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MEETINGS INDUSTRY IN SPAIN CONVENTION AND TRADE SHOW SPAIN®

#13. FOURTH QUARTER ‘10

WHY SHOULD WE TAKE ADVANTAGE OF

SUSTAINABLE TOURISM IN SPAIN?

Spain is one of the European countries which has wagered most on this tourism model in the last few years. The Alto Nalón in Asturias makes an excellent example of this kind of tourism. DESTINATIONS ENCOUNTERS IN GALICIA The latest campaign from this Spanish Autonomous Region is particularly focused on the M.I., putting on display its powerful offering able to satisfy any demand.

EVENTS IN SPAIN THE GOURMET INCENTIVE Few countries can offer such a complete schedule of gourmet events as Spain. The calendar is spread throughout the territory and features everything from professional events to popular festivals.

INCENTIVES TRIPS BEING A COWBOY This exciting experience offered by the Grup Activa Company is based on reviving the livelihood of herding, such as driving the flocks to better pastures.


More than 150 years organising operas.

The Gran Teatre del Liceu offers its facilities for the organisation of all kinds of events. Now you can take advantage of a unique setting – one of Barcelona’s most emblematic venues – in which to stage your business, cultural or social functions. Our hallmark is excellence, the fruit of more than 150 years’ experience in successfully organising that most complex of productions: opera.

La Rambla, 51-59 08002 Barcelona Phone +34 93 485 99 29 Fax +34 93 485 99 18 www.liceubarcelona.cat explotacion@liceubarcelona.cat


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EDITOR’S LETTER THE IMPORTANCE OF A SURE VALUE In these hard times, budgetary issues have come to take on great importance, especially in the business world. Particularly considering all those having the same results when discounted or cut back as when you paid more for them. Such simplification, in the Meetings Industry, is not nearly so simple, as in the process of supply and demand in this tourist segment, there are multiple factors that come into play which makes everything much more complex. Few are the agencies or professionals in our industry that have been unscathed by cutbacks in the amounts earmarked for carrying out events. The vast majority have received warnings from their clients that only such and such amount has been set aside (always less, of course), many of them taking it on the chin with total resignation, much to their dismay, as a logical measure in the face of what has been happening from an economic point of view. Nevertheless, there also are plenty who, when faced with these types of notices, also receive the order (which sometimes means taking on a significant challenge) that the services being contracted must be similar or the same to what they had before the crisis. Undoubtedly this tune will sound familiar to more than one of you, and unfortunately, according to the experts, the forecast says there will be more of the same for a few quarters more. Therefore we must get used to swallowing this bitter pill of doing and achieving the same for less. In the face of such a situation, in this industry there are many such destinations which are accepting this very real trend, rolling up their sleeves and getting all their partners and suppliers used to the idea that this is an undeniable question of not wanting to lose a client and thus keeping the invoices flowing. But much like in mathematics where two plus two equals four, in the business world – and everyone who gets a contract when an event is being organized is in business – the costs involved in a certain class of service or the specific quality of a particular banquet are unquestionable, and no substitutes are allowed. Or in other words, quality has a price. So it as at this point when, undoubtedly, the importance of a sure value comes into play, such as that of consolidated destinations, those countries with proven security, great social stability, with a notable level of infrastructure, an excellent degree of training or a well-cared-for natural environment; each of these have been specially intended to form a powerful option that cannot be easily matched, one that ensures success. But if, in addition, it has enough experience as a top-notch destination, one used to a fight in this battle called tourism, and it has the capacity to adapt to the demand without skimping on quality, then it is a proposal well worth keeping in mind. And that is exactly what many Meetings Industry agencies and professionals the world over have experienced in Spain over the last few years. It is logical, on the other hand, as the only thing that these professionals do not do is play with fire; they bet on a sure value.

JOSÉ ALARCÓN, editor

Honorific Editor: Juan Robles • Director: José Alarcón • Technical Director: Martin Robles • Adversiting: Antonio Melchor, Teresa Serra • Art Director: Sofía Alonso • General Coordination: Marta Muela • Administration: Manuela Fuster • Editorial Council: José Alarcón, Sofía Alonso, Francisco de A. Carrió, Pere Camprobí, Estrella Díaz, Alberto Díez, Fernando Martorell, Joan Molas, Pau Morata, Fermín Pérez, Joaquim Sagués, Ramzi Shuaibi, Santiago Soteras, André Vietor, Antonio Wangüemert. • Writers: Marta Muela, Luis Vigil, Jesús Díaz Gámez, Daniel Bra, Jorge Gutiérrez. www.meetingsindustryinspain.com Editorial Production: Publications & Meetings Industry, S.L. • COVER PHOTO: from JAG. Concejo de Caso (Asturias) MEETINGS INDUSTRY IN SPAIN ® #13. Barcelona (Spain) 2010 • Legal Deposit: B-47.057-2007


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SUMMARY News Cover Sustainable tourism in Spain gains strength as a great complement to the M.I.

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Destinations An encounter in Galicia

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Incentives Cowboy for a week

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Hotels Hotel San Roque

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Hotel Pago de Cirsus

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Wellness & Spa Hotel Balneari Font Vella

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Events in Spain Spain, the gourmet incentive

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Co. Events Useful guide

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THE AVE MAY CREATE A “FLAT RATE” FOR

BARCELONA REMAINS THE TOP CITY IN HOSTING CONGRESSES

uch a reading can be deduced from the business results presented by the Barcelona Turisme Convention Bureau, despite 2009 being a difficult year in general, particularly in the meetings industry and above all in the corporate sector. It is quite plain to see from the business summary for meetings in Barcelona, that although the number of meetings had an overall drop of 25% in all areas in respect to the previous year, the number of congress goers held here rose, however timidly, by 0.7%. Companies, much more vulnerable to adverse economic conditions, have reduced their business meetings by 37%, many of them cancelled at the last minute. These are the overall figures for the year: a total of 1,857 meetings of over 40

S he Asamblea de Ciudades AVE, a meeting between cities along Spain’s high-speed rail network, was held at La Llotja Convention Centre in Lleida. The assembly, which is formed by around twenty Spanish cities, debated the possibility of creating a sort of flat rate that would allow foreign tourists visiting the country to travel on the high-speed trains at an exclusive and highly competitive rate. It would be sold as a kind of inter-rail pass, but only within Spanish cities. The AVE City Network is backed by Turespaña, which is committed to internationally promoting cities with highspeed rail. Now only RENFE, the national rail company, has to approve the notion for the initiative to get under way.

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CETA, THE SCHOOL OF TOURISM, CELEBRATES ITS 40TH BIRTHDAY

ETA, an adjunct school to the University of Girona, celebrated its 40th birthday last June. The celebration was held at the Palau Casades, home of the Il·lustre Col·legi d’Advocats of Barcelona (the city bar association), and presided by Luis de Borja Solé, president and founder of CETA. The celebration featured the presence of the Planeta Award winner Francisco González Ledesma and Joan Molas, the president of the Spanish confederation of hotels and tourist accommodations. The act came to a close with the awarding of “special 40th anniversary prizes” to former students who have led a distinguished career in the business as well as the handing out of diploma to the class of 2007-2010.

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delegates who have stayed over at least one night in the city, making for a grand total of 576,157 attendees and an economic impact of 1,121.73 million euros. As for what type of meetings these were, 62.7% were international, the majority being British, and 12.6% were large-scale congresses. Hotels continued being the predominant sites (70.3%), while private convention centres and auditoriums played a larger role (11.6% and 10.2% respectively). Medical, pharmaceutical, and health care congresses in general were the main protagonists of 2009. The report ends by indicating the contribution of the Barcelona Convention Bureau (BCB) to congressional activity was figured at 8.6%, twice that of 2008.

CONACEE RECOGNIZES THE WORK OF FIBES

he hiring of people with disabilities and integration in the workplace led by the Seville’s FIBES convention centre and exhibition hall has been worthy of its recognition as a socially responsible company by the National Confederation of Special Employment Centres (CONACEE). The integration of people with disabilities into society in order to also obtain them a place in the world of work is a responsibility of which some companies are becoming more and more aware. This is the case of FIBES, which has adhered closely to regulations regarding the disabled and voluntarily makes an effort to encourage this integration in the workplace as part of their policies of corporate social responsibility.

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VALENCIA INVADED BY RADIOLOGISTS AND CARDIOLOGISTS

CONACEE RECOGNIZES THE WORK OF FIBES

he hiring of people with disabilities and integration in the workplace led by the Seville’s FIBES convention centre and exhibition hall has been worthy of its recognition as a socially responsible company by the National Confederation of Special Employment Centres (CONACEE). The integration of people with disabilities into society in order to also obtain them a place in the world of work is a responsibility of which some companies are becoming more and more aware. This is the case of FIBES, which has adhered closely to regulations regarding the disabled and voluntarily makes an effort to encourage this integration in the workplace as part of their policies of corporate social responsibility.

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n October, the Valencia Fair Events Centre hosted the European Congress of the European Association of Interventional Radiology (CIRSE) and the Congress of Cardiovascular Illness (SEC). These two large events flooded the city with over 7,000 experts, who discussed

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the most significant research being done within their medical specialities. The Valencia Fairgrounds thus became the headquarters for two large gatherings that have topped the year off at 61,150 congress goers who have strolled through the fairground gates.

GRANADA MAKES CONTACTS IN HELSINKI

he Granada convention centre took part in a workshop organised by the ICCA (the International Convention and Congress Association) to position Granada as a preferred destination for events and conventions and extend ties with appealing international destinations such as Helsinki. Granada seeks to stir up new business opportunities and is backed by the over one thousand events that have taken place at its convention centre over the last five years. The city’s participation in this workshop was considered by Camino Ocaña, member of the convention centre’s sales and marketing department, as an “excellent opportunity to discuss possible future partnerships face to face with important European clients”.

