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DESIGN TABLE OF CONTENTS Chapter 9: Terminology ...................................................................................................................................... 26 Chapter 10: Process .............................................................................................................................................. 28 Chapter 11: Effective Advertising ...................................................................................................................... 29 Chapter 12: Color Psychology ............................................................................................................................ 33 Chapter 13: Typography ...................................................................................................................................... 38 Chapter 14: Print-Ready Artwork ..................................................................................................................... 39 Chapter 15: Branding .......................................................................................................................................... 40 Chapter 16: Effective Design .............................................................................................................................. 43 Chapter 17: Print vs. Web ................................................................................................................................... 44

PRINT v + DESIGN

Printing Solutions – The Print + Design Guide  

Printing Solutions developed The Print + Design Guide – to help you, our clients become more familiar with our world. By reading this print...

Printing Solutions – The Print + Design Guide  

Printing Solutions developed The Print + Design Guide – to help you, our clients become more familiar with our world. By reading this print...

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