November 2019 (Vol. 33, No. 11)

Page 66


Chic Choices OWNER DEEDEE LEVINE CONVINCINGLY STAGES THE BELLA’S HOUSE BOUTIQUES AS IF THEY WERE HOME, BALANCING BEAUTIFUL CURIOSITIES, COASTAL CREATIVE ENERGY, AND BOLD ESSENTIALS IN A COZY SPACE FILLED WITH A WIDE-RANGING INVENTORY OF DÉCOR, JEWELRY, HANDBAGS AND MORE. BY MICHELE CHIAPPETTA & PHOTOS BY SARAH ELIZA ROBERTS When it’s innovative, elegant, fun fashion, accessories, home décor, and gifts that you’re looking for, then you have to stop in to peruse the merchandise at Bella’s House. Visiting this charming boutique is an experience you won’t soon forget, and it will


have you coming back again and again. Step into Bella’s House, and you enter a world that is beautiful, clean, modern — with attractive displays that invite you to browse and enjoy the shopping experience.

That’s no surprise when you talk to the shop’s owner, DeeDee Levine, who brings her East Coast sensibilities to the warm environment that Tulsa offers. “I’m from New York City, and I’ve always wanted to have a boutique,”

Levine says. “I love window shopping, and this is something I’ve always wanted to do.” Levine made her dream come true four years ago, opening first a location near Bixby, and recently a second location across from St. Francis Hospital on Yale Avenue. The store is named after her daughter, and she says she initially planned to cater to stayat-home moms with a passion for beautiful things. But she expanded her clientele because people, young and old, love her merchandise so much. “I wanted to bring in items that you couldn’t find in Tulsa,” says Levine of what her stores offer. “I want you to feel like you’re in New York, Miami, or L.A. I want that to be the vibe.” To create that coastal, creative energy, Levine looks for merchandise that is as unique as possible. She goes to market in places like New York and Los Angeles, to ensure she gets to see what’ll be trending and bring it to Tulsa. Most of the clothing, jewelry, and other items change seasonally, and the brands change too, though shoppers can undoubtedly expect