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T DESIGNING


A

s soon as I got out of high shcool I knew I wanted to be a graphic designer. After years of wasting time and not pursueing my artistic skills. I turned 25 and decided it was time to pursue a career in graphic design. After searching through many schools, I finally settled on FIDM. From then on I havent looked back.


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T

he son of a printer, Giambattista Bodoni, born on the 26th of February, 1740 in Saluzzo,

Piedmont, Italy, was an Italian engraver, publisher, printer and typographer of high repute remembered for designing a typeface which is now called Bodoni. This typeface is considered to be In 1758, when he was only 18, Giambattista Bodoni was employed at the press of the Vatican as a typesetter in the Vatican’s Propaganda Fide printing works. At this point in history, this was the department or congregation of the Holy See founded by Pope Gregory XV with the double aim of spreading Christianity in the areas where the Christian message had still not arrived. The department was also charged with the responsibility of defending the patrimony of faith in those places where heresy had caused the genuineness of the faith to be questioned. In other words, the Propaganda Fide was basically the congregation whose task it was to organize all the missionary activity of the Church. After almost 10 years working in the Vatican’s press, the Duke of Parma invited Bodoni to set up and run a printing works and it was here that he went on to produce stately quartos and folios with impressive title pages and luxurious margins. According to the The Columbia Electronic Encyclopedia Website, Infoplease, along “with Baskerville in England and the Didot family in France, Bodoni was a leader in originating pseudoclassical typefaces.

Gi a m b a t t i s

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B odo ni

he first of the Modern faces.�

Hilton Hotels uses this typeface in their restaurant menu content.


FType onticate


W Design is only as important is its type�

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Justin Will