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FALL 2010

AV I - S P L

CONCEPT CATALOG InnoVAtIVe AudIo VIdeo communIcAtIonS mAde SImPLe Email for additional information


AVI-SPL’s promise is simple: All the support and solutions you need, from one reputable, reliable source.

2 | AVI-SPL Concept Catalog

For additional information, call (866) 559-8197

About AVI-SPL 06 | About Us

08 | Solutions

10 | Qualifications

11 | Locations

Market focus

13 | Corporate Project Focus: APi Group

19 | Unified Control: Where AV Meets IT, by AMX 21 | Expanding Your Vision, by Mitsubishi 24 | The Rise of Digital Advertising, by NEC

26 | Creating Contrast for a Stellar View, by Da-Lite

Education 29 | Project Focus: University of South Florida Marshall Center 35 | Advance Your Collaborative Experience, by SMART Technologies 36 | Breaking Classroom Sound Barriers, by Chief Manufacturing 38 | An Affordable Alternative to Interactive Whiteboards, by InFocus

Government 41 | Project Focus: IRSC Treasure Coast Public Safety Complex

47 | An Introduction to VoIP, by Biamp 49 | How Difficult Can It Be? It’s ‘Just’ Audio! by Polycom 51 | A Strong Connection, by Comprehensive 53 | Birth of the AISYS Optical System, by Canon


Hospitality 55 | Project Focus: Dave & Buster's

61 | The Realities of the Analog Sunset, by Crestron 64 | Let There Be Light, by Christie Digital 66 | The Brilliance of 3LCD, by Epson

House of Worship 69 | Project Focus: Resurrection Life Church

74 | Cable Management Tips for Optimal Performance, by Middle Atlantic 76 | QMOD Integration and Display Control, by Contemporary Research 78 | A Superior Performance of Sound, by Tannoy

Marketplace 82 | Product Information 93 | Partial Manufacturer List

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AVI-SPL Concept Catalog | 3

Unified Communications

Designed With You in Mind… AVI-SPL invites you to experience the evolutionary world of Caméléon Telepresence. Caméléon offers the versatility of Telepresence, high definition (HD) video conferencing, audio conferencing and multimedia presentation displays in one turnkey system that is quick, flexible and affordable for your needs.  An adaptable multi-function conferencing solution  A true-to-life visual experience  Finely-tuned audio integrates within sleekly-styled conferencing furnishings  Flexible communications at the simple touch of a button, with an intuitive interface that anyone can use Now available with Polycom, LifeSize and TANDBERG technology!

Contact us today! 866.559.8197 4 | AVI-SPL ConCEPt CAtALog For additional information, call (866) 559-8197

Corporate headquarters: 6301 Benjamin Road Suite 101 Tampa, FL 33634 Sales: 866.559.8197 Fax: 800.244.8630 Website: Follow AVI-SPL:

AVI-SPL is taking important steps toward reducing our environmental impact. This catalog was printed by an FSC certified printer with soy-based inks on paper stock containing 10% post-consumer recycled content.

ProduceD biannually by Avi-spl: Candace Clarke Communications Editor


Peggy Loiseau

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Senior Graphic Designer Please direct all media inquiries to: Michelle Oswald Vice President of Marketing Communications Jessica Spicer PR Specialist Krystle Czajkowski PR Specialist Copyright Š 2010 by AVI-SPL, Inc. All rights reserved. No part of this publication may be duplicated without the permission of AVI-SPL. The views expressed in the Concept Catalog are those of the author(s) and do not necessarily reflect the official policy, position or opinions of AVI-SPL. AVI-SPL Concept Catalog | 5


the impact of advanced videoconferencing, telepresence systems and more, we can expertly customize a company-wide Unified Communications solution – perfectly tailored for your distinct initiatives. o our industry-leading services include: • Managed Managed Conferencing Services for video conferencing and telepresence • Digital Digital signage integration and digital media services • Complete design and installation of all AV systems • Operation center design and installation

Innovative Audio Video Communications In a challenging global economy and changing industry landscape,

• Ongoing support services and project management • On-site personnel and supplemental staffing

AV industry leader AVI-SPL is firmly committed to meeting the

• Complete post-sale and installation support services

unique needs of customers across all markets, including corporate,

• 24/7 HelpDesk support

education and government environments. our core value lies in

• Meeting and event support

a depth of well-blended expertise, with a genuine passion for

• Sales, rental and repair of all AV equipment

working with the industry's most advanced technologies. our goal is making complex, innovative audio video communications

AVI-SPL’s unmatched level of expertise includes a partnership

solutions easy to use and effective for our clients.

with more than 700 of the industry’s top manufacturers, more certified technicians than any other AV company, and the reliability

how We Can help you Succeed

of comprehensive support, both on-site and off-site. We’ve

As an AVI-SPL customer, you can expect extensive services in end-

steadfastly collaborated with architects, designers and end

to-end communications, with consultative support to encompass

users, leading to the completion of more than 25,000 installations

your organization’s equipment and communications network. With

worldwide. through a global network of nearly 40 offices - including


For additional information, call (866) 559-8197

international locations in Mexico and Dubai - and more than, 1,400

“Our clients can rely on the integration

employees, AVI-SPL’s strong tradition of collaboration continues.

of advanced communication solutions

Working Towards a Greener future

that are customized to meet their budget -

AVI-SPL leads the industry with sustainability initiatives that include

without sacrificing the quality and impact

video conferencing solutions, equipment recycling programs and

of their presentations.”

LEED accredited professionals. In keeping with our drive towards environmental sustainability, AVI-SPL is proud to be an active

John Zettel, Chief Executive Officer of AVI-SPL

member of the U.S. green Building Council (USgBC).

We care about environmental sustainability, and we consistently

“In order to implement the best presentation

collaborate with our manufacturers, consultants and associations

communications, you need the expertise of

to ensure that our customers benefit from our efforts. our manufacturers include companies who have done comprehensive research in this area and provide environmentally-friendly products that are aimed at reduced carbon impact.

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those who are motivated to stay current with products, technologies and services.” Martin Schaffel, Executive Chairman of AVI-SPL


AVI-SPL S olutions


ConferencePoint Communicate

From multipoint video conferencing to extensive performance

• Full complement of multipoint video conferencing

reporting, our exclusive service offering delivers flexible options

• Bridging and streaming

for both traditional video and Telepresence environments.

• Inbound reservations and comprehensive support

Now you have the power to see and talk to virtually anyone,

AV Systems Design and Installation

anywhere around the world – regardless of network, technology or

As the largest trained and certified team in the industry, AVI-SPL

device. Through the advantage of AVI-SPL’s managed conferencing

strongly values our ability to meet the unique AV needs of our clients.

services program, you can easily extend your network’s reach

Whether providing state-of-the-art technology for a classroom or

and increase productivity, quickly connecting with individual

boardroom, healthcare facility, performance venue or government

Telepresence rooms, HD video endpoints, telecommuters or your

agency, AVI-SPL delivers a complete range of audio video technology,

entire video communications network. Our suite of services is fully

collaboration and presentation solutions.

customized with three flexible levels, allowing you to “Connect,” “Control” and “Communicate” with ease.

We will collaborate with you through the architectural design, equipment evaluation and procurement process, streamlining your

ConferencePoint Connect

AV project from concept to completion. We ensure that our clients

• Quality of Service (QoS) connectivity

have the ability to communicate their message and make an impact

• Dialing plans

-- quickly and effectively. As the global leader in the audio video

• Easy-to-use features

industry, AVI-SPL is dedicated to our clients’ success.

• Support for successful HD and SD video conferencing

Product Sales and Service ConferencePoint Control

AVI-SPL offers more than 700 different product lines. As the leading

• Comprehensive monitoring and room management

authorized audiovisual product provider, we are experts in this

• Call launching

industry and are consistently keeping track of emerging technology

• 24/7 HelpDesk

and products. By partnering with AVI-SPL, you are assured that

• Extensive performance reporting

any question, need or request will be answered by individual who

8 | AVI-SPL Concept Catalog

For additional information, call (866) 559-8197

knows you and your organization on a first-hand basis. Our service

your needs, and powerfully drive your messaging.

technicians are factory-trained and certified to ensure the prompt repair of all the products we sell, as well as provide repair for

AVI-SPL offers a full range of equipment rental and staging

products sold to our clients by other companies.

services, with on-site teams at more than 50 popular resort and convention center destinations throughout North America. With

Customer Care PLUS+

rental equipment available from several office locations for your

Customer Care PLUS+ encompasses AVI-SPL’s industry-leading

convenience, we can even deliver our unique Meeting In A BoxTM

service capabilities. This is a complete solution featuring extensive

or Gig A Box® packages directly to your next meeting.

maintenance programs and our highly-knowledgeable support technicians. With Customer Care PLUS+, you’ll receive the

Creative Show Services

option of customized service levels to accommodate your unique

• Creative concept development

business environment, from video conferencing and Telepresence

• Set design development

technologies to projection systems.

• Venue coordination • Speaker support presentations

Benefits include AVI-SPL’s 24/7 HelpDesk, discounts on parts, a

• Video recording and editing

guaranteed 48-hour response time on service calls, free shipping

• Animation and graphics

for any equipment or parts under warranty, and scheduled

• Set rendering

preventative maintenance visits. As an added benefit, we also offer the option to purchase an extended warranty on your equipment.

Hotel and Rental Services • AV and IT equipment rentals

Event Services

• Complete show and meeting staging

Creative Show Services, or CS2, is AVI-SPL’s “script-to-screen”

• Lighting and sound

division. Featuring a dynamic range of AV technology and a talented

• Theme development

team of experts, CS2 specializes in high-end graphics, animation

• Creative services

and interactive segments. From sales conferences to award galas,

• Digital signage and exhibits

our collaborative technologies are perfectly customized to serve

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AVI-SPL Concept Catalog | 9


Associations and Certifications

Comprehensive Expertise Designing custom solutions for a variety of applications, we work with virtually all types of customers and environments; supporting small and medium business needs as well as Fortune 100/500 and Global 1000 customers, including:




• Manufacturing & Distribution

• Department of Defense

• K-12

• Financial Services

• Federal/Agency

• Higher Education

• IT/Technology

• State/Local/Municipal

• Corporate Education



Houses of Worship

• Hospitals

• Stadiums and Arenas

• Churches

• Operating Rooms

• Theme Parks

• Synagogues

• Telemedicine

• Hotels and Convention Centers

• Temples

10 | AVI-SPL ConCEPt CAtALog

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St. Paul

Huntsville neVAdA cALIFoRnIA

Las Vegas

Los Angeles San Francisco

coLoRAdo Denver

dIStRIct oF coLumbIA Washington, D.C.

FLoRIdA Ft. Lauderdale Jacksonville

neW yoRk new York City

noRtH cARoLInA Charlotte greensboro

oHIo Cleveland Dayton

orlando tampa



Philadelphia Pittsburgh




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texAS Dallas



Chicago utAH LouISIAnA

Salt Lake City

new orleans VIRGInIA mARyLAnd Columbia

mASSAcHuSettS Boston

newport news Sterling

WASHInGton Seattle




Cancun, Mexico

grand Haven

Dubai, United Arab Emirates

AVI-SPL ConCEPt CAtALog | 11

From the moment visitors step into the lobby, they’re greeted with Panasonic’s 58-inch, 16:9 LCD monitor, which is showcased as a touch monitor for APi’s corporate website.

12 | AVI-SPL Concept Catalog

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“We wanted to incorporate cuttingedge technology reflective of the headquarters’ high-end look and feel, blended with simplicity and ease-of-use for standardization.”


--Tim Thornburgh, Account Executive, AVI-SPL

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Corporate: Corporate environments have varying collaboration needs, from internal uses such as board meetings, executive communications and training, to external uses like sales, marketing and digital signage targeting potential clients. AVI-SPL understands these requirements and can develop a custom solution to accommodate any business culture or architectural vision.

AVI-SPL Concept Catalog | 13

Integrating unified communications became a primary initiative behind the advance of APi’s communications.

APi group, Inc. serves as a holding company for nearly 40

video conferencing technology was key to achieving this goal. In

independently managed companies with more than 150 locations.

addition, APi is thoroughly committed to green-friendly practices

Headquartered in new Brighton, Minn., APi focuses on servicing

to minimize our impact on the environment. therefore it was very

the industrial sector, including specialty construction, fire systems,

important to build technology that fit these criteria.”

fabrication and distribution. “Integrating Unified Communications became a primary initiative At three stories and 50,000 square feet, APi’s LEED gold-certified

behind our efforts to advance APi’s communications,” adds

headquarters includes a limestone exterior and an emphasis on

AVI-SPL Account Executive tim thornburgh. “We wanted to

natural light and expansive windows. “the APi group needed a

incorporate cutting-edge technology reflective of the headquarters’

better way to effectively communicate with our geographically

high-end look and feel, blended with simplicity and ease-of-use for

disperse companies and with our many vendors and suppliers,”

standardization,” he adds. today, the structure’s innovative appeal

says Network Manager Brian Erickson. “Having superb audio/

is seamlessly matched by audiovisual technologies in the lobby,

14 | AVI-SPL ConCEPt CAtALog

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equipped with seating for up to 46 participants, the boardroom table is integrated with seven of Sharp’s 46-inch Hd 1080p Lcd flat panel displays.

APi Group b u I L d I N G A M O r E u N I f I E d W O r L d O f C O M M u N I C AT I O N S

executive boardroom, conference rooms, training room, fitness

table. Panasonic’s 50-inch HD plasma displays complete the

area and more.

presentation environment. In each of the four standard conference rooms, meetings are enhanced through the use of Polycom’s

From the moment visitors step into the lobby, they’re greeted with

SoundStation2 conference phones, as well as two additional 50-

Panasonic’s 58-inch, 16:9 LCD monitor, which is showcased as

inch HD plasmas.

a touch screen monitor for APi’s corporate website. they can easily “surf” around the site with the simple touch of their finger.

“We have been able to take advantage of more productive

As another highlight of the integration, APi’s audio conferencing

meetings by having the superior audio and video conferencing

room features Polycom’s HDX 9002 high-definition (HD) codec.

technology built into our facility,” says Erickson. “the comfortable

Additional audio support is provided in the form of four Atlas

meeting spaces, audio/video technology and acoustically-friendly

Sound ceiling speakers, as well as eight Sennheiser gooseneck

spaces (i.e. no echo) help keep the participants focused and does

microphones evenly dispersed throughout the conference room

not detract from the meeting itself.”

