Page 1

College of Business Magazine

2015 Fall Edition •

A rewarding adventure awaits

ALSO IN THIS ISSUE: Meet business s tudents who are changing the world

Master of business analytics: Big data is here

Travel abroad benefits all students




FALL 2015

Raisbeck Endowed Dean. . . . . . . . . . . . . . . . . . . David Spalding Editor. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Michele Appelgate Photos . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Leah Ripperger Chris Gannon Writers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Michele Appelgate Deb Gibson Melissa Myers Emily Benda Jennifer Anderson Design. . . . . . . . . . . . . . . . . . . . . . . . PUSH Branding and Design

Printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ColorFX Contact College of Business Robert H. Cox Dean’s Suite 2200 Gerdin Business Building Ames, Iowa 50011-1350 515 294-5800 Prospectus is prepared by the College of Business at Iowa State University. It is sent without charge to alumni, friends, parents, faculty, and staff of the College of Business. Thirdclass bulk rate postage paid to Ames, Iowa, and at additional mailing offices. Prospectus welcomes correspondence from alumni and friends. Send your comments to Michele Appelgate, editor, at the above email or postal address. Prospectus reserves the right to edit all correspondence published for clarity and length. Iowa State University does not discriminate on the basis of race, color, age, ethnicity, religion, national origin, pregnancy, sexual orientation, gender identity, genetic information, sex, marital status, disability, or status as a U.S. veteran. Inquiries can be directed to the Director of the Office of Equal Opportunity, 3350 Beardshear Hall 515 294-7612.

The College of Business at Iowa State University is accredited by AACSB International – The Association to Advance Collegiate Schools of Business. The AACSB is the premier accrediting agency and service organization for business schools.


Women in Business Our Future Is Bright


Rankings, enrollment are climbing

Study Abroad


Global experience gives students a competitive edge

Accreditation: We’ve Got It


Why it matters

Women in Business


Why it’s important to recruit young women to business majors

Faculty Feature: Joey George


Instructor receives prestigious Leo Award

Student Works to End World Hunger


Centralizing the university’s economic growth

Case Competitions


What they are and why they matter


Departments 2 26

Dean’s Message Faculty and Staff News


31 32

Development Dr. Charles Handy



IN HIS OWN WORDS It’s a great time to be in business! I’ve said that to many groups around Iowa, and it holds true every time. There are so many exciting things happening at businesses in Iowa and around the world. That’s why the faculty and leaders at the College of Business at Iowa State University are so energized about the future of business. As we enjoy our increasing enrollment, we continue to find ways to meet student expectations and provide them with the quality attention they need and deserve. We set high expectations for our students and establish engaging curricula and learning environments. We provide students with skills and experiences needed to succeed in a complex, technology-driven, global society. The world of business is constantly evolving and we are committed to offering a high quality education in a way that prepares students for their real-world experiences. We pay attention to industry trends and the needs of our students, alumni, and partners in the business community. That’s why we are paying close attention to the number of young women who enroll in business majors. One of the things I focused on when I came to Iowa State two years ago was the fact that only 35 percent of our students were women. That clearly doesn’t reflect where business is today and it doesn’t reflect us living up to the responsibility we have to educate all Iowans in business. This is an important issue for businesses. As the overall Iowa State enrollment continues to grow, we are making plans to educate more young women around Iowa, and on our campus, about the exciting adventures that await them in any business major. We want them to know the College of Business at Iowa State is the college of choice for high school graduates in Iowa. We 2

serve more Iowa high school graduates than any other four-year business program in the country. We want them to know about our excellent placement rates. More than 94 percent of business graduates are employed or accepted to graduate school within six months of graduation. The average starting salary for our graduates is $46,568 and 59 percent of our graduates stay in Iowa. We want young women to know there is an exciting future for them in business. We feel so passionately about this topic that we devoted our cover story to the important role of women in business. In our cover story on page 12, you will read comments from students, faculty, alumni, and women in business leadership roles. It is a goal of ours to recruit more women and underrepresented populations to the College of Business. We must educate students from all sections of society in order for us to provide the talented graduates needed for businesses in Iowa, the Midwest, and the world. This issue of Prospectus is filled with many success stories, including just a few examples of our outstanding student leaders. In the coming pages, you’ll learn about case competitions and how they provide valuable experience to students before they graduate and how area businesses play a vital role in that experience. You’ll read firsthand accounts of students and alumni who share their excitement about their time at the College of Business.

Go Cyclones!

David P. Spalding, Raisbeck Endowed Dean VOLUME 31 NUMBER 2


FALL 2015



Our Future Is Bright! T

here’s a lot of good news to share from the College of Business. Over the past two years, our undergraduate and graduate programs each moved up in double digits in the U.S.News & World Report rankings. The Iowa State MBA program moved up 10 spaces to 63rd in the nation. This new ranking places the full-time MBA program in the top 13 percent of AACSBaccredited programs in the United States. The program ranks 32nd among public universities. Our undergraduate program moved up 21 places in the ranking, from 101 in 2013 to 80th in the nation in 2015 (out of 472). This places the program in the top 16 percent of AACSBaccredited programs. “Our improvement in the rankings reflects the fact that we have an outstanding faculty and a dedicated staff who provide an excellent educational experience for our students. This represents great recognition of all of their good work,” said David Spalding, Raisbeck Endowed Dean of the College of Business. The rankings are worth noting, of course, but there is something else we also watch closely, Spalding said. “One of our highest points of pride is that nearly all our graduates are


• WE’RE A DOUBLE-DIGIT employed by graduation or soon after. Many of our students have multiple job offers by the time they graduate.” The Union Pacific Undergraduate Programs Office at the college reports 94 percent of graduating business students are occupied, meaning they are employed or continue their education, within six months of graduation.




“No other four-year business school in the United States enrolls as many graduates from Iowa high schools as we do.”-DAVID SPALDING


We also are pleased to report that 95 percent of our MBA graduates are employed within three months of graduating. “This is our goal, to help students graduate and successfully find good employment,” Spalding said. We’re also excited that enrollment at Iowa State, and the College of Business, continues to grow. To accommodate the increasing number of students, the college has hired 22 tenured/tenureeligible faculty in 2014 and 2015. “We are the business college of choice in Iowa,” Spalding said. “No other four-year business school in the United States enrolls as many graduates from Iowa high schools as we do.”













Students Reach New Horizons C

ollege is a time when horizons are expanded, ideas are questioned, and people grow into the adults they want to be. Traveling abroad can not only guide students through this stage of growth, but also prepare them for the advancing international business world. Professors, advisers, and alumni of Iowa State seem to agree that studying abroad is not only a remarkable excursion, but a unique chance to develop a mindset and skills that cannot be taught within classroom walls.

By exposing students to new people and cultures, they discover how to navigate through unfamiliar situations and think for themselves, ultimately helping to mold them into successful leaders for the global economy. Unfortunately, time and money commitments can prevent many students from pursuing Iowa State’s international programs. Fortunately, the College of Business offers multiple opportunities for students to gain an international experience that fits their preferences and needs. As soon as students express an interest in studying abroad to academic adviser/veterans advising coordinator, Lee Van Brocklin, first recommends the Consortium of Universities for International Studies (CIMBA).

“That’s our premier program,” Van Brocklin said. “It is laser-focused for business students.” This program is located in the Veneto region of northern Italy. Students live on a beautiful campus at the foot of the Italian Alps in the shadow of Mount Grappa. Depending on the season, they can join bicyclists, hikers, paragliders, snowshoers, or cross-country skiers who come from around the world to navigate these twisting trails. Students live in a residence hall where they can choose a single or double room. Most rooms have a magnificent view of Mount Grappa and it’s all less than five minutes from classes. Because CIMBA is not affiliated with a specific university, there is more freedom with course offerings and the academic calendar, which is a benefit for students. “When people study abroad, they want to be able to travel. What’s nice about CIMBA is we shut down for a

Students from the 2015 Target International Live Case Study tour in Shenzhen, China.






Participants from the CIMBA program take a study break to experience unique Italian traditions.

International study courses allow students to get a firsthand look inside an international organization, often through company visits and live case components. -Sarah Adams week after about every four weeks of class and everybody travels,” Van Brocklin said. Along with the traditional year or semester-long study abroad options, the College of Business recently added international study courses as shortterm options that are completed in conjunction with a business course. International study courses are offered spring semester with travel during spring break or during summer semester with travel for three weeks immediately after classes end in May. Students have studied in Italy, Germany, Czech Republic, Austria, and other countries. After hearing about the Target International Live Case Study tour, Parker Neid, a senior in management information systems, knew it was an opportunity he could not pass up. Last spring, Neid and 20 other students were led by associate chair of supply chain information systems, Scott Grawe, across China. The class followed products from the shelves of a local Target store to where they originated in China.

“I can now say I have seen parts of Target’s supply chain that few have ever experienced, including Target employees.” -PARKER NEID






“I can now say I have seen parts of Target’s supply chain that few have ever experienced, including Target employees,” said Neid. The college’s international programs coordinator, Sarah Adams, said shortterm study abroad options are perfect for students who have never been abroad, or don’t want to take a whole semester away from Iowa State. International study courses explore global business issues such as international entrepreneurship and global marketing in an emerging market. “International study courses allow students to get a firsthand look inside an international organization, often through company visits and live case components,” Adams said. To further encourage international experiences, the College of Business offers multiple scholarships to students accepted into a study abroad program. Business students who enroll in an international study course automatically receive a $500 scholarship for spring break programs as well as a $1,000 scholarship for summer programs. The college also offers study abroad scholarship opportunities through an application process each year. Like others in the College of Business who have been abroad,

The number of student participants in the College of Business’ study abroad programs.