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DOLCE HOTELS&RESORTS REWARDS CUSTOMERS WITH A DISCOUNT CAMPAIGN

few months ago this hotel chain kicked off a new promotion that offered a 5% discount on meetings that had been booked before July 15, 2010 and were held before March 31, 2011. With these types of campaigns the chain hopes to make some headway and “underscore the added value given to meetings held at Dolce thanks to the enormous number of comforts and services we offer our customers at no additional cost,” in the words of its vice-president of sales, Thibault Ruffat. This is not the first time the chain has made waves with campaigns like “It’s Included”, so it is wise to pay attention to future campaigns which allow companies to reduce their costs.

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PUERTO ANTILLA GRAND HOTEL SHOWS ITS MOST EXECUTIVE SIDE

ULTRAMAR TRANSPORT UNVEILS ITS CORPORATE

he new company website for Ultramar Transport (www.ultramarexpress) offers its customers improved and much nimbler service when soliciting estimates. The commitment to their customers and quality service is the main objective of the new corporate website, which offers visitors a map explaining all the services the company provides: shuttles, circuits, specific golf

T his beachfront four-star hotel located on the Playa de la Islantilla in Huelva is doted with a congress centre with capacity for 1000 people, offering congresses and business meeting at the seashore at a good price. The aim is to display the hotel’s business facet and capability of organizing professional congresses in addition to having a variety of leisure options in a superb natural setting right on the seashore. The competitive prices are intended for business customers who can enjoy special packages that start from 85 euros and include accommodation, work meal, meeting room and discounts at the spa, among much more.

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services, cruises or professional tourism. The press room and blog, the other new features, convert Ultramar Transport into a steady source of information that includes dossiers and press releases to stay on top of the company’s day-to-day. Links to twitter and facebook can also be found so customers and the company can keep in constant touch.

PARADOR HOTELS PRESENT THEIR TOURISM MODEL IN GENEVA

iguel Martínez, President of Parador Hotels, closed about the Spanish Gastronomy Seminar with a conference at the headquarters of the United Nations in Geneva, specifically in the Human Rights Hall, below the famous cupola painted by Miquel Barceló. Before a packed crowd and the exceptional setting, Miguel Martínez presented the tourism model of Parador Hotels, a model which pursues three fundamental objectives: to preserve and restore Spain’s historical heritage and be the image of Spain and its tourism within its borders and abroad. Parador Hotels has a clear dedication to cultural and sustainable tourism that is respectful to the environment, a formula which all countries should adopt, as no one wants to “miss the train to the future”.

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THE VALENCIA CONVENTION CENTRE IS AWARDED

he International Association of Convention Centres (AIPC) has awarded the Valencian centre with the award for the World’s Best Congress Centre, its most prestigious international award. With such a distinction, the AIPC recognizes the excellence of the Valencia convention centre’s management, facilities, equipment, service, accessibility and hotel capacity. Edgar Hirt, president of the association, bestowed the award at a gala dinner held this year in Liverpool. José Salinas, general manager of the centre in Valencia, expressed his satisfaction with the award because “it rewards the effort we made for attaining excellence and ongoing improvement in order to position our centre as a superb setting in the international market”.

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ASIAN LUXURY FROM EMIRATES

he daily flight covering Madrid-Dubai is to be draped in luxury. Passengers flying in Business class will have a private limousine at their service which shall pick them up where they like (only within a 40-km radius of Barajas) and await them upon arrival in Dubai, Hong Kong, Bangkok, Sydney or any Emirates destination. Exclusive check-in counters, a 40-kilo free luggage allowance per person, and onboard service to match the best business class around will make the seven-hour Madrid-Dubai flight seem a pleasure. A personal screen in every seat, the option of sending and receiving e-mails and mobile phone messages, and a food service selection prepared by Chef Santi Santamaría rounds up this top-class flight package.

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TUNISAIR, DIRECT TO TOZEUR

he leading airline in Tunisia resumes direct flights to Tozeur, the capital of the Tunisian desert, doing so with a promotional rate of just 100 euros round trip, valid until the end of March 2011. Madrid once again is closely linked to the southern portion of this African country, thanks to two direct flights weekly, on Thursdays and Sundays, which allow for escapades to this exotic oasis set at the very gates of the desert. The fine reception the route received last year is what led Tunisair to resume the connection to boost traffic between the two destinations and improve the airline’s competitiveness. The route offers plenty of possibilities as Tozeur has budding tourism options that are perfect for adventure and team building trips, not to mention being a sizable target for the MICE industry.

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W BARCELONA, EXTERIOR ARCHITECTURE PRIZE

he mythical Palace Hotel in Barcelona reopened its doors this past autumn after over a year of renovations. Since October, the common areas, banquet halls and a total of three floors of guestrooms have been open to the public, if indeed work has continued on other parts of the establishment. The renovations form part of a plan to return the Palace to all the former splendour of its golden years, when the hotel became the Barcelona home of the highest-ranking royalty and the beautiful people. Thus the facade of the Palace has been completely redone in due respect to the original, with the railings, mirrors, windows, walls, and ceilings having

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recovered the appearance they had when the hotel first opened in 1919. Even the furniture is a replica of the old pieces used at the turn of the century. When renovation is complete, the Palace will have 125 guestrooms, 42 of which will be suites and junior suites, all equipped with the highest technology available. The hotel will once again feature eight halls for all types of events, while its renowned Caelis Restaurant, serving a wide range of culinary delights, will have the company of the remaining catering services including the New Bar Hall and the über-famous Scotch Bar in 2010. A Barcelona classic has returned.


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FIBES IS PROMOTING ITS NEW FACILITIES

eville Conference and Exhibition Centre, FIBES, is now going through the organization of different commercial actions aimed at promoting its new facilities and the new Conference Centre. For instance, FIBES organized a Fam Trip in Seville last June for a group of local directors and decision makers of the medical-scientific sector. One of the key elements of the trip was the visit to FIBES facilities and the expansion works. The main aim was to show FIBES, as well as the works to expand its facilities and premises, to this group of directors, as they are considering holding their conferences and conventions, both national and European, at the facilities of Seville Conference and Exhibition Centre in the next years. The aim of the trip was also to get a general view of the excellent supply offered by Seville to congress tourism. To continue with this commercial line, María del Mar Carnero, Seville Conference and Exhibition Centre’s Congress Department Director, was also present at ICCA (International Congress and Convention Association) Workshop, held in Helsinki from September 2nd to 4th , attended by 11 venues and 11 clients. In this same line, FIBES is planning to carry out a number of commercial actions during the last term of the year aimed at bringing congress and conference events for the next years. Besides, FIBES is carrying out other actions, such as customized visits to medical-scientific and academic societies, among others; participation in professional workshops for the association and corporate markets; visits to PCO’s and Event Agencies; more active participation in the professional associations FIBES belongs to; monitoring and research work in the field of the meeting market for selecting potential congress and conference events to be held at FIBES; organization of ad-hoc verification visits for events with a high potential and implementation of strategic policies for

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events with the goal of adding value (CSR) to them. It is also worth pointing out the new opportunity opened by the recently-created Seville Convention Bureau, which will mean a new engine for a major boost of the city as a meeting tourism destination. In this way, Seville Conference and Exhibition Centre is getting ready to welcome the enlargement of its building. The new, sustainable auditorium, one of the three areas of the new architectural ensemble, will surely become a social meeting point for human relations. Large spaces, luminosity and polyvalence are its main characteristics. This auditorium has been designed in such a way that 3,557 seated persons can enjoy the performances on stage. It has a central area with 2,000 seats and then different stalls and levels up to the total capacity, covering all the range of possible setups: 350, 450, 800, 2,000, 3,000 and 3,557 persons, as well as the possibility of holding several events simultaneously by means of a mobile closing system. Its three levels will have space for translation booths, cafeteria, cloakroom and three VIP’s rooms. The catering area will offer the possibility of serving dinners and meals for large groups, above all those who attend congress and conference events. FIBES and Seville are looking forward to this new phase with high expectation because it will not only provide Meeting Tourism with new, multiple possibilities for conferences and conventions, but it will also open a range of exceptional options in the field of musical productions and shows on a large scale, such as operas, theatre plays, concerts, musicals, festivals and so on.

For further information: Raquel Martínez Arija FIBES Press Office. Tlph: 00 + 34+ 954 47 87 48


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SUSTAINABLE TOURISM IN SPAIN A GREAT COMPLEMENT TO THE M.I.


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There has been a lot of talk about sustainability in the tourism industry in the last few years. And of course, as Spain is a top-ranking tourist destination whose model has been questioned on more than one occasion, the country could not afford to be left behind in such matters. This is why for some time authorities and professionals have been hard at work in favour of making sure this tourism venture for the future becomes an ideal and most viable path to follow for the many tourist areas and regions across the Spanish territory. by J. Alarcón photos JAG

ccording to tourism experts, “developing an area in a way that satisfies the needs of the current generation without compromising the capacity of future generations to satisfy their own needs” is what can be understood by the concept of sustainability, or how sustainable development can be applied to tourist activity. In other words, respecting what surrounds us and safeguarding the customs, culture and values of a community will enable us to promote the positive interchange between residents and visitors. But it also means the relationship of tourists with the communities they visit should be fair and that the benefits that this activity generates should be shared equally. And some would add that the tourists and the community welcoming them should have a participatory attitude during their trip experience. These are the broad strokes outlining the main premises that define this tourism model called Sustainable Tourism so in vogue these days. In practice, it is an alternative way of putting a halt to the outlandish and often indiscriminate tourist activities that can be found in countless destinations worldwide, which led to the awareness thereof at the famous Sustainable Tourism World Conference in 1995 in the Canary Islands. Here was written the so-called Charter of Lanzarote, which states “with tourism being a powerful development tool, it can and must actively take part in sustainable development strategies. The proper management of tourism, therefore, requires guarantees of sustainability for the resources on which it depends”.