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AVI-SPL ConCEPt CAtALog | 15

In a further drive towards improved communications, an extensive integration occurred in the APi boardroom -- considered one of the headquarters’ most critical presentation environments. “Prior to the installation of video conferencing technology, APi executives could only arrange to meet quarterly,” says thornburgh. “today, they’re able to have more meetings throughout the organization, with a lot less coordination efforts and expense required,” he adds. At every level, APi board members will find that the new AV system is designed to provide maximum versatility, including networking capabilities.

“the most impressive technology is incorporated into this boardroom,” adds Erickson. “the sheer scale of the main video monitor as well as all the video screens and audio technology helps make this room the centerpiece of our corporate headquarters.” As one of the integration team’s largest boardroom installs, displays

“We have been able to take advantage of

include a customized 165-inch HD 1080p Da-Lite rear projection screen, with images powered by an 8,000 lumens high-resolution

more productive meetings by having the

Barco projector. Equipped with seating for up to 46 participants,

superior audio and video conferencing

the boardroom table is integrated with seven of Sharp’s 46-inch

technology built into our facility.”

HD 1080p LCD flat panel displays.

“this display design offers optimum visibility for all members that

--brian Erickson, Network Manager, APi Group

are present,” notes thornburgh. “three of the seven flat panels are equipped with Chief’s automated swing arms; they can easily be

16 | AVI-SPL ConCEPt CAtALog

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A stereo audio line array is used for the reinforcement of speech, program sources, and a satellite Hd television tuner to ensure even and full dispersal of all audio sources.

positioned to maximize viewing angles. In addition, the boardroom

effective control system for this project,” says Thornburgh. Control

table is engineered for several cable management systems,

and manageability of audio, video, shade and lighting systems

allowing network, power, and VgA computer connection to the

are easily met through the use of two wireless 8.5-inch interactive


touch panels from AMX.

A stereo audio line array is used for the reinforcement of speech,

Each touch panel includes an in-wall docking station for charging

program sources, and a satellite HD television tuner to ensure even

and storage of the respective panel. Upon activation of the touch

and full dispersal of all audio sources. Additionally, the podium is

panel, the room starts the necessary equipment. By simply exiting

equipped with a DVD player and HD television tuner to serve as

the touch panel system, any meeting participant can automatically

video sources.

power down all active AV devices.

Each seating space has its own audio reinforcement speaker system. In addition to the line array speakers, two of the boardroom

to read more project success stories, sign up for AVI-SPL's FRee t

seats are equipped with microphones and local audio reinforcement

monthly e-newsletter, sAVvy online, by visiting

speakers. Microphones are equipped with easily accessible mute switches and LED status lights. this customized audio support technology allows the leading presenter to override all active mics in order to maintain control. Sound systems are enhanced by local speakers, effectively providing audio reinforcement of the other microphones in the room, as well as program source audio.

SIMPLIFY WItH AMX Amx offers simplicity, efficiency and productivity. With costeffective integrated automation and control solutions for

Based on a natural light setting, it was essential that boardroom

today’s technology-rich presentation facilities, Amx provides

presentations were able to be viewed clearly and the technology

the solutions needed for world-class education. For more

could adjust accordingly. “In consideration of APi’s focus on LEED

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standards, special considerations were made when deciding on an

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AVI-SPL ConCEPt CAtALog | 17

18 | AVI-SPL Concept Catalog

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unified Control: Where AV Meets IT BY AMX

What is your “Unified Control” strategy? If it sounds like something

sophomoric at first: Do more with less, reduce our carbon footprint,

you should know about but can’t put your finger on, you’re not

grow market share exponentially, or produce more per head, per

alone, but you may already be exploring it. Unified Control is a

hour, per transaction, etc. Much of what we do today addresses

strategy for integrating the control and monitoring of previously

these priorities, but we don’t always see the direct linkage.

disparate building systems to enhance operations, reduce expenses, improve energy efficiency and achieve a variety of other

The Enabler: IT/AV Convergence


the convergence of It and AV still sounds conceptual to many in our industry with no bearing on our day-to-day work. When you

For many, Unified Control is the answer to the biggest and

start to explore the notion of IT/AV convergence as something that

toughest questions commonly asked in our day-to-day work.

can address those pesky strategic priorities, it starts to make more

those questions almost always involve some variation of: “How

sense. When you look at recent technology history for clues, it

do we leverage technology to deliver on the strategic priorities

makes a lot more sense.

our leadership has laid out for us?” the strategic priorities sound

history repeats Itself: IT/Telecom Convergence (aka “unified Communications”) In the 1990s, people in the relatively young data networking industry and more mature telecom industry began navigating the notion of convergence between their seemingly disparate technologies. It did not take long for the fuzzy concept to adopt a name, “Unified Communications,” or for questions to shift from hypothetical to very pointed. Imagine the first time a telecom Manager or It Director was queried by their CIo: “What is our Unified Communications Strategy?”

For some, the response would lead to exhaustive

research, vendor evaluations and complex project deployments. For others, it would lead to career changes.

It didn’t happen overnight, but the communications endpoints serviced by the new Unified Communications technologies eventually began to outnumber those serviced by traditional or “legacy” technologies. the widespread adoption of Unified Communications strategies led to significant innovation involving solutions such as Voice-over-IP, video conferencing, integrated Unified Control integrates monitoring and control across disparate building systems.

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voicemail/e-mail/instant messaging applications, virtual call centers and more.

AVI-SPL ConCEPt CAtALog | 19

The Benefits of Unified Control The benefits of unifying the control of these intelligent building systems comes from a variety of efficiencies that are created in the management of systems, operating costs, asset utilization, energy management and other factors.

The potential

benefits identified for a particular enterprise will correlate easily with their organization’s strategic priorities such as generating more revenue per

A Unified Control strategy yields both economic and environmental benefits.

head or taking cost out of business processes. In some cases, regulatory requirements or sustainability standards

The Compelling Argument: Unified Control picks up where Unified Communications left off

will be key drivers for a holistic Unified Control strategy.

The widely embraced CIO priority of Unified Communications

Unified Control Requirements

was a transformational strategy. This leveraged innovative

Similar to the Unified Communications phenomenon, a successful

technologies to optimize and coordinate the access and efficiency

Unified Control strategy starts with a high-level champion

of communications. A plethora of devices and an exceedingly

within the organization who identifies the business processes

geographically-distributed workforce became increasingly critical

and systems that can be improved by unifying the control of


technologies that support them.

A thorough analysis of their

technology ecosystem will reveal two to three areas that will yield The reason this history points so naturally to a repeat performance

the biggest or most immediate benefits. A strong partnership with

involving IT/AV convergence is because the notion of Unified

an integrator, solutions provider or manufacturer will enable them

Control picks up exactly where Unified Communications leaves

to address those key areas as results-oriented projects. From

off. Even the most comprehensive Unified Communications

a manufacturing standpoint, helping customers adapt a Unified

strategies will have focused on people and the countless devices

Control strategy requires standards-based technologies and

or data sources they may access in the course of business-critical

consistent, IT-based architectures. It also requires a willingness to


innovate in a way that favors completely integrated, open solutions over product silos or proprietary components that ignore customer

Unified Control shifts the focus from “knowledge workers” to

needs. Another requirement is addressing virtualization trends that

“intelligent building systems” that share information across

separate users from the physical space and requires the capability

previously disparate systems to operate efficiently in a manner

to access and manage building controls over the Web or via a

that addresses organizational priorities. The applications or systems

PDA device. Finally, any business strategy that relies heavily on

that can benefit from a Unified Control strategy include audio/

network technologies must be mindful of the inevitable security

videoconferencing, intercoms, lighting, thermostat and other

factors that may arise.

HVAC system components, security/access systems, sprinkler and other plumbing systems, safety/alert systems, asset tracking,

Author Brion Hanlon works with the Marketing – Channel Programs

and a whole host of AV or electronics systems. The technologies

division of AMX.

that support these disparate systems were not intended to work together, but advances in networking and other innovations are

To learn more about how AVI-SPL and AMX can help meet

making it easier than ever to integrate them seamlessly under a

your control system needs, please visit or call

holistic “Unified Control” approach to building management.


20 | AVI-SPL Concept Catalog

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Expanding your Vision by MITSubIShI Projection technology has come a long way since Mitsubishi

Series with dual lamps—offering continuous projection with lamp-

entered the marketplace more than a decade ago. At the time,

relay technology. Users have the option to configure these models

just the ability to digitally project an image on a wall was something

to operate in dual or single lamp modes. they can also operate

to behold. A few hundred lumens used to be considered “bright”

24/7, with continuous projection day and night.

and VgA seemed to look “sharp.” With this technology, the 8000 Series is perfectly suited for larger Fast forward to present day and the landscape has changed

digital signage or systems management applications, when

significantly. High-resolution, high-brightness projectors are

monitors simply won’t do the job. With both lamps projecting

commonplace, and Mitsubishi has taken notice. For the new 8000

Mitsubishi achieved a high-brightness level of 7000 AnSI lumens,

Series, Mitsubishi engineers have gone back to the drawing board

enabling large-scale projection in auditoriums and conference halls,

and created a line of highly reliable, feature-packed, installation

where ambient light will no longer be a concern. Mitsubishi will


also be offering five optional lenses, from short-throw to ultra-long throw -- enabling clear projection in virtually any environment.

Mitsubishi built this line-up to revolutionize the marketplace. In the move towards non-stop projection, Mitsubishi outfitted the 8000

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the 8000 Series consists of four models.

the XD8000U and

AVI-SPL ConCEPt CAtALog | 21

XD8100U both offer native XGA resolution.

For widescreen

applications, the WXGA WD8200U will fit the bill. For ultra high-

Side-by-side, stacked projectors can be combined to create large, tiled displays -- producing giant images.

resolution needs, Mitsubishi is proud to offer their first WUXGA model, the UD8400U, with a native resolution of 1920 x 1200.

Dependability is always a key concern when designing any Mitsubishi projector. With the 8000 Series, Mitsubishi employed

Not only is the 8000 Series designed to be reliable, it’s extremely

a unique heat-pipe cooling system. Compared to liquid-cooling

adaptable as well. Sometimes you may be projecting a full motion

systems, the heat-pipe cooling system has a simpler structure and

video, where color accuracy is paramount. Another day you might

does not require a power supply, enabling cost reductions along

need to show a presentation in a well-lit conference hall where

with a compact design. Not only is it highly reliable, it also provides

brightness is most important. With this in mind, Mitsubishi has

exceptional energy savings and quiet operation as well. Also, the

designed these projectors to accept an optional interchangeable

automated and self-cleaning filter is reusable -- and even reminds

color wheel that can easily be installed by the user (not available

you when it needs cleaning (not available on XD8000U).

on the XD8000U). As with any Mitsubishi projector, this latest series was engineered Another new feature of the highly, adaptable 8000 Series has the

to be adaptable, reliable, and dependable. The 8000 Series is

ability to project images over a full 360 degrees range along the

Mitsubishi’s premier line of data projectors. We’ve built this

vertical axis, from floor to ceiling. Ceiling and floor projection has

flagship series to handle the most demanding installations. Will

become commonplace in many nightclubs, museums and retail

yours be next?

spaces taking digital projection beyond the walls. The 8000 Series won’t be confined to flat walls with its built-in geometric correction

Author Brian Grotz works for the Product Marketing - Presentations

for use on curved surfaces. This advanced feature is practical

Products Division of Mitsubishi.

for unique applications such as projecting onto pillars at special events, or curved ceilings at schools or museums.

To learn how AVI-SPL and Mitsubishi can help meet your projection needs, please visit or call 866.559.8197.

Realizing that one projector sometimes isn’t enough display area to work with, the 8000 Series also features integrated edge-blending technology. Edge-blending creates a seamless image by adjusting the brightness at adjoining edges when using multiple projectors.

“The highly, adaptable 8000 Series has the ability to project images over a full 360° range along the vertical axis, from floor to ceiling.” 22 | AVI-SPL Concept Catalog

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AVI-SPL Concept Catalog | 23

The Rise of Digital Advertising BY NEC Nowadays, even people who do not watch television watch

placement decisions. The information they require includes not

television. It is hard not to when video display screens are

only availability and rates, but also details about the venue, the

increasingly present in airports, banks, universities, fast-food

amount of foot traffic around the screens, the demographics of

restaurants—even the checkout line at the corner grocery. But,

viewers, whether the viewing data is independently audited for

for the most part, these display screens are not used to show

accuracy, and so on.

traditional television programming. Instead, they stream news and local weather, offer information about the venues in which they are located, or provide instructions in the event of an emergency. Increasingly, these screens are being used to display advertising, which is referred to in the industry as “digital place-based advertising.”

The Traditional Process The screens themselves may offer the latest technology, but the tools used to load the display content generally do not. That process can begin with advertisers or their agencies calling hundreds of venues or networks to gather the information they need to make

24 | AVI-SPL Concept Catalog

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“VUKUNET ad-serving

locate and sort networks that meet their audience, timeframe and

platform represents a

that goes out directly to networks, stating what they want and

two-year, multi-million dollar

a Request for Proposal (RFP) to multiple networks, asking what

effort to help speed the

will accept to get the buy.

maturing of the digital

Available to any network operator, the full VUKUNET content

out-of-home marketplace...”

budget requirements. The media planners can then create an offer

what they are willing to pay. Or the planners, more typically, use

Cost per thousand ad rate (better known as CPM) the networks

management system (CMS) is a robust software as a service (SaaS) solution that is fully hosted, managed and supported by NEC Display Solutions for free. It meets or exceeds the capabilities of dozens of commercial SaaS digital signage solutions, but has

The IT department at each venue (or the store manager or other

none of the startup or substantial monthly subscription fees that

administrator, if the venue is not large enough to support an IT

keep many networks from profitability.

department) generally has to load the digital advertising content to the content management system that feeds the screens. Once the

VUKUNET CMS brings many benefits to network operators,

ads have run, the venue must prepare and send a “proof-of-play”


report to inform advertisers exactly where and when their ads ran.

• Fully free central hosting, storage, control and playback

That report often takes up to two weeks to arrive.

solutions • An easy widget-based, drag-and-drop user interface from a

Given the labor-intensive nature of that process, it may not be

Web browser

surprising that digital place-based advertising accounts for just

• Broad multimedia and high definition (HD) video capability

one percent of total advertising expenditures in the United States.