Neid urges students to embrace the endless opportunities and make the most of their adventures. “College is one of the easiest times of your life to travel,” Neid said. “Your schedule is flexible and you are presented with the most travel options you will ever have. Think about it: have you ever heard of someone regretting their travels in college?” -by Emily Benda, a sophomore from Cedar Falls, Iowa. Emily is an Arts and Entertainment reporter at the Iowa State Daily. She is on the Communications Committee for Pi Beta Phi fraternity and plans to graduate in 2018. Watch this CIMBA video and see firsthand what an extraordinary experience this could be to travel abroad in Italy while studying business:


Iowa Businessman John Pappajohn Shares His Journey with Students It means so much to me to know that Mr. Pappajohn, a successful businessman and philanthropist from Iowa, is using his knowledge, experiences and income to support and empower young entrepreneurs at Iowa State. JESSICA GRAHAM, management and international business

student and co-president of Enactus


ow many young college students want to listen to an 86-year-old businessman talk about his life’s journey and successes? Apparently, a lot. More than 200 students took time from their busy schedules to go to the Richard and Joan Stark Lecture Hall April 20th to hear what Iowa venture capitalist and philanthropist John Pappajohn had to say. Pappajohn, who was born in Greece and immigrated to the United States with his family when he was an infant, is known for his philanthropy, his support for student scholarships, and for funding five entrepreneurial centers at Iowa colleges and universities. He came to campus to talk with students about his path to a successful career in business. He explained what it was like to lose his father at age 16, how his mother didn’t speak English, and how he had to work from a young age to


help support his mother and two younger brothers. “After my father died, we held our first family meeting,” Pappajohn explained to the crowd. “We had to figure out how to survive.” He worked his way through college. “I encourage you to avoid taking loans if possible,” he told the students. “Save your money. Spend wisely.” This teacher of business and life also spoke to students about the importance of making friends and networking, an important lesson he learned when he joined a college fraternity. He kept in touch with a lot of people. “Some of those friends helped me after college,” he said. In 1969, Pappajohn organized Equity Dynamics, Inc., a financial consulting entity, and Pappajohn Capital Resources, a venture capital firm in Des Moines. He was one of the early venture capitalists. He has been

involved in more than 100 startup businesses, more than 50 IPOs (initial public offerings or stock market launches), and has served as a director in more than 40 public companies. In addition to his business savvy, Pappajohn is known for his generosity. With his wife, Mary, the couple has gifted more than $100 million to various philanthropic causes. Even though Pappajohn has made a lot of money over the years, he said to the students, “I would give it all back in a minute if I could be your age again,” which drew laughter. “Having one of Iowa’s most successful entrepreneurs and generous philanthropists visit students at the College of Business is always an honor,” said David Spalding, Raisbeck Endowed Dean. “John Pappajohn has an extraordinary record of success and consistency in the world of venture capitalists. It’s important that our students have ongoing opportunities, such as this, where they can meet and learn from the best mentors in the business world.” Although the calendar says it’s true, Pappajohn said he doesn’t feel 86 years old.






Prestigious Accreditation


he college officially received word in December that the Association to Advance Collegiate Schools of Business (AACSB) had renewed its accreditation for another five years. This endorsement carries particular heft: less than 5 percent of the world’s 13,000 business programs have earned this credential. “This is the mark of the quality of the product we’re putting out in our classrooms,” said David Spalding, the college’s Raisbeck Endowed Dean. “The reaccreditation sends a very good message to our students that they are receiving the highest quality business education here, and have been for nearly a quarter of a century.”

“After that first site visit, we learned we needed to work more on some of our curriculum issues.” -DAVID SHROCK The college has earned accreditation continuously since its first approval back in 1991. A few years prior to that, thendean Charles Handy initiated the accreditation process. Upon Handy’s retirement, his successor, David Shrock, came on board as the college’s first selfassessment reports were finished and an on-site evaluation team visited campus. “After that first site visit, we learned we needed to work more on some of






our curriculum issues,” said Shrock, now retired and living in Milwaukee. “So we went back to our faculty and collected additional data so we could revise and update our self-assessment report. And our faculty really dug in – they wanted that accreditation and they worked very hard to make that happen.” Following the ISU accreditation experience, Shrock became very involved with the AACSB organization. For a period of time, he was chair of its Accreditation Committee and made site visits to several other colleges and universities. “I’m a strong believer in this process,” Shrock said. “Though it’s competitive, schools have been very willing to share their best practices.” In recent years, the college’s applications for reaccreditation have been tied to its five-year plans. Danny Johnson, associate dean for undergraduate programs and associate professor of supply chain management, spearheaded preparation for the most recent continuous improvement review. The college submitted its application in June 2012. Two years later, it turned in its massive selfassessment report to AACSB. That report and results from the team’s campus visit compared the college’s performances to benchmarks, or standards, established in 15 different areas. The final recommendation for reaccreditation cited several strengths within

the college— action-oriented leadership, impressive interdisciplinary programs, a growing PhD program, engagement programs like CyBIZ Lab, and themed international trips for students, among other accolades. “This process is a check on our quality, especially as it relates to the college’s strategic mission,” Johnson explained. “Some companies will only recruit from accredited schools. And we’re noticing that accreditation matters to our students, especially those from out of state.”

“This process is a check on our quality, especially as it relates to the college’s strategic mission.” -DANNY JOHNSON “In the two years I’ve been here,” Spalding said, “I’ve appreciated how everyone has used the reaccreditation process as an opportunity to examine our programs, and to put good thought into what we’re doing. It’s always helpful to take a hard look at yourselves, and I think we’re all feeling very good about what’s happening in the college.”



STUDENT LEADERS Dan Breitbarth and Megan Sweere gained a lot of attention on campus with their “No B.S.” campaign. It was a simple play on their last name initials but, of course, it conjured up other thoughts as well. Mission accomplished. Breitbarth and Sweere were running for president and vice president, respectively, for the Student Government (formerly known as the Government of the Student Body). They won with 2,754 votes, which was 66 percent of the student vote. Their “No B.S.” message was seen all over campus in sidewalk chalk messages, posters on bulletin boards, and all over social media platforms. “We took a little heat for the campaign title, but not too bad,” said Breitbarth, a 2012 graduate from Saydel High School in Des Moines. When they talk about the campaign, they both smile. “I’m a marketing major so I knew we needed to do something bold,” Sweere said with a grin. “And people think business is boring. It’s very creative.” They ran for office, not to serve their own self-interest or agenda, but to enhance the student experience. Breitbarth and Sweere are business majors. Actually, they are both doublebusiness majors. Sweere, a 2012 graduate of Muscatine High School, is majoring in supply chain management and marketing, with a minor in entrepreneurship. “I don’t think most people realize how creative and flexible business really is,” she said. “In busi-


ness, you have to be able to network and step outside of your comfort zone. There’s much more to it than people realize.” Breitbarth, who is majoring in business economics and management, agreed. “People hear the word business and they think it’s so broad. They think business is just common sense,” he said. “It can be broad in some aspects, but it also can be very specialized. It can be very challenging.” What he likes most about his business classes at the Iowa State College of Business is that many classes have overlapping themes. “I can be in my marketing class and learn about one specific topic, then go to a management class and immediately see how the two concepts are connected. It’s really exciting. That’s one of my favorite things about being here,” he said. As the president and vice president of Student Government, these two business majors are leaders in and out of the classroom. Eric Smith, who has taught management information systems (MIS) and supply chain at the College of Business since 2012, has 20 years of experience in private business in various supply chain-related roles. “I have seen what it takes to be successful in business, and I can say with

confidence that Megan has the intelligence and characteristics to go as far as she wants in her career.” In addition to double majoring, running for Student Government vice president, and being involved in a sorority, Phi Beta Chi, Sweere also works part time at CyBIZ Lab, an initiative launched in 2014 to expand experiential learning for Iowa State students. At CyBIZ Lab, Sweere and her peers work as a team to help clients in the business community solve real challenges, and she’s making a difference. CyBIZ Lab Director Judi Eyles, who is also assistant director of the Iowa State Pappajohn Center for Entrepreneurship, has seen it firsthand. “Megan is one of our College of Business stars,” Eyles said. “Megan is a well-rounded student who excels both inside and outside the classroom. She exhibits leadership skills at every level and always includes other students in the projects.”

STUDENT LEADERS Students in leadership positions tend to be busy, organized, and focused. Sweere and Breitbarth are no exceptions. In addition to Student Government, Breitbarth is active with the Iowa Statesmen chorus, Business Council,





student tutoring, and Alpha Sigma Phi fraternity. He also participates in several intramurals throughout the year. “I like being busy,” Breitbarth said. “I like being involved in a variety of activities so I can meet different people who have different ideas and perspectives.” After growing up near Des Moines, Breitbarth said he decided to enroll at Iowa State initially because he wanted to be a mechanical engineer. “When I learned about the College of Business, I switched majors. I knew that was where I wanted to be,” he said. “Business really is a prestigious career choice. I like that.” Brad Shrader, Eucher Faculty Fellow and University Professor of management, said Breitbarth has been an excellent contributor in the classroom. “Dan is a very articulate young man who has a good sense of what’s going on in the business world,” Shrader said. “As vice president, I hope to grow as a professional,” Sweere said. “After just a few short months of being in office, I have already learned to be a better leader, listener, and advocate for students.”

Hillary Kletscher






THERE’S A LOT OF “BUSINESS” IN STUDENT GOVERNMENT Not only are the incoming president and vice president of Student Government both business majors, so is the outgoing president. Hillary Kletscher first became involved in Student Government at the end of her freshman year. Representing the College of Engineering, she served her first year as a senator. She was then elected vice president and, finally, president. Kletscher, from Vesta, MN, chose Iowa State because of a concurrent program that allows her to be an undergraduate and graduate student at the same time. Her major is biological systems engineering, but as an undergraduate, she also is enrolled in the College of Business MBA program. “This is one reason why I chose Iowa State,” she said. Getting involved in Student Government was an easy decision for Kletscher, who has been in various leadership roles since eighth grade. “I wanted to be involved in Student Government because I wanted to make a difference,” Kletscher said. “I loved every part of it. I loved campaigning. I loved meeting with students in all the different organizations across campus. It was a great experience.” One thing she was especially proud of was her work campaigning for more student parking. “We were able to open up 95 spaces where students could park after 5:00 p.m. and not get a ticket. That was great,” she said. Another thing that made Kletscher happy was that her education in her MBA classes brought immediate results. “I sat in so many Student Government meetings and was able to use what I had just learned in my MBA classes,” she

said. “I knew I wasn’t just going to use this information five years down the road when I’m out of school. I was using it immediately. It was phenomenal to be able to do that.” Her enthusiasm and high character were recently recognized when Kletscher received the Wallace E. Barron AllUniversity Senior Award, presented by the Iowa State University Alumni Association. Established in 1968, the award recognizes outstanding seniors who display high character, outstanding achievement in academics and university or community activities, and promise to continue those exemplary qualities as alumni. “Hillary is a shining example of what all deans want to see in their students. She is a natural leader. She can stand up in front of senior business executives and be very comfortable speaking to them. It is extraordinary for a college student to have that level of maturity and confidence. I am proud to have her in the College of Business. She has been a great spokesperson for Student Government and our MBA program,” said Raisbeck Endowed Dean David Spalding. Kletscher also received the Above and Beyond Award from the Division of Student Affairs, was named Outstanding Student Leader of the Year from the Student Activities Center, and was presented with the Dean’s Leadership Award from the College of Engineering. In addition to her service to Student Government, Kletscher has been active with Alpha Gamma Delta women’s fraternity as a member of the executive board, the American Society of Agricultural and Biological Engineers, President’s Leadership Class, Dance Marathon, Relay for Life, and as state president of the Minnesota FFA.



