PROGRESSIVE GREEK MEDIA news | events | media www.progressivegreek.com 1642 E. 56th Street Chicago, IL 60637 313.447.1488 firstname.lastname@example.org
CRUSH MEDIA GROUP, LLC media | marketing | communications www.crushmediagroup.com 313.447.1488 | 313.478.2116 email@example.com Detroit | Chicago | Charlotte | Atlanta | Miami
**The information contained in this document is subject to change without notice. For the most current information, please contact us.** Revised: 10-Apr-10
CORPORATE & COMMUNITY PARTNERS
PURPOSE The goal of the Progressive Greek media family is to take the basic foundation the members of the National PanHellenic Council* (NPHC) member organizations provided during membership intake and build upon that foundation. Since 1906, NPHC organizations have amassed a collective membership of over 500,000 individuals. As a result, the role and undeniable impact of Progressive Greeks in our communities has been tremendous. It is our belief that to improve the quality of life, is to improve the individual members which create better chapters, stronger regions and phenomenal organizations. We are dedicated to making a difference and redefining the Greek stereotype. We feel it is time to showcase Greek life beyond step shows and chants. Progressive Greek is a movement!
Provide Individual and organizational development opportunities Deliver relevant and timely news and information Develop strong and impactful relationships within our communities Host and promote quality events Redefine the stereotype of Greek life
PROGRESSIVE GREEK STEREOTYPE
Yes, I am financial and/or physically active in my chapter Yes, I lend my professional talents to my organization in order to propel it forward Yes, I attend community service events not for publicity or brownie points Yes, I support events and initiatives of fraternities and sororities other than my own Yes, I am committed to upholding the founding principles of my organization Yes, I have a life outside of my organization Yes, I represent myself, my family and my organization in a positive manner
“Progressive is a state of mind, not a great job, flawless credit, fancy clothes etc. Your mentality controls your destiny” -Kevin Davis, Founder *Progressive Greek is not affiliated with nor endorsed by the National Pan-Hellenic Council, Alpha Phi Alpha Fraternity, Inc., Alpha Kappa Alpha Sorority, Inc., Kappa Alpha Psi Fraternity, Inc., Omega Psi Phi Fraternity, Inc., Delta Sigma Theta Sorority, Inc., Phi Beta Sigma Fraternity, Inc., Zeta Phi Beta Sorority, Inc., Sigma Gamma Rho Sorority, Inc., and Iota Phi Theta Fraternity, Inc.
FROM WHENCE WE CAME The basic premise of founding Progressive Greek came many years ago after founder Kevin Davis became a member of Phi Beta Sigma Fraternity, Inc. Being an avid magazine and professional biography reader, Kevin noticed there wasn't a central professional network for members within the National Pan-Hellenic Council (NPHC) organizations. During the early 2000s, many websites attempted to solve this problem, but for one reason or another they either didn't appeal to the Greek community or lacked depth to be an effective vehicle for news and networking opportunities. In 2005, the Metropolitan Detroit National Pan-Hellenic Council began to host a networking event known as the â€œGreek Sipâ€?, which provided an opportunity for Greeks, both neophyte (new) and prophyte (seasoned) the opportunity to practice the art of networking and social fellowship. During that series of events, a sub-culture of professional Greeks in the Detroit area began to change the landscape of networking, event hosting, marketing and information sharing within the area. As his network grew, there seemed to be a lack of outward representation of NPHC members in board rooms and leading other community initiatives. Kevin pondered why there weren't more Greeks leading these initiatives, and if they were why don't we all know about it? The quandary led him to the concept of utilizing strategic networking opportunities to create a fruitful and positive outlook within the Greek community. Around that same time Sigma Frater Kevin Davis, Kappa Frater Quinne Lowe, and Kappa Frater Erik Stephens, formed a media and marketing company, Crush Media Group. The company provided solutions to the general community, but with the founding of Progressive Greek, Kevin and Quinne would be able to take those same skills and abilities and serve the Greek community. The formal foundation for Progressive Greek was laid in 2009 with almost a year of underground testing, research and analysis of the Greek community. On Saturday, January 9, 2010 Progressive Greek was formally launched.