• Dozens of pre-configured content and messaging templates

What may be surprising, however, is that during the difficult

• Free Reuters weather, sports, stock, news and entertainment

economic climate of the “Great Recession,” it has been one of

content feeds

only two advertising media—the Internet is the other—that has

• Tight and secure permission-based user controls

jumped in revenue.

• Seamless, built-in integration to VUKUNET’s opt-in ad serving solution

Introducing VUKUNET

• An emergency management systems (EMS)

NEC Display Solutions’ VUKUNET ad-serving platform represents a two-year, multi-million dollar effort to help speed the maturing of

In order to run VUKUNET, the digital signage network must meet

the digital out-of-home marketplace and make many more digital

some system requirements, including a Microsoft Windows-based

signage networks viable and successful. This universal, Web-based

operating system, Port 80 open to the Internet and several players.

advertising platform connects digital out-of-home networks with

VUKUNET supports a variety of file formats, such as MPG, WMV,

ad agencies to streamline and simplify the advertising process,


driving increased revenues to network operators. The above contains excerpts from Microsoft’s 2010 case study on The advertising transaction process is simple. Network operators


register on VUKUNET to profile their network and availability for third-party advertising. Media planning companies register on

To learn how AVI-SPL and NEC can help meet your digital signage

ADVUKU, the sister site to VUKUNET, and use its services to

needs, please visit or call 866.559.8197.

Email for additional information

AVI-SPL Concept Catalog | 25

Creating Contrast for a Stellar View BY DA-LItE

the relationship between light and dark which permits us to

aspect of vision in total, beyond the fairly simple contexts already

glimpse the enormity and splendor of the universe also, though

mentioned and, naturally, that includes displays of all kinds.

perhaps not as impressively, makes it possible to read the words in this document. the dark letters surrounded by the significantly

ratio and relativity

lighter paper creates good contrast, which allows for effortless

For displays, we often talk about contrast as a ratio between

differentiation between the shape of the text and the medium

the brightest and darkest elements the display is capable of

on which it appears. Should we attempt to use white text on a

representing, ideally, at the same time. Expressed as a figure

light gray background or black text on dark gray, we would

such as 2,000:1, the ratio indicates how many times brighter the

diminish the contrast, causing the text to all but disappear into the

brightest area of the picture

surrounding space.

will be compared to the darkest area. Brightness, in




to the measure of light energy taken in lumens, nits,




other appropriate units for (Figure 1)

luminance or illuminance. the darkest area, often

Figure 1 illustrates this point. the fact that the difference between

called the black level, is

light and dark allows objects to clearly appear distinct from one

also measured by one

another is, essentially, why contrast is so important. It is a critical


26 | AVI-SPL ConCEPt CAtALog





For additional information, call (866) 559-8197

brightness, with the ultimate goal being to have the reading be as

The second option is to use a gray material instead of pure white

close to zero as possible.

to absorb some of the ambient light and bring the blacks down to a more acceptable level.

Clearly, black level is a vitally important factor for good contrast. However, it is not always necessary to demand that it approach

A gray screen can also be useful in a darkened environment when

zero. As the final example in Figure 2 shows, an increased black

paired with a projector that is overly bright, “leaking” light or is

level can actually leave the overall ratio unchanged, so long as

in some way washing out what should be black. Such a screen

the peak white value increases at an appropriate rate. In other

can help alleviate the problem of poor black levels, particularly in

words, the relatively flexible ratio is generally more important

images that do not have the needed peak brightness to keep the

than the exact measurements taken for white and black as far as

viewers from noticing how light the black actually is.

establishing good contrast is concerned.

Making it Work While bright environments and bright displays can make it easier to forgive inefficient black levels, they also nearly always raise the level of black further by spilling ambient light where no light

“Even the visibility of the night sky can be threatened by no

should be.

more than a streetlight.”

Just as the contrast ratio can be improved by even a slight

For similar reasons, it is a good idea to keep a little bit of controlled

decrease in black level, the ratio can be injured by a small increase

light on in the viewing environment rather than committing to

and perfectly devastated by a large one. A screen is said to be

complete darkness. This way, even if the image is dark, the light in

“washed out” when the black level has reached a point where it is

the room will set a limit to how much the viewers’ eyes will naturally

too bright to be seen as black. The white text on a gray background

adjust, making it easier to keep black relatively dark.

in Figure 1 is a good example of how a thoroughly washed out screen may appear.

The idea of light helping make black appear darker may seem counterintuitive in the context of projection screens where ambient

Although it would be theoretically possible to increase the

light is so often seen as its undeniable enemy. Even the visibility of

brightness of the display in order to outshine the ambience and

the night sky can be threatened by no more than a streetlight, after

maintain a decent ratio, there is an upper limit to this approach. At

all. So long as the radiance from these “bias lights” are neither

some point the brightness would become unreasonable or even

falling on the screen nor shining into the viewers’ eyes directly, the

dangerous to produce or view.

benefits to the perceived black level will outpace the theoretical detriment they would pose.

When absolute brightness can no longer reasonably increase, the remaining option for improving contrast would be to lower

There is much more to say about bias lighting beyond their

the black level. This can be achieved by either controlling the

contribution to contrast and, unfortunately, beyond the scope of this

problematic ambient light directly or through the use of a display

article. For our current purposes, they, along with the specifics of

that is able to do so indirectly. For its part, a projection screen has

the display and the viewing environment they occupy all contribute

the ability to contribute to improving contrast in two ways. The

to keeping blacks dark and whites bright. This difference is, after

first is by using increased gain. This not only makes the display

all, crucial to stellar viewing.

appear brighter but also has the potential to redirect a portion of ambient light. Any light that is directed away from the viewers will

To learn how AVI-SPL and Da-Lite can help meet your projection

have its detrimental impact on black levels reduced accordingly.

needs, please visit or call 866.559.8197.

Email for additional information

AVI-SPL Concept Catalog | 27

From the senate chambers to the sports bar, USF’s new AV system features a wide range of flexibility with easy-to-use controls.

28 | AVI-SPL Concept Catalog

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“The changes implemented have provided that ‘wow’ factor, which is what today’s generation of students expect in a facility of this nature.”


--Jennifer Hernandez, Assistant Director of Operations, AVI-SPL

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EDUCATION: Higher education and K-12 classrooms and training facilities in the public and private sectors require special attention to the needs of both the instructors and the students. AVI-SPL integrates today's technologies to expand teaching options through distance learning, visual presentation and audience feedback, increasing learning and retention.

AVI-SPL Concept Catalog | 29

there’s a night and day difference in comparison to uSF’s previous audiovisual systems -- a setup that relied on AV carts to transport presentation technologies.

tampa-based University of South Florida (USF) has grown

digital signage display – in the midst of a 57-foot atrium - pulsates

tremendously since the construction of the original student center

with its multimedia collage of advertising and event highlights.

in 1960. With a recent surge in enrollment and an ever increasing

As you continue your tour, you’ll find that audiovisual systems

list of campus activities, new accommodations were desperately

deliver dramatic presentation capabilities throughout the 1,100-

needed. In 2003, students supported a fee increase to finance a

seat ballroom, formal conference rooms, meeting rooms, 700-seat

new student union.

auditorium, senate chambers and sports bar. In addition, an RF distribution system provides cable routing throughout the facility.

Awarded a formal dedication ceremony on April 15, 2009, the new Marshall Student Center is a stunning 233,000 square foot, four-

“the changes implemented have provided that ‘wow’ factor, which

story facility, an impressive showcase for USF’s drive towards

is what today’s generation of students expect in a facility of this

innovation. As soon as you enter the building, an eye-catching

nature,” says Jennifer Hernandez, assistant director of operations.

30 | AVI-SPL ConCEPt CAtALog

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university of South florida (uSf) Marshall Student Center At t H E C E n t E R o F I t A L L

“our old student union was limited to using AV carts to transport

perfect setting for fundraising dinners, conferences and special

presentation technologies. In comparison to these new systems,

guest lecturers. At approximately 10,200 square feet, the space

there’s a night and day difference in our service level capabilities.”

is easily divisible into three areas, and features systems that can work independently and simultaneously, or as one large space.

“Although AVI-SPL won the bid late in the development process, we received a great amount of collaborative support from Beck

“the large ballroom offers the flexibility of a divisible meeting

construction, TLC Engineering and USF,” says Project Engineer

facility, with lighting control, a high performance audio system,

Jan Knapik. “This in turn eased the integration process.”

and engaging projection capabilities,” says Knapik. Da-Lite’s 108inch by 192-inch electric screens, complemented by Projection

one room noted for breathtaking spaciousness and an elegant

Design’s 1080p projectors, easily heighten any presentation’s

design is the Marshall Center’s ballroom, which provides the

visual appeal. With the addition of 36 Atlas ceiling speakers, QSC

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AVI-SPL ConCEPt CAtALog | 31

When it comes to the beef o’brady’s sports bar, high definition plasma displays give patrons an exciting view of the latest sports action.

32 | AVI-SPL ConCEPt CAtALog

For additional information, call (866) 559-8197

line array speakers and EAW floor monitor speakers, presenters

capable of hosting different types of functions. the use of a control

can rest assured that their message is dynamically delivered.

system offers ease of use and enables the room to be preset in various configurations, perfect for the weekly formal meetings

“this is a very presenter-friendly set up,” notes Hernandez. “From

of the student government university leaders. In addition, 10

dimming the lights to starting the projector, you can operate

small conference rooms and four large conference rooms feature

everything from the podium. Connectivity is also provided for your

standard projection and audio playback of video/data programs.

laptop, easily allowing you the ability to run your own presentation from the podium.”

through the use of a Visix content system and an assortment of 32-, 42- and 46-inch LCDs, digital signage is showcased throughout the

As an alternative, USF’s own AV technicians can manage large-

facility, including the elevators on each floor. “this quickly allows

scale presentations -- including controlling wireless microphone

various advertising messages and upcoming event information to

levels, program audio levels, selecting sources and lighting presets

be highlighted, as well as meeting updates,” says Hernandez.

-- by working with a Crestron tPMX-8X control panel in the rack room, which is located directly behind the ballroom. this control

“the atrium’s 4-feet by 14-feet LED billboard creates a fun and

panel can also be undocked and used wirelessly to manage the

creative display area,” adds Knapik. “In developing this element,

system from the ballroom itself.

we collaborated with the California-based team at Multimedia LED. they were a pleasure to work with, and were able to provide

Biamp Audia hardware and software provided a diverse range of

a stunning and effective display, despite limited time constraints.”

audio configurations in not only the ballroom, but the Marshall Center’s auditorium as well. “the ability to combine a room’s

When it comes to the Beef o’Brady’s sports bar, high definition

audio, separate a room, add controls for microphones and expand

plasma displays give patrons an exciting view of the latest sports

other capabilities was very powerful,” says Knapik. “This system

action. At select seats, they can also tune into one of eight different

simplifies manageability because all of the audio configuration is

audio sources via “Sound Dog” wireless tabletop speaker systems.

done through software, with just a few clicks of the mouse or a few commands from the control system.”

“With AVI-SPL’s upgrades, everything is easy to use, with cuttingedge technology available at the simple touch of a button,”

The “wow” factor expands to the auditorium’s projection

notes Hernandez.

capabilities. A Christie 8000 lumen, 1080p projector provides an

USF’s network, giving our on-site staff quick and easy access for

ultimate level of power and image quality. Whether delivering lecture

monitoring and management capabilities.”

All control systems (Crestron) are tied into

material or the latest movie night, visuals are crisply projected onto Da-Lite’s Cinevision fixed screen (14 feet by 26 feet). “With

to read more project success stories, sign up for AVI-SPL's FRee t

more than 20 individual speaker enclosures mounted all around

monthly e-newsletter, sAVvy online, by visiting

the room, each location had its challenges,” says Knapik. The system includes left and right main speakers over the front of the stage and under the balcony, left and right subwoofers, overhead center channel speakers above the screen, as well as main delay/ fill speakers.

HIgHER LEARnIng WItH SMARt Having technology in the classroom can bring great benefits to learners of all ages. With SmARt technologiestm full line of interactive educational products and solutions, you can create the perfect learning environment in your classroom or

Located on the fourth floor, the Senate Chambers offers a sophisticated setting, and is designed as a tiered-style room

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training room. For more information visit or call (866) 559-8197.

AVI-SPL ConCEPt CAtALog | 33

34 | AVI-SPL Concept Catalog

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Advance your Collaborative Experience BY SMARt tECHnoLogIES

At SMARt, we know that collaboration isn’t about technology. It’s

before. Interactive meetings enable improved teamwork and greater

about people, knowledge and the ability to bring them together in

productivity, because everyone is engaged and contributing ideas.

a meaningful way. With SMARt business solutions, collaboration sessions become visual, interactive experiences where keeping

Collaboration with No Limits

records of meetings is effortless. teamwork produces valuable

Drive business results by adding seamless connectivity to your

results, whether you’re working with your colleagues in person or

meeting environments. our interactive whiteboard systems provide

across distances.

an engaging way to share digital information within a room, from meeting room to meeting room or from meeting room to desktop.

An Engaging Way to Share and Interact

Bring a new perspective to collaborative sessions that connect

Accelerate decision making and problem solving by introducing

local and remote participants to save time and reduce travel.

efficiency and flexibility to your collaborative work sessions. Simply turn on your SMARt Board™ interactive whiteboard and you can

With SMARt business solutions, your teams can write, share and

immediately access your resources and easily interact with your

capture digital notes, review and edit documents, and interact

meeting’s participants. You can access your files, run applications

directly with other meeting room and remote participants. Your

and browse the Internet with a touch of your finger. You can easily

colleagues can not only see everything you are doing on your

capture everything into a single file that you can instantly e-mail

interactive display or desktop, but they can take control of the

to your team.

meeting remotely and write their own digital notes on the screen. And more than one participant can write at the same time, allowing

SMARt's business solutions inspire productive collaboration by

your team to interact and share digital information easily.

adding interactivity to your meetings. the interactive whiteboard provides an engaging way to interact with digital information

SMARt business solutions consist of integrated, touch-enabled

naturally. Write notes in digital ink, insert screen captures and save

interactive whiteboards, displays and systems, and specially

marked-up pages as a single PDF or PPt file. You can also write

designed software solutions. Move beyond flipcharts and dry-

in digital ink in Microsoft Word, Excel and PowerPoint files and in

erase boards into more engaging workspaces, where teams easily

AutoCAD and Adobe Acrobat files. then, save your work in the

access, review and interact with information.

native format. See how SMARt business solutions can help you decrease SMARt’s industry-leading large interactive display systems

costs, reduce travel, realize efficiencies, improve communication,

create a focal point for your discussions, ensuring that meeting

condense project timelines and improve resource productivity.

participants stay engaged. Unleash your team’s potential by sharing digital material, analyzing data, brainstorming, solving

to learn how AVI-SPL and SmARt t t technologies can help with your

problems and documenting decisions more efficiently than ever

next project, please visit or call 866.559.8197.

