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FOOD & BEVERAGE I AGENCY PORTFOLIO NOVEMBER, 2019


THE AGENCY

DESIGN. DIGITAL. SEM. SOCIAL. STRATEGY. CONTENT.

N E W

Y O R K

QNY is an award winning boutique, interdisciplinary creative agency with a team of experts at the intersection of design, digital and performance. We are based in the heart of Flatiron in New York and have had the privilege of defining some of the most visible lifestyle brands in hospitality, consumables and beauty. We tell compelling stories for our clients through a creative, insights-driven approach— from Brand development, packaging, web design and development to content strategy and production to media buying, search engine marketing and community management.


THE PEOPLE

OUR TEAM Our team of designers, visualists, strategists, writers, and photographers keeps clients ahead of the curve by creating a vision that others want to emulate. From New York natives to European transplants, our staff are world travelers who bring experience from award winning creative agencies, luxury brands and influencer marketing.


THE SERVICES

CREATIVE & WEBSITES

N E W

Y O R K

We design and build brands for big and emerging brands. QNY design team creates effective and engaging digital brand experiences through websites and digital campaigns. We offer our clients all the benefits of a digital marketing agency, with creative directors, visualizers, UX designers, developers, project managers and marketing specialists who specialize in their filed. Having worked with big and emerging brands in consumer packaged goods and hospitality, our team is uniquely positioned to connect consumers to products and experiences that are right for them through websites that are designed and built to be optimized for search, engagement and conversions.


THE SERVICES

OUR APPROACH Substance, we believe, comes before design. Our team of designers, visualists, strategists, and writers start with a simple mantra, “Be The Change”. Our foundational approach is to develop an effective idea that is a cohabitation of sight and story complementing and enhancing each other. When done well, a great visual story taps into human imagination, driving desire, inspiration, and transforming it into an immersive experience.

BRANDING C R E AT I V E D I R E C T I O N ART DIRECTION PAC K AG I N G D E S I G N D I G I TA L M A R K E T I N G SOCIAL MEDIA WEB DESIGN WEB DEVELOPMENT


CLIENT SNAPSHOT

TRUSTED BY GREAT COMPANIES AROUND THE WORLD MATT STRAUSS TAO GROUP, PARTNER “ QNY helps bring your vision to reality. Anna, Ezio and the QNY team are extremely talented & creative in the art of design and have an extremely efficient and professional process that gets any project to the finish line always on deadline. They are true creative professionals who are a joy to work with and deliver designs that the public loves on all of the projects we have worked on with them. “ AUNDREA KUDRNA Marketing Director, National Geographic “They’ve always produced incredibly strong creative material.” UMBERTO MARCONI Vice President, Pomi “We are lucky to have found QNY. We work with them on a variety of projects, from design, marketing and advertising to branding, promotional, digital and social media management. We could not have hoped for a better partner for the level of service, talent, creativity and understanding we receive from their great team.” JEFF MAGNUSON Senior Brand Marketing Manager, Alouette Cheese QNY was an integral part of redesigning packaging for several Alouette products. They have been very honest and professional to work with and consistently provides accurate timelines and budgets for all of our projects. ANDREW GACHKAR COO - Opalens “As a team we approached QNY Creative and decided to give them full control to design and create our brand. The results, are absolutely flooring and beautiful. Aesthetically, i’m not sure many products can compete with ours!”


2017-2018

DESIGN AWARD

We have won many awards for our work, from a coveted Mobius Gold for packaging design, to social media strategy and Site of the Day and we can’t wait to win the next one with you! Standing out on the shelves of high-volume retailers amongst a sea of 30,000-plus products requires boldly different approaches than what most brands are taking. Break the rules, break boundaries, and break new ground. You’ll never know your true sales potential if your package doesn’t effectively work to nab the shopper’s attention. Packaging’s number-one responsibility is to get noticed and QNY’s job is to make sure that it does. Take your product from Shelf To Checkout. WINNER of over 30 design awards


NEW YORK

PARMA

5TH AVENUE

ITALIA

Our studio is a reflection of how we work and who we are. The open format and connected work tables mean that strategy, marketing, social media, and design don’t have to happen across the room. It happens across from one another. We work better because we work close together. The glass walls are an extension of our company philosophy. They represent open minds, outof-the-box thinking, and no barriers between us and great work. Visible through our windows, the Empire State Building is a constant reminder that in New York anything is possible.

Today, our Parma office is home to a truly international team servicing clients in every industry across Europe. A creative, strategic marketing agency that develops integrated communication solutions. We work with you to improve your brand identity enhancing what makes you unique and contributing to the development of a solid and long-lasting relationship with your target audience.


WE KNOW WHAT IT MEANS TO ADAPT When European products meet North American markets

Our experienced International team knows how to “translate� different cultures and integrate them into the American Market. The US offers many new sales opportunities to European brands. However, the products must adapt and use a strategic approach different than ones used in Europe to establish themselves on US shelves. Marketing and sales tools have to acclimate to this dynamic market. Incorporating the latest trends, be prepared with the right materials and ultimately, perform quickly to the continuous changes of this volatile marketplace.