PROFESSIONAL Kevin Davis is a President of Crush Media Group, LLC., media company specializing in media, marketing and communications founded in Detroit, MI in 2006. Kevin is in charge of the day to day operations, strategic planning, and business development for Crush in Michigan, Ohio, Illinois, North Carolina, and Florida. Aside from leading the Crush team, Kevin is responsible for all marketing, communication, graphic and social media initiatives for the company as well as clients. A photographer as well as president, Kevin has had work published in Ambassador Magazine, Essence Magazine, and Black Enterprise Magazine and provides content for a number of entertainment based websites. PHI BETA SIGMA FRATERNITY, INC. Kevin was initiated March 16, 2002 via Xi Beta Sigma Alumni Chapter (Detroit, MI). During his membership Kevin as served in the fraternity in many capacities including Director of Technology, Sigma Beta Advisor, Collegiate Advisor, Event coordinator, Great Lakes Regional Director of Publicity, Past Chapter President, Director of Intake, Social Action Committee, Director of Marketing & Promotion, Editor of the Renaissance Insider Magazine, Director of Intake and member of the national Sigma Branding Committee. Kevin serves as the Director of Communications for the Sigma International Leadership Academy, is currently a member of Nu Alpha Sigma Alumni Chapter. EDUCATIONAL Eastern Michigan University: Communication Technology & Graphic Design Detroit Redford High School PERSONAL Kevin is proud father of two honor students enrolled in the Detroit Public School system. In his spare time he enjoy spending time with his family, social networking, spending time out of the house doing just about anything. Aside from his professional work as a photographer, Kevin likes to spend hours wandering around and taking photos of just about anything as well as playing around on his BlackBerry. Kevin is also a member of the National Black Public Relations Society, a Prince Hall Mason and a member of the Eastern Michigan University Black Alumni Association. He is also very active with the National Pan-Hellenic Council. He was featured in the 2007 edition of Whoâ€™s Who in Black Detroit and nominated for the Fusion Detroit Young Professional Award in Communications in 2008.
PROFESSIONAL Quinne is the Promotions and Business Development Coordinator for Crush Media Group. Since 2007 he has been responsible for the companyâ€™s expansion into the Southeast Region, mainly the Charlotte NC, Atlanta GA and Tampa FL markets. Through business, personal, and spiritual relationships Quinne is establishing Crush Media Group as a household name in the south. Quinne also holds a 9-5 with Carolinas Healthcare system where he is the Registrar lead for the handling the Medicaid Error Report Sector of the Government team within the Central Business Office. In addition to the 4 years of experience within Carolinas Healthcare System, Mr. Lowe is going on his eighth year in health care billing working with such companies as the Detroit Medical Center and Professional Emergency care in Michigan. KAPPA ALPHA PSI FRATERNITY, INC. Quinne Lowe is a Fall 2002 initiate of the Detroit Alumni Chapter. In his time being active with Detroit Alumni, he worked with the Detroit Kappa Leaguers serving as a mentor for two years. He is now affiliated with the Charlotte Alumni Chapter of Kappa where he lends his digital gifting to the chapter by capturing many events that chapter coordinates. EDUCATIONAL Eastern Michigan University: Marketing Detroit Renaissance High School PERSONAL Quinne is an active member of New Birth Charlotte in which he serves as a member of the Archives Ministry, which was established to capture all the impactful moments within the church digitally, as well as an adult leader in the Contagious Student Ministry, which helps to globally equip not only the youth members of the church but anyone who may attend an event or participate in a sport related to New Birth.
PROFESSIONAL Charles C. Davis, Jr. is the Community Affairs Manager at the National Underground Railroad Freedom Center in Cincinnati, Ohio. In this role, Charles is responsible for the cultivation of local and national institutional partnerships as well as bringing in such as Sonia Sanchez, Jeff Johnson and L.A. Reid. Charles is also the President/CEO of The Leo Group, LLC, an educational services firm specializing in tutoring, test preparation and consulting. ALPHA PHI ALPHA FRATERNITY, INC. Initiated February 28, 2009 into the Delta Gamma Lambda Chapter of Alpha Phi Alpha Fraternity, Inc. in Cincinnati, Ohio. Charles currently serves as the chapter Recording and Corresponding Secretary. Due to his commitment to the Spirit of Fraternity Charles was named “Neophyte of the Year” in December 2009. EDUCATIONAL Antioch University McGregor (Yellow Springs, OH) – Masters of Arts degree in the area of Educational Leadership Eastern Michigan University (Ypsilanti, MI) – Bachelor of Science degree in History: concentration in African and AfricanAmerican Studies.
