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Nappy By: Charisse Carney-Nunes


The Goal ď Ž

Develop a creative strategy are for creating an interactive multimedia presentation that gives a fresh approach to the story of Nappy, a unique children’s book that fit for all the ages.


Objective ď Ž

Translate the website that children would be able to recognize.


Target Audience ď Ž

ď Ž

Primary campaign will target to children for ages 5-10. Secondary campaign will target to mothers, fathers, and poets alike.


Strategy How can we reach this audience? ď Ž Ads appearing in local bookstores. ď Ž Online ads appearing on e-book websites.


Message If you could get one sentence through all the clutter, what would that be? ď Ž This is a must have book, for it contains humorous and delightfully story that children from all ages will enjoy.


Design ď Ž

ď Ž

Use colors from the book that reflects the mood of the scenes. Yellow, brown, black, pink, green, and blue


Fronts ď Ž

Arial


Design


Site Index Map     

Home Page Synopsis Book Page Contact Us Feedback Home Page

Synopsis

Book Page

Contact Us

Feedback


Sketches


Sketches


References “I Love My Hair!”  By: Natasha Anastasia Tarpley


References “Nappy Hair”  By: Carolivia Herron


The End


Project Presentation on Nappy