he first cohort of students in Iowa State’s new master of business analytics program began in August, with more students than expected. Over the course of 21 months, students will gain skills in studying large sets of data and the best practices around analyzing what those numbers mean. It’s typically referred to as “big data,” and it is one of the fastest growing career sectors in the country. “The demand for people with these skills is really outstripping the supply,” said Sree Nilakanta, associate professor of MIS and program director for business analytics at the College of Business. “In many markets, starting salaries have shot up. I saw some that are north of $200,000.” Forbes magazine reported in December 2014 that several occupations saw an increase of more than 75 percent over the previous year in the demand for workers who have big data or business intelligence experience. Those include marketing managers (84 percent), network and computer systems administrators (76 percent), and information technology project managers (123 percent). The top five industries seeking employees with big data expertise, according to Forbes, were professional, scientific, and technical services; information technologies; manufacturing; retail trade; and sustainability, waste management, and remediation services. “We have learned from our partners in the business world that we need to prepare our students and those already


We Can Help!

in the workplace to effectively collect and analyze data so they can make intelligent business decisions and develop innovative products and services,” said David Spalding, the Raisbeck Endowed Dean at the College of Business. The Iowa State program is unique in that it is a blended program, offering both online and face-to-face education in a comprehensive approach that draws from many of the university’s top programs in the science and technology fields, including computer science, electrical and computer engineering, statistics, and industrial and manufacturing systems engineering.

“Iowa State’s historic strengths position us to help Iowa businesses in this critical field.” -DAVID SPALDING The College of Business is proud to partner with many Iowa businesses in this new adventure. Some businesses partner by providing data for the program while others offer employee tuition assistance or even sponsor students. The program is designed for working professionals with two or more years of experience in a data-related field. “The academic objective of this degree program is to educate business professionals and future leaders with a unique ability to analyze businessrelated data that exhibit high volume, variety and velocity,” Nilakanta said.

For businesses, it is a critical position to fill. David J. Kingland, CEO of Kingland Systems (’80 Industrial Administration and business alumnus), called the analysis of large, complex sets of data “the new norm for business today.” “It’s extremely important for companies such as Kingland to be able to hire individuals who have studied the best practices for using big data to improve operations,” he said. “For our business to help global clients analyze and use data for risk management requires the ability to work with terabytes and petabytes of data that are generated on a daily and weekly basis. To do this effectively requires a blending of engineering, computer science, statistics, and business skills.” In a field that changes with each new set of numbers, technical jobs designed around big data (data analysts, data scientists, and data architects) are producing a growing list of job titles from big data solution architect to analytics platform engineer. “Companies are still trying to figure out what those jobs are,” said Tony Brownlee (’05 MBA), who leads Kingland’s data science and research team. “Data are in every application known to man. It’s providing information in new and different ways to users. Even your experience in Walmart is driven by data.”





HOW IT WORKS • Iowa State’s master of business analytics program, designed for working professionals, involves 10 courses over 21 months. Students take two courses at a time in a program that blends online classes and face-to-face education. • The Iowa State program “is atypical of the online programs that exist around the country,” said Sree Nilakanta, director of the program. “Most of them capture lectures and make it available online. We do programs from the ground up.”

Brownlee said repeated studies show there is a shortage of data workers and a strong demand for people with data skills who know how to analyze data and use tools to understand that data. “It’s an interesting time,” he added, “but I tell people there’s no better time to be in data than right now.” Kingland, one of the business partners for Iowa State’s program, has hired more than 1,200 Iowa State interns in the past. The company looks forward to working with the master of business analytics program and its faculty as the curriculum develops. “For us, it’s about attracting future employees that have very good data skills,” Brownlee said. “Our clients, knowing how to work with data and in the software business that leverage data, must have employees that really embody those skills and follow best practices.” This new program has been a point of discussion among members of an advisory council at the College of Business for years, Nilakanta said.






The explosion of big data careers and opportunities has shaped what is now the master of business analytics program. The initial goal was to admit 20 students for the first cohort, Nilakanta said. “Interest was greater than anticipated and we more than doubled the enrollment,” he said. The students’ backgrounds included undergraduate degrees in STEM fields (science, technology, engineering, and mathematics) but the courses also have appealed to people with work experience in fields such as social media analytics. Brownlee said Ames has the potential to be one of the big centers for data in the United States, considering Iowa State’s commitment to data programs and the buy in from the manufacturing, agriculture, and business industries. “It could be pretty special for the area to be one of the hotbeds,” Brownlee said. “I think we’re only at the beginning. Data will continue to be created and invented in almost every industry. It’s huge.”

• At the beginning, students experience a weeklong campus orientation class, then transition to online coursework. In some classes, students can view and listen to classes on demand. At other times, they log in at a specified time to listen to a professor. Small portions are done independently. • Students visit campus again midway through the program and again at the end, for a total of three one-week on-campus sessions. • The program includes a semester-long capstone project and graduation on campus.


Women in







range of students and not just educating one category of students.” That’s why Spalding is excited to spread the word about the endless possibilities in business. “There are many great opportunities for women in business. Business provides you with skills you will need in almost any field,” said Spalding, a 1976 graduate of Dartmouth College whose graduating class was the first to include women for its full four-year cohort. Spalding knows the real world of business. He has an MBA from New York University and had a long career in the banking and finance industry on Wall Street, which included experience as senior vice president then managing director at Lehman Brothers Merchant Banking Partners. He also co-founded and co-managed The Cypress Group LLC, a private equity firm. Even Iowa State students with other majors can benefit from taking classes, or having a minor, in business, Spalding explained. Students who study apparel design, veterinary medicine, and others will most likely manage some type of a budget, or help run some portion of a business. There are also financial benefits to studying business. “There’s a very good payoff for an undergraduate degree in business,” Spalding said. “There is new research from Georgetown University (published in The Wall Street Journal, May 7, 2015) that shows business majors have the third highest earnings over their lives as a result of having a degree in business, so there is a long-term payoff from a business degree that I think should encourage more people to consider a business major.”

Another reason to consider a major in business is the placement rates. “Here at Iowa State, our placement rates and starting salaries are very good,” said Spalding. For example, more than 94 percent of business graduates are occupied employed or accepted to graduate school within six months of graduation and the average starting salary for graduates is $46,568. Spalding wants to see a diverse student body taking advantage of all business has to offer. “Recruiting more women is important, in part coming out of our landgrant mission. The land-grant mission talks about providing an accessible education. I don’t think we’re achieving that very important part of the Iowa State mission when half the state’s population – half the world’s population – is underrepresented here in our college. So it’s critically important that we continue to move forward in our efforts to increase the number of women studying business at Iowa State.” Spalding’s vision is shared by many. Valentina Salotti has been supporting the recruitment of women in business programs during her six years at the College of Business. Salotti, assistant professor of finance, supports the annual Young Women in Business conference and is often invited to be a guest speaker. Salotti recently spoke at the conference to provide guidance on business dress codes. “The fact that we have to specifically think about recruiting women, or a generally more diverse student body, stems from the fact that when most people think about business they too often are referring to a narrow definition

n Business









Leaders at the college, including Raisbeck Endowed Dean David Spalding, are driving efforts to recruit more young women. “One of the things I focused on when I came to Iowa State two years ago was the fact that only 35 percent of our students were women and that clearly doesn’t reflect where business is today, and it doesn’t reflect us living up to the responsibility we have to educate all Iowans in business,” Spalding said. This is an important issue for businesses. “Bankers Trust, which is the largest bank with headquarters in the state, has a workforce that is 70 percent women,” Spalding said. “Principal Financial Group, also with headquarters in Des Moines, has a workforce that is more than 60 percent women. Their board is more than 35 percent women.” These facts about Iowa businesses have been critical for Spalding since his arrival at the college in August 2013. “When we’re sitting here with only 35 percent of our students being women, we clearly are not meeting the needs of those businesses,” he said. “We aren’t being as forward and advanced as those businesses are in their employment trends.” That will change. Spalding is determined to recruit more women, as well as underrepresented minorities, in an effort to produce graduates that fill the needs of businesses. His vision, however, is deeper than gender and ethnic background. Today, business is all about talent. “It doesn’t matter if that talent comes from a man or a woman,” Spalding said. “Businesses are interested in simply finding talent. To meet their needs, we need to make sure we’re educating a broad

of business, which rarely includes women, especially in higher ranks,” said Salotti. “This is not the reality we see today in both local Iowa companies and multi-national corporations.” As she visits with young women in high school, Salotti agrees the College of Business must focus on spreading the word that business is no longer a male-dominated field. “Anyone, regardless of gender, race, income bracket, or family history, has a place in business,” Salotti said. “No matter what your life dreams are, business teaches you a way of thinking about challenges you will face in striving to reach those dreams.”

“Anyone, regardless of gender, race, income bracket, or family history, has a place in business.” -VALENTINA SALOTTI Beth Ford (’86 Management), executive vice president, chief supply chain officer, and chief operations officer for Land O’Lakes, agrees the college is on the right track. Iowa State is one of Land O’Lakes’ core schools for recruiting. In fact, Land

O’Lakes, a Fortune 200, $15 billion enterprise based in Arden Hills, MN, is so committed to ISU and to recruiting more females and minorities that they fund scholarships for students attending the College of Business and the College of Agriculture and Life Sciences. “At Land O’Lakes, we believe diversity drives better business results,” said Ford, who reports directly to Land O’Lakes President and Chief Executive Officer Chris Policinski. “Businesses need to be reflective of their population, of their customers. When you have diversity in an organization, the financial results are better,” she said. “The reality is this is a competitive marketplace. Having an ability to attract the best in class, diverse talent is critical. So Iowa State has to attract minorities, women, and men, to fill a competency gap in the marketplace.” Ford notes that studies have proven businesses are more successful when they have a good gender balance. With less than 5 percent of company CEO leadership roles being held by women, Ford said she sees the largest gap at the top. “I recognize that gap the most

when I look at the senior leadership level at various companies,” she said. While female representation in the C-Suite is at least in the teens, it still isn’t reflective of where it should or needs to be. However, there is good news. “There is a desire to change that,” Ford said. “It’s exciting that the doors are wide open. There is plenty of opportunity. The question is, are there enough role models for young women yet? It may take a while, but I believe it will happen as more women fill the leadership roles.” Ford, a member of the Dean’s Advisory Council, has done plenty to serve as a role model. She speaks at high schools, universities, and industries and has been a keynote speaker for the Young Women in Business conference at the College of Business. According to Ford, young women in business, and especially high school and college students, need to realize one important thing: “A career is a journey,” she said. “On this journey, demonstrating leadership is absolutely critical to your success.” She encourages students to maintain a good intellectual curiosity. Don’t be afraid to make a parallel move if it comes with good experience that may lead to a better position later.