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Spain: the land of abundant examples After years of indifference on the matter, and in the face of an onslaught of criticism, the Spanish government finally seems to be backing a policy of sustainable tourism where not only are economic profits can be obtained, but above all, caring the environment has come to the forefront. Currently, there are no less than 50 innovative projects in the tourism industry in the form of AEI’s, Innovative Business Groups, which received a total of two million euros in aid in 2009, although there were many more requests, all in all 123 applications. And it is proven that the nature of sustainable tourism, in addition to preserving the natural environment and caring for domestic and international flora and fauna, brings in money, thus benefiting both interests. There is more and more support for environmental policies, although an optimal level has not yet been reached. Not long ago, there were few who knew of the existence of this type of tourism, yet now there are many who practice it. This sector still must see some growth, although it is worth mentioning that its prognostic is favourable as tourism of this nature is beginning to appear in vacation packages. With the aim of giving this growth a boost in terms of demand, the M.I. industry must begin adding its little grain of sand, at least so this type of tourism can get consolidated even more quickly. And if this was not reason enough, one must keep in mind that our industry is not far removed from these concerns and has long hoped, especially in these times, sustainability would be the guiding principle behind every MICE activity.


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With the aim for the continued growth in the demand for sustainable tourism, the M.I. segment must begin to add its grain of sand, at least so this type of tourism can get consolidated as quickly as possible.

In Spain there are numerous examples of sustainable tourism; areas, places or enclaves whose wager on this model has since strengthened them into veritable destinations which can stand up fairly well against other models based on very different proposals. Among such examples, it is well worth highlighting cases like that of Les Mans dels Ports. A cultural revival project encouraging the spread of traditional occupations and activities in the Dels Ports region in the autonomous Community of Valencia, tourists coming here are offered an entire series of group visits on an ethnographic tour of a sustainable nature that unites 17 villages. (Here, native values are what give the territory its personality and uniqueness). Another example, also in the inland Mediterranean area, is the region of El Matarranya, which has been called the Tuscany of Spain. In this case, the project involving the cultural and natural landscape of the region has been developed, re-evaluating its own resources within a setting where the landscape has been preserved nearly intact for a long period of time, one combining the traits of a border region with that of a more Mediterranean nature. (On this occasion, the landscape becomes the region’s sustainable management facet). Spain has areas that have placed their bets on the sustainable tourism concept, ones for all tastes and budgets and located in nearly all of its autonomous regions, but perhaps the areas where this is most widespread are the Community of Valencia, Andalusia and Castile. On the other hand, and serving as an example or candidates aspiring to obtain the prestigious European Charter of Sustainable Tourism (CETS), it is worth mentioning the Park of Sant Llorenç del Munt i l’Obac,

in Terrassa, a city quite close to the city of Barcelona, The CETS is an initiative promoted by the EUROPARC Federation, an organization grouping together protected areas in Europe: the national parks, nature reserves, regional parks and Biosphere reserves located in 38 European countries with the common goal of protecting the unique variety of fauna, habitats and landscapes in Europe. The charter is a contractual and voluntary commitment among the agencies involved in the tourist options available in a particular protected natural area and its surroundings in order to work conjunctively to define a strategy and plan of action to sustainably develop tourism there. The awarding of the charter to the Sant Llorenç del Munt y l'Obac Nature Reserve means the third such agreement for a protected area in Catalonia. The first was the volcanic region of La Garrotxa, which was obtained in 1996, and the second in the Ebro Delta in 2003. The CETS certificate is renewed every five years.

The Alto Nalón (Asturias), the paradise of paradises I recently took a trip to one of those areas whose caretakers and institution aspire to sustainable tourism and of which they devoutly defend. In fact, the area is well worth giving special mention from my point of view, as I am convinced that, once having seen for myself the resources that they have and the manner in which they are working, the basic principles of sustainability have been scrupulously complied with, of which I now remind the reader: the appropriate use of natural


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There are areas, places or enclaves which have wagered on this form of tourism and gained solid footing as true destinations which can stand up well against other well-known regions. resources, respect for socio-cultural diversity and employing appropriate business practices. So, the region to which I am referring is Alto Nal贸n, located in the hills of the Principality of Asturias and composed of the municipalities of Laviana, Sobrescobio and Caso. This is a vast territory of undeniable value that stretches over 500 km2, three-quarters of which are protected. There are no more than 17,000 inhabitants who are distributed among 204 tiny hamlets that are largely rural in character, except for Pola de Laviana, which acts as the regional capital and the main service base. This is a region with natural areas whose principal economy is based on traditional livestock raising and rural tourism, as well as other activities such as farming, hunting, fishing, or woodcrafts. Bucolic valleys and towering mountains shape a spectacular landscape where one can enjoy the purest form of nature along carefully marked routes and itineraries to the delight of any active form of tourism and making for perfect settings to carry out exciting team-building activities or the most strenuous of outdoor training sessions. It is truly worth taking an excursion there or staying there for a length of time, as there is more than adequate infrastructure for the type of tourism it represents. It seems


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to me that this region and its natural settings, whose greatest symbol is the famous Redes Nature Reserve in the municipality of Caso, make an ideal complement to a meeting, convention or congress being held in the Asturian capitals of Oviedo or Gijón, as the region lies just fifty something kilometres away. If you so decide, you will not regret the outing you opted for, as you will discover such an intense range of sensations that it will not be long before you visit the area again, perhaps on a private visit, to finish exploring and enjoying the long list of experiences that the valley of the upper leg of the Nalón River has to offer. The municipality of Laviana is crowned by Peña Mea (1560 m), a uniquely shaped peak that dominates the entire township. Traditionally a farming and livestock community, with the arrival of the Industrial Revolution in the 19th century the municipality was transformed and these traditional activities coexisted with coalmining. The town of Pola de Laviana emanates the undeniable air of a large population, having most of the services and accommodations in the area, such as the Albancia Hotel, or the Canzana, just one and a half kilometres from the town centre offering an enviable panoramic view of the entire valley. Another municipality is Sobrescopio, also forming part of the Redes Nature Reserve, one of the most treasured natural areas in the Principality of Asturias, declared a World Biosphere Reserve. Plenty of water, thick woods, challenging peaks, unique hamlets and friendly villagers; all share this one-of-a-kind proposal that visitors or travellers may encounter in this enclave.

THE REASONS FOR SUSTAINABLE TOURISM: FROM A DREAM TO REALITY By José Luis Soler (tourist technician and director of the company Servitur)

Alto Nalón is an example of a perfect complement to a business meeting or convention held in Oviedo or Gijón. And to finish, just a few brushstrokes regarding the third municipality within the region of Alto Nalón, that of Caso, with its main town of Campo de Caso. Undoubtedly this is one of the largest townships in Asturias, highlighted by its rugged topography, its lofty and leafy forests, hidden valleys, rushing rivers and abundant springs and famous cuisine. The natural surrounding invite you to discover the beauty and unparalleled natural resources, also worthy of being included in the Redes Nature Reserve and featuring attractions as different and fascinating as a thought-provoking interpretative centre, a charming but eye-opening museum dedicated to wood, or unique accommodations such as La Reserva Lodge. This is without mentioning such peculiar enclaves with great tourism potential as Vega de Brañagallones, a group of sheepherder’s huts where one can live a genuine rural experience in full contact with nature and native fauna. This is a place where it is still possible to hear complete silence, always surrounded by the watchful eye of the peaks towering over this impressive natural enclave. I have said, an area that represents a clear example of how Spain can understand what sustainable tourism is has to be, if not paradise, a place as idyllic as this.

The concept of sustainability has a broad significance that responds to many definitions and a wide range of applications. Regarding the tourism industry, the development of proposals and destinations related to it points towards the need to converge competitive advantages and sustainability criteria. To do so, the key lies in having sustainable tourism activities which are strategic tools that stimulate the economy of a determined territory and generate a new scenario that offers opportunities and challenges. The model must adjust to reality, considering that there is no universally applicable model for sustainable tourism, as each location has a series of endogenous factors that are key to guaranteeing this implication and also shape the very personality of a specific destination. Sustainable tourism is firmly advancing in what is available for tourists and even forms part of the tourism brand image for many such destinations. Significant examples can be found in the Galapagos (Ecuador), Costa Rica, Lanzarote (Canary Isl.) or Taramundi (Asturias) where sustainability criteria is applied to all the elements of what they have to offer, from maintaining traditional architecture in their accommodations to providing services without losing their native traditions, even to limiting the capacity of the tourist influx. The tourism competitiveness of a destination is evaluated from the point of view of its sustainability and capacity to create its own products that are both unique and appealing, causing a progressive comparison between tourist destinations which compete in an ever more globalised market which is also becoming ever more personalized. Today’s reality is heading towards offering messages which are less vague and empty and ones with more and better tourism products based on cultural, ethnographic and environmental values, ones which can respond to the new demands from a more demanding and sustainable tourism market.


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Destinations

AN ENCOUNTER IN

GALICIA SEA, HISTORY, FORESTS, RELAXATION…

by T.G. photos of TURGALICIA

Turgalicia has launched a new promotion campaign for Galicia as a meeting tourism destination. Using a superb pamphlet and a series of flash-format videos, Galicia’s main cities and several merchandising items have been presented in a new press release that underscores Galicia as a diversified tourist destination with several outstanding proposals.


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he campaign frames the Galician congressional options into four different areas, the dividing lines forming around meetings that can take place along the coast, in historic settings, in spa facilities or in the heart of nature. The destination’s image campaign confirms the notable growth that meeting tourism in Galicia has seen over the last few years. It also recognizes the convenience of the ongoing promotion of this type of tourism and tapping into its enormous potential. Meanwhile, the increased number and improvement of facilities continues. Along with more hotel beds and the building of new convention centres, there has been the rise of specialized companies and the constant inauguration of specific facilities intended for holding events and conventions. As a souvenir of this new press release, Galicia receives its visitor with open arms. When recent arrivals walk through its doors, they enter a new universe. The sea, history, relaxation, the forests; the campaign insists that upon choosing Galicia as a meeting place, there must have been the desire to encounter the region as well, to discover the tradition, culture, art, gastronomy, nature, its people, rest and relaxation options, and the way of life there: by no means a short list.