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AVI-SPL ConCEPt CAtALog | 35

breaking Classroom Sound barriers BY CHIEF MAnUFACtURIng

Sometimes when you start a project, you need to begin with the

teacher’s voice or other program audio is heard clearly above

end in mind. If you’re helping to revamp an existing classroom’s

background noise in the room. Here’s what one system – the

sound system or looking at plans for entirely new classrooms,

CoPilot AV Room System – offers.

making sure students have a positive learning experience is of utmost importance. A fundamental, yet sometimes overlooked,

Control System

requirement is giving students the ability to hear the message from

You need to be able to access and control your entire system in an

the instructor clearly and easily. After all, if students can’t hear

easy manner. the easier it is to use, the quicker teachers will adapt

what is being said, they aren’t going to have the opportunity to

to it. one central system controls the power, inputs and audio,

reach their full potential.

so teachers can make adjustments as needed, depending on the amount of ambient noise in the classroom.

Classrooms can be turbulent places. Lively students, external noises from

Audio System

auto traffic, birds, airplanes, loud

High-performance speakers that

HVAC systems, computer noises, a

are plenum-rated for the classroom

soft-spoken teacher and students

are an essential part of your sound

with hearing or learning problems

system. Plenum ratings ensure

all contribute to environments that

that no elements in open-air return

aren’t always the most conducive to

ceilings will cause a fire to spread


from one section of the building to another.

one way to capture student attention is by having AV room systems that


improve sound amplification and

A teacher microphone that is on a

integrate technology in classrooms.

lanyard is far more comfortable than a headset. Assisted listening ear buds are another component of

What an AV Solution brings to the Table

a good AV room system. these are particularly helpful for children

With a complete AV room system, students and teachers ultimately

with hearing losses or special needs.

experience a more optimal learning environment. the teacher’s voice is amplified by a microphone and transmitted to a receiver.

translation to a second language is also a helpful component of

this sends the sound to speakers strategically located throughout

a complete room system like CoPilot. this is most beneficial for

the classroom.

students whose second language is English.

typical components include a control system, audio system and

rf Wireless Module

microphones. the purpose of the system is to make sure the

Your system should have an RF wireless module that offers

36 | AVI-SPL ConCEPt CAtALog

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networking via control and video components. typically, there are

better focus and help relieve vocal – and other – stress for teachers.

two types of wireless transmission used in sound amplification. Radio frequency (RF) employs electromagnetic radio waves to

When it’s time to make a selection for an AV room system, you

carry a signal. Most classroom systems currently use IR (infrared)

not only have to look at the technology, but also at the needs of

technology for their AV room systems. CoPilot uses RF, which

your students. After all, what you’re trying to accomplish involves

offers many benefits in a classroom setting:

making the educational environment as conducive to learning as possible.

• Teachers have ease of use, as line of site between the

microphone and base unit is not necessary.

Before you buy, take a look at several different AV room solutions,

• RF is faster than IR, with RF products able to receive and process hundreds of responses per second.

keeping in mind simple operation for users with all levels of technical ability. the intuitive nature of the product should give

• RF range is greater than IR. The CoPilot RF system has a 40- foot plus open field range from the microphones to the base unit. • You can have up to 25 units in an overlapping space without any signal problems.

teachers a centralized source for operating the system. With the right system, students are better able to hear what is being taught, thereby improving achievement and satisfaction with the learning environment.

• IR signals are prone to interference with fluorescent lights and natural light, which most classrooms have. RF has no problem

to learn how AVI-SPL and chief can help with your next project t

with either. Your sound system should also be easy to use and

please visit or call 866.559.8197.

support an infinite number of classroom installations on the same campus.

Great Connections A complete AV solution such as the CoPilot system will give you the flexibility to connect: • A projector screen to a system that automatically raises and lowers, based on whether the projector is turned on or off • Up to two computers • A DVD player or VCR • An external auxiliary audio input, such as an iPod, for

background music • The fire alarm, security system and lockdown system

Adequately amplifying the sound from the teacher to the student in classrooms can improve student achievement, get students to

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AVI-SPL ConCEPt CAtALog | 37

An Affordable Alternative to Interactive Whiteboards BY InFoCUS

Creating highly-compelling visual

solution. When InFocus recommended its new line of

presentations with live, interactive

affordable, interactive projectors, he was skeptical. That affordable, interactive projectors, he was skeptical. That

content is the “holy grail” for both business

is, until he tried one out.

people and educators. Critics have long rallied, “death to PowerPoint,” but outside of an expensive, agency-produced

Introduced by InFocus in the early fall of 2009, the In3900 series

animated piece, most presenters have traditionally been limited

of short throw, interactive projectors allows presenters to engage

by basic office software programs for producing content. they’ve

and collaborate effectively, while using interactive digital content

also been hampered by static equipment for projecting it. While

through the projector itself. The wireless LiteBoard Wand can

interactive whiteboards have been well-received in classroom

turn any surface into a fully-accessible collaborative workspace

environments, they’re often cost prohibitive for today’s budget-

-- like an interactive whiteboard without the board. According to

strapped school districts.

Peterson, “the great thing about this product is its ease of use. I can just open up the package, put the projector on the table, plug

the benefits of interactive whiteboards are well-documented: 1) by

in the laptop, and it’s ready to go. I’ve got audio and the wand and

touching the board, presenters can enhance materials on-screen

I’m ready to teach.”

through the use of software that allows them to draw or write; 2) when connected to the network, they can display and interact with all types of Internet content; and 3) they can engage audience members with the materials by inviting them up to the board to interact with content.

Ben Peterson, a high school mathematics teacher from Portland, ore., was very familiar with interactive whiteboards. He desperately wanted one for his classroom, but his local school district didn’t have the funds. Believing his only option was to project from his laptop, Peterson turned to InFocus for a low-cost projection

38 | AVI-SPL ConCEPt CAtALog



For additional information, call (866) 559-8197

“The IN3900 series of short throw, interactive projectors allows presenters to engage and collaborate effectively, while using interactive digital content through the projector itself.”

According to Loren Shaw, product line manager at InFocus, “The

Another key feature Peterson discovered is the “Moderator.” Shaw

key piece in our interactivity is obviously the wand -- that’s the

explains, “This allows up to 32 laptops to connect to the projector,

tool we use to interact with any

and from there they can use

software that’s projected. The

the projector as an access

second generation wand was

point to the network and then

based on a great deal of input

to the Internet. Additionally the

from teachers and students. In

‘Moderator’ allows the teacher to

particular, two or three features

choose which laptop they would

were added -- one of which was

like to display for the rest of the

the scroll wheel. Most teachers

class to see. If they like, they

use a lot of online content, and

can display up to four different

want to be able to scroll through

laptops at the same time, one



in each quadrant of the image.

throughout the room. The wand

By having a short throw lens,

includes an interactive nib on the

you’re able to get the projector

front of it, allowing instructors to

closer, thus reducing shadows

press it against the surface and

when the person speaking is

interact with the image. We also

interacting at the front of the



have a left and right click button that you can use away from the

room.” Peterson adds, “It’s really great because I don’t have to

image. This allows teachers to move to the back of the classroom

design my classroom around the projector anymore.”

and interact, hand off the wand, and let the child interact, or let them go back up to the front.”

Peterson’s quick adoption of interactive projection has transformed the way he now teaches his math classes. He concludes,

Peterson agrees, adding, “The wonderful thing about the wand

“Technology is a part of education now, and we can’t just keep

is its usability; instead of moving a mouse around you just point

avoiding it – we have to be part of it. I have 50 minutes to try to

where you want it to go. The “undo” button is really handy to have,

get these kids to learn. This projector is a great way for me to use

because you can always get rid of any mistakes you might make.

technology, and get involved with the students in the classroom.”

It untethers me from the board, and I can actually be out there working with the students instead of worrying about interacting

To learn how AVI-SPL and InFocus can help meet your projection

with the content. You can just give it to somebody and they

needs, please visit or call 866.559.8197.

automatically know how to use it, and have a feel for it.”

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AVI-SPL Concept Catalog | 39

From the effective presentation of classroom technology to complex emergency operation management, the IRSC now features a range of flexible, user-friendly AV systems.

40 | AVI-SPL Concept Catalog

For additional information, call (866) 559-8197

“I’m fully impressed with the versatility of our systems, and the amount of sources we can select and channel.”


--Craig Persek, Director of AV services, IRSC

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GOVERNMENT: As a GSA contractor, AVI-SPL delivers extensive expertise in support of local, state and national operations. From secure videoconferencing and highly-advanced control centers, to comprehensive presentation technology for commission chambers and courtrooms, you can count on the trusted expertise of AVI-SPL.

AVI-SPL Concept Catalog | 41

using a custom-built lectern with gooseneck microphone and SmARt Sympodium pen display, presenters can effortlessly navigate through their materials, all the while holding their audience’s attention with interactive content.

42 | AVI-SPL ConCEPt CAtALog

For additional information, call (866) 559-8197

IrSC Treasure Coast Public Safety Complex COMPLEx TrAINING frOM ThE GrOuNd uP

With its main campus located in Ft. Pierce, Fla., Indian River State

to manage for our multifaceted teaching environment,” he adds.

College (IRSC) serves host to the treasure Coast Public Safety

today, advanced audiovisual systems are integrated throughout

Complex, a vital training ground for Homeland Security, criminal

several unique environments, including outside practice fields, a

justice, fire science and forensics personnel. Opened in the Spring

large-scale auditorium, an Emergency operations Center (EoC),

of 2009, the $40 million facility covers more than 50 acres and eight

mock courtroom and 19 standard classrooms.

buildings, delivering intensive training and ongoing professional development for approximately 500 emergency officials on a daily

As one of the largest hosting areas on campus, IRSC’s auditorium


features a number of events and seminars, including those for law enforcement and overseas humanitarian relief efforts. Using

“We needed a wide range of AV systems, from standard

a custom built lectern with gooseneck microphone and SMARt

classrooms to a complex level of full-scale systems for emergency

Sympodium pen display, presenters can effortlessly navigate

operations,” says Craig Persek, director of AV services, IRSC. “We

through their materials, all the while holding their audience’s

were also looking for systems that were user friendly and easy

attention with interactive content. A customized Draper Cinescreen

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AVI-SPL ConCEPt CAtALog | 43

rear projection screen (approximately 90 inches by 160 inches)

with a 40-inch flat panel LCD screen,” says Sales Engineer Martin

provides the perfect backdrop. In conjunction with Panasonic’s

Lois, AVI-SPL. “It’s especially adept at adjusting the display to

WXGA 5000 ANSI lumen projector, an Extron Multi Window

various viewing angles using hydraulic lifts, allowing a great degree

processor is used to highlight multiple, simultaneous imagery.

of flexibility when it comes to presentation capabilities.” offering an energized perspective on presentations and lecture materials,

Auxiliary displays include four recessed-ceiling Draper screens

the console functions as a SMARt interactive whiteboard as well,

(79 inches by 140 inches) spread throughout the space, allowing

offering compatibility with SMARt notebook software. the multi-

the audience to view presentations with ease, no matter their

purpose display also functions as the room’s control panel, and is

location. Clarity and quality of sound are ensured by the room’s

powered by Creston’s high-definition digital video processor.

digital 5.1 surround sound system, which includes three Clearone audio DSP processors, Denon Surround Sound Processor, Renkus

“Working with this environment provided the unique ability to

Heinz speakers and JBL Speakers. Flexibility is key, as the space

blend a teaching environment into what would traditionally be a

is divisible into two areas that can be operated independently.

government sector system,” says Lois. As a primary example of

operators can work with Crestron’s eight-button keypad, in

this, the EoC’s 2x3 Planar video wall features 50-inch diagonal

addition to the manufacturer’s 12-inch Isys touch panel, to provide

cubes, integrated to form a display area that reaches 60 feet by

control and management of the audiovisual systems.

120 feet. Jupiter’s video processor can configure the entire video wall and outdoor cameras for pan/tilt/zoom features, with select

The EOC is an innovative highlight of this project, offering an array

sources for different displays. the camera systems’ coverage of

of advanced capabilities that directly met the goals of the facility.

the parade and burn fields, smoke tower and traffic intersection

“In developing the EoC’s system, we modified a Spectrum console

can be routed to the EoC for mock disaster drills. In addition,

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outdoor cameras are mounted on each of the buildings, with

control station towards the back of the space, with three high-

signals that feed into an AV closet on campus.

definition point/tilt/zoom cameras. Two flat panel LCDs allow for view presentations or camera feeds. Standard classrooms

“With the type of intensive training that takes place at the complex,

feature Panasonic Projectors, SMART Boards and Extron MLC

instructors wanted to be able to review and demonstrate a mock


emergency event, and the type of measures that should be taken,” notes Lois. “the camera system allows students inside to carefully

“I’m fully impressed with the versatility of our systems, and the

examine every scenario, as well as dispatch resources to deal with

amount of sources we can select and channel,” says Persek. “All

each emergency event while having a visual,” he adds.

of the agencies that have been very impressed as well, including when we trained Homeland Security for President obama’s

“In conjunction with our outdoor camera system, we use vBrick

inauguration, as well as security team training for the 2010

video technology to stream and record outside training sessions,”

Super Bowl,” he adds. “With AVI-SPL’s systems, the number of

says Persek. “We stage a variety of real life events, including police

troubleshooting issues has been very minimal. Instructors have

chases and shoot outs, in order to help prepare our students as

been able to conduct and use systems with ease.”

much as possible. Instructors can then easily turn around and review this footage with their students.”

to learn how AVI-SPL and bIAmP can help with your next project t please visit or call 866.559.8197.