Women of Achievement - Kayla Sander, senior lecturer in accounting, received the Rising Star Award from the Ames YWCA. Sander received the award during the Women of Achievement ceremony at the Octagon Center for the Arts, March 5. (left to right): CWIB Learning Community Chair Miranda Fisher, CWIB President Sara Brandenburg, Senior Lecturer in Accounting Kayla Sander, CWIB Secretary Kelsey Roberts, CWIB Member Adalina Morales.


One of the many struggles women face is the balance of having both a career and a family. Data show women don’t see themselves in leadership roles, Ford said. “It’s interesting that you never hear a man talk about how he balances family and work,” Ford said. “But that






is something that women are concerned about and the question is always asked of them. Even when you don’t have children, you can feel an imbalance. You wonder if you should spend more time with your parents, or spend more time on a project you enjoy. So achieving balance isn’t something that happens every day but something you strive for over the long term and you course-correct against when you feel out of sorts.” Being a woman in a leadership role doesn’t necessarily mean logging 60-plus hours a week at the office. “Work isn’t just at the office today,” Ford said. “I have no idea how many hours I work a day or a week. I have breakfast meetings, dinner meetings, and evening events. I am always replying to emails no matter where I am. Some people think it’s intrusive to

“It’s interesting that you never hear a man talk about how he balances family and work.” -BETH FORD





always have your cell phone available, but I find it to be very helpful. I answer emails from home, on weekends, and wherever I am. It really helps me stay appropriately connected.” She does, however, know when to put those devices down and enjoy family time and vacations. Ford has three children, a daughter, 13, and twin sons, 10. “I’ve had a 30-year career,’ Ford said. “I’m at a level where I can better manage my schedule. I can have dinner at home with my family, pick my son up from swimming. But you do have to commit to shutting off the cell phones and the iPads when you need to.” As young women prepare for college and the process of choosing a major, Ford recommends they consider looking at a business degree. “Business as a major can be applied to so many things,” Ford said. “You can use it in so many fields. A business degree allows you to have options.” She encourages young women to get involved and do all they can to stand out in college.


“The ones that distinguish themselves in business aren’t necessarily those who had straight A’s in college. That’s great if they did, but the ones who are most successful are the ones who understand people. They are strong leaders. They are confident. The most important things young people need to have are confidence and leadership ability.” She recommends getting involved at the university, in student clubs, community organizations, and businesses. “Those are the people who can move a team along,” Ford said. “They can drive success. As an employer, I choose them first!” There are many people at the College of Business who encourage women, but possibly no voice greater than Senior Lecturer in Accounting Kayla Sander. She has many lessons she would like her students to learn while they’re here. “I want them to have the confidence to go out and succeed in their biggest professional and personal dreams. I want them to be prepared to hit the ground


running and overcome the obstacles that stand in their way. I want young women to be encouraged and exposed to various role models so that they are able to approach their professional lives informed and with deliberate and thoughtful actions,” she said. Sander has been a driving force at the Iowa State College of Business when it comes to leading and inspiring young women. With her guidance, the college organizes the annual fall Young

Women in Business conference that draws more than 300 high school girls from all over the state. The conference, first held in 2010, was so successful it led to the first Women in Business Conference for Senior Leaders, which was held last spring for high school seniors who have expressed an interest in the Iowa State College of Business. The name and the details of various recruiting efforts may change over the years, but the efforts to recruit more

women, students from underserved populations, and talented students who show promise for a successful future will continue. “We are dedicated to preparing students for the best possible careers in business, both in Iowa and around the world,” said Dean Spalding. “At the same time, our goal is to send these young adults out to businesses who help them succeed in whatever path they choose.”


“A career in business provides you with the skills you need for the future.” -SADIE HAYES SADIE HAYES (’13 Accounting and Finance, ’14 MS Accounting) said women have an important role in the world of business. “Women aspire to be something more. There’s a movement in American business for more women to be in leadership roles, to take on more responsibility, and to address the pay gap between men and women,” she said. “I believe young women today want to be part of that.” During her time at Iowa State, Hayes helped form the Collegiate Women in Business student organization in 2014. “I knew the College of Business was really interested in starting a student organization for young women. We worked on that during my last year. We put the word out that we would


hold our first meeting, and we had no idea what to expect,” said Hayes, who is currently working as a finance analyst at Life Care Services in Des Moines, a private company that owns and manages retirement communities around the country. Organizers would have been thrilled if 40 female business students showed up. “We had so many girls show up that the room was overflowing. I’d say we had at least 60. It was a huge response,” Hayes said. “We knew right away that we tapped into something women wanted.” As high school girls prepare to graduate and make decisions on a college major, Hayes said she hopes those young women will consider a major in business. “I encourage high school girls to take a few business classes and check

it out,” said Hayes. “No matter where you work in the future, it’s a business.” When you complete your college degree, that’s not the end, Hayes said. “It’s just beginning. It’s all about moving forward. A career in business provides you with the skills you need for the future.”

“No matter where you work in the future, it’s a business.” -SADIE HAYES There is one theme Hayes is most passionate about, she said. “It’s the way women interact with each other. We may feel we need to compete with each other, but we need to interact with each other more than anything. We need to be supportive of one another and learn from each other. We’ll be more successful together.”







“Oftentimes business is seen as the fallback, which is unfortunate. The business curriculum has so much to offer women who want a challenging career.” -NANCY BAILEY NANCY BAILEY (’83 Management Information Systems) vice president of Boeing Information Technology (IT) Business Partners, has enjoyed a fulfilling career with her business degree. Bailey joined Boeing in 1984 and has held a number of management and leadership positions in computing. During her career, she has been responsible for all the systems that support the design, supply chain, manufacture, quality, flight test, delivery, and in-service support for the commercial and military suite of products Boeing produces. “It’s been an incredible opportunity to see and understand how Boeing does what it does to connect and protect people across the globe,” she said. Bailey has applied computing technology that enables process improvements in efficiency, scale, and complexity so Boeing can continue to push the envelope with the products they build. She encourages young women to pursue a degree in business. “It’s so important for business schools to recruit women. I absolutely agree with that,” Bailey said. “Oftentimes business is seen as the fallback, which is unfortunate. The business curriculum has so much to offer women who want a challenging career.”





She encourages students to study a variety of business topics, including supply chain and management information systems. “Most students don’t understand what these disciplines are, so I encourage them to explore them early so they know their options. Given the global nature of many businesses and the fierce competition, the supply chain is a pivotal piece of what makes businesses operate successfully today.” Even though Bailey sees many women in leadership roles, she believes there is room for more. “The ones I see in leadership positions are very, very successful,” she said. “But there is still potential for women to take more senior leadership roles. I think there is a fear that women cannot balance work and family life, but it is possible. It doesn’t mean you need to be a ‘June Cleaver’ mom. You just need to decide what matters to you and apply it to your life. Be intentional about what’s important to you.” Balancing family and career has had its challenges over the years. “It is difficult,” said Bailey, who has children ages 27 and 28. “I was trying to do everything perfectly. I wanted to be the perfect mom, the perfect wife, the perfect employee. As I was folding


laundry late one night, I had an epiphany. I realized it doesn’t matter if the socks aren’t folded just right, or that the house wasn’t as clean as I wanted it to be. I’m not a failure if I hire someone to come in twice a month to help with the domestic chores. I’ve simply made a choice with where I spend my energy.”

“I’ve simply made a choice with where I spend my energy.” -NANCY BAILEY As young women make decisions on a college major, she encourages them to look at their options, and consider business. “Be thoughtful about your passions. What are you really interested in? When you have a really awesome day or a really bad day, look back and see what you liked or didn’t like about it. Be curious and open-minded. You might be surprised by some of the content of the business major programs.” Bailey also said she always looks for graduates who earned good grades when hiring. “Pay attention early to your grades. Beyond that, we look for people who are engaging, great communicators, and are doing extra things. We look for leadership roles and students who were involved in clubs or civic organizations,” she said. “I have heard from students on campus that they didn’t have time to do those things because they worked to pay their way through college. That’s great, it demonstrates drive and ability to manage time effectively. Include that on your résumé.”



The professors here really focus on teamwork and real-life experiences. We search for solutions, but we also discover why things happen. That’s how business decisions are made. -SARAH OLSON SARAH OLSON’S face lights up as soon as she begins talking about her experiences at the College of Business. The senior in accounting, from Harlan, IA, is passionate about business, about the role that women play in business, and helping other young women understand that a degree in business is much more than they think. “I originally thought I would be a doctor,” she said. “When I was in high school, I thought business was boring. I thought you just sat behind a desk and crunched numbers.” That image in her mind changed one day in high school. “I took an accounting class and it just CLICKED,” she said with wide eyes and a big smile. “I joined the Business Professionals of America when I was in high school,” she said. That’s how much she loved it. She even competed in the organization’s accounting and interview skills national competition. She was hooked. “That’s what solidified it for me. I knew I wanted to be a business major,” said Olson, one of a small number of


students invited to be in the ISU President’s Leadership Class during her freshman year. Each fall, 30 first-year students are selected for the class on the basis of co-curricular involvement, community and school service, and high school academic achievement. The class meets weekly at The Knoll, the president’s residence. Through formal and informal gatherings, students interact with Iowa State administrators, faculty, staff, and state and local leaders. Students gain an understanding of how the university operates and exchange ideas about leadership development. They interact with guests, including political and business leaders and Iowa State alumni. “It has been a wonderful experience to explore my own leadership,” Olson said. Her leadership development has continued throughout her college career. Olson is especially proud of

“It has been a wonderful experience to explore my own leadership.” -SARAH OLSON

her work with Collegiate Women in Business (CWIB). It’s a relatively |new student organization designed to inspire, empower, and advance women pursuing a career in business. The group is open to all females who have a major or minor in business. CWIB was formed in 2014 by Olson, fellow student Sara Brandenburg, Senior Lecturer in Accounting Kayla Sander, and recent alumna Sadie Hayes. Members meet regularly for panel discussions with business leaders, to enjoy networking opportunities, and visit businesses in person to learn how they work. What Olson likes most about the College of Business is the opportunity students are provided to explore all of the business majors. “There are many exploratory classes so you can find out what you really like most,” she said. “The professors here really focus on teamwork and real-life experiences. We search for solutions, but we also discover why things happen. That’s how business decisions are made.” She also appreciates the college’s efforts to encourage more women to seek a degree in business. “I don’t think women have always been encouraged to pursue business,” Olson said. “I think it’s important to recruit women to level the playing field. You’ll get a much better end result because women and men really do think in different but complementary ways.”






