE PER MONTH) Channel and sub-channel sponsorships also available. Please contact us at sales@quench.me for rates and volume discounting.

SOCIAL MEDIA

Enhance your existing digital program with a media campaign across Quench's socials. Whether you are launching a new product, raising awareness for an event or simply promoting your own network, leverage our engaged social following to drive results. INVESTMENT: $400; INCLUDES 1 FACEBOOK, 1 INSTAGRAM & 4 TWEETS

sales@quench.me | www.quench.me

Billboard 970 px X 250 px

DIGITAL AD SPECIFICATIONS

BOOK I N G DE A DL I N E 3 weeks before posting.

R I CH M E D I A

MA T E R I A L S U BMI S S I ON

We accept HTML 5, DHTML , 3rd party tags and others (please inquire).

All creative must be received at least 10 business days prior to start of schedule. Agency Commission: Fifteen percent (15%) of gross to recognized agencies.

All expenses related to serving rich media ads will be the responsibility of the advertiser. Creative with a white background must have a minimum 1-pixel border. Please note: Ads created in Adobe Flash are no longer accepted.

All prices are in Canadian dollars.


CO N N E C T. E N TI C E . D E L I V E R . THINGS PRODUCT HIGHLIGHT (NEW)

Need to promote your product launch or bring light to an existing product line? Let the Quench marketing team write your product review and place it in the highly trafficked Things section. We'll even feature it on our social media channels. Cannot be used to promote wine, beer or spirits. → 300 words and 2 images max → Maximum of 3 modifications to the creative INVESTMENT: $800

CUSTOM CONTENT ON THE QUENCH.ME SITE

Need a targeted message? You control the narrative by providing us with the copy for a custom post to be placed on our site. Your sponsored post will be promoted on the homepage for 1 week, across our social media channels and will live permanently in our archives. → 500 words max → Maximum of 6 images

OFF MENU NEWSLETTER

Our bi-weekly email newsletter is the ideal place to feature your brand — a 28% unique open rate puts us well above industry standards. The Quench marketing team will seemlessly weave your story with our editorial content, letting you connect with our readers in a more direct way. Or you can deliver your banner ad directly to their mailbox. Go Off Menu with us. → 200 words and 1 image/video max → Maximum of 3 modifications to the creative → Two advertisers per each weekly newsletter → Banner ad size: 728x90 px INVESTMENT: $550 PER NEWSLETTER $250 FOR BANNER AD

INVESTMENT: $1,500 CLIENT SUPPLIED

OFF MENU NEWSLETTER TAKE OVER

Need Off Menu all to yourself? Email directly to our captive audience with great results. No extra charge if you use one of our email templates. Copy is provided by the client. → 500 words and 2 images/videos max → Can be sent 1 week apart from the official Off Menu newsletter → Charge of $150 x hour if Quench needs to create a customized HTML file → One exclusive advertiser per each week INVESTMENT: $1,500 PER NEWSLETTER

sales@quench.me | www.quench.me


connect w i t h

u s

 #quenchmagazine

 #quenchmagazine

 #quenchmagazine

sales@quench.me

Quench Magazine 2018 Media Kit  

Print and Digital media kit for North America's oldest food and drink magazine.

Quench Magazine 2018 Media Kit  

Print and Digital media kit for North America's oldest food and drink magazine.