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The sea and beyond One thousand three hundred kilometres makes a whole lot of coastline. The Atlantic Ocean has carved a rugged shore that stands out for the unique presence of the rias, arms of the sea that penetrate deep inland. From the Atlantic to the Cantabrian Sea, from A Guarda to Ribadeo, the Galician coast seems as endless as the ocean itself. Ports and docks, islands and islets, beaches and shores, seaside towns and village can be counted by the hundreds. As can the proposals available to visitors. Among them is the cuisine, with its seafood and Galician wines as their badge of honour. The Parador Hotels of Baiona and Ribadeo, A Toxa Island with its aristocratic Grand Hotel on its headlands, the modern convention centres of A Coruña, Vigo and Pontevedra, the tradeshows of Ferrol, and the ample hotel options of Sanxenxo are just some of the better options that meeting tourism on the coast has to offer.


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A journey into history The city of Santiago de Compostela, the Roman walls of Lugo and the Tower of Hercules in A CoruĂąa, have all been declared World Heritage Sites as has the Camino de Santiago. These top the long list of historical sights, towns and cities with extraordinary patrimonial value. The history of Galicia is notched in the magnificent stonework of its cathedrals, monasteries, and country houses called pazos... Today some of these historic buildings have been transformed into unique accommodations and meeting halls. History can be felt in the Parador Tourism Hotels and many other historical buildings and monumental hotels, some of them gathered under the name of Pazos of Galicia. All whisk their guests back to the splendour of other times at the same time they contain the ideal conditions for hosting celebrations. Counting on them is not only a guarantee of a successful event, but also a contribution to the preservation of these authentic historical treasures.

One thousand three hundred kilometres makes a whole lot of coastline. The Atlantic Ocean has carved a rugged shore that stands out for the unique presence of the rias.


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Destinations Galicia

Hhistoric buildings, like cathedrals, monasteries, and country houses called pazos... have been transformed today into unique accommodations and meeting halls The culture of water and relaxation With nearly three hundred mineral springs and dozens of spas, thalasso centres and baths, Galicia is the leading destination on the peninsula for hot springs tourism and one of the richest regions in the world in terms of the variety and quality of its water. The spas, traditional resorts full of lively social activities, have expanded and modernized their facilities, improving year after year their invitation to relax. Water has once again become therapy, fun and pleasure: a perfect pretext and another way of understanding an incentive trip, congress or conventions. The grand spa resort and thalassotherapy centre on A Toxa Island and the historic Balneario de Mondariz Spa top a list that is spread around the four Galician provinces. In Pontevedra, along with the two previously mentioned spas, there are the modern spas of Sanxenxo and thalassotherapy centres such as those in Oia and Moaña. In Ourense, there is a long tradition of baths in Outariz, A Chavasqueira and other towns: Lobios, A Arnoia, Laias, Allariz. In Lugo, there are the Roman baths of the capital and those in Augas Santas, Río Pambre and Guitiriz. Finally in A Coruña, there are spas such as the one in Compostela and hotels with spa like A Quinta da Auga, in Santiago.


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The spas, traditional resorts full of lively social activities, have expanded and modernized improving their invitation to relax The spell of the forest and nature herself Woods are an inseparable part of the Galician landscape. From Celtic times, in the clearings amidst the oak forests and chestnut groves, the inhabitants of this land have built their forts, hamlets, monasteries... The pazos, the most authentic example of noble architecture, often blend right into the natural surroundings as they sit in the fields at the forests’ edge. Some of these singular homes have been restored to their former splendour and transformed in unique accommodations. Along with the pazos, farmhouses, rectories and castles have adapted their traditional uses while they cling fast to their conditions as retreats or meeting places. Some monasteries, such as those in Santo Estevo de Ribas do Sil, San Clodio and Aciveiro are today Parador Hotels and Historic Hotels. The former cells for the monks are now comfortable rooms with a mountainviews, old refectories are now restaurants to sample the essential local cuisine, the capitulary halls have been turned into ideal spaces for hosting conventions or business meetings.


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Incentives

COWBOY FOR A WEEK

LIVING A HERDER’S LIFE

by Jesús Díaz Gámez, photos from JAG and Grup Activa

There are undoubtedly as many ways to provide incentives as there are ideas that occur to professional companies ready to carry them out and make them a reality. With the current proposal in mind, such ideas seem to have intensified to such a point that many of these professionals and agencies have entered a never-ending spiral to offer the most original and exciting incentive trip possible. Presented here is one of the most recent examples, where one not only takes part in the incentive but also works and lives through what sets out to be a truly motivating experience, as those participating in this trip will for one week become a true cowboy.


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nyonThis incentive trip is based on one of the obligatory tasks of herders, the migration to better pastures. This centuriesold activity consists off moving the herd (bovine or ovine) on foot or horseback to richer areas to pasture, depending on the season. In general, there are two animal migrations, one taking place in the spring from their place of origin (the valley or lowlands) to the greener pastures of the high mountainsides. Another is in the fall, coinciding with the first snowfalls, which means rounding up the herd and leading it once again to the farms and lowlands where they came from. So we stand before a seasonal incentive trip, a proposal whose true character lies in an experience that can only be done twice a year. This suggestion in particular, a first in our country, takes place on the livestock trails of Girona, called “carrerades” in Catalan, along a section between the towns of Avinyonet de Puigventós and Llanars, which can be done in a week. Travel is by horseback the type of animal being herded is sheep.

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When reality tops fiction According to Xavier Navarro, the manager of the Barcelona company Grup Activa, who has devoted his entire career to organizing adventure events and the search for those activities which can bring experience and motivation to those requesting these services, “this incentive trip is one of our most innovative ones, one in which the entire company has placed all of its enthusiasm. We first did it ourselves a way of test-


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This is not a stage act or an organized simulation; we are talking about taking advantage of a real activity, delving deep and living it intensely. ing it out and I can assure you that after a fantastic reception by those taking part and the insistence on repeating the experience, we have decided to include it in our list of proposals intended for business motivation”. In order to take part in such an enjoyable activity, you first have to know how to ride a horse, and then be in acceptable physical condition, as some of the daily rides consisting of spending up to six hours on horseback. Of course, you must have a desire to experience a genuine adventure, one emulating the true cowboys of the American West. “Our idea and philosophy are based on recuperating the livelihood of herding ages gone by, as transhumance once was. As for us, our job is to co-

ordinate and complement in the best possible way the work these herders do in order to convert it into a fascinatingly appealing stack of great emotions to take home”. Navarro adds, “This is not a stage act or an organized simulation; we are talking about taking advantage of a real activity, delving deep and living it intensely, so signing up for this may in fact live up to the saying that reality tops fiction, and never better said”. As Xavier Navarro stated to the first participants, “along with the activities in this experience that stirs our passions, like riding on horseback, there is the close and hostile at times contact with nature in all its exuberance in some of the landscapes we traverse. There also is the responsibility that comes


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AND IF A WEEK’S TIME IS NOT AVAILABLE? This incentive experience is also available to you, as Grup Activa offers the possibility of living the herder’s life for one, two or three days. They do this because this specialized firm clearly understand that companies cannot usually devote an entire week to their outdoor projects. The staff who work alongside Xavier Navarro are very aware of the corporate imperatives for having planning alternatives that can adjust to the needs of the companies and groups who request this product in particular. Likewise, the company has other no less interesting suggestions, such as half-day team building western, which is similar to the Team Penning competitions that are held at ranches and places near Barcelona, which are specially indicated for non-experts and users with a very basic level.


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Calendary First Transhumance Week May 23-28, 2010 SUNDAY, MAY 23, 2010

Getting up at 7 in the morning, stepping out of the tent and feeling the fresh early morning breeze on your face. from the real work that participants must do, such as caring for the herd, watching over it, herding the animals together, and once in camp, doing all the chores that go along with this arduous profession, implying new sensations that transfer a role onto those taking part, one that may be parallel to their everyday jobs. This provides them with a status never before experienced where concepts such as companionship, solidarity and synergy flourish at all times over the six days the itinerary lasts, establishing within the entire group a fantastic atmosphere of camaraderie”.