HOW DOES THE COLLEGE OF BUSINESS SUPPORT YOUNG WOMEN? COLLEGIATE WOMEN IN BUSINESS - This student organization, formed in 2014, is designed to inspire, empower, and develop women pursuing a career in business. The group is open YOUNG WOMEN IN BUSINESS to all females in the College of Business CONFERENCE - The Iowa State College (majors and minors). Members meet of Business organizes an annual conferregularly to network, organize panel ence for young women in grades 9-12, discussions and guest speakers, visit teachers, counselors, and parents. The businesses, and meet leaders in various purpose is to help young women explore industries. their options in business, learn about “Collegiate Women in Business career opportunities, meet and ask ques- members value the mentorship they tions of business faculty members in each have received from faculty and business, major, hear directly from professionals leaders so much that they are excited working in each field, and interact with to pay it forward,” said senior lecturer female business students from Iowa in accounting Kayla Sander, who is the State about their experiences and what organization’s founding faculty adviser. they hope to accomplish. The conference Members have big plans this fall, also highlights internships, study abroad which include starting a business menopportunities, and an insight into college torship program for Ames High School life. The conference is held each October. students, hosting their first professional workshop on campus for all females in YOUNG WOMEN IN BUSINESS the college, and leading a College of CONFERENCE FOR SENIOR Business Women’s Learning Community LEADERS - A spring leadership confer- for the first time. ence for high school seniors is offered “These three things are just the for incoming business students. The first beginning of what this group plans to spring conference was held in 2015 with accomplish,” Sander said. “They have 45 high school seniors in attendance. completely embraced the purpose of Some attendees traveled from as far as the group beyond my wildest dreams. Illinois, Minnesota, Virginia, and Wyoming. They not only take full advantage of the All had applied to Iowa State University experiences and growth they can get and expressed an interest in business. out of their participation in the club,






but they have thoughtfully brainstormed and taken action to do what they can to support other women as well. I am so proud of this group!” Here are some of the CWIB member benefits: • Weekly meetings that include visits from many women professionals/role models from companies in the Des Moines and Ames area. They learn about a variety of topics, from entrepreneurship to work/life balance and mentorship • Professional development activities including résumé building, professional tips for internships, and first, fulltime employment • On-site company visits in neighboring cities such as Des Moines and Minneapolis • Networking sessions with business faculty where they discuss job opportunities, selecting a major, and other topics of interest • Social activities to build a camaraderie and a support system within the group





arissa Holtmyer Jones never anticipated she would have a successful career in philanthropy. Yet today, she is the president and CEO of the Iowa State University Foundation. “When I was a student at Iowa State, pursuing a degree in marketing, it never occurred to me that I would have a passion for philanthropy,” she said. Prior to being named president and CEO in February, Holtmyer Jones served as vice president for development, a role she had held since August 2008. She assumed overall responsibility for the operations of the nonprofit organization in March. Holtmyer Jones (’94 Marketing, ’03 MBA) said it’s an honor to serve in her position. During a recent conversation in her foundation office, located near the Gateway Hotel, she rarely spoke in first person. “We get up every day thinking about philanthropy,” she said. “This work is such a privilege. We meet the most amazing people.” The Iowa State University Foundation is a private, nonprofit corporation dedicated to securing and managing gifts and grants that benefit Iowa State University. When Holtmyer Jones and her staff think about raising funds for the university, she said the work is much deeper


than people realize. It’s not just about collecting donations. “We see ourselves as connectors,” she said. “We meet people, we get to know them. We listen to them and we learn about their passions.” Even though she was instrumental in helping to secure a $10 million donation from Russ and Ann Gerdin that led to the construction of the Gerdin Business Building, she shifts the focus to former deans Ben Allen and Labh Hira. “This is always a team effort,” Holtmyer Jones said. “This is the type of work you don’t do alone.” Her passion for philanthropy started during college when she worked part time for the ISU Foundation. “Even though I took my career in a different direction, I use my undergraduate and MBA degrees every day. My education in business taught me how to do what I do today. It taught me how to ask questions and solve problems. It helped me learn how to connect with people.”

“…My education in business taught me how to do what I do today. It taught me how to ask questions and solve problems.”-LARISSA HOLTMYER JONES

During her 18 years with the foundation, Holtmyer Jones has held numerous leadership positions that include playing a critical role in the oversight and implementation of the largest fundraising campaign in the history of the university. Prior to joining the ISU Foundation in 1997, she led the corporate and foundation relations program at the Kelley School of Business at Indiana University in Bloomington, IN, and led the annual giving program at Christian Brothers University in Memphis, Tenn. Holtmyer Jones and her family are longtime residents of Ames. She is part of the United Way of Story County Women with Initiative program, a group that helps women achieve selfsufficiency and confidence through financial education, and a past chair of the Ames Community Preschool Center board of directors. “I have worked closely with Larissa over the past three years, and I am certain she has the perfect set of skills and abilities to lead the foundation’s efforts to make ISU our nation’s premier landgrant institution,” Iowa State University President Steven Leath said in February during the announcement. “It’s an honor and privilege to serve Iowa State University, the foundation, and its committed volunteers and generous donors,” said Holtmyer Jones. “Focusing on the goals of the foundation and its strength in advancing the mission of Iowa State are the most important tasks at hand. We are excited to plan for the future, which includes Iowa State’s next comprehensive campaign.”



FALL 2015





n the mid-1990s, before his incoming class of students were born, information systems Professor Joey George stumbled upon a new field of research in information technology that would only become more important in the growing dot-com world: lies. What started as a suggestion from a student became George’s specialty. Now, George has received a lifetime achievement award, the Leo, from the Association for Information Systems (AIS) on his groundbreaking research. George acknowledges human deception has been studied for centuries and that researchers have identified several clues that indicate when others are lying. “We know how people lie in face-to-face communication. There are physiological markers: body language, sweating, pupils dilate, and there are sound clues,” said George. What really interests George is identifying when a person is lying through a digital format, such as text messages and emails. “We’re just learning how to do it in computer-mediated communication modes. And we’re only going to get better at it,” George said. This field of research has many applications. “Sometimes you don’t want to know if a person is lying, but most of the time, you want to know,” George said. “It’s important to know, especially in business environments. Hiring is a huge investment. “Being able to identify lies on a résumé helps businesses avoid making faulty investments.” But how can you spot lies in a digital world? George says people should look out for the use of passive





voice, negatives, and question-evasion, but also warns “lies can be very elaborate.” A classic example of this are those phishing emails we all get. “Spam and phishing do very well. About 10 percent of people provide their account info,” George noted. “As users get more sophisticated, the bad guys come up with something better.” These clues are indicators, George said. To test the reliability of his indicators and the ability of others to spot lies, George has real people, not actors, create “enhanced résumés.” “We can’t use actors. Normal people will leak information, but actors don’t. People don’t like to lie and they don’t like to call other people liars,” George said. The results are interesting when he asks others to lie on their résumés. “People have no problem lying on résumés. They lie about organizations they’ve worked for, volunteer experience, their grade point average, and others,” said George. George has the people enhance their résumés and then be interviewed remotely about the falsified résumé. He then asks the interviewers to identify the lies. “People, on their own, are 54 percent accurate in identifying lies.” But there’s hope. “Indicator-based training will increase the odds to 60 percent,” said George. To help businesses protect against losses, George recommends employers provide indicator-based training to human resources staff. His advice for everyone else? “If something looks suspicious, walk away,” said George.


Joey George

George’s exciting and pioneering research led him to receive the Leo Award this year, a tremendous honor, George acknowledges. “AIS awards only two of these each year, on average. To date, fewer than 35 people have received the award since it was first presented in 1999. It is a great honor to be nominated and to win the Leo. It is a tremendous sign of recognition from your peers for what you have done during your career,” said George. Does the lifetime achievement award mean George is finished with research? Not a chance.

“As users get more sophisticated, the bad guys come up with something better.” -JOEY GEORGE, John D. DeVries Endowed Chair in Business George is now interested in focusing his research of lies on two areas that haven’t received much attention in the information systems field: groups and cultural differences. “Why do we assume people in groups are honest?” As for the area of cultural differences, George is specifically interested in how people from different cultures lie and how to detect those differences. Stay up to date with faculty research at the College of Business:





upply chain management and economics double major Olivia Reicks lights up when asked about her summer. The senior can hardly contain her excitement because she had a summer break she will never forget. Reicks describes her experience interning with Land O’Lakes, a food and agriculture co-op based in Minnesota, and traveling with the organization to their headquarters in Minnesota, Nebraska, and Washington, D.C. and throughout Africa as a “trip of a lifetime.” From the photos documenting her travels, it’s easy to see why Reicks loves talking about her experience. Not many college students can say they’ve had the opportunity to see lions, zebras, and giraffes in the wild while also helping


communities become more sustainable. That’s why Reicks is pursuing a degree in business. She knows it will allow her to travel the world. Reicks grew up on a small farm in Lawler, IA, and learned early on that agriculture is much more than just producing crops. It also involves utilizing the entire supply chain to create market access and improve efficiency. Her interest in access to goods as a way to ensure food security led her to Kathy Wieland, director of Business Career Services at Iowa State. Wieland suggested Reicks apply to the Land O’Lakes-sponsored Global Food Challenge: Emerging Leaders for Food Security, an 11-week internship that provides research opportunities for students interested in securing sustainable food for the increasing global population.