PACKAGING DESIGN I PHOTOGRAPHY I PHOTO RETOUCHING


SOCIAL MEDIA I PHOTOGRAPHY I PHOTO RETOUCHING


PACKAGING DESIGN I PHOTOGRAPHY


BEFORE AFTER


PACKAGING DESIGN I PHOTOGRAPHY I SALES MATERIAL


PACKAGING DESIGN I PHOTOGRAPHY


PACKAGING DESIGN I BRANDING


PACKAGING DESIGN I BRANDING


BEFORE

AFTER


SOCIAL MEDIA I DIGITAL


SOCIAL MEDIA I DIGITAL


BRANDING I PACKAGING DESIGN I SALES MATERIALS


BEFORE AFTER


SOCIAL MEDIA I DIGITAL & PRINT CAMPAIGN


SOCIAL MEDIA I DIGITAL & PRINT CAMPAIGN


CAMPAIGN IMPRESSIONS


GLOBAL PACKAGING DESIGN I PHOTOGRAPHY

Total products designed:

285


bakery & mixes

snacks

frozen and ready meal

indulgence


GLOBAL PACKAGING DESIGN I PHOTOGRAPHY


BEFORE AFTER


SOCIAL MEDIA CAMPAIGN I CONTENT CREATION AND INFLUENCERS


SALES MATERIAL I PACKAGING ( WORK IN PROGRESS )


SALES MATERIAL I VEHICLE WRAP I ADVERTISING


SALES MATERIAL


BOOTH DESIGN


SOCIAL MEDIA CAMPAIGN I DIGITAL CAMPAIGN


SOCIAL MEDIA CAMPAIGN I DIGITAL CAMPAIGN


PAC KAGING DESIGN I ILLUSTRATION


BEFORE AFTER


COUPONS I DIGITAL AD VERTISING CAMPAIGN


PACKAGING DESIGN I PHOTOGRAPHY I COPYWRITING I SALES MATERIAL DISPLAY I BOOTH DESIGN I BRAND AMBASSADOR MANAGEMENT I EVENTS BAULI USA & CANADA


BEFORE AFTER


WEBSITE I SOCIAL MEDIA MANAGAMENT I CONTENT CREATION AND INFLUENCERS BAULI USA & CANADA


SALES MATERIAL I ADVERTISING I WEBSITE

WEBSITE, SALES MATERIAL, SOCIAL MEDIA MANAGAMENT, CONTENT CREATION, INFLUENCERS, ADVERTISING

BINDI USA & ITA


SALES MATERIAL I ADVERTISING I WEBSITE


DIGITAL CAMPAIGN I ADVERTISING I SEO

“REVAMPING” DIGITAL CAMPAIGN 2018

9,000,000

TOTAL IMPRESSIONS

5,000+

CATALOG DOWNLOADS

10,000

MONTHLY USERS

52.6%

SESSION INCREASE

Bindi has been investing in Digital B2B marketing strategies to generate brand awareness and drive leads for the sales team. Utilizing a trimester strategy, Bindi has activated new, exciting initiatives in 2018.


SEARCH MARKETING CPC CAMPAIGN This initiative has driven potential customers who are actively looking online for B2B products or suppliers to the site, encouraging catalog downloads, product inquiries and submitting contact information. RETARGETING & DISPLAY Using digital marketing, we have placed a tracking pixel code, we are able to reach customers even after they have left our site. We offer enticing creative to encourage customers to buy upon return. The success of digital campaigns has resulted in tremendous site growth and goal fulfillments, including subscriptions, sales and inquiries.


ADVERTISING I SALES MATERIAL I PACKAGING DESIGN

BY

INDULGENCE IN A TIME CRUNCH

G U I L TFREE

GRAB -&GO

R E S TA U R A N T QUALITY

SPOON INCLUDED IN LID

I TA L I A N DESSERTS

On-the-go is a great time to indulge, but often the available options are loaded with sugar and unrecognizable ingredients. Your customers shouldn’t have to sacrifice the delicious flavors of restaurant-quality desserts for convenience. Manzoni offers guilt-free portions of gourmet Italian desserts in an attractive portable cup to be enjoyed anywhere, anytime.

+1 973 812 8118

www.manzonidesser ts.com


WEB SITE I SOCIAL MEDIA MANAGAMENT


PAC KAGING DESIGN I WEBSITE


PACK ITA PACK USA


PACKAGING DESIGN I COPYWRITING


BEFORE AFTER


WEBSITE USA I EXHIBITION MATERIAL


PACKAGING I EXHIBITION MATERIAL


BRANDING I PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


WEBSITE I SOCIAL MEDIA

BEFORE

AFTER


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I SALES MATERIALS


PACKAGING DESIGN I ADVERTISING


BEFORE AFTER


PACKAGING DESIGN I ADVERTISING


BOOTH DESIGN


N E W

THANK YOU

Y O R K

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OCTOBER, 2019 P A R T

O F

Q & Q

G R O U P

C O R P O R A T I O N

Profile for QNY Creative

QNY CREATIVE F&B PORTFOLIO- OCTOBER 2019  

QNY CREATIVE F&B PORTFOLIO- OCTOBER 2019