Another key area for real world preparation is the mock courtroom, which delivers a structured setting in which students can practice testimonial procedures. High-tech features include a video

BIAMP PRoFESSIonAL AUDIo biamp products offer high-definition audio and performance to any setting. biamp not only delivers high quality, innovative professional audio electronics but designs products for a wide range of applications to meet your unique audio requirements. For more information visit or call (866) 559-8197.

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An Introduction to VoIP BY Biamp

Internet Protocol (IP) is the way you can digitally access and send information from a network. You communicate using IP every time you access the Internet. Now you can leverage that in new and cost-effective ways. From audio to control to video, IPenabled products are the future backbone for AV systems. Lower costs, greater flexibility and better management are all advantages of leveraging existing IT infrastructures.

With the introduction of the VoIP-2 card, a SIP compliant two-channel Voice over Internet Protocol (VoIP) interface, Biamp Systems follows our tradition of innovating to better serve our customers.

The VoIP-2 Card allows AudiaFLEX to connect directly to IP-based phone systems. Used in conjunction with AEC-2HD Acoustic Echo Cancellation Cards and TI-2 Telephone Interface Cards, the VoIP-2

A World of Acronyms and More

Card makes AudiaFLEX the most powerful, flexible and affordable

Protocol: Similar to how a language enables communication

telephone conferencing product available. Up to six VoIP-2 Cards

between people, a protocol defines a set of rules used to control

can be installed into a single AudiaFLEX unit.

connection, communication and data traffic between different network devices.

VoIP Basics Before diving into technical details, the following is a good start to

Voice over Internet Protocol (VoIP): Protocol specifically designed

summarize steps involved in a VoIP call:

for voice transmission over networks (LAN/WAN).

1) The voice signal is first encoded into a known compressed audio

Codec: It refers to the software algorithm used to encode the voice

format, packetized in a real-time protocol and then transmitted

signal into a compressed data format optimized for transmission

over the network.

over IP. On the receiving side, signal is decoded back to analog

2) A VoIP protocol takes care of managing the communication session.

audio. Codec quality obviously affects audio performance.

3) On the receiving side, data is extracted from packets and the signal is decoded back to analog audio. Success of this process is

Session Initiation Protocol (SIP): SIP is a widely used peer-to-

obviously sensitive to delay and packet loss.

peer protocol that allows the set up, modification and tear down of

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AVI-SPL Concept Catalog | 47

“Internet Protocol (IP) is the way you can digitally access

Once the VoIP call session is initialized by SIP, RTP is the protocol used to transmit the voice data.

Quality of Service (QoS): This mechanism is used to prioritize

and send information from a

applications, users and data flow by guaranteeing a certain

network. You communicate

applications, such as VoIP, where it is used to ensure quality of the

using IP every time you access the Internet.�

level of performance. QoS is very important in the case of RTP

audio signal.

Domain Name System (DNS): DNS procedures provide translation from human-friendly host names into IP addresses. The SIP session mainly uses DNS to allow a client to resolve a SIP Uniform Resource Identifier (URI) into the IP address, port and transport protocol.

a VoIP communication session. Peers of a SIP session are the User Agent Client (initiating the call) and User Agent Server (answering

SIP call flow process: During the registration process, SIP devices

the call). Note that SIP does not handle voice transmission, it only

register their SIP address to a registrar server. The network is

manages the communication.

then aware of the location of a device upon request. When a user initiates a call, the SIP discovery process starts by sending a

SIP servers: These include the Proxy, Redirect and Registrar

request to a SIP server (proxy or redirect server). The challenge for

Servers. Their purpose is to provide name resolution, user location

the proxy server is to obtain the IP address of the device so that

and pass on messages to other servers in the network.

voice data can be routed between them. Negotiating a compatible data format (sample rate, codec, etc.) is the next step before voice

SIP addresses: Users in a SIP network are identified by unique SIP

data can be transmitted between parties. SIP terminates the call

addresses. A SIP address is similar to an e-mail address and may

session with a BYE message at the end of the call.

be of two types: a user name ( or an E.164 address (5036417287). VoIP-2 card only supports E.164 address.

To learn how AVI-SPL and Biamp can help meet your videoconferencing needs, please visit or call

Real-time Transport Protocol (RTP): This is an IP packet format


that is used for delivering real time audio/video over the LAN/WAN.

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How Difficult Can It Be? It’s ‘Just’ Audio! By Polycom In a given room, one of the last things people tend to consider is

It’s all about the ease of paying attention. So let’s address a few

the audio performance. They will put a conventional speaker phone

specific concerns and the required solutions.

on a pedestal in the middle of the room and expect that they can now fill the room with people eager to participate in an interactive

“When I watch TV, all the people are audible and understandable.”

discussion. Or they will place a dedicated speaker phone on one

Right! There is a production staff behind the scenes that manages

wing of a U-shaped table and have similar expectations. Or in the

all the details of the audio interactions. Every person on the air

case of videoconferencing, one microphone will be used to try to

that is visible and expected to contribute dialog is wearing a

capture the intimacy of a 40-person meeting.

The major problem is that the laws of physics keep getting in the way of desired effects. We all have to abide by those laws. In audio, we are always fighting distracting noises, inappropriate room construction and the general lack of acoustic consideration. Don and Carolyn Davis (founders of Synergistic Audio Concepts) published a research paper years ago called “Designing for Intelligibility.” This paper declared the fundamental rules for creating an audio conferencing environment that allowed the participants ease of understanding. Some of those rules address background noise, some address the “sound” of the room itself and some address the sound character of the overall system.

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AVI-SPL Concept Catalog | 49

or eliminate the reflected sounds.

“Not everyone can be heard in the room when they talk!” Are they intending to be heard? This is a really important consideration. People must be willing to talk as if they intend to be heard by others, so that they might be heard by others. Make sure that there is a microphone close to the person of interest. Now, if the intent is to capture all manner of talking without special consideration of intent, then another problem arises. In an active room with inappropriately high microphone gain settings, there is no longer any such thing as a “side conversation.” Everyone in the far-end room might now be able to hear the verbal meanderings of the “class clown,” thereby causing embarrassment or job discontinuities. Be careful what you ask for!

“People can have a meeting

“But during the demo, the person walked around the entire room

without live video, but it’s

microphone demo. If the room is completely quiet and there is

really difficult without usable audio.”

and we heard her perfectly!” Ah, yes… the fallacy of the single

just one person there, it is relatively easy to adjust the electronics to maintain the sound level and clarity. The problem is, when we put 30 other impatient potential talkers into that same room, they can’t keep quiet enough for that single microphone to “hear” what is important to the far-end. The basic rule-of-thumb is to have one microphone element for every one to two participants.

microphone. The production staff is highly skilled at hiding such things. It may not be obvious, but it’s there. There is also a backup

Notice the importance of proper microphone placement as a

microphone on a pole held by a person off screen. This ensures

running theme? Remember in the introduction the mention of

that even if the primary microphone fails, there is some audio

Don and Carolyn Davis? They had determined that it required a

available. Make sure all participants are close to a microphone

10:1 difference between the sound of interest and the sound of

and there are no obstructions between the microphone and the

distractions for people to be able to pay attention easily. That

person talking (like open laptop computers).

ability to easily pay attention determines the participant’s value of the conference and their perception of quality. People can

“The people often sound like they’re in a barrel!” OK, sure…

have a meeting without live video, but it’s really difficult without

this is an artifact of room interaction. Conference rooms typically

usable audio. Good quality audio ALWAYS makes the pictures

have hard walls and those hard walls tend to reflect sound. The

look better!

microphones used in conferencing to pick up the speech have no method of discriminating desired sound from undesired sound, so

Author Jim Smith (CTS, CVE) serves as a technical channel

it's all sent along. The mixture of direct and reflected sound causes

manager for Polycom.

this “barrel” effect, so one must minimize the reflected sounds as heard by the room microphones. The easiest way to do this is to

To learn how AVI-SPL and Polycom can help meet your

get the microphones close to the people talking. Otherwise, the

videoconferencing needs, please visit or call

room must be treated mechanically (acoustic absorber) to reduce


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A Strong Connection By Comprehensive Fiber optic cables have been around since the mid 1800s. This type of cabling allows the transmission of many signals over long distances. Some of the advantages of fiber over copper are increased bandwidth, longer runs and no electromagnetic interference (EMI).

Why don’t we switch to fiber? One reason is cost. Fiber cables are made up of either glass or plastic center conductors, making it more expensive to manufacture. What scares most people is the termination and splicing, which requires more skill than standard

conduct electricity, making it safer for high-end components prone

crimp or compression splices.

to damage from electrical shock or surge. Fiber is also effective for sensors (i.e. the presence of power, temperature and pressure).

The two most common types of fiber cables are single mode and

Where is that useful? How about if one engine on your two engine

multi mode. Single mode fiber is used for long transmission of one

airplane is starting to overheat; wouldn't you like to know that?

signal, usually containing smaller center conductors for runs longer than1,800 feet. Multi mode fiber contains larger center conductors,

Fiber cannot be tricked by outside electrical signals, avoiding false

which is good for high powered signals with shorter runs.

readings. The speed in which the signal travels is the greatest testimonial for fiber. A signal over copper cannot move quite as


fast as when it’s sent over fiber, which allows for speedy transfer

AV, IT and telecommunications are where fiber is commonly

with minimal signal degradation.

used for audio, video or data transmission. These cables don’t necessarily carry a data signal. For example, they can be used for


a miniature camera. It’s easier to take a look at something through

Fiber cables are terminated by a multitude of connector types. The

a 2-inch wide hole, 600 feet down, than to start digging a crater.

two most commonly used are:

Single fiber carries more data than a standard CAT-5E/CAT-6 cable,

Subscriber connectors (SC): These are a general purpose push/

making fiber the only choice when space is limited. Fiber does not

pull style connector, used to support send/receive channels. Found

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AVI-SPL Concept Catalog | 51

in network IT systems, these connectors are used for single mode,

termination, this is the process a cable manufacturer uses to splice

duplex and multi mode. SC connectors are easy to align with the

fiber cable.

ceramic ferrule, and have a single latch, usually in a molded housing. Because this machinery’s availability to the general public is still Lucent connectors (LC): These connectors offer good performance

very limited, mechanical splicing is more commonly used. However,

and are preferred for single mode fiber cables.

the cable still needs to be cut in a process called cleaving. The glass or plastic fiber is first nicked, typically using a cleaving tool

With fiber, you can lose an entire signal if not properly terminated.

with a diamond blade. The cut must be smooth and clear of any

The basic construction of a fiber optic connector is a solid barrel

imperfections. Once the cable is nicked, any tension on the glass

surrounded by a sleeve holding the barrel in the socket. Installation

or plastic fiber should break apart leaving a clean separation. The

is done by stripping the jacket from the fiber conductor and

tools designed for this process already put enough tension on the

inserting it into the rear of the connector body. Unlike typical crimp

cable to separate it once it's been nicked. Joining the two ends

or compression, fiber connectors are held in place with adhesive.

together to make a splice requires the ends to be polished. Next,

The connector typically comes with strain relief secured to the rear.

the connection for splicing -- known as a sleeve -- lines up the

Before the cables can be joined, the ends need to be cleaned and

ends of the fiber.

polished. Copper does have its advantages over fiber, such as turn radius. When fiber became more mainstream for the AV/IT markets around

A standard copper cable can be tied into a knot and the signal will

1994, termination was very labor intensive with many parts for

still travel, Fiber does not have that flexibility. Typically, light does

each connector. Fiber polishing tools were sometimes needed,

not turn 90 degrees. If your fiber signal was a flashlight pointed

as well as small ovens or heat guns with special attachments to

down a hallway, the hallway would be flooded with light because

securing the epoxy. Currently, the manufacturer does most of the

light travels in a straight line, but none of the rooms off the hallway

work. Connectors are already polished with glue or gel inside to

would get the same amount of light. Although the cladding provides

secure the cable. The cable still needs to be cut or “cleaved.”

a reflective surface, a cable run with three-90 degree turns can potentially lose a large portion or the entire signal. Although the

Splicing methods

fiber cable is extremely flexible, it still can be damaged from over

There are two splicing methods: arc fusion and mechanical

bending. If you’re able to make a turn with an arc bigger than 90

splicing. Arc fusion splicing requires two fiber cables to be melted

degrees, then those problems are greatly reduced.

together using an electrical current. Although not practical for field There are a multitude of applications for fiber. If a signal needs to be sent with virtually no loss over long distances, fiber is the correct choice.

Author Martin Fensterstock serves as a sales and product marketing manager for Comprehensive.

To learn how AVI-SPL and Comprehensive can help meet your cabling needs, please visit or call 866.559.8197.

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Birth of the AISYS Optical System By Canon

Around the world, Canon products are synonymous with optical

the realization of compact liquid crystal projectors capable of

excellence, advanced image processing and superb performance.

delivering bright images with high levels of contrast and excellent

Canon projectors are no exception. The family of Canon projectors

gradation characteristics.

includes the REALiS line of bright, high resolution, ultra-portable and affordable projectors. REALiS projectors combine the

Evolution of AISYS

brilliance and sharpness of innovative LCOS (Liquid Crystal On

In 2006, Canon developed the second-generation of AISYS,

Silicon) technology with Canon's proprietary Aspectual Illumination

which targeted improved illumination efficiency and high-grade

System (AISYS) light engine technology. The result is a unique set

image brightness. This succeeded in achieving both high levels of

of advanced projectors that deliver exceptional image quality.

brightness and contrast while also realizing illumination uniformity. Canon engineers took the cylindrical lens array, which had been

The Heart of the Line

used only for the horizontal direction of light illuminating the

In 2004, Canon introduced a new optical technology for its liquid

LCOS in first-generation system, and also applied it to the vertical

crystal projectors. At the time, many conventional projectors used

direction. They streamlined optical elements by vertically arranging

transmissive liquid crystal panels, which produced a lattice-like

the prisms of the color separation/synthesis system to enhance

grid pattern due to the drive circuits between the pixels. In line with

brightness, and by using a hybrid beam combiner (HBC) approach

its emphasis on image quality, Canon made use of LCOS reflective

that has both dichroic functionality and a PBS.

liquid crystal panels supporting high resolutions, which seamlessly blend individual pixels together to produce an image.