“Olivia started the process of looking for internships extremely early, at the beginning of her sophomore year. She showed initiative and we met to discuss companies and available positions,” said Wieland. “A lot of sophomores are still trying to make decisions and she was very decided about her path, which was what Land O’Lakes was looking for. That made her a natural for this opportunity.” The initiative brings together 10 students from five universities around the country to address issues in a particular region of the world. This year, the Global Food Challenge program focused its attention on improving sustainability efforts in Malawi, located in southeast Africa. The 10 students in the Global Food Challenge came from multiple academic backgrounds, including journalism,



FALL 2015



A LIFETIME engineering, marketing, and other fields. Each member of the group created a plan to research and develop and then worked with one another to brainstorm ways to improve each plan. Reicks said her education from the College of Business added value to these brainstorming sessions. “What I learned in the classroom allowed me to ask informed questions,” she said. Reicks, whose research addressed reducing transportation costs as a way to ensure food security, was amazed by the diversity of the group’s strengths and learned multiple approaches are needed to address the complexity of food security. Once on the ground in Malawi, Land O’Lakes International Development Division staff showed the students






current and past projects. The students also were able to ask farmers, workers, and businessmen questions to aid in the development of their plans. “We were able to see what worked and didn’t work. We focused on what the community was doing well and showed them ways to improve,” she said. Reicks said she learned that sustainability is not about assets, but education. “Education is sustainable. By providing education, we help them go from a handout to a handup to a handshake.” Reflecting on the trip, Reicks said, “People need a farmer every single day.

“…We focused on what the community was doing well and showed them ways to improve.”

This trip showed me more options for careers in agriculture. It put tools in my toolkit.” Reicks encourages other sophomore business majors to get involved in the Global Food Challenge, but warns: “make sure you have the passion. It’s more than a trip to Africa. It’s about making a difference,” she said. For students interested in internships, Wieland has a few pieces of advice. “Students should start early. See your career coordinator early. Everyone has an equal chance to get something really cool. Even students who aren’t declared can apply.” Learn more about the Land O’Lakes Global Food Challenge at:





usiness students today are getting real-world experience in a way that had not been explored until recent years. It’s common for today’s business students to choose to compete in case competitions. In a case competition, students work in small teams to develop the best solution for a realistic business problem. The competition begins with the “case,” which is a complex business problem. Immediately after receiving the case, the teams begin their work. They brainstorm and research possible solutions as quickly and efficiently as possible. Next, they present in front of the judges, which typically includes at least one person from the actual company that provided the case. When the deadline arrives, Iowa State teams are pitted against teams from other universities in a head-tohead competition. Dressed in business suits, students deliver professional, board-level presentations for judges, who include faculty and executives from sponsoring businesses. Competitions vary in format, but students generally have 24 to 48 hours to complete this process. Iowa State College of Business students, both undergraduate and graduate, travel to many locations for case competitions, including other universities. They have an opportunity to earn awards and money.


During the 2014–15 academic year, the College of Business sponsored 13 teams that competed in at least eight different states. The college also offers a one-semester course for students in management information systems and supply chain management. Students can enroll and participate in year-round case competitions, both internally and across the nation. “Having a regular course (MIS 495x and SCM 495x) provides several advantages, primarily in securing an allocated space and time to prepare and rehearse,” said past department chair of supply chain management and information systems Sree Nilakanta. “Also, the opportunity to earn credit for something the student really enjoys and values is important for the programs.” There are many benefits for students to participate in the competitions, including experiential learning.

“Each case competition is different. Each problem would normally take a week to work on, but we do this all in less than 24 hours.” -JORDAN MITCHELL “I really like solving real-world problems,” said Jordan Mitchell, a senior in supply chain management who is a member of the Supply Chain Management Case Competition team. “Each case competition is different.

Each problem would normally take a week to work on, but we do this all in less than 24 hours.” When he was a freshman, Mitchell said he never would have imagined that he could be part of something like this. “But with the help of my instructors here at the College of Business, especially Eric Smith, I found that I can do this. Now I enjoy it. If you like to compete, this is for you.” Students learn what it’s like to work on the problem with a team, which is how it works in business. “Being involved in the case competitions has provided me the tools outside the classroom to become a successful business professional,” said Mitchell, who worked over the summer as a supply chain intern with John Deere in Waterloo. “I feel myself and those involved in case competitions have an edge over other students because of the exposure to real-world applications and the confidence we receive for solving these problems,” said Mitchell. “Another benefit to the competitions is that it gives students and instructors a chance to network and get to know each other better,” said supply chain lecturer Eric Smith, who also serves as the coach for the supply chain case competition team.  “The dogmatism of training and the actual competition is fascinating,” Smith said. “They are intensely fun! Students are serious about learning





and competing, but it is all done in a loose and fun atmosphere.” Smith, who had a long and successful career with HyVee, Iowa’s largest corporation, is a supply chain lecturer who has extensive professional experience designing and implementing advanced forecasting systems for businesses. Smith said his team holds weekly meetings to work on skills that are necessary to win at competitions. “These skills align 100 percent with what is necessary to convince an executive committee or a board of directors that you need funding or authorization to move forward on a project.” Marketing and management department chair Russ Laczniak also helps prepare students for case competitions. “Students are given the opportunity to share their views and ideas with organizational leaders,” he said. “When preparing students for the competition, we explain that they will be presenting to a director or possibly a vice president. They must be prepared. It’s this type of experience that is special for the case competitions.” Case competitions are also beneficial to businesses. “At Union Pacific, we value our relationship with the Iowa State College of Business,” said Chris Stockman, senior director of marketing, construction

products at Union Pacific Railroad in Omaha. “By helping provide the students and faculty with real-world experiences, we hope to further enhance the quality of education and caliber of graduating students.” The experience may even lead to future employment for students. “Many ISU business graduates begin their careers by working for our customers, our suppliers, or for our company,” Stockman said. The goal for Union Pacific is to share business challenges with students in a fun, yet challenging format. “The case competitions focus on teamwork, problem solving, time management, and presentation skills,” Stockman said. “We want everyone involved to enjoy a great learning experience, be challenged, and be exposed to the everyday challenges and issues businesses deal with.” Even though some students may feel nervous about participating in the competitions, Stockman encourages them to give it a chance. “We learn and grow the most when we challenge ourselves and place ourselves in new situations,” he said. “The benefit of doing that with a case competition is that everyone involved is focused on making sure the overall team succeeds.”

CASE COMPETITIONS DURING THE 2014–15 SCHOOL YEAR Iowa State MBA student teams participated in four external case competitions this past academic year:

• Baylor MBA Case Competition in Ethical Leadership (at Baylor University, TX) • Illinois MBA Strategy Case Competition (at University of Illinois) • Sam M. Walton College of Business International Graduate Supply Chain Case Competition (at University of Arkansas) • Big 12 MBA Case Competition (at Texas Christian University) • Iowa State MBA students also participate in an internal case competition upon completion of their MBA core courses in December each year. Supply chain student teams participated in these competitions:

• National Undergraduate Supply Chain and Operations Case Competition (Arizona State University - November 2014) • 34th Annual Operation Stimulus Case Competition Conference (Denver, CO - January 2015) • 2015 Heartland District Student Case Competition (Des Moines, IA - April 2015) • National Undergraduate Supply Chain and Operations Case Competition (University of Minnesota - April 2015)

Two teams competed in the APICS Heartland District Student Case Competition April 3–4, 2015. APICS is the leading professional association for supply chain and operations management. First place team pictured in the left photo is: (left to right) Johnathan Laudner, Alexandria Lemke, Rachel LoBianco, and David Pedersen. Third place team is pictured in the right photo (left to right) Jordan Mitchell, Sarah Harvieux, John Anderson, Chenxiao Qui.








New Faculty & Staff FACULTY Amber Bellville Lecturer of Supply Chain Management Kip Bottenfield Lecturer of Supply Chain Management

Youngme Seo Assistant Professor of Community and Regional Planning Tracy Turner Associate Professor of Finance

Haozhe Chen Associate Professor of Supply Chain Management

Ivy Yuan Assistant Professor of Information Systems

Jim Davis Associate Professor of Management Information Systems


Li Fang Adjunct Assistant Professor Aditya Gupta Assistant Professor of Marketing Florence Honore Assistant Professor of Management Mike Howe Assistant Professor of Management Doug Lenhart Lecturer of Supply Chain Management Sachin Modi Associate Professor of Supply Chain Management Tyler Morgan Assistant Professor of Supply Chain Management Rahul Parsa Senior Lecturer of Management Information Systems Jackie Rees Ulmer Chair, Departments of Supply Chain & Information Systems

Michele Appelgate Director of Marketing & Alumni Relations Lucy Berger Program Assistant Keri Crist-Wagner Program Assistant Shannon Grundmeier Academic Adviser III Dawn Just Administrative Specialist Laura Kilbride Program Assistant Michele Morales Development Coordinator Leah Ripperger Graphic Designer II John Wageman Student Services Specialist Angela Wagner Program Coordinator

Jose Rosa Professor of Marketing




FALL 2015




Honors & Awards Brad Shrader, Eucher Faculty Fellow in business and

The 2015 College of Business Faculty and Staff Awards,

University Professor of Management, received the University

funded by the Dean’s Advisory Council, were announced

Morrill Professor Award in September. The Morrill Professorship

in a ceremony Friday April 10, 2015:

recognizes excellence in teaching and is awarded to faculty members whose professional work has demonstrated out-

Elizabeth Salton: P&S Superior Service Award

standing success in teaching and learning in undergraduate,

Greg Buttery: P&S Student Impact Award

graduate, and/or Extension/outreach programs, which is

Michele Kohrs: Merit Superior Service Award

reflected by a national or international reputation in the

Debbie Johnson: Merit Student Impact Award

nominee’s discipline. Brad also received the inaugural MBA

Dave Cantor: Junior Faculty Research Award

EAC Teaching Excellence Award.

