Nappy By: Charisse Carney-Nunes
The Goal ď Ž
Develop a creative strategy are for creating an interactive multimedia presentation that gives a fresh approach to the story of Nappy, a unique childrenâ€™s book that fit for all the ages.
Objective ď Ž
Translate the website that children would be able to recognize.
Target Audience ď Ž
Primary campaign will target to children for ages 5-10. Secondary campaign will target to mothers, fathers, and poets alike.
Strategy How can we reach this audience? ď Ž Ads appearing in local bookstores. ď Ž Online ads appearing on e-book websites.
Message If you could get one sentence through all the clutter, what would that be? ď Ž This is a must have book, for it contains humorous and delightfully story that children from all ages will enjoy.
Design ď Ž
Use colors from the book that reflects the mood of the scenes. Yellow, brown, black, pink, green, and blue
Fronts ď Ž
Site Index Map
Home Page Synopsis Book Page Contact Us Feedback Home Page
References “I Love My Hair!” By: Natasha Anastasia Tarpley
References “Nappy Hair” By: Carolivia Herron