Instead of two pairs of cylindrical lens arrays (vertical and horizontal), the third generation of AISYS developed in 2008

Although LCOS panels are ideal for displaying high-resolution

featured a pair of asymmetric fly-eye lens arrays immediately

images, because they must be used with a polarization beam

after the light source lamp that integrated horizontal and vertical

splitter (PBS), achieving brightness in a compact body design

cylindrical lenses. This enabled a significant reduction in the total

meant sacrificing contrast. Canon thus took on the challenge of

number of individual lenses required for the system, maintaining

achieving both brightness and contrast. This led to the creation

high contrast and enhancing brightness, while reducing size and

of the unique AISYS optical system, which makes independent

cost. In addition, by adopting a lamp with superior color-rendering

use of the vertical and horizontal directions of light from the light

performance and taking the sensory characteristics of the human

source used to illuminate the LCOS panel.

eye into account during design, Canon was able to realize an even more faithful color-reproduction performance.

Following exhaustive trial and error in fundamentally reconfiguring the relationship between polarized light and optical behavior, the

The third generation of AISYS technology also marked the

first-generation AISYS independently controls light from the light

beginning of Canon's in-house development of LCOS panels. As

source when converging the vertical and horizontal directions.

a result, Canon now develops all key projector parts, including

Light converges at a larger angle in the vertical direction to enhance

AISYS, projection lenses, LCOS panels and driver ICs.

brightness, and at a smaller angle in the horizontal direction to prevent light leakage in the PBS and LCOS panel, resulting in high-

To learn how AVI-SPL and Canon can help meet your projection

contrast performance. At the same time, new color separation/

needs, please visit or call 866.559.8197.

synthesis and projection lenses were developed, making possible

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AVI-SPL Concept Catalog | 53

With features that include several bars, billards, special event showrooms and more, dave & buster’s interactive complex offered several unique AV challenges.

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“Our objectives were simply to provide the best in sports viewing for our guests, integrated into the environment in a manner that is consistent with Dave & Buster's high quality standards and wide range of things to do.”


--Mike Plunkett, Senior Vice President, Dave & Buster’s

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HOSPITALITY: Hospitality and entertainment venues often require that audiovisual technology is virtually invisible within the environment. AVI-SPL has worked with a number of organizations within this market, including casinos, museums, theaters, hotels and convention centers, to seamlessly integrate the necessary components while maintaining the integrity of the space.

AVI-SPL Concept Catalog | 55

dave & buster's A tRUE CRoWD PLEASER

The Dave & Buster’s story grew from a tale of side-by-side

arcade games, Dave & Buster’s offers old-school entertainment at

businesses, one a restaurant and one an entertainment-focused

a high-tech level, with a well-focused theme of “Eat. Drink. Play.”

game venue. In the late ‘70s, Little Rock, Ark. business owners, Dave and Buster respectively, realized that their crowds were

Emphasis, of course, is placed on that last bit of the motto,

intermingling. And that’s where the idea for Dave & Buster’s was

complete with well-engineered AV systems that allow for fun and

born: Why not mix the entertainment of fun and games with a good

entertainment with video games. offering its patrons the latest in

eatery as well?

entertainment, exciting visual displays and top-notch audio are a must at the warehouse-sized venue. AVI-SPL’s integration of the

Founded in 1982 and headquartered in Dallas, Texas, Dave &

Tempe, Ariz.-based Dave & Buster’s includes 65,000 square feet

Buster's, Inc. owns and operates a number of large-venue, high-

of playing room.

volume restaurant/entertainment complexes throughout the United States. Today, there are more than 50 Dave & Buster’s across the

Featuring a Million-Dollar Midway full of the latest technology,

country. From shooting hoops to skeeball to an array of video

showrooms for parties and special events, world-class pocket

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dave & buster's offers its patrons the latest in entertainment, exciting visual displays and top-notch audio.

billiards and championship-style shuffleboard, their interactive

“our team also designed a more cost-effective method, with

complex offered several unique AV challenges.

better quality, to distribute the video signals over Cat5e cables.” A comprehensive paging and intercom system solution, combined

“Our objectives were simply to provide the best in sports viewing

with zoned audio, help to enhance the Bose sound system.

for our guests, integrated into the environment in a manner that is consistent with Dave & Buster's high quality standards and wide

Advanced integration techniques include applications of the video

range of things to do,” says Mike Plunkett, senior vice president

system for the ViewPoint Bar, billiards and executive billiards

for Dave & Buster’s.

rooms, as well as the Roof top Bar. “We were working around a unique, aesthetically-designed ceiling and height limitations in the

“this upgrade provides consistency and ease-of-use,” says

ViewPoint Bar area, using double-stacked plasma displays,” notes

Account Executive Jeremy Blanton, AVI-SPL. “Previous rooms

Blanton. “As the primary locale for sports viewing, the ViewPoint

were a mix of control systems from several different manufacturers,

Bar is now equipped with a custom ceiling-mount structure for

including both push-button and touch panel systems,” he adds.

twelve 42-inch Samsung plasmas, in addition to four of their

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AVI-SPL ConCEPt CAtALog | 57

50-inch plasma displays. We also provided custom accent LED lighting above the bar area.”

“The advancements made in touch screens and system controls allow our managers to put

Another standout of this installation spotlights the video system

the games our guests want to see on the right

for Dave & Buster’s signature centerpiece, the Midway Bar.

displays at the right time, quickly and easily.”

Features include two Christie 3LCD XGA projectors, capable of dynamically displaying images on separate 10-foot Holo Screens

--Mike Plunkett, Senior Vice President, dave & buster’s

from Da-Lite. the technology provides advanced holographic film that displays images rear projected from 18-35 degrees. The result is a remarkably bright and clear image – even in brightly lit

In the front of the house, patrons are invited into Dave & Buster’s

environments. “this feature has been very well received,” notes

with display greeting messages, as well as meeting updates from

Plunkett. “our guests love it as they are able to keep up with a

the special events coordinator.

game from many different parts of the Midway while they continue to enjoy their favorite arcade games.”

the special event rooms are all designed for private party rentals. Whether accommodating 50 or 150, systems are designed to

Digital signage features highlight the entrances to special

meet the needs of the patrons, and assist the management and

event rooms (including two party rooms, a showroom and two

staff. While the boardrooms feature Samsung’s 1024x768 plasma

boardrooms), restrooms and the main entrance/reception area.

displays, each party room features one 10-foot projection screen,

Mounted LCD displays are integrated into custom-fit enclosures.

delivering multiple video input capabilities for its patrons.

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Advanced integration techniques include applications of the video system for the ViewPoint bar, billiards and executive billiards rooms, as well as the Roof top bar.

newly integrated technology includes a Crestron control system with multiple touch panels. this is the heart of the system, with two locations of control (one in the main AV room, and another at the bridge). this set up gives the operator the ability to preview and select DIRECtV channels on all 10 DIRECtV receivers, as well as view the security TV system and route the Dave & Buster’s TV music video server. other hard-wired, wall-mounted touch panels or controllers are used in each of the special events rooms.

“the advancements made in touch screens and system controls allow our managers to put the games our guests want to see on the right displays at the right time, quickly and easily. It’s also a big advantage to be able to power all the sets on and off from a


central location. this not only saves time, it also conserves a lot of

Whether you are displaying evidence in a courtroom or voting in a

energy,” Plunkett adds.

council chamber, crestron streamlines the technology you use to make your job easier. crestron makes monitoring and controlling

to read more project success stories, sign up for AVI-SPL's FRee t

all systems from your LAn as simple as pressing a button. For

monthly e-newsletter, sAVvy online, by visiting our website at

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2010 Crestron Electronics, Inc. All rights reserved

All signals and data over one wire DigitalMedia 8G

The fastest, most powerful AV network

AVI-SPL_8G-Aug-2010_Layout 1 7/14/10 10:48 AM Page 1


Crestron DigitalMedia™ (DM) is the first 8 gigabit transport technology, carrying all digital HD and multimedia analog signals on a single copper wire or fiber strand. DM 8G has the bandwidth to transport any combination of media along with Ethernet, control and USB up to 1,000 feet via DM cable to DM receivers at the displays. DM 8G is the fastest, most reliable digital AV distribution solution available, delivering optimal performance for today’s HD systems.

CEDIABooth 1410 / SR 1

The Realities of the Analog Sunset BY Crestron

The days of relying on component video distribution systems to

their HD Sky Satellite receivers. In May of this year, the Federal

handle high-definition (HD) are truly numbered. In the world of

Communications Commission (FCC) loosened regulations and

technology, change is inevitable and exponential. We all need to

began allowing Hollywood studios to block the output of analog

be properly informed and prepared.

video signals on cable and satellite set-top boxes for new movie releases. As a result, those who own TVs with a single HDMI output

The AACS (Advanced Access Content System) is the licensing

and use it to connect their Blu-ray will have to unplug the player to

authority that defines the content protection scheme for Blu-ray,

watch a new VOD movie.

part of which is its “Analog Sunset.” Following December 31st, 2010, the AACS Analog Sunset provisions will ensure that all

This latest FCC ruling further empowers the Hollywood community.

new Blu-ray content is transmitted via HDMI with HDCP content

The Motion Picture Association of America (MPAA) has been

protection between sources and displays.

trying to “plug the analog hole” for years. To prevent piracy, HDMI with HDCP content protection is the widely-accepted industry

A New Era

standard, blocking any HD digital movie signal from traveling over

When 2011 begins, all new, licensed Blu-ray players must limit

unprotected analog outputs.

analog video outputs. All unprotected AACS content will be downconverted to the 480i resolution of standard-definition. On the last day of 2013, analog outputs will be banned on Blu-ray players. Furthermore, each Blu-ray disc will have a built-in Image Constraint Token (ICT). This will disable all disc players from transmitting HD over component. Legacy players using the component output will

“The days of relying on component video distribution

be restricted to standard-definition playback only.

systems to handle high-

Going forward, it doesn’t make sense to tell users that the only way

definition (HD) are truly

they can experience a Blu-ray movie in full HD is to watch discs produced before the ICT was embedded -- and that the only players


compatible with those discs must be built before December 31st, 2010. The latest laptops, computers, servers, videoconferencing

HDMI packages multiple types of digital signals and communication

systems and mobile devices are all digital. The Analog Sunset is

protocols in one data stream. This collection of data includes HDCP

just part of an avalanche of change that has already begun.

content protection, EDID resolution reporting and CEC device control, all of which must be constantly managed for a digital

As far back as April 2008, Sky (the only UK satellite TV supplier)

system to work properly. Incremental at first, problems associated

abruptly dropped the component outputs off the back of all

with this embedded data will occur more frequently over time.

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AVI-SPL Concept Catalog | 61

(Figure 1)

(Figure 2)

Maybe certain Blu-ray discs won’t play in HD; then communication

to testing sources, displays, cables and other devices. The result

between players and displays will fail. Eventually entire systems

was Crestron DigitalMedia™ (DM), the only solution in the industry

will just stop working.

that is designed and proven to manage both analog and digital as well as features in the new HDMI 1.4 specification, including

Every HDMI source has a limited number of HDCP keys available

Ethernet and 3D. A flexible, scalable, and truly future proof system,

to support downstream devices, but those numbers are rarely

DM is a solution that you can rely on for many years.

specified by manufacturers or service providers. When connected to too many displays or processors, the source will simply stop

The AV industry has a responsibility to ensure that installed systems

outputting a signal (Figure 1). On older HDTVs especially, not every

will work -- not sometimes, but all the time. To that end, Crestron

HDMI port is HDCP compliant. If your source is seeking an HDCP

drew from its extensive lab work and experience gained in more

key that the display can’t provide, every connected TV will go to

than 4,500 DM installations to establish the HD Digital Transport

black (Figure 2). Turning off one Blu-ray player can trigger other

and Distribution System (HD-DTDS) specification. It clearly defines

connected devices to shut down too (Figure 3).

the critical aspects of system design and installation that must be followed to assure reliable system performance.

A New Digital Media Platform Certainly, legacy analog devices aren’t going to just go away;

Crestron offers a DM Certification program, featuring DMC-D

we are in the transition period right now. Six years ago, Crestron

(DM Certified Designer) and DMC-E (DM Certified Engineer)

anticipated the pending digital age, and recognized that the

designations. This ensures that AV professionals are fully educated

unique characteristics of digital would change the AV industry

and adhere to the HD-DTDS standard, giving clients the confidence

forever. Forty-three engineers and millions of dollars were devoted

that our industry can deliver reliable digital solutions.

62 | AVI-SPL Concept Catalog

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(Figure 3)

A Promising Future

Digital systems are much more difficult to troubleshoot and

It’s important to understand that there are no “band aid” digital

commission than analog. It is critical to be able to run diagnostic

solutions on the market today that can guarantee consistent

tests, such as HDCP and data rate checks. Crestron DM Tools

performance. Crestron research and testing has shown that

software enables installers to quickly view every component and

sources, devices and cables from multiple manufacturers

cable, verify signal integrity and identify any bottlenecks or points

frequently don’t work together, and that digital requires a complete

of error throughout the system (Figure 4).

ecosystem, including diagnostic software, to ensure successful implementation.

Clients are rapidly becoming educated about the benefits of DigitalMedia. Consultants are widely adopting the HD-DTDS specification and earning DMC-D certification. DMC-D and DMC-E qualifications ensure peace of mind and the Crestron guarantee of proper design, installation and optimal performance.

Author Jeffrey Singer serves as marketing communications director for Crestron.

To learn how AVI-SPL and Crestron can help meet your digital system needs, please visit or call 866.559.8197.

(Figure 4)

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AVI-SPL Concept Catalog | 63

Let There Be Light By Christie Digital

A quick glance at the datasheet of almost any projector will

A higher light output will support a larger image and will tolerate

typically show that the first two specifications listed are light

more ambient light.

output and contrast ratio. Of all the parameters that define the performance of a projected image, these two are widely considered

The light output from a front-screen projector is usually specified in

the most important.

lumens, the international unit of luminous flux. This number does not directly define the brightness of an on-screen image because

There’s a good reason for that – roughly 70% of our perception of

the brightness also depends on the screen’s size; for a given

a full-color image is actually due to the luminance or brightness

number of lumens, a larger screen results in a dimmer picture.

information it contains. A projector’s light output and contrast ratio both greatly affect the way that brightness information is

For digital projectors, the industry standard measurement method

conveyed and in particular the image’s impact and clarity under

currently used is defined in IEC 61947-1 from the International

conditions of less than perfect ambient illumination. But while

Electrotechnical Commission. This standard specifies that light

these specifications may seem simple, there is more to them than

readings be taken at nine points on the screen surface; precisely

meets the eye.

defined to be in the centers of nine rectangles formed by dividing the image into three points vertically and three parts horizontally

Light Output

(Figure 2). The nine readings are then averaged.