Patrick Kreiser: Senior Faculty Research Award Doug Walker: Junior Faculty Teaching Award

Russ Laczniak, interim associate dean for graduate programs

John Wong: Senior Faculty Teaching Award

and research and the John and Connie Stafford Professor in

Kayla Sander: Non-Tenure Eligible Faculty Superior Service Award

Business, was the 2015 recipient of the prestigious “Ivan L. Preston Outstanding Contribution to Research Award” presented by the American Academy of Advertising. According to AAA, “The Ivan L. Preston Outstanding Contribution to Research Award honors individuals who have made sustained and systematic contributions to advertising research.” Russ is a past president of the American Academy of Advertising and a former editor of the Journal of Advertising. Mark Peterson, director of Graduate Career Services, was presented the MBA Career Services & Employer Alliance’s 2015 Service Award for “Significant Contributions Over Time” during his role as a long-time member of its board of directors, president, and president emeritus. The award was presented at the organization’s 2015 Global Conference in Dallas, TX. MBA CSEA is the global professional association for MBA career services professionals and MBA employment recruiters. Ron Ackerman, director of Graduate Admissions, received

The following College of Business faculty received promotions during the promotion and tenure process: Dr. Ginka Borisova (Finance) promoted to associate professor with tenure Dr. William (Bill) Dilla (Accounting) promoted to professor Dr. Scott Grawe (SCIS) promoted to associate professor with tenure Dr. David King (Management) awarded tenure Dr. James Summers (Management) promoted to associate professor with tenure As you can see, we have much to be proud of here at the College of Business. Our faculty and staff members receive these awards because of their talent and dedication to the success of our students. Congratulations to all!

the P&S University Excellence Award. Judi Eyles, assistant director, Pappajohn Center for Entrepreneurship, received the ISU Award for Achievement in Economic Development in Iowa. Shannon Grundmeier, academic adviser, received the award for Early Achievement in Academic Advising. This award recognizes outstanding performance by an academic adviser early in a career.








MIT Supply Chain Excellence Awards Eugene Zinchenko, a senior in supply chain management, was the first Iowa State University student to receive the MIT Supply Chain Excellence Award. The award was created by MIT (Massachusetts Institute of Technology) to recognize outstanding undergraduate talent in supply chain management. The award has been in place for a few years at other outstanding academic institutions that offer supply chain management or industrial engineering degrees, such as Penn State, Arizona State, and Purdue. This is the first year that Iowa State has participated in the program. The award will now be handed out annually.


From left: Dr. Sree Nilakanta, associate professor of information systems; Raisbeck Endowed Dean David Spalding, Eugene Zinchenko, a senior in supply chain management, and Dr. Anthony Craig, assistant professor of supply chain management.

With the award comes a $50,000 scholarship toward

the MIT supply chain master’s degree program.

and currently owns his own trucking company, ZBT Inc.,

a fleet of 15 trucks that haul livestock regionally.

Zinchenko, who graduated in the summer, was an excellent

choice for the award, according to assistant professor of supply

chain management, Dr. Anthony Craig. “Eugene blends excellent

my professors, especially Dr. Anthony Craig, for this excep-

classroom performance with the practical experience of running

tional opportunity,” Zinchenko said. “Since grade school I have

his own trucking company.”

aspired to complete MIT’s program as it was a common thread

I observed between multiple transportation industry leaders

The son of a Ukrainian immigrant family, Zinchenko has

“I’m honored to accept this award and would like to thank

lived in Iowa since he was six years old. He has been heavily

whom I followed. I am beyond thrilled and look forward to con-

involved in the transportation industry in Iowa for six years

tribute with this education to Iowa’s agricultural supply chains.”

Dr. Arunachalam Swaminathan, a graduate of the PhD

and the Research in Excellence Award. The awards will

program in the College of Business at Iowa State University,

be announced in conjunction with the College of Business

has committed two doctoral student research awards: the

Award Ceremony in April each year or in a separate ceremony

Rama and Sridhar Marketing Research in Excellence Award,

if necessary.

Rama and Sridhar Marketing Research in Excellence Award From left: John D. DeVries Endowed Chair in Business and Director of PhD programs, Dr. Joey George; Raisbeck Endowed Dean David Spalding; Mrs. Rama Sridhar; award recipient Dr. Akshaya Vijayalakshmi; and Dean’s Faculty Fellow in Marketing, Dr. Sridar Ramaswami.

Research In Excellence Award From left: John D. DeVries Endowed Chair in Business and Director of PhD programs, Dr. Joey George; Raisbeck Endowed Dean David Spalding; Mrs. Rama Sridhar; award recipient Dr. Saurabh Ambulkar; and Dean’s Faculty Fellow in Marketing, Dr. Sridar Ramaswami.



FALL 2015




College of Business 2015 Awards The College of Business honored four individuals and one valuable corporate partner at the university’s 84th Annual Honors and Awards Ceremony October 20, 2015.


Established in 1985 to recognize individuals who have demonstrated outstanding service to the College of Business. William D. Kalm (’73 Industrial Administration, ’77 MS Interdisciplinary Industrial Administration Sciences) is enjoying retirement, while at the same


time giving back to some good causes,

Established in 1985 to honor distinguished alumni who have demonstrated outstanding achievement in life beyond the campus. Paul Dostart (’73 Industrial Administration) is a lawyer and managing partner with Dostart Hannink & Coveney LLP. He graduated from Mason City High School in 1970 as a National Merit Scholar. Dostart worked as an auditor in Chicago and passed the CPA exam in May 1974. He received an advanced law degree from the NYU School of Law and was admitted to the California Bar in 1978. Since then, he has practiced law in San Diego. He primarily represents charities and philanthropists, an area he enjoys.

such as our MBA program. He helped form the MBA Executive Advisory Committee and served as the first chair. Kalm had a long and successful career with Accenture. His mentor has been our founding dean, Charles Handy, who played an important role in Bill’s education and prompted his generosity and engagement with students and the MBA program.


Established in 2009 to honor contributions from valuable corporate partners or individuals who are not College of Business graduates. The award honors Russ and Ann Gerdin, who made the lead gift for the Gerdin Business Building. Neither attended Iowa State. Michael McBreen (’88 Chemical

Balan Nair (’89 Electrical Engineering,

Engineering) is senior vice president of

’94, MBA) is executive vice president and

Global Sourcing and Product Development

chief technology officer for Liberty Global.

with Payless ShoeSource. He has 20 years

He is responsible for overseeing the global

of experience in product development,

network, IT, and technology operations,

sourcing, and global supply chain opera-

which span two continents and 53 million homes. He previously worked for AOL and Qwest. During his undergraduate days, he was active in the Association of Malaysian Students. He and his peers organized a fundraiser to support Iowa farmers during the 1980s farm crisis. It was an act of compassion that prompted headlines in the Des Moines Register and praise from the governor.

tions. McBreen is passionate about helping our students, hiring many in his companies. McBreen is an outstanding professional who epitomizes what we hope all of our graduates will be: excellent in their field, leaders in their communities, and individuals who give back to our students and programs. McBreen is also a member of the Dean’s Advisory Council.

Wells Fargo Wells Fargo also received the Russ and Ann

graduates. As one of the top philanthropic organizations in

Gerdin Award. For nearly 40 years, Iowa State has been a

the nation, a key priority is investing in higher education. Wells

grateful partner with Wells Fargo, a company that has been

Fargo recognizes the value of helping to shape tomorrow’s

especially important to the College of Business. Since 2002,

leaders with giving that focuses on supporting scholarships

Wells Fargo has been among the top employers for business

for students and professional development opportunities








Alumni Voices Chuck Wise (’70 Industrial

and latest computation platforms with

experience and sought out a new job

Administration) After 43 years, I retired

high availability and disaster recovery

in November 2014. I interviewed for

in December 2013 from CNH Capital

capabilities. Due to the relevancy of the

the only job I wanted and have been

where I was senior director in charge

program, my two degrees from the Iowa

working as a replenishment planner/

of U.S. retail credit underwriting. I cur-

State master’s program have uniquely

inventory analyst for Ace Hardware

rently live in Mt. Pleasant, WI.

positioned me for my current career. I

Corporation for the past eight months.

rely on my education every day.

My new job is fantastic and exactly what I wanted to do with my college

Bruce H Hamilton (’73 Accounting)

Danielle L. (Smith) Emmert (’08

degree. I want to give encouragement

I’m celebrating

Marketing) I’m working as a real

to new grads that aren’t happy with

26 years in busi-

estate agent with Berkshire Hathaway in

their first job. The experience looks

ness at Hamilton

Urbandale, IA.

great and don’t be afraid to interview

CPA, LLC, a certified public accounting

for jobs you aren’t sure you qualify for!

firm serving southern Wisconsin and

Bret Heuberger

Not only am I happy with my career

northern Illinois. I recently served on the

(‘08 LSCM) and

path after Iowa State, I got married

ISU Alumni Association’s Scholarship

Ashley Albrecht

recently! Go Cyclones!

Task Force during the 2013–2014 aca-

(‘09 Marketing)

demic year. I live in Janesville, WI with

We were married

my wife, Deb, and toy poodle, Froto.

on October 5, 2013, and currently live

switched jobs. I now work in the division

in Grayslake, IL.

of information technology at Creighton

John L Steenblock (’05 MBA and MSIS)

University as the information security

My wife Judy and I moved to Apple

Gayle Mastbergen

Valley, MN in 2007 after graduate

(’11 Marketing)

school. I became the director of IT,

Last year I married

technical services for Long Term Care Group in Eden Prairie, MN in September

Conrad Schmidt Photography

analyst. I now live in Omaha, NE.

my college sweet-

We’d like to know what you’re doing!

heart, Grant

Please let us know if you change jobs,

of 2014. Long Term Care Group (LTCG) is

Mastbergen (‘12 Kinesiology ). I am

move, marry, have children, or earn

the world’s largest processor of claims

currently working for the university

another degree. Photos of alumni are

for the long term care insurance indus-

that I love, as the event coordinator at

welcome. (Digital photos in high

try. As director of IT, my job is to ensure

the Iowa State University Book Store!

resolution, 300 dpi or better, please.)

we have a reliable computer network


Matt Fiscus (’14 MIS) I have recently

Please note that we have limited space

and system infrastructure, to provide

Phil Spencer (’12 MIS, SC) I accepted

and cannot guarantee publication of

support for both internal and external

an offer for a job in Chicago before I

your photo. Updates may be edited

customers in all aspects of technical

graduated, working at JB Hunt transpor-

for brevity. Send alumni updates to

services, and to keep our systems cur-

tation as a fleet manager where I worked We will

rent with the evolution of technology

for two years. I got great management

publish as many as possible!