PROFESSIONAL Erika K. Taylor is the CEO of Taylor Made Branding, a company dedicated to Career & Business Development. Services include Resume Writing, Workshops, Interviewing Skills & Techniques, Sales trainings, Business Plans, Grant writing & Proposals. Erika was recently featured in the February, 2010 issue of Black Enterprise Magazine. DELTA SIGMA THETA SORORITY, INC. Erika was initiated April 4, 2001 into the Delta Upsilon Chapter of Western Michigan University. She served as President from 2001-2003, Ball Chair, Corresponding Secretary, Chaplain, Marchdown Chair and served as the National Pan-Hellenic Council’s Recording Secretary. EDUCATIONAL University of Phoenix—Master of Business Administration Western Michigan University –Bachelor of Arts in Communications PERSONAL Erika has always been dedicated to serving the community and giving back. Throughout high school, she was recognized for completing over 200 hours of Community Service. In her spare time she enjoys working out, reading and learning to golf. She is currently co-authoring a book entitled “Hiring Your Soul Mate,” which focuses on relationships and finding the perfect mate in correlation to finding the perfect job.
PROFESSIONAL Toni Howard is a Human Resources Manager for a private Aerospace company (subsidiary of Goldman Sachs), specializing in diversity and inclusion, training and development, employee relations, and corporate project management. She has an extreme passion for career development for minorities and bridging the gap for today’s youth to ensure they are better prepared to transition into corporate America post-college. She is also an active national member of SHRM and NAAAHRTampa Bay. DELTA SIGMA THETA SORORITY, INC. Toni was initiated December 10, 2000 into the Mu Iota Chapter of D.S.T. on the campus of the University of Central Florida. She served as Historian and Corresponding Secretary from 2000-2002, and was the Chair of Mr. Debonair Scholarship Pageant from 2000-2002. She is currently an active member of Tampa Alumnae Chapter where she is the Chair of Education over the Dr. Betty Shabazz Delta Academy and the G.E.M.S. youth programs. EDUCATIONAL PHR – Professional in Human Resource Certification University of Phoenix—Master of Human Resource Management University of Central Florida –Bachelor of Arts in Interpersonal Communications PERSONAL In 2009, Toni stepped out on faith in conjunction with business partner Aria Broxton, and founded Table Twelve Events, a full service event planning and consulting company. Toni was born to plan and has been doing so from the day she put a crayon to a coloring book. With a background in Human Resources and Communications she has a passion to help people develop their short-term goals into their long-term dream. She brings to the table creativity, out of the box ideas, and a drive and dependability to bring every client’s dream to fruition. Ultimately, the long-term goal is to grow Table Twelve into a household name specializing in corporate events, seminars, conferences, charity events, and cultural festivals.
PROGRESSIVE GREEK SUPPORT TEAM Angie Lewis- Sports & Entertainment Writer Zeta Phi Beta Sorority, Inc. ‘09 | Washington, DC firstname.lastname@example.org Brandon McClellan– Marketing Consultant Phi Beta Sigma Fraternity, Inc. ‘08 | Detroit, MI email@example.com Deborah Anderson– Graphic Designer Zeta Phi Beta Sorority, Inc. ‘06 | Gwangju, South Korea firstname.lastname@example.org Ruth Miller– Copy Editor Delta Sigma Theta Sorority, Inc. ‘03 | Chicago, IL email@example.com
Progressive Greek Media Family PROGRESSIVE GREEK MAGAZINE (PGM) will be published bi-monthly and will expand the reach of progressivegreek.com with in-depth articles and features. Each issue will feature local as well as more notable members within the D9 family. Articles won't only be about Greek life proper, but will also feature spotlights by D9 members about relevant topics from an alumni perspective. Our aim is not to just replicate other media outlets, but to provide and innovative approach to journalism and media to reach professionals and aspiring professionals alike. PGM will be in an easy to read and follow format with full of rich graphics and photos appealing to our visual senses while driving our mission.
PROGRESSIVE GREEK ONLINE (PGO) is updated daily with news and updates within the Greek community. PGO updates our social media outlets to keep all of our followers and fans in the loop with the latest news and happenings. After each issue of PGM is published, content will be updated online. Website: Twitter: Facebook Fan Page: Linked In Group:
www.progressivegreek.com www.twitter.com/progreekmag www.facebook.com/progressivegreek http://bit.ly/pglinked
PROGRESSIVE GREEK UNIVERSITY (PGU) is the educational component of Progressive Greek, offering personal and organizational courses. In alignment with our mission of building better organizations through better organizations, PGU will offer classes including personal finance, organizational communication, membership recruitment, marketing and effective mentoring and more. PGU will develop students in their personal lives as well as groom them for leadership within their organizations and communities at large. Experienced professionals and organization officers serve as faculty in the PGU lending their expertise and knowledge to students. PG CONNECT (PGC) is the community service and involvement element of the Progressive Greek Media Family. The goal of this initiative is compliment the already established programs originally designed to impact the community, and impact the individual members. Health awareness, relationship forums, green initiatives are some of the early ideas of what we will offer. PG SOCIAL is responsible for planning and executing quality events geared towards networking and social fellowship within the Greek community. These events will almost always be in professional settings to compliment the Progressive Greek mission and purpose of inclusion, nepotism and fellowship. PROGRESSIVE CAREER BOARD will host quality career leads from reputable companies targeting our Progressive demographic. Career seekers will be able to sort through general as well as PG exclusive career postings from companies across the country.