Light output is an important specification because it determines both the largest size of screen that a projector can support for a

When measured in this way, the units of light output for a frontscreen

desired image brightness and the amount of ambient light that the

projector are universally called “ANSI lumens,” named after an

image can tolerate before it is perceived as being “washed out.”

older standard from the American National Standards Institute that was superseded by IEC 61947-1 several years ago. They are not different units – a lumen is a lumen – they are simply measured in a specific way. The ANSI (now IEC) method is very commonly used, but unfortunately not by every projector manufacturer. If there is no “ANSI” qualifier on a light output number, it was most likely measured at a single point – directly in the center of the screen.

Because of the properties of projection optics the center of the image is typically its brightest point, with the light falling off toward the edges and corners. Hence, a center-only number will always be considerably higher than the ANSI number, which takes the falloff into account. Since the eye judges display brightness averaged over the screen’s surface, the ANSI number more accurately Figure 2 - Nine points for ANSI lumens

64 | AVI-SPL Concept Catalog

reflects what the eye perceives.

For additional information, call (866) 559-8197

Contrast Ratio Contrast ratio is the second most important specification of a projector because it affects both the clarity of the image and its impact. There are actually two types of contrast ratio (CR) measurements. The first is known as sequential, full-field or “full on/off.” It is a measure of the total range of light the display can usably output – the brightness of the highest white it can produce divided by the brightness of its lowest black.

Figure 6. - Dynamic contrast

The second type of contrast ratio specification, also defined in

of a display’s light source with image content. In the case of a

the IEC standard, is known as “ANSI CR.” The intent of the ANSI

digital projector employing a high-intensity discharge lamp (Xenon

CR specification is to quantify a display’s contrast performance

or Mercury-vapor) it is realized using a motorized iris inside the

when showing a typical data image that contains a large number

projector that “throttles” down the light from the lamp before it

of bright pixels (e.g., from a computer). Scattering of light rays in

reaches the micro-display(s). See Figure 6.

the projector’s optical system will cause a small fraction of the light from those bright pixels to be diverted to other parts of the screen.

Dynamic contrast takes advantage of the fact that images don’t

Pixels that should be entirely black, for example, will become dark

always contain the full range of pixel intensities from full black to full

gray. This reduces the contrast in the image.

white. In the case of video images in particular, it is also common to have considerably more dark pixels than bright pixels in the image.

For this reason the ANSI CR measurement is usually considerably

When there are no (or few) bright pixels, a deeper black level is

lower than the full-field number for a given projector. However, it

achieved by automatically closing the iris to reduce the projector’s

is the true measure of the quality and contrast performance of the

light output. The light output is automatically increased for scenes

projector’s entire optical system.

containing more bright pixels in proportion to their number and relative brightness. When done well, dynamic contrast can yield

Dynamic Contrast

a very significant increase in the perceived contrast performance

Another contrast ratio number is now commonly quoted on

of a display for sources with changing image content, particularly

projector datasheets. Known as “dynamic contrast ratio” the

motion video.

number is typically much higher than the full-field CR (which in turn is higher than the ANSI CR).

To learn how AVI-SPL and Christie Digital can help meet your projection needs, please visit or call

Simply put, dynamic contrast is a feature that varies the intensity

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AVI-SPL Concept Catalog | 65

The brilliance of 3LCd BY EPSon

Since the year 2000, over 10 million projectors have been sold in

each pixel of the display are tiny liquid crystal molecules. these

the United States. The majority of these used 3LCD technology.

molecules work together to act like a window blind: white is

How do 3LCD projectors work, and what are the primary

achieved when the blind is opened and light can pass through.

advantages over the competition? LCD projectors, like their direct

Black is achieved when the blind is closed to limit light passing

view LCD counterparts in televisions and monitors, use liquid

through. gradations of color are created when the blind is tilted

crystal technology to create the image on the screen. Unlike LCD

anywhere between open and closed.

televisions, LCD projectors use three separate, tiny liquid crystal displays, hence the name 3LCD.

the three monochrome images are combined using a prism to form the displayed image consisting of millions of amazing colors. The vibrant, colorful image passes through a lens and is projected onto a screen.

Technology comparison to understand the advantages of 3LCD, it helps to review how competing projectors work. The primary competition to 3LCD uses a single-imaging chip, utilizing many tiny mirrors to form the image.

the heart of most single-chip systems is the color wheel. the color wheel is a mechanical device that spins very fast, as high as 10,000 rpm, and breaks the white light coming from the lamp into short bursts of RgB. other colors include white, cyan, magenta and yellow. What’s created from the single-chip projector is actually a Above is a diagram of a 3LCD projector. Special optics split the white

rapidly-displayed, sequential series of images in different colors.

light from the lamp into three beams: red, green and blue (RgB),

Your brain assembles this into a composite image.

the primary colors of light. these beams are directed towards the dedicated LCD chips, which then create a monochrome image for

Each pie-shaped segment of the

each of the primary colors.

color wheel allows only one color of light to pass through to the

bringing it all together

imaging chip at a time. the rest

Just how do these small LCD chips create the image? Within

of the colors are reflected back

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towards the lamp, and lost within the system. For example, when

about the brightness of color. CLO measures the light output at

the red segment is in front of the lamp, only red light is allowed

the screen. Instead of just measuring white light, this new metric

through at that instant, and all of the green and blue light is rejected

also calls RGB measurements. Projector buyers can then make

by the color wheel. This is an inefficient use of that lamp light.

better purchasing decisions by providing information about color brightness, not just white light.

The inefficient color wheel forces single-chip manufacturers to make certain trade-offs in their color wheel designs. For example,

Another way single-chip makers get around the inefficiency of the

a color wheel with just RGB will create the best colors possible

color wheel is to use higher wattage lamps. Higher wattage lamps

within a single-chip system. However, it will also create very low

translate to more energy consumed. As noted in Peter Putnam’s

brightness. With this, many home

“3LCD: Projection Technology for

theater single-chip projectors have

the 21st

good color, but are stuck at about

“A new metric, called Color

1,000 lumens. In order to create the 2,000 or more lumens required

Century” whitepaper,

it was shown that on average 3LCD projectors used 25% less

Light Output (CLO), will give

by educators and business buyers,

power than single-chip systems. That difference translates into real

buyers critical information

single-chip makers will typically add a white segment to the color wheel.

electricity costs, especially when you multiply these energy costs

about the brightness of color.” A white segment is a portion of the





conference rooms.

color wheel that is clear and allows the light to pour through the system. When the white segment is in

3LCD projectors have been around for more than 20 years. Over

front of the lamp, white light floods the screen. This allows single-

that time, 3LCD makers have shipped over 60 million chips. Next

chip makers to specify high-lumens ratings (lumens or brightness

time you are selling a projector, look for the 3LCD logo; with 3LCD

is just a measurement of white light). However, adding a white

your customer is buying an energy efficient projector with a rich,

segment actually reduces color performance.

bright, colorful image.

Since 3LCD projectors use three imaging devices instead of one,

Author Michael Cho (CTS) serves as a project engineer for Epson.

and because 3LCD doesn’t use a Color Wheel, 3LCD projectors are famous for bright, rich colorful images. A new metric, called

To learn how AVI-SPL and Epson can help meet your projection

Color Light Output (CLO), will give buyers critical information

needs, please visit or call 866.559.8197.

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AVI-SPL Concept Catalog | 67

With seating for nearly 2,800, First baptist oviedo’s main sanctuary combines high-resolution projection, advanced audio capabilities and complex lighting effects for a dynamic worship experience.

68 | AVI-SPL ConCEPt CAtALog

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“We wanted to enhance the overall worship experience by bringing an exceptional clarity of sound for both music and the spoken word, and upgrade the video and lighting experiences for the congregation.�


--Joe Allen, Technology Committee Chairman, First Baptist Oviedo

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HOuse of worship: Many churches, synagogues and other houses of worship are making use of rich AV technology to automate functions such as multimedia presentations and display, audio and lighting. Because of AVI-SPL's specialized knowledge in this market, we have the ability to design and install the components needed to create dynamic, effective communications to reach your audience.

AVI-SPL Concept Catalog | 69

first baptist Oviedo SIgnALIng tHE SIgHtS AnD SoUnDS oF PRogRESS

Led by Pastor Dwayne Mercer, the members of First Baptist oviedo

chairman of the church’s technology committee. In addition, we

(Fla.) take a fresh approach to community outreach. Founded in

needed user-friendly technology that could easily be operated by

1870, this “mega church” today serves nearly 4,000 members.

a large volunteer staff, and also fit into our budget.”

they’ve steadily increased their appeal with a traditional choir and orchestra, complimented by a contemporary rock band that’s

Featuring seating for nearly 2,800, the main sanctuary is a large

popular for drawing in the under-50 crowd.

capacity area that requires a pitch-perfect sound system. “With designs from Waveguide Consulting in Atlanta, one of the primary

to match their progressive use of technology for communications,

functions of the AV systems in this facility is to support First

church leaders recently began to explore ways in which they

Baptist’s live services on Sunday morning,” says Senior Design

could make an even greater impact. “We wanted to enhance the

Engineer Ed Sullivan, AVI-SPL. “this includes sound reinforcement

overall worship experience by bringing an exceptional clarity of

for the 150-person choir and 35-piece traditional orchestra at

sound for both music and the spoken word, and upgrade the video

9:30 a.m., as well as the contemporary band at 11 a.m. three live

and lighting experiences for the congregation,” says Joe Allen,

cameras and two graphics computers easily display close-ups of

70 | AVI-SPL ConCEPt CAtALog

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to provide audio sources throughout, the main sanctuary’s installation area features more than 20 input panels, including floor boxes and wall plates.

the pastor and the soloists, as well as lyrics and other information

cable for floor monitors. As an additional benefit, the setup allows

important to the services.”

for the adaptability of the fiber optic networking behind Sony’s nIPRoS system, with custom SMPtE 311 to opticalCon cables

Video systems are used primarily for video playback, IMAg (image

(manufactured by Joseph Electronics in Chicago).

magnification) and presentation support. geared towards the main sanctuary’s needs, rear projection rooms include dual Christie

By using fiber studio cabling, the church gains the benefits of

M-series 10,000 lumen projectors with customized screens (13

high-definition production quality - at an affordable price. “this

feet by 23 feet) from Stewart Filmscreen.

technology is something we’re starting to see more of, but is still somewhat unique in the market,” notes Sullivan.

to provide audio sources throughout, the main sanctuary’s installation area features more than 20 input panels, including floor

Acoustic innovations also advance the dynamics of the

boxes and wall plates. Most include microphone inputs, audio

production, lighting and sound booths. Challenges with integrating

and video tie lines, intercom, in-ear monitor feeds and speaker

this environment largely lay in incorporating all the necessary

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AVI-SPL ConCEPt CAtALog | 71

equipment, from mixing consoles to racks and seating, into a very limited amount of space.

For the needs of the church, including live streaming and the distribution of pre-recorded sermons, key equipment in the sound

“The church’s switch-over from traditional

booth includes a DigiDesign digital mixing console and wireless

orchestra to contemporary band must

rack (16 channels with antenna distribution), a wireless router for

happen in less than 30 minutes (sometimes

Crestron control and an intercom remote station.

10 minutes), so a digital console with scene

the Digidesign Venue console allows the audio to be routed

recall was a must.”

through software and provides digital audio transfer to both the

--Ed Sullivan, Senior design Engineer, AVI-SPL

production audio console and the interface, compatible with a Pro-tools-equipped computer. “the church’s switch-over from traditional orchestra to contemporary band must happen in less than 30 minutes (sometimes 10 minutes), so a digital console with

72 | AVI-SPL ConCEPt CAtALog

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scene recall was a must,” notes Sullivan. “In addition, the console

and intercoms, and a custom horn-loaded loudspeaker system –

allows the operator to easily record the audio from any live services

proven for their high output and low distortion performance. “For

and smoothly transfer it to the production facility.”

this particular aspect of the installation, the speaker rigging was completed by Rod Hargraves and crew from RPM in Atlanta,” says

In addition, the lighting/image booth contains a user-friendly and


fully-functional lighting console from EtC, HD-SDI video switcher, DVD, Blu-ray and PC playback, and an intercom remote station.

“the overall response from the congregation has been wonderful,

“Sony’s PMW-EX3 camcorders are supplemented by the Sony

and the staff is extremely pleased with the final product,” says Allen.

nIPRoS studio package, which allows the HD-SDI video to be

“When our first concert with a major Christian artist, David Phelps,

transmitted over fiber optic cables,” Sullivan adds.

was held, the audio and video systems delivered a beautiful sound and crystal clear video for IMAg viewing.”








interconnected systems with video projection and AV feeds from

to read more project success stories, sign up for AVI-SPL's FRee t

the main production room. to support productions from top to

monthly e-newsletter, sAVvy online, by visiting our website at

bottom, the catwalk features additional AV input plates with tie lines

Email for additional information

AVI-SPL ConCEPt CAtALog | 73

Cable Management Tips for Optimal Performance BY Middle Atlantic

Today’s electronic systems wiring includes voice, data, video,

The installation of cabling systems during building construction

audio, security and control. The facilities and wiring systems must

or renovation is significantly less expensive and less disruptive

be planned in an integrated manner because all of these different

than after the building is occupied. The small cost associated with

wires make their way into racks of equipment. Managing these

running extra wires for future expansion will save money down the

cables creates some interesting challenges, as wire bend radius

road. According to the NEC (National Electrical Code), abandoned

and fastening must meet industry standards. With video going over

cables must be removed or tagged “For Future Use.”

twisted pair and digital audio transmitted through CAT-5e / CAT-6, it’s important for technology managers and AV integrators to be

Areas of Cable Management

familiar with the associated standards. Additionally, more devices

Issues related to cable management in commercial spaces can be

are being controlled and monitored via Ethernet nodes.

broken down into these five distinct areas: 1. Horizontal cabling runs from each workstation outlet to the

The TIA/EIA (Telecommunications Industries Association &

telecommunication closet.

Electronic Industries Alliance) building telecommunication wiring

2. Backbone cabling runs up through the floors of the building

standards are used to ensure optimal performance. These

(risers) or across a campus and provides the interconnection

standards provide guidelines that reduce long-term building

for equipment rooms and telecommunication closets.

operation costs, lead to better infrastructure and are adaptable to

3. Telecommunications rooms contain the connection equipment


for workstations in the immediate area and a cross-connection to an equipment room.