Unique living quarters and unforgettable coexistence “Getting up at 7 in the morning, stepping out of the tent and feeling the fresh early morning breeze on your face, washing up in the river and having breakfast with the others without having all the normal formalities, only to later walk over to the fields where the horses and the herd are kept and get ready to head out with the shepherds to take up the trail”. This is the daily routine for as long as the experience lasts. Such a sequence might seem rather ordinary, but this

Meeting time: 7:00 pm. Welcome drink on the hotel patio. Place: Mas Falgarona Hotel. Town: Avinyonet de Puigventós. Province: Girona. MONDAY MAY 23, 2010 Meeting time: 7:00 am Place: Mas Falgarona Hotel. Town: Avinyonet de Puigventós. Province: Girona. TUESDAY MAY 23, 2010 Meeting time: 7:00 am Place: Bassegoda Park 1ª *** Campground Town: Albanyà Province: Girona. WEDNESDAY MAY 23, 2010 Meeting time: 7:00 am Place: Vivac “el morató” Camp Town: St. Julià de Ribelles Province: Girona. THURSDAY MAY 23, 2010 Meeting time: 7:00 am Place: Casa Etxalde Country Inn. Town: Rocabruna. Province: Girona. FRIDAY MAY 23, 2010 Meeting time: 8:00 am Place: Hipic Llanars Hotel Town: Llanars Province: Girona. End of Route

The next Transhumance Week DECEMBER 7-13, 2010 More information: Grup Activa Tel: 93 342 48 87 www.GRUPACTIVA.COM


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Over

_LUGARES DIVINOS 2010 _168 DIVINE ESTABLISHMENTS _130 hotels _38 restaurants _OVER 10.000 ROOMS _OVER 20 YEARS _OVER 5,000,000 COPIES _OVER 50,000,000 SEEKS

_VISIT US AT WWW.LUGARESDIVINOS.COM

Also at


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Although these tasks are in fact repeated, the days are not monotonous, as each outing is full moments, details, conversations, places, landscapes and even sounds that are so different from each other. assertion could not further from the truth. Although these tasks are in fact repeated, the days are not monotonous, as each outing is full moments, details, conversations, places, landscapes and even sounds that are so different from each other that the pejorative concept of routine seems very far away indeed. Later, and once the group’s components, both human and animal, have got under way, more excitement and feelings await in the form of wading through fast-flowing rivers, cautious steps along trails rising slowly but surely through thick forests, and so on, as revealed by the impressions of one of the participants on the first “Transhumance Week” held last May, who described what he experienced during that time. “As at least ten years had passed since the last herd had been moved through, we came across a


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near-virgin forest where we had to protect ourselves from being scratched by branches while not losing sight of the cows and calves we were herding, so as not to lose any of them. If not, we would have to go back and find them in the brush... Rising to our left was the ‘Pic de les Bruixes’, or Witches Peak, a number of stone outcroppings which would cut us off, forcing us to head towards the Coll de les Falgueres, a pass which appeared to us as a grass clearing in this midst of this phantasmagorical forest which was worthy of the name of the peak towering above it. At this point we would be crossing into French territory. We headed down to the river that fed the town of La Manère in order to gradually go back uphill slowly along the Baga de la Sadella below Ca l’Agafallops until the Coll del Malrem, a pass once again in Spanish territory. Before reaching this pass we stopped to have a picnic lunch in a clearing which had an enclosure for the herd…”. Undoubtedly this is a healthy dose of an entire set of sensations and emotions, all provided by this incentive trip, qualifying it as a unique living experience.These peculiarities that surround that make it an unforgettable team event.


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Hotels

HOTEL SAN ROQUE mong pebbled streets and only a few metres from the blue waters of theAtlantic, Garachico is located in the Isla Baja district. The hotel is set in an18th century manor house that combines exquisite good taste, art, tradition and design. On entering the patio is dominated by the Mikel Navarro installation - The Sentinel - and inside the hotel is a large collection of "Bauhaus" furniture that attract the attention of a discerning eye. The designs of Le Corbusier, Mies van de Rohe, Eilen Grey or MacKintosh lie alongside original paintings of famous Spanish artists. The Hoffman bar, with its excellent selection of drinks, adds a

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touch of distinction blending well with the brilliance of the designs of this avant-garde artist. The result is a space in perfect harmony, restrained and elegant, embellished with personal, quality customer service. The hotel also has a heated and exterior swimming pool, a sauna, a close tennis court, a large video collection, a sound archive and access to internet. In the “Anturium” restaurant they make a fusion of Mediterranean and Canary Island cooking using excellent quality ingredients and guided by Pep Nogué from Torre Can Roca (Girona). The hotel has mountain bikes and fishing rods.


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The hotel is set in an18th century manor house that combines exquisite good taste, art, tradition and design.

Contact and more information: Esteban de Ponte 32 38450 Garachico Tenerife Canary Island Tel: 34 922 13 34 35 www.lugaresdivinos.com


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Selección de establecimientos que suponen garantía de éxito para cualquier reunión

PAGO DE CIRSUS

n the road from Ablitas to Ribaforada, a few kilometres from Tudela, you can see a tower on a hill which seems one of the old fortresses of the area. Surrounded by a sea of vineyards, it is without any doubt one of the most spectacular hotel – restaurants of the national wine tourism circuit. The forerunner and owner of this Pago de Cirsus is the film producer Iñaki Núñez, great gourmet and passionate of enology, who did not hesitate in showing an exciting script for any sybaritic traveller; a wine tasting room with a nineteenth century look with copper taps, an

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auditorium where you can watch about four hundred selected films, a windowed porch from which you can see the immense sea of vineyards,Tuscan gardens with a swimming pool, a dinning room connecting with the barrel park through an enormous window and a compendium of roomswell cared for to its ultimate details, harmoniously matched with the furniture that gives each space a special atmosphere.In this Château the gastronomy has an essential role as the offer combines the most rooted flavours of the Basque- Navarrean tradicional recipes conveniently updated

with a timeless classicism in terms of the raw materials and the highest products. A cuisine which is up to the scenario.

Contact and more information: Ctra. De Ablitas a Ribaforada Km. 5 31523 Ablitas (Navarra) Tel: 34 948 38 62 12 www.lugaresdivinos.com


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Surrounded by a sea of vineyards, it is without any doubt one of the most spectacular hotel and restaurants of the national wine tourism circuit.


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Selección de establecimientos que suponen garantía de éxito para cualquier reunión

FONT VELLA SPA HOTEL BETWEEN WHAT’S MODERN AND WHAT’S TRADITIONAL It is clear that spas nowadays are enjoying a revival here in Spain. After having nearly become the exclusive refuge of the ailing and the elderly, they have been rediscovered by a moneyed younger crowd wanting to take care of their bodies while they combat the stress of modern life. The young people who now constitute an important part of the clientele at these spas have given them new splendour. What’s more, some spas are signing up with the trend of promoting their MICE possibilities, those who have them, that is. by Luis Vigil photos L.V./BFV

This would be the case of one of the most modern spas in our countries, the Font Vella, set in the immaculate village of Sant Hilari Sacalm in the Catalan province of Girona. Open since 2008, the Font Vella Spa Hotel consists of a restored historic building and two brandnew buildings. The former is home to the reception area, the common rooms and 6 stately halls. In the second there are 26 guestrooms, while the third features the facilities of the spa itself: a hot spring circuit

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and a heated pool, a sunroom and massage and treatment area.

Exclusive luxury Naturally, in a spa, water is everything. This includes the exceptional water coming from the Font Vella spring, which also allows the facilities the use of its name. Not only is the company the owner of this spa establishment, but also Termes Orion, a hot springs firm with bath houses of the same

name, and also the Centro Lúdico Termal Magma. But the Font Vella Spa Hotel is undoubtedly the flagship of this small hotsprings empire. The company is deeplyrooted to the Catalan land where the water flows, the same water that is essential to its operations, As the general manager of the company Ignasi Avilés told us, “the spa business cannot be relocated, as not just any place will do: it stays where the water is”. Its wealth is also the territory’s. As for the Spa Hotel, the managers have


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opted for luxury and an exclusive air, much to the taste of its clientele, essentially consisting of forty-somethings and up from the upper and upper-middle classes who tend to stay for three days and two nights during the week. On the other hand, a decidedly younger crowd flocks in at the weekend, particularly executives seeking antistress treatments. This is because the hot-spring treatments and massage offered at the Font Vella are not limited to medicinal ones; there are also specific programmes for wellness and relaxation. This sums up what the spa has to offer, but hotel is also an establishment that takes a great deal of care in its service and gourmet cuisine, all in view of offering their clients a pleasant and relaxing stay.

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As for MICE and corporate related issues, the Font Vella Spa Hotel promotes the use of its establishment for business meetings of up to 50 or 60 attendees in speciallyequipped halls and the full use of its hotel, dining and spa services. There have already been many guests who have made use of this option, among them the French headquarters of the airplane giant Airbus.

Hotel Balneari Font Vella Passeig de la Font Vella, 57 17403 Sant Hilari Sacalm Girona Tel.: 972 868 305 Fax: 972 869 327 info@balnearifontvella.cat www.balnearifontvella.cat

Naturally, in a spa, water is everything. This includes the exceptional water coming from the Font Vella spring, which also allows the facilities the use of its name.


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Events in Spain

SPAIN, THE GOURMET INCENTIVE In these highly competitive times among tourist destinations to capture the most clients, and in particular those from the Meeting Industry, it is quite clear that having a gourmet incentive is becoming more and more important when it comes time to choosing a place to go. Long gone are the times when the general or event tourist was served a meal that was a result of just going through the motions and the question of food occupied a secondary plane. By Luis Vigil photos from L.V. and archives


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Quite to the contrary; tourist brochures today the world over emblazon their gourmet incentive right on the first page. Possible visitors are offered a fine meal and an even better drink, and all served in meticulous fashion. Proof was found in a chat this magazine had with a Catalan spa owner a short while ago, who admitted that the differentiating factor in what he had to offer in respect to other sector establishments was his dedication to offering top-notch cuisine. This appeal has not only served him in attracting high-class clientele, but also managed to schedule MICE events at his spa for important European clients.

