E UESTRIAN BUSINESS BRINGING BUYERS
& SUPPLIERS TOGETHER
MEDIA PACK 2018
independent voice exclusively for the equestrian trade in print | online | social media
IAENSS TR S E U BUSIN E
Equestrian Business is the leading
E UE STRIA BUSI N NESS Novem ber
independent resource for equestrian buyers and suppliers.
In Print Equestrian Business has been at the forefront of equestrian trade marketing for over 17 years. • An established readership of: • Retailers • Trade Account Holders • Wholesalers • Distributors • Veterinary Practices • Manufacturers • Equestrian Business’ magazine reaches over 5,500 key decision makers in the equestrian marketplace. • Advertising and advertorials are available in sizes from a Quarter Page up to a Double Page Spread. • Free design service for advertisers. • For new products, relaunches and rebrands EB has its highly successful ‘Launch It’ Advertorials. • Brochure or leaflet insertion within the magazine is available, allowing us to put your literature directly in the hands of our readership. • Our independent voice means that the equestrian trade has real confidence in our editorial content, if you’ve got something to say – we’ll make sure it’s heard.
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Equestrian Business is heavily engaged with its audience across all major social media platforms (5,000+ Twitter followers, 1,100+ Facebook followers). • Use our social media channels to gain additional exposure for your company, brand or products at key times during your campaign schedule. • In-house video production of product reviews hosted on EB’s dedicated YouTube channel.
Online equestrianbusiness.net is a user-friendly highly accessible resource for the equestrian trade. • Over 2,000 online subscribers. • Website has specific trade-related content including: • Product news and reviews • Features and blogs • Online trade directory • Industry news and views • Website advertising available in banner ads and wallpaper format. • We offer solus email campaigns to EB’s retailer and stockist databases. • Logo placement on EB’s regular e-newsletters. • Promote job vacancies via our our free-of-charge online careers section.
Full Trade Marketing Campaigns Whatever your campaign objectives, if you need to talk to the equestrian trade, then you need to talk to us. We can create a highly cost-effective campaign to reach your trade customers and fulfill your marketing objectives, using our comprehensive range of trade marketing tools: • Monthly publication with high production values and independent editorial stance. • Trade-specific website. • E-shots. • Video content and production. • Let’s Talk Products - product showcase. • Fully engaged social media channels. • Online directory.
Prices and contact details In Print
Double page spread £2,775
6 Months 12 Months £300 £500
12 Months Lifetime £175 £300
Newsletter logo placement
6 Months 12 Months £100 £185
Build & Send Send only £250 £125
Outside back cover £1,650 Inside front cover £1,595 Inside back cover £1,550 Full page £1,320 Half page £770 Quarter page £410 Carrier sheet (mono only)
Series Discounts 20% - 12 insertions 15% - 9 insertions 10% - 6 insertions 5% - 3 insertions Agency discount 10%
All prices are subject to the addition of VAT at the prevailing rate.
Copy format Print ready PDF in CMYK with bleed where applicable. For print or digital advertisement specifications, please contact EB’s Production team.
Contacts Editorial: email@example.com Advertising: +44 (0)1953 852931 | firstname.lastname@example.org Production: +44 (0)1953 852946 | email@example.com Accounts: firstname.lastname@example.org
Equestrian Business | The Old Dairy | Watton Road | Hingham | Norwich | Norfolk | NR9 4NN | UK + 44 (0)1953 850678 | email@example.com | www.equestrianbusiness.net
BRINGING BUYERS & SUPPLIERS TOGETHER