OUR TYPICAL READER
Has obtained their Bachelors or advanced degree Are between the ages of 25 and 44 Is a 3+ year career professional Is active in an alumni` chapter and serves on at least one committee Is involved in other community activities outside of their organization 60% are women
TOP GREEK METROPOLITAN AREAS Atlanta Metro Area Charlotte Metro Area Chicago Metro Area Detroit Metro Area DMV Metro Area (D.C., Maryland and Virginia) New York City Metro Area Tampa Metro Area
ADVERTISING & SPONSORSHIP We understand that in order or be a Progressive Greek and/or business owner, promoting your brand, event and idea requires promotion and exposure. We believe that it shouldn't cost a fortune to advertise, therefore we have developed a cost effective structure suitable for everyoneâ€™s budget. We have several advertising/sponsorship opportunities beyond what is list below. Please feel free to contact Toni Howard (firstname.lastname@example.org). MAGAZINE RATES
Full Page Half- page 1/3 page vertical Inside front cover Inside back cover Outside back cover Business card listing
$300 $175 $125 $500 $500 $750 $75
$250 $150 $115 $450 $450 $700 $75
$200 $125 $105 $400 $400 $675 $50
$175 $100 $95 $375 $375 $650 $40
WEBSITE BANNER RATES 125x125 300x250 125x600 125x600 main page placement
$ 50 $ 150 $ 100 $ 125
Sponsored social media mentions 10/$100 Customer selects between FaceBook fan page or Twitter account placements OTHER ADVERTISING & SPONSORSHIP OPPORTUNITIES Please contact Toni Howard (email@example.com) for information on sponsoring our weekly email blasts, inkind sponsorships and event sponsorships.
2010-2011 EDITORIAL CALENDAR & AD FOCUS June/July 2010 Educations Issue Special Ad Focus
August/September 2010 Progressive 90 Issue Special Ad Focus
October/November 2010 Rewind Issue Special Ad Focus
December/January 2011 Be Progressive! Issue Special Ad Focus
February/March 2011 Reclamation Issue
Special Ad Focus
April/May 2011 Community Connect Issue Special Ad Focus
With students preparing to go back to school, we will spotlight Progressive Collegiates and those working in educational fields. Colleges, universities and alumni groups and various educational institutions
10 members from each organization in various professional, community and educational capacities will be spotlighted for this issue. This will be the â€œWho's Whoâ€? of Greekdom Professional organizations, social clubs, professional publications and blogs etc.
Take a trip down memory lane as we publish photos and stories of the past year's most memorable moments in Greekdom. Open
Begin the New Year with a solid plan of financial empowerment, wellness and fitness, and a solid organizational calendar of events and activities Professional service providers, lawyers, accountants, tax preparers, health and wellness providers etc.
Rededicate yourself to your org and inspire others to come back into the fold. We will showcase significant line and chapter anniversaries. Also the issue will be heavily weighted with images of archives of each organization as a reminder of what made us all great and of the rich legacies we all possess.CIAA recap will also be featured. National HQ of NPHC organizations, chapters, NPHC HQ, Greek wear shops etc.
This issue will focus on national programs and social action projects within the chapters. We will focus on the top community leaders in each org based on nominations Non-profit organizations, community service groups, churches, non-partisan political groups.
SERVICES AVAILABLE BY PROGRESSIVE GREEK MEDIA BRANDING & MARKETING In partnership with Crush Media Group & Black Unlimited Publication design (souvenir booklets, newsletters, magazines) Brand identity development and management Graphic design (event flyers, logos, business cards etc.) Communications (press releases, media alerts, email marketing etc) Event Promotions
CAREER DEVELOPMENT COUNSELING In partnership with Taylor Made Branding & Toni Howard Career coaching Resume creation and review Interviewing techniques and strategies Grant writing
EVENT PLANNING & MANAGEMENT
In partnership with Table Twelve Events Launch events Themed parties Grand openings Community events
EVENT PHOTOGRAPHY In partnership with Crush Media Group, M. Antonio Silas Photography, and Indmix Photography Chapter photos Professional headshots Founders day events Chapter round-ups Step shows Community events
WEBSITE DEVELOPMENT In partnership with Crush Media Group and Brandt Media Group Chapter websites Fundraising websites Content management systems Social media profile development