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The products: quality above all In this fight for gastronomic supremacy, Spain, as a leading tourist destination, is in an excellent position to stand out far above what other countries have to offer. To begin with, our country has a large number of topof-the-line products; Iberian ham could be

considered as spearheading what our gourmet has offer, but it is by no means alone. There are many more quality products, such as the saffron of La Mancha, the rice dishes of Valencia’s Albufera region, the beans of Tolosa, the suckling pig of Segovia, the shellfish of the Galician rias, the calçots of Valls, the peaches of Calanda, the mushrooms and truffles of the Pyrenees, the ground red pepper of La Vera, the eels of Aguinaga, the turrones of Jijona... or the absolute best olive oil in the world, to cite just a handful of some of the delight products to be found from our national food and fish industries. And what can we say about the wine and alcohol available in Spain? That they are among the best in the world, of course. This is because we can find such indescribable vintages in our country, from the Rioja to those of Ribera del Duero, Catalan wines from the Penedés to Priorat, or Andalusian ones from Jerez to Salúcar de Barrameda, not to mention Basque chacolís and Galician ribeiros and albariños, or the up-and-coming Somontano wines of Aragón, to mention just the first to come to mind and leaving plenty out. And how

SOME SPANISH GOURMET FESTIVALS AND FAIRS LA GARAOINADA January 14 to March 13 Gourmet promotion of the sea urchin Palafrugell, Girona www.festacatalunya.cat SAN ANTÓN FOOD FESTIVAL January 17

Gourmet celebration held in different areas around Spain: MADRID FUSION January 25-27 International Gourmet Summit. Madrid. www.madridfusion.net XANTAR February 2-6 Workshops, samples and tastings.Ourense. www.xantar.org GOURMET FORUM 2011 February 20-23 Professional gourmet congress, professional and visitor’s fairs. Girona www.forumgastronomic.com QUALIMEN March 1 International food and distribution fair. Zaragoza www.feriazaragoza.com/qualimen.aspx TERUEL GUSTO MUDEJAR March 2-8 Gourmet tourism fair. Teruel www.teruelgustomudejar.com GOURMET DAYS. “CAMINOS DE PASIÓN” Preparation of restaurant dishes with the theme of “Cooking for Lent” March 7 to April 12 Alcalá la Real (Jaen), Antequera (Malaga), Baena, Cabra, Lucena, Priego de Córdoba and Puente Genil (Córdoba) and Carmona, Ecija, Estepa y Osuna (Seville) WINE AND OLIVE SHOW March 10-13 Almendralejo, Extremadura BEEKEEPING FAIR March 11-14 Samples and sale of traditional products Pastrana. Guadalajara FEVINO March 12-15 Samples, tasting, sale and wine fair Ferrol, A Coruña CASTILLA Y LEÓN FOOD FAIR March 15-17. Valladolid, Valladolid TRUITA AMB SUC FESTIVAL Second Sunday in March Contest and tasting of a local dish Ulldemolins, Tarragona


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Events in Spain

could we forget to mention Catalan cavas, which can more than match up against the top names in champagne, or Asturian and Basque ciders, the nectar extracted from local apples, which often replace cava when it comes time to celebrate? Heading over to the distillery, Spain can serve its visitors a glass of brandy, gin, liqueur, and even top-quality whisky that can match up well against many brands from the other side of our border (and when not clearly superior, certainly better priced). This is without mentioning typical local drinks, which include Galician orujo, Menorca Gin or Cazalla de la Sierra. As for beer, fans of this refreshing summer beverage will find quality brews in Spain among top brands such as Estrella de Galicia, Moritz, Cruzcampo, Alambra, Mahou or Estrella Dorada. Ah! How could we leave out mineral water, a drink more and more sought out amongst non-alcohol drinking youth, and essential to many travellers who logically distrust the tap water. Spain can offer the highest quality water, as is that from Lanjarón, Bohí, Solán de Cabras or Vichy Catalán, to name just a few examples.

Cuisine: succulent, varied, appealing But it turns out that not only does it have quality products, but Spain also has the advantage of offering a wealth of regional cuisines. In contrast to other national cookeries, which

ALIMENTARIA March 22-26 The most important gourmet show in Spain. Barcelona. www.alimentaria.com GOURMET CLUB SHOW April 12-15 Top-end food and drinks show. Madrid. www.feriasalimentarias.com EXPOSTEL Y ALIMENTACIÓN April 19-22 Food fair. Tenerife, Santa Cruz de Tenerife.

are much more uniform and standardized, Spanish cooking can be subdivided into countless regional cuisines, each more delicious than the next and all based on excellent local produce. It is fair to say that Basque cuisine has little or nothing in common with Andalusian fare, Galician with Catalan, or Castilian with Valencian, And what is more, there are even local varieties that stand out within each of these regional cuisines, each with their special dish or local wines, the botillo of the Bierzo, the mojo picón of the Canaries, the xató of the Garraf, the cheese of Cabrales or sweet wines of Alella are just a handful of such examples.

ESPAÑA ORIGINAL May 11-13 Spanish Denomination of Origin fair. Ciudad Real. APLEC DEL CARGOL The end of May. Food fair for the snail. Lleida. BALANCED FOOD FAIR June 5-6. Alcañiz, Teruel. SALIMAT June 10-13 Atlantic food fair. Silleda, Pontevedra. INTERNATIONAL GARLIC FAIR July 30 – August 2 Las Pedroñeras, Cuenca. HAM OF TERUEL AND QUALITY FOOD PRODUCTS FAIR September 13-19. Teruel. TORREJÓN UNVEILED September 24-26 Tapas fair from city restaurant. Torrejón de Ardoz, Madrid. MEDITERRANEAN DIET AND HEALTH FAIR October 20-23. Madrid. www.dietamediterraneaysalud.com “CAMINOS DE PASIÓN”. GOURMET DAYS. Restaurant dish preparation, with the theme of “the cooktops of yesterday” October 18 – November 21 Alcalá la Real (Jaen), Antequera (Malaga), Baena, Cabra, Lucena, Priego de Córdoba and Puente Genil (Córdoba) and Carmona, Ecija, Estepa and Osuna (Seville) MERCAT DE MERCATS October 22-24 Gourmet event with market cuisine and produce. Barcelona. FIRST HARVEST October 22-24 Olive oil fair. Jaen. STUFFED ONION FESTIVAL November 30. El Entrego, Asturias.


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And to such an appealing national panorama, one can add the gourmet events that are becoming more and more widespread across the land, proven in the latest venture from the city of Barcelona called “Mercat de Mercats”, an outdoor food event in front of the city Cathedral, or smack dab in the heart of the city. This market offers visitors not only the chance to purchase excellent select produce directly from the producers themselves, but also sample a few dishes prepared by prestigious chefs, have a cooking class or take part in a wine tasting run by experts. Naturally, the events did not only draw Barcelona residents, as it saw a heavy influx of the tourists who cram the streets of the Ciudad Condal, more and more coming each day.

To top it off, a thousand and one events As if it were not enough, to such a superb array of gourmet products and cuisines, one must add Spain’s packed schedule of events that focus on a culinary peculiarity, an agenda that can be found more and more across the land. These events and meetings run from macro-fairs such as Barcelona’s Alimentaria and international congresses like the San Sebastián Gastronomika to those not so large ones but no less interesting: smaller local events like the Callos a la Asturiana Gastronomy Days in Gijón or the Gastrotur, a specialized fair on gastronomy tourism in Armilla, Granada... or even truly unique local events like “Truita amb Suc” Day. March 14th sees the celebration of a delicious local omelette in the small Tarragona town of Ulldemolins where a commemorative event and competition are held in a locality also famous for its virgin olive oil made from arbequina olives. To sum up, Spain has the ideal hook from attracting visitors, from the Meeting Industry or otherwise; its rich and varied gastronomy.

COOK AND FASHION December 1-5 Top-end fashion and gourmet show. San Sebastián. www.cookandfashion.com GOURMET DAYS OF TRADITIONAL COOKING OF GIJON December 3-8 Commemoration of local restaurants. Gijón, Asturias FITRUF December 3-5 Truffle festival Sarrión, Teruel GOURMET DAYS FOR THE SLAUGHTER OF GOCHU December 4-5 Sampling of dishes of the slaughter. Caso, Asturias. SUGAR CANE FESTIVAL December 8 Show, tasting, and sale of locally-grown products. Telde, Las Palmas. BROAD BEAN DAYS December 11-12. Colunga, Asturias. FESTIVAL OF SANTO TOMAS December 21 The main character is txistorra sausage. San Sebastián, Guipúzcoa. NOTE: Much of this data is based on prior editions, so it is possible that some dates have changed for 2011, and even that the event is not being held. It is best to confirm with local organizers.


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THE JACOBEAN ROUTE UNDER WAY

C Hotels celebrated the 20th Jacobean Route, a cycle tour led by the president of the hotel chain, Antonio Catalán, which left from Corella to reach, 873 kilometres later, the Plaza del Obradoiro. Upon arriving in Santiago, Catalán made the traditional offering to St. James the Apostle, The over 40 cyclists taking part in the route, among them managers and employees of the chain, personalities in the business world, and several sightimpaired cyclists from ONCE, traced the entire route in six stages. The pilgrims stayed overnight at some of the chain’s hotels in Tudela, Logroño, Burgos, León and Santiago, cities along the Camino de Santiago.

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BDNMODA SHOWCASES YOUNG DESIGNERS

MUSIC, AIRPLANES AND LIMITED EDITION PERFUME

he 25 young designer finalists of the Joaquim Mercader Contest came together at the second edition of BDNmoda to showcase their work to businessmen and women present. The Badalona Convention Centre was the site of this fashion date that opened a conference from the highly acclaimed Modesto Lomba, who also awarded various prizes to the participants. David Cabra, Laia Garcés, Inés Paulés and Estefanía Murcia were among those awarded in different categories. This second gathering was a success as much for the number of those participating as for the national and international sponsors in attendance. The Joaquim Mercader Prizes invite young upstarts to make a new fabric, garment, accessory or interior design item with a sole condition: it must be a reinterpretation of an article originating from textile museums.

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perfume, a rock band and an airport were the three key elements of this promotion campaign. The perfume, a limited edition of Black XS from Paco Rabanne. The rock band, the Lewis Larke Band. The stage, various Spanish airports. Thanks to Aldeasa and the perfume division of Paco Rabanne de Puig, this original way of promoting the brand’s perfume was carried off at a series of live rock concerts on a groundbreaking stage, the airport. Palma de Mallorca, Barcelona and Malaga enjoyed this innovation staging that successfully achieved its set objective: create an emotional impact. Puig, in a further step, created for the occasion a website (www.blackxslivesound.com) so musicians of all styles could have a space to express their ideas at the time and a platform to create a virtual community of musicians.