FALL 2015



With Your Dollar Iowa State’s College of Business depends on the

We are committed to providing unparalleled

To learn more about how you or your company

entire Cyclone community to embrace its vision

opportunities for students inside and outside the

can support the College of Business at Iowa

and support it through their philanthropy. This can

classroom providing hands-on, practical experi-

State, contact Azure Christensen, senior

ence and deepening their global perspective.

director of development, at 515 294-1586

be done in the form of an unrestricted gift that allows the college to meet changing needs or a fund directed to an area of importance to you. Financial contributions are essential to our ability to remain accessible to all students, attract top faculty, and provide cutting-edge and practical

• The Aegon Transamerica Foundation, Cedar


Rapids, IA, knows firsthand the top quality education our business students receive, and is committed to helping us maintain and



enhance that education through expanded programming and a partnership in interna-

“How exciting to be an alumna of ISU,

We invite the college’s alumni, friends, and part-

tional experiences.

particularly with its educational experience

ners to be a part of our efforts to educate and

• James (’89 Finance) and Gigi Owens,

inspire future leaders for Iowa, and far beyond,

Elmhurst, IL, provided funding in support of

by supporting key funding areas.

Bloomberg Terminal subscriptions providing access to the latest and greatest technology


for our students, particularly in the area

Funding for scholarships has never been more

of finance.

important as we work to remain accessible to

• Bob (’71 Industrial Administration) and

and phenomenal research in high demand. It’s exceptionally satisfying to ‘give back’ to our high quality institution!” Cara K. Heiden (’78 Industrial Administration) Des Moines, IA “ISU, and NROTC, enabled and prepared me for a 20-year Navy Career, and subsequent

all students. Through named scholarship and

Georgeann Reeve, Leesburg, VA, made a

22-year business career, and I want future

general scholarship support, you can provide life-

provision in their estate plans to support

generations to have the same opportunities.”

changing support to our students, empowering

the Business Founders Fund.

Robert Reeve (’71 Industrial Administration)

them to make a difference.

Leesburg, VA

• Gloria Galloway, Centreville, DE, estab-


lished the William R. and Gloria O. Galloway

Remarkable faculty inspire and engage our

“Iowa State provides an excellent education

Scholarship in memory of her late husband

students, as well as conduct innovative research.

which gives students the opportunity to be success-

William (Bill) Galloway.

Private funding is critical to attracting and retain-

• Mark (’77 Ag Business) and Julie (’78

ing top faculty and moving research forward.

Education) Blake, Eden Prairie, MN, have

• John (’76 Industrial Administration)

ful and contribute to society. We are happy to help accounting students obtain this education.” Neil W. Schraeder (’81 Industrial Administration) Decorah, IA

found great joy in providing essential sup-

and Connie (’79 Accounting) Stafford,

port to Iowa State business students, and

Breckenridge, CO, believe in the value of

have ensured that support will continue

attracting and retaining quality faculty, and

beyond their years with an estate provision

supported that belief by establishing the

scholarships, hope to improve the chances for

to fund scholarships.

Stafford Professorship in Business.

others to do the same as providence provides.”

• Tim (’68 Industrial Administration) and

• John Everson (’68 Physical Education),

Karen O’Donovan, Grand Rapids, MI, made

Markham, VA, created the Elaine R. Everson

gifts to fund scholarships today while build-

Teaching Fellowship in memory of his late

ing an endowment to fund student support

wife to support a commitment to excellence

in the future.

and outstanding teaching in the College of Business. • James (’67, Industrial Administration)

“We have worked hard, saved, and been blessed in many of our endeavors and, through these

Jeff (’77 Economics and Industrial Administration) & Pam Van Houten, Altoona, IA

There are as many reasons to support Iowa State. Tell us why you give!

and Ann (’66 Mathematics) Frein,Scottsdale,

Your gifts make a difference every day and

AZ , and Vail, CO, have honored the impact

serve as a testament to inspire others. If you

and passion of the late professor Harry

would like to share why you give, please send

Shadle through support for both students

your comments to:








This photo was taken in 1981, with Charles Handy in the center holding the photo announcing the start of the School of Business, which became the College of Business in 1984. Also in the photo with Handy is (from left to right) Martin Zober, Gary Aitchison, Chuck Millar (former chair of management), Charles Handy (founding dean), Ken Elvik (former chair of accounting), Lee Hoover (former chair of finance), and Linda (Tausz) Ferguson (administrative assistant).

Industrial Arts Building (later called ERI) is where Handy first taught.

College of Business Memories,

From the Desk of Founding Dean Charles Handy W

hen most people talk about the early days of business classes at Iowa State, they talk about classes being held in Carver Hall. When you ask Founding Dean Chuck Handy about those days, he said moving to Carver Hall was a big step up. Handy began working at Iowa State in 1958, when there were nine faculty members teaching business classes (Department of Industrial Administration) at the Industrial Arts Building, which was also called the Transportation Building, and eventually Engineering Research Institute (ERI), according to records in the Special Collections section of the Iowa State University Library. If you’ve never heard of the Industrial Arts Building, you’re not alone. It’s difficult to even find old photos of the building. Built during the 1913–1914 school year and torn down in 2000, the Industrial Arts Building was not the ideal environment for learning. As Handy explained it, the first floor had a shop class, which caused all kinds of


noise. Business classes were taught on the second and third floors. There was one phone that rang into the main office, which was on the second floor. “They had to buzz us every time we got a phone call, and we would walk down one flight of stairs to the office so we could take the call.” There was no elevator. There was no air conditioning. “It would get so hot in there, that people would just leave the building,” he laughed. In the winter, it was so cold that Handy and his colleagues stuffed issues of The Wall Street Journal into the spaces around the windows to stop the cold winter air from rushing in. So moving to Carver in 1972 was a treat. “There was no comparison,” Handy said. “Carver was a great improvement. We had telephones and air conditioning.” Since those early years, Handy has witnessed many changes on campus, across the country, and the world. He taught students who were getting a college education during some of this country’s most tumultuous times, including the Vietnam War, the hippie

movement, racial tensions, and the women’s movement for equal rights. In the 1970s and 1980s, he saw a direct change in how students spoke to instructors. There was less respect. He recalls the day one student fell asleep during class. Handy asked the boy next to him to nudge him so he’d wake up. “The student looked at me and said, ‘You wake him up. You’re the one who put him to sleep.’ That’s when I knew things were changing,” Handy said. Things really did change for the College of Business, too. Chuck and his wife, Mary Kay, were excited to return to Iowa State and see the Gerdin Business Building when it opened 11 years ago. “I was so pleased to see it,” Handy said. “One of the great joys of my life has been my association with the Iowa State University academic business program. I joined it during its infancy and, along with other dedicated personnel, helped to establish a solid program base,” he said. “Its growth has been one to look to with pride. I see a great future for business education at Iowa State.”



FALL 2015




Administration David P. Spalding Raisbeck Endowed Dean Danny J. Johnson Associate Dean for Undergraduate Programs

Russell N. Laczniak Interim Associate Dean for Graduate Programs and Research

Pol Herrmann Interim Chair, Departments of Management and Marketing

Frederick H. Dark Chair, Departments of Accounting and Finance

Jacquelyn Rees Ulmer Chair, Department of Supply Chain and Information Systems

Dean’s Advisory Council David J. Kingland ’80, Chair President and CEO Kingland Systems First year on DAC: 2009

Suku Radia ‘74 President and CEO Bankers Trust First year on DAC: 2014

Beth E. Ford ‘86 Executive Vice President, Chief Supply Chain & Operations Officer Land O’ Lakes, Inc. First year on DAC: 2003

Ann Madden Rice ‘79 CEO University of California, Davis Medical Center First year on DAC: 2008

Michael J. Gerdin Chairman and CEO Heartland Express First year on DAC: 2012

Randal J. Richardson ‘79 President Vi Living First year on DAC: 2010

Peter H. Gilman ‘86 President and CEO Carbry Capital, Inc. First year on DAC: 2008

Steven T. Schuler ‘73 Executive Vice President and Chief Financial Officer Federal Home Loan Bank of Des Moines First year on DAC: 1990

Gregory S. Churchill ‘80 Executive Vice President, International and Service Solutions, Retired Rockwell Collins First year on DAC: 2010

Craig E. Hansen ‘80 Senior Vice President, Secretary, Treasurer Holmes Murphy First year on DAC: 2010

John H. Stafford ‘76 Vice President, Global Business Services, Retired General Mills, Inc. First year on DAC: 1998

Brenda J. Cushing ‘86 Executive Vice President and Chief Financial Officer Athene Holding Ltd. First year on DAC: 2010

Cara K. Heiden ‘78 Co-President, Retired Wells Fargo Home Mortgage First year on DAC: 1994

Mark E. Stoering ‘84 President, Northern States Power – Wisconsin Xcel Energy First year on DAC: 2010

G. Steven Dapper ‘69 Founder and Chairman Publicis Hawkeye First Year on DAC: 1987

Daniel J. Houston ‘84 President and Chief Operating Officer Principal Financial Group First year on DAC: 2004

Jane E. Sturgeon ‘85 CEO Barr-Nunn Transportation, Inc. First year on DAC: 2005

Michael L. Deggendorf ‘84 Senior VP Kansas City Power & Light

Richard (Ric) N. Jurgens ‘71 Chairman, CEO, President, Retired Hy-Vee, Inc. First year on DAC: 2000

Kurt Tjaden ‘85 Vice President and Chief Financial Officer HNI Corporation First year on DAC: 2014

Michael F. McBreen ‘88 Senior Vice President, Global Sourcing and Product Development Collective Brands, Inc. First year on DAC: 2010

Susanne N. Veatch ‘01 Vice President Kinze Manufacturing First year on DAC: 2015

Ronald D. Banse ‘75 Assistant General Auditor Union Pacific Corporation First year on DAC: 1994 Kelley A. Bergstrom ‘65 President Bergstrom Investment Management, LLC First year on DAC: 1988

John D. DeVries ‘59 CEO, Retired Colorfx First year on DAC: 1984 Nancy K. Dittmer ‘84 Senior Vice President, ESOP Verisight, Inc. First Year on DAC: 2010 Curt E. Espeland ‘86 Executive Vice President and Chief Financial Officer Eastman Chemical Company First year on DAC: 2011






Donald J. Pearson Lead Regional President Wells Fargo First Year on DAC: 2014 Craig A. Petermeier ’78 President and CEO, Retired Jacobson Companies First year on DAC: 1997

Mark A. Walker ‘79 Senior Vice President, Retired C. H. Robinson Worldwide, Inc. First year on DAC: 2009 Mary B. Yuska ‘78 Clinical Science Associate Genzyme Corporation First year on DAC: 2015


2200 Gerdin Business Building Ames, IA 50011-1350

Profile for ISU College of Business

Prospectus, Fall 2015  

Iowa State University College of Business Magazine

Prospectus, Fall 2015  

Iowa State University College of Business Magazine