Major standards include: • TIA/EIA-568A is for commercial buildings cabling, and

4. Equipment rooms provide a termination point for backbone

cabling that is connected to one or more telecommunication

specifies a generic cabling system that will support a

closets. The design aspects of the equipment room are

multi-product, multi-vendor environment. Anybody working

specified in the EIA/TIA 569 standard. Equipment rooms

with these wiring systems in commercial installations should

usually house equipment of higher complexity than

obtain and adhere to the procedures set forth.

telecommunication closets.

• TIA/EIA-569 relates to commercial building standards for

5. Equipment racks in IDF closets or rooms house the individual

telecommunication pathways and spaces.

pieces of electronic equipment.

• TIA/EIA-570 covers residential and light commercial wiring standards.

Cable Damage

*These important documents can be ordered at

Most types of cabling are generally rugged, durable and will last

74 | AVI-SPL Concept Catalog

For additional information, call (866) 559-8197

many years. However, longevity can be significantly reduced and signal transmission severely compromised under certain types of conditions. Often, these conditions are difficult to recognize unless you know what to look for.

Cable twists: Even a slight twist can be enough to stretch the jacket and conductors to the point where signal transmission is

“It’s important for technology managers and AV integrators to be familiar with the associated standards.”


Staples: Staple guns should never be used

Pull force: More than 25 pounds of pull-force on a cable can

to secure cables. An obvious flattening of

stretch or break conductors.

the jacket indicates likely damage. Note: All twisted pair cable is manufactured as “loose-fill," meaning Cable ties: Over-tight cable ties can be

there has to be a slight air space inside the sheathing. This reduces

identified by a flattening of the jacket,

mutual capacitance, which reduces data packet error rates. NEXT

and can cause increased data errors.

loss (near-end crosstalk) is also a problem, and is eliminated with

Also, when cable ties are placed at even

proper terminating procedures. The twist in a pair must remain

increments in a high definition installation

right up to the connector; too often people un-twist the cable for

using coax, it can cause standing waves, degrading or distorting

an inch to aid in termination, and that violates the standards.

signal transmission. NEXT is tested and measured with a swept frequency through a Small bend radii: A bend radius that’s too

“disturbing pair.” Optical fiber cabling standards are increasingly

small can stretch the jacket and conductors.

becoming a factor as more and more data are passed through fiber

The minimum bend radius depends on

in buildings and racks.

the cable type (and may also vary by manufacturer), and is usually specified as a multiple of the cable’s

To learn how AVI-SPL and Middle Atlantic can help meet your

outer dimension diameter (O.D.). For CAT-5e, it’s usually between

cable management needs, please visit or call

eight and ten times the O.D.


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AVI-SPL Concept Catalog | 75

qMOd Integration and display Control BY ContEMPoRARY RESEARCH

In today’s technologically-advanced environment, designers tend

Center (San Antonio Spurs), Safeco Field (Seattle Mariners) as well

to think IP and Cat5 cable when they want to extend high-definition

as many schools, corporate campuses and worship centers. It’s

(HD) video. Contemporary Research’s QMoD© HDtV technology

a control architecture that’s easy to design, integrate, program,

adds a third pathway for HD transmission – RF broadband.

maintain and extend, and is far simpler than conventional control

now that the cost for generating HDtV channels has become


reasonable, integrators are finding new applications for delivering digital signage and HD media using a low-cost pathway: new or

Inserting qMOd Channels

existing RF cable systems.

When integrators think control, they usually think Ethernet or proprietary system control networks. However, the same RF cable that carries HD channels can carry control signals as well. It’s new to AV integrators – but isn't a new concept. How do content

An RF cable system can carry up to 135 channels, each “stacked”

providers like DIRECtV, Dish network and cable providers control

above one another and separated by frequency, just like radio

what channels you can access and when you can download new

channels. the difference is that in radio, the display shows the

software? over the RF – and yes, satellite channel delivery is RF

actual frequency, such as 91.5 MHz, while a tV receiver shows

broadband as well, just in a different format than digital cable.

channel number 6, not 83.25 MHz.

For more than 10 years, Contemporary Research has been

Each channel, either analog or digital, is 6 MHz wide. In QMoD

controlling tV and displays over RF in large venues such as the

applications, you can swap channels, such as removing cable channel

Louisiana Superdome, Wachovia Center (Philadelphia 76ers), AT&T

6, then inserting a new channel 6 driven by the QMoD modulator.

76 | AVI-SPL ConCEPt CAtALog

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The channels’ HQ can economically broadcast the live feed from

Unlike typical control programming, our protocol is generic and

the studio throughout the facility’s RF system. Executives and

reusable – power on is power on, channel is always channel – the

staffers alike can now tune into the broadcast at any time, from

smart controllers at the displays have the model-specific codes

anywhere in the building. Many people are changing to LCD PC

inside. Another difference from typical systems is that each

displays with tuners so they can listen at their desks.

controller can respond to a command addressed to an individual, group, or all units, simplifying programming and network traffic.

Inserting a Display Express Control Channel Inserting control uses the same principle. In Contemporary

Taking Control

Research’s Display Express systems, control channel is inserted

At each display, a small

in a natural gap between channels 4 and 5 (illustrated above). This

controller picks off the

gap exists in all types of cable systems. This is combined with


other cable and QMOD channels at the RF Head End.

sends the rest to the



display’s tuner. Available in RS-232 and IR control formats, each The ICC-HE or ICE-HE Head End is a component that receives RS-

unit has the unique codes and “personality” stored inside. IR

232 or IP Telnet commands and translates them to a modulated

control types can be switched from the central control software,

data channel. As the channel is combined and amplified with all

and RS-232 controllers can be updated for different codes over

the other channels, the signal is available instantly to all displays in

the RF. Installation is a matter of 1) setting the controller address;

the system from a few to thousands of sets.

2) checking the flashing LED that confirms control communication; 3) connecting to the display; and 4) moving on.

Originating Control Commands Often integrators use our Display Express software, which uses

Emergence and Convergence

Web-based pages to define the system, set up control presets

The emergence of low-cost QMOD HDTV origination is opening

activated by clicking Web buttons or scheduling.

new markets and opportunities. This comes at a good time, as cable companies aggressively begin to scramble formerly “open” channels. Corporations prefer to originate their own in-house channels from a variety of sources, rather than lock themselves into exclusive cable contracts and cable boxes at every display. At the same time, digital signage and display control are converging into the same RF distribution matrix, lowering distribution and management costs.

To learn how AVI-SPL and Contemporary Research can help meet your HD needs, please visit or call 866.559.8197.

Email for additional information

AVI-SPL Concept Catalog | 77

the potential of the product. they’re now touted as one of the most capable and modular high SPL sound reinforcement loudspeaker systems available.

The driver the VQ products utilize a unique driver technology to radiate a coherent single point source for superior dispersion control when coupled to our single horn. this advanced design aligns the acoustical centers of the transducers, providing a single coherent wavefront.

the driver uses two concentric annular ring diaphragms. the

A Superior Performance of Sound

larger of the two has a 3.5” voice coil and reproduces frequencies

BY tAnnoY

The horn

from 400Hz to 7 kHz. Another major advantage is that there is no crossover anywhere near the vocal region, ensuring the most natural and phase coherent reproduction at this critical area. the 2-inch HF diaphragm takes over at 7kHz to 22kHz by way of a passive or an active crossover. the external casting features extensive heat-sinking ensuring good heat transfer for high power handling and very low power compression.

the use of a dual concentric compression driver results in a wavefront at the throat of the horn being perfectly coherent across tannoy’s VQ Series is a range of revolutionary loudspeakers

its frequency range. The MF/HF transducer loads into a large and

designed for any application where precise directional control,

proprietary-designed common horn. there is a huge advantage in

outstanding sonic performance, and high sound pressure levels

comparison to acoustic sources used with horns, which consists of

(SPLs) are critical issues. this includes large corporate AV systems,

an HF compression driver and a separate midrange compression

stadiums, large dance clubs, live concert halls, theatres, houses of

driver, each with its own horn.

worship and open-air venues. Invariably there is interference between the midrange and high Utilizing precision engineering and design, the VQ series can

frequency at the crossover. this results in uneven off-axis

produce enough power and clarity to be used individually,

performance, even if the HF horn is mounted in front of the MF

maintaining your building's aesthetics, unlike line array solutions.

horn. this artefact is compounded even further if the sources are

Several new devices have been added to the series, maximizing

displaced on the front baffle – no exceptions.

78 | AVI-SPL ConCEPt CAtALog

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“Vq’s very high sensitivity ensures exceptional SPL levels can be achieved with a very modest amount of amplifier power.”

achievable by using medium-density fiberboard (MDF) instead of

VNET™ Active, dSP, Networked.

fabricating in fiberglass. this was due to the inert nature of the

Each VQ nEt loudspeaker is

structure providing rigidity. the particular nature of the material is

fully VnEt™ compliant and is

also acoustically absorbent and not susceptible to resonance.

fully calibrated at the factory,

We found that superior sonic performance of the horn was

avoiding the need to input the

Efficiency. Power. Clarity.

correct speaker management

VQ’s very high sensitivity ensures exceptional SPL levels can be

settings or dynamics at the

achieved with a very modest amount of amplifier power. As a

point of install. this frees the

benchmark example, a single VQ 60 enclosure will produce 115dB


for 1 watt; and a sustained 138dB (144dB peak) for only 200 watts


of amplifier power - with a tightly controlled 60 degree dispersion






instead and


pattern above 800Hz. these factors help to deliver exceptionally even coverage and excellent clarity.

VnEt™ supports free network topology so that the loudspeakers can be arranged in a daisy chain, linked in a star configuration or in

Features include:

any combination of both. Implementation of the network between

• Patented Point Source Waveguide (PSW™) for perfect time

nodes is via high-quality rugged neutrik Ethercon connectors,

alignment and phase coherence

which are compatible with standard RJ45 plugs, and Cat5 cable.

• Exceptional transient response

Each speaker has a unique address for auto-location on the

• Compact dimensions

network. System commissioning and ongoing network control,

• Class-leading directivity characteristics

incorporating real time diagnostics of electronics and drive unit,

• Extremely high sensitivity, for high SPL’s with a very modest

are all managed by the exclusive VnEt™ software package.

amount of amplifier power • Highly efficient, low power requirement

to learn how AVI-SPL and t t tannoy can help meet your audio

• Modular enclosure design

needs, please visit or call 866.559.8197.

• Available in passive and VNET (powered, DSP, networkable) versions • Weatherproof/weather resistant versions available

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AVI-SPL ConCEPt CAtALog | 79

AVI-SPL is proud to offer our clients a wide range of resources, including an ability to work with more than 700 of the AV industry’s leading manufacturers.

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“The core value of AVI-SPL lies in the depth of our expertise, which includes a genuine passion for working with the industry's most advanced collaboration technologies.�


--Martin Schaffel, Executive Chairman of AVI-SPL

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Top-Quality Manufacturers: By executing extensively customized service, our commitment to the client culminates in communication systems that completely integrate into the environment, are easy to use and truly fit their application needs. For this, we depend on today's leading manufacturers of video, collaboration, presentation and AV technologies.

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Sharp once again establishes its leadership in LED LCD TVs with its ground-breaking Quattron FourColor Technology. Conventional LCD TVs use three colors; red, green and blue in their pixel structure. For the very first time, Quattron Four-Color Technology adds yellow to the mix, enabling more than a trillion colors to be displayed. This RGBY color combination introduces colors never before seen on LCD TV, like sparkling golds, Caribbean blues and sunflower yellows. Sharp is redefining the way we see LED LCD TV. You have to see it to see it.

Sharp and AQUOS are registered trademarks of Sharp Corporation. All other trademarks are property of their respective owners. Screen images are simulated. ©2010 Sharp Electronics Corporation.

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AVI-SPL Pa r tial manufacturers L IS T AVI-SPL steadfastly nurtures our partnerships with the industry’s top manufacturers. This allows us to offer our clients the best in state-of-the-art technology and collaborative communications. With a winning combination of more than 700 manufacturer partnerships and our professional team of experts, AVI-SPL consistently strives towards excellence for our clients.


3M Accordent Technologies Allen & Heath Altinex AMX Anchor Ashley Atlas Sound Audio Technica Audix Avistar Avocent Barco Belden BenQ Beyerdynamic Biamp Bogen Communications Bogen Photo Bosch Communications Bose Bretford Califone Canon Casio Chief Christie Digital Cisco ClearOne Communications Specialties Comprehensive Contemporary Research Copernicus Educational Products Crest Audio Crestron Crown Cyviz

D&M Professional Da-Lite Digital Projection Display Devices Draper Dukane EAW Egan Eiki Elmo Epson Evertz Exact Furniture Extron FourWinds Interactive FrontRow FSR Furman Gator Cases GlowPoint Grass Valley Hitachi InFocus Innovox Interactive Mounts Interlink Electronics ISP Technologies JBL Jelco Jupiter JVC Kramer KSI Lab.Gruppen Lectrosonics LG Electronics Liberty AV Solutions

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LifeSize Communications Link Electronics Lutron Luxor Mackie Magenta Research Marshall Furniture Martin Audio Masergy MediaTech Meyer Sound Middle Atlantic Miller’s Millworks Mitsubishi Navitar NEC Technologies Optoma Panasonic Peavey Peerless Industries Planar Polycom Polyvision Premier Mounts Projection Design Radio Design Labs Radvision Rane Raxxess Revolabs RGB Spectrum Sabine Sam Ash Samson Samsung Samsung Opto-Electronics Sanyo

SchoolView Technologies Sennheiser Sharp Shure SKB Cases SMART Technologies Sony Sound Control Soundcraft SpeakerCraft Stewart Audio Stewart Screens Tandberg, now part Cisco Tannoy TC Electronics TecNec Telepresence Tech TOA Vaddio VBrick Vgo Vicon Video Furniture International Viewcast ViewSonic Viking Cases Visix Vivitek West Penn Whirlwind Williams Sound Winsted WolfVision Xantech AVI-SPL Concept Catalog | 93

PO BOx 261627 T TAMPA , FL 33685

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With more than 40 years of experience behind us, AVI-SPL delivers a strong commitment to our customers and the industries we serve.

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AVI Concept Catalog  
AVI Concept Catalog  

AVI's concept catalog