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Breakfast Club of the Tourism Press THE BCN TOURIST TAX, THE DEBATE

ast October, at the W Hotel Barcelona, the CPT (Tourism Press Club), consisting of journalists specialized in tourism in Catalonia, carried out their first breakfast-debate among the schedule of activities. The first of these announcements was dedicated to analyzing the possible implementation of a tourist tax in the city of Barcelona and featured notable representation from different institutions implicated in this proposal that would fall on visitors to the Ciudad Condal. Among the various postures from the invited speakers who argued over proposals and opinions was that which defended the president of the city’s hotel association, Jordi Clos of Gremi d'Hotels de Barcelona, who put forth the option that the city could keep part of the VAT tourists generated during their stay, because “our industry does not agree with this tax, as it would be detrimental to the city as compared to other cities”, he said, referring to examples such as Madrid, Valencia or Seville where it would not apply.

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Speaking in order, Joan Gaspart, president of Turisme de Barcelona, advocated that large companies or institutions such as “AENA, the Port of Barcelona, RENFE, Fira or Abertis, which directly benefit from the flow of tourists could help pay the city’s promotional campaigns”, which would exonerate the application of this tax. As for the president of the Spanish Confederation of Hotels and Tourism Accommodation, Joan Molas, supported "closing the book on such a discussion as it is not feasible at the moment”. He added that measures such as this should no way fall upon hotel operators.

The intervention of the general director of Turisme de Catalunya, Joan Carles Vilalta, made it quite clear that the “scarce” resources that the Catalan agency of tourism had at its disposal could be even less in 2011, and warned that the administration could not maintain “ the level of effort it has been making". Finally, the first vice-mayor Jordi William Carnes referred to the creation of an economic fund for tourism and the city as “a tool to provide the metropolis with greater and more stable financial capacity in tourism-related promotion, attention and management”.


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A TASTE OF ITALY IN BARCELONA

n time for the European Athletics Championships of Barcelona, the Casa Italia Atlética disembarked in the Ciudad Condal to promote a series of initiatives that combine sport, culture, gastronomy and tourism. Maremagnum and the Boquería Market hosted the culinary events; reproductions of Italian shops of olden days were set up in Maremagnum to sell crafts, food and typically Italian fashion, and offer a taste of its cuisine. The Boquería was the setting to present the “Italian Sport Food” Project, which suggested a healthy recipe based on combining sport and Mediterranean cuisine. Each day, a chef was in charge of preparing Italian dishes on the spot from products with Denomination of Origin and Protected Geographic Indication. With this kind of marathon of Italian flavours, the Casa Italia Atletica hoped to support its athletics teams at the same time it promoted its cuisine.

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HUESCA WIDENS ITS HORIZONS

he Huesca Congress Foundation held this summer a series of Fam Trips specifically intended for individuals and entities implicated in organizing congresses, seminars, or incentive trips with the objective of directly unveiling Huesca as a destination for business and meeting tourism. An example of these visits was the one held last June where a group of ten guests who had attended the MITM fair held a few months earlier in Lloret were taken around the city for two days to experience first-hand its numerous enjoyable charms. Incentive trip activities were on the two-day agenda: having lunch at the Hoya wine cellar in Huesca or visiting the Loarre Castle, plus a welcome meal and farewell dinner, and other plans scheduled for the two-day trip. The result was highly positive, as the beautiful surroundings and the warmth and professionalism of those involved converted this series of Fam Trips into a complete success.

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MURCIA OPENS ITS DOORS TO YOU

urcia Congress Bureau is carrying out an intense promotional campaign to attract MICE industry companies. Businesses such as CEPSA, Alfaland, Grupo 7 Viajes or Events Experience have already had the opportunity to discover first hand the possibilities Murcia has to offer. There is a tour of the city and a visit to such tourism facilities as the Auditorium and the Convention Centre, plus all the attraction of a boat trip on the Mar Menor and a range of other activities such as climbing in the El Valle Nature Reserve with alpine climber Miguel Ángel García Gallego. With a series of Fam Trips that include a wide range of activities and, of course, great cooking, the Murcia Congress Bureau aims to position itself as a MICE destination.

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BMW INITIATIVE 2010 PRIZES AWARDED

euroscience Technologies was the company bestowed with the BMW Initiative Prize, worth 30,000 euros, which aims to give a boost to projects and activities based on the values of innovation and creativity. The Chancellor of Innovation, Universities and Companies, Joseph Huguet, presided over the sixth edition of these awards. The prize-winning Neuroscience Technologies is a Catalan biomedical company that has developed a technique to measure pain and improve its diagnosis and treatment. Now such an award shall help contribute even further to the research into chronic and neuropathic pain. The jury, formed by representatives from the most important institutions in Barcelona, thus gives recognition to companies which invest in and for the city of Barcelona and the awareness of its citizenry.

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WINDSURFING, KITEBOARDING AND FUN ON FUERTEVENTURA

he 25th Windsurfing and Kiteboarding World Championships on Fuerteventura filled its nights with a packed schedule of fun and good music. The much-awaited musical fun came at the hands of Tonny Tun Tun and the Monijos Escozios. At the Full Moon Festival, juggling shows and fire spectacles filled the island’s beaches. The Fame dance contest also disembarked on the beaches of Jandia, which was the setting for one of its casting calls. As for the year to come, Blas Acosta, tourism chancellor of the City of Pájara, encouraged resident of Fuerteventura and those coming from abroad to take part in the Championship event and the nights of the Party Tent, advocating “healthy, respectful and unforgettable” fun.

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POLICE AND FIRE FIGHTERS COMPETE IN ANDORRA

he European Police and Fire-fighters Championship drew thousand offices to Andorra. Participants from 21 countries disputed a total of 41 sporting events, including a “mountain bike” descent, a cross-country ride on the trails of Vallnord Bike Park. This was the first time the competition had been held in Andorra, where in addition to police and fire fighters, traffic, customs and prison officers also took part. This is a mixed competition with men’s and women’s categories.

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MURCIA OPENS ITS DOORS TO YOU

urcia Congress Bureau is carrying out an intense promotional campaign to attract MICE industry companies. Businesses such as CEPSA, Alfaland, Grupo 7 Viajes or Events Experience have already had the opportunity to discover first hand the possibilities Murcia has to offer. There is a tour of the city and a visit to such tourism facilities as the Auditorium and the Convention Centre, plus all the attraction of a boat trip on the Mar Menor and a range of other activities such as climbing in the El Valle Nature Reserve with alpine climber Miguel Ángel García Gallego. With a series of Fam Trips that include a wide range of activities and, of course, great cooking, the Murcia Congress Bureau aims to position itself as a MICE destination.

M MALAGA ORGANIZES FOTOCOOLTURISTAS

imed with the celebration of the International Tourism Fair and Cultural & City Break (TC & CB) and the Malaga fairgrounds and convention centre (FYCMAC), the city organized Fotocoolturistas, a photography contest to award the best snapshots of the fair published on Facebook. To do so, participants joined www.facebook.feriaturismomalaga and post their snapshots. The rest of the users were in charge of voting for the best images. The contest, held by the FYCMA, featured the collaboration of Tourism of Poland, Ryanair, Turismo Andaluz, Halcón Viajes, Travelplan, Air Europa, the Malaga Museum Picasso, FNAC Malaga, Los 40 Principales and the city’s tourism department. The prizes were trips to such appealing destinations as Cracow, Breslavia or the Caribbean. After seven editions, the TC & CB Fair has become the main showcase of the urban and cultural tourism sector bring together different areas of the tourist industry.

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THE BRANDERY GAINS STRENGTH

he urban and contemporary fair that brings together the latest fashion trends in southern Europe closed out its third edition with 57% more participation in respect to the previous summer’s edition. Last June, 215 brands came together in Barcelona, of which over half were from abroad, and of the 15,200 visitors, 19% were foreigners, principally from France, Italy and Portugal. The balance of this edition makes it plain that The Brandery is gaining ever more strength internationally. Along with this increased international presence, it is worth highlighting that domestic representation was found among the best “made in Spain” name brands. The Laundry, a hall dedicated to reflection and debate, the cultural activities that took place such as Misi Misi Expo, So Real, or the exhibition of portraits of Dita von Teese organized by Yo Dona clearly demonstrate that The Brandery is much more than just trendy fashion.

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NATIONAL GEOGRAPHIC GETS ONBOARD THE TRANSCANTÁBRICO

delegation from National Geographic Expeditions has decided to include Spain in its travel programmes, and it did so onboard the FEVE’s emblematic Transcantábrico, one of the five most luxurious trains in the world. This exceptional journey departed last October from León with 50 passengers aboard and traced a route from the capital of León province, to the Romanic Palentino, northern Burgos, Santander and Santillana del Mar, the Picos de Europa, Llanes, Ribadesella and finally Gijón. The prestigious National Geographic magazine wanted to discover firsthand all the delights and luxury the Transcantábrico has to offer as it travels through the unmatched landscape and enjoys the exceptional gastronomy and cultural wealth possessed by this swath of our territory.

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PALENCIA, WINNER OF THE SUSTAINABLE CITY AWARD

ast October, the Sustainable City Awards were bestowed in Madrid, an act now in its eighth edition that recognizes and rewards municipalities and supranational local entities which have devoted their efforts to projects and measures which encourage sustainability. Convoked by the environmental advocates Fundación Fórum Ambiental, the awards have the support of the Environment Ministry and are sponsored by Fundación Ecotic and Urbaser. Palencia managed to secure its place as the winning city in the category of Sustainable City thanks to its drafting of Agenda 21 Local, where the city develops the environmental awareness that motivates and implicates all its citizens to change their behavioural and consumption habits. The other municipalities that were awarded include Santa Pola (in the Water category), the Province of Jaén (in the Climate Change category), La Aldea de San Nicolás (in the Waste category) and Rivas Vaciamadrid (for Energy). The Princess of Asturias was in charge of handing out the award at the act and was accompanied by Ana Botella, the vice-mayor of the city of Madrid, Teresa Ribera, the secretary for Climate Change, and Ramon Roca, the president of Fundación Fórum Ambiental.

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THE IMPORTANCE OF SEVILLIAN CUISINE

ssociation of Seville and Province Hotels has held the ninth edition of their Gourmet Seminars, which also counts on the participation of the Tourism Consortium, with the objective of demonstrating to all those in attendance the importance of gastronomy and its favourable impact on tourism. Dedicated to the city of Almeria, 20 participating hotels were invited to promenade their best dishes and food-related options. The second vice-mayor and Festivals and Tourism Chancellor, Rosamar Pietro-Castro, was the seminar’s presenter and explained that according to a report from the Seville Tourism Consortium, the evaluation that visitors place on gastronomy in the city is a 4.27 out of 5, making this “an essential factor for Seville as a tourist destination, one that encourages the economic and business development of restaurants and hotels in the Hispalense capital and Almeria as well”.

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Useful guide

CONVENTION BUREAU BARCELONA

PALMA DE MALLORCA Mallorca Convention Bureau 34 971 73 92 02 info@mallorcacb.com

Barcelona Convention Bureau 34 93 368 97 00 bcb@barcelonaturisme.com

BILBAO

S.C. TENERIFE Tenerife Convention Bureau 34 922 23 78 89 info@tenerifecb.com

Bilbao Convention Bureau 34 94 479 57 70 bicb@bilbaoturismo.bilbao.net

GIRONA

SANTANDER Santander Convention Bureau 34 942 20 30 02 congresos@ayto-santander.es

Girona Convention Bureau 34 972 41 85 00 gicobu@cambrescat.es

LA CORUÑA Consorcio de Turismo y Congresos de La Coruña 34 981 18 43 44 info@turismocoruña.com

LAS PALMAS Gran Canaria Convention Bureau 34 928 26 15 70 convention@laspalmasgccb.com

MADRID Spain Convention Bureau 34 91 364 37 00 femp@femp.es

Madrid Convention Bureau 34 91 588 29 00 congresos@munimadrid.es

MÁLAGA

SAN SEBASTIÁN San Sebastián Convention Bureau 34 943 48 14 66 bureau@donostia.org

CONVENTION CENTRES BARCELONA Centre de Convencions Internacional de Barcelona 34 93 230 10 00 ccib@ccib.es

Palau de Congressos de Catalunya 34 93 364 44 00 marta.rodriguez@pcongresos.com

Centro de Convenciones Gran Vía 34 93 233 20 00 info@firabcn.es

Palacio de Congresos de Barcelona

SANTIAGO DE COMPOSTELA

34 93 233 20 00 info@firabcn.es

Santiago de Compostela Convention Bureau

World Trade Center Barcelona

34 981 55 51 29 turismo@santiagoturismo.com

SEVILLA

34 93 508 80 00 congresos@wtcbarcelona.es

BILBAO

Turismo de Sevilla

Palacio de Congresos y de la Música de Bilbao ‘Euskalduna’

34 95 459 29 15 turismo@sevilla.org

34 94 403 50 00 info@palacioeuskalduna.net

TOLEDO

BURGOS

Toledo Convention Bureau 34 925 21 31 12 congresos@toledo-congresos.org

VALENCIA

Málaga Convention Bureau

Turismo Valencia Convention Bureau

34 95 206 18 30 convention.bureau@ayto-malaga.es

34 96 360 63 53 turisvalencia@turiosvalencia.es

MURCIA

ZARAGOZA

Oficina de Congresos de Murcia

Zaragoza Convention Bureau

34 968 34 18 18 congresos.murcia@congremur.com

34 976 72 13 33 zcb@zaragoza.es

Palacio de Congresos Y. Atapuerca 34 947 00 11 22info@palaciocongresosatapuerca.com

CÁDIZ Palacio de Congresos y Exposiciones 34 956 29 10 17 cadiz2000@palaciocongresos-cadiz-com

CÓRDOBA Palacio de Congresos 34 957 48 31 12 palacio@cordobacongress.com


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GRANADA Palacio de Exposiciones y Congresos 34 958 24 67 00 palacio@pcgr.org

Centro de Convenciones Mapfre Vida

SANTANDER

34 91 581 16 27 cc@mapfre.com

34 942 29 00 40

Palacio de Congresos de Madrid

JEREZ

34 91 337 81 00 castellana.palacio@tourspain.es

Palacio de Congresos y Exposiciones

MÁLAGA

34 956 18 07 32 ifeca@dipucadiz.es

Palacio de Ferias y Congresos de Málaga

LA CORUÑA Palacio de Congresos-Auditorio 34 981 14 04 04 director@palacongres.com

LA LÍNEA DE LA CONCEPCIÓN Palacio La Línea 34 956 769 950 info@palaciolalinea.com

LAS PALMAS DE GRAN CANARIAS Palacio de Congresos de Canarias 34 928 49 17 70 info@pcongresos-canarias.com

34 952 04 55 00 pfyc@promalaga.es

MÉRIDA Palacio de Congresos de Mérida 34 924 007 308 palacios@palaciosdecongresosdeextrema dura.com

MURCIA

Riojaforum Palacio de Congresos y Auditorio de La Rioja 34 941 276 200 riojaforum@riojaforum.com

MADRID Centro de Congresos Príncipe Felipe Hotel Auditorium Madrid 34 91 400 44 00 info@hotelauditorium.com

Centro de Convenciones Feria de Madrid 34 91 722 50 74 convenciones@ifema.es

SEVILLA Palacio de Exposiciones y Congresos de Sevilla 34 95 447 87 00 general@fibes.es

SITGES Centro de Congresos Meliá Sitges 34 93 811 08 11 melia.sitges@solmelia.com

TARRAGONA Palacio Ferial y de Congresos de Tarragona 34 977 24 55 77 info@palaucongrestgna

Auditorio y Centro de Congresos Víctor Villegas

TORREMOLINOS

34 968 34 10 60 congresos@ auditoriomurcia.org

Palacio de Congresos y Exposiciones

PALMA DE MALLORCA Congress Palace Palma

LOGROÑO

Palacio de Exposiciones

34 971 73 70 70 info@congress-palace-palma.com

SALAMANCA Palacio de Congresos y Exposiciones 34 923 26 51 51 congresos@palaciocongresossalamanca.com

SAN SEBASTIÁN Palacio de Congresos Auditorio Kursaal 34 943 00 30 00 kursaal@kursaal.org

34 95 237 92 03 direccion@palacio-congresos.com

VALENCIA Ciudad de las Artes y las Ciencias 34 96 197 45 00 rree@cac.es

Palacio de Congresos 34 96 317 94 00 palcongres-vlc@palcongres-vlc.com

Centro de Eventos de Feria Valencia 34 902 74 73 32 eventos@feriavalencia.com

VALLADOLID Centro de Congresos Valladolid 34 983 42 93 00 feriavalladolid@feriavalladolid.com

SANTA CRUZ DE TENERIFE

ZARAGOZA

Centro Internacional de Ferias y Congresos de Tenerife

Auditorio Palacio de Congresos de Zaragoza

34 922 22 29 52 iftsa.iftsa@cabtfe.es

34 976 72 13 00 informacion@auditoriozaragoza.com

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Useful guide

HOTELS BARCELONA Hotel Arts 34 93 221 10 00 info@harts.es

Hotel Barcelona Hilton 34 93 495 77 77 barcelona@hilton.com

landapal@teleline.es

angela@hotelalamedapalace.com

LOGROÑO

SAN SEBASTIÁN

AC Gran Hotel La Rioja

Hotel Maria Cristina

34 941 27 23 50 aclogroño@ac-hotels.com

34 943 43 76 00 hmc@westin.com

MADRID

SANTANDER

Hotel Hesperia Madrid 34 91 210 88 00 hotel@hesperia-madrid.com

Hotel Real 34 942 27 25 50 realsantander@husa.es

G.H. La Florida

Hotel HUSA Princesa

34 93 259 30 00 info@hotellaflorida.com

34 91 542 21 00 husaprincesa@husa.es

Hotel Grand Marina

Hotel Meliá Castilla

34 93 603 90 00 info@grandmarinahotel.com

34 91 567 50 00 melia.castilla@solmelia.es

34 981 55 24 44

Hotel Majestic

Hotel Miguel Angel

34 93 488 17 17 recepcion@hotelmajestic.es

34 91 442 00 22 hma@occidental-hoteles.es

SEVILLA

Hotel Princesa Sofia

Hotel Ritz

34 93 508 10 00 psofia@expogrupo.com

34 91 701 67 67 comercial@ritz.es

Hotel Rey Juan Carlos I

MARBELLA

34 93 364 40 40 reservas@hrjuancarlos.com

BILBAO Hotel Lopez de Haro 34 94 423 55 00 lh@hotellopezharo.com

BURGOS Hotel Landa Palace 34 947 25 77 77

Hotel Don Carlos 34 95 283 11 40 resa@hotel-doncarlos.com

PALMA DE MALLORCA Arabella Sheraton Golf Hotel Son Vida 34 971 78 71 00 golfhotelsonvida@arabellasheraton.es

SALAMANCA Salamanca Forum Resort 34 923 33 70 20 convenciones.hoteldb@grupomrs.com

Hotel Alameda Palace Salamanca 34 923 28 26 26

SANTIAGO DE COMPOSTELA Hotel AC Palacio del Carmen pcarmen@achotels.com

Hotel Meliá Colon 34 95 450 55 99 melia.colon@solmelia.com

TOLEDO Hotel Hilton Buenavista Toledo 34 925 28 98 20 info.buenavistatoledo@hilton.com

VALENCIA Hotel Meliá Valencia Palace 34 96 337 50 37 melia.valencia.palace@solmelia.es

ZARAGOZA Hotel Palafox 34 976 23 77 00 hotelpalafox@palafoxhoteles.com

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Meetings Industry in Spain 13  

Why we should choose Spain for our Conventions and Meetings Industry?

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